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A.I. is in the AirHarnessing the power of AI for the hospitality experience of the future
Bob Friday- CTO / Co-Founder Mist Systems
1O YEARS AGO
An IT problem A Marketing Opportunity
TODAY
2000 2005 2010 2015 2020
It has been a fun adventure …
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Why should you care about AI + WiFi/BLE?
Predict/resolve Wi-Fi problems fast =
Location-based services
Tabletop Food Service
Virtual Wireless IT
Increase efficiency
Better user experience
Brand loyalty
Differentiation
Uber Maid Service Virtual AI Assistant (Chatbot)
t
What are the hospitality experts saying …
Source:2016LODGINGTECHNOLOGYSTUDY«HOSPITALITYTECHNOLOGY
Location-based technology is the focus for growth
What are the industry analysts reporting…Machine Learning strongly emerging as key tech Location-based tech dominates roll-out plans
Is AI just a buzzword?
20111950
What is AI?
Why is AI such a hot topic now …
COMPUTE POWER MODERN CLOUD
OPEN SOURCE VENTURE CAPITAL
The components of an AI-wireless solution
Domain Expertise
Large Real-Time Data Streams Data Science Tool Box
NLP- Putting a face on AI
How is AI helping wireless in hospitality
Resolving Problems QuickerFront desk knows problem …
NLP Virtual AssistantFront desk can solve problem …
How is AI helping location in hospitality Pathloss Model Unsupervised Machine Learning
What are BLE beacons?
2013 2015
0
Mobile App
Indoor Map
POE vs. Battery Beacons
Blue dot location technology
What is necessary to build a BLE engagement
A2
34Welcome!
B
C
1
Cloud
How does the BLE engagement work?Wayfinding Asset Tracking
Requires POE or Battery Beacons
Requires POE Beacons
0
Increase guest satisfaction
Consistent, reliable Wi-FiLocation-based services
Get or give contextual information based on location
How far to my next meeting?
Share my location
Find the closest restaurant
Find closest restroom
Check in or out
Personalized private networks with seamless roaming
Wi-Fi always works - in rooms, public areas, etc.
Empower clientele
0
Event attendees: incremental revenue opportunity
Mobile User Experience
Find company X booth
Gamification: collect Pokemon
Find nearby deals
Share location with friend
Distance to next meeting
Consistent, reliable Wi-Fi
Empower clientele
Back-end Analytics
Attendee stats: visits, duration
App usage
Traffic patterns: most visited, circulation
Virtual product requests
Booth optimization
Employees- Optimize operational efficiency
Optimize staffing resources to match foot traffic
Monitor wait times
Locate nearby personnel for specialized assistance
Rapid response in event of emergency
• Context-BasedInformationbasedonVisitorLocation
WillyoubeattendingtheNCXFconference?
Yes
No
Yes
Wouldyouliketoregisternow?Okay,Iwillguideyoutotheconferencecenter.
Indoor location- From “Nice” to “Must Have”
Hospitality of the future:
Mobile …… Intelligent (AI-driven)
