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126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com An ISO 9001:2008 Company Pressman PR Case Study: 2015 Client: IG International A passion for fruits IG International Pvt. Ltd., a leading marketer and distributor of high quality fresh fruit have retained us to provide them support for their corporate and marketing communications. IG International is one of the country’s leading names in fresh fruit imports and exports and have been instrumental in bringing a wide range of exotic fruits from all over the world to India. IG International imports apples, cherries, kiwis, oranges, plums, pears, sweet tamarind, etc. from most reputed suppliers globally. IG International’s subsidiary, IG Supply Chain Pvt. Ltd., is in the cold chain infrastructure business and has Controlled Atmosphere warehousing facilities (total capacity: 25000 pallets) in Mumbai, Chennai, Bangalore, Jaipur and Amravati. The company has a fleet of 50 refrigerated trucks and also provides third party logistics support to various companies. We have succeeded in enhancing the client’s brand by giving them the right visibility in both general as well as trade and industry media. Every significant development in the company is considered from a media perspective. Export of grapes, bananas and kinnows; imports of Kiwi fruits, Fremont Mandarins, Hass Avocados, etc. and the expansion in their cold chain infrastructure have all provided interesting angles for creation of stories for the client.

A passion for fruits - Pressman PR126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore,

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Page 1: A passion for fruits - Pressman PR126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore,

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company

Pressman PR Case Study: 2015 Client: IG International

A passion for fruits IG International Pvt. Ltd., a leading marketer and distributor of high quality fresh fruit have retained us to provide them support for their corporate and marketing communications. IG International is one of the country’s leading names in fresh fruit imports and exports and have been instrumental in bringing a wide range of exotic fruits from all over the world to India. IG International imports apples, cherries, kiwis, oranges, plums, pears, sweet tamarind, etc. from most reputed suppliers globally.

IG International’s subsidiary, IG Supply Chain Pvt. Ltd., is in the cold chain infrastructure business and has Controlled Atmosphere warehousing facilities (total capacity: 25000 pallets) in Mumbai, Chennai, Bangalore, Jaipur and Amravati. The company has a fleet of 50 refrigerated trucks and also provides third party logistics support to various companies.

We have succeeded in enhancing the client’s brand by giving them the right visibility in both general as well as trade and industry media.

Every significant development in the company is considered from a media perspective. Export of grapes, bananas and kinnows; imports of Kiwi fruits, Fremont Mandarins, Hass Avocados, etc. and the expansion in their cold chain infrastructure have all provided interesting angles for creation of stories for the client.

Page 2: A passion for fruits - Pressman PR126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore,

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company

Page 3: A passion for fruits - Pressman PR126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore,

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company

Page 4: A passion for fruits - Pressman PR126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore,

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company