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Phygital Heritage
Research[x]Design | Department of Architecture | KU Leuven
Arenberg Youngster Seminar
A Communication Medium of Heritage Meanings and Values
Eslam Nofal
Wednesday, February 21st, 2018
Eslam Nofal
Research[x]Design
Department of Architecture
KU Leuven, Belgium
Department of Architecture
Assiut University, Egypt
Built heritage
https://www.artstation.com/
Various meanings and values over time
Explicit knowledge
Tacit knowledge
Easy to be captured, written down and presented in documents or databases.
More difficult to be documented, measured and conveyed.
https://dribbble.com/
http://www.dmu.ac.uk/
http://careerthesaurus.com/Tour-Guide
https://media.licdn.com/
Communicating tacit knowledge of heritage collections
http://www2.warwick.ac.uk/ https://i.ytimg.com/
Virtual reality Augmented reality
Tangible interaction
[Jordà et al, 2007]
tangibility and materiality of the interface
bodily / embodied interaction
physical representation of data
Why “tangible interaction”?
better memory [Shneiderman, 1997; Jansen 2014]
collaborative [Claes & Vande Moere, 2015]
affordable
easy to learn; requiring little experience or skills
encourages exploration [Ma et al, 2015]
effective in info communicating (other realms)
[Ma et al., 2015]
[Claes & Vande Moere, 2015]
Communicating
Heritage Information
Access to rich and vast forms
of information
Personalization of
information
Immersion
Physical
Digital
Access to rich and vast forms
of information
Personalization of
information
Immersion
Situatedness
Physical affordance
Physicalization
Physical
Digital
Phygital
Heritage
a potential medium for more enriched and playful communication of heritage values and qualities
Communicating heritage information: informal cultural learning
Motivations of Phygital Heritage
https://www.mylittleadventure.com/best-things/cairo/tours/tour-of-the-egyptian-museum-and-old-coptic-cairo-evvUfrvs
Communicating heritage information: informal cultural learning
Engaging visitors
http://izismile.com/2012/02/01/how_true_friends_hang_out_10_pics.html
Motivations of Phygital Heritage
Communicating heritage information: informal cultural learning
Engaging visitors
Visitors are not allowed to touch heritage artefacts due to obvious preservation concerns
https://in-touch-digital.com/2016/11/28/a-renaissance-of-touch-in-the-museum/
Motivations of Phygital Heritage
Communicating heritage information: informal cultural learning
Engaging visitors
Visitors are not allowed to touch heritage artefacts due to obvious preservation concerns
Museum visits should not only have an
educational purpose, as museums are
also a place for social interaction and
participation
http://www.britanniaminemuseum.ca/Blog/museums-can-encourage-social-interaction
Motivations of Phygital Heritage
Digital Physical
Non-situated
Situated
Website
Proposed model of
Phygital Heritage
Digital Physical
Non-situated
Situated
Projection mapping
Website
Proposed model of
Phygital Heritage
https://archaeologynewsnetwork.blogspot.pt/2016/02/projection-mapping-reveals-colours-of.html
Digital Physical
Non-situated
Situated
Projection mapping Shape-changing interfaces
Website
Proposed model of
Phygital Heritage
[Leithinger et al, 2013]
Digital Physical
Non-situated
Virtual environments
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensorsProposed model of
Phygital Heritage
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
P1: Augmented
To investigate how AR enhances the communication of
the architectural context of an isolated relief from the
Nimrud palace in Iraq
Royal Museums of Art and History, Brussels
Phygital Heritage
The original palace has been recently destroyed by ISIS
Digital
reconstruction
of the context
Royal Museums of Art and History, Brussels
P1: Augmented Phygital Heritage
Augment the original
context using an iPad
Royal Museums of Art and History, Brussels
P1: Augmented Phygital Heritage
Observation
Intuitive interaction
Assistedinteraction
P1: Augmented Phygital Heritage
Semi-structured interview
Sketching
P1: Augmented Phygital Heritage
User experience questionnaire
P1: Augmented Phygital Heritage
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
Role of tangible interaction to communicate tacit knowledge of built heritage
http://home.hiwaay.net/~jalison/djoserax.jpg
Djoser Pyramid Complex
Royal Museums of Art and History, Brussels
Phygital HeritageP2: Integrated
Communicated Story
Communicated Story
A comparative, field study in
a real-world museum context
Touch-Dix Tang-Dix Tang-Phys
interactive navigation
(input)
passive representation
(output)
+
Phygital HeritageP2: Integrated
Lab study Pilot study Large-scale study
Methodology
Phygital HeritageP2: IntegratedRoyal Museums of Art and History, Brussels
Observation
Sketching
Semi-structured interview
Phygital HeritageP2: Integrated
User experience questionnaire
0.0
0.5
1.0
1.5
2.0
2.5
Attractiveness Perspicuity Efficiency Dependability Stimulation Novelty
(A) Touch-Dix (B) Tang-Dix (C) Tang-Phys
Phygital HeritageP2: Integrated
Conclusion of this study: Recommendation for future research
Role of navigation
Role of physical representation
Role of grasping
Role of material characteristics
navigation-representation equilibrium: affordance and cognitive effort
level of realism, physical construction and manipulation features of a 3D scale model
effective communication of scale and detailed information
embodiment – physical abstraction – materiality
Phygital HeritageP2: Integrated
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
Royal Museums of Art and History, Brussels
Phygital HeritageP2: Integrated
Heritage Museums
GamificationTangibleinteraction
How does tangible gamification influence cultural learning of
young museum visitors?
How does it encourage collaboration among them?
Royal Museums of Art and History, Brussels
Phygital HeritageP2: Integrated
Mastaba of Neferirtenef
scale 1:1 of the original ancient Egyptian tomb-chapel
Methodology ‘around’ exploration
‘in front’ interaction
‘inside’ navigation
Communicated information
Architecturalfalse-door, where and
why?
Historicalofferings, different types
that people offer
Artisticpigments used on walls,
and to what it refers
Gamification +
Tangible interaction
Game strategy Solving 3D puzzle. Comparing with
context.
Picking cards and sorting them.
Mapping cards to the corresponding figure.
Phygital HeritageP2: Integrated
Royal Museums of Art and History, Brussels
Phygital HeritageP2: Integrated
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
Steering projection mapping by a tangible user interface (TUI) to communicate the
volumetric and aesthetic transformation of built heritage in-situ.
Graethem chapel
[Massart, 2014]
Robin StevensMaster Student Phygital HeritageP2: Integrated
Projection mapping + TUI
Steering the digital model by placing the corresponding physical model.
Robin StevensMaster Student Phygital HeritageP2: Integrated
Projection mapping + TUI
Robin StevensMaster Student Phygital HeritageP2: Integrated
Digital Physical
Non-situated
Virtual environments
Act
uat
ed
Audio-guide
Situated
AR apps
Projection mapping Shape-changing interfaces
Website
Interactive tabletop
3D printed artifacts
TUIs
Bluetooth devices
Embodied sensors
Inte
grat
ed
Au
gme
nte
d
P1 P2 P3
Proposed model of
Phygital Heritage
Phygital Heritage
Research[x]Design | Department of Architecture | KU Leuven
Arenberg Youngster Seminar
A Communication Medium of Heritage Meanings and Values
Eslam Nofal
Thank You!
