A Growing Need for Social Entrepreneurship

Creating a Positive Social and Environmental Impact

Sandra Poirier, EdD,

Middle Tennessee State University

Agenda: A Growing Need for Social Entrepreneurship

• Global Changes that have Encouraged Social Entrepreneurship

• Concepts and Thinking Tools that Create Value

• Examples of Global Projects

Global Changes that have Encouraged Social Entrepreneurship

More connections

190020102000

10

30

50

15 years

26 billion connected devices

25 years

5 billion connected people

100 years

1 billion connected places

20

40

Con

ne

ctio

ns (

bill

ion

)

2020

Our vision

50 billion connected devices

2010 2014

More communication

Voice

130

Data

160

Voice

210

Data

2300

CommunitiesInternet surf

MessagingOffice services Entertainment

content

Apps

1991: Total Cost $3054.82

2015: Smartphone $299.00

More function

Every day

$13 million crowdfunding

$2,7 billion e-commerce

133 million hours YouTube video

watched

2.7 billion photos posted

328 million app downloads

2.7 billion likes on Facebook

700,000new internet users

NEW BEHAVIORS

ICT Creating society benefits

Education

Health

Inclusion

Productivity

Competitiveness

Resources

Pollution

Climate change

PEOPLE

PROFIT

PLANET

Economic

Progress

Environment

Progress

Social

Progress

“

”

Changing the world is not a question of age, but mindset according to Paul Polman, CEO of Unilever.

Paul has been a leader in the corporate world for 35 years, and has used his background to build a new movement in this space...one that involves a commitment to social good.

125 years ago Unilever’s founder, Lord William Lever built a business around the sale and distribution of soap that not only proved to be profitable and sustainable, but which also played a pivotal role in transforming the health of Victorian Britain’s poor. Since then, Unilever has always strongly believed that the purpose of business is not to take from, but to serve society.

The “Bible” for Social Entrepreneurs

A recent report stated that 62 percent of surveyed millennials “only want to work for an organization

that delivers social and environmental impacts.”

Increasingly millennials want to work for companies where they can make a difference, positively influence others, and ultimately leave this world a better

place than they found it. That’s a life with a purpose.

THE GEM 2015 / 2016 GLOBAL REPORTThe majority of entrepreneurs worldwide are fueled by opportunity rather than necessity. They make up 78 percent of those in innovation-driven economies, and 69 percent in factor and efficiency-driven economies.

Factor, Efficiency, and Innovation Driven Economies

Factor-Driven

• Iran 9%

• Egypt 13%

• Angola 22%

• Bolivia 30%

Efficiency-Driven

• Russia 4%

• Hungary 7%

• Brazil 12%

• Peru 26%

Innovation-Driven

• Belgium 3%

• France 6%

• Ireland 8%

• USA 11%

Transforming SOCIETY

OPPORTUNITIES CHALLENGES

• Step change efficiency

• Market effectiveness

• One planet agenda

• Knowledge advancements

• Global community

• Innovation drive

Future of work

Wealth distribution

Power concentration

Integrity & Privacy

Digital resilience

Inclusion

››››››

Concepts and Thinking Tools that Create Value

What Exactly is Social Responsibility?

“A business that makes nothing but money is a poor business.”

American Entrepreneur Henry Ford-1903

Drivers of change

Engaging

culture

Convenience of

services

People empowerment

Efficiency

advancements

Immersive experiences

Market innovations

Productivity

development

Diversity and inclusion

Sustainable paradigm

The Transition to the Social Enterprise

Definition of Social Entrepreneur:

Bornstein (1998)A social entrepreneur is a path breaker with a powerful new idea who combines visionary and real-world problem-solving creativity, has a strong ethical fiber, and is totally possessed by his or her vision for change.

Brinckerhoff (2009)A social entrepreneur is someone who takes reasonable risk on behalf of the people their organization serves.

Leadbeater (1997)Social entrepreneurs are entrepreneurial, innovative, and “transformatory” individuals who are also: leaders, storytellers, people managers, visionary opportunists and alliance builders. They recognize a social problem and organize, create, and manage a venture to make social change.

Definition of a Change AgentEmployed by a company or organization to change organization and management. She/he recognizes the opportunity for change, identifies the best approach, and makes that change happen….

Unique and common characteristics of profit-oriented entrepreneurs and social entrepreneurs

Unique characteristics of the profit-oriented entrepreneur

High achiever

Risk bearer

Organizer

Strategic thinker

Value creator

Holistic

Arbitrageur

Characteristics common to both types

Innovator

Dedicated

Initiative taker

Leader

Opportunity alert

Persistent

Committed

Unique characteristics of the social entrepreneur

Mission leader

Emotionally charged

Change agent

Opinion leader

Social value creator

Socially alert

Manager

Visionary

Highly accountable

“

”

Despite spending vast amounts of money, philanthropists often fall short of solving the world’s most pressing problems. Catalytic philanthropy is an approach practiced by innovative donors to create transformative change.

http://www.fsg.org/ideas-in-action/catalytic-philanthropy

Catalytic Philanthropy

“

”

Collective impact occurs when organizations from different sectors agree to solve a specific social problem using a common agenda, aligning their efforts, and using common measures of success.

http://www.fsg.org/ideas-in-action/collective-impact

Collective Impact

“

”

Inclusive markets work helps develop and scale inclusive business models that create new opportunities and better lives for the global poor.

http://www.fsg.org/ideas-in-action/inclusive-markets

Inclusive Markets

“

”

Shared value is created when companies recognize that there are tremendous opportunities for innovation and growth in treating social problems as business objectives.

http://www.fsg.org/ideas-in-action/shared-value

Shared Value

Ecocycle Mapping Illuminates Opportunities for New Innovation, Increased Effectiveness

Actor Mapping-System Thinking Tool

Timeline Mapping: System Thinking Tool

World Café-System Thinking Tool

“

”

The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts.

Malcom Gladwell describes in his book, “The Tipping Point“

Change is not dependent upon their skills, but also the culture in which they exist. You cannot be a connector if you are in an environment where people do not want to come together. So although a change agent can trigger growth in an organization, the culture in which they exist or are brought into has a huge bearing on their success. For example. if a school embodies itself as a true learning organization, change will happen much quicker.

Examples of Global Projects

Technology for good

CITY OF

CURITIBA

REFUGEES

UNITED

CITY OF

MUMBAI

CONNECT

TO LEARN

Young Social Entrepreneurs

Fortune Magazine’s List

Fortune’s Change the World List

Vodafone & SafaricomM-Pesa—which lets people who lack bank accounts use their smartphones to save and transfer money, receive pensions, and pay bills—was a worthwhile idea but didn’t imagine it would transform the regional economy.

GoogleIs there a greater force against ignorance than Google? The search giant’s knowledge-bearing tentacles extend to every cranny of the globe, empowering its billion-plus users with information of all varieties—and in 159 languages. Processing over 100 billion queries a month, Google has so profoundly changed our world that it’s hard to remember life before it

ToyotaSeptember, Toyota speeds into the unknown once again as it launches the Toyota Mirai, the world’s first mass-produced fuel-cell vehicle. Powered by hydrogen and emitting nothing but drops of water, it could be even more eco-friendly than its electric-vehicle peers. Prius

In 2030…

New buildings generate

more energy than they

consume

3D printing and drone

delivery provides close to

real time supply

Millions of people have

a life expectancy of

150 years or more

Food is grown in

skyscrapers

Cash is all digital and

virtual currencies

capture a large share of

GDP

Actors are out of work,

replaced by animated

artists

Learning a second

language is no longer

necessary

You don’t need to drive

your car unless you want

to

A new golden age

A Networked Society where every person and every industry is empowered to reach their full potential.

Thank You

Sandra Poirier, EdD, CFCS, LD/N

Professor,

Middle Tennessee State University

Murfreesboro, TN

References:

Couros, G. (2013, January 26). 5 Characteristics of a change agent [Blog Post]. Retrieved from http://georgecouros.ca/blog/archives/3615

https://www.td.org/Publications/Magazines/TD/TD-Archive/2013/07/Three-Qualities-of-Highly-Successful-Change-Agents

Carpenter, M.A & Dunung, S.P. (2015). Chapter 11, Global Entrepreneurship and Intrapreneurship. Intrnational Business: Opportunities and

Challenges in a Flattening World, Flatworld Knowledge, Washington, D.C.

GEM-Global Entreprenurial Monitor. Two Thirds of the Adults Worldwide Think that Entrepreneurship is a Good Career Choice. Job

Retrieved from http://gemconsortium.org/about/news/29

Impact at Work Toolkit at https://www.netimpact.org/sites/default/files/documents/impact-work-toolkit.pdf

Ericsson-The Networked society at https://www.ericsson.com/networked-society

ASKOHA Changemakers at https://www.changemakers.com/

FSG at

https://mail.mtsu.edu/owa/#viewmodel=ReadMessageItem&ItemID=AAMkADA1MmFkYzU4LWFmOTktNGNjYy

05ZTA5LWNiY2FmODU2ZjY2ZABGAAAAAAB5Cy8BPWixSK1E10H%2B%2FaDUBwCRk9CfHGQyTYKqTFP9%2BvPRAA

AAwhX%2BAAAbfj0VoWjyTYcUoFg0dtP3AAChCZuPAAA%3D&wid=30&ispopout=1