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The Charlotte Agency. Not Your Grand Daddy’s Marketing Shop.
Integrated Marketing Communications- Gen. Y Edition
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Who We Are
JDW is an integrated marketing communications shop founded in 2009 based in
Charlotte, NC.
Tired of the traditional agencies and the fake “non-traditional” agencies? Great, so are
we. JDW offers solutions from strategy to service implementation.
JDW personnel are what we like to call “brand spankin’ newists”; meaning that we
perform for today’s society and apply the newest forms of communications to meet your
organization’s needs. (Bios found at www.thecharlotteagency.com).
JDW guarantees marketing solutions that are based on flawless
research and unique ideas. Through precise implementation in all
categories of integrated marketing communications, JDW will prove
to be the freshest, hottest communications shop in Charlotte and
beyond.
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Our Competitive Advantage
Intelligent: Coming from some of the best universities and organizations the
U.S. offers
Off-Main Stream: Strange and fun; able to apply odd ideas into real,
successful solutions
Quality: High quality service provided in a short amount of time
No Nonsense: No corporate red tape, no politics nor any pre-conceived notions
Brand Spankin’ Newists: Bringing in and embracing the new media and ideas around the
world
Services:
Public relations Marketing Advertising Marketing and
Business Strategy
Web Content and
Design
Brainstorming New and Social
Media
Event Marketing
and Promotion
Market Research Product
Development/
Design
Media Relations
and Training
Proposal Writing Creative Services Branding Publicity
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Gen. Y Shops Rock
Regardless of the economic times, everyone needs to communicate to a certain
audience. Times are changing, and Generation Y is taking over in purchasing power, the
work place and in thought.
So wouldn’t it make sense to work with a Generation Y marketing agency?
Survey says: Yes. (Had to throw in a Family Feud reference; yes, we still watch it).
Why Gen. Y?
-Enjoys plural individualism (the idea that a group can exist with individual sections)
-Smart (smartest generation…EVER)
-Grew up with technology (we’ve been using Facebook before YouTube got big. 2pts for
two references to social media!)
-Knows the Demographic (People listen to their peers, because they know what each
like)
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Our Methodology- S.M.O.O.T.H.
Simple- The best communication gets right to the point
Make it Unique- Make it stand apart of the rest
On Time- Release the message at the best possible moment
On the Go- Communication should change as the audience does
Targeted- Mass-targeting is dead, pick the exact audience
Hard-Hitting- Make the message the first thing they think of the next
morning
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Let’s Chat…
…Shall we?
We’d love to hear from you.
JDW: The Charlotte Agency
Phone: 704.916.9623
Web: http://www.thecharlotteagency.com
Twitter: @CharlotteAgency
Address: Area Fifteen
516 E. 15th St
Ste 10 D
Charlotte, NC 28206
Dwayne Waite Jr.: [email protected]
John Dermott: [email protected]
Twitter: @dwaynewa @johndermott
Also Visit:
Dwayne’s Blog:
http://www.dwaynewaite.wordpress.com
YouTube:
http://www.youtube.com/CharlotteAgency
LinkedIn:
Search: “JDW: The Charlotte Agency”
Facebook:
Fan Page: I JDW
