A VIEW FROM THE LOCAL LENS

Georgia SHAPE 2012-2014

Georgia Childhood Obesity • Georgia ranks 17th in the nation for childhood obesity

(Georgia ranked second in 2009)

• In May of 2012 Governor Deal Launched the Shape Initiative

• Public Health Commissioner Brenda Fitzgerald recruits expert

staff and Committee to implement Georgia Shape

Georgia SHAPE

Georgia SHAPE is a statewide, multi-agency, multi-

dimensional initiative of Governor Nathan Deal that

brings together the governmental, philanthropic,

academic and business communities to address

childhood obesity in Georgia

Georgia SHAPE Partners • 4-H Club

• Arthur M. Blank Foundation

• Atlanta Falcons Youth Foundation

• Board of County Commissioners

• Boys and Girls Club

• Bright From the Start

• CDC

• Centene

• Children's Healthcare of Atlanta

• CIGNA

• City of Atlanta

• Cobb/Douglas Health District

• Coca-Cola

• Department of Community Health

• Department of Human Resources

• Fulton County Board of Health

• GA Afterschool Investment Council

• GA Department of Agriculture

• GA Department of Education

• GA Department of Natural Resources

• GA Department of Transportation

• GA Governor’s Office

• GA State Board of Education

• Georgia Chamber of Commerce

• Voices for Georgia's Children

• Georgia Family Community Partnership

• Georgia Healthcare Foundation

• Georgia Learns

• Georgia Municipal Association

• Georgia Organics

• Georgia Recreation and Park Association

• Georgia Regents University

• Georgia Restaurant Association

• Georgia State University

• Good Sports

• Health M Powers

• Kaiser Permanente

• Novo Nordisk

• Safe Routes to School

• State Health Benefit Plan

• Southeast United Dairy Industry Association

• The Alliance for a Healthier Generation

• The Atlanta Braves Foundation

• The Giving Point

• UGA Cooperative Extension

• United Healthcare Georgia

• United Way

• University of Georgia

• University of West Georgia

• Georgia Chapter of the American Academy of Pediatrics

Nathan DealGovernor,

State of Georgia

Phillip Williams, PhDDean, College of Public Health,

University of Georgia

Casey CagleLieutenant Governor,

State of Georgia

Rob Schreiner, MDExecutive Medical Director,

SE Permanente Medical Group

Brenda Fitzgerald, MDCommissioner,

Georgia DPH

Jim ClarkPresident and Chief Executive Officer,

Boys & Girls Clubs of America

Donna HylandPresident & Chief Executive Officer,

Children’s Healthcare of Atlanta

Evelyn Johnson, MDVice President, Georgia Chapter, American Academy of Pediatrics

Barbara Hampton, CPAChairman,

State Board of Education

Ron ShipmanVice President. Environmental Affairs,

Georgia Power

David Satcher, MD, PhDDirector, Satcher Health Leadership

Institute; Director, Center of Excellence on Health Disparities, Morehouse School of Medicine

Clyde TuggleSenior Vice President, Chief Public Affairs and Communications Officer, The Coca-

Cola Company

Teya RyanPresident and Executive Director,

Georgia Public Broadcasting

John BareVice President,

Arthur M. Blank Foundation

Members of the Governor’s Advisory Council on Childhood Obesity

Co-ChairCo-Chair

Tom HensleyPresident,

Fieldale Farms Corporation

John AlpersVP of Sales and Marketing, Royal Food

Service

Georgia Shape Strategic Plan

FitnessGram

Assessments:

1. Aerobic Capacity

2. Flexibility

3. Muscular Strength

4. Muscular Endurance

5. BMI (Body Mass Index)

2012-2013 FitnessGram Results • 41% of Georgia children are overweight or obese

• Only 19% of Georgia children were able to pass all SHAPE basic fitness tests

• 25% of Georgia children were not able to pass ANY SHAPE basic fitness tests

• There is improvement, but we have work to do!

Objective 1:

Improve Aerobic Capacity Healthy Fitness Zone measure for the Public School K-12 Population by 1% each year beginning with the 2013 data set.

• Aerobic Capacity HFZ measures improve from 64% (2013) to 67% by 2016

• Aerobic Capacity HFZ measures improve from 64% (2013) to 74% by 2023

Sope Creek Elem. School:

Physical Activity Model

1. Regular academic schedule is maintained

• Classroom time is not reduced

• Increased funding is not required

2. Exercises start at 7:15 am as students

arrive

3. Minimal class schedule changes allow for

20 minutes of morning exercise

4. Exercise occurs throughout school day

Physical Activity vs. Physical

Education: What’s the Difference?

• Physical Education – Planned, sequential program of curricula and

instruction

– Develops knowledge, attitudes, motor skills, self-management skills, confidence for an active lifestyle

– Taught by a certified teacher

– Same level as other learning environments

• Physical Activity – Structured or unstructured

– Involves moderate to vigorous physical exertion

– Led by any teacher

– Complements– does not replace – PE

Where can you FIND 30 MINUTES & WHAT WORKS?

AFTER

School

DURING

School

BEFORE

School

Morning Cardio & Group Workouts 10-30 Minutes

Yoga Spin Class

Zumba Zero Hour Run Walk to School

Open Gym Brains & Bodies

Breaks & Active Lessons

2 – 10 Minutes Fitness for Life Lesson Plans

Active Academics Deskercise

Just a Minute Energizers

Brain Breaks

Clubs & After Hours 30 Minutes Safe Routes

Web Log Move More

Unlock the Playground Walk/Run Clubs Facility Joint Use Scavenger Hunts

Fundraisers

Objective 2

Increase Georgia’s student population not currently being assessed by Fitnessgram by 50%

•Home School Population assessed moves from 0% (2013) to 50% by 2016

•Private School Population assessed moves from 0% (2013) to 50% by 2016

•Public School Population assessed moves from 76% (2013) to 88% by 2016

FitnessGram

2011-2012 2012-2013

182 Districts 182 Districts

75 Schools did not assess 20 Schools did not assess

998,774 Students were assessed (67% of total enrollment)

1,139,998 Students were assessed (76% of total enrollment)

43% Unhealthy Weight 41% Unhealthy Weight

16% Passed all 5 Components 19% Passed all 5 Components

20% Could not pass ANY Component 25% Could not pass ANY Component

36.7% Unhealthy Aerobic Capacity 36% Unhealthy Aerobic Capacity

Georgia SHAPE School Grantees

Purpose: Fund elementary, middle and high schools to develop and/or implement strategies that support increased physical activity and healthy eating in schools. • 38 Schools (Primary, Elementary, Middle and High)

awarded since 2012

• Funding levels: – Planning $3,000 (6 awarded in 2013)

– Implementation $5,000 (14 awarded in 2013)

– 15 additional schools will be awarded in early 2014

• Funded schools have been able to identify and secure additional funding to support their efforts (ie. Fuel Up to Play 60)

• Convened inaugural Shape Technical Assistance (TA) conference in 2013 for Shape School Grantees

• Provided TA to funded schools on strategies for identifying and applying for grants focused on school health and wellness

Accomplishments

Objective 3

• Improve the Georgia Breastfeeding 6th Month Initiation/Duration rate by 55% over 5 years, according to the CDC Breastfeeding Report Card*.

• *CDC data report includes mainly WIC participants, and those served by public health programming

• Breastfeeding Initiation rate improves from 31.8% (2013) to 48% by 2018

Georgia 5-STAR Hospital Initiative

• The Georgia 5-STAR Hospital Initiative was implemented

as a component of Governor Nathan Deal’s Georgia

SHAPE obesity program focused on health, fitness and

nutrition.

• The purpose of the initiative was support hospital

breastfeeding capacity-building. Each hospital will apply

to meet the Baby-Friendly USA national standards and

can earn up 5 stars by meeting the specific criteria.

19

20

A total of nine hospitals were funded to increase exclusive rates by

implementing evidence-based maternity care practices. The funded

hospitals were:

• The Medical Center Muscogee County

• Doctors Hospital Muscogee County

• Gwinnett Medical Center Gwinnett County

• The Medical Center of Central Georgia Bibb County

• Wellstar Kennestone Hospital Cobb County

• Phoebe Putney Memorial Hospital Dougherty County

• Southeast Georgia Health System Glynn County

• Southern Regional Medical Center and Clayton County

• Tift Regional Medical Center Tift County

Georgia 5-Star Hospitals

Program Participants

Objective 4

• Increase the percentage of Quality Rated Early Care and Learning Centers that are SHAPE Awarded by 50% over 5 years.

• Quality Rated Early Care Centers that are Shape Awarded increases from 11% (2013) to 16% by 2016.

Georgia SHAPE/DECAL Early Care Centers

40 Quality Rated Centers Awarded in 2013-2014

Award Winners Excel in Early Care Nutrition

and Physical Activity Best Practices

Recognized at Farm to Pre-School Summit

Farm to Pre-School Summit

Georgia Shape & Georgia Organics hosted the first Farm to Pre-school summit in the Nation!

Over 150 Early Care Providers Attended

Seminars Included:

– Sourcing & Serving Local Foods

– Healthy Snacks

– Gardening with Children

– Community Engagement

Georgia SHAPE Flags

Prevention to treatment

Strong4Life is transforming lives in Georgia

Before After