Our Story, begins in 2001 when a lone Englishman washed up in China's North Eastern province of Jilin.Arriving in Beijing early 2003 he found himself confined to his living quarters as the city battled SARS. To break the boredom he offered on line English language help to local businesses. The seeds to WP were sown.

Later that year he teamed up with Ms Yu, account director of one of Beijing's larger marketing agencies to work on a bilingual account for a US university. 2004 they teamed up again to form their own General Marketing Company which was legally registered early 2005

WP Beijing was born, with a heavy focus on research and analysis.The early years were very successful with a mix of local clients including Midea and K-Boxing.Around 2007 they correctly predicted the shift to digital and growth of social media in China and began to focus on that area.

Over the years we have grown and morphed into WP Group with Activ as the Hub or core, a tight team of battle hardened China business professionals blended with the youthful exuberance of a tech savvy, digital generation supported by specialist digital experts all focused on Data Driven Closed Loop Content Marketing.

We have Skills in:● Digital Development● App Creation and Marketing● Creative Content● Digital Video / Sound/ Imagery● Data Analysis● Social Media Operation

● We provide a complete digital marketing tool box to help you maximise your China Marketing Web Presence.

Services

Philosophy

● We are not JUST automated marketers

Marketing is not a set and forget task. It needs time and attention, with or without software.

● One Size does NOT fit all

Coming from humble beginnings we know one option does not fit everyone's needs or budget. We tailor our services to suit you, what you need, what you can afford. You can evaluate and change your mix at any time to reflect your campaign.

● No LONG contracts

We don't aim to lock you into us for ever, our modules are 3 monthly, you can mix and change to suit your needs. Everything you need, nothing you don't, we train and support you to be independent.

● Whose Data?

Yours, we will never hold you data hostage to secure your custom. If our service and results can't win your heart, we don't deserve you.

Why do we exist?

Where does my traffic go, how can I track it better?

How many leads to my campaign earn, how can I target them better?

How much did my Digital Campaign contribute to my CRM?

How can I make my digital marketing campaign more cost effective?

Wehelp our clients become better

marketers and answer the following questions:

We help you to....

Our Strength is our people

Our 3 Key Directors

Business Strengths● Strategy

● Content

● Tech / IT

● Data Operation● We are one of the few who

provide a total Digital Service in house.

Industry Strengths● Local support for foreign

firms

● Social operation based● Multi industry experience

● Full industry insight from branding to sales support

Research Strengths● Real data base and front

line marketing experience.● Professional data analysis

on where to best target your content.

Resource Strengths● Work globally and locally,

strong teach and media resources

● Our unique position means we have a depth and breadth of talent to draw on for support.

Business StructureDigital Marketing

● Integrated Digital Strategy

● Digital Brand Strategy

● Social Media Operation

● Content Marketing

● EDM / CRM

● Marketing Optimisation

Digital product Development

● We design

● E-Comm Development

● Data Base Development

● APP

● Intergrated Marketing Plugins

Digital Analysis

● Traffic Analysis

● Data Analysis

● User Behaviour Patterns

● Brand Metrics

● Trend Analysis

● Customised Reports

When you are ready to launch a China digital campaign, we'll help you with three core research areas

Let's cut to the chase here, you are reading this because you want more Chinese customers, right? And we are writing it because we are confident we can help you realise that.

Now, sadly, we're not mind readers or magicians, so we need some input from you. Some meaningful specifics – you; know: goals, aims, objectives. What do you want your China digital marketing campaign to achieve in terms of measurable results?

Once we know this we can build an estimated proposal tailored to your needs. If you are happy and believe it is fair and honest we can complete an agreement and move forward together.

Just visit our website [wpbeijing.com] where you can learn more, drop us a line, follow us on Google +or read our Blog.