M.B.A. prepration

advertisement compaigns

1. which company;s ad line is 'better than the best'?

(a)aiwa

(b)sansui

(c)ted turner

(d)rupert murdoch

2. whoc created the asian paints logo 'gattu'?

(a)r.k. laxman

(b)r.k. narayan

(c)david olivy

(d)alyque padamsee

3. 'rules your senses rules your world' is the adline of which compny?

(a)samsung

(b)kenstar

(c)aiwa

(d)sansui

4. name of the brand that advertises itself with the slogan"the vision of sound".

(a)samsung tv

(b)thomson tv

(c)sansui tv

(d)bpl tv

5. which product's ad line is 'the power to exite'?

(a)omega

(b)rolls royce

(c)mont blane

(d)accent

6. the indica's ad line is

(a)more car per car

(b)our car

(c)when in india do the indian way

(d)the indian car

7. which company has the ad line'you have risen in life'?

(a)bpl

(b)united airways

(c)fiat

(d)none of these

8. 'collect all five' is one of the catchlines of which product?

(a)ruffle lays tazzo

(b)doom the computer game

(c)i mac the computer

(d)maggi the new flavours

9. with which company would you associate the catchphrase ' the father of the modern automobile'?

(a)daimler-benz

(b)ford

(c)daewoo

(d)aston martin

10. 'expanding possibilities' is the adline of which compny?

(a)oracle

(b)hp 1

(c)aiwa

(d)zeroz

11. 'applying thought' is the ad line of which of the following companies?

(a)oracle

(b)tcs

(c)pentasoft

(d)wipro

12. salman khan and suni shetty have been recruited as part of which campaign in the year 2000?

(a)coke

(b)pepsi

(c)thums up

(d)kawasaki bajaj

13. which company has been listed as the highest spender on advertisements?

(a)reliance

(b)hindustan lever

(c)dabur india

(d)nestle india

14. 'mobile business' is the cathcline of:

(a)nokia

(b)motorola

(c)siemens

(d)alcatel

15.'leading the way' is an ad jingle of:

(a)motorola

(b)hero honda

(c)toyota

(d)indica v2

16. which state tourism department motto is 'god's own country'?

(a)tamil nadu

(b)himachal pradesh

(c)assam

(d)kerala

17. tokyo marine and fire insurance is offering general insurance in india using the ad tagline 'the life you deserve' in association with:

(a)idbi

(b)hdfc

(c)sidbi

(d)iffco

18. under what brand name has mtnl started internet telephony to 168 countries?

(a)bol-anmol

(b)talk time

(c)baaten anmol

(d)talky

19. which state tourism department;s motto is 'aliving heritage of heroism'?

(a)m.p.

(b)gujarat

(c)rajasthan

(d)h.p.

20. which car launched recently has the baseline 'spoil yourself'?

(a)palio adventure

(b)opel swing

(c)skoda

(d)indigo

21. which company is associated with the compaign what's your motto?

(a)microsoft

(b)motorola

(c)leo mattel

(d)nokia

22. the sloan "everyone's invited" is associated with which korean company?

(a)samsung

(b)lg

(c)hyundai

(d)daewoo

23. which brand used the ad line "we know india better"?

(a)max new york life insurance

(b)lic of india

(c)amul

(d)bajaj

24. which brand is associated with the campaign 'made for each other'?

(a)charms

(b)wills navy cut

(c)india kings

(d)gold flake

25. which newspaper has the motto --- journalism of courage?

(a)the hindustan times

(b)the washigngton post

(c)the indian express

(d)the guardian

answers:

1b

2a

3a

4a

5d

6a

7d

8a

9a

10c

11d

12c

13b

14b

15c

16d

17d

18a

19c

20d

21b

22a

23b

24b

25c