A

GLOBAL / COUNTRY STUDY AND REPORT

On

“ISRAEL”

Submitted to

Gujarat Technological University

Submitted by

N. R. Institute Of Business Management, Ahmedabad

IN PARTIAL FULFILLMENT OF THE REQUIREMENT OF THE AWARD FOR THE DEGREE OF

MASTER OF BUSINESS ADMINISTRATION

[Batch: 2011-13]

MBA SEMESTER IV

Under the Guidance of

Prof. Rajsee Joshi

Prof. Amish Soni

Prof. Prashant Pareek

N.R Institute of Business Management

MBA PROGRAMME

Affiliated to Gujarat Technological University

Ahmedabad

April, 2013

I

PREFACE

As a part of the course curriculum, Second Year M.B.A. students have to undergo Global

Country Report, which is designed keeping the prerogative and preferences of corporate field

in mind. It is aimed to give students an international exposure in various spheres and let them

gain a thorough understanding of a country and its comparison with Indian standards. Also

the main objective of preparing such a project report is to aid the students explore the

management subjects from a practical viewpoint.

This Global Country Report covers ISRAEL as a country under study is submitted to N.R.

Institute of Business Management as a part of M.B.A Course from Gujarat Technological

University. It is the presentation of our learning during the study. During the study we

analysed the country as a whole with various analytical tools. We have also analysed various

sectors and have done a broad country comparison with India.

The Country Report mirrors the team work of students and is intended to be a useful

reference for all readers and researchers.

II

ACKNOWLEDGEMENT

First and foremost we would like to acknowledge N. R. Institute of Business Management

(NRIBM), Gujarat Technological University (GTU) for offering this golden to undertake

such a project report. Through this project we have gained significant insights about the

international arena and have been able to correlate our management subjects with it.

It gives us the immense pleasure to present this Global Country Report on “Israel”. The

submission of this Report gives us an to convey our gratitude to all those people whose

helping hands and guidance have made this project possible.

We sincerely express our thanks to our Director, Dr. Hitesh Ruparel for providing such an

informative platform for learning.

We express our deepest gratitude to our faculty guides, Prof. Rajsee Joshi, Prof. Amish Soni

and Prof. Prashant Pareek for their invaluable inputs, guidance and moral support.

We also thank everyone of the student fraternity who has participated in this project and

applaud the team spirit and co-operation of all the students involved with the Country Report.

We acknowledge and thank all those people who have directly or indirectly have extended a

helping hand and without whose kind support and co-operation, this project would not have

seen the light of the day.

III

Sr. No. Topic Page No.

Preface I

Acknowledgement II

Summary of 3rd

SEM

1 Defence Industry

1.1Introduction 2

1.2Major Players in the Defence Industry in Israel 2

1.3Present Trade : Israel 4

1.4Defence Technology 4

1.5Resources 5

1.6Legal system 5

1.7Products & Services offered by players in India 6

1.8Barriers to Entry in Indian Defence Industry 7

1.9Present Trade: India 7

1.10 Technology Advancement in India 8

1.11Comparison of Defence Industry of Israel & India 9

1.12Comaprison of Defence firms 9

1.13Opportunity 12

2 Electronic Industry 15

2.1Introduction 16

2.2Electronic Industry in Israel 16

2.3Trade Policy : Israel 19

2.4STrade Policy: India 20

2.5Legal Aspects to Electronic Industry 22

2.6 Present Trade: Israel 23

2.7 Present Trade: India 24

2.8 Technological Scenario 25

2.9 Patterns of Corporate Investment: Israel 28

2.10Requirements 2.10

2.11 Investment Climate in Israel 30

2.12 Opportunities 33

3 Tourism Industry 42

IV

3.1Introduction 43

3.2Legal Factors 46

3.3WTO 47

3.4Economic Factors 47

3.5Social Factors 48

3.6Technological Factors 49

3.7 Environmental Factors 50

3.8Resources 50

3.9 Investment Climate in Israel 51

3.10 Opportunities 54

4 Diamond Industry 56

4.1Introduction 57

4.2Diamond Industry of Israel 58

4.3Companies of the Diamond Industry 58

4.4Financial Comparison of Companies 60

4.5 WTO Trade Policy 63

4.6Diamond Technology 64

4.7Resources 65

4.8 Opportunities 66

5 Chemical Industry 67

5.1Introduction 68

5.2Major Companies and Products 68

5.3Present Trade 70

5.4WTO Trade Policy 70

5.5Legal Aspects 71

5.6 Present Trade Policy 72

5.7 Technology 72

5.8 Prevaling Investment Pattern in Israel 72

5.9 Resources 73

5.10 Comparison of India and Israel 74

5.11 Barriers for Indian Companies 77

5.12 Opportunities 80

V

6 Communication Industry 83

6.1Introduction 84

6.2Products/Services 85

6.3Key Players 88

6.4India’s Communication Industry 89

6.5Products/Services of Communication Industry 89

6.6 Major Companies in India 93

6.7 Opportunities 98

7 Agriculture Industry 100

7.1Introduction 101

7.2Major Players in Israel 104

7.3Industry in India 104

7.4 Major players in India 105

7.5Exports & Imports 105

7.6WTO Trade Policy 106

7.7Present Trade Policy 107

7.8Technology 108

7.9 Resources 109

7.10PEST Analysis 110

7.11 Comparative Analysis of Companies 111

7.12 Opportunities 116

8 Banking Sector 119

8.1 Introduction 120

8.2 Major Players of Israel 121

8.3Products/Services offered by companies in Israel 122

8.4 Present Trade:Israel 123

8.5 Technology: Israel 124

8.6 Resources 124

8.7 Products/Services offered by companies in India 126

8.8 Present Trade:India 127

8.9 Technology: India 128

8.10 Comparison of Israel & India 129

VI

8.11 Opportunities 131

9 Information Technology Sector 135

9.1 Introduction 136

9.2 Political Factors 143

9.3 Economic Factors 143

9.4 Social Factors 143

9.5 Technology Factors 144

9.6 Legal Factors 144

9.7 Environmental Factors 144

9.8 Opportunities 146

10 Power & Energy Sector 152

10.1 Introduction 153

10.2 PESTEL Analysis of Oil & Gas Sector 156

10.3 Comparative Analysis Of Israel and India 164

10.4 Process of E&P Activities 166

10.5 Company Case Study 168

10.6 Opportunities 173

Conclusion 175

Bibliography 179

VII

LIST OF TABLES

Table No. Content Page No

1.1 Comparison of Defence Industry in

Israel & India

8

1.2 Comparison of Defence Firms 10

1.3 Gap Analysis 13

2.1 Israel Condition of Electronic

Components

30

2.2 Tax Benefits in Israel 36

2.3 Feasibility Study of Israel 40

4.1 Trade Statistics – Diamond Industry 63

5.1 Overall Comparison: India vs Israel 73

5.2 Comparison of Companies in Chemical

Industry: India vs Israel

77

6.1 M&A : Communication Industry 87

6.2 Industry Comparison : India vs Israel 88

6.3 CompanyComparison1: India vs Israel 95

6.4 CompanyComparison2: India vs Israel 96

6.5 CompanyComparison3: India vs Israel 97

7.1 Export of Israel to India in 2011 105

7.2 Imports of Israel to India in 2011 106

8.1 Major Players in Banking Industry:

Israel

122

8.2 Comparison of Industry: Israel vs

India

129

10.2 PESTEL Analysis of Oil & Gas Sector 156

10.3 Comparative Analysis: India vs Israel

164

VIII

EXECUTIVE SUMMARY

of 3rd

SEMESTER

2

3

3rd

SEMESTER

POLITICAL FACTORS

History

Palestine, deliberated a holy land by Jews, Muslims, and Christians, and homeland of the

modern state of Israel, known as Canaan to the ancient Hebrews. Palestine's finds its roots in

the Barbarians, a people who occupied the southern shoreline part of the country in the 12th

century B.C.A Hebrew kingdom established in 1000 B.C. was later divided into the

kingdoms of Judah and Israel; they were afterward invaded by Assyrians, Babylonians,

Egyptians, Persians, Romans, and Alexander the Great of Macedonia. Palestine became a

midpoint of Christian pilgrimage after the emperor Constantine converted to that reliance.

Since then, Israel has always been a bone of contention in the middle-east and in the thick all

major issues that have rocked the region over the past. The dispute of the gaza strip however

holds the supreme positions among all others. Jerusalem’s significance from the religious

point of view for the Jews, Christians and muslims has been the trigger for most of the

political volatility in the region, especially Israel.S

Israel:

Government type: Parliamentary democracy

Capital: Jerusalem

Geographic coordinates: 31 46 N, 35 14 E

Time difference: UTC+2

POLITICAL FRAMEWORK: ISRAEL

Israel functions under a parliamentary system as a democratic republic with worldwide

suffrage. A member of parliament supported by a parliamentary majority becomes

the prime minister—usually this is the chair of the major party.

The prime minister is the head of government and head of the cabinet. Israel is governed by

a 120-member parliament, identified as the Knesset. Membership of the Knesset is based

on comparative demonstration of political parties, with a 2% electoral brink, which in

practice has resulted in coalition governments.

Parliamentary elections are scheduled every four years, but unstable coalitions or a no-

confidence vote by the Knesset can melt a government earlier. The Basic Laws of

Israel function as an uncodified constitution.

4

In 2003, the Knesset originated to draft an official constitution based on these laws.

The president of Israel is head of state, with limited and mostly ceremonial duties.

Political conditions

From the founding of Israel in 1948 until the election of May 1977, Israel was ruled by

successive coalition governments led by the Employment Arrangement (or Mapai prior to

1967). From 1967 to 1970, a national unity government involved all of Israel's parties

except for the two parties of the Communist Party of Israel.

After the 1977 election, the Pragmatic Zionist Likud bloc (then composed of Herut, the

Liberals, and the smaller La'am Party) came to power, forming a coalition with the National

Religious Party, Agudat Israel, and with others.

In 2009 the Israeli Central Election Committee initially banned the two main Arab political

parties (the National Democratic Assembly (also known as Balad) and Ra'am-Ta'al) from

challenging the next election for secondary terrorism and failing to distinguish Israel as a

democratic Jewish state, but the Supreme Court of Israel inverted this decision.

Prime Ministers and governments since 1996

1. Netanyahu (1996–1999)

2. Barak (1999–2001)

3. Sharon (2001–2006)

4. Olmert (2006–2009)

5. Netanyahu (2009–present)

Political Parties:

The four parties’ creation up National Union had six seats in the preceding elections in the

combined National Union−National Spiritual Party slate. The Ahi party (2 seats) left the National

Union and joined the Likud.

The Jewish Home (formerly the National Religious Party) had three seats in the joint National

Union−National Spiritual Party slate. The two parties together won 7 seats in this election for a net

loss of 2.

1. Political right

2. Political left

3. Political center

5

4. Interest groups

5. Others

Political matters

Major issues in Israeli political life include:

The Israeli-Palestinian conflict and Arab-Israeli conflict

The relationships between Jewish religious factions

The nature of the state of Israel; (e.g. the ways in which it should signify Judaism and

denote secular democracy)

The economy, and matters of social significance.

Geography :

Location:

Middle East, nearby the Mediterranean Sea, mid Egypt and Lebanon

Area:

20,770 kms

Land boundaries:

Total: 1,017 kms

Border countries: Egypt 266 kms, Gaza Strip 51 kms, Jordan 238 kms, Lebanon 79 kms,

Syria 76 kms, West Bank 307 kms

Coastline: 273 kms

Maritime claims:

Territorial sea: 12 nm

Continental shelf: to depth of exploitation

Climate:

Temperate; warm and dry in southern and eastern desert areas

Natural resources:

Timber, potash, copper ore, natural gas, phosphate rock, magnesium bromide, clays,

sand

Land use:

6

Arable land: 15.45%

Permanent crops: 3.88%

Other: 80.67%

Freshwater withdrawal (domestic/industrial/agricultural):

Total: 2.05 cu km/yr (31%/7%/62%)

ECONOMIC FACTORS

Israel is the country located in the Middle East surrounded by Syria, Palestine, and

Jordan.

The official language of Israel is Hebrew and Arabic.

The population of Israel is approximately 7.8 million of which almost 80 % of the

population comprises of Jews while non-Jewish citizens mostly Arabs constitute the

rest.

Jerusalem, Tel Aviv, Haifa and Be’erSheva are the prominent cities in Israel

The economy of Israel is known for its technically advanced and rapidly developing

high-tech market. Amongst all the 187 nations of the UN’s Homan Development

Index, Israel’s rank is 17th

in category of “Very Highly Developed Country” in 2011.

The major industrial sectors are the metal products, processed foods, electronic and

biomedical equipment, chemicals and transport equipment.

ECONOMY OF ISRAEL

Rank 50th (PPP) / 39th (nominal)

Currency Israeli new shekel (NIS)

Fiscal year Calendar year

7

TABLE 1.1

SOME STATISTICS

OEDC Membership:

The strength of the Israeli economy was formally recognized when Israel became a

member of OEDC (Organization for Economic Co-operation and Development) in

May 2010.

FTAs with the EU and NAFTA:

Israel is the only country who has free trade agreements with both the European

Union and NAFTA (United States, Canada and Mexico).

Gross Domestic Product (GDP):

Israel’s Gross Domestic Product was worth 242.93 billion US dollars in 2011, as per

the report published by the World Bank. The GDP value of Israel is equivalent around

0.39% of the world economy.

Trade organisations BIS, EBRD, ICC, IADB, ISO,ITUC, CLS, OECD, UN

economic bodies,WCO, WTO, WFTU.

Population below poverty line 19.9% (2008)

Gini coefficient

Rank in the world

39.2 (2008)

(69th)

Labour force

Rank in the world

3.227 million (2011 est.)

(100th)

Labour force by occupation

agriculture: 2%,

industry: 16%,

services: 82% (September 2008)

Unemployment

Rank in the world

5.6% (2011 est.)

(56th)

Ease of doing bussiness Rank 34th (2012)

8

GDP Growth Rate:

The Gross Domestic Product (GDP) in Israel expanded 0.70% in the third quarter of

2012 with respect to the previous quarter. The average GDP growth rate is 1% from

1980 to 2012.

GDP Annual Growth Rate:

Israel’s Gross Domestic Product (GDP) expanded 3.12% in the third quarter of 2012

over the same quarter of the previous year. Taking the average from 1996 to 2012,

Israel GDP Annual Growth Rate is 3.88%.

GDP per capita:

The GDP per capita of Israel was 22859.68 US dollars in 2011, as per a report

published by the World Bank. The GDP per Capita in Israel is 185% of the world's

average GDP pae capita. Taking the average from 1960 until 2011, Israel GDP per

capita is 14315.57 USD.

GDP Deflator:

According to a report of Israeli Central Bureau of Statistics, GDP Deflator of Israel

increased to 116.21 Index Points in May of 2012 over the 113.53 Index Points in

February of 2012.

Gross National Product:

Israel Gross National Product (GNP) increased to 224168.90 ILS Million in May of

2012 over the 220941.10 ILS Million in February of 2012, according to a report of

Central Bureau of Statistics, Israel.

Consumer Price Index (CPI):

The Consumer Price Index (CPI) of Israel increased to 106.20 Index Points in August

of 2012 from 105.10 Index Points in July of 2012. Taking an average from 1951 to

2012, Israel Consumer Price Index (CPI) is 29.97 Index Points.

Inflation Rate

The inflation rate of Israel, recorded in october 2012, was 1.80%.

9

EXTERNAL TRADE

ISRAEL IMPORTS:

Israel has poor natural recourses, so that it imports the petroleum, coal, food, uncut

diamonds, other production inputs, and military equipment. The main imports come

from European Union, United States and China. Israel’s import was 6987.6 USD

Million in October 2012.

Israel Exports:

Isral’s major exports are machinery and equipment, software, agricultural products,

cut diamonds, chemicals, textiles and apparel. Main export partners are European

Union, United States, Hong Kong, India and Turkey.

Israel’s export was 4434.40 USD Million in October 2012. Israel's exports, around

half, manufactured goods involve advanced technology systems but Israel's traditional

mid-tech and low-tech industries are remaining strong.

The Total Exports in the first eight months of 2010 was $38.9 billion compared with

$29.6 billion in the corresponding period of 2009. The imports of $38.4 billion in the

first eight months of 2010 compared with imports of $29.9 billion in the

corresponding period of 2009, we can say, Israel has a small positive balance of trade.

Israel withstands the recession:

The first reason was a strong regulatory system and a moderate banking tradition kept

its banks away from recession. The second reason was the elasticity of labour market

in coping with the new reality. The third reason was Israelis cut the durable goods

expenditures, butlargely kept the nondurable goods spending even with pre-recession

levels, cutting into personal savings to "smooth out" the drop in income.

A long term Potential:

Israeli economy was built from scratch, survived numerous crises and severe

economic deprivation, and has finally known as a successful, free market economy

whose citizens enjoy a high standard of living.

10

SOCIAL FACTOR

Religions

The modern country of Israel contains two different nationalities, the Jewish and the

Palestinian. These two nationalities are complicated from its religious and cultural identity.

Among these two nationalities, the Palestinians are Arabs and their customs are founded in

Muslim culture and the Jews in Israel define their culture in the huge part around their belief

as well.

Israel is the Sacred Land of the world’s great religions such as Judaism, Christianity and

Islam. Though Judaism is the popular religion here, the liberty to practice any of religion

within country is guaranteed. The religions legally known under the Israeli law are mainly

Jewish, Christian, Muslim etc. Israel protects the independence of Jews and non-Jews similar

to involve in their chosen form of worship exercise.

Language

National or official languages are Hebrew and Arabic. Hebrew is written from right to left.

About 50% of the Jewish people are Sephardi and half Ashkenazi. 21% of Israeli citizens is

Arabs whose day-to-day language is either Arabic or Hebrew. Along with the local

languages, 35 languages are spoken in Israel.

Gender status

In the Orthodox custom, women and men live very distinct lives. Here, women are measured

inferior, and they are excluded from many of traditional activities. However in Israel, most of

society is most advanced, and women are usually given equal status to men, both legally as

well as socially. Women are working in many fields such as traditional fields like nursing,

child care, teaching and nontraditional one includes politics, military etc. Women are mostly

restricted to administration and education and generally do not achieve high positions in

many field.

Population

In Israel, demography is administered by Israel Central Bureau of Statistics. Nation has a

population of about 7,933,200 in 2012 and 75.4 %of them are Jewish people and 20.6 %are

Arab people while the remaining 4 % are others.

11

Employment

In Israel, the year 2011 was a good for the economy. Unemployment reduced from 7.4% in

2009 to 6.7% in 2011. The average salary of employees increased marginally by 0.9% and

average salary of the senior executives was increased by 11%. In Israel, share of employees

in the country income also improved slightly, from 63% in 2010 to 64% in 2011. Here, the

share of employees is much lesser than it was at the start of the decade: 69%.

Income distribution

In Israel, the average income for the richest 20% of people is 7.5 times more than the poorest

20% of the society, According to the report published in 2011.The gap between the rich

people and poor people in Israel has been gradually increasing, with the average individual

incomes of the same groups 6.3 times before 10 years.

In 2011, a study recognized that the average family income of Jewish majority was NIS

14,169(USD $3,796) per month, whereas the average income of Arab minority was NIS

8,169 (USD $2,186) per month.

Standard of living

In Israel, the standard of living is high and is continuously improving. In 2011, Israel ranked

15th out of 194 countries in the Human Development Index .This country also has highest

life expectancies at birth in the world. However, country still suffers from poverty with

20.6% of population living below the poverty line in 2011.

Health care

Israel’s national health care system, established in 1995, provides universal coverage by

requiring citizens to join one of four competing insurance plans that, by law, have to provide

certain base level services. The plans cannot reject customers because of pre-existing

conditions.

Israel has 46 acute-care hospitals, with approximately 15,000 acute-care beds. The Ministry

of Health operates about half of those beds, another half beds are operated by the largest

health plan (Clalit Health Services), and the remaining beds are operated by a mix of for-

profit and nonprofit organizations. The hospitals are financed primarily via sale of services to

the health plans, and they do so through a complicated mix of reimbursement arrangements.

12

Social welfare

Social welfare programs contain pensions for the elderly, workers' compensation, and

allowances for big families. The government offers support for recent migrants, though these

programs have been criticized for assisting well-off migrants at the cost of poorer native-born

Israel’s people.

Israel has a broad social security system that pays a sequence of benefits and scholarships to

those in financial need. The insurance system includes every resident of Israel and the social

program has a series of means verified assistances that are applicable to people of aged 20 or

older.

TECHNOLOGICAL FACTORS:

The Science and technologyis among the Israel’s most developed sectors and going on. The

42% Percentage of the people engaged in the scientific and the technological inquiry, and the

amount spent on R&D in relation to its GDP, and it is highest in the entire world. Country’s

% of total number of scientific articles available worldwide is almost 10 times higher than

Israel’s % of the world's population.

NATURAL SCIENCES

ENVIRONMENTAL SCIENCE

This country’s lack of conventional energy sources has spur far-reaching R&D of the

substitute energy source. The country is becoming the world's principal per capita user of the

solar water heaters in home. In the 2009 ranked among the top 10 clean tech countries in the

world, behind Denmark, Germany, Sweden, Span & the UK.

SPACE SCIENCE

Since 1970s and 1980s country had begun to develop the infrastructure requires for R&D in

space exploration and the sciences. In the November 1982, they established the Israel Space

Agency. The budget of the ISA is approx 6 million U.S $. Ilan Ramon was the country’s first

astronaut. The Israel has also developed into significant player in the commercial space

arena.

13

PHYSICS

The team of 50 Israel scientists works full-time at the CERN, which operate the Large

Hadron Collider project in Switzerland. The Israel delegation headed by the President

Shimon Peres visited the Large Hadrons Collider project in 2011.

ENGINEERING

AEROSPACE ENGINEERING

Country is among the few countries all around the world which are capable of launching

satellites into the orbit. Israel Aerospace Industries manufactured Arava plane which was first

aircraft to be produced in the country, locally designed and the manufactured satellite have

been produced and launched by IAAI also. The Israel does also develop, manufactures, &

exports a large number of interrelated aerospace goods, like aeronautical supercomputer,

display system, drones and flight simulator, instrumentation system.

AGRICULTURAL ENGINEERING

The growth of agricultural production in Israel is due to the close cooperation of farmers,

scientists, and agriculture-related industries & also resulted in development of new

agricultural technology, water conserving irrigation, anaerobic digestion, greenhouse

technology, desert agricultures also. Israeli companies are supplying irrigation, water

conservation and greenhouse technology to the additional countries. The up to date

technology of drip irrigation was introduced by the Israel also. Country’s farmers rely highly

on the technologies. Farmers successfully growing between 3.5 to 4.5 million roses per

hectare in season and also an regular of 400 bags of tomatoes per hectare.

COMPUTER ENGINEERING

The high concentration of high-tech industry to coastal plain of the country has led to the

nickname “Silicon Wali”. Both Israeli and global companies are based there. Intel&Microsoft

have built first foreign R&D centers there. High-tech international corporations, like IBM,

&Motorola opened in country. Intel developed dual-coreCore Duo processor in Haifa of

Israel.

14

HYDRAULIC ENGINEERING

Because the rain falls only in winter in Israel, and largely in north part of the Israel, the

irrigation &water engineering is important for country's survival and growth. Three Large

scale projects to direct water from the rivers in north, to make optimal use of groundwater.

The major project was the nationwide water distribution system, completed in 1964, flowing

from the Israel’s principal freshwater sea, the Sea of Galilee, to the north Negev desert.

MILITARY ENGINEERING

The country’s Defense Forces are relies heavily on local military technologies and high-tech

weapons system, designed and manufactured at home. Israeli-developed military equipment

includes small arm, anti-tank rocket, submarine, tank, armored vehicle, unmanned surface

vehicle, aircraft, unmanned aerial vehicle, air-defense system, weapon stations and radar.

They have developed a network of reconnaissance satellites also.

HEALTH SCIENCES

Israel has a superior infrastructure for medical and paramedical research and capability for

bioengineering. The most of scientific publication accounts for biotechnology, biomedical

and clinical research, and also the industrial sector has used this widespread knowledge to

develop pharmaceutical, medical equipment and treatment therapy.

MEDICINE AND GENETICS

Their scientists have urbanized method for produce a human growth hormone plus interferon,

the group of proteins effectiveness against the viral infection. Genetic engineering is resulted

in wide range of analytical kits based on monoclonal antibody, with other microbiological

products. The Advanced stem cell research is also taking place in Israel. Most articles

published related to stem cell’s research in scientific journal were by Israeli scientists on per

capita basis.

BIOMEDICAL ENGINEERING

The Sophisticated medical equipments for both diagnostic & treatment purposes are been

developed and marketed worldwide by Israeli, such as computer tomography scanners,

magnetic resonance imaging systems, ultrasound scanner, nuclear medical camera, & surgical

laser. Scientists from several European countries & Israel developed a robotic prosthetic

hand, called Smart Hand, which function like a real one.

15

PHARMACEUTICALS

The Teva Pharmaceutical Industry, headquartered in Petah Tikva, is one of the 20th

largest

pharmaceutical companies worldwide. It is also specializes in generic drugs & active

pharmaceutical ingredient & has developed proprietary pharmaceuticals like Copaxone for

the treatment of multiple sclerosis.

1.5 ENVIRONMENT FACTOR

INTRODUCTION TO ENVIRONMENT OF ISRAEL

The current environmental problem is seen worldwide; among them most serious

issues relating to environment are destroyed humid rain forest, the reduction of the

ozone layer, acid rainfall, soil erosion and reduction, and global warm.

Many countrywide projects were made for a safe removal of bottles campaign, the

institution of eco-labeling on ecologically aware products, and various onslaught and

recycling campaigns took place. Many laws have in recent times been passed to

decrease pollution and other environmental dilemma.

ENVIRONMENTAL PROBLEMS IN ISRAEL

Air Pollution

In Haifa where for years the population suffer from the fumes emission of the local oil

plant and the Israel Electric Company plant also it was suffer sulphur dioxide levels

more than four time advanced than the regular permissible.

Nature Protection and Wildlife Management

None of the neighboring Arab states except Jordan, have been helpful to nature safety

service and many home-grown animals such as gazelles, ibex, hyenas and others are

now very atypical in those countries.

In addition, Israel is the provisional dwelling and therefore de facto protector of

additional than three-quarters of Europe's wandering birds, which impede over here

on top of their way south in the autumn as well as on their arrival to Europe in the

spring.

16

Sound Abatement

The IUED has succeed in obtain court instructions to decline noise from various

sources in suburban area and it is to be hope that more such dealings will be

accommodating.

Pesticides

Although both the ministry of strength and agriculture are fantasy to monitor food

quality, both stubbornly reject to discharge their answer to the public, maintain that

"this would confound people.”

Sewage

On the whole of systems used in Israel for acquit of sewage effluents and the

sedimentation and exposure to air ponds and the sewage treatment plants are scarce to

the demands placed on them today.

In many cases, communities have been urbanized without the appropriate

communications, and it was only newly view that one of the oldest settlement in the

Galilee was rehabilitated from cesspits to a central sewage throwing away system.

Toxic Waste

Toxic waste permission in Israel has significantly enhanced over the earlier period,

but is still a long way from acceptable.

At the same time toxic waste from farming and from family and small businesses has

hardly been address. humanitarian general public sometimes assemble used battery

that poison the groundwater with a mixture of metals counting nickel, and lithium,

but once they have composed them, no one seem to be clever to classify any transfer

to the toxic squander abandon.

Proposal Taken By Israel Government for Healthy Environment Reforestation

17

David Ben-Gurion declared, “I do not know if there is a more productive endeavor

whose results are useful as the planting of trees.” Israel is a worldwide leader of

reforestation and life conservation.

Israel is one of the few countries that started the 21st century with added trees than it

had at the start of the 20th century. Also the empathetic organization has planted

added than 240 million trees in Israel including 12,500 acres of forest every year.

Substitute Energy

In 2007, Israel was chosen as US’s partner in option energy investigates, temporary a

law to give millions of dollars to finance joint investigate projects to help together

country.

Israeli company Innowattech has urbanized a new substitute energy system that

harvests mechanical energy imparted to roadways, railways and runways as of passing

vehicles, trains and walker traffic and converts it into green electricity.

Water Conservation

From 1959, Israel has been a leader in water conservation with a popular slogan

“Don’t Waste a Drop”.

Israel treats 92 % of its wastewater and reuses 75 % in agriculture which is the highest

pace in the world.

Agricultural Development

Israeli company uses Bio-Bee Biological Systems like bumblebees and crop fly to

support cross-pollination and control pests in an eco friendly way.

Also an Israeli scientist urbanized a mixture of tilapia seek that thrive in burning, salty

waters, which resulted ten times more fish to Israeli fish farmers.

ENVIRONMENTAL RULES AND REGULATIONS

Air Quality

Nuisance Abatement Regulations , 2001

Regulations on pollution from vehicles on the road, promulgated by the Minister of

the Environment, prohibit driving a vehicle unless it meets the technological

standards.

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Clean Air Regulations, 2010

This law sets requirements for emission permits from major industrial polluters,

which includes, major energy, metal, mineral, chemical, and waste management

industries, as précised in the control of the law.

Environmental planning

Representation of Environmental Public Bodies Law, 2002

The purpose of this law is "to add legislative body of public concerned with

environmental protection to committees recognized by law for the purpose of

emphasizes environmental considerations in these committee in order to save from

harm and defend the environment and to prevent harm to the environment."

Environmental Protection Law , 2008

The aspire of this Law is, "to keep and preserve a proper quality of the environment

and to recover it, to prevent damage to the environment, the benefit copied or the

profits reaped from implement the offenses dealing with the aforesaid scratch."

Hazardous Substances

Plant Protection Law, 1956

This Law grants the Minister of Agriculture authority, for following discussion with

an optional interdisciplinary commission, to control the import, sale, distribution and

covering of pesticide, fertilizers and other material.

Work Safety Regulations, 1964

These regulations search for to make sure the safety of those working with pesticide,

defined as chemicals aimed at the finishing of pests, with the exception of veterinary

medicine.

Dangerous Substances Law, 1993

This law authorizes the Minister of the Environment to certify, control and oversee all

aspects of the make, utilize, managing, storage space, marketing, import and export

and transport of hazardous substances.

Hazardous Substances Regulations , 1996

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These set of laws classify hazardous substances into categories A and B and specify

exemptions for certain materials in won over quantities.

Safety at Work Regulations , 1998

This system, inside the structure of the dangerous Substances Law and the Safety at

Work order, require producers, importers, distributors or sellers of a hazardous

substance to supply recipients with Material Safety Data Sheets (MSDS), and call for

the maintenance of an MSDS in the factory or business in order to inform users about

hazards in their place of work.

Prevention of Sea Pollution from Land-Based Sources Regulations, 1990

These regulations relate to permits for the discharge of waste or sewage into the sea

from a land-based source which may or may not be fixed by the Permits Issue

Committee. The committee decides whether a permit is justified, and if so under what

conditions and for how long a time.

Wildlife Protection Law, 1955

This law authorizes the Minister of Environmental Protection to manage the hunting

of natural animals, to issue hunting permits and to assign inspectors to implement the

law.

1.6 LEGAL FACTORS

Israel Court structure is of three Tiers. The magistrate court is the lowest court which is

situated in almost every state of the country . The courts above magistrate court are called

district courts, serving both as appellate courts and courts of first instance; they are located in

five of Israel's six districts. The third tier is the Supreme Court, located in Jerusalem; it serves

a dual role as the highest court of appeals and the High Court of Justice. In the latter role, the

Supreme Court rules as a court of first instance, allowing individuals, both citizens and non-

citizens to petition against the decisions of state authorities. Although Israel supports the

goals of the International Criminal Court, it has not ratified the Rome Statute, citing concerns

about the ability of the court to remain free from political impartiality. This is quite similar to

that in India. Here also there is a three level of courts, magistrate courts, high courts and

Supreme Court. Here also Supreme Court is the highest court to appeal. It is the last hope for

justice seeking people.

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Israel's legal structure is formed of three legal traditions: 1. English common law, 2. civil law,

and 3. Jewish law. It is based on the belief of stare devises (precedent) and is an adversarial

structure, where the parties in the suit bring evidence before the court. Court cases are

resolved by professional judges rather than juries. Marriage and divorce are below the

judgment of the religious courts: Jewish, Muslim, Druze, and Christian. A board of Knesset

members, Supreme Court justices, and Israeli Bar members carries out the election of judges.

Administration of Israel's courts (both the "General" courts and the Labour Courts) is carried

by the Administration of Courts, situated in Jerusalem. The good thing about Israel Legal

Structure is that both their Courts, General and Labour courts are paperless courts: the storage

of court files, as well as court decisions, is conducted electronically.

Israel's Basic Law: Human Dignity and Liberty seeks to defend human rights and liberty in

Israel. Israel is the only country in the region ranked "Free" by Freedom House based on the

level of civil liberty and political rights; the "Palestinian Authority-Administered Territories"

was ranked "Not Free." In 2012, Israel was ranked 92nd

the highest ranking in the region

according to Reporters without Borders' Press Freedom Index.

The first cabinet

The first cabinet of Israel consists of the provisional government of Israel (HaMemshela

HaZmanit ) which governed Israel shortly before independence until the formation of the

first government in March 1949 following the first Knesset elections in January that year. On

12 April 1948 just a month later "Minhelet HaAm" (People's Management), was created, for

preparation of independence. All its thirteen members were taken from Moetzet HaAm, the

temporary legislative body set up at the same time.

Chief Characteristics of the Structure

In Israel’s Legal System the good thing is the Absence of a Single-Document Written

Constitution in the Israeli Declaration of Independence. On May 14, 1948 after the

termination of the British Mandate, Palestine was forced the existence of a future formal

constitution for Israel. Inspite of this the declaration has never been seen as a constitutional

document of Israel. It was taken by the Supreme Court as a document that incorporates the

wishes and the intent of the founding fathers of the state that was reborn. As such, it did not

grant the judiciary, the power of striking down legislation which clearly negates its content.

However, if legislation may be interpreted in several ways, the Court holds that laws should

21

be interpreted in a way consistent with the principles expressed in the Declaration. Utilizing

the latter method, the Israeli Supreme Court, as a high court of justice, has managed to

develop fundamental constitutional principles while these are protected by constitutions in

other Western democracies .

The Court Structure And Structure In Israel

The Israeli court structure is made of a general court and a number of specialized courts. Here

the judiciary independence is guaranteed under Basic Law known as Judicature.

The General Court Structure

The general court structure of Israel is comprised of three courts namely magistrates' courts,

district courts, and the Supreme Court. The Supreme Court of Israel is the utmost court of

appeal. Like India the Supreme Court in Israel is the highest court of justice, and has the

authority to adjudicate administrative matters that are not subject to the judgement of district

courts. Special courts, like the labour courts, military justice courts and religious courts have

special judgement in relevant restricted regions. Judgement of these appellate tribunals courts

are subject to a limited review by the Supreme Court which is regarded as the highest court of

justice.

Geographically the judgement of Israel is divided among five judicial districts which are

Jerusalem, Tel-Aviv, Haifa, Beer-Sheva, and Nazareth. Magistrates and district courts have

control throughout their respective regions or districts where these courts are Located. The

Supreme Court’s judgements prevail over the whole nation. Actions that do not fall within

the judgement of any of the geographical districts are heard in the District Court of

Jerusalem.

The Supreme Court is in Jerusalem having twelve judges. It normally acts as a bench of three

judges, except when the President or the Deputy-President directs a bigger bench, or in

further hearings on matters it has already adjudicated. Petitions for temporary orders and

other interlocutory decisions and certain other proceedings are heard by one judge only.

District courts have residual judgement over all criminal and civil matters which do not fall

within the judgement of the magistrate’s courts, and general residual judge any matter that is

not under the exclusive judgement of any other court or tribunal. A district court bench is

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composed of one judge in regular matter and three in case involving serious offenses or when

specifically directed by the president or vice-president of the district court.

Magistrate courts have original judgement in criminal matters related to offence which carries

a maximum punishment of 7 years. The judgement of magistrate’s court in civil matters

usually depends upon the monetary value of the claim. Certain magistrate’s courts may be

authorized by a decree to serve as special tribunals, such as a family court or juvenile court.

A magistrate’s court normally sits as a bench of one judge, except that the judge hearing the

case or the president of the magistrates’ court may direct that the case be heard by three

judges. A magistrates’ court may be authorized by the Minister of Justice to sit as a small

claims court. A claim before the latter is always heard by a single judge

SWOT

STRENGTHS

Strong Economy

Israel’s economy is on rise and carry on to thrive due to its sturdy multinational corporate and

defence industry and its exports. Due to its strong economy it has recovered in a better way

and up to a great extend from the 2007-08 global recession, compared to other advanced

economies in 2010. The International Monetary Fund found that Israel’s fiscal strategies

helped it avoid the global crisis, and its economy remained strong when other major

economies around the world were struggling with recession, debt and unemployment.

The IMF’s annual inspection of Israel’s national accounts concluded that “Israel's economy

remains strong,” and gave the government and central Bank of Israel some gold stars for key

economic policies. Not only had Israel weathered the global economic crisis well, but Israel’s

economy continues to grow at acceptable rates while inflation is down and unemployment is

at its lowest level ever.

Inflation rate means a normal rise in prices measured against a standard level of purchasing

power. The commonly used measures of Inflation are the CPI (.i.e. consumer prices), the

GDP deflator, and the whole of the domestic economy. When we analyse some facts and

23

figures about Israle’s Inflation rate, it is clear that it has struggled continuously in bring

inflation down and has also succeeded greatly.

The inflation rate of Israel, recorded in october 2012, was 1.80%. Taking an average from

1952 to 2012, Israel Inflation Rate is 32.0% reaching an all time high of 486.2% in

November of 1984 and the lowest record was -2.7% in March of 2004.

WEAKNESSES

Distance from Markets

Although demand for various technologies is very high per capita but due to geographically

broaden location of the country, many a times the markets fail to reach the customers. But

due to the technological advancement, which means Internet has created the free flow of

information and decreased the gap and distance for the communication between countries, the

geographical distance between Israel and its consumers is a barrier for the country.

Slow e-commerce adoption

Although B2B and B2C activity is increasing in Israel, but practice of the same is still behind

the other sectors of the high-tech industry. E-commerce practices have been rather slow due

to Israeli hesitancy to provide credit card information over the web and because of the culture

preference to touch items before purchase.

OPPORTUNITIES

Tourism Industry

The tourism industry is well managed by the tourism ministry of Israel. There are various

places to explore, they have national parks, archaeological tells, natural reserve, museums,

restaurants, hot springs etc. The people from U.S and Europe are the major visitors of Israel.

The ministry of tourism have various subsidiary departments like tourism marketing

department, ministry economic unit and tourism service department. These departments

organise various training programs & seminars, so as to have more skilled and professional

man force in this industry.

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Israel should also focus on safety issues of the travellers to attract more number of tourists

from other countries apart from US and European countries.

Construction Industry

The Israeli construction industry is characterized by a high level of mechanization, quality

building materials, modern design, coupled with a chronic shortage of skilled workers. The

industry of construction in Israel includes more than 10000 registered contractors but there is

always a shortage of workers. This need is generally filled by foreign workers, who are

employed under contract for limited or specified periods.

THREATS

Terrorism

Israel is the country which is located in the area which always suffers the tension of

terrorism. Terrorism is an above average threat not only throughout Israel but also in its

neighbouring regions. In such a situation it is extremely necessary for any country to develop

a strong security system. But the terrorism in Israel is so intensive that Israel fails to maintain

the security.

Most of the times, the circulars of political and military tensions are issued. Such circulars

also address to the safety of residents and the travellers and visitors. The travellers are asked

to avoid any large demonstrations or protests which could potentially turn violent.

Apart from terrorism, Israel also suffers petty issues of security which include theft problems

and kidnapping. Although relatively low, the reports on incidents of petty theft keep on

coming. All the travellers and the visitors are requested to keep their passport and the other

valuable things in safer place throughout their visit any avoid any unwanted display of wealth

which would attract the unwanted attention.

According to the British Foreign Commonwealth Office site, “Israelis living in the illegal

settlements in the West Bank occasionally organise demonstrations on West Bank roads:

these sometimes turn violent, with the settlers throwing stones at passing Palestinian and

international vehicles. Take particular care if hiking near any of these settlements, including

those in the hills around Nablus and in the South Hebron hills”.

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Because of the fear of terrorism, there is also a threat of less tourists turning up to Israel.

Therefore there is a fear of loss of income from the visitors from foreign countries.

FINANCIAL MARKETS

Any financial market can be broadly classified in the following major markets as shown in

the chart below:

Capital market

Israel Capital Market consists of the stocks and bonds traded on the TEL AVIV STOCK

EXCHANGE (TASE). Israel Securities Authority, a government regulatory body regulates

the capital market of Israel. The mandate of the governing body is to protect the interests of

the investing public. IPO’s are issued and securities are traded on the electronically traded

TASE.

Stocks

On this stock exchange, 736 companies are listed. Some of these companies are local

corporations while some are international powerhouses such as Teva Pharmaceutical

Industries.

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Around 1000 stocks with a daily volume of $800 million are traded on the Israeli Stock

Exchange.

Bonds

Tel Aviv Stock Exchange has also a liquid and corporate bond market. Israel Government

Bonds and corporate debentures include short, mid and long-term fix-rate, variable-rate, and

cost-of-living indexed bonds. Daily bond trading volume is $760 million.

Israeli Currency

Trade on Israeli Stock Exchange takes place in Israeli Shekels (NIS), providing the foreign

investor currency diversification. Other investment vehicles are foreign currency options,

futures and forwards.

Derivative market

Israel belongs to the emerging market economies. Derivative markets in the emerging

economies are small as compared to the advanced economies. OTC derivatives are more

important in case of the emerging economies.

Derivatives are traded in almost equal proportions over the counter and on the exchange in

the emerging economies. Derivatives are used to hedge or speculate on exchange rate and to a

lesser extent, equity market risk.

The OTC market in EMEs is dominated by FX derivatives, which account for nearly 90% of

total turnover. The interest rate derivatives markets in EMEs are much smaller than the FX

markets. The growth of derivatives turnover in emerging markets remains more rapid than in

advanced economies.

Foreign Exchange Market

The Bank of Israel holds the foreign exchange reserves to provide liquidity in foreign

currency when it is needed, such as to finance the repayments of the country's debt, to pay for

exceptional government expenditure on imports at times of emergency, to provide liquidity in

a financial crisis, or to be sold as necessary in the course of conducting monetary policy.

27

The Bank of Israel calculates representative exchange rates once a day on foreign-currency

business days only, and makes them available to the general public as a purely informational

service.

The average rate in NIS is calculated on the basis of a sampling of exchange rates published

by the banks on the Reuters screens, taken at a random moment, which is currently between

13:15 and 15:15 (or between 10:15 and 12:15 on Fridays, holiday eves and some other Jewish

holidays).

The representative exchange rate is currently published soon after 15:15 (or soon after 12:15

on Fridays, holiday eves and some other Jewish holidays). The representative rate is

calculated from the average of the banks sampled, and excludes values which deviate from

the sample average by more than two standard deviations.

The representative rates of the NIS against other currencies are based on the representative

rate of the US dollar and the exchange rates of the relevant currencies against the US dollar

on the international money markets at the moment the representative rate is determined. The

Bank of Israel's Market Operations Department monitors and analyzes current developments

in the foreign exchange market, and carries out the Bank's exchange rate policy. Foreign

exchange trading takes place primarily between banks and their customers both in Israel and

abroad, and between the banks themselves.

Every foreign exchange trading day, the Bank of Israel publishes the representative exchange

rates of the shekel against foreign currencies. The representative rate is based on market

prices around the time the rate is set.

Insurance Market

Insurance market of Israel is an agency market and the style of operation is different than at

the global level. The method of working of the Israel Insurance Industry is such that they are

insured for the risks globally also. Many well known insurance brokers have their offices in

Israel. There are four major insurance companies in Israel (“Clal”, “Migdal”, “Harel” and

“Phoenix”).

Israel market could withstand the subprime global crisis because of its strong Insurance

industry. There is a huge and strong competition among the insurance agents in Israel, due to

which premium is very less.

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Another factor which affects the low insurance rates in Israel is the role of the insurance

consultant. In Israel the players in the insurance market are: the insurance company, the

agent/agency and the consultant.

Exim Policies of Israel

Exim policy instruments are effective tools used by a country to accomplish its goals of

economic development. These policies are formulated keeping in view the national priorities

for economic development and the international commitments made by the country.

For exports, The Israel Export and International Cooperation Institute (IEICI) were

established in 1958 as a non-profit organization by the government of Israel and the private

sector. IEICI promotes exports through initiatives and programs in numerous countries, in use

through Israeli marketable and economic attachés, as well as limited business improvement

representatives. It maintains operational relationships with overseas diplomats and

marketable attachés in Israel and trade organizations all over the world. It also provides

information and consulting services, offering broad connections and support in promoting

exports of Israeli companies as well as balancing services for the international business

society. Over years, it has played a major task in increasing relations between international

business houses and Israel exporters. It provides a variety of services to commerce

organizations in that country with mean of supporting them with export.

EXPORTS:-

The Israel Export and International Cooperation Institute (IEICI) were established in 1958 as

a non-profit organization by the government of Israel and the private sector. IEICI promotes

exports through initiatives and programs in several countries, working through Israeli

marketable and profitable attachés, as well at the same time as local business progress

representatives. It maintains operational relations with overseas diplomats and marketable

attaches in Israel and trade organizations all the way through the world. It also provides in

sequence and consulting services, offering widespread relations and aid in promoting exports

of Israeli companies at the same time as balancing services for the international business

community. Over years, it has played a major task in increasing relations between

29

international business houses and Israel exporters. It provides a variety of services to

commerce organizations in that country with mean of assisting them with export.

Professional Goods Service includes:

Exhibitions & Fairs.

External Relations.

The centre for Export & International Trade Studies.

Economics.

Centre for Small Exporters and Media & Production Division.

The export policy of Israel prohibits:

The export of Dogs and cats, Antiquities and items of great cultural significance (can be

exported after getting the required permission from the Israel Antiquities Authority), Fresh

Meat, Bananas and Pineapples; Fruit and Vegetables from the African continent, Religious

material, etc. While the same policy restricts the exports of Illegal drugs, Weapons,

Explosives and ammunition, Knives and deadly weapons, Plant and plant products – unless

permission has been obtained, Soil, Milk and Dairy products, Fresh Meat and meat products,

Games of chance and gambling machines, Cordless Phones with a array of up to 900 MHz,

Counterfeit money and goods, Pornographic material, etc.

Israel’s exports can be classified in the attributes of various countries. It’s Arms Export to

Georgia and Russia used to be a chief Israel export collaborator as far as arms and

ammunitions are concerned. Nevertheless, these Israel export, import and trade transactions

had to be restricted so that its relationships with Russia were not exaggerated in process.

Russia currently imports unmanned aircrafts from Israel. While its exports to Arab countries,

the latest rumor suggest its exports to countries in Arabian region have been going downward

at a surprising rate. This is especially true of first quarter of 2009 fiscal. This news has been

confirmed by Manufacturers Association of Israel.

IMPORTS:-

Israel has the policy which allows the imports of products which are not available in the

nation and the branded products from companies of various countries on the basis of deals

formed with them. The imports include: Computers, Integrated Circuits, Aircraft Parts and

Other Defense Equipment, Wheat, Automobiles, etc.

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It has various sets of custom duties which restricts or permits the imports. These laws check

the rights of the importer and where the goods are being imported for personal use or the

commercial purpose. Further it allows or restricts imports on the basis of the class of the

person which are defined in the laws of Israel and the residential status or citizenship of the

importer.

PROHOBITED IMPORTS:-

The Ministry of Agriculture in Israel states that “Importing ISRAEL’s INTERNATIONAL

TRADE TIES

plants and plant products keen on Israel, moreover commercially or in passengers’ private

baggage, is question to authorization by the Plant Protection and Inspection Services (PPIS)

of the Ministry of Agriculture”. Additionally, Permits are necessary for importing fresh

produce, plants, plant products, seed, dissemination material, and biotic material.”

Any cats, dogs and other animals being imported will require a on paper statement declaring

that they have owned the pet for more than 90 days prior to commencement their flight, a

general fitness certificate from the country of origin and a rabies vaccination certificate. Pets

impending from the UK will need a rabies vaccination after not more than five days within

the country.

The prohibited imports include something more than the prohibited exports, while the

restricted imports are same as the restricted exports.

NATURAL RESOURCES

Imagine one fine day one wakes up and finds there is no electricity anywhere, no petrol/diesel

to run vehicles, no gas for cooking food and so on. We cannot even imagine living one

nanosecond without all these things. This horrifying hypothetical situation clearly explains

the impact power and energy has on our lives and the thrust each country lays on its Power

and Energy Industry. No economy can think of sustaining itself in absence Oil & Gas. In

other words it can unmistakably be said that power and energy industry is the life line of any

country without which life on earth will come to a standstill.

Israel is counted in those countries which are not much gifted with natural resources whether

it is water or minerals or energy, but country can hold its position in globe with its high-tech

inventions & innovative technologies. Even though having least supply of water, Israel

31

generates hydroelectric power in average of 3 million KWH which makes Israel world’s

technological leader in water technology. Israel is also a major contributor in solar

technology. And therefore Israel is a perfect example of the country which can survive with

limited means by making the most out of its resources with the use of technology and could

manage to establish as high-tech country over the globe.

Natural Resources in Israel

Israel’s natural resources include minerals, most of them discovered from the Dead Sea;

variety of clays having multiple uses; the famous Dead Sea mud, which is exported

worldwide for skin care; sand which is used in making glass; Israeli timber woods are

popular across the globe; in metals plenty amount of copper ore is also exist in Israeli land;

recently from Mediterranean Sea gas worth of $240 billion is found, these discoveries have

created huge potential of growth for country. Israel also has oil shale reserves are actually the

equivalent of 250 billion barrels.

Israel produces minerals like Bromine, Quick Lime & Hydrate Lime, Raw Steel, Hydraulic

Cement, Magnesium, Potash and Gypsum. Bromine production is highest among overall

mineral production i.e. on average 175,000 metric ton, which is generally used as sedatives

and anti-convulsing medications; while, Potash, used as fertilizer is produced on an average

of 2,000 metric ton. Moreover plenty of phosphate rocks are mined which carry agricultural

and industrial usage.

Apart from minerals Israel is having source of varieties of clays which have numerous uses.

Dead Sea mud is world famous for mineral-rich formula to tighten and smooth the skin. Sand

of Israel coast line isvery popular worldwide for making glass and for other purposes.

Enormous amount of timber woods are found in the desert area of Israel. Besides, the land is

filled with plenty of copper ore.

Israel has very little amount of energy resources like Crude oil, LPG, therefore consumption

is totally dependent on the imports. Moreover, recently the huge amount of natural gas supply

has been found offshore the Israel coastline so Israel possesses approximately 700 billion

cubic meters of gas reserves.

Comparing the resources of the Israel with India, India would definitely beat Israel in figures

as geographically India is larger than Israel but in the preservation of limited resources with

the use of advanced technologies Israel is an unbeatable country. India can definitely use the

32

technologies of Israel by establishing trade relations. Moreover, the gas discoveries in Israel

give a hope to India to establish business relation in field of Oil and Gas Sector with Israel.

Though Israel is a small country with somewhat limited natural resources, it has managed to

gain a position as an innovative, high-tech & now a growth potential country (due to gas

discovery).

1

4th

Semester

CHAPTER 1

Defense Industry of Israel

2

1.1 INTRODUCTION

Israel defence industry is in own a successful high-tech sector. The entrepreneurial spirit, the

problem-solving approach, and the system-oriented approach, which are characteristic of

most of the successful high-tech firms in Israel (Kaplan 1998), originated in Israel’s military

and the defence industry. The defence sector of Israel is still a very important source of new

technological know-how and experienced human resources for the civilian high-tech

industry.

The effect of the defence industry on an economy:

(1) The defence needs of the country

(2) The overall economic situation and the size of the defence industry relative to the

civilian industry

(3) The stage of technological development of the country.

Key Subsectors:

Avionics/Aviation Security

Maritime Security

Land Force

Public Security

Critical Infrastructure Protection

Current market landscape

In 2012, the Israeli defence market valued US$13.10 billion, which represented the third

largest military expenditure in the Middle East. During the review period, Israeli defence

expenditure declined at a CAGR of -0.94% but is expected to record growth at a CAGR of

2.97% during the forecast period. The growth can be partially attributed to the US$15.5

billion of military aid from the US scheduled between 2013 and 2017; moreover, the

continued security threats from Iran, Syria, and other neighbouring Arab countries is forecast

to result in Israel spending US$71.3 billion on defence during the forecast period.

1.2 MAJOR PLAYERS IN THE DEFENCE INDUSTRY OF ISRAEL

A) Israel Aerospace Industry Ltd

Founded: 1953

3

Type: Government-owned

Key People: Founder: Shimon Peres

Headquarter: Lod, Israel

Products: Civil and military aerospace, Business jets, Satellites, Defence electronics, naval

vessels

Subsidiaries: Elta System Ltd

B) Elbit Systems

Founded: 1967

Type: Public

Key People: Michael Federmann (Chairman)

Headquarter: Haifa, Israel

Products:Defence Electronics, Radio communications systems, unmanned aerial vehicles,

Remote weapon systems, Radar, Naval systems

Subsidiaries:Elbit System of America, Cyclone Aviation Products

C) Sol tam Systems

Founded: 1950

Type: Private

Key People: Col David Marchiano (CEO)

Headquarter:Yokneam, Israel

Products: Fire support

D) Israel Military Industries

Founded: 1953

Type: Government owned

Key People:

Headquarter: Ramat HaSharon, Israel

Products: Firearms, weapons, ammunitions.

Overall products and services offered by defence industry of Israel

Civilian Aircraft

Civilian Air Systems

Military Aircraft

Ground defines systems

Ground transportation

4

Naval Systems

Missile Systems

Space Hardware

C4I Systems

Security training

1.3 PRESENT TRADE WITH QUANTITY AND AMOUNT OF DEFENCE FIRMS IN

ISRAEL

A) Israel Aerospace Industry

Traded As: TASE: ARSP: B1

Revenue: 3.44 B USD

Operating Income: 518 M USD

Profit: 133 M USD

Employees: 16,000 Approx.

B) Aeronautics Defence System Ltd.

Revenue: 78 M USD

Operating Income: 34 M USD

Profit: 17 M USD

Employees: 2,000 Approx.

C) Elbit Systems

Revenue: 3.1 B USD

Operating Income: 327 M USD

Profit: 256 M USD

Employees: 13,000 Approx.

D) Soltan Systems

Revenue: 234 M USD

Operating Income: 243 M USD

Profit: 198 M USD

Employees: 6,000 Approx.

1.4 DEFENSE TECHNOLOGY

5

The technological development of Israel’s industry during the 1960s and the 1970s was led

mainly by the defense firms. These firms were required to supply the IDF with the modern

and sophisticated weapons and systems it was no long able to purchase abroad because of the

French and American embargo. For Israel, which does not have any natural resources but is

endowed with a relatively highly-educated population, this push in the direction of self-

sufficiency based on highly developed technologies proved to be the right one (Tishler and

Rotem 1995). However, as Israel is probably the exception rather than the rule, and as the

country’s civilian industry becomes more developed (as has been the case since the mid-

eighties), the defense firms may lose their role as technology leaders, except in a number of

very specific defense-related applications.

1.5 REQUIREMENT OF RESOURCES FOR THE INDUSTRIAL OPERATION OF

ISRAEL

Israel needs different resources and procurement material for enhancing their defense

industry for the future prospects like.

Skilled labours

Management information system

Experts and scientists

Raw material for different weapons

Huge amount of capital

Natural resources for testing of arms

International supplier for different parts of weapons etc.

1.6 LEGAL ASPECTS AND BARRIERS IN ISRAEL DEFENCE INDUSTRY

According to Gal Luft, Palestinian militants utilize a tactic of blending among civilian

populations which exacerbates civilian casualties in Israeli attacks. He also says that the

absence of independent "Western media" in the Palestinian territories prevents accurate and

reliable reporting on conflicts. Biased media coverage of Operation Defensive Shield, for

example, encouraged militants to use civilians and refugees as "human shields" because they

were not held accountable for their actions. The Israeli military claims it does not target

civilians and that critics do not take into account the "realities" of war faced by the IDF.

Barriers:

6

The revenues depend on a continued level of government business.

The current worldwide economic and financial situation as well as reductions in U.S.

and European defence expenditures may have a material adverse effect on our results.

The contracts may be terminated for convenience of the customer.

Industry depends on governmental approval of exports.

As a government contractor, it is subject to a number of procurement rules and

regulations.

It depends on international operations.

1.7 OVERALL PRODUCTS/SERVICES OFFERED BY THE DEFENCE INDUSTRY

OF INDIA

Advanced communication equipment

Jaguar avionics

MiG-27M avionics

Accessories for aircraft, helicopters and Aero engines

Instruments, sensors, gyros

Electrical power generation and control

Land navigation system

Microprocessor controller

Radars

3D mobile radars.

Low flying detection radars.

Tactical control radars.

Secondary surveillance radars.

Low-level air defense systems.

Medium-range battle field surveillance radars.

Battle-range surveillance radars.

Naval systems

These systems help in communicating between ships, ship and aircraft and ship and shore

7

stations. BEL has a dedicated strategic business unit to cater to the needs of naval defense

forces. It is involved in the design and manufacturing of a wide variety of control, command

and communications systems, as well as sonar, decoys and son buoys.

Missiles

Prithvi missile: medium-to-long range missile

systems.

Konkurs-M: semiautomatic, aero missile.

Invar: antitank weapon with a range of five

kilometers.

1.8 BARRIERS TO ENTER IN INDIAN DEFENCE INDUSTRY

Offset policy with restricted FDI of 26% is biased towards the domestic public and

private sectors

Insufficient information and transparency on future plans

Bureaucracy, corruption and long project delays

Developing advanced low-cost solutions is essential to gain market share

1.9 PRESENT TRADE WITH QUANTITY AND AMOUNT OF DEFENCE FIRMS IN

INDIA

A) Hindustan Aeronautics Ltd

Revenue: 13,061 crore

Operating Income: 8,123 crore

Profit: 2,789 crore

Employees: 34,000 Approx.

B) Bharat Dynamics Ltd.

Revenue: 604.24 Crore

Operating Income: 392.57 crore

Profit: 211.67 crore

Employees: 2,000 Approx.

C) Bharat Earth Movers Ltd.

Revenue: 5,000 crore

Operating Income: 3,013 crore

8

Profit: 1,014 crore

Employees: 4,000 Approx.

D) Brahmos Aerospace Private Ltd.

Revenue: 227.55 crore

Operating Income: 1,251 crore

Profit: 461 crore

Employees: 1,300 Approx.

1.10 TECHNOLOGICAL ADVANCEMENT IN INDIA

Critical Technology:

1Gas Turbine Engine: Single Crystal Special CoatingFADEC

2 Missile: Uncooled FPA Seekers

3 Aeronautics: Smart Aero structuresStealth Technology

4 Material: Nano Material, Carbon Fibers

5 Naval Systems: Super Caveating Technology

6 Sensors: AESA, Radar, RLG, INGPS

7 Communication: Software Denned Radio

8 Avionics: Gen III, II Tubes

1.11 COMPARISON OF DEFENCE INDUSTRY OF ISRAEL AND INDIA

ISRAEL INDIA

Forces of Changes Different offset policies and

various security threats

among the world

Corruption, transparency and

bureaucracy are the most

important drivers of changes

in the Indian defence

industry.

Major Players Israel Aerospace Industry,

Elbit Systems,

Sol tam Systems,

Israel Military Industry

Hindustan Aeronautics Ltd.,

Bharat Dynamics,

Bharat Earth Movers Ltd.,

Bharat Electronics Ltd.

Products Offered by the

firms

Civilian Aircrafts,

Naval Systems, Missile

Radars, Agriculture

Aircrafts, Tatra Vehicles,

9

Systems, Unmanned Aerial

Vehicles, Ground Defence

Systems

Electric Panels, Simulators

Present Market Shares (%) Israel Aerospace Industry

23.56, Elbit Systems 33.53,

Sol tam Systems 9.67,

Israel Military Industry

Group 13.12

Hindustan Aeronautics Ltd.

26.45, Bharat Dynamics

13.4, Bharat Earth Movers

Ltd. 19.67, Bharat

Electronics Ltd. 26.67

Technological Advancement Due to technological

enrichment Israel plays major

role in global scene, Elbit

systems provides different

innovative variants of UAVs

and defence arms, Expertise

in unmanned aerial vehicles

Large share of investment in

research and development of

defence industry, Expertise

in radars and electronic

systems

Barriers Poor political

condition

Mandatory offsets for

all defence

transactions

Insufficient

information

transparency

Corruption

Project

implementation

Lack of technology

Requirements of Resources Resources in case of Israeli

defence system is obtained

from different channels,

Management Information

system, Govt. authorities,

defence regulatory bodies,

etc.

Mainly required human

resources viz. skilled

expertise and employees,

different procurement

material for radars, aircrafts

and helicopters.

TABLE 1.1

10

1.12 COMPARISON OF DEFENCE FIRM:

Company Products Service Net Income Type Expert in

Elbit Systems Defence

Electronics,

Radio

communications

systems,

Unmanned aerial

vehicles,

Remote weapon

systems,

Radar,

Naval systems

Remote

Accessing

and

satellite

launching

$ 183.5

million

(2010)

Public Unmanned

aerial

vehicles,

Remote

weapon

systems

Bharat

Dynamics

Limited

aero-dynamically

controlled missile,

Torpedo Counter

Measure System,

Infra-Red

Interference

Indicator

None $ 290.4

million

(2010)

Public Sector

Undertaking

aero-

dynamically

controlled

missile

TABLE 1.2

11

Company Products Service Net

Income

Type Expert in

Soltam Systems Artillery, Mortars,

Ammunition, Fire

support system

Fire Safety

Training,

$150

Million USD

(2011)

Private Fire support

system

Bharat Earth

Movers Ltd.

Earthmoving

equipment,

Underground mining

equipment,

Railway equipment,

High power diesel

engines,Heavy duty

hydraulic aggregates

None US$920 milli

on) (2010)

Public Sector

Undertaking

Earthmoving

equipment

Overall Findings

There are four major players in defence industry of Israel that are Israel Aerospace

Industry Limited, Elbit System, Soltam System and Israel Military Industry Limited.

Elbit System is most innovative and advanced company in Israel and they are high

exporter of among the country.

Israel exports a wide range of defence products including ammunition, defence

electronics, small arms, artillery, armoured vehicles, and sophisticated land and air

defence systems. During 2007-2011, sensors, armoured vehicles, and missiles were

the three most exported defence goods, with market shares of 32%, 22.8%, and 22.8%

respectively.

12

1.13 :

Market Landscape:

The Indian defense industry is one of the fastest-growing global defense markets. India’s

defense capital expenditure, which refers to the part of the defense budget that is spent on the

acquisition of all types of military hardware and technology, has grown at a CAGR of

16.22% over the review period.

In 2012, India was allocated US$15.36 billion for defense capital expenditure in the budget.

Defense expenditure is expected to record a CAGR of 13.35% during the forecast period, to

reach an annual expenditure of US$69.41 billion by 2017.

This is primarily due to the country’s aging military hardware and technology, which is in

need of replacing, and demands for defense against domestic insurgencies and hostility from

neighboring countries. The strong growth in the industry is attracting foreign original

equipment manufacturers (OEMs) and leading companies from the domestic private sector to

enter the market.

Moreover, terrorism is leading to sharp increases in the defense budget and a shorter sales

cycle, which offers an attractive market for defense manufacturers.

Demand of Equipment

The country is especially expected to demand unmanned combat aerial vehicles (UCAVs),

advanced electronic warfare systems, combat systems, rocket and missile systems, fighter and

trainer aircraft, stealth frigates, and submarines during the forecast period. In addition, its

expenditure on IT and communications is expected to increase significantly, with a strong

focus on enterprise applications, systems integration, and real-time mobile communications.

The country relies upon imports to procure defense equipment with advanced technology,

and, since most of the equipment India is seeking use is advanced technology, there will be a

significant prospect for foreign OEMs to enter the Indian defense market.

Growth:

13

Government spending on India’s homeland security market has increased significantly as a

result of terrorist attacks, the smuggling of arms and explosives, and domestic insurgency. In

2012, the country’s homeland security budget registered an increase of 13.4% over the

previous year, with the Central Reserve Police Force (CRPF) receiving the largest share of

the budget.

Due to the nature of the security threats which the country faces, the main opportunities for

growth in homeland security are expected in the aviation, mass transportation, and maritime

security markets. Following the increase in both domestic and foreign terrorist attacks,

spending is expected to increase in surveillance technology, global positioning systems,

radars, and biometric systems

1.14 Gap Analysis:

Table 1.3

Country Strength Weakness

Indian defense industry Satellite

communication

Electronic Devices

Radars

Aerospace and

Helicopters

Missiles

Shotguns and rifles

Marine weapons

Security training

Navigation Systems

combat systems

Israel defense industry Submarines and Naval

System

Ground Defence

Robotic Technology

Arms and Armours

Aerospace and

Helicopters

UAV

Missiles

Radars

Trucks and Vehicles

14

Analysis:

From the above table we can see that Israel always in the requirement of the different kind of

satellite and missiles. At the side firms like Bharat Dynamics Limited and Bharat Electronics

both are experts in that field. So there is a huge for both the firms to export their products in

the Israel.

The table also shows that India does not have the proper submarines and Navigation systems.

Because of this shortage Indian defence is lack of different operations and programmes

related to Navy .Firms like Elbit System and Soltam System are major product line of Naval

Systems, So we can easily import these products from Israel.

15

CHAPTER 2

Electronic Industry of

Israel

16

2.1 INTRODUCTION

Though Israel is a tiny nation with restricted resources, responsible fiscal and monetary

policies and a mass of reforms designed at liberalizing the economy, have permitted it to

position out as one of the most competitive economies. According to the IMD rank Israel

stands 19th

in the list of the world’s most economically urbanized nations in its 2012 world

Competitive Yearbook.

Over the past decades, Israel’s economic growth can be attributed to resilient growth in

sectors of telecommunications, water and environment, information technology as well as

electronics and life sciences. Its capability for innovation attached with highly-educated

andskillfulemployees have played a major role in its rating as a high tech center to the world.

FDI in Israel has reached $5.1 billion in 2011. Over the last decade, Israel economy has

shown robust average GDP figures of over 5 %. The hi-tech sector is estimated to be

contributing 17.3% directly to the overall GDP. The exports account to $64.74 billion of

which almost 80% is contributed by the hi-tech sector in Israel. The hi-tech sector in Israel

has led to employment of about 38,000 skilled professionals in various facilities across Israel

leading to decrease in the unemployment levels by 3.5% in 2011.

2.2 THE ELECTRONIC INDUSTRY IN ISRAEL

Israel with a population of 7 million people with a gross domestic product of (GDP)

of about US$ 140 billion, serves as a major contributor to world’s innovation in a

broad range of science and technology fields.

Israel is one of the most prolific centers of high-technology innovations in the world.

Israel has soon established itself as the “Silicon Valley” of the east.

Israel’s technology sector is based on start-up companies, whose proliferation has

spawned a financial community of venture-capital (VC) firms to invest in start-ups.

Israel is second only to U.S. in terms of listings on NASDAQ.

Information and Communication sector serves as the core of the Israel’s Hi-tech

industry. In the last decade, Biotechnology has increasingly grown in importance in

terms of its contribution to the Hi-tech industry in Israel.

The sectors emerging in the Hi-tech domain of Israel include nanotechnology and

“cleantech”.

17

Specific national government policy decisions involving R&D in S&T are key factors

in the emergence and continued flourishing of Israel’s hi-tech cluster. Israel pursues

an industrial policy in which R&D-based, product-oriented innovation and

entrepreneurship are seen as central to economic development. The government offers

various kinds of support, not only for R&D in the business sector but also for the

creation of new businesses.

The State of Israel has shown great resolve in pushing for foreign investments through

its competitive taxation system , tax benefits and grants to foreign investors and by

creating interfaces for collaboration between Israeli industry and multinational

companies. For this the Isareli government has formulated a “Encouragement of

Capital Investment Law” by which the Government of Israel extends tax benefits –

exemption from taxes and reduced tax rates. On similar grounds, Ministry of Industry,

Trade and Labour offers funding programmes to encourage the opening of centres in

the periphery and programmes for assisting in professional training. The “Office of

Chief Scientist” (OCS) aides the industrial R&D in Israel and offers conditional grant

programmes at upto 50% of total cost of the programmes.

The “Investment Promotion Centre” ( IPC) of the Ministry of Industry, trade and

labour operating alongside the Foreign Trade Administration has taken up the

responsibility of promoting FDI in Israel by closely working with potential and

current investors serving as a one-stop destination for investment related information.

Over the last three years, more than 250 foreign investors have taken the advantage of

the Centre’s assistance.

With ample encouragement from the government, technology giants from around the

world continue to establish their business development centers in Israel.

The reason that major multinational giants like IBM, Intel, SAP, Warner, Google etc

have invested in Israel can be attributed to six reasons :

i. Availability of quality human resource

ii. Israel’s position as a centre for technological innovation and excellence

iii. Innovative spirit of the Israeli society

iv. Maturity of the markets

v. Competitive research costs

vi. Encouraging government policy

18

Israel’s hi-tech sector has emulated various trade-practices from their American

counterparts resulting in intimate relations between the Israeli hi-tech sector and the

U.S. financial and industrial world.

In the area of military technology, Israel is the world’s major exporter, with

unmanned weapon technology, missiles and small satellites being its key strengths.

Though Israel is a tinynation with inadequate resources, liable fiscal and monetary

policies and a host of reforms aimed at liberalizing the economy, have permitted it to

stand out as one of the most competitive economies. According to the IMD rank Israel

stands 19th

in the list of the world’s most economically urbanized nations in its 2012

world Competitive Yearbook.

Over the past decades, Israel’s economic growth can be attributed to resilient growth

in sectors of information technology,telecommunications,electronics and life sciences

as well as water and environment. Its ability for innovation attached with highly-

educated and skilled workforce has played the major role in its ranking as a high tech

hub of the globe. FDI in Israel has reached $5.1 billion in 2011. Over the last decade,

Israel economy has shown robust average GDP figures of over 5 %. The hi-tech

sector is estimated to be contributing 17.3% directly to the overall GDP. The exports

account to $64.74 billion of which almost 80% is contributed by the hi-tech sector in

Israel. The hi-tech sector in Israel has led to employment of about 38,000 skilled

professionals in various facilities across Israel leading to decrease in the

unemployment levels by 3.5% in 2011.

The major players in the hi-tech industry in Israel are as given:

1) IBM

2) Motorola

3) Intel

4) Microsoft

5) Applied Materials

6) Cisco Systems

7) Hewlett-Packard

8) Alcatel Lucent

9) GE Healthcare

10) BMC Software

19

11) CA Technologies

12) Phillips electronics

13) Broadcom

14) Marvell Technology Group

15) Siemens

16) SAP AG

17) EMC Corporation

18) Sandisk

19) Micron Technology

2.3 ELECTRONIC INDUSTRY AND TRADE POLICY: ISRAEL

Electronics industry represents Israel’s prominent and major export sector with ultramarine

sales of more than $20 billion per year, more than half of the country’s industrial exports. The

Isareli electronic industry was initially focused around defense technologies, like India, but

over the sector has witnessed multi-faceted commercial applications over the years in the

areas such as telecommunications, medical systems, industrial equipment and components.

Israel’s electronic industry is progressing in developing systems and solutions for the

following areas: micro-electronics, semiconductors, communications, internet applications,

IT, medical services and diagnostic systems, smart cards, electro-optics, test equipment,

industria; control, textiles, printing, agriculture, defenses electronics, aerospace systems,

computerized and peripheral equipment, homeland security systems and equipment, water

technologies and cleantech.

Various major international giants have entered Israel seeking investments and strategic

alliances which includes companies like Intel, Motorola, Microsoft, CA, IBM, Cisco, Texas

Instruments, HP, google, GE, Phillips, Kodak and Siemens.In the field of software

development, Israel has emerged as a major international power with a world-renowned

reputation as a design centre. In start-ups, of which Israel has the largest attention outside of

the US, medical electronics, electro-optics and semiconductor equipment feature prominently

as well as software.

REGULATORY ENVIRONMENT AND TRADE POLICY

20

(1) ITA-I under WTO:

Israel has been effectively advancing reforms in all the elements of the internet,

communication and entertainment sector. Being a signatory to the information techno of the

WTO. With effect from march 1st , the custom duty on the specified to the 217 items has been

eliminated in industries licencing has been virtually abolished in the electronics an it sector.

Expect for manufacturing electronics aerospace and defenceequipments. There is no

reservation for public sector enterprise in the electronics and IT industry and private sector

investment is welcomed in every area.

(2) Foreign Investment Policy:

The government of Israel over the years has been steadily following the policy of

liberalization slowly opening up the economy for global investments. The Government has

shown tremendous resolve in encouraging Foreign Direct Investments in the country by

setting encouraging policy framework and providing an array of benefits and incentives to

foreign investors to boost Industry & commerce in the country.

According to Israeli law, prior government approval is not necessary except for investments

regulated sectors like banks. Israel follows restrictive policies only for investments in

strategic sectors.

The major avenues for investment in Israel are Electronics & Telecommunication,

biotechnology and medical instrumentation. Israel has seen major investments in the

technology sector with global giants like Microsoft, Cisco, Intel, Siemens, Motorola, HP etc.

setting up state of the art R&D facilities in Israel.

2.4 ELECTRONIC INDUSTRY AND TRADE POLICY: INDIA

The electronic revolution started in India in and around 1965 with its major focus on space

and defense technologies. 1982 turned out to be a significant year for the consumer

electronics sector with the development of television in India.

Currently the Indian electronic industry is rising at a brisk pace with a predicted growth of

close to 400 billion by 2020. The largest segment in the consumer electronics section happens

to be electronic components. However the consumer electronics industry in India is miniscule

21

compared to the international market against a rapidly growing market for consumer

electronic products in the country.

Currently India is an exporter of various electronic products namely:

Display Technologies

Entertainment electronics

Optical storage devices

Passive components

Electro-mechanical components

Telecom equipment

Transmission and signaling equipments

Semi-conductor devices

REGULATORY ENVIRONMENT AND TRADE POLICY

(1) ITA-I under WTO:

India has been successfully boosting reforms in all the components of the internet,

communication and entertainment sector. Being a signatory to the information techno of the

WTO. With effect from march 1st , the custom duty on the specified to the 217 items has been

eliminated in industries licencing has been virtually abolished in the electronics an it sector.

Expect for manufacturing electronics aerospace and defenceequipments. There is no

reservation for public sector enterprise in the electronics and IT industry and private sector

investment is welcomed in every area.

(2)Foreign Investment Policy:

Foreign Corporation can begintheir functions in India by registration of its company under

the Indian companies act, 1956. The Foreign equity in such kind of Indian company can be

up to 10% at the time registration, it is essential to have all the project details, partners, local

partners, structure of the company and management, structure of the shareholding pattern.

Registration is a kind of correctness and it takes about weeks,. It can forge strategic

association with an Indian partner.

22

A joint venture involves the advantages of stabilized contracts financial support and

distribution making network of Indian pattern. Approval of foreign investment is done either

automatic route government approval.

2.5 LEGAL ASPECTS APPLICABLE IN ELECTRONIC INDUSTRY

The national authority responsible for legislation regarding waste management is the Ministry

of Environment and Forests (MOEF). Hazardous waste management laws do not cover

electronic waste and local governments, who are responsible for the collection and disposal

of municipal solid waste, do not participate in the collection and disposal of e-waste.

INDIAN LEGISLATION

In India electronic waste is managed under the Hazardous Wastes Amendment Rules, 2003

which amends the original rules, namely the Hazardous Wastes Rules, 1989. Section 3 Part A

on List of Waste Applicable for Import and Export which includes List A1: Metal and Metal

Bearing Waste lists out items related to electrical and electronic products, lead acid battery,

cathode ray tubes, PCB’s, capacitors etc. these are the main items used in electronic industry.

WEEE legislation Rules, 2006, is being drafted and was presented for deliberations at the

National E-Waste Legislation Workshop on May 2006 which was made by the Ministry of

Environment and Forests (MOEF), Government of India and German Technical Cooperation

(GTZ).

The companies like Wipro InfoTech, Bharat electronic limited and HP have taken the

initiatives for E-waste management. There are two e-waste recyclers in Bangalore have been

authorized to set up commercial ventures to recycle e-waste. These two are E-Parisaraa and

Ash Recyclers.

ISRAELI LEGISLATION

The weight of electronic and electrical waste in Israel was estimated around 85,000 tons in

2010 and is known to increase at a higher rate than the annual increase in solid waste in

general.

On June 16, 2011, the Ministry of Environmental Protection disseminated a law

memorandum on the ecologicalaction of electronic equipment. According to this law, liability

23

will be forced on manufacturers and importers of electronic products in Israel to funding the

assortment and management of their market share worth of the waste.

Main provisions of this law:

Producers and importers of batteries will have to reach a 50%-75% recycling level.

A manufacturer or importer of electronic equipment will be requisite to gather

electronic waste at a rate of 65 percentages.

Businesses promotion electronic products will be requisite to receive back the waste

of electronic products at the time of purchase of the new products.

Opening in 2020, the land substantial of electronic equipment squander which is not a

byproduct of approved recycling will be expelled.

The law sets values for gathering and action in sorting and recycling amenities.

Producers or importers will arrange and issue guidebooks for ecological treatment and

training for use again for every type of electronic equipment they put up for sale.

2.6 PRESENT TRADE OF THE ELECTRONIC INDUSTRY: ISRAEL

In the 1980s, high-tech industries established the maximumconsideration from the

government. In spite of the achievement of the electronic industry in 1980s, the experts

predicted that in the 1990s this segment will face lack of technicians and engineers.

Israel's electronics industry is one of the country's leading high-tech sectors plusin addition

plays a major task in the achievement of two extraforemost industrial sectors: medical

devices and communications, with exports within these areas getting $3.3 billion in

2004.Israel is one of some nations of its size with throughout capabilities in the electronics

industry.

Production declined by a forecasted 4.6% in 2009 in response to the slowdown in the global

economy but was stronger than originally forecast due to a stronger second half of the year.

Growth in 2010 is forecast to reach 7.0% on the back of the recovery in global trade although

there remains some downside risks, in particular a potential slowdown in Europe. Electronics

production grew rapidly throughout the 1980s and early 1990s, initially due to the need to

invest in sophisticated and complex electronic systems for defense purposes.

24

With the focus of the Israeli industry on high technology products there are a growing

number of start-up companies, in particular in the communications, IT and defense sectors.

Users requiring more extensive data requirements should refer to the full Yearbook Series, a

unique reference to electronics market and production data on 51 countries worldwide.

"It is a key business tool for financial or management consultancies requiring a reliable

assessment of a specific country or regional market or who needs to analyze a product group

by geographical market.

"Ensuring consumer protection and well-being through legislation, direct Ministry

intervention, and encouragement of consumers' organizations.

2.7 PRESENT TRADE OF THE ELECTRONIC INDUSTRY: INDIA

Consumer Electronics/ durabledivisioncontinue to be the main stay of the electronic industry

of India, contributing about 32% of the whole electronic hardware inventions.The high

expansion in PC sales is credited to enlargedutilization by Industry verticals such as Retail,

Banking and Financial Services, Telecom, Education, BPO/IT, and Manufacturing -enabled

jobs as well as chief e-Governance initiatives of the Central as well as State Governments.

Have power over, Industrial and Instrumentation Sector. This is currently a grown industry

sector in the nation at least as far as a variety ofrequest segments is alarmed.The allocation of

private division in telecommunication industry has enlarged to more than 57 %plus the

involvement of mobile telephony has gone up to 63 % on December, 2007.Noteworthy

developments happened during the year in the region of color picture tubes and color glass

parts.Additional CPT producer successfully launched pure flat tubes manufacture, foremost

to accessibility of flat tubes as of three originalsources.Twoadditional lines were specially

madethroughout the year, one used for manufacture of huge size flat color picture tubes and

the second used for small size.

The center of expansion was in optimizing the Plasma Display Cell intends to accomplish the

preferred parameters of Contrast as well as Brightness, achieving high ratereaction times

moreover parallel designing the Scan and continue driver boards to match the Panel

25

parameters.The color glass parts producer implemented chiefdevelopment of its ability to

meet enlarged local necessity due to substantial growth in CPT production.All IT and

Electronics products, in general, are generously exportable, by the omission of a little

negative list which includes items such as high end super computer, data processing security

equipment and high power microwave tubes,.

The export pressure under EPCG Scheme can also be fulfilled by the delivery of Information

Technology Agreement (ITA-1) items to the DTA provided the realization is in free foreign

exchange.The import of second hand computers including personal computers and laptops are

restricted for imports.

2.8 TECHNOLOGICAL SCENARIO

Israel for many years, may it be any industry was strong in research and innovation. Israel has

always promotes the commercial sale of innovative technology. The way adopted was

creation of science-based industrial parks established near university campuses which provide

initial services and facilities to fledgling science-based industries, which are carefully

screened before being accepted. Moreover, the government often provides loans, investment

incentives, grants and tax benefits to industries moving into the parks.In addition to these

parks, to boost the development of innovative ideas by entrepreneurs, technological

incubators were introduced in 1991 which brought about 65,000 engineers to Israel, many of

them lacking capital and experience with the workings of a free enterprise economy, however

experts in their field.Themain task of the incubator, being an independent, non-profit entity,

was to assist entrepreneurs to complete their projects and convert them into viable

venturescommercially. It performs marketing activities and feasibility studies, provides

assistance in recruiting R&D staff and provides professional and managerial guidance and

assistance in recruiting investment capital along with much needed physical facilities.

In India, the Electronics Industry lifted off around 1965 with an orientation towards space

and defense technologies. This was followed by developments in consumer electronics

mainly with transistor radios,Calculators, Black & White TV, and many other audio products.

Remarkable developments took place in the area of colour picture tubes and color glass parts

followed by pure flat tubesduring the year.Colour Televisions soon followed. 1985 saw the

advent of Computers and Telephone exchanges, which were succeeded by Digital Exchanges

26

in 1988. The period between 1984 and 1990 proved to be the golden period for electronics

during which the industry witnessed rapid and continuous growth. Pressure on the electronics

industry sustained though growth and developments have continued with digitalization in all

sectors, and more recently the trend towards convergence of technologies. India's focus

shifted to software due to software boom in mid 1990s. In order to establish an extensive

source of knowledge to serve Indian Engineering and Electronics Industry and cultivate a

manufacturing culture in the country, ELCINA formally launchedon 21st June, 2008, Center

for Knowledge Management (CKM). CKM is formed to guide and empower industry to

focus on the right management and quality tools that enables it to produce high quality

products at the lowest cost which at the same time are environmental friendly. This is done

by using relevant technology for competitiveness. ELCINA-CKM has successfully conducted

various programs on different topics since the launch in June 2008.As per requirement of

companies in-house training programs are also being organized.

In recent years the Indian electronic industry is growing at a brisk pace. The largest segment

is the consumer electronics segment. While the largest export segment is of components. The

demand in the Indian market is growing speedily and investments are flowing in to augment

manufacturing capacity. Penetration levels in telecom as well as other high growth products

are equally high. The increase and growth in demand for Computer/ IT products, medical ,

auto electronics, as well as consumer electronics, industrial products is equally brisk.

Combined withIndian economy growing at an impressive 7 per cent per annum and low

penetration levels, it offers an excellent to electronics players,worldwide.This growth has

attracted global players to India and they have made large investments to access the Indian

market. Also, ELCINA has taken initiatives for establishing the first two Electronic

Manufacturing Clusters in India: the first in Chennai – Andhra Pradeshand the second at

NCR (proposed in Bhiwadi, Rajasthan) to revitalize the electronics manufacturing sector and

give it the much needed boost. It is expected to extricate us from the vicious cycle of high

imports and low value added manufacturing.

TECHNOLOGICAL DEVELOPMENTS

Technological Education:

27

In the last few years, the leaders of Israel's educational system have realized that

technological developments have created a gap between modern adult society and the school

environment. Furthermore, if Israel's advanced technological level is to be maintained and

enhanced in the future, scientific know-how - and familiarity with modern tools - must be

introduced to children as early as possible. To narrow this gap, there was an introduction of a

revolutionary program to saturate the schoolswith computers. The program was aimed at

upgrading the teaching of mathematics, science and technology throughout the school

system.

Telecommunications:

Advances in Israeli Telecommunications include state-of-the-art products for wireless

communications and products that can improve cellular phone communication and create its

own digital wireless network systems for mobile voice/data and dispatch communications

services.

For India, the growth in demand for telecom products has been exciting and India is seeing an

addition of millions of mobile phone users every month. This growth is expected to continue

at least over the next decade with telecom penetration of around 10 per cent.

Medical Electronics:

Israel's expertise in electronics,emphasis on R&D anda strong tradition of medical practice

has combined to form an influential though small medical electronics industry, which is

successful in diagnostics.

Software/Hardware:

Educational software is one of the fastest and newest growing fields. Products of Israel's

software houses also include computer-aided production engineering software for automated

production systems and an automated data-entry program for creating advertisements. Other

developments include programs for kindergartens that develop visual and reflective thinking,

optical orientation, sense of color and basic mathematical concepts.

India is well-known for its software prowess.Many giants have been successful in software

creations and created a unique position worldwide in terms of software business.But on the

hardware front, the progress is rather slow. However, the country has been making gains in

this sector also. Moreover the steep fall in custom tariffs made the hardware sector suddenly

28

vulnerable to international competition. The growing domestic IT market has given impetus

to manufacturing in India. There have been newer investments in hardware manufacturing

along capacity expansion by the existing players. India is also high on the agenda of

electronics manufacturing services companies. Already, 50 Original Design Manufacturers

(ODMs)/Electronics Manufacturing Services (EMS) providers are operating in India, ranging

from global players including Solectron and Flextronics to indigenous firms including

Deltron, SahasraandTVS Electronics.Further moves are expected to add production in India

in the coming yearsby international players. India’s contract-manufacturing business is

expected to nearly triple in revenue over next fewyears,agrowth that will present both

opportunities and potential pitfalls for the worldwide electronics supply chain.

Semiconductor suppliers are expanding their manufacturing activities to serve the growing

contract-manufacturing industry in India.

According to one industrialist "Israel now has a critical mass in high technology that is far

ahead of anything in Europe." Like many others, he believes Israel is on the high-tech map to

stay.

2.9 PATTERNS OF CORPORATE INVESTMENT: ISRAEL

The investments by global corporate houses has taken varied forms which includes various

venture capital infusions, collaborations between Isareli and overseas companies,

establishment of new companies by means of acquisitions of Israeli start-up companies and

also establishment of R&D centres by multinational companies. Israel in the years has

developed into a major player in the world of global investments.

Included in the impressive list of investments that have taken place in Israel is the sizeable

acquisition of Mercury Interactive Corp by HP for $ 4.5 billion, converting the Mercury

facility in Yehud into a software R&D centre with 800 employees. Berkshire Hathaway also

acquired 80 % of Iscar’s shares for $ 4 billion, which was the first of its kind acquisition

outside USA by the firm.

In addition, there is a new trend of acquiring Israeli start-up companies, which often then

become the development center’s of the global mother companies. Corporate giants like

Samsung and AT&T have made significant investments this way. German company SAP had

also started activities in Isarel in 1998 by investing in Ofek-Tech.

29

For large electronic giants like Microsoft, HP, Intel, applied Materials , Motorola, major

investments into Isarel have come by the way of establishment of state-of-art R&D facilities

to leverage the availability of the highly skilled labor for the same. In Isarel today,

multinational companies operate more than 120 R&D centers that contribute to the

enhancement of human resources in Israel, including management and development of

markets, thus making them a significant element of the value chain of the parent companies.

2.10 REQUIREMENTS OF RESOURCES

The main electronic components, used in electronic industry, are chip resistors, chip

capacitors, Diodes, transistors, inductors, fuses, ICs, USB connector, 7 segment displays,

LEDs.

Indian condition:

Two-thirds of domestic electronic components are imported, the bulk of which are from

South-East Asian countries. The total electronics components industry was over Rs 48,000

crore (USD 9.2 billion) during financial year 2010, out of which over 60 percent was met

through imports. Furthermore, value totaling in locally manufactured components was low

down because of the high reliance on imported inputs and raw materials. As a result, actual

local content met less than one third of total demand.

India manufactures of components in compliance to global standards which are widely

exported to the customers in Europe, USA & Far East. Excellence approvals are approved by

recognized international agencies (i.e., DNV, STQC, TUV, BVQI and LRQA) - a govt. body

renders essential support to Indian companies through its 22 labs located across the country.

Israeli condition:

9.2.1 Israel condition for electronic components:

2008 2009 2010 (est.)

Total Market Size 830 (-14.5%) 656 (-21%) 997

Total Local Production 1,368 1,081 1,513

30

Total Exports 1,308 1,033 1,446

Total Imports 770 608 930

Imports from the U.S. 214 169 250

Units: Millions of U.S. dollars. Source: www.technologies.co.il

TABLE 2.1

In 2010, Israeli market almost reached the $1 billion with a market worth of $997 million.

There is an augmented requirement for passive components and RF. Israel is a foremost

importer of electronic apparatus. Total imports still totaled $930 million, in which

approximately 30% of it coming from the U.S. Even thoughthe U.S. remains one of themain

components suppliers of Israel, Asian companies are proving strong competitors. The

companies like General Electric, Microsoft, IBM, Vishay, Intel, Applied Materials,HP and

National Semiconductor have taken benefit of Israel’s technological expertise by

establishing R&D services and manufacturing plants in the country. Israel offers

opportunities for U.S. exporters of semiconductors, power amplifiers, RF & microwave and

active components.

2.11 INVESTMENT CLIMATE IN ISRAEL

Israel is parliamentary democracy and enjoys a diversified economy. Services,

basically financial and business, build up the primary part of the Israeli economy.

Israel in the recent years has seen tremendous developments and manufacturing

activities in the field electronics, communications and other technology-driven

industries.

However Low technology oriented industries like chemicals, plastics and food are

also important and traditionally made important contributions to sustain the economy.

As such, Israel derives it competency from Research & Development (R&D) in which

holds significant comparative advantage over the other countries, stemming from

superior education and encouraging policies set up by the Israeli government.

Israel’s weakness lies in its inadequacy of natural resources. It becomes necessary to

import raw materials and many other goods and services. The country therefore,

depends on its exports to pay for such goods and services.

31

Israel’s major imports include investment goods like heavy machinery and vehicles,

raw materials and fuel. Israel’s major exports are electronics, software, diamonds and

chemicals.

The Electronic & telecommunication sector in Israel is soon emerging as the most

important sector of the economy with government fueling many important R&D

activities in the country.

TAX INCENTIVES IN ISRAEL

The government of Israel has shown its commitment to encouraging the growth of FDI by

a series of regulatory changes as given:

The government has reduced both tariff and non-tariff barriers

It has reformed the tax framework by reducing labor tax, income tax and corporate

tax.

It has offered investment grants, tax benefits and exemptions to boost foreign

investment through the “Law for Encouragement of Capital Investments”

The government grants conditional R&D grants of up to 50% of approved

programs under the “Law for Encouragement of Capital Investments”.

The corporate taxes has decreases from 25 5 in 2010 to 24 % in 2012 to foster the

industrial growth and foreign investment in the country.

The office of the Chief Scientist (OCS) provides expert assistance to the industry

for promoting R&D activities in the country.

EXCHANGE CONTROLS

In Israel transactions in all types of foreign currency is permitted except for those

restricted under law or due to some specific reasons. So, as such there are no foreign

currency restriction in Israel

WHY COMPANIES SHOULD INVEST IN ISRAEL

Various reasons as to why companies should invest in Israel is:

A talented workforce

Thriving technology sector

High acumen of scientific research

32

Infrastructure and supportive government policies.

Because of these various reasons favorable to industry giants like Microsoft, Cisco,

IBM, Intel, etc have already established R&D centers in Israel.

Entrepreneurial Spirit

Israel has emerged as a very important center for start-up enterprises. The country’s

strong technology orientation clubbed with entrepreneurial spirit to innovate and

strong R&D credentials have elevated Israel as the next entrepreneurial hub of the

world. Of the many Israeli entrepreneurial undertakings to become global success

stories are Checkpoint and Teva Pharmaceuticals.

Track Record

Israel’s impeccable track record has in particular attracted the attention of the global

investment community. Israeli government have shown tremendous resolve in

formulating policies so as to make the investment climate in the country encouraging

and attractive. FDI grew from 4600 million in 1993 to 415 million in 2007. The total

venture capital investments in Israel have grown in excess of $11 billion. Israel

resolve has been rewarded by the International credit rating agencies who have

consistently sustained its credit rating and affirmed their confidence in Israel’s

economy.

Always Innovating

Israel’s R&D investment per GDP is the highest in the world. Entrepreneurship and

innovation deeply rooted in the country. Israel has constantly shown a great resolve

and commitment in supporting and nurturing entrepreneurship and innovation. Israel’s

many high tech incubators have been constantly supporting young companies with

200 active projects and over 735 small projects in the past years.

Top Academic Education

The root to high graded entrepreneurship and innovation in Israel lies in the strong

education background that the country possesses. Israel has the world’s most educated

33

workforces. Israel holds enjoys the world’s highest ratio of qualified engineers in the

workforce. It also enjoys the world’s highest ratios in terms of University degrees and

academic publications per capita. Israel’s premier education institutions have

constantly featured among the world’s best education institution making it one of the

preferred destinations by students pursuing quality higher education.

Solving Problems and Creating Opportunities

Israel features in the list of the countries dedicating the highest percentages of their

economic activities to fund R&D activities. Israel’s best innovations have resulted by

convergence of excellent problem solving skills with exceptional creativity.

Exceptional R&D activities supported by a highly trained pool of researchers and

engineers have resulted in Israel developing some cutting edge technologies

especially in the field of defense.

2.12 OPPURTUNITIES

The State of Israel has shown great resolve in pushing for foreign investments through its

competitive taxation system, tax benefits and grants to foreign investors and by creating

interfaces for collaboration between Israeli industry and multinational companies. For this the

Israeli government has formulated an “Encouragement of Capital Investment Law” by which

the Government of Israel extends tax benefits –exemption from taxes and reduced tax rates.

On similar grounds, Ministry of Industry, Trade and Labor offers funding programmes to

encourage the opening of centres in the periphery and programmes for assisting in

professional training. The “Office of Chief Scientist” (OCS) aides the industrial R&D in

Israel and offers conditional grant programmes at upto 50% of total cost of the programmes.

The “Investment Promotion Centre” ( IPC) of the Ministry of Industry, trade and labour

operating alongside the Foreign Trade Administration has taken up the responsibility of

promoting FDI in Israel by closely working with potential and current investors serving as a

one-stop destination for investment related information. Over the last three years, more than

250 foreign investors have taken the advantage of the Centre’s assistance.

34

Israeli government has shown great resolve for encouraging Foreign Direct Investment into

the country. Israel has shifted to a liberalized economy through a series of regulatory

changes:

Liberal foreign currency regulations easing the raising of capital in Israel and abroad.

Reduced Tax laws to reduce labor tax, capital income tax and global taxation.

Reduced tariff and non-tariff barriers

Created incentives for investment in technology sector especially R&D.

Has set up privatized state-owned companies to promote the growth of the private

sector and enhance competitiveness.

FEASIBILITY ANALYSIS OF ISRAEL AS INVESTMENT DESTINATION FOR

INDIAN COUNTRIES

The various parameters that define the feasibility of te investment climate in any country are

Stability of government policy

Tax Rates

Corruption

Cost & access to finance

Availability of Quality Manpower

Courts and legal system

Infrastructure

Labor regulations

a) Political Stability:

35

The government of Israel has faced internationally criticism following its policy regarding

various contemporary issues. The Israeli politcal system has been under constant turmoil

folowing a volatile policies regarding the issues of Gaza strip and Jerusalem.

b) Tax Framework:

Israeli Government has devised two programs to a aide the investment climate in the country.

i. Government Grants

ii. Tax Benefits

GOVERNMENT GRANTS

For the companies to qualify for the government incentives they need to comply with certain

qualifying criteria, which includes international competitiveness, bottom-line of investments

and registration of company in Israel. Once companies comply with the same they gain the

Approved Enterprise status.

The government grants given is calculated on the original cost of land, building, M&E and

other related expenses.

The government grants are as given:

Size of projects Grant

Industrial projects up to 140 million NIS 24%

Industrial projects up to 140 million NIS 20%

Investment in hospitality sector 24%

Investment in other tourist enterprises 15%

36

Tax benefits are provided for a period of 7 years from the year taxable income is earned, by

companies choosing the grants program. Approved Enterprises in which 25% or more stakes

are held by foreign investors are eligible for a 10 year period of tax benefits.

Tax rates by percent of ownership stakes

90-100% 74-90% 49-74% Less than 49%

Taxable Income 100 100 100 100

Company Tax 10 15 20 25

Balance 90 85 80 75

Tax on Dividend 13.5 12.75 12 11.25

Total Tax 23.5 27.75 32 36.25

TABLE 2.2

TAX BENEFITS

This includes basically three types of programs:

i. Alternative Tax setup

ii. Priority Area setup

iii. Strategic setup

1) Alternative Tax setup: Under this program the company has a choice of availing tax

exemptions at the cost of general government grants. For investment in “Priority Area

A” a company can avail 10 years of tax exemptions. For investments in “Priority Area

B” a company can avail 6 years of tax exemptions and 1 year benefit at 25%. For

37

investment in “Central Israel” a company can avail 2 years of ax exemption and 5

years benefit at 25%.

2) Priority Area setup:

Benefits for foreign companies in “Priority Area A”:

Total tax rate of 15%

Corporate Tax rate of 11.5%

Dividend tax rate of 4%

Benefits for foreign companies investing in priority area B

The benefit period as mentioned above is applicable for 7 years. In case of 25

% of the stakes in the company owned by a foreign company, then the benefit

is provided for a period of 10 years.

3) Strategic setup: This program has been setup for MNC’s following the criteria given

below:

Annual turnover: At least $3 billion

Minimum investment: At least $130 million

Benefits include total exemption from corporate and dividend taxes

c) Corruption Issues:

Israel ranks 39th

in the “Global Corruption Perception Index” as compared to India which

ranks 94th

. This index indicates the level of corruption that is prevalent in the public sector

undertakings in the country. As per the ranks Israel ranks far ahead of India on the corruption

index.

d) Cost and access to finance:

Israel’s venture capital industry has close to 70 active venture capital funds of which 14 are

international VC’s with offices on Israeli soil. In 2011, 546 Israeli high-tech companies

38

attracted $ 2.15 billion, which is 70 % more than $1.25 billion raised in 2010. In the fourth

quarter of 2011, 124 Israeli hi-tech companies raised $569 million.

Capital raised bt Israeli High tech compnies 2007-2011

e) Availability of Manpower

Isarel has the world’s most educated workforce. Israel enjoys the highest ratio worldwide of

engineers in the workforce. Also Isarel ranks top in the ratio of university degrees and

academic publications per capita.

The reason that major multinational giants like IBM, Intel, SAP, Warner, Google etc have

invested in Israel can be attributed to six reasons :

i. Availability of quality human resource

ii. Israel’s position as a centre for technological innovation and excellence

iii. Innovative spirit of the Israeli society

iv. Maturity of the markets

v. Competitive research costs

vi. Encouraging government policy

f) Courts & Legal System

39

The Israeli legal framework is based on common and corporate law.The Israeli legal system

is based on a three tier system similar to that in India. There are district level/lower courts

which have a specific area of jurisdiction. These are followed by the state/intermediate

courts. The Supreme court is the apex court of the state.

g) Infrastructure

One of the most important features of Israel from the business perspective is modern

infrastructure and services required to conduct business efficiently and effectively.

The highlights of the infrastructure set-ups in Israel include:

Efficient, sophisticated communication systems.

State-of-art transportation systems, with an extensive inter-urban highway network.

Ease of connectivity with the rest of the world both via air and sea.

Reliable energy infrastructure.

Active and sophisticated capital markets.

h) Labor Regulations

The major statutes affecting labor are as given:

Hour of Work and Rest Law: Maximum hours per day permitted is 8.5 hours and

maximum hours permitted for a week is 45 hours

Equal Opportunities Employment Law: According to this law Female workers

need to be paid the equal wages for the similar work

Severance Pay Law: One month’s pay must be paid for the year of employment to a

person who was employed continuously for one year by the same employer or at the

same place of employment, and has been dismissed.

Minimum Wages to be paid: A full-time employee is entitled to a pay of at least NIS

4100/month.

40

Work Safety Ordinance and the Labor Inspection Law: This employer holds the

responsibility to provide a safe working environment to the workers.

Settlement of Labor Disputes Law: This law calls for the arbitration of disputes that

have not been settled within a given period.

OVERALL FEASIBILITY OF ISRAEL FOR INDIAN-ORIGIN HIGH TECH

INVESTMENT

Parameter/Country Rank 1st 2nd 3rd 4th

Business Expenditure on R&D Israel Sweden Finland Japan

Total R&D Expenditure as a % of

GDP

Israel Sweden Finland Japan

Availability of Qualified

Engineers

Israel Singapore India Iceland

Venture Capital Availability USA Israel Denmark Netherlands

Information Technology Skills Iceland Israel Korea

Flexibility and adaptability of the

Workforce

Iceland Ireland Israel Hong Kong

Higher Education Achievements Canada Japan Singapore Israel

Co-operation between Universities

and Industry

Switzerland Singapore Iceland Israel

Source: IMD World Report

41

overall feasibility of Israel for Indian-origin high tech investment

TABLE 2.3

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CHAPTER 3

Tourism Industry of Israel

43

3.1 INTRODUCTION

Tourism is defined as a travel for leisure, recreation, or business purposes. As per World

Tourism Organization (UNWTO) tourists as people who traveling and staying in places

which are outside from their natural environment for not more than one successive year for

business, leisure and other purposes.

Now a day, tourism has become a popular global leisure activity. In 2012, there were over

995 million international tourists arrival worldwide, representing a growth of 5.70% when

compared to 962 million in 2011.

In Israel, tourism is major source of income, with 3.60 million tourist arrivals in 2012. Israel

provides a plethora of religious and historical sites, beach resorts, ecotourism archaeological

tourism and heritage tourism. Israel has a maximum number of museums per capita in the

world. In 2012, the two most visited sites were the grave of Rabbi Shimon bar Yochai and the

Western Wall as well as the most famous paid tourist attraction was Masada. Majority of

tourists visit from the USA, Russia, Brazil, Italy, India, Australia, UK and Africa.

Israel offers a different range of accommodations for all budget and tourist. The

Accommodations division on the Israel Tourism Portal provides complete information on

lodging possibilities and allows tourists to search for accommodation by various type of

accommodation. In Israel, Ministry of Tourism operates more than twenty tourist information

offices throughout country, and many other information centers in North America, Asia and

Europe.

Israeli tourism industry is vibrant and substantial, and the nation is fast becoming a major

worldwide destination. This industry is also one of the great profitable industries in the Israel,

and also recognized with contributing a significant amount of foreign exchange.

Some reasons are cited for the prosperity and growth of travel and tourism industry of Israel.

Economic growth is also driving domestic tourism growth. In Israel, Disposable income has

increased by 10.12% annually from 2001-2012.

Israel’s growing outsourcing industry and IT industry increase the number of business trips

which are made by foreigners to Israel, which will frequently add a weekend break and

longer holiday. According to the Ministry of Tourism, foreign tourists spend more in in this

44

country than any other country. Tourist arrivals are expected to increase by over 22.0% per

year till 2013, with a 34.0% increase in foreign exchange.

Israel's culture and tourist charms increase the interest of tourists to visit Israel, which also

increase the growth of other sectors like horticulture, handicrafts, agriculture, and

construction.

In 2012, the budget of the Israeli Ministry of Tourism was ILS 865 million. Some 26.5% of

this amount was allocated to marketing, 46.6% to investment incentives, and 16.5% to

infrastructure investment. The ministry received around ILS 5 million for job training. Some

other government offices also contributed ILS 19 million to infrastructure costs. This funding

comes from the general budget of the government. There is a continuous evaluation of all of

the expenditure, and their outcomes. The ministry also collects the information about the

number of new hotels and the progress of infrastructure plans, and monitors the results of its

marketing campaigns.

Direct Contribution of travel and tourism to GDP

The direct contribution of Travel and Tourism to GDP includes the ‘internal’ expenses on

Travel and Tourism (total expenditure inside a particular country on Travel and Tourism by

residents as well as non-residents for leisure and business purposes) and government

'individual' expenditure - spending by government on Travel and Tourism directly connected

to tourists, such as recreational (e.g. national parks) or cultural (e.g. museums). The direct

involvement of Travel and Tourism to GDP is calculated is based on National Accounting of

tourism sectors such as airports, airlines, hotels and leisure services that is linked with

tourists. The direct contribution of tourism to GDP is calculated on the basis of total internal

expenditure by ‘netting out’ the buying made by the various tourism sectors.

In Israel, the direct contribution of this industry to GDP in 2011 was ILS21.70bn (2.5% of

GDP). This was increased by 2.3% to ILS22.20bn in 2012. This mainly reflects the various

activities generated by many industries such as travel agents, hotels, airlines and other

transportation services. But it also includes the activities of the leisure industries and

restaurants directly supported by travellers.

In India, the direct contribution of tourism to GDP in 2011 was INR1, 689.80bn (1.9% of

GDP). This was increased by 7.6% to INR1, 818.50bn in 2012.

45

Total Contribution of travel and tourism to GDP

The total contribution of Travel and Tourism contains its ‘broader impacts’ (i.e. the indirect

as well as induced impacts) on the economy. The ‘indirect’ contribution contains the GDP

and jobs which are supported by:

Government spending, which aids Travel and Tourism activity in different ways as it

is done on behalf of ‘community at large’ – e.g. tourism marketing, promotion,

administration, security services, aviation, resort area security services etc.

Travel and Tourism investment expenditure –significant aspect of both current as well

as future activities that contains investment activities such as the buying of new

airplane and construction of new hotels.

Local purchases of goods and services by many sectors trade directly with visitors –

including the purchases of different kind of food and cleaning services by hotels, fuel

and catering services provided by airlines, and IT services provided by travel agents.

Induced contribution includes the GDP as well as jobs supported by the expenditure of those

which is directly and indirectly employed by the Travel and Tourism industry.

In Israel, the total contribution of this industry to GDP was ILS71.10bn in 2011 (8.10% of

GDP) and was increased by1.8% to ILS72.30bn (8.0% of GDP) in 2012.

In India, the total contribution of this industry to GDP was INR5, 651bn in 2011 (6.40% of

GDP) and was increased by 7.3% to INR6, 062.30bn (6.5% of GDP) in 2012.

Direct contribution of travel and tourism to employment

In Israel, Travel and Tourism created 85,000 jobs directly in 2011 (2.80% of the total

employment) and this was increased by 1.0% in 2012 to 86,000 (2.80% of the total

employment). This contains employment by as travel agents, hotels, airlines and other

transportation services. It also contains the activities of the leisure industries and restaurants

directly supported by travellers.

By 2022, Travel and Tourism will create 103,000 jobs directly, rise of 1.9% pa over the next

10 years.

46

In India, Travel and Tourism created 24,975,000 jobs directly in 2011 (5% of the total

employment) and this was increased by 3.0% in 2012 to 25,733,500 (5% of the total

employment).

By 2022, Travel and Tourism will create 30,198,000 jobs directly, rise of 1.6% pa over the

next 10 years.

Total contribution of travel and tourism to employment

In Israel, for employment, the total contribution of Travel and Tourism was 258,500 jobs in

2011 (8.60% of the total employment). This was increased by 0.40% in 2012 to 259,500 jobs

(8.50% of the total employment).

By 2022, Travel and Tourism will support 307,000 jobs (9.0% of the total employment), rise

of 1.7%.

In India, Travel and Tourism’s total contribution was 39,352,000 jobs in 2011 (7.80% of the

total employment). This was increased by 2.80% in 2012 to 40,450,500 jobs (7.90% of the

total employment).

By 2022, Travel and Tourism will support 47,911,000 jobs (8.0% of total employment), rise

of 1.7% pa over the period.

3.2 LEGAL FACTORS

The legal factors are the most important driving force of the tourism industry. The tourism

industry of Israel is developed on the backbone of Govt. support and this industry cannot

survive itself without it. The several archaeological places and the sites of historical

reputation, the railways and the roads are all in the hands of the Govt. All the supportive

services like the airlines industry, the hotel industry and the tourist operators are dependent

on the cooperation and the support of the Government.

In Israel, the private sector also plays an important role in the development and growth of

tourism. Though the Central Government as well as some state governments have announced

incentives to include the private sector in tourism, the results achieved have dropped short of

the expectations. To provide a favourable environment for private sector in tourism, it is

essential to realize that the travel & tourism sector is harmfully affected by the absence of

synergy in inter-sectoral plans and policies. The growth of this sector requires co-ordinated

47

and well-integrated policies and stability in the approach. Sometimes arbitrary and

contradictions changes in the policy send confused signs to investors.

Political violence has done significant damage to tourism in Middle East especially in Israel

over the past few years. But the industry experts say that the damage is not permanent. Israeli

governments and industry leaders say that much can be done to restore tattered tourism

reputations.

3.3 WTO

Markets of tourism are opened through the World Trade Organization (WTO) in the services

at the multilateral level as well as regional trade agreements (RTAs) covering the services at

the county level. In Israel, National commitments under these agreements play an important

role in encouraging tourism, which include intraregional tourism among developing

countries. Through reducing the trade barriers, such agreements can improve the gains from

tourism trade to the national economies as well as the firms and employees within them.

Globally, tourism is a USD 3 billion a day business from which all countries at all levels of

growth can potentially benefit from. The global contribution of tourism to the GDP exceeds

5.2% and its annual income has been rising at the faster pace than GDP. With increasing

developing country participation such as India, Brazil etc., tourism has become a main

contributor to the growth of country. Worldwide, tourism ranks fourth after chemicals, fuels

and automotive products. Tourism is one of four top export earners in more than 150

countries including Israel, and in sixty it is the number one export. It is the major source of

foreign exchange for one fourth of developing countries and one third of LDCs, where it

accounts for up to 40 % of GDP.

3.4 ECONOMIC FACTORS

The service economy is driving development in most Organisations for Economic Co-

operation and Development (OECD) countries. It denotes a large part of the economic

activities and its importance continues to rise. Tourism which is a large, complex and

fragmented industry, is still very challenging to measure and define, is an important

component of the service economy. In terms of income, OECD countries generate about

70.0% of world tourism activities. Tourism, which has expanded intensely over the past thirty

years, looks set to continue developing as the societies become more prosperous and mobile.

48

In Israel, obtaining good information on tourism services, the least established side of

statistics, is a vital challenge for the statistical agencies as well as a necessity for political

analysis. Measurement of tourism in Israel is part of a broader move to enhance the

knowledge of how economies work, what are they produce and what are the changes occur

over time. Sometimes, it is no longer sufficient to measure physical movements (such as

arrivals and overnight stays) as well as monetary data (such as expenditure, revenue as well

as expenditure relating to international tourism).

In Israel, in spite of its economic significance, governments do not sufficiently recognise the

tourism. For this reason, the OECD has developed the OECD Guidelines for the Tourism

Satellite Account as well as an Employment Modules. The main aim of these combined

statistical tools is to measure the economic aspects of tourism (revenue, value added, jobs,

profit, investment,) in order to bring a more substantial demonstration of this activity's

economic importance.

In Israel, the tourism not unlike the other industries develops with the growth in the spending

of the people. The more the people spend, the more the industry grows. The spending power

of the people has been growing in the Israel as well as all over the world. Since country is

focusing on the international tourists, the large growth in the spending power in developed

countries has left the great amount of idle cash in hands. This leads to a tourism flourishing in

the world over and Israel has been no exception.

There are many people coming into this country with more cash than ever before. This leads

to rise in the demand for better hotels as well as resorts. Tourists, who previously come to the

country on a small budget and demanded for the cheap accommodation, can now afford the

luxury hotels. This is helpful to increase in the number of hotels and resorts in Israel. A

growth in spending does not only limit to the accommodation. The growth in the spending is

also evident in the rise in the number of people traveling through air. Even the number of the

domestic tourists traveling through air has dramatically risen up.

3.5 SOCIAL FACTORS

Social factors include demographics as well as culture aspects of the society. Changes in

social trends can also impact on the demand for the tourism services as well as the

willingness and availability of individuals to work. The several factors that also affect the

49

tourism are age distribution, income distribution, labour mobility, labour type and changes in

lifestyle.

The effect of culture on tourism industry observes the growing relationship between tourism

and culture, and their combination become key drivers of destination attractiveness and

competitiveness. Based on recent study of world tourism organisation, it shows the various

aspects of the relationship between culture, regional and tourism and policy interventions that

can also be taken to enhance the relationship.

3.6 TECHNOLOGICAL FACTORS

“Tourism Technology”, primarily based on the concept of cultural technology, is the more

broad term covering the knowledge used to improve the value of tourism products and

services on a micro-level as well as the management of the tourism industry on a macro-level.

New tourism products and services are the end result of tourism technology joining with the

other industries. These include educational tourism, medical tourism, marine tourism,

agriculture tourism as well as the application of IT to the travel and tourism industry.

Though technology does not look to be a major influence at the first glance, it plays a main

part in a promotion of a place. Better communication facilities for the tourists, are one of the

major prerequisites for the growth in the inflow of tourists. This all are possible with the help

of technology. Enhanced technology in communication fields at a cheaper cost has resulted in

various inaccessible and remote areas of the Israel getting linked to the rest of the world. This

better connectivity has made these places noticeable to the world. Good communication

means access to the media. And it is very essential if any place of the country wants to be on

the tourist map of the world. Similarly better transportation services have led to an increase in

the number of visitors visiting any particular place of the country. The presence of an airport

as well as the availability of regular flights is a great convenience to the any tourist.

The term "technology" always related to computer graphic skills, scientific achievements,

engineering related images and special effects. Tourism technology in Israel includes the

integrated fields of statistics, skills, socio-cultural and managerial know-how that the tourism

industry adapt to produce, design, and market various tourism products as well as services. In

addition to managing various aspects of HR in the tourism industry, Tourism technology

defines a broad field containing but not limited to widely refer to subjects such as contents

technology creative technology, and entertainment technology.

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Tourists have access to internet, through a mobile, computer and tablet to access a web where

they define their wants and preferences such as their gastronomic, cultural, and artistic

preferences, their favourite hours and lifestyle, and the spending capacity.

3.7 ENVIRONMENTAL FACTORS

In Israel, the quality of the environment (both natural as well as man-made), is important to

the tourism. However, the relationship of tourism with the environment is very complex. It

includes several activities that can have negative environmental effects. Many of these effects

are connected with the construction of infrastructure such as airport and roads, as well as

tourism facilities, including shops, hotels, resorts, marinas, restaurants and golf courses. The

adverse impacts of tourism can slowly destroy the environmental resources on which industry

depends.

On the other side, Israeli tourism is also creating beneficial effects to the environment by

contributing to the environmental conservation and protection. It is a way to increase an

awareness of environmental benefits and values as well as it can also serve as a tool for

finance protection of the natural areas and raise their economic importance. This includes,

Three main impact areas: pollution, physical impacts and natural resources

How tourism can contribute to the environmental conservation and protection

Other industry impacts on tourism

Environmental impacts at the global level

3.8 RESOURCES FOR TOURISM

Resources for Tourism have three major characteristics of tourism resources; resources are

usually taken to refer to the tangible objects. Resources are not used solely by visitors and

traveller resources are perishable.

Planning for Tourism Resources Tourism brought economic benefits of employment, income

and development. Economic imperative overlooked the environmental cultural and social

consequences. Tourism planning developed from an inflexible, physical planning approach to

the flexible process which minimize the costs of tourism and maximize the benefits.

Tourism resources include physical features such as mountains, slopping hill lands, elevated

plateaus and lowland plains and cultural features such as festivals, music language, art,

folklore, food, handicrafts and the way of life of different people.

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Visitor exports

The Tourism Ministry of Israel reported that around 3.5 million visitors came in 2012. This is

a 4.0% increase over 2011.

In Israel, the USA provided the largest number of the tourists: 610,000, around 18% of all

incoming tourism. Next was Russia with 590,000. The major difference between the two

groups is that, the number of Americans fell 4.0% from 2011, whereas the number of Russian

tourists raised 20%.

Around 70% of travellers arrived by the air, and another 235,000 by the sea. Around 18% of

the tourists, some 625,000 people visited Israel for only one day.

In Israel, visitor exports are the main component of the direct contribution of Travel and

Tourism. In 2011, Israel generated around ILS20.0bn in visitor exports. In 2012, this is

increased by 2.6%, and this country is expected to attract around 2,830,000 international

traveller arrivals.

In India, Visitor exports are the major component of the direct contribution of Travel and

Tourism. In 2011, India generated around INR801.4bn in visitor exports. In 2012, this is

increased by 3.5%, and the country is expected to attract about 6,504,000 international tourist

arrivals.

3.9 INVESTMENT IN TRAVEL & TOURISM

In Israel, Travel and Tourism was attracted the capital investment of around ILS7.9bn in

2011. This was increased by 4.1% in 2012, and it will rise by 6.0% pa over the next 10 years

to ILS14.8bn in 2022.

In Travel and Tourism, share of the total national investment will rise from 4.90% in 2012 to

6.0% in 2022.

In India, Travel & Tourism was attracted capital investment of around INR1, 253.9bn in

2011. This was increased by 12.3% in 2012, and it will rise by 7.5% pa over the next 10 years

to INR2, 903.9bn in 2022.

In Travel and Tourism, share of the total national investment will drop from 5.30% in 2012 to

4.40% in 2022.

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Tour operator

Tour operator is the special firm which is specialize in providing the entire holiday package,

including travel as well as accommodation needs for the consumer. They ranges from the

highly specific operations such as Israelvisit.com, who customize all kind of trips that clients

can dream of, to the large operators offering products and services at all the different levels to

cater for family, budget, singles holidays to near or faraway destinations.

Concept tourism is one of the exciting options that many tour operators like

Israeliholiday.com believe is worth to taking interest in. These operators give customers a

number of exciting choices categorized according to their interest as well as concept to tour

Israel.

Israel, the land of geographical diversities offers numerous tourist destinations that are not

just de-stress but rejuvenate tourists. There are many ways to enjoy the nature in most pristine

way. There are many series of eco tours for Israel that deliver the coolest hangouts to take

desire in indulging oneself into God gifted environments.

A tour operator is also responsible to take care of all the essential activities in organizing

tours so that the overall trips of the customer goes smooth as well as pleasant from the

beginning to the end. A tour operator sometime travels to the trip locations for experience the

potential of the services and offered and also assesses the potential. Below mentioned are

some of the services of a tour operator,

Services provided by tour operator

Online Passport services

Online visa services

Private tours services

Overseas TravelInsurances

Online Hotel booking

Foreign exchange services

Corporate Travel Management

Transport services

Other Special Services

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Apart from above services some tour operators also provide special services. The following

are the services provide by some tour operator.

MICE:

In Israel, many tour operators develop a world-class cell for the international conferences as

well as conventions. They also cater for all aspects of the business meetings, conference

organising, seminars, event Management, incentives, exhibitions and product launches. Every

event is created to suit the specific requirements of the client and every detail is handled with

the care, right from pre-event preparations, during the event and through to the post-event

settlements. Extensive planning as well as considerable research confirm the most

comprehensive and memorable conference for all the clients.

Private Car Tours:

Another way to see the country like Israel is with the private, escorted tour. This includes

travel with customer’s own private driver and guide in the luxury vehicle with the comfort of

customer’s own pace. Guides of the company are experienced and government licensed.

This tour is mainly designed by professional staff of the company according to client needs

and wants. This is the most pleasant way to travel as well as get a in-depth understanding of

the places that client want to visit.

VIP services:

These services include passport service as well as transportation to and from the airplane, 90

minutes stay including hot and cold drinks as well as office service, all of the flight procedure

(such as passport control, security check, flight check-in etc.) are done while guests are

relaxing in the lounge, with the air-conditioner tourist car etc.

Guaranteed escorted tours:

Guaranteed escorted tours are the most popular product, which give guarantee of weekly

departures and they are conducted by the highly experienced and licensed tour guides who

are able to handle every part of the trip - from the beginning to the end.

In general, escorted tours include transportation, hotels, private transfers between airport and

hotel, sightseeing and meals. This tours range from seven to fourteen nights in the length.

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Escorted tours are also ideal for those passengers who are looking to join a group during

tours.

Special Interest Tours:

Sometimes company offers a broad range of different programs to suit customer’s special

interests, whether they are geological, educational, cultural, historical, gastronomic or even

extreme sports.

Organizing a successful special interest tours requires thorough pre planning, knowledge as

well as experience. Company’s highly trained and licenced team of professionals as well as

guides make sure that customer’s special interest tour will be engrossing, exciting, and

unforgettable.

Shore Excursions:

Company also arranges the highest quality shore excursions which are delivered by its

specialists in the lower cost for customers. As company has not a huge cruise line providing

to thousands of clients per day, these shore excursions allow customers to travel in the much

smaller groups offering an extra personalized experience. Company also provides tour guides

in many languages.

3.10 OPPURTUNITIES

Tourism is one of the largest service industries in terms of gross revenue and foreign

exchange earnings. Its role and importance in fostering economic development of a country

and creating greater employment opportunities has been well recognized worldwide. In India,

the tourism industry has the potential to grow at a high rate and ensure consequential

development of the infrastructure. It has the capacity to stimulate other economic sectors

through its backward and forward linkages and cross-sectional synergies with sectors like

agriculture, horticulture, poultry, handicrafts, transport, construction etc.

India and Israel have signed a memorandum of understanding (MoU) to boost their bilateral

ties in the tourism sector, with Israel opening a tourism office in Mumbai and increasing the

number of El Al flights to India. This agreement aims to increase tourism to and from Israel.

55

Israel has a plan of developing business based tourism opportunities like MICE, agro tourism

adventure tourism, dive tourism etc. Tour operators in India have started offering variety of

packages supporting leisure, agro, adventure and eco-tourism to Israel.

With over 40,000 Indian visitors coming to Israel per year, and equal number of Israeli

citizens travelling to India, Indian tourists spent some NIS 160 million last year during their

stay in Israel. Half of the visitors were pilgrims, while the rest came for a vacation. So both

countries have an to expand the tourism market. To double the number of tourists, Israel will

construct 200,000 new hotel rooms as well as increase the number of El Al flights, the Israeli

air carrier, from three times a week to one per day.

Close analysis of the growth in travel and tourism market reveals the evolution of India's

tourism sector, which has thrown open opportunities for not just the big corporate houses but

small and medium enterprises and entrepreneurs.

Tourism services and product of Israel is so varied that very few countries in the world can

provide such a mix of nature, richness of architecture, wildlife, festivities, shopping etc. in

one holiday. Thus Indian holidays provide real tourist experience. The Travellers of all ages,

all budgets and all interest can find their visit very satisfying.

A high priority sector for the Indian Government, various steps have been undertaken to

increase foreign tourist arrivals from Israel and expand the sector. What makes this sector

really exciting for investors is the variety of tourist requirements, spread across domestic and

foreign.

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CHAPTER 4

Diamond Industry of Israel

57

4.1 INTRODUCTION

India is the world's major cutting plus polishing centre of diamonds; the cutting and polishing

business is well supported by government policies as well as the banking sector with around 50 banks

providing nearly USD 3 billion of credit towards the Indian diamond industry. It is considered to be

diamonds polishing as well as processing capital of the world as its artisans are skilled in handing out

small-sized diamonds.

Currently, India exports 95% of the world’s diamonds, according to information released

through the Gems and Jewellery Export promotion Council. A chief portion of the rough,

uncut diamonds processed into India is exported, either in the shape of polished diamonds

otherwise finished diamond jewellery.

The size of the Indian gems as well as Jewellery market was USD 30.1 billion in 2011 and is

predicted to be USD 45 billion by 2015 due to growing domestic demand. The country is one

of the major exporters of gems and jewellery plus the diamond industry is considered to play

a very important role in the Indian financial system as it is an important foreign exchange

earner.

The Diamond segment is expected to produce up to USD 35 billion of returns from exports

by the year 2015. The countries where demand is growing for Indian jewellery include the

UAE, the USA, Russia, Singapor, Hong Kong, Latin America as well as China.

This sector provides service to around 1.8 million people. In the coming five years, it is

predicted that this sector will create extra employment for around 1.1 million citizens. FDI

into the diamond as well as gold ornaments segment was US$ 302 million from April 2000 to

April 2011, as per information released through the Department of Industrial Policy and

Promotion, which is division of the Ministry of Commerce and Industry, as well as is charged

through the framing of the country’s FDI policy.

The center of India's jewellery business is Mumbai that receives the greater part of the

country's gold as well as rough diamond imports. Mumbai has a significant number of

modern, semi-automatic factories as well as laser-cutting units, the majority of which are

situated into the special economic zone. The greater part of the diamond processing, though,

is undertaken within Gujarat, (principally in Surat, Bhavnagar, Ahmadabad as well as Bhuj)

plus in Rajasthan (Jaipur).

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4.2 DIAMOND INDUSTRY OF ISRAEL

Since the fifteenth century, while an Antwerp Jewish diamond harvester Lodewyk van

Berken made-up the scaif, diamond cutting was one of traditional Jewish craft. The Israeli

diamond business began in 1937, earlier than the Declaration of the founding of the State of

Israel, when the primary diamond polishing plant was started in Petah Tikva by immigrant

experts from Holland.

In 1938 the 15% import duty lying on imported rough gravel was detached. By 1944 the

manufacturing employed 3,300 employees in 33 factories, through £P.1, 320,000 capital

investment, completely Jewish. The price of exports was over £P.3, 200,000 mostly to the

USA, Canada as well as India.

Polished diamonds became one of the Israel’s most important export items. Nowadays Israel

is one of the world’s major exporters of cultured diamonds, as well as also a major center for

the business in rough diamonds too. About one third of worldwide rough diamond

manufacture is imported to the Israel Diamond Exchange every year from where it finds its

method to the world markets.

Israel has also extended its industrialized capabilities to a variety of offshore locations – in

India, China, and Africa as well as elsewhere. The bulk of diamonds processed out of the

country are smaller stones. They are imported back to Israel for grading as well as sorting,

and are finally exported by the Israeli companies toward markets in North America, Asia,

Europe as well as elsewhere.

Israel is the leading polished diamond provider to the US market, which is measured largest

diamond expenditure market in the world. Around half of diamonds purchased in the US in

dollar terms are from Israel. With the speedy growth of Asian markets – the majority notably

China, Hong Kong, as well as India- Israel is speedily becoming the most important factor in

supplying these markets too.

4.3 COMPANIES OF DIAMOND INDUSTRY

ISRAELI COMPANIES

Leo Schechter Diamonds Ltd.

According to the yearly catalog of Israel’s top 25 diamond exports published through the

Ministry of commerce, Trade and Labor, Leo Schechter’s exports improved by 12 percent

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year on year to $403 million throughout 2011. The corporation had ranked in second position

for the past few years.

Asherov Diamonds

Asherov Diamonds Israel (Since 1975), is a well recognized diamond company within Israel,

USA, Hong Kong as well as China. Asherov Diamonds holding official document of

Eligibility by the WFDB mark that verifies that who is diamond bourse member in a good

quality standing as well as who have pledged to support the standards of the Word Federation

Code of Principles has been accepted through the Word Federation Bourses.

Rosy Blue

Rosy Blue is one of the world’s leading diamantaires, with a long and illustrious history of

excellence in the diamond business. Rosy Blue is a international leader in the producer of

high-class polished diamonds as well as finished jewellery.

Seren diamond

Seren Diamond is absolutely a vital source of uncommon Fancy Color diamonds. The

company offers a extensive range of exclusive Natural imagine Color diamonds in exclusive

shades such as yellow, pink as well as blue; Its exclusive collection of red plus green

diamonds that are the majority rare as well as expensive, particularly those that are pure

insignia similar to Fancy Vivid (Intense) Green, Fancy (Purplish) Red, are of fastidious

interest. These diamonds have forever been required by the majority avid diamond collectors

despite their tremendously high price (for instance, the price of a 1.00 ct. red diamond can

come to more than $1 mln. for each carat) as well as are measured to be an outstanding

investment.

INDIAN COMPANIES

Gitanjali Group

Founded as a particular company for cutting as well as polishing diamonds intended for the

jewellery trade at Surat, Gujarat, during 1966, the Gitanjali Group became, numerous times

over, a pioneer among main diamond as well as jewellery houses. First most important

diamond as well as jewellery house to be launched plus run by contemporary entrepreneurs

rather than dynastic jewelers.

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Goenka Diamond & Jewels Ltd

Goenka Diamond & Jewels Ltd is in the industry of cutting as well as polishing of diamonds

plus manufacturing as well as retailing of diamond jewellery. The corporation supplies the

polished diamonds mainly to wholesalers, jewellery manufacturers, traders as well as retailers

based out India plus other countries such as Hong Kong, South East Asia as well as USA.

C.Mahendra Exports Ltd.

C.Mahendra Exports Ltd., a famous plus trusted name since 1974, is one of the most

important diamantaire plus Jewelry Company with a wide extends around the world. The

pioneers of the corporation, Mr. Mahendra Shah as well as Mr. Champak Mehta incorporated

the company from the scratch in 1974. The flagship corporation of our CM Group,

C.Mahendra Exports was created in the year 1978 to obtain on the business of manufacturing

as well as trading of diamonds.

Lypsa gems and jewellery

Since their commencement in 1998, they have for all time tried to embrace their heritage and

family principles into their company's culture. With an international scope and keeping in

mind their customers' necessities, their stone by stone focal point on quality and customer

concern has made Lypsa the #1 diamond traders. With an inspired willpower, innovation, as

well as accuracy in everything they try to influence sparkling excellence in each surface of

their business lacking compromising the future at the price of tradition.

4.4 FINANCIAL COMPAIRISION OF COMPANIES

Gitanjali Gems Vs Leo Schachter Diamonds Ltd.

The current ratio of Gitanjali Gems is good as compared to Leo Schachter Diamonds

Ltd. This is the indication of a firm's market liquidity and ability to meet creditor's

demands. Generally it is between 1.5 and 3 for healthy businesses. Gitanjali Gems’

current ratio is in this range which indicates good short-term financial strength. If

current liabilities exceed current assets (i.e. the current ratio is below 1) like in case of

Leo Schachter Diamonds Ltd. so it may have problems meeting its short-term

obligations.

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The debt-equity ratio of Leo Schachter Diamonds Ltd. is more than Gitanjali

Gemsand ratio is greater than one which means assets are mainly financed with debt

in Leo. In Gitanjali Gems equity provides a majority of the financing. If the ratio is

high (financed more with debt) then the company is in a risky position, especially if

interest rates are on the rise.

The equity/ asset ratio indicates the relationship of the total assets of the firm to the

part owned by shareholders. Here the equity/ asset ratio of Leo Schachter Diamonds

Ltd. Is good as compare to Gitanjali Gems means indicate the Leo has taken on

substantial debt merely to remain its business.

Goenka Diamond Vs Rosy Blue

Here the current ratio of Goenka Diamond and Rosy Blue is good (more then 1.5). This is the

indication of a firm's market liquidity and ability to meet creditor's demands.

Here the debt-equity ratio of Rosy Blue is more than Goenka Diamond and it means

assets are mainly financed with debt in Rosy Blue. InGoenka Diamondequity provides

a majority of the financing .If the ratio is high (financed more with debt) then the

company is in a risky position, especially if interest rates are on the rise.

The equity/ asset ratio indicates the relationship of the total assets of the firm to the

part owned by shareholders. Here the equity/ asset ratio of Rosy Blue Is good as

compare to Goenka Diamond means indicate the Rosy Blue has taken on substantial

debt merely to remain its business.

C. Mahendra Exports Vs Asherov Diamonds

Here the current ratio C. Mahendra Exports and Asherov Diamondsis good (more then 1.5).

So this is the indication of a firm's market liquidity and ability to meet creditor's demands.

Here the debt-equity ratio of C. Mahendra Exports is more than Asherov Diamonds

and ratio greater means assets are mainly financed with debt in C. Mahendra. In

Asherov Diamonds equity provides a majority of the financing .If the ratio is high

(financed more with debt) then the company is in a risky position, especially if

interest rates are on the rise.

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The equity/ asset ratio indicates the relationship of the total assets of the firm to the

part owned by shareholders. Here the equity/ asset ratio of Asherov Diamonds Is good

as compare to C. Mahendra Exports means indicate the Asherov Diamonds has taken

on substantial debt merely to remain its business.

Lypsa Gems and Jewellery Vs Seren Diamond Ltd.

Here the current ratio Lypsa Gems and Jewellery is more than Seren Diamond Ltd. So

this is the indication of a firm's market liquidity and ability to meet creditor's

demands. Generally between 1.5 and 3 for healthy businesses. Lypsa Gems’ current

ratio is in this range, and then it generally indicates good short-term financial strength.

If current liabilities exceed current assets (the current ratio is below 1), so the Seren

Diamond Ltd. may have problems meeting its short-term obligations.

Here the debt-equity ratio of Seren Diamond Ltd. Is high as compare to Lypsa Gems

and Jewellery and ratio greater means assets are mainly financed with debt in Seren

Diamond. In Lypsa Gems and Jewelleryequity provides a majority of the financing .If

the ratio is high (financed more with debt) then the company is in a risky position,

especially if interest rates are on the rise.

The equity/ asset ratio indicates the relationship of the total assets of the firm to the

part owned by shareholders. Here the equity/ asset ratio of Seren Diamond Ltd. Is

good as compare to Lypsa Gems and Jewellerymeans the Seren Diamond Ltd. has

taken on substantial debt merely to remain its business.

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India-Israel two-sided Trade in 2007-2011 (in US$ Millions)

Israel–India two-sided Trade in Diamonds (Gross Numbers)

In millions of US$

2006 2007 2008 2009 2010 2011

Israel’s Import from

India

947.5 1131.8 975.2 639.2 1132 1356.1

Israel’s Export to

India

792.2 888.6 983.4 612.4 1211 1555.0

Total bilateral trade

in diamonds

1739.7 2020.4 1958.6 1251.6 2343 2911.1

Source: Central Bureau of Statistics

TABLE 4.1

4.5 WTO-GENERAL TRADE IMPLICATION FOR THE INDUSTRY

As predetermined in the 2001 Interim Poverty Reduction Strategy Paper (IPRSP), the sectoral

purpose is to advance the wellbeing of the recurring mining population as well as make

64

activities more open plus transparent. The 1996 Mines & natural resources Act provides the

legal framework for this segment.

Mining rights as well as exploration license are decided on a first-come first-served base.

According to the system, the main objectives of the center Mineral Policy (CMP) (November

2003) are to: (i) review plus amend the laws and regulations leading the mining and

marketing of minerals; (ii) make stronger the institutions that manage, regulate, and monitor

the mining segment; (iii) develop and reinforce human resources; (iv) attract confidential

investment; (v) ensure that Sierra Leone's sandstone wealth supports national financial and

social development; (vi) improve the guideline and efficiency of artisanal as well as small-

scale mines; (vii) minimize as well as mitigate the adverse collision of mining operations on

physical condition, communities, and the surroundings; (viii) promote enhanced employment

practices; and (ix) add value to removal products and make easy trading opportunities.

Aspects for Indian diamond business

Cheap Labor cost

Political stability

Huge market availability

War condition in Israel

India is only center which offers an incredible variety of gems as well as plain,

diamond-studded & colored-stone-studded jewels suited for every need of all market

within the world.

Barriers for Israel diamond business

Costlier Labor cost.

Israel has lost its shining because other country has come up with huge market

availability.

War condition.

4.6 DIAMOND TECHNOLOGY

Israel

The Israel Diamond Institute Group of corporation channels a sizable portion of its capital

into R&D, investing substantial funds as well as efforts into promoting innovative diamond

manufacturing technologies. The latter promise to decrease production costs, improve yield

plus make, enlarge output, and enable manufacture of a larger diversity of goods.

65

The Israel Diamond Technology Center (I.D.T.) – a fully-owned supplementary of the

Institute – is accountable for centralizing as well as supervising all stages of R&D

development planning and implementation.

India

The Indian gems plus jewellery industry has approach a long way from the traditional manual

cutting as well as polishing to adopting hi-tech plus effective software, much to the

resentment of its counterpart in China, Belgium, Hong Kong as well as Italy.

The last few years have seen an appearance of the tech-savvy diamond business, always

ready to adopt innovative technologies in order to decrease dependence of skilled employees

who are in short supply plus increase manufacturing costs.

The diamond manufacturing has it all a software that maps inclusions plus flaws in the

diamonds, tools that generate cutting solutions through estimated yields, green lasers that

doesn't depart pronounced burn marks on top of the diamonds, hi-tech diamond calculator

used for gauging the light, luster plus fire of the stones as well as fully automatic polishing

machines.

Surat is principally recognized as the diamond center of the world. It is at the heart of the

world's diamond-polishing business, which during 2005 cut 92% of the world's diamond

pieces plus earned India $15 billion into exports. Gujarati diamond cutters, emigrate from

East Africa, established the business in 1901 and, by the 1970s; Surat-based diamond cutters

begin exporting stones to the US designed for the first time.

4.7 REQUIREMENTS OF RESOURCES AND AVAILABILITY

Israel does not have any diamond mines but they import the rough diamond to their country

and then cutting and polishing done by experienced labours. Then they export those polished

diamond to the world diamond market. USA is main consumer of Israeli polished diamond.

Most of the rough diamonds are come from African countries to Israel for polishing.

Israel have very advanced technology for the cutting and polishing of the rough diamond so

because of that they are the leader in this business in last three decades. In India 100% FDI is

permitted in the gems and jewellery sector through the automatic route.

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But now this diamond industry moves from Israel to India. There are many reasons

responsible for this movement of diamond industry. Like,

Cheaper Labor cost

Political stability

Huge market availability

War condition in Israel

India is only center which offers a truly incredible variety of gems as well as plain,

diamond-studded & colored-stone-studded jewelry suited for all need of every market

in the world.

4.8 OPPURTUNITIES

Traditionally, the diamond polishing business has followed the track of low labor

costs. New York was a main diamond manufacturing center once. Lower wage bills in

Europe brought the manufacturing business to Belgium, after that to Israel and now to

India as well as China.

The availability of low-cost labor is one of the most important factors behind India's

achievement. "India spends US$10 per carat on the polishing as well as cutting of

diamonds, alongside China's US$17 plus South Africa's US$40 to US$60.

India Has . . .

Cheaper Labor cost.

Political stability.

Huge market availability.

India is only center which offers a truly incredible variety of gems as well as plain,

diamond-studded & colored-stone-studded jewelry suited for all need of every market

in the world.

The entrepreneurial strength in the Gujarati community in India.

Israel Has . . .

Traditional diamond-cutting knowledge

A worldwide chief in the development plus manufacture of advanced planning,

evaluation plus measurement systems for diamond plus gemstone production.

The support of the financial system in Israel.

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CHAPTER 5

Chemical Industry of Israel

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5.1 INTRODUCTION

Israel’s chemical industry begin formally at the launch of the last century, when efforts were

prepared to extract potash and later on bromine from the Dead Sea.

Israel’s chemical industry has played a major task in the country’s financial development and

has in a little areas establish Israel among the world's leading chemical-producing nations.

The industry can be divided into some subsectors: mineral deposits and fertilizers; bromine,

refined oils and petrochemicals. Israel’s chemical Industry employs over 30,000 workers.

Israel’s chemical industry begins formally at the establishment of the final century, when

hard work was made to take out potash and later bromine as of the Dead Sea. By 1946, the

manufacture of potash fertilizers had begin in Haifa and with the concern of the State, the

new government shaped more than a few state-owned companies to mine raw materials and

progression their derivatives. In 1952, the Dead Sea Works was founded, followed in 1955 by

the Dead Sea Bromine Company.

5.2 MAJOR COMPANIES AND THEIR PRODUCTS

1. ISRAEL CHEMICAL LIMITED

ICL is one of the world’s foremost fertilizer and sphere chemical companies. With

restricted concession to dig out elevated quality, cheap minerals from Israel’s Dead Sea

and rights to mine the Negev Desert, ICL is a key manufacturer of potash, compound

potash and phosphate fertilizers, food grade phosphoric acid, elemental bromine,

magnesium and a key player in sphere chemical lofty margin niche markets.

Fertilizers Products

Potash

Phosphate rock

Phosphoric acid

PK fertilizers

Liquid and fully soluble fertilizers

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2. ALON OIL LIMITED

Alon in progress off as a young and dynamic petroleum company, starting its first filling

station in Israel in 1993. Today Alon is a multi-billion holding company operating in the

energy and retail sectors under leading brand names in Israel and the U.S. Alon in Hebrew

means oak tree

Major products

Speedomat

Speedomat Device

Speedomat Card

Diesel Refueling Center

Diesel Refueling Centers Card

Fuel Supply

Lubricants

3. PAZ OIL COMPANY

The Paz Group is Israel's foremost power corporation and during its 90 years has become one

of the economy's most well-known brands. Paz produces a third of Israel's fuel products and

is the country's first energy company to own a refinery.

Major products

Pazgas

Paz Lubricants and Chemicals

Pazkar

4. TAMBOUR PAINTS LTD-

Tambour, Israel’s foremost paint manufacturing and marketing company, is a contemporary

company specializing in the production and marketing of quality decorative and industrial

paints, extraordinary application paints for aircraft, railroads and ships, advanced

construction material, emulsions for the paint industry, paper and cardboard, adhesives for

70

construction and wood, printing ink, automobile paints, floor paints, powder coatings, road

marking paints, gypsum, sealants and more.

Products and Services:

Calcomox and White Tambour fill

Gluee putty 2000

Bounderol super

Tamgar

Tambour Effects Products

Fantasy- faux finishes

Antique

Metal Fantasy

Suede

Super wash

5.3 PRESENT TRADE

India-Israel trade in 2011 increased by 8.8% from US$ 4.736 billion in 2010 to US$ 5.153 in

2011. Balance of trade in 2011 was in Israel’s favor by US$ 844 million. In 2011, India was

Israel’s 8th

main trade partner and Israel’s third main trade partner in Asia after China and Hong

Kong (trade data includes diamonds). In 2011, India was ranked 11th

major import basis of Israel

including diamonds, and 16th

largest import source excluding diamonds.

Major exports from Indiato Israel

Major exports from Israel to India

Investment

Agreements signed between the two countries:

5.4 WTO – TRADE IMPLICATION FOR SELECTED INDUSRTY

TRIPs: Trade Related Aspects of Intellectual Property Rights

More than counterfeiting

The chemical industry’s contribution to the so-called White Paper on IP developed by

UNICE, Keidanren, USIPC (1990, first draft proposal 1991)

Strong language on patents: scope – no discrimination: all inventions in all fields of

technology; patent rights – international exhaustion; compulsory licensing.

Excursus:

71

Access to Medicines: Lacunae in TRIPs – Political Compromise which weakens

TRIPs? Will it work in practice?

TBT and SPS

Control of protectionism imposed in the guise of technical regulations

Key article: Article 2.2 TBT – proportionality requirement for domestic legislation

Key article: Article 2.2 SPS – based on scientific principles and not maintained

without sufficient scientific evidence

Excursus: Philosophy of the Agreements:

Scientific Evidence required by the Hormones case

Safeguards

5.5 LEGAL ASPECTS/ BARRIERS APPLICABLE TO THE INDUSTRY

In India

High prices of basic feed stock

SSI reservation / Fragmented nature of industry

Low R&D levels

Low Level of ICT interface

Low Level of Brand Development

Low Level of Common Infrastructure

Dumping / Import Competition

Environmental Regulations

In Israel

The Israeli Chemicals Industry

Existing Regulatory and Legal framework

The Licensing of Businesses Law (1968)

The Hazardous Substances Law (1993)

The Pharmaceutical Ordinance (1981)

Information and Response Center for Hazardous Substances

i. Risk to Public Health.

ii. Risk in Workplace.

iii. Risk in Transport

72

5.6 PRESENT TRADE POLICY IN TERMS OF IMPORT-EXPORT

Israel's trade policy objectives are as follows:

(1) Continued integration of the Israeli economy into the global trading system, through the

use of policy instruments that relate to trade in goods, services, investment, competition,

environment, intellectual property, and others.

(2) Promote and maintain Israel's exports competitiveness by expanding and updating the

network of international agreements designed to promote trade, facilitate market access,

eliminate non-tariff barriers and encourage long term economic growth.

(3) Increase the efficiency of resource allocation, by enhancing reforms that aim at the

introduction of greater competition and increased transparency in the domestic market.

(4) Create an attractive climate for investors, businesspeople, and consumers.

5.7 TECHNOLOGICAL ADVANCEMENT IN THE INDUSTRY

LIST Kneader Reactor Technology

Bioprocesses And Biotechnology

Wastewater Treatment

Membrane Technology

New Technology Surges in the Chemical Industries

5.8 PREVALING INVESTMENT PATTERN IN ISRAEL

The major sources of investment in the Israel are:

Venture Capital Investment

Joint Venture

MERGERS AND ACQUISTIONS

In India In Israel

Alpha Drug India Ltd. Amalgamation

with Punjab Chemicals & Crop

Potash’s merger deal with Israel

Chemicals.

73

Protection Ltd.

United Phosphorus acquired 50% stake

in Spicam Isagro Brasil.

5.9 REQUIREMENT OF RESOURCES FOR THE INDUSTRIAL OPERATIONS AND

AVAILABILITY

Market

Resources

Location

Waste disposal

Viability

Electricity

Finance requirement

Physical facility

74

5.10 OVERALL COMPARISON OF INDIA AND ISRAEL

SR

no.

Particular

India

Israel

1 Major companies 1. IFFCO,

2. ONGC

3. IOCL

4. Asian paints ltd

1. Israel chemical

limited

2. Alon oil

limited

3. Paz oil

company

4. Tambour paint

limited

2 Major products Urea, NPK ,Bio fertilizers,

petroleum, natural gas,

decorative paints, industrial

paints, ancillaries

Potash, phosphoric

acid, PK fertilizers,

elemental bromine,

magnesia gas,

lubricants and

chemical, paints for

construction, printing

inks, and automotive

paints.

3 Present trade

Export- import

2154.5 us $ million 2998.5 us$ million

4 WTO – Trade implication Applicable Applicable

5 Legal aspects / barriers

applicable to industry

Relatively high Relatively less but

more conscious with

regard to environment

6 Present trade in terms of

import – export

% of chemical products in

total export – imports

36 % 36 %

75

7 Technological advancement Currently same Currently same but

very aggressive in

terms of research and

innovations

8 Prevailing investment pattern Joint Venture Venture capital

investment

Joint venture

9 Mergers & acquisitions 1. Alfa drug India ltd with

Punjab chemical & crop

protection ;td

2. United phosphorus with

spicam isagro brasil.

1.potash ‘s merger

with Israel chemical

ltd.

TABLE 5.1

COMPARISONS OF INDIAN AND ISRAELI CHEMICAL COMPANIES

Sr.

No

.

Parameter Israel

chemica

l limited

IFF

CO

Tambou

r paints

limited

Asian

paint

s

limite

d

Alon oil

limited

ONGC

Ltd.

Paz Oil

Ltd.

IOCL

General

Comparison

1 Date of

Incorporation

1968 1967 1962 1954 1941 1956 1934 1972

2 Type Of

Company

Public Co-

oper

ative

Private

company

Privat

e

comp

any

Private

compan

y

Public Corporat

ion

Corporati

on

3 Headquarter/

Registered

Tel-

Aviv

New

Delh

Jerusale

m

Mum

bai

Jerusale

m

New

Delhi

Bat yam Mumbai

76

Office i

4 Country Israel Indi

a

Israel India Israel India Israel India

5 Type OF

Business/Bus

iness

Activities

Chemica

ls

Ferti

lizer

s

Paints Paints Petroleu

m

Oil &

Gas

Petroleu

m

Oil &

Petrol

6 Promoters Stefan

Borgas

Nat

warl

al

patel

Peter.

A.lovell

R.K.L

axma

n

Fenna Govern

ment of

India

Zadik

Bino

R.K.Malh

otra

7 Current Share

Price

72000

Rs.

425

Rs.

8880 Rs. 4871.

70 Rs.

51960

Rs.

314.65

Rs.

844350

Rs

310.85

Rs.

8 Stock

Exchange (on

which it is

listed)

Tel-

Aviv

stock

exchang

e

BSE Tel-Aviv

stock

exchange

BSE Tel-

Aviv

stock

exchang

e

NSE Tel-

Aviv

stock

exchang

e

NSE

Financial

Comparison

(Figure in Crore)

1 Annual

Turnover

19178.6 2559

8.97

1496 8105.

65

5308.8 18683 11487 434508

2 PBIT 4386.2 1017

.18

98 1362.

93

39.2 4941.8 128.8 3754.31

3 Net Profit

(PAT)

3753.96 772.

18

70 958.3

9

21 2690.5 96.6 3954.62

4 Total Assets 22267 1829

3

672 4389.

47

2471 24550.

25

10095.4 73554.10

5 Total

Liabilities

12495 127

86.0

8

441 2492.

25

2093 27250.

2

7623 151983.0

5

6 Debt 6958 262. 161 202.1 763 1125.2 4575.2 22659.63

77

49 7 5

7 Equity 9577.4 425.

80

238 95.92 378 28360 2472.4 2427.75

8 Debt-Equity

Ratio

0.73 0.62 0.68 2.10 2.01 .03 4.04 9.33

9 Current

Assets

9515.8 1339

9.13

408.8 2777.

59

1442 1587 3963 13415.36

10 Current

Liabilities

5531 1252

3.59

284.2 2290.

08

1344 1348 3046.4 129323.4

2

11 Current Ratio

1.72

1.07 1.44 1.22 1.07 1.15 1.30 .10

TABLE 5.2

5.11 BARRIERS FOR INDIAN COMPANIES

Entry Barriers

From the study of the entire chemical industry of Israel, one can say that there is a very less

available for the Indian chemical companies rather one can say that it is infeasible for the Indian

companies to go and start the operations in the Israel. The major supporting facts which can

strengthen the argument of infeasibility of the Indian chemical companies in Israel are as

follows.

Political factors

In any country a political factors are the most important factors to look after because it may

create huge impacts on our business.The political ground has an enormous pressure upon the

regulation of businesses, and the spending power of consumers and other businesses. The major

political factors of the Israel are as follows:

The politics of Israel is dominated by Zionist parties. They traditionally fall into three camps, the

first two being the largest: Labor Zionism (social democrat), Revisionist Zionism (conservative)

and Religious Zionism.

78

Along with all these political factors major factor which Indian companies need to take into

consideration is war environment which may arise any time.

Israeli-Palestinian conflict

Arab-Israeli conflict

Economical factors

The economy of Israel is a technologically superior market economy, including speedily

developing high-tech, agricultural, financial and service sectors. As of 2011, Israel ranks

17th among 187 world nations on the UN's Human Development Index, which places it

in the category of "Very Highly Developed".

Though relatively poor in natural resources, Israel’s dependence on imports of chemical

has reduced due to recent discoveries of large natural gas reserves off its coast.

Israel is facing challenges of high dependency of the growing number of Ultra-Orthodox

Jews who have a low level of official labor force participation amongst men, which may

deteriorate the availability of the quality labor to the chemical industry.

Social factors

The social and cultural influences on industry differ from country to country. It is very important

that such factors are considered. Before going to the Israel for the development of the business

Indian chemical companies need to understand various socio – cultural barriers which might

hinder the development of the chemical companies. Some of the dominant Israeli social factors

are as below:

Appointment Alert

Gift Giving

Technological factors

From the perceptive of the technology chemical industry is highly technology driven industry,

but if we see current technological advancements in both the countries, both countries are using

the same technology like:

79

LIST Kneader Reactor Technology

Bioprocesses and biotechnology

Wastewater Treatment

Membrane Technology

But if we see the following diagram one can say that in technological advancement Israel will be

far ahead of India so it is very hard for the Indian companies to cope with the Israel’s companies.

From the below diagram one can easily say that Israel is highly focusing on the innovativeness as

its stands on the second position followed by U.S.

Environmental factors:

Land area

Air pollution

Water shortages

Population density and loss of open space

Waste disposal

Species extinction

Death of the dead sea

Legal factors

There are certain legal factors which might be taken into consideration for any chemical

companies when it wants to operate in the Israel which are as follows.

The chemical regulatory regime in Israel is not mature enough and not fully developed to

this date. No well-structured policy on the general chemical regulation exists in Israel

thus far, and the matter is handled in a way patches drawn together from various areas of

regulation.

The environmental aspect of risk regulation is the leading regulatory approach.

Israel’s environmental legislation is wide-ranging:

The Licensing of Businesses Law (1968)

The Pharmaceutical Ordinance (1981)

The Hazardous Substances Law (1993)

80

5.12 OPPURTUNITIES

India-Israel trade in 2011 increased by 8.8% from US$ 4.736 billion in 2010 to US$

5.153 in 2011. Balance of trade in 2011 was in Israel’s favor by US$ 844 million.

Indian companies are marking their presence in Israel through mergers and acquisitions

and by opening branch offices. But there are not

The chemical regulatory regime in Israel is not mature enough and not fully developed to

this date. No well-structured policy on the general chemical regulation exists in Israel

thus far, and the matter is handled in a way patches drawn together from various areas of

regulation.

In total export of the Israel county, export of chemical constitute about 36 % of the total

export as well as it major imports constitute 36 % of chemical raw material from the

India.

With respect to the technological development, in both the country there are no major

difference in the advancements but it is very clear from the statistics that Israel may be

ahead of India as it currently ranks number 2 after the U.S.

The National Plan for the Chemical Industry in Israel is a large project. The project

analyzes past and present chemical and pharmaceutical activities in Israel, presents

alternatives and proposes new industry branches in this field. This project compares these

industries with other global markets and suggests policy tools for Israeli decision makers.

While Israel has not yet formally ratified the European Agreement concerning the

International Carriage of Dangerous Goods by Road (ADR) and its protocol, it has been

implementing most of the terms of the convention in practice for years.

At present, approximately 200 quarries are in operation within the country. Overall

annual production totals about 50-60 million tons of raw materials, including different

kinds of aggregates, gravel, dimensional stones, sand and other materials used mainly in

construction. Phosphate mines are found in the southern part of the country, and the

minerals extracted are used primarily in the chemical industry and agriculture sector.

Paz Oil Company limited supplies a third of Israel's fuel products and is the country's first

energy company to own a refinery which indicates that it produces a most energy which

the country can consume.

81

There had been an agreement between INDIA and ISRAEL in 1996, for promotion and

protection of investment, so that profitability wouldn’t be the clash for both the countries.

There is a provision of laws on happenings of risks to public health, workplace and

transportation in order to avoid these risks.

International trade plays a vital role in the economy of the State of Israel. Indeed, in

recent years, the Israeli economy has integrated into the global trading system in a rapid

and efficient manner, by implementing multilateral and bilateral trade agreements, as

well as by pursuing a unilateral process of trade liberalization and structural reforms.

As per 2011, Israel has exported 40% of its machineries, equipments and other

technologies to India which indicates that Israel has been becoming the super power as

far as technologies are concerned.

Opportunities for Indian companies

The tenth annual ‘Israel Investment Conference’ take place in London. Represented by

the PR company Grayling, the aim of the day was to sell Israel as a secure investment

and a promising emerging market worthy of attention. Only four weeks before the

conference, Israel had been accepted into the OECD (Organization for Economic Co-

operation and Development) despite the efforts of campaigners to prevent this by

protesting that a country which include their illegal settlement activities and businesses in

their economic data can hardly be seen as complying with the OECD motto “For a

stronger, cleaner, fairer world economy’. However, since Israel had also been promoted

from ‘emerging’ to ‘developed’ market status by the MSCI a few days before the event,

there was always bound to be a lot of interest from investors willing to find ways to

benefit from Israel’s occupation economy.

Focusing on banking, energy and the biotech sector, the conference highlighted the

already cosy relationships between Israel and global international companies..The

literature handed out to attendees at the conference gave, as one of the top ten reasons for

investing in the country, that ‘The state of Israel is committed to encouraging local and

foreign direct investment by offering a wide range of incentives and benefits, such as

investment grants, tax benefits and exemptions to investors’, hence making it very clear

82

to potential investors that should they choose to get involved with any of the companies

exhibiting, they would be beneficiaries of Israel’s apartheid system.

83

CHAPTER 6

Communication Industry of Israel

84

6.1 INTRODUCTION

Israel Communication Industry

The Communication industry of Israel is very well developed. Though being a very small

country in terms of area and population the communication sector of Israel can challenge any

country. Israeli companies have traditionally been at the forefront of the global IT and

communications industry. Over 65 years of innovation in civilian and military applications have

resulted in the rising of a number of world-renowned Internets, information technology and

communications hub in Israel, beside with hundreds of smaller tech companies and over

thousand active Israeli communications start-ups.

Growth of the industry

In the last decade, Israel has become a leading supplier for the global telecommunications

industry. Generating cutting-edge, innovative technologies, Israeli communications companies

persist to attract top institutional investors, raising a tremendous $100 million from venture

capitalists in 2005.

In 2011, the Internet sector paying attention the largest shares of investments for the first

time in the last decade, 120 Internet companies raised $482 million or 25% of total

capital raised by high-tech companies, compared to $222 million or 18% of total capital

raised in 2010 and $147 million or 13% raised in 2009. (IVC)

The communications sector followed with $432 million (20%) an increase of 82% from

$238 million (19%) in 2010. (IVC)

Third largest was the software sector with 95 companies raising $415 million (19%)

compared to just $150 million (12%) in 2010.(IVC)

International software companies export more than $3 billion annually.

Communications exports reached $4.1 billion in 2009. (IEI)

85

In the 2011 Deloitte Technology got Fast 500 EMEA ranking, three Israeli companies –

Tufin, Webs planet and Kenshoo – were in the top 20 companies.

6.2 PRODUCT AND SERVICES OF THE COMMUNICATION SECTOR

Communication Equipment

Routers, Switches, Networking gear and Optical Components developed in Israel are part of

almost every network in the world - from the core of the network to the network edge and even

in the home, as part of Consumer-Premise Equipment - with veteran companies like Telrad, ECI

and RAD alongside start-ups like Ethos, Axerra, Actelis and many others.

Communication Software

Communication Software has been a core growth engine for the Israeli industry, with innovation

spill over from large companies such as Comverse and Amdocs to a multitude of smaller

companies and start-ups

Cable, IPTV and Content Delivery

With companies like Harmonic, Scopus and Big Band, Israeli technology has dominated cable

and IPTV deployments worldwide. IPTV solutions from Bit band, Orca Interactive, NDS and

many others have served as building blocks for this nascent market. Recently, start-ups like

Arootz, Imagine, Rayv, Context ream and more have positioned themselves to revolutionize

video delivery over the Internet

INTERNET

Broadband Internet became widespread across major homes in Israel. Bezeq stopped being

domination in the area of the landline communications, when the Hot on track offering telephony

services through the cables infrastructures.

In mid decades because of the attractiveness which the hi-speed internet and VoIP Technologies

gained amongst the Israelis, at foremost Israelis were able to conduct international conversations

without any charge or at the lower rates by the way of the Internet due to the link connecting

86

VoIP networks such as Skype and Vonage to the long-established telephony networks in Israel

and abroad

In 2008, Partner Communications Company and XFone have been joined the high-speed Internet

providers market. Just as with cell-phones, Israelis – per capita – own more PC’s than any other

nationality in the world

Broadcasting

In 2000, the Israeli satellite television provider yes was developed. At the time it was recognized,

there were still 3 active cable companies running Israel: Tevel, Matav and Arutzay Zahav. The

rivalry with Yes caused huge loss amongst the member of cable TV operator companies which

provoke them to fuse. In order to strengthen Yes, which was somewhat new, the regulator

delayed his approval to the amalgamation of the various cable companies. The cable companies

started work under the brand-name of the Hot in 2003. The companies completed the merging in

the starting 2008. In this decade Hot and Yes makes the possible use of the digital set-top boxes,

and it becomes likely to get digital broadcasts (improvement in the quality of response of the

television channels), and furthermore also active games channels, video on demand (V.O.D) and

recently they also deliver digital set-top boxes which includes advanced DVR technologies. They

are competent of the pre-recording show (Hot Magic, Yes Max). HOT has also put a big weight

on promoting production of local Israeli movies, but YES puts more prominence on buying

foreign TV series and movies. The fight between the two companies is still not end.

Under the check up of the 2nd

Israeli Broadcasting Authority, an additional Israeli earthly-

commercial channel was established on February 2002 – Channel 10. This move initiates a

rivalry among the commercial channels. Channel 10 bought for the hosts and actors from

Channel 2 and Channel 1. Notwithstanding these procurement actions, the channel is still

measured to be low-quality in the amount of its viewers moderately to the other channels.

In 2005, a supplementary bid took place in channel 2, in which "Knesset" and "Reshet" were

chosen to be broadcasts of the channel to the results of the decade.

Israeli News Company won the proposal to produce the terrestrial Knesset Channel.

87

All analogue terrestrial television towers were switched off where as digital distribution (“Idan

Plus") is the only one Digital Terrestrial System in effect on March 30, 2010. The first phase also

includes 5 SD channels (IBA-1, IBA-33, Channel 2, Israel 10 and The Knesset Channel). The

system is DVB-T / MPEG-4 and in SFN configuration with 2 frequencies across the country

(south and north both are UHF 26 while central area is UHF 29). A second phase with further

channels is expected in the year of 2012 (also IBA-1 HD) and a third phase maybe in 2013

Mergers & Acquisition

Israeli Company Acquirer Deal Size Date

Marvell

Semiconductor DSPC (Intel) $600M 2006

PMC Sierra Passive $300M 2006

Micro semi Corp Power sine $245M 2006

Telefonica O2

UK Ltd

Jajah

Technologies Ltd $207M 2009

Motorola Terayon $180M 2007

NeuStar Followap $140M 2006

AT&T Interwise $121M 2007

Harmonic Scopus Video $86M 2008

Microfocus Netmanage $73.3M 2008

Oclaro Inc Xtellus Ltd $33M 2009

Padtec SA Civcom Ltd $35M 2008

Software AG Jacada $26M 2007

Viaccess Orca Interactive $21.4M 2008

Elbit Systems Ltd Shiron Satellite

Communications $16M 2009

RuggedCom Inc WiNetworks Ltd $14M 2009

TABLE 6.1

88

6.3 KEY PLAYERS IN COMMUNICATION INDUSTRY OF ISRAEL

Smile – International and landline calls supplier, Internet service supplier

Net Vision – International and landline calls supplier, Internet service supplier

Hallo - International supplier

Five cellular services universal operator

Rami Levi

Bezeq – Israel's bequest national communications supplier, which mainly deliver

facilities like landline telephone service

Bezeq International – International and landline calls supplier, Internet service bringer

Cellcom – Wireless operator (GSM 1800 and UMTS 850/2100)

Hot – Sole cable television supplier, also provides landline telephone service

Israel Postal Company – it is a Government-owned company which mainly provides mail

and various banking services.

Mirs – Wireless operator (current network: iDEN. Future networks UMTS 2100)

Partner (Orange) – Wireless operator (GSM 901/1800 and UMTS 2100). An self-

regulating licensee of Orange SA

Pelephone – Wireless operator (old network: CDMAIS-95/CDMA2000/EV-DO in the

852Mhz band. New network: UMTS 850/2100)

Yes – Sole DBS television supplier

COMPARISON OF INDUSTRY WITH INDIA

ITEMS ISRAEL INDIA

Telephone main line in use 3.5 million(2011) 32.685 million (2011)

Mobile phone 9.2 million( 2011) 893.862 million (2011)

Internet hosts 2.483 million (2012) 6.746 million (2012)

Internet users 4.525 million (2009) 61.338 million (2009)

Internet country code .il .in

Radio broadcast stations AM 23, FM 15, shortwave 2 153- AM , 91- FM ,shortwave 68

Televisions 1.69 million 116 million

Television broadcast stations 24 562

89

Broadband subscribers

1.3 million

14.31 million

TABLE 6.2

6.4 INDIA’S COMMUNICATIONS INDUSTRY

The Indian communications industry is developing at a much faster rate as compared to other

communication industry of the world. Starting from the last decade India’s telecom sector is

growing rapidly as compared to other Asian economies, here growth is a certainty. India is

presently the 3rd-largest mobile market in the world in terms of number of mobile subscribers.

Indian telecom market generates revenues of just about US$ 20 billion in 2006-07. However, the

industry is about to generate a compound annual growth rate of approximately 26 per cent from

2007-08 to 2010-11 and scale US$ 51 billion by 2011. It is, thus, not astonishing that quite a few

foreign companies are deciding to make huge investments in India. Not to be left behind, Indian

cellular operators have also planned investments worth US$ 16 billion in 2008-09 to fuel their

massive investment plans. The Indian telecommunications industry is able to cross a subscriber

base of 235 million; its tele-density is about twenty per cent. The Indian communication market

provides telecom service providers with a large intact potential, given the country’s growing

population and its low tele-density.

6.5 PRODUCTS/SERVICES OF COMMUNICATION INDUSTRY

SERVICE PROVIDERS

Service Providers are the companies which offer local and long-distance wire line telephone

package. Industry insiders call these POTS, for plain old telephone service. Wire line providers

consist of the great long distance service supplier like Verizon & Sprint and the RBOCs (the

Baby Bells) like BellSouth and SBC Communications. Innovative development of the

companies is laying fiber-optic wire networks to be maintain the at a fast pace increasing data

passage, including Verizon, Level three, and Qwest.

WIRELESS SERVICE PROVIDERS

Marked by carrier consolidation and partnering to enhance geographic reach and available at

lower rate, wireless communication services have dazed up the telecom industry. Also they have

90

brought telecommunications to the far corners of the earth, together with many parts of Africa

and South America where these areas have no active wire line infrastructure, and have also made

a local market far more aggressive in the United States.

CUSTOMER PREMISE EQUIPMENT (CPE) MANUFACTURERS

Telecommunication service providers are the principal customers of the telecommunication

equipment makers. When they sell a service to a company, at that time, they buy the switch,

which can be served anywhere from 20 to 2,00,000 people, as well as other buyer of premise

equipment (CPE)-everything from the telephones to the voice-mail systems to the private branch

exchanges (PBXs). Local area networks (LAN) also required their own, hubs, switches, and

routers. The giant players here consist of Lucent Technologies, Nortel, Fujitsu, Siemens, and

Alcatel.

INTERNET

Internet in India is started with the commence of Internet services by VSNL on the auspicious

day on 15th

august 1995. In other words the 48th

anniversary of the Indian government. The

launch was successful as they quickly added upto 10,000 internet users within 6-7 month of the

launch. But the next decade was tough for internet experience in India.there was a narrow band

connections having speed less than 60 kbits/s (Dial up). The government came up with

Broadband policy in the year 2004 which can be define the broadband as an always on the

internet connection with download speed of 260 kbit/s or above. Then from 2005 onward there

was acceleration at the pace of the development of the broadband sector in the country. But still

it was much below the expectation of the government and the related companies due to the

resources used in last mile access which is depend on wired line technologies principally.

However this problem was solved in 2010 when the Indian government auctioned the 3G

spectrum followed by a high profile auction of 4G spectrum which sets the stage for aggressive

and invigorated wireless broadband market. Internet access in India is provided by both public

and private companies using a variety of technologies and media at the present movement. It

includes Dial-Up (PSTN), xDSL, Coaxial Cables, Ethernet, HSDPA, ISDN, FTTH, (3G),

WiMAX, WiFi, etc. at a wide range of speeds and higher costs. The country has the world's

91

third largestInternet users. The user has become over 120 million (of whom 59% users are only

access the internet through mobile devices) as of December 2011.

Total Internet connections stood at 22.40 million as of December 2011. They are estimated

exceeding 125 million users. The number of broadband users is 15 million as of the July 2012.

Cumulative Annual Growth rate (CAGR) of the broadband was about 120 per cent during the

period of 2005 to 2010. Among the technologies, DSL, whilst holding to the some extent of

more than 75% of local broadband market areas, it was little by little losing market share to the

other non-DSL broadband platforms, particularly to wireless broadband platforms.

As of January 2012, there are 150 Internet Service Providers (ISPs), which tender broadband

services in India. Public sector companies MTNL and BSNL cover the market share of 64.8 and

8 percent respectively. While from the private sector company, Bharti leads with a market share

of 11%. Cyber Cafe remains as the most important source of internet access. In 2009, about 42%

of the internet users have access from Cyber cafe, 30% users from office and 23% users from

home. However, the total sum of mobile internet users have found acceleration from 2009

onward and there was 275 million such users at the end of the September 2010, though greater

part belonged to the 2G mobile networks. According to TRAI Mobile internet subscriptions

India’s in March 2011, it increased to 385 million users.

One of the major issues, the internet segment facing is that the lower average bandwidth of the

broadband connections compared with that of urbanized countries. The average download speed

in India is about 256 kbit/s, which is the minimum speed set by TRAI as per the 2007 statistics,

whereas the international average speed was 5.8 Mbit/s during the same tenure. In order to attend

such kind of infrastructure matter the government acknowledged 2007 as "the year of

broadband". To contend with international principles of the defining broadband speed, the

Government of India has taken hostile step of proposing to the $14 billion national broadband

network to connecting the all cities, towns as well as villages with a population of more than 500

in two phases across the country which is targeted for completion by 2012-13. The network is

probable to handle speed up to the 10 Mbit/s in 63 metropolitan areas across the country and 4

Mbit/s in additional 353 cities in the country. The Internet penetration in India is also one of the

lowest in the globe. It is only accounts for 8.4% of the population compared with the OECD

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counties, where as the middling penetration rate is over 50 percent. Another major issue reported

from this sector is the digital divide of the story of development biased in favour of the urban

areas; as per the 2010 statistics, more than 75% of the broadband connections are in top 30 cities

in the country. Regulators have also tried to boost up the growth of broadband in rural areas by

promoting higher investment in rural infrastructure and subsidized tariff for the rural subscribers

under Universal service obligation scheme of the government India.

Broadcasting

Broadcasting on television began in India in the year 1959 by Doordarshan, a medium which was

run by state, it had slow extension and it had slow extension for more than 2 decades. Then in

1990s there was a change in policy and it transformed the business by attracting private

initiatives in this sector. Since then there has been no looking back. Satellite television has

increasingly shaped to the popular culture and Indian society. Till today only government owned

Doordarshan has the license for earthly television broadcast. The medium used by private

companies to reach the public is via cable television and DTH. Also DTH has obtained an

extensive subscriber base in India. The numbers shows that in 2012, India has about 150 million

TV sets at home out of which 126 million TV sets has access to cable and satellite services.

Following the economic reforms in 1991s, satellite television channels from across the world—

CNBC, CNN, BBC and other private television channels gained traction in the country. There is

not any regulation to control the ownership of satellite dish antennas and also for the operating

cable television systems in the country, which in turn has been helped for an astonishing increase

in the viewership. The augmentation in the quantity of the satellite channels was also triggered

by many corporate business houses like Zee TVandStar TV group. At the starting, it was

restricted to music and entertainment channels, viewership grew, giving rise to various channels

in regional languages of the country, especially Hindi. The main news channels available in the

country were CNN and BBC World. Many current affairs and news channels sprouted in the late

1990s and it becoming vastly popular because of the different viewpoint they accessible

compared to Doordarshan. Some of the extraordinary ones are Aaj Tak (run by the India Today

group) and STAR News, CNN-IBN, Times Now, originally run by the NDTV group and their

lead anchor, Prannoy Roy (NDTV now has its own channels, NDTV Profit NDTV India and

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NDTV 24x7). Over the years, Doordarshan services also have full-grown from a single national

channel to 6 national and 11 regional channels across the country. Nonetheless, it has been gone

astray the leadership in the market, though it underwent many phases of the reconstruction in

order to contain tough competition from private channels.

Nowadays, television is the on the whole penetrative media in India with industry estimates

indicating that there are over the 553 million TV consumers and 465 million with satellite

connections, compared to the other forms of mass media such as radio or internet in India. Indian

Government has been used the popularity of TV and radio among rural consumers for the

implementation of many social-programmes together with that of mass-education. The

Government of India launched the community radio policy on 15 November 2006, which is

authorized agricultural centres, educational institutions as well as civil society organisations to

apply for the community based FM broadcasting permit. Community Radio is allowed to 100

Watt Effective Radiated Power (ERP) with the maximum tower height of 30 meters. The license

is valid for 5 years and one organization can only get one permit, which is non-transferable from

one to other and to be used for community development purposes.

6.6 MAJOR COMMUNICATION COMPANIES IN INDIA

• In 1975, the Department of Telecom (DoT) was given a separate power for running the

telephone services in India.

• The Mahanagar Telephone Nigam Limited (MTNL) started its services in the year 1985 for

carrying out the telephone operations in the metros cities of the country like Delhi and Mumbai.

• In November 2000, the Bharat Sanchar Nigam Limited (BSNL) was set up by the Department

of Telecom.

• subsequently numerous private companies as Reliance Communications, Tata Indicom, Airtel

etc in the sector came up.

BSNL

The Bharat Sanchar Nigam Limited, country’s biggest cellular service operator was set up in the

year 2000. BSNL is a state owned telecom company with its headquarters located in New Delhi.

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BSNL is the principal land line telephone establishment in India. As of march, 2011 86.1 million

customer have been reported to be BSNL users.

MTNL

Mahanagar Telephone Nigam Limited (MTNL) was established in the year 1985, to operate

telecom operations in the key metro cities of India, Mumbai and Delhi. Company have

headquarters located in Mumbai. MTNL was the foremost company in country to initiate for the

3G services in India, having the brand name of “MTNL 3G Jadoo Services” which provided

options as Video calling, Mobile TV, Mobile Broadband and so forth to the customers.

Airtel

Also well-known as Bharti Airtel limited was started in July 1995, with its headquarters in New

Delhi. Airtel conducts its operations in as many as 20 countries across the globe and it is also

ranked 5th as telecom service provider across the world. As per the April 2012, figures show that

the Airtel has been over 164.61 million users, which makes it the principal mobile service

operator in the country. Its service includes both 2G and 3G facilities.

Reliance Communications

Also famous as RCOM was set up in 2004, with it’s headquartered in Navi Mumbai. Reliance

Communications as of at the present has more than 140 million users all across the globe.

Aircel

Aircel was existed in 1999, with its head office in New Delhi. It is collaboration of Maxis

Communications and the Apollo Hospitals.

Vodafone Essar

Vodafone Essar was started in 1994 with its head quarters at Mumbai. The company provides

services to 24 telecom circles across country.

Tata Indicom

The Tata Teleservices was initiated in 1996.it has head quarters in Navi Mumbai.

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Idea Cellular

Idea Cellular was started in 1995, with its headquarters in Mumbai. It is also provides 3G

services to its customers.

Virgin Mobile

Virgin Mobile initiated its services in India in 2008, March. It is a United Kingdom based

company.

Uninor

This Company is collaboration between Telenor Group and Unitech Group. It was initiated in

2009.

Comparison of companies:

In million US $

Particulars Allot communications Bharti Airtel

current assets 198,241 2,714.4

long-term assets:

541 1,410.8

total assets 207,689 28,789.4

current liabilities:

32,961 8,961.0

long-term liabilities:

4,964 930.8

total liabilities and shareholders' equity 207,552 28,789.4

TABLE 6.3

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Interpretation:

Current asset of Allot communication is much more than BhartiAirtel. Total asset of

Allot communication and BhartiAirtel is 198,241 and 2714.4 in million US $

respectively.

Total liability of Allot communication is higher than BhartiAirtel.

In million US $

Particulars Comverse Idea cellular

current assets 1,027,833 495.3

long-term assets:

1562031 390.5

total assets 2,589,864 5,975.5

current liabilities:

982,444 1,613.5

long-term liabilities:

1084188 1973

Total liability 2,066,632 3,586.0

total liabilities and shareholders' equity 397,501 5,975.5

TABLE 6.4

Interpretation:

Current asset of Comverse is much more than Idea cellular. Total asset of Comverse and

Idea cellular is 2,589,864 crores and 5,975.5 crores respectively.

Total liability of Comverse is higher than Idea cellular.

In RS crore

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B-communications

Reliance

Communications

current assets 9001.8 2439

long-term assets:

26055 2731

total assets 35202.6 73068

current liabilities:

6588 1932

long-term liabilities:

21546 15668

Total liability 28134 73068

TABLE 6.5

Interpretation:

Current asset of B-communication is more than reliance communication while total asset

of reliance communication is more as compare to B-communication.

Current liabilities of B-communication is more than three time as compared to reliance

communication.

Introduction to agriculture in Israel:

The State of Israel covers an area of approximately 20,000 Km2 but only 20% of it is arable land

while 60% of Israel is desert and just 10% of the population lives there. The remaining 40% of

the country is semi-arid land. It is densely populated, and holds 90% of the population. Israel's

population has a relatively high standard of living with an annual GNP of nearly US$ 18,000 per

capita.

Facts about Israel Agriculture

* The world’s most developed irrigation methods

* The world’s highest reused wastewater rate

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* The most advanced agriculture technologies on the international market for water heating and

electricity generation

Research and Development

The agricultural sector is based almost entirely on R&D, implemented by cooperation between

farmers and researchers. Through a well-established extension service system, research results

are quickly transmitted to the field for trial and implementation, and problems are brought

directly to the scientist for solutions. Agricultural R&D is carried out primarily by the Ministry

of Agriculture's Agricultural Research Organization. Most agricultural research institutes in

Israel maintain close relations with the Food and Agriculture Organization of the United Nations,

ensuring a continuous exchange of information with other countries. Israeli agriculturists have

pioneered agricultural biotechnology, trickle-drip irrigation, soil solarisation and the sustained

use of industrial waste water for agriculture.

6.7 OPPURTUTNITIES

Communication is now a strategic sector and the importance of ICT infrastructure is

growing. Competitiveness of the countries will depend increasingly on the strength of its

ICT infrastructure.

India and Israel complement each other very well. Israel has A developed technological

base in this sector, a developed process of innovation and R&D, and A proven set of

products in the sector. While India has strong manufacturing and entrepreneurial

capabilities, a huge market that needs telecom equipment and Strong software talent.

India and Israel does not do trade on the communication sector. It means that neither

India nor Israel does any export or import of products that belongs to this sector. So there

is a very much possibility that trade can happen sometime in the future.

During our research we have also found out that few industrialists from Israel has visited

India for finding out opportunities in this sector. So there is a strong possibility that there

may be a trade between the two countries sometimes in near future.

Both India and Israel has a strong requirement for Skilled human capital requirement

And Global nature of products for plugs and play.

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The major findings we found during our project are that there is a need of frequent new

product, services and tariff introductions. There is a need of bundling of services.

The utmost challenge that India and Israel currently face is the shortening of product life

cycles in the communication sector.

Government needs to support IPR creation by Indian companies – as is done by countries

worldwide.

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CHAPTER 7

Agriculture Industry of Israel

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7.1 INTRODUCTION

Today, agriculture represents a mere 2.7% of the Israeli gross domestic product (GDP) and just

fewer than three per cent of exports, compared to an average of 30% of exports during the 1960s

- the heyday of the famous Jaffa orange. Nevertheless, despite the decline in its importance

relative to other economic branches, agriculture has grown in absolute terms and played an

important part in Israel's economy for more five decades. In 2010, the total amount of land

devoted to agriculture was 3,887 thousand dunams, nearly three times the amount of devoted

land from 1948. Out of that area, field crops comprised 1,316 thousand dunams, vegetables 741

thousand dunames, citrus 176 thousand dunams, and aquaculture made up an additional 22

thousand dunams.

International Collaboration

Many of Israel's innovative agricultural methods and advanced agricultural technologies have

been shared with the United States and other nations around the world. This international

collaboration and cooperation benefits not only those countries receiving Israeli know-how to

maximizing and improving their agricultural products, it also helps Israel build friendships and

break down barriers that will enable it to continue to make advancements into the future. Under

the auspices of the Binational Agricultural Research & Development Foundation (BARD),

Israeli, American, Canadian and Australian farmers and scientists have collaborated on more

than 1,100 projects over the past three decades. This BARD-sponsored research has led to

innovative developments, new technologies and renewed focus in drip irrigation, pesticides, fish

farming, livestock, poultry, disease control and farm equipment.

Agriculture and the Future

A combination of sophisticated, applied science, determination and government support have

helped Israel's farmers to modernize and adapt to changing geopolitical, market and climatic

conditions, creating a strong base from which to proceed in the coming decades. Israel's

agriculture continues to thrive, and supplies most of the country's food needs, though

profitability in export sectors has declined sharply in recent years. Among the numerous

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problems the crop-growing sectors have contended with since the State was founded, water

scarcity remains the principal - and growing - threat.

Israeli Agro-Technology (2001)

Israel is one of the most densely populated countries in the world, and yet only 20% of the land

is arable - and half of that has to be irrigated. More than half of Israel is arid or semi-arid, and the

rest of the country is dominated by steep hillsides and forests. Yet thanks to cutting-edge

technology, Israel not only produces most of its own food, but also exports $1.3 billion worth of

agricultural produce annually.

Presentation of agriculture industry in Israel:

Employees of agriculture industry are 5% of Israel's working population, and it contribute total

6% of the national GDP, it is playing very important role in Israeli culture and history. Increase

the amount of land which is under cultivation, the government finished the Israeli National

Water Carrier (INWC); it brings water from the Sea of Galilee. Most of agriculture crops are

vegetables, cotton, beef, poultry and dairy products, and citrus and other fruits. Citrus fruits are

main export crops of the country. Soil and climate of Israel give appearance and flavor to the

fruits that demanded as high price in the market of world.

International relationship:

Most of Israel’s latest agricultural methods and latest agricultural technologies have been mutual

with the United States and other few countries. Under the name of the Bi- national Agricultural

Research & Development Foundation (BARD), farmers and scientists have collaborated on more

than 1,100 projects in past three decades. This BARD-sponsored research has been led to

pioneering developments, latest technologies and rehabilitated focus in drip irrigation, pesticides

and insecticide, fishing, poultry farm, controlling of disease and agriculture equipments. Few of

examples of projects include: Improving wheat-seed proteins, spray technology which decrease

the effect of pesticides, it has control of pathogens, recognition of QTL's and organize post-

harvest decay in fruits and vegetables. With the reason of accomplishment and rapid execution of

BARD projects, other mutual programs had been set up between Israel and Jordan, Authority of

the Palestinian, Union of the European and various states of United States.

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Since 1993, the IALC had funded more than 100 projects worth more than $12.4 million. The

awareness gained from this relationship which has been used to benefit and countries from

Kenya and Ethiopia, to Uzbekistan and Kazakhstan, to Australia and Brazil.

Major troupes and overall products/services offered by the industry

Agriculture includes following all things into its umbrella:

1. Floriculture

2. Fruits

3. Vegetables

4. Aqua culture

5. Poultry and Beef

6. Dairy farming

7. Field crops

8. Live stock

9. Fishing

10. Wheat

11. Groundnuts

(Peanuts)

12. Chickpeas

13. Irrigation

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7.2 MAJOR PLAYERS OF THE INDUSTRY IN ISRAEL:

Evogene: it is based in Rehovot. Evogene Addressing the global demand for food, feed and fuel

Protalix: It is based in Carmiel. They conduct research on producing therapeutical proteins in

plant cells.

ICL: ICL Fertilizers is one of the world’s largest producers of potash

Protalix: It is a biopharmaceutical company focused on the development and commercialization

of recombinant therapeutic proteins based on our proprietary Pro-Cell Exprotein expression

CHS Inc: Activities include grain merchandising and transportation, sunflower and soybean

processing, wholesale fertilizer, animal feed production and sale, and various farm supplies.

7.3 PERFORMANCE OF AGRICULTURE INDUSTRY IN INDIA

Department of Agriculture and Cooperation under the Ministry of Agriculture is the vital

organization responsible for growth of the agriculture sector. It is responsible for formulation and

execution of national policies and programmers aimed to get rapid agricultural growth through

minimum utilization of land, water, soil and plant resources of the country.

Agriculture being a State subject, it is the State Government’s responsibility to ensure growth

and improvement of the sector inside their respective State.

Few important initiatives have been taken in nearby years by the Government policies like

1.Rashtriya Krishi Vikas Yojana (RKVY)

2. National Policy for Farmers, 2007 Expansion of Institutional Credit to Farmers,

3.National Rural Health Mission

4.National Food Security Mission,

5. Rashtriya Krishi Vikas Yojana

6.Integrated Food Law

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7. Legislative Frame work for Warehousing improvement and guideline, Protection of Plant

Varieties and Farmers' Rights (PPVFR) Act, 2001,

8. National Bamboo Mission.

7.4 MAJOR PLAYERS OF THE INDUSTRY IN INDIA:

Agriculture is most important part of India and its economy at present. India is among the top

agriculture producers in the world. This sector gives around 52% of the total jobs available in

India and it contributes near around 18.1 % to national GDP.

(1)Raasi Seeds- seeds

(2)Dupond India - agricultural products

(3)National Agro Industries -Seed cum fertilizer drills

(4)Poabs Organic - Organic agro-based products

(5)Phalada Agro Research Foundation - organic products

(6)Advanta India - seeds

7.5 EXPORTS OF ISRAEL TO INDIA IN 2011

sralucitraP Value('000 U.S $)

Coffee, tea, mate and spices 8

Fertilizers 400043

Fruit and nuts; peel of melons and citrus 720

Oil seeds, grains, fruits, industrial and medical plants, straw and fodder 3580

Oils and fats from animals and plants; wax animal or vegetable 165

Preparations of vegetables, fruits, nuts and other plants 1066

Vegetables, roots and tubers food 385

TABLE 7.1

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Israel Imports from India 2011

Particulars Value('000 U.S $)

Dairy produce, eggs, natural honey; animal products suitable for human

consumption 2

Fish, crustaceans and mollusks 1150

Lac; resins, vegetable saps and extracts other 2453

Live trees and other plants, bulbs, roots and other garden plants 228

oil seeds, grains, fruits, industrial and medical plants, straw and fodder 11832

Preparation of meat, fish or other aquatic invertebrates in the water 109

Products of animal origin 40

Vegetable plaiting materials, vegetable products 916

Vegetables, roots and tubers food 1586

TABLE 7.2

Exports of total agricultural products by India and Israel in 2011:

India: $34323 million Israel: $ 2456 million

Import of total agricultural products by India and Israel in 2011:

India: $ 22564 million Israel: $6129 million

7.6 WTO- GENERAL TRADE IMPLICATIONS FOR THE SELECTED INDUSTRY &

LEGAL ASPECTS/BARRIERS APPLICABLE TO THE INDUSTRY

The country has special agreement with WTO to encourage agriculture in world for continues

supply of potential famines and fluctuating harvests. In Uruguay round agreement WTO member

agreed upon sets of principals this round achieve in relation of agriculture. From the Inception

Israel and US have a good relation in business and they have US-Israel FTA (free trade

agreement). They signed this agreement on 2001 and almost all tariffs eliminate by this FTA. By

this way Israel allow US to access long list of food product from country. Agriculture sector

contribute countable in Country’s GDP of Israel so by the law they have various prohibition and

restriction on import of agriculture product by policy.

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India also maintains cascading of tariff, import charges and other taxes that taken together are

generally cost prohibitive. Indian tariffs regime characterized by disparities between bound rates

and applied rate and its schedule is not too transparent and easily accessible location which

impose burden for importers.

Although liberation and open to market India has continue to high tariff compared to other

countries and investment rules are still too restrictive. Even liberation of India in 1990 there are

strictly restriction of foreign investment in India after that in some of sector they relax the

restriction and allow foreign to enter in some of selected sector. Still India is some of the very

few countries that ban on foreign investment in retail. Rather than agriculture named countries

India now leads in service sector. India has many Bilateral Trade Agreements India-Shree Lanka

Free Trade Agreement, Trade Agreement with Bangladesh, Bhutan, Maldives, Korea, and China

& Also India-Nepal Trade Treaty. Agreement with Singapore and member of ASEAN are the

agreement for develop their economies and agriculture sectors.

7.7 PRESENT TRADE POLICY

Israel:

The Department of Import Policy, located in foreign Trade Administration is responsible for the

import policy of Israel. Since 1990, era of liberalization, International Trade Policy has been

simplified. The policy fully complies with Israel's commitments taken in the framework of the

World Trade Organization (WTO). Israel has open and transparent Importation regime. The Free

Import Order outlines the conditions and requirements for importation of goods into Israel, using

the Harmonized System as the basis for information. Assistance in classification is available

in Classifications and Taxation on Imports, the Israeli Department of Customs and VAT,

according to the products-groups to which the goods belong.

Israel has removed most of its import quotas, except on some of agricultural products, which are

under Israel's international agreements.

Export subsidies: Israel provides export subsidies to a number of agricultural products like cut

flowers, vegetables, citrus and other fruit, goose liver and cotton. In 1997/1998, export subsidies

of around US$ 1 million were granted only to cut flowers. Israel’s current policy is aimed at

reducing the provision of such export subsidies to a minimum. Israel has also made export

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subsidy commitments regarding the six-product groups under the WTO Agreement on

Agriculture.

India

In India, main purpose of trade policy is to act as an active instrument of economic growth and

generate employment . The new Exim-Policy is principally a roadmap for the development of

India's foreign trade. It comprises the basic principles and points the path in which we propose to

go. It would obviously require changes from time to time. In Agriculture sector, a new scheme

called the Vishesh Krishi Upaj Yojana (Special Agricultural Produce Scheme) for endorsing the

export of fruits, vegetables, flowers, minor forest produce, and their value added products has

been presented. And Import of capital goods shall be allowed duty free under the EPCG Scheme.

Thus, Due to liberalisation, there are no more restriction on export and import. In Israel there is

need to take permission for the import and export of goods which are hazardous to human and

which affect the security of the country. It includes some of the agriculture product also. India

promotes the export through different schemes and there is subsidy provided on some of the

goods.

7.8 TECHNOLOGICAL ENHANCEMENT IN AGRICULTURE INDUSTRYISRAEL

Agricultural R&D is carried out by the Ministry of Agriculture's Agricultural Research

Organization. To have exchange of information with other countries the research institute keeps

close relation with the agriculture department of UN. Israeli agriculturists have now come up

with the agricultural biotechnology, trickle-drip irrigation, soil solarization and the continued use

of industrial waste water for agriculture. Israeli designed and manufactured computers are widely

used to harmonize daily farming activities.

Israel has become the world's leading producer of drip-irrigation systems. Drip irrigation has

permitted the country to develop one of the most efficient water systems in the world, which it

needs badly, since it uses up effectively every drop of available water each year. Israel is also a

leader in the development of programmed systems used to speed up harvesting and other

operations.

India:

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In India, to spread and boost knowledge of agriculture among the youth generation, government

has launched new programmes and courses with specialization in agriculture. Modern

Agricultural include the improved farming techniques and the usage of irrigation and high-yield

grains which results into increased production. Its measures are being undertaken by government

authorities to exterminate the inadequacy of monsoon by announcing water dams and river

project for active irrigation. Measures are been taken to expand farm land area and with

quality grains. Modern improved irrigation techniques have been adopted by farmer which is

used to help the farmers when there is no proper rain. Improving the use of fertilizer, especially

on rain fed land, also would help to increase the production.

Thus, In case of technological enhancement in agriculture, Israel has very good technology

compare to India. Israel has developed irrigation and harvesting techniques due to lack of water.

Israeli agriculturists have initiated agricultural biotechnology, trickle-drip irrigation, soil

solarization and the constant use of industrial waste water for agriculture. Israelie has developed

computerised system for irrigation. In India, there is major problem of inadequate monsoon so

Government has undertaken the projects for providing water to farmers, which lead to better

irrigation system. Improvement in irrigation and fertilizer lead to more production.

7.9 REQUIREMENTS OF RESOURCES FOR THE INDUSTRIAL OPERATIONS AND

AVAILABILITY OF THE SAME:

The overall investment pattern in Israel was found to be very typical in nature. Majority of the

companies start up their business as public limited companies. On the basis of their products and

services that they offer they get the benefits of subsidies from the government of the country. In

Israel it was trend in the past that Government was giving subsidies to the majority of the

agricultural industries. But now with the passage of time this trend is decreasing.

The major resources which are required to start up the industrial operations in any country will

be same land, labour, capital etc. As such the arable land is limited in Israel so it is better for the

country to invest in those industries which will develop the better technologies which will help

them in producing maximum out of that limited arable land and with minimum of efforts and

manpower required.

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Availability of labour is not a question at all because the labourers who work in the farms are

also very educated and do experiments on their own and come with some new techniques of

farming i.e. people in Israel are of very developed mind and they always want new and better

things in life. Out of total labour force of 3.227 million people only 2% is deployed in agriculture

industry, remaining 98% of the labour force is available for the industries and service sector.

7.10 PEST ANALYSIS:

ISRAEL:

Political:

The Ministry of Agriculture helps supports and keeps watch on the activities of the country's

agricultural sector. Since many years, agriculture was tightly controlled, with the allocation of

production and water quotas for each crop.

Economy:

Agriculture has played a more important role in Israeli national life than its economic

contribution would indicate. It is having central place in Zionist ideology and is the major

contributing factor in the settlement and letting the immigrants to settle although its income-

producing importance has been minimal. As the economy has developed, the importance of

agriculture has declined even further

Social:

Israel’s society is composed with a wide spectrum of lifestyles, ranging from religious to secular,

from modern to traditional, from urban to rural, from communal to individual. The people are

very hardworking and dedicated that they helped to turn the deserted land into fruitful land.

Technological:

High-tech farming is the only way to survive. Indeed, market forces at home and abroad, and a

scarcity of land, labour and water are forcing major changes on Israeli agriculture. Increasingly,

there is a shift from extensively-farmed, mass-produced crops to intensive growing of niche

products based on scientific and technological R&D.

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INDIA:

Political:

Political influence on Indian agriculture is very much widespread. It ranges from incorporation

of new policies for the farmers to the steps taken on their welfare and development. India lacks

an Agricultural Policy at the National level and the onus of framing policies for agricultural

development lies with the State government.

Economy:

The Indian Agriculture provides more than 8.5% of the total exploration of the Indian economy.

Indian economy is becoming more and more dependent upon service sector and industrial sector,

Indian Agriculture Industry plays a vital role in the development of the Indian economy.

Social:

India is one of the oldest civilizations with a kaleidoscopic variety and rich culture heritage. It

has achieved multifaceted socio economic progress.

Technological:

The government’s long term vision on “Information and Technology” in the Agriculture Sector

aims to bring farmers, researches, scientist and administrator together by establishing system

known as Agriculture Online for the exchange of ideas and information. A land information

system have now a day’s started using Geographic Information system and remote sensing so as

to help the farmers in planning and facilitating decision making and planning at the local level.

7.11 COMPRATIVE ANALYSIS OF ISRAEL AND INDIAN COMPANIES:

1. Comparison of Dhanuka & Makhteshim Agan Industries:

Makhteshim Agan is the world’s leader in branded off-patent crop protection solutions. We offer

a wide range of products that protect against destructive weeds, insects and fungi and increase

crop production by preventing yield losses. This is how Makhteshim Agan helps solve one of the

greatest challenges facing the world today – food security. The products of Makhteshim Agan

are Herbicides, Insecticides, Fungicides, Non-Crop applications.

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Dhanuka Group started its journey in 1980 and now has achieved a new height in Agro-chemical

industry. Dhanuka Group has been instrumental in providing crop specific, eco-friendly high

quality crop care products. Dhanuka groups products are agri chemical, seeds fertilizers

Insecticides, Herbicides, Fungicides, Plant Growth Nutrients,Others.

Thus, both the companies are providing the products for the betterment of agricultural

production. They are providing products which are helpful to protect crops from insect or any

other thing. Market Capitalisation of Makhteshim Agan is 8,54.080 and Dhanuka is597.23

Profitability of the Makhteshim Agan is better in 2010-11 as compare to 2009-10. In 2009-10

company was making loss. Gross Profit Margin is increased around 4% in 2010-11 compare to

last year. Net Profit Margin, Return on Capital Employed and Return on Net Worth also increase

in 2010-11. Liquidity of the Makhteshim Agan shows the negative affect compare to last year, as

it reduces as compare to last year. Inventory turnover ratio has decreased and Total Asset Ratio

has increased. Thus, we can say that profitability of the company has increased but liquidity and

management efficiency cannot be improved.

Profitability of the Dhanuka is better in 2010-11 as compare to 2009-10. Gross Profit Margin and

Net Profit Margin has increased as compare to last year. But Return on Capital Employed and

Return on Net Worth decrease in 2010-11. Liquidity of the company shows the positive affect

compare to last year. Current Ratio and Quick Ratio increase compare to last year. Debt Equity

and Long Term Debt Equity Ratio decrease. Thus, we can say that company has a good financial

position.

Overall financial position of both the company is good and both the company’s financial position

has improved in 2010-11. Gross Profit margin of Makhteshim Agan is around 32% and Gross

Profit margin of Dhanuka is around 14%. While Net profit Margin of Makhteshim Agan is

around % and of Dhanuka is around 10%.

2. Comparison of ICL & NFL:

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ICL Fertilizers offers also specialty fertilizers for the growing modern agricultural arena, like

drip irrigation, greenhouses, etc. Our soluble fertilizers are responding to the need of higher

yields and better quality per cultivated land and to the growing scarce of water and arable land.

These specialties are marketed by ICL Specialty Fertilizers.

NFL, incorporated in 1974 is India's largest Central Public Sector Enterprise in Fertilizers Sector

with a turnover of over Rs. 7300 crores and an overall annual installed capacity of 32.31 lakh

tonnes of Urea. NFL has five Urea plants located at Nangal & Bathinda in Punjab, Panipat in

Haryana and Vijaipur I & II plants in Madhya Pradesh. Apart from producing Urea, NFL is also

engaged in manufacturing & marketing of Industrial products, trading of complex fertilizers and

other Agro Products.

Both the companies are providing fertilizers in the country. They both are producing the

fertilizers as per the requirement of the country’s agricultural land. Market Capitalization of ICL

is 5981.14 and market capitalization of National Fertilizer is 2,317.98

Profitability of the ICL is better in 2010-11 as compare to 2009-10. Return on Capital Employed

and Return on Net Worth also increase in 2010-11. It has very good profitability. Liquidity of the

ICL shows the negative affect compare to last year. As the entire ratio has deceased as compare

to last year. Thus, we can say that profitability of the company has increased. Company

maintains its profitability well.

Profitability of the NFL has decreased in 2010-11 as compare to 2009-10. Return on Capital

Employed and Return on Net Worth also decrease in 2010-11. It shows that company’s

profitability has reduced as compare to last year. Liquidity of the NFL shows the negative affect

compare to last year. As the entire ratio has deceased as compare to last year. Thus, we can say

that financial performance of the company is declining as compare to last year.

ICL has very good profitability as compare to NFL, and ICL financial performance shows the

increasing trend while NFL’s performance is declining. Gross profit Margin of ICL in 2010-11 is

around 45% ,while gross profit margin of NFL is only 3%. Net Profit Margin of ICL in 2010-11

is 21% and of NFL is 2%. Thus it shows that NFL is not performing well as compare to ICL.

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3. Comparison of Evogene & Advanta India:

Evogene is a world leading developer of improved plant traits, such as yield and drought

tolerance, for a wide diversity of key crops through the use of plant genomics. The company

focuses on utilizing its proprietary computational genomic technologies to provide a complete

solution for plant trait improvement through combining state of the art biotechnology and

advanced breeding methods. Evogene is currently focusing on developing through means of

biotechnology and advanced breeding improved traits for crops that feed the world, including

corn, soybean, cotton, canola, rice and wheat, as well as castor for the production of bio fuel.

Advanta utilizes with the Molecular Marker Technology in some crops, while building up value

added biotech traits through seeds. A cash rich company with the ability to invest in the future,

Advanta with its strong network of technology collaborations is a preferred partner for the

technology providers. Advanta has a unique to capitalize on future potential benefits of

innovation in the hybrid seeds industry. The company has an outstanding base, both in terms of

its market share in key crops and its proprietary products and expertise.

Both the companies are focusing on providing the technology for the improved seeds and crops.

Both want to provide better bio technology to the farmers. Market Capitalization of Evogene is

711.38 and Market Capitalization of Advanta India is 1689.60.

Profitability of the Evogene is better in 2010-11 as compare to 2009-10. In 2009-10 company

was making loss. Gross Profit Margin is decreased around in 2010-11 compare to last year. But

Net Profit Margin have increased, in 2009-10 it was making loss now it makes profit. Return on

Capital Employed and Return on Net Worth also increase in 2010-11. Liquidity of the company

shows the negative affect compare to last year, as debt equity ratio reduces as compare to last

year. But current ratio and Quick ratio increased. And Total Asset Ratio has decreased. Thus, we

can say that profitability of the company has increased. Company has improved its position as

compare to last year.

Profitability of the Advanta India has decreased in 2010-11 as compare to 2009-10. Return on

Capital Employed and Return on Net Worth also decrease in 2010-11. It shows that company’s

profitability has reduced as compare to last year. Net Profit Margin of the company shows

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negative result in 2010-11. Liquidity of the company shows the same result as compare to last

year, as Current Ratio and Quick Ratio are almost same in 2010-11 as compare to 2009-10. Debt

Equity Ratio and Long Term Debt to Equity have increased. Thus, we can say that financial

performance of the company is declining as compare to last year.

Gross Profit Margin of Evogene in 2010-11 is 45%. While gross profit margin of Advanta is

12%. Net profit Margin of Evogene in 2010-11 is 4% and Net profit Margin of Advanta is -3%.

Thus, Advanta is making losses in 2010-11 but Evogene has improved its position and making

profit. Position of Evogen is improved as compare to Advanta.

4. Comparison of CHS and GNFC:

CHS Inc. is a leading global agribusiness owned by farmers, ranchers and cooperatives across

the United States. Diversified in energy, grains and foods, CHS is committed to helping its

customers, farmer-owners and other stakeholders grow their businesses through its domestic and

global operations. CHS products include refined vegetable oils, soy and wheat flours, textured

soy protein, and specialty soy protein products and isoflavones. CHS is committed to meet

changing global crop nutrients market needs and to provide wholesale dealers with a

competitively priced, dependable long-term supply.

Gujarat State Financial Corporation (GSFC) is a pioneer term lending development financial

institution in the State of Gujarat. It is created under the State Financial Corporation Act, 1951

passed by Parliament. GSFC’s mandate is to provide finance to small and medium scale

enterprises. Products of GSFC are Fertilizer, Bio Fertilizer, Bio-Fuels, Plant Tissue Culture,

Seeds, Bio tech Products.

Both the companies are focusing on the nutrients of the crops. They are providing improved seed

for better plant and products for better fertility of the soil. GSFC has wide product range as

compare to CHS. Market Capitalization of CHS is 394.91 and market capitalization of GSFC is

2,337.07.

Profitability of the CHS is better in 2010-11 as compare to 2009-10. Return on Capital Employed

and Return on Net Worth also increase in 2010-11. Liquidity of the company improves compare

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to last year. Current ratio, Quick Ratio, Debt Equity Ratio and Long Term Debt Equity Ratio

increase as compare to last year. Thus, we can say that profitability of the company has

increased. Company maintains its liquidity and efficiency properly.

Profitability of the GSFC is better in 2010-11 as compare to 2009-10. Gross Profit Margin and

Net Profit Margin has increased as compare to last year. Return on Capital Employed and Return

on Net Worth also increase in 2010-11. Liquidity of the company shows the positive affect

compare to last year. Current Ratio and Quick Ratio increase compare to last year. Debt Equity

and Long Term Debt Equity Ratio increase. Thus, we can say that company has a good financial

position.

Both the companies’ financial performance shows increasing trend and both have better position.

Gross Profit Margin of CHS is 4% in 2010-11 and Gross Profit Margin of GNFC is 22%. Net

Profit Margin of CHS is 3% in 201-11 and Net Profit Margin of GNFC is 16%. GNFC has better

profitability as compare to CHS, but market capitalization and product range of GNFC is more

than that of CHS.

7.12 OPPORTUNITIES

In Israel, there is major import of Field Crops, Seeds and Sugar so India has to enter in to

Israel market through exporting them the agriculture products like Field Crops, Seeds and

Sugar. It can be possible for India because In India, Sugar and crops productions are good

and India is exporting it to other country also. But there is a barrier to enter into the Israel

market due to their Import Policy, as Israel has Foreign Trade Agreement with other

countries.

India is growing in the fertilizer so India has to enter in to Israel market by exporting

them fertilizer.

Israel is ahead than India in case of Agriculture Technology so India can adopt their

technology to grow more in Agriculture Technology.

Now a Days, India is facing the problem of irregular rain fall which affects the

agriculture production. So India can learn the irrigation system of Israel and can avoid

this problem.

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Self-start up companies with government provided subsidies is a great option to start up a

business in agricultural industry in Israel.

Joint ventures and mergers are again a good option to enter into that country because they

are already well ahead in that agricultural technology industry.

Joint ventures and acquisition will be an easy way to get the well established brand of the

country but cost of acquiring the same may be high.

There are no specific trade barriers that will hamper the entry of Indian companies into

that country and particularly that industry.

With the intention of lowering costs, increasing yields, improving quality and saving

manpower, innovative agricultural machinery and electronic equipment have been locally

designed and manufactured, and are widely used.

Wide usage of the locally manufactured industry will also motivate the entry of the

Indian companies in that agricultural technology industry.

Locally developed agro technologies include computerized fertigation, which injects

fertilizer through the irrigation system, simple, gravity-based drip systems for developing

countries, and advanced high temperature and humidity control methods, that provide

healthy environments for poultry, flowers, out-of-season vegetables and the like.

India can adopt the technological advancement that have being adopted by the Israelis i.e.

the drip irrigation concept which they have used and made the barren land into irrigated

land.

The Israelis also convert the sea water into reusable water that can be used by the farmers

in the agriculture production. As India has good sea coast line they can convert the sea

water into usable water that will help to serve the farmers with water when there is no

good rain.

Indian companies will also have a chance to create the brand image of all these

technologies as foreign market brands into that country that will allow them to export

these machineries into Israel.

Legislative framework regarding food quality standards and warehousing of ready agro

plants and products will help to maintain the very good quality of agro products with the

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larger amount of production thereof. It will thus create demand of quality agro production

in world food market by other needy countries of the world.

Agriculture covers the major part of Indian economy, major contribution in GP as well as

providing jobs. India can export agro and food products to other countries like USA,

Japan, and Russia which do not have a good and fair climate conditions for development

of agricultural products. Thus foreign exchange can be brought by export.

India can share its technique of farming with Israel and can learn from it to adopt newly

researched technique which uses very less amount of water. Citrus fruits and flowers can

be imported from Israel and some other crops which we are producing in a large supply

can be exported to them to fulfil need of both the countries by this exchange trade.

A healthy and good growth of agriculture industry will automatically fetch a good poultry

and cattle breeding which will help a healthy growth to dairy industry. India is producing

dairy products on a larger and cheap rate , which can generate a good foreign currency by

exporting them to the dry and deserted areas and countries like UAE and Saudi Arab

countries.

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CHAPTER 8

Banking Industry of Israel

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8.1 INTRODUCTION

In its sixty-first year of independence, Israel had a strong, stable, and profitable banking system.

The favorable macroeconomic fundamentals that have cushioned the banks’ operations in the

recent years are clearly reflected in the banks’ performance, financial results, and exposure to

risks

Forces for change in Israeli Banking System

Deregulation and opening-up to foreign competition

Banking in the emerging economies was traditionally a highly protected industry, living off good

spreads achieved on regulated deposit and lending rates and pervasive restrictions on domestic

and foreign entry

Technology

The major issue about new IT is its impact on the processing of information, which is the very

essence of the banking business. Perhaps the most significant innovation has been the

development of financial instruments such as derivatives that enable risk to be reallocated to the

parties most willing and able to bear that risk.

Banking Crises

There were many banking crises during the 1990s, often occurring shortly after the external and

banking systems were deregulated. Despite all the attention given to the complicated derivative

products that have led to the high-profile collapses of some individual banks, most systemic

banking crises are still caused by poor lending.

Credit Quality

During the first half of 2012, the risk level of companies in the economy remained high

compared to the economic boom years, although it is lower than during the height of the crisis in

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2008–09. This development is also noticeable in the banks' internal ratings and in the ratio of

loan loss provisions to total credit which was 0.4 percent in June 2012.

Current Performance Scenario

Balance-sheet credit has increased by 3 percent, similar to the GDP growth rate. Retail credit

continued to expand, particularly housing credit, the growth rate of which accelerated beginning

in the second quarter as a result of the resurgence in the housing market.

The core tier 1 capital ratio of the five banking groups increased from 7.9 percent to 8.3 percent

as a result of the new capital targets, and as of June 2012, the core capital ratio in all of the

banking groups was not less than 8.0 percent.

Securities Portfolio

The securities portfolio of the five banking groups totaled NIS 168 billion in June 2012,

constituting 14 percent of total assets (Figure 10). During the first half of the year, there has been

an increase of NIS 22 billion in the securities portfolio, resulting from the purchase of Israel

government bonds (reflecting an annualized growth rate of 30 percent).

8.2 MAJOR PLAYERS IN THE BANKING INDUSTRY OF ISRAEL

The major players in the banking industry of Israel are as follows:

Banking

Group

Established Number

of

Branches

Total

Assets

(NIS

Share of

total

banking

Share of

total

banking

Share of

total

banking

122

billion) system

assets

system

credit

system

deposits

Hapoalim

group

1921 320 273.3 30.0 31.3 29.1

Bank Leumi

group

1902 232 272.8 29.9 29.9 30.2

Discount

Bank group

1935 195 154.8 17.0 14.2 17.7

Mizrahi-

Tefahot

Bank group

1923 123 86.3 9.5 10.9 9.7

First

International

Bank group

1975 103 71.9 7.9 7.3 8.4

TABLE 8.1

8.3 OVERALL PRODUCTS/SERVICES OFFERED BY THE BANKING INDUSTRY OF

ISRAEL

Current accounts - typically used for everyday banking, but offering low interest rates.

Savings accounts - more competitive interest rates (possibly a variable rate), with higher

rates of interest on longer-term accounts, with limited short-term access to funds.

Fixed-term accounts - a defined rate of interest for a fixed term - typically ranging from a

month to several years. They may offer little or no access to funds until account maturity.

Credit cards (Visa and MasterCard) are widely used and accepted in Israel, and credit

cards can be used to withdraw cash from ATMs.

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Cheques are widely used and accepted in Israel as a form of payment, and you can post-

date cheques for up to a year ahead, and even deposit post-dated cheques (which will be

credited to your account when the due date is reached).

ATMs are widespread, with services available 24 hours a day. Using an ATM card is

typically cheaper than using a credit card to withdraw cash.

8.4 PRESENT TRADE WITH QUANTITY AND AMOUNT OF THE BANKS IN ISRAEL

Bank Hapoalim

Number of Branches: 320

Share of total banking system assets: 30.0

Share of total banking system credit: 31.3

Share of total banking system deposits: 29.1

Mizrahi Tefahot Bank

Number of Branches: 123

Total Assets (NIS billion): 86.3

Share of total banking system assets: 9.5

Share of total banking system credit: 10.9

Share of total banking system deposits: 9.7

Discount Bank

Number of Branches: 195

Total Assets (NIS billion): 154.8

Share of total banking system assets: 17

Share of total banking system credit: 14.2

Share of total banking system deposits: 17.7

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Bank Leumi

Number of Branches: 232

Total Assets (NIS billion): 272.8

Share of total banking system assets: 29.9

Share of total banking system credit: 29.9

Share of total banking system deposits: 30.2

8.5 TECHNOLOGICAL ADVANCEMENT IN ISRAEL

As for us (the customers) we have ATMs, Cash deposit machines, online banking, phone

banking etc which are all fruits of technological advances which have made our banking

experience much easier.

8.6 REQUIREMENTS OF RESOURCES FOR THE INDUSTRIAL OPERATIONS OF

ISRAEL

Management Information

Management Information is all about deriving information from a Bank's other activities.

Financial Services companies are heavily regulated.

Government Tax Authorities gather information on customer tax withheld.

Government Security Services gather information on Suspected Terrorists, Money Laundering

and Fraud.

Central Bank and Financial Services Regulators gather information on credit exposures,

capital adequacy and liquidity.

Legal aspects and barriers in Israeli Banking Industry

125

1. Limited Access to Credit Scoring and History

In contrast to traditional market settings where consumers are valued based on their willingness

to pay for a given product, retail banking typically requires extensive information to assess a

consumer’s ability to repay debt.

2.Limited Access to Payment Card Networks:

One important feature of banking competition that has evolved over the past two decades is

competition between credit card networks. Credit card networks serve both banks and

cardholders by enabling a cardholder to make purchases against either credit or funds the

cardholder holds at the card-issuing institution.

3. Prohibitive Regulatory Oversight:

Because the financial well-being of banking institutions contributes considerably to a country’s

financial stability, banks require oversight. Such oversight affects the strategies, effectiveness,

and level of competition among banks subject to regulation.

4. Limits on Non-bank Consumer Loans

The Regulation of Non-Bank Loans Law, 5753-1993, which was revised in 2007 to cover loans

of up to NIS 1 million, was initiated to protect consumers from exploitation by non-bank lenders.

The law was intended to address certain “black market” lenders that reportedly offered loans at

annual interest rates exceeding 100 percent. It requires minimal disclosure of the name of the

lender, annual interest rate, repayment schedule, and other relevant information.

5. New Accounting Standards:

The impending implementation of IFRS in 2011 will have a significant impact for the banking

sector particularly in the area of treatment of taxes. The core group of the ministry of corporate

affairs extended the deadline for banks and NBFCs to April 2013 at a recent meeting held on

March 29, 2010.

6. Risk Management:

126

Banks in India are also moving from the individual silo system to an enterprise wide risk

management system. Banks would be required to allocate significant resources towards this

objective over the next few years.

8.7 OVERALL PRODUCTS/SERVICES OFFERED BY THE BANKING INDUSTRY OF

INDIA

Credit Card

Credit Card is “post paid” or “pay later” card that draws from a credit line-money made available

by the card issuer (bank) and gives one a grace period to pay. If the amount is not paid full by the

end of the period, one is charged interest.

Debit Cards

Debit Card is a “prepaid” or “pay now” card with some stored value. Debit Cards quickly debit

or subtract money from one’s savings account, or if one were taking out cash.

Automatic Teller Machine

The introduction of ATM’s has given the customers the facility of round the clock banking. The

ATM’s are used by banks for making the customers dealing easier. ATM card is a device that

allows customer who has an ATM card to perform routine banking transaction at any time

without interacting with human teller. It provides exchange services

E-Cheques

The e-cheques consists five primary facts. They are the consumers, the merchant, consumer’s

bank the merchant’s bank and the e-mint and the clearing process. This cheque system uses the

network services to issue and process payment that emulates real world cheque.

Tele-banking ,Mobile Banking, Internet Banking

Barriers to Indian banking sector

127

Enhanced Customer Experience:

Banks are facing challenges as customers have become demanding and the loyalties are diffused

with low switching costs. High service user charges are also concern.

Asset Quality:

Asset quality in the banking sector is set to be a key issue as Crisil projects net NPA as a

percentage of net Advances to touch 2.3% in FY11, as fallout of the downturn and consequent

restructuring of advances.

Transparency and Supervision:

The disclosure requirements have become stringent over the years and covers Capital adequacy,

Asset quality, Asset liability management, Profitability, Country risk exposure, Risk exposures

in derivatives, Segment reporting and Related Party disclosures.

8.8 PRESENT TRADE WITH QUANTITY AND AMOUNT OF THE BANKS IN INDIA

State Bank of India

Number of Branches: 14,119 branches, including 157 foreign offices in 32 countries

Total Assets (NIS billion): US$360 billion

Share of total banking system deposits: 20

ICICI Bank

Number of Branches: 2883

Total Assets (NIS billion): US$ 98.99 billion

HDFC Bank

Number of Branches: 2776

Total Assets (NIS billion): US$ 70.1 billion

Bank of Baroda

128

Number of Branches: 4007

Total Assets (NIS billion):US$ 83.25 billion

8.9 TECHNOLOGICAL ADVANCEMENT IN INDIA

Satellite Banking-Satellite banking is also an upcoming technological innovation in the Indian

banking industry, which is expected to help in solving the problem of weak terrestrial

communication links in many parts of the country.

Computerization-The process of computerization marked the beginning of all technological

initiatives in the banking industry. Computerization of bank branches had started with

installation of simple computers to automate the functioning of branches, especially at high

traffic branches.

Development of Distribution Channels-The major and upcoming channels of distribution in

the banking industry, besides branches are ATMs, internet banking, mobile and telephone

banking and card based delivery systems.

Automatic Teller Machines-ATMs were introduced to the Indian banking industry in the early

1990s initiated by foreign banks. Most foreign banks and some private sector players suffered

from a serious handicap at that time- lack of a strong branch network.

Introduction of Biometrics-Banks across the country have started the process of setting up

ATMs enabled with biometric technology to tap the potential of rural markets. A large

proportion of the population in such centers does not adopt technology as fast as the urban

centers due to the large scale illiteracy.

Cheque Truncation System (CTS)-Truncation is the process of stopping the movement of the

physical cheque which is to be truncated at some point en-route to the drawee branch and an

129

electronic image of the cheque would be sent to the drawee branch along with the relevant

information like the MICR fields, date of presentation, presenting banks etc.

Electronic Clearing Service-ECS has two variants- ECS debit clearing and ECS credit clearing

service.

Electronic Funds Transfer Systems-launch of the electronic funds transfer mechanisms began

with the Electronic Funds Transfer (EFT) System. The EFT System was operationalised in 1995

covering 15 centers where the Reserve Bank managed the clearing houses

8.10 Comparison of Banking Industry of Israel and India

ISRAEL INDIA

Forces of Changes Deregulation, Technology

and Banking Crises are the

major drivers of changes in

Israel.

Technology and Privatization

are the most important

drivers of changes in the

Indian banking industry.

Major Players Bank Leumi, Mizrahi

Tefahot Bank, Discount

Bank, and Bank Hapoalim

are the major players.

State Bank of India, ICICI

Bank, Bank of Baroda,

HDFC Bank and Axis Bank,

etc. are major players.

Services Offered by the

Banks

Different types of accounts

like savings, current and

fixed term accounts; ATM

facilities, Credit card

facilities, Tele-Banking,

Cheques, etc.

Different types of accounts

like savings, current, Demat

accounts; ATM as well as

credit card facilities,

Cheques, E-Banking, etc.

Present Trade Volume (in

mode of total assets) (In

NIS million for Israel and

Bank Hapoalim-273.3

Bank Mizrahi-86.3

Discount Bank-154.8

SBI Bank-360

ICICI Bank-98.99

HDFC Bank-70.17

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in US$ billion for India) Bank Leumi-272.8 BOB-83.25

Technological

Advancement

In case of Israel due to

technology various services

like ATM, mobile banking,

etc. have emerged but still

the people are not much

convenient with the new

technology usage except for

the ATM facilities.

In case of India larger

proportion of growth of

banking industry can be

credited to the technological

advancement. All the

facilities via technology like

ATM, credit card; E-banking,

etc. have been widely

accepted in India.

Barriers Some of the barriers in

banking industry of Israel

are:

Licensing

requirements for

accepting deposits

Limited credit

allocation

Narrow choice of

financial products

Lack of necessary

production assets

Limited access to

credit card networks

Some of the barriers in

Indian banking industry are:

Asset Quality - is the

most important in

order to excel in the

industry

Enhanced customer

experience –

customers require

more better services

in order to be loyal as

the switching costs

are low

Transparency &

Supervision –

stringent measures

are taken to ensure it

Requirements of Resources Resources in case of Israeli

banking system is obtained

from different channels,

Demand drivers in Indian

banking sector are the

Technology, Household

131

Customer relationship model,

Management Information

system, Govt. tax authorities,

regulatory bodies, etc.

savings and market

dynamics.

TABLE 8.2

8.11 INDIA OPPORTUNITIES AND CHALLENGES IN ISRAEL BANKING INDUSTRY

Management of Risks

The growing competition increases the competitiveness among banks. But, existing

global banking scenario is seriously posing threats for Indian banking industry.

According to Shrieves (1992), there is a positive association between changes in risk and

capital. Research studied the large sample of banks and results reveal that regulation was

partially effective during the period covered. Moreover, it was concluded that changes in

bank capital over the period studied was risk-based.Wolgast, (2001) studied the Merger

and acquisition activity among financial firms.

The authorfocused bank supervisors in context with success of mergers, risk

management, financial systemstability and market liquidity. The study concluded that

large institutions are able to maintain asuperior level of risk management.Al-Tamimi and

Al-Mazrooei (2007) examined the risk management practices and techniques indealing

with different types of risk. Moreover, they compared risk management practices

betweenthe two sets of banks. The study found the three most important types of risk i.e.

commercial banks foreign exchange risk, followed by credit risk, and operating risk.

Sensarma and Jayadev (2009) used selected accounting ratios as risk management

variables and attempted to gauge the overall risk management capability of banks. They

used multivariate statistical techniques to summarize these accounting ratios. Moreover,

the paper also analyzed the impact of these risk management scores on stock returns

through regression analysis. Researchers found that Indian banks' risk management

capabilities have been improving overtime. Returns on the banks' stocks appeared to be

132

sensitive to risk management capability of banks. The study suggest that banks want to

enhance shareholder wealth will have to focus on successfully managing various risks.

Growth of Banking

Zhao, Casu and Ferrari (2008) used a balanced panel data set covering the period of

1992-2004 and employing a Data Envelopment Analysis (DEA)-based Malmquist Total

Factor Productivity (TFP) index. The empirical study indicated that, after an initial

adjustment phase, the Indian banking industry experienced sustained productivity growth,

which was driven mainly by technological progress.

Banks' ownership structure does not seem to matter as much as increased competition in

TFP growth. Foreign banks appear to have acted as technological innovators when

competition increased, which added to the competitive pressure in the banking market.

Finally, our results also indicate an increase in risk-taking behavior, along with the whole

deregulation process.

It was found in the study of Goyal and Joshi (2011a) that small and local banks face

difficulty in bearing the impact of global economy therefore, they need support and it is

one of the reasons for merger. Some private banks used mergers as a strategic tool for

expanding their horizons. There is huge potential in rural markets of India, which is not

yet explored by the major banks.

Human Resource Management

Gelade and Ivery (2003) examined relationships between human resource management

(HRM), work climate, and organizational performance in the branch network of a retail

bank. Significant correlations were found between work climate, human resource

practices, and business performance.

The results showed that the correlations between climate and performance cannot be

explained by their common dependence on HRM factors, and that the data are consistent

133

with a mediation model in which the effects of HRM practices on business performance

are partially mediated by work climate Bartel (2004) studied the relationship between

human resource management and establishment performance of employees on the

manufacturing sector.

Using a unique longitudinal dataset collected through site visits to branch operations of a

large bank, the author extends his research to the service sector. Because branch

managers had considerable discretion in managing their operations and employees, the

HRM environment could vary across branches. Site visits provided specific examples of

managerial practices that affected branch performance.

An analysis of responses to the bank’s employee attitude survey that controls for

unobserved branch and manager characteristics shows a positive relationship between

branch performance and employees’ satisfaction with the quality of performance

evaluation, feedback, and recognition at the branch—the “incentives” dimension of a

high-performance work system. In some fixed effects specifications, satisfaction with the

quality of communications at the branch was also important.

Global Banking

It is practically and fundamentally impossible for any nation to exclude itself from world

economy. Therefore, for sustainable development, one has to adopt integration process in

the form of liberalization and globalization as India spread the red carpet for foreign

firms in 1991. The impact of globalization becomes challenges for the domestic

enterprises as they are bound to compete with global players.

In the Indian Banking Industry, one can find that there are 36 foreign banks operating in

India, which becomes a major challenge for Nationalized and private sector banks. These

foreign banks are large in size, technically advanced and having presence in global

market, which gives more and better options and services to Indian traders.

Financial Inclusion

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Financial inclusion has become a necessity in today’s business environment. Whatever is

produced by business houses, that has to be under the check from various perspectives

like environmental concerns, corporate governance, social and ethical issues. Apart from

it to bridge the gap between rich and poor, the poor people of the country should be given

proper attention to improve their economic condition.

Dev (2006) stated that financial inclusion is significant from the point of view of living

conditions of poor people, farmers, rural non-farm enterprises and other vulnerable

groups, financial inclusion, in terms of access to credit from formal institutions to various

social groups. Apart from formal banking institutions, which should look at inclusion

both as a business and social responsibility, the author conclude that role of the self-help

group movement and microfinance institutions is important to improve financial

inclusion.

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CHAPTER 9

IT Industry of Israel

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9.1 INTRODUCTION

After studying the EXIM Policies of Israel, now we have focused on the information technology

sector of Israel. Various aspects of Indian and Israeli IT industry have been studied and

compared in order to understand where these countries stand and how they can help each other

grow and perform by sharing trade and land.

Talking about the IT sector, it is clear that this sector is one of the most booming sector as it is

most requires in almost every field from agriculture to technology sector. Information

technology essentially refers to the digital processing, storage and communication of information

of all kinds. Therefore, IT can potentially be used in every sector of the economy. The true

impact of IT on growth and productivity continues to be a matter of debate. When we talk about

Indian IT sector, contribution of IT sector was 63 billion out of 9170 billion. But now the

scenario is different as in 2000-01 it is 554 billion out of 19895 billion. Thus, it can be said that

Indian IT sector is on boom. The focus has been given to the software and hardware companies

in India. The main challenge in this growth of IT sector in India was that the components for the

making of the hardware products were not available so it had to import it from East and Southern

Asia. But, now India has started focusing on the development of the software for financial

services.

Now, talking about the Israel’s IT industry, its companies are considered as one of fastest

growing software companies of 2010. At the turn of the new millennium, Israel boasts many

thousands of high technology companies in a wide range of fields such as telecommunications

equipment, software, semiconductors, biotechnology and medical electronics. Israel invests 2.2%

of its gross domestic product in R&D (the third highest level in the world, after Japan and

Sweden and on a par with Germany). There are currently some 100 Israeli companies trading in

the U.S., mainly on the NASDAQ market, representing the second-largest number of foreign

firms appearing on the U.S. stock markets (after Canada). Some 80% of these companies

develop and manufacture advanced technological products.

Israeli and Indian industry associations signed a memorandum of understating aimed at spurring

cross-border innovation and entrepreneurship, as the two countries add high technology to their

growing network of trade and economic cooperation.

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Since the diplomatic relations were first established in 1992, a legal framework for trade and

economic cooperation was put in place by way of agreements between the two governments.

Important agreements are according Most Favored Nation status (12/94), Avoidance of Double

Taxation (1/96), Bilateral Investment Protection (1/96), Customs Cooperation (1/96), Joint

Industrial R&D (12/96) and setting up of Agricultural Demonstration Farm.

These agreements are enforced by MOU’s signed between economic organizations of the two

countries. In the field of Information technology, The Electronic & Computer Software Council

of India (ESC) and the Electronic Industries Association of Israel signed an MOU, National

Association of Software & Service Companies (NASSCOM) signed an agreement for closer

cooperation with their counterparts Israeli Association of Software Houses (IASH) to exploit the

competitive advantages the two countries hold in the fast growing field. Another MOU was

signed last year between the EXIM Bank and the Israel Export Institute.

Thus, India and Israel have many tie ups. They trade many products. Much of the trade until now

has been focused on defense, where increased arms spending has created a natural market for

Israel military technology like unmanned pilotless vehicles (UPVs) and early airborne radar

systems.

India and Israel both are not involved in the starting step of mining diamonds, these countries are

involved in evaluating, cutting and selling. When we talk about India the city named Surat is

considered as one of the Diamond hubs, while in Israel Tel Aviv is considered to have been

involved in the same.

The trade of technological and IT products among these two countries has just started. But there

will likely be more than sales. Companies will benefit mostly from combining Israeli innovation

with India’s vast low-cost manpower. Andhra Pradesh state of India is already considered as a

high tech powerhouse, with software exports last year of $8 billion, equal to half the state’s total.

But Ajay Misra, principal secretary to the state’s Information Technology and Communication

Department, said India had ambitions to expand out of software into computer and

telecommunications hardware in which Israeli innovation could help as contribution of Israel in

technological advancement is more as compared to that of India. Apart from this dream of

expanding into telecommunication hardware, many Indian companies already enjoy the support

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of Israeli technology. Tejas Networks based in Banglore, India now uses the Ethos team which is

based in Israel, as an Israeli R&D center.

It’s not always that only India gets the benefit of Israeli innovation but it also accepted by the

Israeli investors that India also benefits Israel through these tie ups. Steven Katz, a principal at

the Israeli high technology investor, Vertex Venture Capital, said Israeli companies could also

benefit from closer ties with India. But he made sure that the power of creativity remains with

Israel.

Talking about India-Israel cooperation in science and technology, it has evolved on two tracks.

The first covers joint research by S & T Institutions under S & T Cooperation Agreement signed

in 1993. The second covers industrial R&D under an MOU on Industrial Research and

Development Initiative (IIRD) signed in 2005 between Department of Science & Technology,

India and Ministry of Industry, Trade & Labor, Israel to promote bilateral industrial R & D and

specific projects. Under this MOU India and Israel set up a joint industrial R & D fund, i4RD to

encourage investment and joint ventures.

Fund for starting offices in India: The Israeli Ministry of Trade, Industry and Labor and Ministry

of Finance announced a funding program to increase trade with India and China, by allocating

NIS100 million (around US$ 28 million), spread over a period of three years. Companies which

would like to increase their business with India or China can get up to NIS 700,000 (around US$

200,000) over three years to cover expenses including relocation of employees to India; hiring a

local consultant; and expenses for opening an office in the target country. Not only Israeli but

also many of the Indian companies started their operations in Israel. TCS one of the major IT

companies of India, opened a branch in Israel in 2005. Israeli leading IT companies such as

Amdocs, Check Point, Ness Technologies and Magic Software are major exporters of software

products. Many Israeli IT companies have established R&D centers in India and / or have

subsidiaries there to take advantage of highly skilled personnel and lower costs (Check Point,

Amdocs, Magic Software, Ness Technologies etc).

Apart from the tie ups in the field of technology and telecommunication, India and Israel have

also signed many joint ventures in the sectors like agriculture, software and medical equipments.

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In terms of exports and imports, in 2010, India stood at the sixth place in terms of Israel’s trade

partner countries and the third largest trade partner in Asia after China and Hong Kong (trade

data includes diamonds) and remained a ‘focus’ country of the Israeli Government for increased

trade effort. In 2010, India was ranked 9th largest import source of Israel including diamonds,

and 14th largest import source excluding diamonds. In addition, India was ranked 4th largest

export destination of Israel (including diamonds) and 5th when excluding diamonds (in Jan-Dec

2010). While India’s exports to Israel in areas other than diamonds have increased over the

years, Diamonds still constituted around 49% of the bilateral trade in the year 2010.

Major exports from India to Israel include precious stones and metals, chemical products, textile

and textile articles, plants and vegetable products, mineral products, rubber and plastic products,

base metals and machinery. Major exports from Israel to India include precious stones and

metals, chemical and mineral products, base metals, machinery, and transport equipment.

Focusing on Gujarat and Israel relationships it can be seen that they have just begun the trade.

Gujarat;s CM Mr. Narendra Modi invited Israeli ambassador Alon Ushpiz and many other

investors in Gujarat’s most successful corporate summit ‘Vibrant Gujarat Agro Tech Global Fair

in 2014’.

Currently, Gujarat already has an Israeli company Netafim Irrigation India Pvt Ltd based in

Vadodara, engaged in smart drip and micro-irrigation solutions amongst other agro-technologies.

Recently, another Israeli company- Teva Pharmaceuticals forayed into Gujarat.

Referring to the Israel’s success in agriculture with minimum usage of water the Chief Minister

expressed desire to arrange a tour of Gujarat MLAs to visit Israel for studying its agro

technology and water management programmes.

The Chief Minister invited the partnership of Israel government and Israeli companies in the

state government’s plan to develop economic models of water management and water recycling

in around 50 cities of Gujarat. He also talked about the possibilities of partnership in the

development of defense manufacturing sector.

Recent trends have shown that Israel’s engagement with Gujarat have deepened manifold with

The Israel Ports Company (Hani) recently winning a tender for the establishment of two ports in

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Gujarat at a total cost of $1 billion. Also, Israeli pharmaceutical major TEVA has decided to

establish a factory in Sanand city at an estimated preliminary investment of $45 million.

The TEVA factory will produce medicines that can be sold without prescriptions (OTC) and are

meant for the Indian market, not exports.

Although it is seen that India and Israel share a good trade relation, israel’s major agreements are

considered with E.U, U.S.A & EFTA. Israeli government provides financial aid, good

geographic location and some tax and custom benefits (in accordance with NAFTA agreements)

to the foreign investors. Thus, IT industry in Israel is a sector which gets government support for

development. And the law does not restrict the flow of trade in this industry as it is the one which

is considered as the strength of Israel and which provides growth to Israel.

When we look forward to the growth opportunities for both India and Israel, it has to be made

sure that the countries are capable of taking good decisions. \

Israel, in comparison, is a much wealthier society with barely half of Bangalore's population, so

it should logically focus on developing products than providing manpower-intensive services,

and that is what it has done.

To be sure, Indian companies and the Indian branches of international firms have been doing

more high-end work in recent years and helping to develop cutting-edge technologies useful for a

range of industries. But for every product development claim that you can make on behalf of

India, Israel can perhaps make a matching if not superior claim.

In some ways, this comparison is unfair to India because it is being made in the area where Israel

has been strong, and not where India's companies shine. It is also true that Israeli entrepreneurs

and companies do not seem to be able to work on the massive scale (employee strength

approaching 100,000, for instance) that Indian companies have mastered.

So each country's IT industry has its own strengths. But when you wander further afield, into

bio-tech and other high-tech areas, there is no question about which country is achieving more,

and which country should be modest about the claims it makes.

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Israel has firmly established itself as the most computerized country in the Middle East; it even

surpasses some Western European nations.

Israel also leads the Middle East with the highest penetration rate of PCs in private homes. There

is a personal computer in nearly one out of two households, a ratio similar to that of the United

States, Canada and a very few European and Far Eastern countries.

Compared to other so-called high-tech 'tigers', such as Korea, Malaysia and Taiwan, Israel is

unique in that it is a "true" high-tech country, with a highly developed domestic market for

computing and telecommunications. Israel is also a "quick adopter" of advanced technologies.

However, the high-tech industry needs to broaden its focus on R&D to include marketing, in

order to capture a larger market share. Today, some start-ups develop valuable technologies, only

to discover that their target market is not aware of them. Most start-ups in Israel boast annual

sales of a few million dollars; only a handful of Israeli companies have achieved annual sales of

hundreds of millions of dollars; and not one Israeli company is positioned among the worldwide

leaders that sell high-tech products in the billions. By taking the appropriate strategic decisions,

the Israel high-tech industry can enjoy the high profitability.

In terms of growth of both the countries, Israel is growing through innovation and India is also

growing and one of the factors contributing to its growth is technology. Every time there was a

revolution, mankind has benefited. This time we can call it a technological revolution. With

advancements in sectors like telecom, IT, space-research and nuclear technology, India is surely

marching ahead like never before. Entry of wireless services and VoIP has equipped the users

with mobility and coverage in negligible price. India is also making its mark in the field of space

research.

High tech is important to both countries, but their industries are very different. India is focused

on software services -- writing code and operating systems for other companies. The National

Association of Software & Services Cos (NASSCOM) forecasts will post exports of as much as

$70 billion in the year to March 2012. The Israeli industry is much smaller but more diverse, and

focuses on developing cutting-edge software, telecommunications and medicine. Exports in 2010

were about $29 billion. There’s a complementary software story. Indian firms are entirely

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process orientated and Israel firms are much more about product which help them fulfil one

another’s requirement.

Apart from this, India has a huge to show its strength in fulfilling future needs and demands of

electricity. It already has a huge demand of power supply and by 2020 the existing demand is

likely to double. Per Capita electricity consumption seems to grow manifold and India had to

look for other energy sources for generation of electricity. Nuclear technology came to its rescue.

India has knowledge of fast reactors and Thorium fuel cycle which will take it to one of the

leaders’ positions in nuclear technology. Internet services and devices industry has potential to

increase its contribution to up to $100 billion (about Rs. 5.5 lakh crore) to India's GDP and

generate about 2.2 crore jobs by 2015.

The investment is also very high for both the countries but mainly for Israel. In recent years,

Israel has become a magnet for foreign investors. The list of those who have taken advantage of

Israel's uniquely skilled, and highly educated workforce and cutting-edge R&D capabilities by

establishing R&D centres, subsidiaries, and production lines include top international companies

like Intel, Microsoft, Motorola, Google, Applied Materials, HP, Deutsche Telekom, and

Samsung among others. Even Apple has recently announced its intention to open its first

overseas R&D centre in Israel.

Although Israel itself is a high tech field of research and development, it is dependent on the US

to some extent as the latter provides it with financial aid. However many Israeli investors believe

that US goes on increasing the amount of aid in order to keep Israel a dependent country. They

say that US has provided 30 billion aid to the nation but Israel has provided the services of 100

billion to US. Thus, US owe the amount of 70 billion to Israel.

While America is investing in Israel in the form of financial aid, Israel took advantage of the

American political and economic pressure on many countries. US used to request from whoever

wants to improve its relations with it to normalize its political and economic relations first with

Israel. This led many countries to realize that the prelude to the American satisfaction is through

Israel, and that establishing economic relations with Israel would thus be within a pragmatic

approach to their own interests.

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When the focus is driven to the various factors affecting IT industry in India & Israel, many

loopholes come out. In the absence of these loopholes different heights could have been touched

by these nations.

9.2 POLITICAL FACTORS

For IT industry the Indian political structure is stable, but there are fears of hung parliament due

to a lack of clear majority in parliament creating fear of wrong investing in the minds of

investor thereby reducing capital. Indian government has decided to contract IT job to Indian IT

companies creating more opportunities for the company and the industry at large.

9.3 ECONOMIC FACTORS

These includes factors affecting IT industry ranging from rising working pay, global recession,

competition, contract availability and fee. Domestic IT spending grew by20% and reached $20

billion in 2009. Currency fluctuations caused by the devaluation of the dollar has affected the

industry during the last global recession. Real estate prices decline resulted in rental expenditure

forcing customer to leave luxuries goods such as electronic and computers that need software to

work. Recession cause low attribute rate due to job layouts and job cuts. India economic

attraction has helped in convincing investors due to low cost advantage. There is a lot of

economic attraction towards IT sector due to low cost advantage and other factors. India, with

its low cost advantage and emergence of several private players, represents the fastest

growing market.

9.4 SOCIAL FACTORS

These are social factors affecting IT industry which ranges from employee right, language

barriers, race nationality of company or other issues.

India is one of the few countries to have an increasing share of working population, since there is

great availability of both skilled and unskilled labour force. Great number of institute and

universities offer IT course creating room for availability of IT professional at lower cost since

there is job competition.

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Another social factor that affects is: Global warming. Should Industry be concern with the issue

of global warming? Yes it is affected by many government laws regarding it like in china &

India, where company with great amount of carbon emission are charge great amount of tax.

Likewise being a major player in the global IT market Infosys has introduces measure to help in

the reduction of carbon emission by trying to reduce its water consumption, electricity

utilization, carbon emission and partnering with other companies in troubleshooting this global

dilemma.

9.5 TECHNOLOGY FACTOR

SOA has benefited enterprises with benefits such as standardized patterns,

interoperability, centralized governance, easy integration etc. Almost all industry domains have

benefited from SOA strategy in order to build more flexible and malleable IT architecture

involve in pre-usable services.

9.6 LEGAL FACTORS

Technology was a revolutionary step for humanity, but it also created a significant need for the

regulation and governance of these activities, a requirement that lead to the creation

and implementation of cyber laws across the globe. India became the 12th nation in the world to

adopt a cyber law during 2000. From the perspective of e-commerce in India, the IT Act 2000

and its provisions contain many positive aspects.

Depreciation on computers and computer software at 60 percent as per the provisions of the IT

Act, annual depreciation on computers and computer software can be claimed at the rate of 60

percent of written down value at the beginning of the relevant financial year for income tax

purposes. Therefore, under the written down value method, 84 percent of cost of computers and

software can be depreciated in first 2 years. Companies operating in software technology park

(STPI) Scheme got tax benefit till 2010.

9.7 ENVIRONMENTAL FACTORS

Environmental conservation and protection is an issue which has gained prominence because of

deteriorating environmental balance which is threatening the sustainability of life and nature.

Largely, business is also held responsible for such situations as emissions from industries

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polluting the air, excessive chemical effluents drained out in water making it poisonous and unfit

for use, usage of bio non-degradable resources affecting the bio-chain adversely and exposure of

employees to hazardous radiations bring their life in danger. All these have been taken very

seriously by different stakeholders in the society including the government and legislations and

movements are creating pressure for an environment friendly business.

As a part of case studies various companies have been studied. Two IT companies of each nation

have been taken in order to compare and analyze them in terms of various parameters. The

Israeli companies that are taken are: Checkpoint Software Technology Ltd. And Click software,

while the Indian companies are: Western India Palm Refined Oils (WIPRO) and Tata

Consultancy Services (TCS).

Checkpoint Software Technology Ltd. And Click software are the major software companies of

Israel. Check Point Software Technologies is the global head in securing the Internet.

Established in 1993, by Chairman and CEO Gil Shwed, Check Point first pioneered the I.T.

security industry with FireWall-1 and its original Stateful examination tools, which is unmoving

the basis for most complex defence machinery today, while ClickSoftware is a proven leader in

automated mobile workforce management and service optimization solutions for the enterprise,

available on the cloud or on ground.

WIPRO Ltd. acronym for Western India Palm Refined Oil, started its voyage in 1947 as a

vegetable oil trading company in Amalner, Maharashtra, India. It was founded by M. H. Premji,

father of its current Chairman Azim Premji. One wonders how it entered the field of software

and computers from all together a different field of oil refinement. Well, in 1977, after IBM left

Indian IT sector, Wipro capturing the on time entered the sector of computers.

Tata Consultancy Services Limited, also known as TCS is an Indian IT company of TATA

Group. It performs its operations in multiple countries. It mainly provides business solutions and

outsourcing services.

Checkpoint was established after both the Indian companies we have analyzed i.e., TCS and

Wipro but still both of them are providing specific products related to mobile technology skills

and competencies, but on the same hand it can be seen checkpoint is providing the customized

products, which plays a very important role in Checkpoint.

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All the companies are now in IT Industry but all of them are having different initiators and now

working on more or less same path, as it can be seen WIPRO has started with making Personal

Computers, TCS with ODC and R&D Centers, whereas checkpoint Started with Fire Wall 1

The focus of all the companies were on Customer Satisfaction but for the same goal all have

different product offerings, like WIPRO offers network solutions, environment Friendly products

etc, TCS gives Business solutions, Outsourcing Services, etc whereas Checkpoint focuses

completely on customized products

Taking into consideration of both Israeli companies it can be seen that both the companies were

having a long experience into the industry, and both being leader into specific fields namely,

Clicksoftware in Field Service Management and Checkpoint in providing Customized products.

The main focus of Clicksoftware is Innovation while of Checkpoint is customer needs, the main

essence of the products being offered also differs, as in click it was totally research result and in

checkpoint it provides 3D security.

Now at last seeing both the Indian Companies, it can be said there is a huge gap between the

establishment of WIPRO and TCS of around 20 years then also TCS goes by hand in hand with

WIPRO this is only because of various strategies being followed by the TCS.

9.8 OPPURTUNITIES

The Israeli IT sector grew over this six-year period by a factor of nine, whereas GDP

slightly more than doubled in the same period.

In India profitably manufacturing semiconductors and other sophisticated hardware

components typically requires infrastructure, large-scale investments in capacity, and

accumulated experience which it does not possess. Thus, India benefit from trade deals

with Israel.

Nevertheless, India does perform many hardware assembly tasks internally, almost

entirely for the domestic market. Despite the even faster growth of software exports,

domestic software revenue still represents about 30% of software industry gross receipts.

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The National Association of Software and Services Companies (NASSCOM) of India

projects domestic sales to grow substantially faster than export sales in the next decade,

enough to make domestic sales over 50% of the industry’s sales, and this seems to borne

out by recent growth in domestic software (31% annual growth from 1998-99 to 2000-01,

NASSCOM, 2002a, b), and IT overall (42% growth in 1999-00).

One of the researcher suggests that the difference in the patterns of domestic and export

sales in India is overstated, because domestic sales of packages are by resellers of

packaged software licensed from foreign software vendors. However, this appears to be

changing, as Indian firms develop packages for the home market in areas such as

financial services.

Israel’s software companies mainly focus on the data protection and security software.

Israeli and Indian industry associations signed a memorandum of understating aimed at

spurring cross-border innovation and entrepreneurship, as the two countries add high

technology to their growing network of trade and economic cooperation.

The two countries are negotiating a free-trade-area agreement (FTA) that will remove

barriers to trade. Much of the trade among India & Israel until now has been focused on

defense. For IT industry the Indian political structure is stable India economic attraction

has helped in convincing investors due to low cost advantage.

When Indian clients industry faced with reduction of work force due to job layoffs and

unsuitable balance sheet most companies have decided not to make much expenditure in

purchase, but make optimum use of existing facilities to make profits.

The decline of banking and financial sectors, the revenue from there is expected to

decline, hurting the bottom line of IT majors.

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Almost every sector in India is facing high rates of attrition these days. Though the

IT/ITES sector is booming, it is constantly facing high attrition rates of 25% - 30%.

Infosys has introduces measure to help in the reduction of carbon emission by trying to

reduce its water consumption, electricity utilization, carbon emission and partnering with

other companies in troubleshooting this global dilemma.

Almost all industry domains have benefited from SOA strategy in order to build more

flexible and malleable IT architecture involving-usable services.

CAD is the main geometry authoring tool within the Product Life cycle Management

process and involves both software and sometimes special-purpose hardware. Setting up

of the Software Technology Parks of India (STPI), by the Ministry of Information

Technology, Government of India and the International Technology Park in a joint

project by the State Government, the TATA Group and the Singapore Consortium to

promote and facilitate the software exports is another major step towards the growth

of Indian Information Technology Sector.

India is a perfect solution for all those companies which seek for cheap, yet technically

skilled labor who have innovative minds and state of art to work over a project.

The companies selected for IT industry, among them Indian companies have more

experience in know-how as compared to Israel. Israel companies are basically innovation

oriented while Indian companies are not much developed in innovation as compared to

Israel.

Israeli companies to outsource or set up manufacturing in India because of Indian

requirements of Israel military technology like unmanned pilotless vehicles (UPVs) and

early airborne radar systems.

India has achieved a lot in software and service sector but in hardware there is lot scope

of achievement and Israel innovation could help in this matter.

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Steven Katz, the Israeli high technology investor, said Israeli companies could also

benefit from closer ties with India. But, he cautioned, managers will have to be careful

about when and how they do it. Once the company get to a certain size and build a new

software module and need 20 engineers, that’s when can perform the development in

India. But the creativity and ingenuity should stay in Israel.

India-Israel cooperation in science and technology has evolved on two tracks. The first

covers joint research by S & T Institutions under S & T Cooperation Agreement signed in

1993 and the second covers industrial R&D under an MOU on (IIRD) signed on May 30,

2005.

Israel to promote bilateral industrial R & D and specific projects. Under this MOU India

and Israel set up a joint industrial R & D fund, i4RD to encourage investment and joint

ventures.

Companies which would like to increase their business with India can get up to NIS

700,000 (around US$ 200,000) over three years to cover expenses including relocation of

employees to India; hiring a local consultant; and expenses for opening an office in the

target country.

Many Israeli IT companies have established R&D centers in India and / or have

subsidiaries there to take advantage of highly skilled personnel and lower costs (Check

Point, Amdocs, Magic Software, Ness Technologies etc).

To strengthen trade ties with Israel, a delegation from Gujarat has asked the business

community here to partner with the State, pitching it as an investment-friendly

destination.

The combination of the technological capabilities in Israel, alongside the huge potential

of the industry in Gujarat, will lead to significant growth in both markets.

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“The combination of strategic geographic location, skilled manpower, multi-language

speakers, and the local Authority which placed the economic growth and development at

the top of its list of priorities, makes Gujarat an attractive market for the Israeli

companies,”

Recent trends have shown that Israel’s engagement with Gujarat have deepened manifold

with The Israel Ports Company (Hani) recently winning a tender for the establishment of

two ports in Gujarat at a total cost of $1 billion.

There are three basic principles that one must abide by to become an ITA participant:

o all products listed in the Declaration must be covered,

o all must be reduced to a zero tariff level, and

o all other duties and charges (ODCs) must be bound at zero.

Ministerial Declaration stipulated that participants representing approximately 90 percent

of world trade would have to notify their acceptance of the ITA by 1 April 1997.

In July, The International Centre for Entrepreneurship and Technology (ICREATE) of

Gujarat had signed a MoU with Technion, Israel, to encourage and create the ecosystem

of innovation, technology and entrepreneurship.

Checkpoint was established after both the Indian companies we have analyzed i.e., TCS

and Wipro but still both of them are providing specific products related to mobile

technology skills and competencies, but on the same hand it can be seen checkpoint is

providing the customized products, which plays a very important role in Checkpoint.

All the companies are now in IT Industry but all of them are having different initiators

and now working on more or less same path, as it can be seen WIPRO has started with

making Personal Computers, TCS with ODC and R&D Centers, whereas checkpoint

Started with Fire Wall 1

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The focus of all the companies were on Customer Satisfaction but for the same goal all

have different product offerings, like WIPRO offers network solutions, environment

Friendly products etc, TCS gives Business solutions, Outsourcing Services, etc whereas

Checkpoint focuses completely on customized products

Taking into consideration of both Israeli companies it can be seen that both the

companies were having a long experience into the industry, and both being leader into

specific fields namely, Clicksoftware in Field Service Management and Checkpoint in

providing Customized products.

The main focus of Clicksoftware is Innovation while of Checkpoint is customer needs,

the main essence of the products being offered also differs, as in click it was totally

research result and in checkpoint it provides 3D security.

Now at last seeing both the Indian Companies, it can be said there is a huge gap between

the establishment of WIPRO and TCS of around 20 years then also TCS goes by hand in

hand with WIPRO this is only because of various strategies being followed by the TCS.

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CHAPTER 10

Power & Energy Industry of Israel

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10.1 INTRODUCTION

As far as Power and Energy Industry of Israel is concerned recent discoveries of natural gas at

leviathan basin has changed outlook of Israel’s economic position. Israel has been mostly

dependent on imports for energy and power generation, even though it has indigenous energy

resources such as; natural gas, oil, non-exploited oil shale etc. and renewable resources with

superior technology, these resources are not sufficient enough to meet the demand the population

of 7.7 5million.

In energy consumption non-renewable sources dominates as Israel consumes49% of energy from

oil,35% from coal, 11% from gas and5% from renewable energy only 5%, while in power

generation non-renewable resources dominate too as 63% of electricity is generated from coal,

26% is from natural gas, 11% is from oil and less than 0.5% from renewable sources. Currently

Israel imports all of its coal and most of the oil supplies for power and energy generations but the

recent major discoveries of natural gas in coastline of Mediterranean Sea at leviathan basin are

going to change the picture of Israel’s energy sector and whole economy.

From the authenticated published geological information and commercial data, Levant Basin

which is situated from Jordan River to Turkey and out to sea towards Cyprus contains 1.7 billion

barrel of shale oil and 120 trillion cubic feet natural gas which is sufficient enough to meet

domestic demand for at least 150 years! Thanks to these discoveries, Israel can now become

capable of providing for a substantial amount of its energy consumption without depending on

imports.

By government support and encouragement Ministry of Energy and Water Resources, large

industrial factories and power plants are lead to be converted in natural gas use, and for the

establishment of this proposal a nation-wide conduction and distribution system has commenced.

This system is designed such thatalmost every factory in Israel will be provided with natural gas.

Power sector will also be enhanced by using natural gas in power generation.

Even though Israel government’s plan aims at diversification through an enhanced move towards

gas, renewable energy resources have always been a key element of Israel’s energy policy as

improving energy efficiency and increasing use of renewable energy sources will never be

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sacrificed in any sector whether it is agriculture, industrial or power and this element puts Israel

amongst the top in the list of technological advanced countries.

Recent discovery of vast amount of natural gas would change total scenario of oil production,

while earlier Israel’s average oil production has not crossed 55 billion cubic feet. This discovery

would benefit the country more than anyone can imagine as latter the discovery the stocks of the

energy sector is going upwards rapidly and the moment it would start exporting country would

flourish with huge amount of profits, though the discovery has also led the neighbor countries in

disputes with Israel as it would create threat to the oil-rich middle east countries. But importantly

the growth rate of Israel is definitely going higher.

Power and Energy sector of Israel consists mainly two sectors i.e. oil and gas sector and power

sector. Leading players includes Delek, Paz, Oil Refineries Ltd etc. these local players have

substantial amount of market shares. Besides domestic companies, there are several other foreign

companies having share in Energy sector of Israel like Noble Energy, Siemens, Ratio oil etc. In

power sector IEC (Israel Electric Corporation) is a leader in providing electricity which owns

most of the power stations in Israel.

Oil and Gas Sector in Israel

Israel’s energy sector is undergoing seismic changes. Discoveries of significant natural gas fields

in the Mediterranean Sea just off Israeli shores have generated hope of energy independence for

the first time in history. Additional recent, discoveries raise the prospect of Israel becoming a net

energy exporter.

Israel was unprepared for the breadth of these discoveries and has rapidly been working to

establish a regulatory framework that would support resource development in a responsible and

sustainable manner. The country is actively seeking out partners to assist in achieving these

goals, presenting an increasingly attractive business environment. Yet to leverage the

opportunities expected to arise over the next five to 10 years, international companies would

benefit from a deeper understanding of the interests and concerns affecting the development of

Israel’s natural gas market.

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Gas Exploration Activities in Israel

In 1954, Israel found its first onshore gas well later in 1955 the first big onshore discovery in

Heletz oil field is made. In 1999, first offshore discovery of Israel was made in Noa gas field.

Exploration activity increased drastically after the discovery of the giant Tamar, Dalit and

Leviathan fields in 2009-2010. Until now, more than 500 exploration and production wells have

been drilled, 50 of them offshore32 offshore licenses and 4 offshore leases are valid at present.

Open offshore area which is not covered by current petroleum rights is closed for exploration

and production, new licenses will not be granted offshore in the near future.

The exploration and production of gas deposits in Israel are conducted by private corporations,

both Israeli and international. The directives and regulations with respect to said activity are

prescribed in the Oil Law, 1952 (hereinafter - the Oil Law). The Oil Law determines that no

person is to explore for natural gas other than under a preliminary permit, under a license or

under a lease deed.

Development of Israel’s natural gas export policy is in construction, major issue is about how to

implement policies that balance the country’s long-term energy security with the need to

establish concrete export quotas demanded by investors. To develop this policy, the Israeli

government mandated the creation of an inter-ministerial committee.

There are no trade tie ups and agreements in the energy sector so far between Israel and India,

though according to Press Trust of India, alternative energy is amongst one of the priority areas

for enhanced collaboration between two countries and during the last year visit to Israel by

External Affairs Minister of India, Minister for National Infrastructure Uzi Landau, who also

holds the Energy & Water Resources portfolio, expressed that Israel will take forward the

interest in the energy sector collaboration. During initial discussions, Israel has indicated its

willingness to give the state-run ONGC Videsh an equity stake, informed sources said.

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10.2 PESTEL ANALYSIS OF OIL & GAS SECTOR

I. POLITICAL FACTORS

ISRAEL INDIA

Though Israel has made huge oil and

gas discoveries offshore Mediterranean

Sea but still not major western

countries are not interested in investing

in this sector of the country due the fear

of attack by neighboring countries.

Even though Levant Basin Province is

one of the world's richest natural gas

reserves, it is located between countries

with infinite mutual hatred.

It touches the sea borders of Israel,

Lebanon, Palestine, the Republic of

Cyprus and the Turkish Republic of

Northern Cyprus.

Israel is almost in a state of war with

Lebanon. Lebanon has recently made

claims on Israel’s largest off-shore gas

discovery and are threatening armed

conflict if the Israelis attempt to

develop what they claim are Lebanese

resources.

Egypt has stopped selling its natural

gas to Israel as a result of Egypt’s

political unrest. Israel was importing

40% of its energy needs from Egypt.

Cyprus is acting as the natural mediator

in this dispute.

Taxation Policy of Israel is also quite

India already imports over 70 % of its crude

oil requirements

India approximately has 26 sedimentary

basins spread across 3.14 million sq. km

out of which 1.35 million sq. km. is deep

water.

As a part of Liberalization Policy of 1991,

some unexplored and slightly discovered

areas were opened for international

competitive bidding, PSC regime was

experimented with which resulted in

pronouncement of New Exploration &

Licensing Policy(NELP) in 1998.

In India all mineral resources (including oil

& gas) are owned by the central

government.

The Government has taken a number of

initiatives to promote this sector some of

which are stated below

a) Hydrocarbons Vision 2025

b) Provision in Twelfth five year plan

c) NELP (New Exploration Licensing

Policy)

d) OALP (still in process)

e) Policy for Changes in Price of

Petroleum Products

f) 100 % FDI in Oil and Gas Sector for

E&P Activities (50%-PSUs and 100%-

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stringent. The initial levy of taxes on

the companies will stand at 20%, and

will rise gradually to 50%, depending

upon amount of excess profits, while

rate of royalties will remain at its

current level of 12.5%.

private companies in case of refining)

Main Regulatory Bodies of the sector in

India are :

a) Petroleum and Natural Gas

Regulatory Board

b) Directorate General of Hydrocarbon

II. ECONOMIC FACTORS

ISRAEL INDIA

Usually Israel posts sizable amounts of

trade deficits, which are covered by

tourism, other service exports and

significant foreign investment inflows.

The global financial crisis of 2008-09

brought a brief recession in Israel, but

the country had entered the crisis with

solid fundamentals due to years of

prudent fiscal policy and resilient

banking sector.

Israel’s economic growth has been

increasing by on average 4% annually

from 2002 to 2012.

Israel’s per capita Gross Domestic

Product has remained approx. $30,000

in recent years.

Growth of the Israel’s economy is

largely relied on foreign investments

and constant increase in exports and

foreign investment.

Foreign direct investment has reached

to all time high of $11 billion in 2011

In 2011-12, this sector contributed Rs.

2,32,769 crore to Central and State

governments’ revenues by way of various

taxes (20.6% of total indirect taxes)

Coal and oil together account for 66% of

the energy consumption of India

India's oil reserves meet 25% of the

country's domestic oil demand.

India's oil and gas industry contributes over

15% to the Gross Domestic Product.

78% of the sedimentary area of the country

is yet to be explored.

India is one of the top contributors in the

growth of the refining sector in 2012 with

4.5 million barrels of crude oil processed

per day (mbpd).

Indian exports of refined petroleum

products reached to new record in October

2012 with over 1.5 mbpd, where diesel was

39 %, 25 % gasoline, 15 % naphtha and 8

% jet fuel.

India's petroleum product consumption’s

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which shows that international

investors are show their interest in

Israel's potential economy.

cumulative growth for the period April -

November 2012 remained 5.5 %

In November 2012, petrol consumption

remained highest at 13.9 %, growth of

high-speed diesel remained at 1.7 %.

India's shale gas reserves are at around 290

trillion cubic feet out of which 63 TCF

could be recovered.

Natural gas sector constitutes about 9.8 %

of primary energy consumption which is

speculated to grow up to 20 %.

Approx. 65 % of natural gas consumption is

consumed by power sector and fertilizer

sector.

Government hasbeen planning to design

fuel-efficiency ratings for automobiles to

promote sale of cars that consume less

diesel or petrol.

Indian oil ministry aims to reduce energy

import dependency from 80 per cent

(current) to 50 per cent by 2020.

III. SOCIAL FACTORS

ISRAEL INDIA

Though it will take years before the

government will reap meaningful gas

revenues, it has already set up a

sovereign wealth fund to manage part

of the new wealth.

The country imported significant

amount of its gas from its neighbour to

This sector employed around 1,30,000

people in 2009-2010.

Like other heavy industries, O&G

exploration and production operations can

pose a significant risk to health.

Unlike most heavy industries which are

static in terms of their location and work

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the south, Egypt which in this year was

interrupted due to attacks on gas

pipelines running through the Sinai

desert.

Israel imports nearly all of its oil

useswhich stand for approx. 100

million barrels a year, from Russia and

the former Soviet republics.

force, the potential for risk to health

increases in exploration and production

activities as they are usually carried out in

hostile as well as remote environments.

Unbalance between individual and

environment significantly disturbs the

physical equilibrium and causes anxiety

and frustration which often results in slip of

behavior, errors, safety related incidents or

accidents etc.

The most common social risks involved in

this sector are

• Landlessness

• Joblessness

• Homelessness

• Food insecurity

• Poor health level

• Loss of assets

IV. TECHNOLOGICAL FACTORS

ISRAEL INDIA

From the gas infrastructure view-point,

Israel has seen the development of both

offshore and onshore infrastructure in

the light of Mari-B discovery and

imports from Egypt.

It is expected that with the growth in

supply with the development of Tamar,

future expansions will push gas north

as well as east of the country leading to

conversion of existing plants to gas and

India seeks Israel’s expertise in renewable

energy sector.

At a recent meet, with representatives from

both the Indian as well as Israeli

Governments, India sought Israel’s

expertise in the renewable energy sector to

meet its ambitious target of 30,000 MW of

power over the next five years.

40 per cent of the population of the Indian

does not have access to energy.

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new gas fired plants.

If LNG receiving and regasification

terminal is built, then it will provide

some short-term flexibility and in the

long run, some more infrastructure will

be needed.

However as the gas infrastructure

develops and Israel’s power sector and

industrial sector become increasingly

dependent on gas supplies, the

requirement for flexibility and system

security will also become greater.

Petrotech, a registered body which is set up

by the qualified and distinguished members

from public, multinational, private and

government in the Petroleum Sector to

discuss and showcase the achievements and

developments of the Oil & Gas Industry in

India; develop co-operation in the industry

and share national and international

experience and expertise in Oil & Gas

business.

A technological breakthrough was recently

made by Japan Oil Gas and Metals National

Corporation (JOGMEC) in which it was

successful in extraction of natural gas from

methane hydrate sea-bed deposits (also

called "fire ice" reason it being a white

crystalline solid that burns).

India has some of the biggest fire ice

reserves in the world. In case, technological

progress may allow gas to be extracted

from fire ice safely and economically then

it will be extremely beneficial to India.

Just hoping that simply India can buy

hydrate extraction technology after it will

be developed in the USA andJapan will not

do.

Deposits in Japan and the USA are mostly

found in sandstone whereas the biggest

Indian deposits, particularly those in the K-

G basin, were found in fractured shales.

Hence, the exploratory techniques which

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have been developed in the US and Japan

may not be put in use in India unless some

modification. India must develop her own

technical capabilities.

India's oil companies are forced to spend

crores of rupees by way of consumer

subsidies, but a few crores for R&D have

not been spared.

V. ENVIRONMENTAL FACTORS

ISRAEL INDIA

In 2012 the Israeli Government

released a new series of guidelines

which was meant to ensure that

entrepreneurs seeking offshore gas and

oil exploration permits meet more

stringent criteria.

Under the New land exploration

permits, entrepreneurs would be

required to deposit as guarantee amount

of 10% of the overall project; and for

offshore drilling, entrepreneurs would

have to deposit guarantee amount of

5% of the overall project.

These guidelines aim to allow

entrepreneurs to maximize their search

for alternative energy sources, while

setting in place the proper

environmental protection protocols.

Some say that Israel is not equipped for

the new challenge of pumping large

Environmental Impact of Indian Oil & Gas

Sector are classified below

• Human, Socio-Economic And Cultural

Impacts

• Atmospheric Impacts

• Aquatic Impacts

• Terrestrial Impacts

• Ecosystem Impact

• Potential Emergencies

The abovementioned impacts have been

briefly discussed in this report

The Indian Government is set to plan for

introduction of fuel-efficiency ratings for

automobiles which will encourage sale of

cars consuming less petrol or diesel.

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quantities of fuel from the sea and this

could result in extremely costly

economic and environmental

consequences.

Ministry of Environment Protection say

that Israel doesn’t have the requisite

technology to deal with oil handling

and transport and such lack of

preparation to deal with oil and gas

reserves can lead to very serious

problems such as oil spill.

Israel’s Energy and Water Resources

Minister, Mr. Uzi Landau spoke

publicly with great fervour about the

significance of preserving the marine

environment while developing gas

resources but he chose not to mention

that Israel has refused to accept the

regional treaty to protect the

Mediterranean Sea named Offshore

Protocol of the Barcelona Convention.

VI. LEGAL FACTORS

ISRAEL INDIA

Laws and regulations with respect to

O&G sector are applicable in Israel are:

• 1952: The Oil Law

• 1953: The Oil Regulations

• 1956: Income Tax (Deductions

from the Income of Holders of Oil

Rights) Regulations

The one of the major drawback in the

Exploration and Production of Oil and

Gassector is that the regulatory body of the

sectordoesn’t have any statutory value.

Upstream Sector

The upstream sector is also known as the E&P

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• 1961: The Income Tax Ordinance

[New Version]

• 1988: Income Tax (Rules for

Calculating Tax for the Holding and

Sale of Participation Units in an Oil

Exploration Partnership)

Regulations

• 2011: Petroleum Profit Tax Law

Petroleum Profit Tax Law a.k.a.

‘Sheshinski Law’ states that the initial

levy of taxes on the companies will

stand at 20%, and will rise gradually to

50%, depending on the amount of

excess profits whereas the rate of

royalties will remain same at its current

level of 12.5%.

According to various estimations,

partnership profits from Tamar gas

field itself should reach around $15

billion by 2040.

The E&P of gas deposits in Israel are

conducted by private entities, both

Israeli and international. The directives

and regulations with respect to said

activity are prescribed in the Oil Law,

1952

Three types of oil rights are issued to

entities in the field: preliminary

permits, licenses and leases.

(Exploration and Production) Sector of Oil and

Gas. The laws directly related to upstream

sector is stated as follows:

Constitution of India;

Oilfields (Regulation and Development)

Act, 1948; and

Petroleum and Natural Gas Rules, 1959

Downstream

The laws directly related to downstream sector

are stated below:

Land acquisition Act, 1894;

The Petroleum Act, 1934;

The Petroleum Minerals Pipelines Act,

1962; and

Petroleum and Natural Gas Regulatory

Board Act, 2006.

TABLE 10.1

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10.3 COMPARATIVE ANALYSIS OF ISRAEL WITH INDIA

POWER & ENERGY SECTOR - Production-Consumption & Export-Import

Particulars

ISRAEL INDIA

Figures (Year) Figures (Year)

OIL

Production 4,029 bbl/day

(2010) 954,000 bbl/day (2010)

Consumption 238,000 bbl/day (2010) 3.182 million bbl/day

(2010)

Export 86,010 bbl/day

(2009) 825,600 bbl/day (2009)

Import 282,200 bbl/day (2009) 3.06 million bbl/day

(2009)

Proved Reserves 1.94 million bbl

(1 January 2011)

5.682 billion bbl

(1 January 2011)

NATUARAL GAS

Production 1.55 billion cu m

(2009)

52.8 billion cu m

(2010)

Consumption 3.25 billion cu m

(2009)

64.95 billion cu m

(2010)

Export 0 cu m

(2009)

0 cu m

(2010)

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Import 1.7 billion cu m

(2009)

12.15 billion cu m

(2010)

Proved Reserves 198.2 billion cu m

(1 January 2011)

1.074 trillion cu m

(1 January 2011)

ELECTRICITY

Production 53.04 billion kWh

(2008)

835.3 billion kWh

(2009)

Consumption 47.16 billion kWh

(2008)

600.6 billion kWh

(2008)

Export 3.666 billion kWh

(2008)

810 million kWh

(2009)

Import NA kWh (2008) 5.27 billion kWh

(2009)

TABLE 10.3

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10.4 PROCESS OF E&P ACTIVITIES ISRAEL

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INDIA

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10.5 COMPANY CASE STUDIES

Six companies from oil and gas sector, three from Israel and three from India are studied in brief

to analyze the opportunities and challenges for Indian companies which have establishing

business in Israel. Companies selected are leading companies in oil and gas sector of their

respective countries.

O&G Companies in Israel

i. PAZ

Overview: The PAZ Group, one of the Israel’s leading energy corporations, was established in

1922 and has served successfully for 90 years as the prominent brand of the economy. The group

is a public corporation and main business area covers Energy and Retail sector. Paz is Israel’s

first energy company which owns a refineryin, and supplies one third of country's fuel products.

It holds 30% of the Israeli fuel market and 31% of the Israeli gas stations.

Main Business Activities:PAZ Group is present in the refining, producing, storing, importing

and marketing of fuel products. Moreover, Paz has fuel product storage and distribution

terminals and a network of hundreds of filling stations, convenience stores and retail complexes.

Divisions: There are three divisions PAZ which are:

a) Retail and Wholesale:It carries out PAZ's real estate, retail and marketing operations.

b) Industries and Services: It carries out the operations of PAZ’s subsidiaries which are

involved in developing, manufacturing and marketing fuel by products.

c) Refining and Logistics:(Paz Ashdod Oil Refinery)is involved in manufacturing petroleum

products & electricity, both for its own consumption and for selling to customers.

Future Outlook: The Company’s refining facilities are currently undergoing an upgrade which

will increase refinery turnover to approximately more than five million tons per annum. This

move will improve PAZ refineries’ product mix, decrease/reduce dependency of the Company

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on external sources & imported materials, and increase production of electricity to more than 100

MW.

ii. DELEK

Overview: Delek Israel Fuel Corporation, founded in 1951 by the Govt of Israel,deals in energy

& logistics. It has hundreds of gas stations in Israel itself, convenience stores & retail areas, and

finally a successful IPO to its credit.

Main Business Activities: Delek is involved in energy & infrastructure activities, with some

investments in upstream & downstream energy, water desalination & power plants. Delek’s

subsidiaries are involved infinancial and insurance services. Delek has built an extensive

network of global downstream assets, including 1,900 gas stations and convenience stores in the

U.S., Europe and Israel, and petroleum refineries in the U.S.

Asset Holdings: Delek holds assets in Mari B gas field, Dalit gas field, Leviathan gas field,

Tamar gas field, Tanin gas field, Dolphin gas field, Noa and Pinnacles, Aphrodite gas field, Yam

Tethys Partnership. Following table shows the percentage of asset holdings in Israel gas field:

Gas Field

Holdings

Leviathan 45%

Tamar 32%

Tanin 53%

Mari B 53%

Dalit 32%

Dolphin 45%

Noa 53%

Pinnacles 53%

Divisions: Delek runs three divisions which are: a) Gas Station and Commercial Area includes

the sale of fuels at public gas stations, operation of convenience stores in the fueling areas, and

development, establishment and operation of public gas stations and convenience stores, b)

Direct Marketing includes direct marketing and distribution of petroleum products in areas

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other than gas stations and commerce andc) Storage and Distribution Of Fuels: Providing

infrastructure services to the fuel market (storage and distribution of fuels).

iii. BAZAN Oil Refineries

Overview: Bazan, Oil RefineriesLtd. (ORL), is among Israel’s largest energy groups. It was

established in 1938 and privatized in 2007, located in the bay area of Haifa, and Israel's largest

Oil refinery. Refining capacity per year of ORL is around 9.8 million tons of crude oil.

Main Business Activities: Its operations include one of the largest and most complex refineries

in the Eastern Mediterranean, integrated petrochemical and aromatic manufacturing facilities and

a global trading business. It provides a variety of products used in private consumption,

industrial operation, infrastructures, agriculture and transportation.

Divisions: The divisions include refining, polymers and aromatics.

a) Refining: company’s 90% of a business represents refining activities. By using complex

refinery facilities ORL produces refined products with a high added value. The Company's

maximum crude oil refining capacity is approximately 27,000 tons per day.

b)Polymers & aromatics:Through wholly-owned subsidiaries company is active in the area of

Aromatics and Polymers which are Gadiv Petrochemical Industries Ltd. and Carmel Olefins Ltd.

The Company also provides infrastructure services; it also providespower and heat services to

industrial customers in the Haifa Bay.

O&G Companies in India

i. INDIAN OIL

Overview: Indian Oil Corporation Ltd. incorporated in 1964, is Public ltd. Company and India’s

largest company by sales with a turnover of Rs. 4, 09,957 crore ($ 85,550 million) and profit of

Rs. 3,955 crore ($ 825 million) for the year 2011-12, having a dominant market share, Indian Oil

is widely recognized as India’s dominant energy brand and customers perceive Indian Oil as a

symbol of reliability for high-quality products & services.

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Business Areas: Main business areas include refining, pipelines, natural gas and petrochemical

a) Refining- Indian Oil controls 10 of India’s 22 refineries. Refining capacity of the group is

1.30 million barrels per day which makes itthe group with the largest share among refining

companies in India with 31% share of national refining capacity.

b) Pipelines- The Company has anextensive network of 11,163 km in length of petroleum

product,crude oil and gas pipelines with the capacity of around 77.258 million metric tons/year

of oil and 10 million metric standard cubic meters/day of gas. The operational turnover of

pipelines was calculated at 75.55 million metric tons during FY: 2011-12.

c) Natural Gas- Indian Oil is a co-promoter of Petronet LNG Limited (PLL) for setting up

Liquefied Natural Gas terminals at Dahej & Kochi. In India, the demand for Natural Gas has

been consistently growing and it can’t be met by indigenous production (currently in operation).

Hence, Indian Oil is currently in the process of sourcing some more quantities of LNG in order

to meet the country’s increasing requirements.

Future Outlook: Indian oil’s future projects include 15 mmtpa grassroots refinery at Paradip,

Orissa, naphtha cracker and polymer. Panipat refinery expansion from 12 to 15 mmtpa The

Corporation has envisaged an investment of around Rs. 30,000 crore in the petrochemical

business in a few years from now. The Company is also focusing on increasing its name and

presence in the country’s petrochemical sector. Petrochemical business has been identified as a

main/prime driver of the Company’s future growth.

ii. ADANI

Overview: Adani is a conglomerate group with its formidable presence in numerous and

different businesses across the world like Infrastructure, Power, Global Trading, Logistics,

Energy, Port & SEZ, Mining, Oil & Gas, Agri Business, FMCG products, Real Estate

Development, Bunkering. Ithas entered the power sector in 1996. It is now in a Public sector unit

having headquartered in Ahmedabad.

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Adani Power Limited (APL): Adani Power Limited has commissioned the 1st supercritical 660

MW power unit in India. The 1st power-transmission project of around 400KV Double Circuit

Transmission System from Mundra plant to Dehgam (430 kms) has been released with two more

in the implementation stage.

Business Areas: Main three activities includes power generation, power transmission and solar

power

a) Power Generation: Mundra Thermal Power Project, Tiroda Thermal Power Project, Kawai

Thermal Power Project,

b) Power Transmission: Already APL has developed & commissioned around 400 KV D/C

dedicated Mundra-Dehgam transmission line of about 430 Kms, which is the by far the longest

dedicated transmission line by any private sector.

c) Solar Power: APL is also setting up solar project of around 100 MW at Surendranagar,

Gujarat.

Future Outlook: Upcoming power projects include Pench Thermal Power Project, Bhadreshwar

Thermal Power Project.

iii. ONGC

Overview: ONGC (Oil and Natural Gas Corporation) is the only fully–integrated petroleum

company of India. It operates along the whole/entire hydrocarbon value chain. ONGC, founded

on 14 August, 1956 by Indian Government (current holding of 69.23% stake in equity), is

involved in exploring & exploiting hydrocarbons in 26 sedimentary basins of the country, and it

also owns & operates more than 11,000 kilometers of pipelines in India. CurrentlyONGC

Videsh, ONGC’s international subsidiary, has projects in 15 different countries.

Business Activities: In India,ONGC has, till now, discovered 6 out of 7producing basins. It has

approximately 7.59 billion tonnes of in-place reserves of hydrocarbon. It has made more than

320 discoveries of O&G and reserves of 2.69 Billion Metric tonnes of Oil plusOil Equivalent

Gas from domestic acreages.Cumulatively the Company has produced approximately 851 MMT

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(Million Metric Tonnes) of crude oil & around 532 BCM (Billion Cubic Meters) of Natural Gas,

from about 111 fields. The Company has, till now, won 121 out of 235 Blocks (which is more

than 50% in 8 rounds of bidding), under the NELP of the Indian Government. It currently

produces more than 1.24 million barrels of oil equivalent per day, contributing to more than 64%

of the country’s domestic production. The Company possesses about 1/10 of the total refining

capacity of India.

ONGC Videsh: ONGC Videsh Ltd. (OVL) is ONGC's wholly-owned subsidiary. It is India’s

biggest multinational, with around 30 O&G projectsin 15 different countries with a cumulative

investment of more than USD 15 billion, to source equity for energy (O&G) security of India.

Future outlook: ONGC targets to double its production over the span of one year period with 4-

5 per cent growth wherein present growth rate is 2 percent.

10.6 OPPORTUNITIES

Since Israel's natural gas reserves have been estimated at 700 billion cubic metres (bcm) which is

worth around $240 billion, there exists a host of opportunities for India in the multi-faceted

country. India imports around 70-80% of its needs of oil and gas. In addition 100% FDI is

allowed in the oil and gas sector in India. Hence India can enter into an MOU with Israel under

which Indian Companies can carry out E & P activities in Israel. Since India is the 2nd most

populous country in the world, its future demand of oil and gas is expected to be huge and

consistent. Therefore Israel can find a consistent export partner in India and India a reliable

import partner in Israel. India can hope to receive tax benefits, subsidies etc. from Israel due to

its massive and long-term demand.

India can even offer the Israeli Government the some stake in its Public Oil and Gas Companies

in return of carrying E & P activities in Israel. This would lead to sharing of profits of Indian

Companies with that of Israeli Government which would be a lucrative and profitable deal for

Israel. In this way both the countries can grow and prosper.

Of all the Oil & Gas companies in India, ONGC would be an ideal choice for carrying out

Exploration and Production Activities in Israel. Further it can also carry out Refining Activities

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in Israel as India is the 5th

largest fifth largest country in the world in terms of refining capacity

and so it can competently handle Refining Activities in Israel.

CHALLENGES

One major challenge that India may face by entering into trade of oil and gas with Israel is the

risk of war of Israel with neighboring countries and political unrest/instability of Israel. If at any

time a war breaks out between Israel and its neighboring countries, then India will be adversely

impacted both in terms of trade with Israel and its neighboring countries.

Another challenge that India can face is transportation of Oil and Gas from Israel to India. The

only means of transport of oil and gas which India can adopt is sea route as India’s neighboring

countries can pose threats to the same. Hence either oil or gas can be shipped via sea or

transported via pipelines under the sea bed which will most probably prove to be quite expensive

and cumbersome process.

Further some experts believe that while extracting crude oil a lot of oil is collected but in case of

shale oil, most of it is economically not recoverable. In addition to this cost of extracting crude

oil is much less than the cost of extracting shale oil. Shale oil extraction can prove to be

beneficial only when prices of crude oil rise.

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BIBLIOGRAPHY

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