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7/30/2019 Advanced PowerStrip Presentation by NEEP at ACEEE
1/23
Advanced Power Strips:
Energy Efficiency through Plug LoadsPRESENTED BY
Linda Malik & Ryan Rasmussenon behalf of work derived through NEEPs APS Working Groups
ACEEEs Energy Efficiency as a Resource ConferenceDenver, CO September 27, 2011
7/30/2019 Advanced PowerStrip Presentation by NEEP at ACEEE
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NORTHEAST ENERGY EFFICIENCY PARTNERSHIPSAccelerating Energy Efficiency
1
MISSIONAccelerate the efficient use of energy in the Northeast
and Mid-Atlantic Regions
APPROACHOvercome barriers to efficiency through
Collaboration, Education & Advocacy
VISIONTransform the way we think aboutand use energy in the world around us
7/30/2019 Advanced PowerStrip Presentation by NEEP at ACEEE
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ADVANCED POWER STRIPS (APS)/PLUG LOAD
2
AGENDA1. NEEPS ADVANCED POWER STRIP (APS) PROJECT2. APS/PLUG LOAD SUMMIT JUNE 20103. WORKING GROUP MEMBERS and GOALS/DELIVERABLES4. RESULTS TO DATE
DATA TESTING MARKETING
5. NEXT STEPS WHAT MORE IS NEEDED?
6. QUESTIONS?
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NEEPs ADVANCED POWER STRIP PROJECTNEEPs June 2010 APS/Plug Load Summit
3
3
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MEMBERS/GOALS
4
Working Group ParticipantsProgram Managers
Manufacturers
Testing Labs
Evaluators
Retailers
Marketing Specialists
DeliverablesQuality Assurance Requirements
Testing Protocols
Data Collection
Savings Assumptions
Effective Marketing PromotionsConsumer Education
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Title
5
Source: The ampere strikes back: How consumer electronics are taking over the world UK Energy Saving Trust July 2007
5
5
7/30/2019 Advanced PowerStrip Presentation by NEEP at ACEEE
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DATA
6
1. Define Power Wastage by devices2.
Define Hours of use by consumers
3. Define what products are actually inthe home
4. Calculate deemed savings potential
6
7/30/2019 Advanced PowerStrip Presentation by NEEP at ACEEE
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DATA FINDING POWER WASTAGE
AND HOURS OF USE
Reviewed 20 + studies collected by the working group Defined the most common matched data sets Selected three studies: Denmark, Ecos, Minnesota Compared and averaged data sets Vetted findings applied to energy savings formula
7
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DATA DEVICES IN THE HOME
Robust data set from ExperianSM Simmons 2009-2010: 26,000 homes Identified the Experian study to be the fullest data Analyzed the data and determined the products in the average home
Rely on vetted findings as input to energy savings formula
88
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DATA BRINGING
IT ALL TOGETHER
Group vetting-preliminary numbersAverage TV setup savings based on >0.5 occurrence threshold: 86 kWh
Master: TV / Controlled: DVD/VCR and Game Console (Play Station)
Average IT setup savings based on >0.5 occurrence threshold: 33.6 kWhMaster: PC / Controlled: Monitor and Printer
Way more potential some reports show savings up to 500 kWh annual
Power
Products
Analyze
Formulate
Hours
9
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MinimumTechnology
Requirement
MinimumPerformance
SpecificaCon
FuncConality
Assessment
Tier2Eligibility
AssessmentIT/AVAPS
Tier2APS
FieldTrial
TESTING PROCESS
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OVERVIEW OF APS TESTING METHODOLOGY
1. Challenge Numerous APS technologies with varying functionality and savings Industry undergoing rapid, ongoing development
2. Target Testing methodology focusing on consumer needs Ensure long term applicability
3. Process Utilize NEEP group members international APS testing experience Adjust to create U.S. APS assessment standard
4. Testing Methodology Outcome
Robust and repeatable testing methodology Value and incentivize APS technology development Focus on the needs of consumers Promote long term APS usage
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1. Determine baseline acceptable APS technology2. MTR was assessed against the following key criteria:
MINIMUM TECHNOLOGY REQUIREMENT (MTR)
APSonsumerAcceptance
1.EaseofSetup
2.EaseofUse
3.AutomaConofSavings
4.
Easeof
Adjustability
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MINIMUM PERFORMANCE SPECIFICATION (MPS)
1. Tests conducted by an accredited testing laboratory2. Ensuring APS device meets minimum U.S. safety standards3. Assess APS components to deliver a minimum 10 year lifecycle4. Assess the energy consumption of the APS device ( 1 Watt)
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OBSERVATIONAL FUNCTIONALITY ASSESSMENT (OFA)
1. Importance of Assessment:
Similar APS technologies can yield vast differences in performance
2. Observational assessment against the following key consumercriteria: Ease of Setup Ease of Use (both of the APS and connected equipment) Automation of Savings Ease of APS Adjustability
3. Outcome: Assists in evaluating the relative performance of APS devices Incentivize APS manufacturer investment in smarter technologies Reduces and/or eliminates consumer habitual change requirement Accelerates consumer acceptance of APS
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TIER 2 APS DEVICE ELIGIBILITY
1. Target
Assessment process for APS technologies beyond the MTR2. Objective Incentivize investment in smarter technologies Greater levels of energy savings and consumer adoption Increased levels of energy savings and device adoption/retention
3. AV/IT APS Tier 2 Eligibility Requirement
1. Challenge Remove barriers in field testing APS technologies Remove the variability and cost in pre/post field trial analysis
2.
Outcome Robust, repeatable and cost effective field trial process Value energy saving performance of each APS APS manufacturers incentivized to lower the cost per kWh saved,
which benefits consumers
TIER 2 APS DEVICE FIELD TRIAL
15
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MARKETING GOALS
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1. Define(in simplest terms) whatis an Advanced Power Strip
What is does and how it works2. Explain what the end user needs to know about wasted energy Differentiate modes: off/standby/sleep/vampire Deemed savings number provides wasted power consumption
3. Utility & Energy Efficiency Program Involvement: Incentivize/endorse APS products meeting WGs qualified specs
Recognized by ENERGY STAR Educate consumerssimple solutions save significant energy4. Promotion:
Educational materials Marketing campaigns Training
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MARKETING GOALS (cont.)
RESEARCH NEEDS
Focus Groups to understand endusers perception Consumer usability studies
ensuring correct set-up/usage of APS
Field studies (NYSERDA customerinteraction, case studies)
DISTRIBUTION:
IDENTIFYCHANNELS Resellers-All channels Electrical Contractors and
Installers
Utilities and EEPs Energy Auditors Community Organizations Green Energy Organizations
17
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MARKETING QUESTIONNAIRE (~600 respondents)
18
231
176
100
136
162
0 50 100 150 200 250
Web
Friends/Family
Store
Paper/Mag
TV/Radio
Wheredoyougotofindinfoaboutenergyefficientproducts?
37
84
112
320
2
0 50 100 150 200 250 300 350
$1to$2
$3to$4
$5to$6
$7ormore
$0
Howmuchwastedenergydoyouthinkyoupayforeachmonth?
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1
4%
2
1%3
2%
4
4% 5
6%
6
9%
7
13%
8
61%
How important is it for you to save money onyour utility bills?
(1 least important, 8 most important)How important is it that electronic
equipment is easy to install/adjust?(1 least important, 8 most important)
MARKETING QUESTIONNAIRE (~600 respondents)
1
4%
21%
3
1% 4
3%
5
4%6
5%
7
6%
8
76%
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MARKETING: WHATS NEXT
1. Funding! Have data and products, but need market drivers to produce:
Marketing, education, outreach templates for PAs Retail/Reseller marketing materials:
Informational brochure for consumers w/FAQs Training for resellers
POP materials (DVDs, slogans, takeaways, display units)
2. Labeling Efforts ENERGY STAR is recognized and valued Quality Assurance and Certification protocols
3. Position Paper for: Regulators Policymakers Federal Authorities
20
20
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PLUG LOADS COMPRISE ONE OF THE LARGEST ANDFASTEST GROWING END-USES OF THE RESIDENTIAL
AND COMMERCIAL SECTORS
21Graph created by Ecos w/ data from Energy Information Administrations 2008 Annual Energy Outlook
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THANK YOU
ADVANCED POWER STRIPS:ENERGY EFFICIENCY THROUGH PLUG LOADS
Linda Malik, Residential Program Manager, NEEP
NORTHEAST ENERGY EFFICIENCY PARTNERSHIPS
September 27, 2011
91 Hartwell Avenue Lexington, MA 02421P: 781.860.9177
www.neep.org