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2016 MEDIA
KITABOUT US
� e Magazine of Distinction in RadiologyA trusted resource for industry professionals for well over a decade, Radiology Today reports on the latest news and information affecting radiologists, radiology administrators, and technologists. The magazine and its associated media properties uniquely address industry professionals’ concerns, challenges, and common interests.
Advertisers and recruiters seeking to educate and inform infl uential professionals have a powerful and reliable partner in Radiology Today. Our media network offers a range of channels proven effective for delivering key messages, information, and career opportunities to the nation’s community of radiology professionals.
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Our partnerships are also assisting hundreds of facilities and recruiters with fi nding the best professional talent across the country through print display ads and online job postings on our highly regarded job boards, the Physician Recruitment Center and AlliedHealthCareers.com.
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2016 MEDIA
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THE MAGAZINE OF DISTINCTION IN RADIOLOGY JULY 2015
VOL. 16 NO. 7
What does taking the archive out of the PACS mean?
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2016 Resource Guide Issues
FEBRUARY: Imaging IT Buyers’ Guide
SEPTEMBER: Annual Buyers’ Guide
2015 BUYERS’ GUIDE
www.cvexcel.org 202.657.6859Visit our website Call our office
IF THE ISSUE ISQUALITY,
ACETHE SOLUTION IS
RADIOLOGY BUSINESSMANAGEMENT SOLUTIONS
ahsrcm.com 877 501 1611
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BUSINESS INTELLIGENCE
RADIOLOGY & ERGONOMICSa perfect matchRADIOLOGY & ERGONOMICSa perfect match
800.663.3412 • www.afcindustries.com800.663.3412 • www.afcindustries.com
Electronic Adjustment of Surface Height and Tilt, Monitor Height and
Focal Length.
�e WhitestoneRadiology Workstation
AliMed®
FULL PROTECTIONFULL SELECTION
• Aprons• Thyroid Shields• Gloves• Glasses• Positioners• and more!
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Amphion offers a partnership, delivering the highest level of client satisfaction as promised. We are dedicated to helping facilities improve efficiency and their bottom line.• ICD-10 mastery via Coding Library, Competency Ex-
ams, Advanced PCS & Selene Coding Review software• Coding and transcription backlog to total outsource• Triton Cloud is the right-sized transcription work-
flow solution—pay for only what you use• Core measure, registry and PQRS abstraction services
Amphion offers flexibility—what you need, when you need it
AmphionPhone: 888-830-2644
E-mail: [email protected]://amphionmedical.com
AHIMA Booth 1321
Personalizing TeleRadiologyPersonalizing TeleRadiology
0.13%14.7minutes
0.13%0.13%0.13%14.7minutes
Visit us at RSNA Booth #2776
ASPYRA’s not your ordinary PACS provider. Innovative solutions fi t YOUR workfl ow and needs to help set you apart. Work with a company you can reach, get more for your money, and learn how we can help you.
Call now.ASPYRA, LLC
888-731-0731 ext. 120www.aspyra.com/imaging-solutions
The only Emergency Medical Kit designed for Ambulatory Surgical Facilities
• Complete set of medications• Designed to help meet
accreditation standards• Always up to date*
STAT KIT ® 750
Banyan also sells INDIVIDUAL medications
* Medications are tracked for expiration and automatically replaced to maximize shelf-life and ensure readiness.
Life-Saving Equipment, Medications & Training Since 1970
888-STAT KIT StatKit.com/StatKit750or contact your dealer
9441 v.1 08/2015
Complete set of medications750
Banyan also sellsINDIVIDUAL medications
Improving Communication,Productivity, and Patient Care
Learn more at1-800-233-5539 beekley.com
Products for:
Aromatherapy
CT-Scan
Mammography
MRI
Radiation Oncology
Specimen Radiography
X-Ray
800-722-5742 • Nashville, TNwww.CardiacServicesInc.com
Cardiac Services Mobile, Inc.The premier provider of mobile and
modular cardiovascular labs.MOBILE / MODULAR LEASING
IR - ANGIOGRAPHY - CATH
Is ICD-10-CM Causing Panic?
www.codingstrategies.com • 877.626.3464EXPLORE. EDUCATE. EMPOWER
Complete PACS with integrated VR reporting
Productivity Tools to solve issues with any PACS
•�Our�individual�modules�work�with�any�DICOM�PACS.
www.connectimaging.com [email protected]
Booth #2504Hall 10 C78
X-ray tubes, grids, collimators and othercomponents & accessories
Flexible configurations / competitive pricing
Auto-tracking/positioning, full body X-ray
Flat panel DR and conventional radiography
Small animal & equine veterinary X-ray systems
Hospital-grade medical X-ray systems
Manufacturer and international distributor of:
www.deltamedicalsystems.com
GUIDING YOU TO IMAGING EXCELLENCE
sales | project management | service
Headquartered in Dallas, TX, DiagnosTemps is a specialized staffing agency that is
committed to providing the highest quality of trusted, on-demand personnel solutions to
hospitals, outpatient facilities, surgery centers and physician offices. Established in 1993,
DiagnosTemps excels at meeting the temporary staffing needs of healthcare offices throughout
the Dallas-Fort Worth area and Nationwide!
Stephen Garza 888-687-3606
[email protected] www.diagnostemps.com
EverBank Commercial Finance, Inc. is a subsidiary of EverBank and is not itself a bank or a member of the FDIC. © 2015 EverBank. All rights reserved. 15ECF0097
INNOVATIVE HEALTHCARE FINANCING STARTS HERE
Call 1.866.879.8795
biomorph ®
ergonomic PACS furniture
Improve your Health, Increase your Comfort, and Gain Productivity.
Call 888 302 3375 or view full line at BIOMORPH.COM
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Only Biomorph offers a full line of high quality furniture for all reading applications, including standing tables, task seating, lighting and more.
Plus Series Tables, dual motorized surfaces
Highest adjustment range: 22.1”- 48.6”
See us at RSNA15
Healthcare Administrative Partners has been helping radiology practices minimize
compliance risks and maximize revenues since 1995.
Contact us today and let’s discuss your toughest billing, coding, and practice
management challenges.
[email protected] • 1-888-755-0733
26 radiology today september 2015 september 2015 www.radiologytoday.net 27
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account executive for special packages.
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KITPRODUCT & SERVICE SHOWCASES
2016 Showcase Issues
JANUARY: Winter Showcase
MARCH: Interventional Showcase
APRIL: Spring Showcase
JUNE: Summer Showcase
AUGUST: AHRA Showcase
OCTOBER: Fall Showcase
DECEMBER: RSNA Showcase
Radiology Today Product & Service Showcases help our audience of radiologists, administrators, and technologists learn about what’s available in the marketplace while enhancing advertising
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All for only $2,045
COMING SOON
September Issue
2015 Annual Buyers’ Guide!
Sponsored Content Sponsored Content
ShowcaseAHRA Product & Service
MRIequip.com has a diverse line of nonmagnetic and PVC products for your MRI environment. Introducing the fi rst nonferromagnetic wheelchair with 24” wheels and a folding stretcher that will pass ferromagnetic detection systems. We offer over 1,300 products, including MRI wheelchairs, MRI stretchers, MRI laryngoscopes, MRI pulse oximeters, MRI safety, MRI stools, MRI furniture, MRI anesthesia equipment, MRI carts, and more. Also including products for stereotactic, ultrasound, and CT imaging. Keep your MRI suite safe with our nonmagnetic equipment. Call or visit us online to request your free catalog today.
Contact us at 866-529-3526 or visit our website at www.mriequip.com.
Old habits—whether good or bad—die hard. Studies are mounting, showing that as radiologists diagnose patients’ injuries, many are incurring their own, with poor designs and confi gurations that can
strain the eyes as well as other parts of the body.
The Ergo Tier TS is an electronic height adjustable workstation with an independent height adjustable monitor shelf that supports free-standing
or permanently attached monitors for your optimum viewing comfort.
AHRA 2015 Booth #1732
Making work productive and comfortable
800.663.3412
www.afcindustries.com/radiology-workstation-with-monitor-platform-p969
The Rayence RU-3000 U-arm features a compact design with dual telescoping arm movement that permits installation in settings having ceiling heights of just eight (8) feet. Its fully motorized movements for SID, arm rotation, height, and detector angle can be automatically programmed to user-specifi c radiographic positions utilizing the intuitive touch-screen located tube side, a handheld remote control, or by using the technologist workstation.
T • 201-585-0290E • [email protected] • www.rayenceusa.com
Through built-in ergonomics, Biomorph improves effi ciency and well-being in PACS reading rooms, utilizing multi-level, fully adjustable sit-to-standing surfaces,
creating an optimal rock-solid PACS reading experience. Available in multiple confi gurations to suit the most demanding users and facilities, including single surface, dual surface, linear and corner designs with monitor capacities up 8 or more, and with nation-wide installation and fast delivery, Biomorph PACS
Furniture is the most economical and effective solution for your reading rooms.
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CONTACT US TODAY AT 888-302-DESK FOR A FREE ERGONOMICS ANALYSIS
See the full line at http://www.biomorphdesk.com/applications/pacs-radiology-workstation-furniture
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biomorph ®
ergonomic PACS furnitureSee us at RSNA15
Drive Patient Drinking Compliance in CTE or MRE with Breeza™ fl avored beverage for neutral abdominal/pelvic imaging
New Breeza fl avored beverage for neutral abdominal/pelvic imaging’s light, refreshing, lemon-lime fl avor and appealing bottle help encourage drinking compliance and improve satisfaction for patients undergoing enterography exams in CT (CTE) or MR (MRE) to drink the full amount.
Sugar-free and gluten-free, Breeza™ fl avored beverage for neutral abdominal/pelvic imaging is sold in cases of twenty-four 500mL bottles. Each case comes with straws and patient labels for the convenience of your staff and your patients.
Visit Booth #1530 at the AHRA annual meeting in Las Vegas to learn more or contact Beekley Medical at 1-800-233-5539
or www.beekley.com
Richardson Healthcare provides high-quality diagnostic imaging components and superior technical support to healthcare facilities. With the Thales ArtPix EZ2GO DR System, an existing X-ray room can be easily upgraded from CR to DR with no equipment to replace. This wireless fl at panel detector and tablet also make it possible to convert any brand portable x-ray machine to DR. The ArtPix EZ2GO provides maximum productivity and faster clinical diagnosis at a lower cost to own and operate.
AHRA Booth #321
www.rellhealthcare.com
Shared Imaging provides fl exible options for obtaining & servicing CT, MRI, PET/CT, and DR systems from all major
OEM’s including GE, Siemens, Toshiba, and Philips.
(800) [email protected]
latest technology or proven workhorsesystem(s) for several weeks or yearstechnology with or without clinical supportin-house, mobile, or modularmulti-vendor service program or unplanned maintenance
Visit us at AHRA Booth #326
Asset ManagementWhat. When. Where.
Flexible Deal StructuresPersonalized to your budget
and timeline
Clinical SupportCertifi ed Technologists
3M Health Information SystemsPhone: 800-367-2447
E-mail: [email protected]
Designed by a radiologist for radiologists, 3M™ ChartScriptMD™ Software allows physicians to quickly and accurately createreports, edit, sign and distribute them in onesession. For the billing and coding teams,3MSM CodeRyteSM CodeAssistSM protectsthe physicians’ narratives and translatesthe power of their documentation intoquality computer-assisted coding andappropriate reimbursement.
Accreditation,& Quality Review all in oneLearn how Accreditation will differentiate you from the competition and position you with your payers.
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AUE will keep you up and runningwith minimal downtime!
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RADIOLOGY BUSINESSMANAGEMENT SOLUTIONS
ahsrcm.com 877 501 1611
CODING, BILLING, COMPLIANCE
PRACTICE MANAGEMENT
BUSINESS INTELLIGENCE
800.663.3412 • www.afcindustries.com
ERGONOMIC PRODUCTSfor a complete facility
Station and monitors are height and tilt adjustable for optimum focal lengths
and user comfort
Deluxe Ergo Tier™
Ad_RadToday_Sep2014.indd 2 8/27/2014 4:58:58 PM
Triton CloudTM takes a major leap forward in increasing radiologist effi ciency and speeding delivery of reports to referring physicians. With Triton, radiologists can dictate, review, and electronically sign reports all in one session. Providing services and technology for every size radiology group, you have the ability to customize what YOUR facility needs for:• Transcription• Coding• ICD-10 Training (AHIMA Approved)• Pre-bill coding review
AmphionPhone: 888-830-2644
E-mail: [email protected]
2014 Annual Buyers’ Guide
EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27Supertech ................................................................... 29Volcano Corp. ............................................................. 29
LEASING/FINANCINGBC Technical ............................................................. 26Cardiac Services Mobile, Inc. ................................... 26EverBank Commercial Finance ............................... 27MRI Equip ................................................................... 29
MRIAdvanced Mobility Specialty Vehicle ....................... 25ANDA Medical ............................................................ 26BC Technical ............................................................. 26Beekley Medical......................................................... 26CIRS ............................................................................ 26Delta Medical Systems, Inc. ..................................... 27ETS-Lindgren ............................................................ 27EverBank Commercial Finance ............................... 27FerrAlert™ by Kopp Development Inc. .................... 27iCAD ............................................................................ 28Independence Cryogenic Engineering (ICE) ........... 28Metrasens Inc. ........................................................... 28MRI Equip ................................................................... 29Supertech ................................................................... 29
MAMMOGRAPHY/BREAST IMAGINGAdvanced Mobility Specialty Vehicle ....................... 25Advanced Ultrasound Electronics ........................... 25ANDA Medical ............................................................ 26Beekley Medical......................................................... 26CIRS ............................................................................ 26Connect Imaging Inc. ................................................ 27Delta Medical Systems, Inc. ..................................... 27DOME by NDSSI ......................................................... 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27iCAD ............................................................................ 28Independence Cryogenic Engineering (ICE) ........... 28Konica Minolta Medical Imaging .............................. 28MRI Equip ................................................................... 29NHD, Inc. .................................................................... 29Novarad Corporation ................................................ 29Sony ............................................................................ 29Supertech ................................................................... 29
MEDICAL IMAGING FACILITY CONSTRUCTIONCardiac Services Mobile, Inc. ................................... 26ETS-Lindgren ............................................................ 27FerrAlert™ by Kopp Development Inc. .................... 27Hergo Ergonomic Support Systems, Inc. ................ 28MRI Equip ................................................................... 29
MOBILE IMAGINGAdvanced Mobility Specialty Vehicle ....................... 25Advanced Ultrasound Electronics ........................... 25AFC Industries, Inc. ................................................... 25ANDA Medical ............................................................ 26ASAN Solutions ......................................................... 26BC Technical ............................................................. 26Cardiac Services Mobile, Inc. ................................... 26Connect Imaging Inc. ................................................ 27FerrAlert™ by Kopp Development Inc. .................... 27Hergo Ergonomic Support Systems, Inc. ................ 28iCAD ............................................................................ 28Konica Minolta Medical Imaging .............................. 28MinXRay ...................................................................... 28MRI Equip ................................................................... 29
MOLECULAR IMAGINGAdvanced Mobility Specialty Vehicle ....................... 25 BC Technical ............................................................. 26CIRS ............................................................................ 26Delta Medical Systems, Inc. ..................................... 27
MONITORS/DISPLAY TECHNOLOGYAdvanced Ultrasound Electronics ........................... 25ANDA Medical ............................................................ 26DOME by NDSSI ......................................................... 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27IMSI-Integrated Modular Systems Inc. ................... 28
NUCLEAR MEDICINEAdvanced Mobility Specialty Vehicle ....................... 25BC Technical ............................................................. 26Supertech ................................................................... 29
PACS & DICOM SOLUTIONSAdvanced Data Systems (ADS) ................................. 25AFC Industries, Inc. ................................................... 25Aspyra, LLC ................................................................ 26BC Technical ............................................................. 26CoActiv Medical ........................................................ 27Connect Imaging Inc. ................................................ 27DOME by NDSSI ......................................................... 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27Hergo Ergonomic Support Systems, Inc. ................ 28IMSI-Integrated Modular Systems Inc. ................... 28NHD, Inc. .................................................................... 29Novarad Corporation ................................................ 29Sony ............................................................................ 29
PATIENT/EXAM TRACKINGAdvanced Data Systems (ADS) ................................. 25ASAN Solutions ......................................................... 26IMSI-Integrated Modular Systems Inc. ................... 28
PETAdvanced Mobility Specialty Vehicle ....................... 25BC Technical ............................................................. 26CIRS ............................................................................ 26Delta Medical Systems, Inc. ..................................... 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27NHD, Inc. .................................................................... 29Supertech ................................................................... 29
PHANTOMSCIRS ............................................................................ 26MRI Equip ................................................................... 29Supertech ................................................................... 29
POWER GENERATORSControl-X Medical, Inc. ............................................. 27
PRACTICE MANAGEMENT/SERVICESAdvanced Data Systems (ADS) ................................. 25AdvantEdge Healthcare Solutions ........................... 25IMSI-Integrated Modular Systems Inc. ................... 28
PROTECTIVE APPAREL/EYEWEAR/SHIELDSMRI Equip ................................................................... 29NHD, Inc. .................................................................... 29Supertech ................................................................... 29
QUALITY ASSURANCE/QUALITY CONTROL/SAFETYAccrediation for Cardiovascular Excellence ............. 25BC Technical ............................................................. 26CIRS ............................................................................ 26FerrAlert™ by Kopp Development Inc. .................... 27IMSI-Integrated Modular Systems Inc. ................... 28Konica Minolta Medical Imaging .............................. 28MRI Equip ................................................................... 29Supertech ................................................................... 29
RADIATION PROTECTIONMirion Technologies .................................................. 28NHD, Inc. .................................................................... 29Supertech ................................................................... 29
RISAdvanced Data Systems (ADS) ................................. 25CoActiv Medical ........................................................ 27Connect Imaging Inc. ................................................ 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27IMSI-Integrated Modular Systems Inc. ................... 28NHD, Inc. .................................................................... 29Novarad Corporation ................................................ 29
RADIATION THERAPY/RADIATION ONCOLOGYASAN Solutions ......................................................... 26BC Technical ............................................................. 26Beekley Medical......................................................... 26CIRS ............................................................................ 26EverBank Commercial Finance ............................... 27iCAD ............................................................................ 28NHD, Inc. .................................................................... 29Supertech ................................................................... 29
RADIOGRAPHY/X-RAYANDA Medical ............................................................ 26
Bracco Diagnostics Inc. ............................................ 26 Cardiac Services Mobile, Inc. ................................... 26CIRS ............................................................................ 26Control-X Medical, Inc. ............................................. 27Delta Medical Systems, Inc. ..................................... 27DOME by NDSSI ......................................................... 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27Konica Minolta Medical Imaging .............................. 28MinXRay ...................................................................... 28NHD, Inc. .................................................................... 29Sony ............................................................................ 29Supertech ................................................................... 29
REPLACEMENT PARTS/SERVICESAdvanced Ultrasound Electronics ........................... 25BC Technical ............................................................. 26Cardiac Services Mobile, Inc. ................................... 26Independence Cryogenic Engineering (ICE) ........... 28MRI Equip ................................................................... 29NHD, Inc. .................................................................... 29
SCHEDULING SOFTWAREAdvanced Data Systems (ADS) ................................. 25ASAN Solutions ......................................................... 26CoActiv Medical ........................................................ 27Connect Imaging Inc. ................................................ 27IMSI-Integrated Modular Systems Inc. ................... 28Novarad Corporation ................................................ 29
SPEECH RECOGNITION3M................................................................................ 25Advanced Data Systems (ADS) ................................. 25Amphion ..................................................................... 25IMSI-Integrated Modular Systems Inc. ................... 28
SPECTAdvanced Mobility Specialty Vehicle ....................... 25BC Technical ............................................................. 26Delta Medical Systems, Inc. ..................................... 27Supertech ................................................................... 29
TELERADIOLOGY/TELEMEDICINEAdvantEdge Healthcare Solutions ........................... 25AFC Industries, Inc. ................................................... 25ASAN Solutions ......................................................... 26Biomorph PACS Furniture ........................................ 26CoActiv Medical ........................................................ 27Connect Imaging Inc. ................................................ 27EIZO Inc. ..................................................................... 27EverBank Commercial Finance ............................... 27Hergo Ergonomic Support Systems, Inc. ................ 28IMSI-Integrated Modular Systems Inc. ................... 28
ULTRASOUNDAdvanced Ultrasound Electronics ........................... 25ANDA Medical ............................................................ 26CIRS ............................................................................ 26Delta Medical Systems, Inc. ..................................... 27EverBank Commercial Finance ............................... 27MRI Equip ................................................................... 29NHD, Inc. .................................................................... 29 Sony ............................................................................ 29Supertech ................................................................... 29
USED/REFURBISHED EQUIPMENTAdvanced Ultrasound Electronics ........................... 25ANDA Medical ............................................................ 26BC Technical ............................................................. 26Independence Cryogenic Engineering (ICE) ........... 28Konica Minolta Medical Imaging .............................. 28NHD, Inc. .................................................................... 29
VASCULAR Advanced Ultrasound Electronics ........................... 25Bracco Diagnostics Inc. ............................................ 26 Cardiac Services Mobile, Inc. ................................... 26CIRS ............................................................................ 26EverBank Commercial Finance ............................... 27Volcano Corp. ............................................................. 29
VISUALIZATION SOFTWARE/WORKSTATIONSASAN Solutions ......................................................... 26Connect Imaging Inc. ................................................ 27EverBank Commercial Finance ............................... 27iCAD ............................................................................ 28IMSI-Integrated Modular Systems Inc. ................... 28Novarad Corporation ................................................ 29
september 2014 www.radiologytoday.net 2524 radiology today september 2014
28 radiology today july 2015 july 2015 www.radiologytoday.net 29
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2016 MEDIA
KITWEBSITE ADVERTISING
Leaderboard*(728 × 90 pixels)
Open $3,120
3x $3,065
6x $3,000
9x $2,930
12x $2,840
Wide Skyscraper*(160 × 600 pixels)
Open $3,530
3x $3,460
6x $3,390
9x $3,330
12x $3,235
Button*(120 × 60 pixels)
Open $1,175
3x $1,140
6x $1,095
9x $1,050
12x $1,005
Full Banner (Top)(468 × 60 pixels)
Open $2,350
3x $2,300
6x $2,235
9x $2,180
12x $2,105
All ads are sitewide unless otherwise noted. Our website is compliant with the Interactive Advertising Board (IAB) Universal Ad Package standard, providing our advertisers with a choice of banner ad units that provide advertisers the ability to reach our audience of professionals.
* IAB-approved sizes
WEB CANCELLATION POLICY: Cancellations of any type of digital media platform (online units, website advertising, e-Newsletters, e-blasts, webinars, etc.) will be charged a 30% cancellation fee. NO CANCELLATIONS of digital media units are accepted less than 30 days before the live or deployment date.
Medium Rectangle*(300 × 250 pixels)
Open $2,895
3x $2,840
6x $2,780
9x $2,710
12x $2,630
Full Banner(468 × 60 pixels)Homepage Only
Open $1,525
3x $1,470
6x $1,425
9x $1,350
12x $1,290
3:1 Rectangle*(300 × 100 pixels)
Open $2,060
3x $2,020
6x $1,965
9x $1,920
12x $1,870
100915www.RadiologyToday.net
2016 MEDIA
KITHIGH-IMPACT DIGITAL AD PLACEMENTS
Interstitial AdThis high-profi le placement allows the advertiser to “take over” the popular Radiology Today website when someone visits. Providing an exclusive and prominent forum for product and branding images and messaging, as well as a direct link to any webpage or website, this large, powerful ad appears in front of our homepage until it is closed manually by the visitor.
MONTHLY PRICE: $6,740
Digital Ad Packages
Combining the consistency of a website banner, the direct delivery of a banner in our monthly e-Newsletter, and the power of our subscriber list and your brand message, these packages deliver a multichannel punch that is certain to reach the infl uential professionals in our audience. Standard and Premium packages are available to fi t your budget and timing needs.
Premium Package• HTML custom e-blast to full e-subscriber list
• Full banner (468 × 60) within content in our e-Newsletter
• 30-day sitewide wide skyscraper (160 × 600) banner on the magazine’s website
PRICE: $9,840
Standard Package• HTML custom e-blast to full e-subscriber list
• Rectangle (180 × 150) within content in our e-Newsletter
• 30-day sitewide 3:1 Rectangle (300 × 100) on the magazine’s website
PRICE: $8,625
For information on additional high-impact digital opportunities, such as online advertorials, custom digital supplements, white papers, webinars, and more, call your account executive.
Intro Page Ad on Digital EditionsEvery issue of the print publication is digitized and posted on our website. Interactive digital editions draw a signifi cant, growing audience, as well as an increase in mobile users and international subscribers.
Each digital issue has an introduction page opposite the cover where advertisers can place their messages. The benefi ts of this high-impact placement are:
• It’s certain to be seen by all digital edition readers.
• Space is exclusive to one advertiser per issue.
• It‘s an interactive ad that includes direct links to the webpage or website chosen by the advertiser.
• It’s one of the most effective stand-alone placements available for product and branding messaging.
PRICE: $2,995 per issue
( Sample intro page ad ) ( Sample interstitial ad )
100915www.RadiologyToday.net
2016 MEDIA
KITHIGH-IMPACT DIGITAL ADVERTISING
Ask your account executive about options and pricing for these great additions to your marketing plan.
Custom Digital SupplementsOur custom digital supplements are standalone editorial pieces that deliver your message in a style and format that are certain to be read.
By allowing us to take your white paper, news release, brochure, or informational packet and enhance it with rich media such as audio, video, or Flash animation, you instantly initiate greater reader engagement and response. That, coupled with targeting your custom digital supplement to our responsive group of infl uential professionals, ensures successful delivery of your message.
These custom digital supplements make great sales tools that have a never-ending shelf life and are easily distributed via e-mail, websites, and social media channels.
With packages starting at just $9,990, you will receive full marketing support to our entire audience, plus many options for editorial support and expanded pages.
For the full range of options regarding this high-impact advertising opportunity, please call your account executive.
White Papers and Press Releases Post your white paper or press release on our website exclusively for 30 days. A link to your content will be prominently placed on our homepage and reside in its own section of the website.*
*Contact your Account Executive for more information.
Website Sponsored Content
Sponsor receives content control of native advertising posted on our magazine’s website for 30 days that includes 800 to 900 words of text, images, and various links to your company’s website. Company also provides title of navigation link on our homepage.
PRICE: $2,995
( Sample Custom Digital Supplement )
100915www.RadiologyToday.net
2016 MEDIA
KITE-NEWSLETTERS AND CUSTOM E-BLASTS
E-Mail MarketingAdvertisers can utilize the power of our subscriber lists by using custom-designed e-blasts to deliver a specifi c product message, technological benefi t, or positioning statement directly to the inboxes of infl uential radiology professionals. This targeted and cost-effective method of reaching Radiology Today’s audience uses your company’s own words, terminology, and images. Our in-house team can create the artwork to match your message or we can simply take your design and deliver it to our double opt-in list of professional subscribers.
FULL LIST E-BLAST: $6,820$395 per 1,000 names for quantities under 18,000
Size Open 3x 6x 9x 12x
Leaderboard* (728 × 90 pixels) $3,370 $3,310 $3,235 $3,165 $3,065
Wide Skyscraper* (160 × 600 pixels) $3,810 $3,730 $3,655 $3,590 $3,490
Medium Rectangle* (300 × 250 pixels) $3,120 $3,060 $2,995 $2,925 $2,835
3:1 Rectangle* (300 × 100 pixels) $2,230 $2,175 $2,120 $2,065 $2,020
Full Banner (468 × 60 pixels) $1,650 $1,585 $1,535 $1,460 $1,400
Rectangle* (180 × 150 pixels) $1,270 $1,230 $1,180 $1,135 $1,085
* IAB-approved sizes
E-NewslettersPlacing a banner on the Radiology Today monthly e-Newsletter delivers your product or brand message directly to the desktops of our subscriber base of infl uential professionals. This direct reach builds brand awareness while driving traffi c to your website. Each e-Newsletter features timely content as well as other relevant topics.
Monthly FeaturesJANUARY: MRI
FEBRUARY: Imaging IT
MARCH: Ultrasound
APRIL: DR
MAY: Molecular Imaging
JUNE: VNA
JULY: CT
AUGUST: AHRA Notes
SEPTEMBER: Interventional Radiology
OCTOBER: Women’s Imaging
NOVEMBER: RSNA Preview
DECEMBER: Imaging IT
Digital advertising packages that include e-Newsletters, custom e-blasts, and website banners are available. See the High-Impact Digital Ad Placements page for special package pricing and high-visibility placements.
Banner positions not fi xed, but based on content distribution.
( Sample e-Newsletter )
( Sample e-mail marketing )
100915www.RadiologyToday.net
2016 MEDIA
KITPRINT MEDIA SPECIFICATIONS
Print Material SpecificationsPREFERRED FILE FORMAT: PDF and PDF/X1a only. Files must conform to SWOP standards. All marks (trim, bleed, center) should be included and must be 0.1875" outside the trim of the magazine.
COLORS: CMYK (no pantone or spot colors, RGB, LAB, ICC color profiles, or 4-color black type)
TOTAL AREA COVERAGE: Maximum ink density is 300%
LINE SCREEN: 133 lpi
MINIMUM IMAGE RESOLUTION: 300 dpi
No native applications accepted
PRODUCTION COSTS: Original ad creation will be charged at a rate of $250 per hour. Revisions to artwork will be charged at a rate of $95 per hour.
Hard-Copy ProofsA hi-res offset color contract proof made to SWOP specifications can be mailed at the time of submission. Radiology Today cannot guarantee accurate reproduction without a hard-copy proof. Proof must be received by the Material Deadline for the issue in which it will run (see Editorial Calendar). Send to address under File Submission.
File SubmissionE-MAIL: [email protected]
For files under 10 MB
FTP: Available for larger files. Please contact your account executive for more information.
MAIL: 3801 Schuylkill Road Spring City, PA 19475
Trim Size 8" × 10.5"
Bleed Size 8.5" × 11"
Type Safety 7.25" × 10"
(keep all copy within this area on bleed ads)
NOTE: All dimensions are width × height
Trim
Type Safety Bleed
Full Page (Bleed) 8.5" × 11"
Spread (Bleed) 16.5" × 11"
Full Page (Border) 7" × 9.5"
2/3 4.5" × 9.535"
1/2 (Bleed) 8.5" × 5.5"
1/2 Horizontal 7" × 4.237"
1/2 Vertical 3.415" × 9.535"
1/3 2.22" × 9.535"
1/4 Horizontal 7" × 2.25"
1/4 Vertical 3.415" × 4.237"
Print Banner 7" × 1.125"
Great Valley Publishing Company will not be responsible for reproduction quality of supplied artwork that does not
meet these requirements.
100915www.RadiologyToday.net
2016 MEDIA
KITDIGITAL MEDIA SPECIFICATIONS
E-Mail Marketing SpecificationsPREFERRED FILE FORMAT: HTML documents ONLY. Images in JPG or GIF formats. (Animated GIFs may not display correctly for all recipients.) Text sent in a Microsoft Word document. Embed all graphics or include with HTML document.
FILE SIZE: HTML file size should not exceed 150 KB and be within 500 to 700 pixels wide.
No “image-only designs.” Use HTML to create design, 40/60 image-to-text ratio. Inline CSS (cascading style sheets). No MS Word HTML, Flash, or JavaScript allowed.
PRODUCTION COSTS: E-blast creation will be charged at a rate of $350 per hour. E-blast corrections will be charged at a rate of $125 per hour.
Website BannersACCEPTED FORMATS: JPG, GIF, PNG, Flash SWF (requires clickTAG), third-party ad tags. (Note: Files without extensions will not be accepted.)
MAX FILE SIZE: 100 KB
PRODUCTION COSTS: Banner creation will be charged at a rate of $200 per hour. Revisions will be charged at a rate of $75 per hour.
E-Newsletter BannersACCEPTED FORMATS: JPG, GIF. Animated GIFs may not display correctly for all recipients. (Note: Flash, custom scripts, and files without extensions will not be accepted.)
MAX FILE SIZE: 40 KB
PRODUCTION COSTS: Banner creation will be charged at a rate of $200 per hour. Revisions will be charged at a rate of $75 per hour.
Digital Magazine SpecificationsPREFERRED FILE FORMAT: PDF and PDF/X1a only
COLORS: RGB
VIDEO AND AUDIO SPECIFICATIONS: Your video or audio file should not exceed 25 MB. The media link system is made to show small formats such as commercials and spots. The media link system can handle most common media file types. We recommend that you create the video as a FLV file. If that is not possible, the media system also supports common formats such as AVI, MPG, WMV, and MOV.
FLASH REQUIREMENTS: All programming must be Actionscript 3 (AS3) compatible. Simple animations can use AS2, but any complex events such as button events must be AS3. (In general, Zmags doesn’t support AS2.) All AS3 movies should target Flash Player version 9. Use a frame rate of 30 fps, as this is what the viewer uses. Animations should be kept in individual movie clips and placed on the root timeline. Consider having only one frame on the root timeline, as this makes controlling the movie clips much easier.
SYSTEM REQUIREMENTS: Zmags is cross-browser compatible and works on both Mac OS and Windows. The Zmags platform requires Flash for reading, and the minimum Flash version required is 9.0.115. If the reader does not have Flash installed or runs an older version, the reader is redirected to a page where Flash Player can be installed or the Zmags can be viewed in HTML. The Zmags digital magazine platform scales to fit the screen resolution of the reader. It is optimized for 1280 × 1024 and 1024 × 768. Readers with higher screen resolutions will still see the Zmags, although it may not utilize the entire screen. For readers with lower screen resolutions, the content will scale to fit the actual screen size.
Great Valley Publishing Company will not be responsible for reproduction quality of supplied artwork that does not
meet these requirements.
100915www.RadiologyToday.net
2016 MEDIA
KITRECRUITMENT ADVERTISING
Recruiting With Radiology TodayA trusted resource for radiologists, radiology administrators, and technologists, Radiology Today has been connecting recruiters with the most qualifi ed industry professionals for more than a decade.
Offering an unmatched track record of attracting both active and passive job seekers, Radiology Today magazine and its associated digital media properties connect recruiters with our audience of dedicated professionals through a variety of different channels that comprise the Radiology Today media brand.
When you choose one of the ad sizes offered, your open position will be immediately posted on one of our active job boards, AlliedHealthCareers.com or The Physician Recruitment Center, be included in the Radiology Today monthly e-Newsletter, appear in the next print edition, be deployed digitally to the desktops of our subscribers in our digital edition, and be included in our monthly recruitment e-blast—all for one low price! Select your size and ensure your positions are seen today.
Size Price
1/8 (2.292" × 3.948") $1,050
1/6 Vertical (2.292" × 4.78") or 1/6 Horizontal (4.708" × 2.292") $1,225
2/9 Vertical (2.292" × 6.444") or 2/9 Horizontal (4.708" × 3.125") $1,630
5/18 Vertical (2.292" × 8.094") or 5/18 Horizontal (4.708" × 3.948") $1,950
1/3 Vertical (2.292" × 9.75") or 1/3 Horizontal (4.708" × 4.78") $2,405
4/9 (4.708" × 6.444") $3,245
Half Page (7.125" × 4.78") $3,935
Full Page (7.125" × 9.75") $6,995
*All rates are net.
For additional digital options, which include e-blasts and Web banners, call your account executive.
RECRUITMENT SIZES AND RATES*
