Alcohol Stroop Task

Aim of the task: To find out whether alcohol-related

content of a stimulus distracts attention from the

color-naming task. It is a variant of the original

Stroop task (Stroop, 1935).

Method: Participants are presented with a set of

stimuli and asked to name the ink color while they

ignore the word.

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Alcohol Stroop Task

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Alcohol Stroop Task

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Alcohol Stroop Task

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Alcohol Stroop Task

Alcohol Stroop Task

•The difference between reaction times of alcohol-related and neutral words indicates the extent to which attention is focused on alcohol: If colors are named more slowly for alcohol-related rather than neutral words, alcohol-related content interferes with the color naming task.

•Such effects have been demonstrated (Sharma et al., 2001).

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