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A new business plan by Simon (BUBT)

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Welcome

To

ThePresentation

Session

8/4/2019 A new business plan by Simon (BUBT)

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Business Plan

Of 

“BRAND COM Laptopz 

& Accessoriez” 

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Simon Haque ID: 08 09 21 01 018

Intake: 18 th 

Section: 01

Pro: BBA

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IntroductionName: BRAND COM Laptopz & Accessoriz.

Idea : It is a partially importing Business.

Laptops will be imported from Singapore

exported by one of our friend living thereand We’ll sell those here in lower price

 than the market price. We will provide

also installment facility and free servicing

for 5 years. Besides, we will also sell other

electronics items according to the

demand.

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Mission & Vision

Mission: To earn profit as well as

fulfilling the demand of laptops

specially students at a fair price in a

easy way.

Vision: To expand the business to get

a dealership & fulfill the demand of

laptop of the students of Bangladesh.

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Description of ventureProduct (s): Mainly Laptop & other

accessories like iphone, mobile,

camera etc.

Service: Computer servicing.

Size: It is a small partnership

 business at initial stage. But in

future, it will be vast.

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Operational Plan

We will bringLaptops from Singapore. One of

our friend is going to supply this. We have to

spend BDT. 40,000 – 45,000 to get a laptop. We

 will sell it at BDT. 45,000 – 50,000.

We will also offer installment facilities.

In that case, the customer has to pay extra

2000/- or 3000/-.

There we will also provide computer servicing

facility.

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Capital Process

Fund Design:

Equity – 60%

Debt – 40%

Fund Raising:

Equity 

Each partner ------ 60,000/-

5 partners ------ 3,00,000/-

Debt  

Each Partner -------- 40,000/-5 partners ------------ 2,00, 000/-

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Application of fund:

Particulars BDT.Shop rent Advance 1,00,000/-

Decoration 50,000/-

Utilities 10,000/-

Others rest

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Demand Analysis

For each Partner

Existing:

In friends & Relatives: at least 9 pcs.

Potential:

Familiar persons or friends & relatives: upto

 30 pcs.

So, total demand right now = 9+30 = 39 pcs.

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Target Market:

Students who are willing to buy laptops and

interested in installment.

Time Estimated sales units

In 2 months by 1 partner 40 pcs

In 1 year (40 x 6) 240 pcs

In 1 year by 5 partners (240 x 5) 1200 pcs or 1000 pcs

In 1 year total profit (1000 x 4051.5 ) 40,51,500 / -

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SWOT  Analysis 

Strength

Installment Payment.

Low Price.

Quality Product.

5 years free servicing.

Weakness

Inexperience.

Low Capital.

Only one supplier.

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SWOT  Analysis 

Opportunity

Expansion of business

Becoming a leader of

 that market.Getting experievce to

start a new business.

Threats

Competitors.

Increasing the VAT.

Local politics.

Supplier’s

unhelpfulness.

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Marketing Plan1. Pricing:: The price of our product will be

45,000/- to 50,000/-.Profit will be 10%.

Profit = Unit cost / (1 – expected profit

margin) – Unit cost= 40,000 / (1 - .10) – 40,000

= 44,444.44 – 40,000 = 4,444.44

Price = Unit cost + Profit Margin

= 40,000 + 4,444 .44 = 44,444.44.

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2. Distribution: At first, we will set up our

office cum shop at Mirpur-10.

 3. Promotion:

Leaflet

Banner

Mouth-to-mouth promotion.

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Cost SheetParticulars 100 Units

(BDT)

Per Unit

(BDT)

Purchase (40,000 x 100)

(+) Carriage Inward

40,00,000

1,000

40,000

10

Prime Cost / Cost of goods sold

Salary of StaffsTelephone

Utilities

Advertising

40,01,000

 36,0002500

12,000

5,000

40,010

 3,60025

1,200

50

Total Cost(+) Profit (10%)

40,51,5004,05,150

40,5154,051.5

Sales 44,56,650 44,566.5

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Break Even AnalysisHere,

Total Fixed Cost = BDT. 2,00,000.

Selling Price = BDT. 48,618.

Variable Cost Per Unit = BDT. 83.

We know,

Break Even point (Q) = Total Fixed Cost / (Selling Price – Variable Cost Per Unit)

= 2,00,000 / (48,618 - 83)

= 4.12 or 5 pcs.

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Pro Forma Income Statement (1 st year)Particulars BDT BDT

Sales revenue (44,566.5 x 1000) 4,45,66,500(-) Cost of goods sold (1000 x 40,000)

(-) Inward Carriage

4,00,00,000

10,0004,00,10,000

Gross Profit 45,56,500

(-) Operating Expense:

AdvertisingSalary

Rent

Others

5,000 36,000

12,000

 30,000

83,000

Earnings before Tax 44,73,500

(-) Tax 4,95,950

Net Profit 39,77,550

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Pro Forma Income Statement (2nd year)Particulars BDT BDT

Sales revenue (44,566.5 x 1500) 6,68,49,750(-) Cost of goods sold (1500 x 40,000)

(-) Inward Carriage

6,00,00,000

15,0006,00,15,000

Gross Profit 68,34,750

(-) Operating Expense:

AdvertisingSalary

Rent

Others

8,000 38,000

12,000

 30,000

86,000

Earnings before Tax 67,48,750

(-) Tax 6,97,355

Net Profit 60,51,395

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Pro Forma Income Statement (3rd year)Particulars BDT BDT

Sales revenue (44,566.5 x 1200) 5,34,79,800(-) Cost of goods sold (1200 x 40,000)

(-) Inward Carriage

4,80,00,000

15,000

4,80,15,000

Gross Profit 54,64,800

(-) Operating Expense:

Advertising

Salary

Rent

Others

12,000

 38,000

12,000

 30,000

92,000

Earnings before Tax 53,72,800

(-) Tax 5,48,912

Net Profit 48,23,888

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Pro Forma Balance Sheet (1st year)

Particulars BDT BDT

Assets:Current assets -

Cash

Bank

Accounts Receivable

Fixed Asset

Initial Cost

5,00,000

27,77,550

10,00,000 42,77,550

2,00,000

 3,00,000

Total Asset 47,77,550

Liabilities:

Accounts Payable

LoanCapital

(+) Net profit

1,00,000

2,00,0005,00,000

 39,77,550

Total Liabilities 47,77,550

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Pro Forma Balance Sheet (2nd year)

Particulars BDT BDT

Assets:Current assets -

Cash

Bank

Accounts Receivable

Fixed Asset

Initial Cost

8,00,000

40,51,395

15,00,000 42,77,550

2,00,000

 3,00,000

Total Asset 68,51,395

Liabilities:

Accounts Payable

LoanCapital

(+) Net profit

1,00,000

2,00,0005,00,000

60,51,395

Total Liabilities 68,51,395

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Pro Forma Balance Sheet (3rd year)

Particulars BDT BDT

Assets:Current assets -

Cash

Bank

Accounts Receivable

Fixed Asset

Initial Cost

7,00,000

26,23,888

18,00,000 51,23,888

2,00,000

 3,00,000

Total Asset 56,23,888

Liabilities:

Accounts Payable

LoanCapital

(+) Net profit

1,00,000

2,00,0005,00,000

48,23,888

Total Liabilities 56,23,888

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Trend of the business 

O

I

1 st yr 2 nd yr 3 rd yr 4 th yr 

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Thank

youall

foryour

valuableattention