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A FEW CENTIMETERS ON MEASUREMENTPaul Gertler
UC Berkeley
April 2013
IFC, World Bank
Some ways measurement can Improve Performance ….
• Knowing how well you are doing• Enables intrinsic and extrinsic motivation
• Let consumers know • Enhances competition
• Let the market know• Access to finance and investment
Example 1: Keeping track of time
• Online application to course• Complaints take too long• Inattention?
• Created expectations (15 min)•
• Added clock onto screen
• Evaluated using RCT
The Clock
4
Results
• Time saved:Ave without clock = 36 minutes
Ave with clock = 21 minutes
Savings = 15 minutes
• Money saved:344 applicants for 86 hrs @ $40/hr for $3443.00
• No fall in performance on test
Example 2: Pay for Performance
• Primary health care in Rwanda
• Pay for more higher quality • Das type measures
• Evaluated in national rollout using RCT• Held budget constant• Increase productivity•
• Results: • Higher quality & improved heath outcomes
African Health Equity Markets• Scale-up private primary health
• Constraints• Access to finance• Standardizing and monitoring quality• Management process
• Solutions• Franchising, management systems & finance• All involve performance measurement
• Evaluating using RCT
So, Measuring performance …
• Allows• Knowing what you are doing • Others to know as well
• Enables• Use of intrinsic & extrinsic incentives• Competition• Access to finance• Scaling-up
• How do we know exactly how? – evaluate!