5 Ways Holiday Logo Designs Can Increase Revenue

Customers can identify the well-marketed companies by simply looking at their logos. However the logo does not have to bear the same look all the time. If the logo is decorated with suitable elements for different festivals and holidays, it can connect with the customers on an emotional level and help companies get higher brand recall and more sales. Holiday logo design is the art of creating a new logo for companies by keeping the basic design intact and garnishing it with graphical elements to suit the mood of different holidays. The designers can add Santa’s red cap, snowflakes and snowman to build the mood for upcoming Christmas holidays. Or spooky ghosts and pumpkins to announce that Halloween is around the corner.Google has mastered the fine art of holiday logo design. It comes up with a cool new design, called Google Doodle at times of holidays and occasions, celebrating famous people’s birthdays and landmark dates. While it does take some time and creativity to create a logo variation suiting the event, the effort is well worth it. Basically the logo is dressed up for the occasion just like real people do.Here are 5 ways holiday logos are creating an impact on the consumers and the cash registers:

1. Freshness: Having the same logo displayed all the time and in all media can be great for brand recall but it becomes dull and boring and people tend to start ignoring it also. However a decorated logo, keeping the main design elements intact, can bear a fresh new look and invite them to look at it with a renewed zeal, reigniting the passion that connects them with the company image.

2. Cultural Bonding: Companies that adapt their logos to a certain group’s festivals communicate a liking and respect for that group’s feelings and get a liking for themselves in the process. This also increases the loyalty of employees, suppliers and other stakeholders in the process.

3. Connecting People: A company in USA can quickly connect with users in Europe by putting up a holiday logo based on their festival, say Oktoberfest in Germany, joining the celebrations and sending a clear message that they care about the sentiments of the customers in that locality, removing the cultural boundaries and alienation in the process.

4. Multiple media: Once a holiday logo is designed for the business, it can be printed on bill-boards, magazines, news papers, business cards and office letter heads and be spread to attract the attention of potential buyers through every media. Naturally this is more expensive and only larger companies can apply this technique.

5. Profit Center: The holiday logo can turn direct profit centers for businesses, which can sell the seasonal logo printed caps, coffee mugs, tee shirts or other gift items. These mementos can also create loving memory of the celebration. Moreover, these can yield an immediate inflow of cash to the business.

It is easy to get logos adapted to different holidays by contacting design agencies or online

logo design companies and asking them to design logos for the upcoming occasions and using the new logos for a short period at the right time.

Logo Design Geek can turn your regular logo into a powerful marketing vehicle by creating holiday logos that connect to the customers instantly. Check out the portfolio of the holiday logos by visiting http://www.LogoDesignGeek.com/portfolio.php.