75 Portraits by Hernan Rodriguez

Lighting and Posing

Techniques for

Portrait Photographers

Go Behind the Scenes with Hernan Rodriguez and Learn to Create Unforgettable Portraits

About the AuthorHernan Rodriquez has received over 30 international professional photography awards. He operates a successful studio in San Fernando Valley and has worked for GUESS, Undergear, Corona, and more.

Book Specs$39.95, 7.5x10 inches, 160 pages 150 full-color photographs, 75 diagramsISBN-13: 978-1-60895-512-1Order number: 1970

Learn How to:

Design effective portrait lighting in the studio or on location

Pose men, women, children, and groups

Coordinate the background, clothing, and props for a cohesive look

Use gels and light modifiers more effectively

Combine flash and ambient light

Tailor your setup for black & white imagery

Design portraits that reflect your subjects’ personalities

New Book from Amherst Media

For further information, contact:

Kate Neaverth or Adam RichardsAmherst Media, 175 Rano Street, Suite 200, Buffalo, NY 14207(800) 622-3278 fax (800) 622-3298kneaverth@amherstmedia.com www.amherstmedia.com

Commercial, celebrity, and portrait photographer Hernan Rodriguez invites you to explore the creative process he uses to produce his

award-winning portraits. You’ll learn tips for working with your subject and setup from start to finish—from establishing the concept of the image to selecting and using a suitable wardrobe, backdrop, and props. You’ll also learn precision lighting strategies for sculpting your client’s features, bringing out detail, and creating mood. Don’t miss this book.