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MacAbroad
Macquarie International
Macquarie University
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
School of Business and Social Sciences (BSS) Aarhus University (AU)
Winter School
5 16 January 2015
Application Deadline: October 1st 2014
Please note some details are not yet finalised and may change always check with Macquarie Abroad for the
most up to date information. Last updated 5 September 2014
See also: http://bss.au.dk/winterschool/
Overview
Aarhus University will again be running their Winter School program during January 2015. The
program involves two key courses which cover European business and finance, communication and
culture.
The courses offered through the Winter School are most suited to students enrolled in Business-
related degrees however students in non-Business related disciplines may also be able to gain
elective credit toward their degree.
Students participating in the program will gain credit towards their Macquarie degree by taking
subjects that may not be offered at Macquarie. The program also provides students with the
opportunity to gain first-hand experience of Denmark and meet a large number of students from all
around the world.
In 2015, Aarhus will be willing to accept a maximum of 20 undergraduate students.
Please note that this program has proved to be competitive in the past and places will be allocated
based on academic merit, with consideration given to students programs of study.
MacAbroad
Macquarie International
Macquarie University
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Application and eligibility
Students must apply online to Macquarie Abroad no later than 5th October 2014. The application and
instructions are available online at
http://students.mq.edu.au/opportunities/student_exchange/short_term_programs/
Successful students will then be guided through the rest of the application process for Aarhus.
All students MUST provide 2 email referees. The first MUST be a Macquarie Academic, while the
second reference MUST be a non-academic referee.
Students must have a minimum GPA of 2.5 and must satisfy other criteria specified in the Student
Exchange Terms and Conditions.
The Aarhus Winter School is open to Undergraduate students only.
Important Program dates
In 2015, the program will run for 2 weeks from 5th January to 16th January and will be structured as
follows:
Week 1: 6 -10 January
Denmark and Europe
Week 2: 13 - 17 January
A European and Scandinavian Approach to CSR Communication OR Corporate Communication in
a European Context
Course details
All students will participate in the same course during Week 1, Denmark and Europe. Students must
choose one of two courses to study during Week 2, either A European and Scandinavian Approach
to CSR Communication OR Corporate Communication in a European Context.
MacAbroad
Macquarie International
Macquarie University
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Classes during Weeks 1 and 2 will take place from 9:00 - 12:00 and 13:00 - 16:00 from Monday to
Thursday.
There will be an examination at the end of each course which will take place Friday from 9:00 - 12:00
both weeks. In addition to the written exam, each student must hand in an individual written paper.
The paper must be of approximately 15 pages and handed in one month after completion of the
course. All exams are two-parted and not possible to split.
All courses are a mixture of lectures, classroom workshops, discussions and exercises. Students
should expect to spend at least one hour preparing for each lesson.
The Winter School requires students full participation and attendance.
Details of courses offered during Weeks 1 and 2 can be found below.
Week 1: Denmark and Europe
Outline:
The course provides an introduction to Denmark and the Danes, Danish values and the Danish
Welfare State. Additionally, the course will provide an understanding of Denmark's relation to the EU
and Europe.
Topics covered:
1. Denmark and the Danes
2. Danish Values
3. The Danish Welfare State
4. What is the European Union?
5. The EU and member states
6. The strategic challenges
7. The EUs role on the international
scene
Week 2, Option A: A European and Scandinavian Approach to CSR Communication
Aarhus recommends that students have a background within Business in order to participate in this
course.
MacAbroad
Macquarie International
Macquarie University
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Outline:
CSR management and CSR communication is a growing field of interest in todays public and private
organisations. The course aims to provide students with insights into basic concepts, theories and
models of CSR and with skills enabling them to implement, organize and evaluate CSR strategies
and activities that comply with the challenges that CSR offers for corporate communication and
stakeholder relationship management.
Topics covered:
1. Core definitions, perspectives and
perceptions of CSR
2. Central theories, models and concepts
within CSR management and
communication
3. Various types of CSR initiatives and
activities
4. CSR reporting
5. Code of conduct
6. CSR innovation and networks
Week 2, Option B: Corporate Communication in a European Context
Outline:
This course aims to provide students with a basic insight into theories and methodological
approaches to corporate communication as an important upcoming and strategic discipline of todays
business. The course will provide students with skills of planning and undertaking tasks of corporate
communication in European companies and organisations.
Topics covered:
1. Corporate communication in European
organisations: Trends and perspectives
2. Corporate branding
3. Corporate identity, image and
reputation
4. Integrated communication planning
5. The stakeholder approach
6. Media management
7. Change and crisis communication
MacAbroad
Macquarie International
Macquarie University
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Program Assessment
All assignments and assessment will be conducted by AU BSS.
Grades are awarded on an individual basis for the written exams and individual paper at the end of
each course. Each exam will last for three hours and be an open book exam. The individual paper is
to be submitted one month after completion of the course. Grades are given according to the Danish
Grading System.
Each course carries a weight of 5 ECTS.
Aarhus University will issue an individual grade report for each participant. The grade report will be
sent to Macquarie approximately one month after the completion of the Winter School.
Credit Transfer
Students will receive 3 credit points worth of BBA or ECON credit at 300 level for the Aarhus program
as a whole, regardless of which Option they choose to study in Week 2.
Undergraduate students must have their subject approved by the academic departments at
Macquarie prior to leaving for Aarhus. More information about this process will be given to successful
applicants after they have been accepted into the program by Macquarie.
Students will need to obtain a signature from the Exemptions Officer at the relevant department on a
specific Study Plan form. This will indicate the year level, subject area and credit point value of the
unit being undertaken. Students should keep copies of all approval and enrolment forms.
The results will be recorded as Satisfactory or Fail and, provided they pass, will not affect their
GPA.
MacAbroad
Macquarie International
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Ph: +61 2 9850 6327
Email: [email protected]
http://students.mq.edu.au/opportunities/student_exchange/short_term_programs/
Costs
To apply to participate in the program, students must submit an application to Macquarie International
via the online application system.
A non-refundable application fee of $75 will apply for all Macquarie Short Term Programs.
Payment can be made via the following two options:
1. Internet transfer
The details for the internet transfer are as follows:
Bank Name National Australia Bank
Name of Account Macquarie University
BSB Number 082 241
Account Number 50 929 4937
Should you choose this method, please ensure to enter into the reference field of the transfer Student ID H102. This will greatly assist the Finance department in recognising your payment in the system.
2. In person at cashiers office
The Cashiers Office is located on the ground floor in the Lincoln Building adjacent to the Student Enquiry Service. It is open from 9am to 5pm, Monday to Friday (excluding public holidays).
Credit cards, EFTPOS and cheques are accepted at the Cashiers counter.
Should you choose this option, please clearly indicate to the staff member the same reference details as above: Exchange + your surname + short term application fee.
Whichever payment method you use, please submit a copy of the payment confirmation either to me by email or in hard copy at the reception desk, Macquarie International, Building E3A, Level 1
MacAbroad
Macquarie International
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Ph: +61 2 9850 6327
Email: [email protected]
http://students.mq.edu.au/opportunities/student_exchange/short_term_programs/
Students will also be responsible for the following costs:
Accommodation at Aarhus (cost to vary)
Airfare (price subject to change depending on time of booking) Students must not purchase
airfare or make travel arrangements until they have been formally accepted by Aarhus.
Living expenses for the duration of the program. Amounts will vary according to personal
taste and will include meals, travelling around Denmark and social activities.
Students will be enrolled in a corresponding exchange unit at Macquarie for the Aarhus
program. Fees must be paid to Macquarie for this unit or deferred to HECS as usual.
Students do not pay tuition fees to Aarhus.
Travel Insurance
Students will have to purchase Travel Insurance for the duration of the program covering them from
the date they depart Australia until the date that they return. Students will receive further information
regarding this once they have been accepted into the program.
Accommodation
Students need to pay for their own acommodation. In 2015, Aarhus recommends the following
accommodation options to students, with more information available via the link below:
Hotel Cabinn: cheap accommodation with free Internet.
http://www.cabinn.com/english/aarhus/aarhus.html
Aarhus University Guesthouse: cheap commodation that is similar to typical student
housing. They ask that two or three students book together. One contact person writes to the
Guest House with the names of the other persons in their room for booking.
http://studenthusfonden.dk/gaestehusguesthouse/guesthouse.aspx
Students will be required to get in touch with the preferred hotel or Guest house directly.
MacAbroad
Macquarie International
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Ph: +61 2 9850 6327
Email: [email protected]
http://students.mq.edu.au/opportunities/student_exchange/short_term_programs/
Mobility Scholarships
Eligible students participating in the program may receive a Macquarie mobility scholarship, as per
the terms and conditions found via the link below:
http://students.mq.edu.au/opportunities/student_exchange/mobility_scholarships/mobility_sc
holarship_terms_and_conditions/
Mobility scholarships are intended to assist students in participating in student mobility programs.
While the scholarships will assist in meeting program expenses, they are not intended to cover all
costs and cannot be processed on demand. Grants are processed after the pre-departure session,
close to the start date of the overseas program.
Applicants will need to be able to meet the costs of the program independently of the mobility
scholarship.
Students do NOT need to apply for the mobility scholarship separately. Students accepted into the
program.
OS Help
In the event that you should require additional financial assistance, the Department of Education,
Employment and Workplace Relations (DEEWR) has announced the provision of loans to assist
Australian students undertake some of their undergraduate study overseas. The scheme is known as
OS-HELP.
Obtain further information using this link;
http://studyassist.gov.au/sites/studyassist/helppayingmyfees/pages/os-help-loans-and-study-
overseas
MacAbroad
Macquarie International
E3A Level 1
NORTH RYDE
NSW 2109 AUSTRALIA
Ph: +61 2 9850 6327
Email: [email protected]
http://students.mq.edu.au/opportunities/student_exchange/short_term_programs/
Notes for International Students
International students be aware of their Australian visa conditions while overseas.
International students are permitted to travel home before and/or after their program.
Students should direct enquiries about the program to:
Charlotte Cox
MacAbroad Coordinator
Macquarie International
E3A Level 1
ph. 9850 6327