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The Fourth edition of the Airline Yearbook expands on the success of previousissues, offering more indispensable information targeted specifi cally at airline decision makers.
In addition to a comprehensive index of airline equipment and services companies worldwide, the Airline Yearbook contains over 900 addresses and senior management contacts for the world’s international and domestic schedule and charter/low-cost airlines, worldwide aviation organisations, worldwide civil aviation regulating authorities and aviation ministries around the world.
The Airline Yearbook is distributed free of charge to over 3,500 senior procurement decision makers at airlines around the world.
For added value, all display advertisement bookings include a company profi le of the same size as the advert and a logo published at the top of your company’s listing in the Airline Yearbook.
Airline Equipment & ServicesMedia Pack
Full-page profi leFor a full-page company profi le the following is required:• 400-425 words provided in an MS Word document;• Text must be submitted in the ‘third person’ style;• Up to three/four images in JPEG or TIFF format. Images
need to be high-resolution (at least 300dpi) and may not be supplied within an MS Word document;
• Company logo: see right for details• Address and contact information for your head offi ce,
including telephone, website, email, fax, SITA details, and a list of key personnel.
Contents• Directory of World Airlines• Directory of World Ground Handling Agents• Directory of Airline Regulating Authorities, including
worldwide Civil Aviation Authorities and Aviation Ministries
• Directory of World Industry Suppliers• Directory of Organisations and Associations, listing
international Advisory, Operational and Trade Associations
• Diary of Events• Airport Showcase
Airline Equipment & Services profile page promotion
Half-page profi leFor a half-page company profi le the following is required:• 275-325 words provided in an MS Word document;• Text must be submitted in the ‘third person’ style;• One image in JPEG or TIFF format. Image needs to be
high-resolution (at least 300dpi) and may not be supplied within an MS Word document;
• Company logo: see right for details• Address and contact information for your head offi ce,
including telephone, website, email, fax, SITA details, and a list of key personnel.
Online directoryThe Airline Yearbook is now accessible as an online resource for the aviation industry.
Companies can now update their own listings through Air Transport Publications’ online database, ensuring their information is as up-to-date as possible.
Not only does Air Transport Publications’ digital database ensure accuracy of our data, it also provides an invaluable research tool for marketing departments. www.atpdirectory.com
Logo & company listing £550Please supply an electronic, CMYK, colour version of your latest company logo in JPG, TIFF or EPS format with no pantones and a resolution of at least 300dpi.
Quarter-page profi leFor a quarter-page company profi le the following is required:• 100-125 words provided in an MS Word document;• Text must be submitted in the ‘third person’ style;• Company logo: see right for details• Address and contact information for your head offi ce,
including telephone, website, email, fax, SITA details, and a list of key personnel.
Other promotional featuresBookmark, divider pages, spine, CD Rom, inserts, front cover.
Distribution by region
Asia & Asia-Pacific(23%)
Middle East, Africa (15%)
Caribbean, Central & South America (7%)
North America (18%)
Europe (37%)
Distribution by organisation type
Other companies (3%)
Airlines (97%)
Rates
Additional marketing services: inserts, CD Rom sponshorships price on application.
DPSType Area (margins)
Trim (page size)
Bleed (3mm)
256 x 382 mm280 x 406 mm286 x 412 mm
£6,175 €10,810 $12,050
Full pageType Area (margins)
Trim (page size)
Bleed (3mm)
256 x 179 mm280 x 203 mm286 x 209 mm
£3,250 €5,700 $6,470
Two-thirds page238 x 116mm (v)170 x 176mm (h) £2,650 €4,650 $5,275
Half-page123 x 176mm (h)170 x 116mm (i) £2,150 €3,800 $4,280
Third-page235 x 55mm (v)79 x 176mm (h) £1,900 €3,350 $3,728
Quarter-page123 x 86mm (v)
57 x 176 mm (h) £1,650 €2,900 $3,285
Eighth-page £850 €1,500 $1,695
Front cover £6,000 €10,500 $11,940
Inside front cover, back cover, inside back cover £4,500 €7,900 $8,955
Spine £2,500 €4,400 $12,935
Bookmark £10,000 €18,500 $20,500
Divider pages £7,500 €10,500 $15,500
Four colour logo + Company listing £550 €970 $1,095
Circulation
Contact
AIRLINE YEARBOOKAir Transport Publications Ltd 16 Hampden Gurney Street, London, W1H 5AL, United Kingdom
Tel: +44 20 7724 3456 • Fax: +44 20 7724 2632 • [email protected]
AdvertisingRosa Bellanca, International Media [email protected]
Nimita Patel, International Sales [email protected]
Database researchTabatha Upton-Tasker, Directory Research [email protected]
AIRTRANSPORT
PUBLICATIONS
The yearbook will be available at specialist airline/aviation shows next year, including: Routes and Network 2009; World Low Cost Airlines Congress, Singapore; World Low Cost Airlines Congress, Americas; World Low Cost Airlines Congress, London; 3rd India Airline and Airport Expo, New Delhi; Paris Air Show Le Bourget; and Dubai Airshow.
Plus selected IATA conferences and exhibitions
The Airline Yearbook will be distributed FREE to 3,500 executives with decision-making responsibilities at major, regional and low-cost airlines.