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A Case Study in Structuring Clinical Content and
Structured Content Management (SCM)
TK Booker Porter
Senior Director, Global Medical Writing, Greenwich Biosciences
Martha Cruz Naranjo
Strategic Development Director, Amgen Inc
Angela Horowitz
Practice Lead, Structured Content Management, ArborSys Group
2
The views and opinions expressed in the following PowerPoint slides are those of the individual presenter and should not be attributed to Drug Information Association, Inc. (“DIA”), its directors, officers, employees, volunteers, members, chapters, councils, Communities or affiliates, or any organization with which the presenter is employed or affiliated.
These PowerPoint slides are the intellectual property of the individual presenter and are protected under the copyright laws of the United States of America and other countries. Used by permission. All rights reserved. Drug Information Association, Drug Information Association Inc., DIA and DIA logo are registered trademarks. All other trademarks are the property of their respective owners.
Disclaimer – Content Slide
3
Agenda
Why Structured Content Management (SCM)?
First Attempts at SCM
Interim Approach with SMART Templates
Back to SCM
Q&A
4
History of SCM at Amgen
2012-2013
• Identified need for structured content
5
Project Team
PD/CMC Nonclinical / Statistical Analysis
Clinical Pharm. /
Statistical Analysis
Clinical / Statistical Analysis
Summary Document
Labeling Responses to Queries
(RTQs)
Medical Affairs
Marketing
Target Product Profile;
Project Plan
Dossier
Investigator’s Brochure
Pharmaceutical Class
PK Reports
M2 Summaries; ISS/ISE
Safety Studies;
Mechanism
of Action
Protocols; SAPs; CSRs
Publications; Phase 4
Protocols
Information Flow Across the Clinical Lifecycle
6
SAP
Protocol
Title
Study
Rationale
Sample
Size
Protocol CSR
Reused As Is Reuse As Is
Editable Reuse
Editable Reuse Editable Reuse
Study
Design
Editable Reuse
Editable Reuse
Detailed Information Flow Example
7
1. Create Document
from Template
2. Compile Content:
Copy/Paste
3. Write New
Content
4. Review & QC
5. Document Finishing
6. Document Approval
Challenges:
• Formatting and structure rules within
template can be corrupted, causing
downstream issues with publishing
Challenges:
• Single document authored by
multiple authors
• Concurrent authoring of sections not
easily managed
• Edits to previously approved content
are not controlled
Challenges:
• Manually intensive copy/paste
processes which introduce quality
errors
• Authors burdened with locating
approved content
Challenges:
• Manually intensive to fix
formatting issues and confirm
appropriate template used
Day-in-life: Document-centric Process
Challenges:
• Manually intensive processes to
incorporate review feedback
• Re-QC of previously approved content
Challenges:
• Relationship to source
now lost
8
What is Structured Content?
• Content that has been analyzed and
decomposed into smaller “chunks” or
components such as: Sections
Paragraphs
Sentences
Tables
Graphics...
• Components are… Classified by their characteristics and
behavior (metadata)
Created, managed, rearranged, and reused
independently
• Documents are constructed from
components
9
1. Initial ‘Document’
Creation
2. Compile Content:
Reuse
3. Write New
Content
4. Review & QC
5. Document Finishing
6. Document Approval
Improvements & Value:
• Improved quality and consistency
• Concurrent authoring is supported
across components
• Content can be written for multiple
audiences
• New content is now available for reuse
in other documents
Improvements & Value:
• ‘Document’ (project) outline created,
metadata incorporated
• Standard content/components are auto-
populated from libraries
Improvements & Value:
• Standard or prescribed content/
components incorporated as
needed
• Reduced manual steps to find and
add approved content
• Improved quality and consistency
Improvements & Value:
• Systematic application of
redactions etc. to output
Improvements & Value:
• More efficient review and
commenting process: focus on
changes only, increased collaboration
• Reduced QC reviews
Day-in-life: SCM-centric Process
Improvements & Value:
• Relationship to source
maintained at component
level
10
History of SCM at Amgen
2012-2013
• Identified need for structured content
• Defined SCM vision • Identified SCM value for multiple functions
• Performed extensive vendor assessment
2014-2016
• 2014: Selected initial SCM vendor
• 2015: Initiated POC for labeling and clinical
• Early 2016: Canceled POC due to success criteria not met
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Developed SCM Business Case & Roadmap
Identified potential opportunities across enterprise
– Interviewed different functional groups
• Identified documents with content reuse
• Estimated time savings with an automated solution
Evaluated readiness for implementation
– Decided on a rolling implementation
– Agreed to focus on Labeling and Clinical initially
Defined requirements
– Identified key ones to test during a proof-of-concept
(POC) trial
12
Key Requirements
Ability to generate and author documents
Ability to easily find and reuse existing content
Retain full traceability/lineage of content
Ability to prepopulate document with relevant content before
authoring
Maintain instructional text separate from document template
Create and govern libraries of standardized or suggested
content
13
Initial POC
Performed SCM vendor
assessment and initial selection
Conducted POC in stages
Outcomes:
– Key requirements not met
– Canceled POC
14
History of SCM at Amgen
2012-2013
• Identified need for structured content
• Defined SCM vision • Identified SCM value for multiple functions
• Performed extensive vendor assessment
2014-2016
• 2014: Selected initial SCM vendor
• 2015: Initiated POC for labeling and clinical
• Early 2016: Canceled POC due to success criteria not met
2016
• Decided to move forward with interim approach
• Initiated SMART template development
2017
• Early 2017: Released SMART templates for clinical
• Continued surveillance of SCM landscape
• Fall 2017: Reengaged efforts for full SCM tool
15
Interim Solution: SMART Templates
Evaluated technology-enabled Common Protocol Template
(CPT) provided by TransCelerate Biopharma, Inc.
Decided to implement the CPT, but with extensions to support
multiple document types and enable reuse
– Agreed to limit scope to protocol, SAP and CSR
First step towards SCM
– One-way directional flow of content with no
supporting database…
– Therefore, could not realize full benefits of SCM,
so considered an interim step
16
Initial Steps to Structuring Content
Gathered small team of dedicated SMEs to work with business analyst to:
– Map flow of content
– Identify separate library content and instructional text
With this approach, we:
– Identified each piece of content and where it is reused downstream
– Developed model that described content and how it would be (re-)used
– Started developing change management and best practices for authoring content
SAP Protocol CSR
17
SMART Templates Implementation
Protocol CSR
SMART Templates
xml file
on desktop
Export Import
Built SMART templates with
xml backbone
– Enabled content to be exported
and imported from
1 document to another
– Content is automatically
inserted into predefined section
via metadata tagging
Managed library content and
instructional text in a central
location
18
New Possibility
Continued surveillance of SCM market
A subsequent SCM platform was identified
Decided to reengage by starting a new POC
19
History of SCM at Amgen
2012-2013
• Identified need for structured content
• Defined SCM vision • Identified SCM value for multiple functions
• Performed extensive vendor assessment
2014-2016
• 2014: Selected initial SCM vendor
• 2015: Initiated POC for labeling and clinical
• Early 2016: Canceled POC due to success criteria not met
2016
• Decided to move forward with interim approach
• Initiated SMART template development
2017
• Early 2017: Released SMART templates for clinical
• Continued surveillance of SCM landscape
• Fall 2017: Reengaged efforts for full SCM tool
2018
• Selected 2nd SCM vendor • Conducted POC to assess functionalities critical for pharma
20
copy/
paste
Content Reuse Progression
Protocol CSR
Protocol CSR
Traditional Method SMART Templates Structured Content Management
Previously written content
Standardized library content
Database Protocol CSR
System Integrations
XML file
to desktop
21
POC Pre-planning
Built team
– Included business SMEs from clinical and labeling
– Include IS team members
Revisited and refined SCM requirements
– Focused on key requirements spanning all business areas
– Prioritized requirements to define POC scope
22
POC Pre-planning Cont.
Developed user stories and acceptance criteria
– User story: As an author, I want to create a document using content
from an existing document (eg, create SAP from protocol), so that I
can more efficiently and consistently create documents that conform to
company standards
– Acceptance Criteria: Given an author is creating a document that uses
content from an existing document, when the user selects an existing
document (eg, protocol), then the system will populate all components
from the existing document into the new document (eg, SAP) as
defined in the info model
23
Functional Capabilities Assessed in POC
• Author document
• Reuse content from other documents
• Reuse content from library
• Save & check-in document
• Send document for review
Author
Approve Document
Incorporate Review
Comments
Review Document
Author Document
• Generate a new document
(eg, protocol)
• Generate a new document from
1 or more base documents (eg,
CSR from protocol & SAP)
Author
Generate Document
• Receive review notification
• Review document and
incorporate comments
• Complete review task with
comments, if needed
Reviewer(s)
• Address reviewer comments
• Send document for approval
Author
• Receive approval
notification
• Review document
• Approve or Reject, with
comments if needed
Additional functionalities:
• Client can configure much of system
• Client can configure their templates
• Bulk import/export content and metadata
• Versioning of documents and components
• Clear visibility of full content lineage
• Generation of summary of changes table
• Audit history
24
Sprint 1 Sprint 2 Sprint 3 Sprint 4 Sprint 5 Sprint 6 Sprint 7 Sprint 8
Execution of POC
Sprint Planning
• Confirm sprint’s scope
• Discuss detailed requirements
Sprint Execution
• Complete development work and configurations
• Deliver mid-point demo (if needed)
Sprint Review/Demo
• Deliver final sprint demo
• Conduct retrospective
POC conducted in sprints
Each functional capability allocated to a sprint
25
SCM POC Outcome
• Author document
• Reuse content from other documents
• Reuse content from library
• Save & check-in document
• Send document for review
Author
Approve Document
Incorporate Review
Comments
Review Document
Author Document
• Generate a new document
(eg, protocol)
• Generate a new document from
1 or more base documents (eg,
CSR from protocol & SAP)
Author
Generate Document
• Receive review notification
• Review document and
incorporate comments
• Complete review task with
comments, if needed
Reviewer(s)
• Address reviewer comments
• Send document for approval
Author
• Receive approval
notification
• Review document
• Approve or Reject, with
comments if needed
Additional functionalities:
• Client can configure much of system
• Client can configure their templates
• Bulk import/export content and metadata
• Versioning of documents and components
• Clear visibility of full content lineage
• Generation of summary of changes table
• Audit history
26
• Key requirements met or
exceeded
• Additional enhancements
would be available in near
term
POC Conclusions & Recommendation
POC Production Pilot Implementation
• Develop implementation plan
• Plan integrations to key
systems
• Test additional enhancements
*Recommendation*
27
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TK Booker Porter
Senior Director, Global Medical Writing, Greenwich Biosciences
Martha Cruz Naranjo
Strategic Development Director, Amgen Inc
Angela Horowitz
Practice Lead, Structured Content Management, ArborSys Group
Join the conversation #DIA2019
Thank You
29
Backup Slides
30
Challenges:
• Manual copy/paste
• Difficulty finding specific content to reuse
• No traceability of where content is reused
• No systematic process for reuse
Leads to:
• Inconsistency
• Potential compliance risks
• Increased labor and costly authoring process
• Longer cycle times
• Inability to track what was submitted
Protocol CSR SAP
Traditional Document-Based Authoring
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
copy/paste
31
and how that information
can be reused in
subsequent documents
Results in:
• Quality through consistency
• Enhanced flexibility, speed,
& productivity
• Lower risk of errors &
regulatory/compliance
issues
What is Structured Content Authoring (SCA)?
Instead of thinking
about a document…
think about pieces of
information (or content)
that make up a document…
32
With component-based authoring you get:
• Superior search and retrieval
• Rules-based reuse
• Traceability
• Consistency
• Reduced compliance risk
• Shorter cycle times (no need for re-review/
re-QC of reused content)
• Reduced labor and cost savings
• Core dossier content can be easily adapted to
regional-specific instances
• Clear view of what was submitted
New
Comps.
Reused
New
Comps.
SAP Protocol CSR
Component Repository
A Paradigm Shift to SCA