After a crazy day, Meerkat founder says �I want to be inIndia, I want to be on Jimmy Fallon� I want ...

Although it may seem odd, the people flocking to the Meerkat app are confirmation that Rubin's wildvision may not be too far out there.

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The follow-up update will take huge steps to actually allow Meerkat to decouple from its reliance onTwitter, according to Rubin. Although he didn't want to delve into too many specific details, Rubindid say, "We've got to grow up outside of Twitter."

A little more than a month ago, Rubin and his team were trying to figure out if their idea - thatpeople would be interested in live video broadcasting - was even viable. "It was hard times for theteam to find the right product market fit," Rubin tells me.

"If you close your eyes for a moment," Rubin says, "it's just you and the things around you in thatmoment physically. But then there's the vast and huge world and there are so many thingshappening and you are just where you are."

The keyword: thoughtful, which is a good way to describe Rubin.

The updates, which will roll out over the next couple weeks, are actually the first updates to theoriginal product that the team built as a side project for parent company Yevvo. "It's one of the firststeps to build our own graph and to decouple from Twitter," Rubin says.

But like the king in the old "This too shall pass" folktale, Rubin doesn't seem overly worried aboutTwitter's recent attempts to stem Meerkat's success, or too ecstatic about the app's currentpopularity.

And yet, Rubin's company is now in the crosshairs of an Internet social media giant and is bankingchecks from the likes of Gary Vaynerchuk, Ashton Kutcher, and Jared Leto.

After a crazy day, Meerkat founder says "I want to be in India, I want to be on Jimmy Fallon... I wantto be everywhere" | PandoDaily

By Dennis Keohane

On March 27, 2015

"Tech is just a means to achieve a vision," the Meerkat founder explains. "What I want to do is to beeverywhere. I want to see everywhere."

"We definitely see, especially with Facebook's latest announcement about introducing the API toMessenger, that there is much more potential to integrate with Facebook in various ways," he says."We are exploring what an integration with Facebook would look like." Although he wouldn't givethe exact timeline, don't be surprised if Meerkat feeds start appearing on Facebook profile pages inthe next couple of weeks, somewhere that you probably won't see Twitter's Periscope anytime soon.

Laughing a bit uncomfortably, Rubin adds, "I feel like that's kind of a weird thing."

And speaking of Periscope, Rubin even took some time on Thursday to write a review of Twitter'sMeerkat competitor on Product Hunt. His message: A congratulations to the Periscope team.

When you think about it, it's all pretty wild for a guy whose company built Meerkat as anexperiment.

The first of the updates, which should come in the next couple of days, will feature new discoveryfeatures built into the app. "It will be easier to find people and people will be suggested to you, therewill also be a lot of ways to help people find you."

Yesterday was quite a day for Meerkat founder Ben Rubin. First, his company announced that it hadraised money from Greylock Ventures and a bunch of other venture funds, many with connections tothe entertainment industry: Lorne Michaels-connected Broadway Video Ventures, Universal MusicGroup, and Comcast Ventures. Then, later yesterday morning, Twitter, which served as a conduitthrough which Meerkat quickly gained widespread popularity, unveiled Periscope, its own live-feedapplication, described by some as a Meerkat killer.

"I feel like I'm constantly missing out," he says. "I want to be in India, I want to be on Jimmy Fallon, Iwant to see the Red Bull events, I want to see the prime minister of Israel. I want to be everywhere...Not so much have my face being shown, but to be present and watch the world."

For a peek into Rubin's psyche at the moment, all you have to do is ask what drove him to build amobile application that can send live feed videos throughout the world through the Internet.

Maybe its because even with the highs and lows of the day, Rubin and Meerkat have a decent plan.Over the next week or two, the company will be releasing the first updates to the application, whichRubin promises won't take away from Meerkat's signature simplicity, but could position it to be ableto scale and actually thrive after this moment in the limelight passes.

No, really.

"This thing is beautiful!" Rubin wrote. "Huge congrats to the team. Everything looks so slick and

thoughtful; zoom in/out, orientation agnostic and specifically the hearts which are our team'sfavorite! Beautiful product..."

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