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November 2010 November 2010 HRO Summit HRO Summit - Amsterdam Amsterdam

Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

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Page 1: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Nov

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r 201

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it H

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Page 2: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Age

nda

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tudy

res

ults

and

tren

ds–

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time

to r

ethi

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ur g

ame

plan

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evie

w o

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vey

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ults

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join

t stu

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y A

ccen

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and

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sin

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try

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dbac

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nom

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he E

cono

mic

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litie

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vatio

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sup

port

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rent

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gram

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unde

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arni

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dem

and

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serv

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ase

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Virt

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orld

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and

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ning

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apid

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arni

ng

Page 3: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Stu

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Page 4: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

2010

Bus

ines

s E

nviro

nmen

tF

ocus

on

inno

vatio

n, g

loba

lizat

ion,

exp

ansi

on, w

ithin

bu

dget

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%

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thre

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ere

busi

ness

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ntur

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osts

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t Are

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rgan

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s To

p B

usin

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lleng

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for

2010

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+90%

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ease

Janu

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2010

© B

ersi

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pora

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xecu

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Page 5: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

The

Eco

nom

y -

Tra

nsfo

rmat

ive

Cha

nge

and

L&D

The

L&

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eade

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limat

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ynam

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s

Page 6: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Trad

ition

al a

nd C

ompu

ter-

Ass

iste

d Tr

aini

ngIn

stru

ctor

and

Com

pute

r-B

ased

(C

BT

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plem

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he L

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tform

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form

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ours

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lear

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and

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ern

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ning

Wh

ere

are

we

tod

ay?

Page 7: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Foc

usin

g In

vest

men

t Usi

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vest

men

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ere

Page 8: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Mod

ern

Ent

erpr

ise

Lear

ning

Wh

at is

th

e o

ng

oin

g r

ole

of

the

mo

der

n E

nte

rpri

se L

&D

fu

nct

ion

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LEA

RN

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GIL

ITY

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EP

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PE

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AT

ION

Page 9: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

A C

hang

e Is

Nee

ded…

HO

W C

AN

WE

BE

DO

ING

TH

IS?

Page 10: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

The

Val

ue o

f Inf

orm

al L

earn

ing

3%4%

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60%

0%10

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Cor

pora

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Use

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Whi

ch le

arni

ng a

ppro

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ive

the

grea

test

bus

ines

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lue

in y

our

orga

niza

tion?

72%

of c

ompa

nies

bel

ieve

thei

r m

ost v

alua

ble

lear

ning

app

roac

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are

info

rmal

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y30

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f res

ourc

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cuse

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Page 11: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

So

cial

Lear

ning

Pro

gram

s

For

mal

Dis

cipl

ines

Tool

s an

d Te

chno

logy

Cul

ture

Learning ArchitectureOrganization, Governance, and Management

Aud

ienc

es a

nd P

robl

ems

Approaches

Ber

sin

& A

ssoc

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nter

pris

e Le

arni

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ram

ewor

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and

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bed

ded

Info

rmal

20%

8

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Page 12: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Hig

h Im

pact

Lea

rnin

g P

ract

ices

™:

OU

TS

OU

RC

ING

TR

EN

DS

Page 13: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pre

limin

ary

Fin

ding

s

•P

relim

inar

y re

sults

from

our

res

earc

h

•2/

3 U

S, 1

/3 E

U r

espo

nden

ts

•B

alan

ce o

f sm

all m

ediu

m a

nd la

rge

ente

rpris

es

•T

he b

ig m

essa

ge–

Ove

rall,

com

pani

es a

re s

till s

pend

ing

on p

rovi

ders

.–

But

eng

agem

ents

are

sm

alle

r, m

ore

tact

ical

and

cap

acity

bui

ldin

g pr

ojec

ts–

The

re is

inte

rest

in e

mer

ging

tren

ds a

nd te

chno

logy

suc

h as

mob

ile, b

ut

mos

t of t

he o

utso

urci

ng s

pend

is g

oing

to tr

aditi

onal

are

as s

uch

as c

onte

nt

and

tech

nica

l effo

rts

Page 14: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Whe

re is

the

mon

ey b

eing

spe

nt, a

nd h

ow?

Page 15: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pro

file

of s

pend

ing

on o

utso

urci

ng

Page 16: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Spr

eadi

ng th

e w

ealth

–m

ultip

le p

rovi

ders

Page 17: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Driv

ers

for

Usi

ng a

Pro

vide

r

1.In

crea

se c

apac

ity a

nd s

peed

2.N

eed

for

mor

e ef

fect

ive

oper

atio

ns a

t a g

loba

l lev

el

3.H

ighe

r qu

ality

pro

duct

s an

d se

rvic

es th

an c

an b

e su

ppor

ted

inte

rnal

ly

4.T

rans

form

ativ

e se

rvic

es fo

r th

e en

tire

lear

ning

fun

ctio

n

5.Le

vera

ge le

arni

ng in

dust

ry c

hang

es (

i.e.,

incr

ease

d fo

cus

on s

ocia

l an

d in

form

al le

arni

ng,

soci

al n

etw

orki

ng, e

tc.)

6.S

uppo

rt a

glo

bal a

udie

nce

7.A

cces

s to

spe

cific

tale

nt a

nd r

esou

rces

The

ran

king

of T

OP

3 d

river

s th

at w

ould

lead

to u

sing

a p

rovi

der

Page 18: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

How

wel

l hav

e th

ose

need

s be

en m

et?

Hig

hly

Fav

orab

le R

espo

nse

(4 o

r 5)

1

2

3

Page 19: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

New

Rea

lity

in T

alen

t Man

agem

ent

Tech

nolo

gy n

ow e

nabl

es c

usto

miz

atio

n

Em

ploy

ees

are

cust

omer

s to

o

Kno

wle

dge

wor

k is

cha

ngin

g H

R fu

ndam

enta

lly

The

C-S

uite

now

car

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bout

wor

kfor

ce p

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rman

ce

Com

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for

tale

nt w

ill o

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Toda

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wor

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ce is

get

ting

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ngly

div

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2 3 4 5 61

“Wor

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Page 20: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Eco

nom

ic R

ealit

ies:

Ena

blin

g th

e K

now

ledg

e W

orke

rF

indi

ng th

e rig

ht in

form

atio

n at

the

right

tim

e an

d in

the

best

form

at…

Toug

hest

cha

lleng

es fo

r kn

owle

dge

wor

ker

as c

onsu

me

rs o

f inf

o?

The

pro

blem

is“c

onte

xt”

not

“con

tent

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se a

ndst

anda

rds

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yne

eded

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Page 21: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pro

gram

mes

that

del

iver

on

finan

cial

RO

I, su

ch a

s o

nes

that

le

vera

ge G

over

nmen

t Fun

ding

are

gai

ning

in p

opul

ari

ty

21

Fu

nd

ed

an

d A

ccre

dit

ed

Le

arn

ing

is a

Le

arn

ing

BP

O S

erv

ice

off

eri

ng

wit

h t

he

go

ve

rnm

en

t sp

on

sori

ng

lea

rnin

g

de

live

red

th

rou

gh

‘A

pp

ren

tice

ship

s’.

So

, w

ha

t a

re A

pp

ren

tice

ship

s?

Wo

rk-b

ase

d t

rain

ing

pro

gra

mm

es

de

sig

ne

d

aro

un

d t

he

ne

ed

s o

f e

mp

loye

rs,

wh

ich

lea

d t

o

na

tio

na

l re

cog

nis

ed

qu

alif

ica

tio

ns.

Wh

o a

re t

he

y f

or?

Ap

pre

nti

cesh

ips

can

be

use

d t

o t

rain

bo

th

ne

w a

nd

exi

stin

g e

mp

loye

es.

Go

vern

me

nt

fun

din

g is

ava

ilab

le t

o t

rain

ap

pre

nti

ces.

Wh

o r

un

s th

em

?

Ap

pre

nti

cesh

ips

are

de

sig

ne

d b

y t

he

Se

cto

r

Skill

s C

ou

nci

ls (

pa

rt o

f th

e S

kill

s fo

r B

usi

ne

ss

ne

two

rk),

wh

ile t

he

Na

tio

na

l A

pp

ren

tice

ship

Se

rvic

e h

elp

s to

fu

nd

th

e t

rain

ing

.

Wh

ere

do

es

the

tra

inin

g t

ake

pla

ce?

Mo

st o

f th

e t

rain

ing

is ‘o

n t

he

jo

b’

at

the

clie

nts

pre

mis

es.

Acc

en

ture

ca

n p

rovid

e

the

tra

inin

g in

de

pe

nd

en

tly o

r cr

ea

te a

ble

nd

ed

ap

pro

ach

by m

ap

pin

g t

he

clie

nt’

s

exi

stin

g ‘

in h

ou

se’

tra

inin

g.

Page 22: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

20

09

Na

tio

na

l Su

rve

y

20

09

Na

tio

na

l Su

rve

y

Em

plo

ye

r re

spo

nse

s o

n t

he

be

ne

fits

of

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nti

cesh

ips

Go

ve

rnm

en

t F

un

de

d a

nd

Acc

red

ite

d L

ea

rnin

g c

an

he

lp c

lien

ts

ad

dre

ss t

ale

nt

rela

ted

ch

alle

ng

es,

incl

ud

ing

:

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ee

d f

or

a n

ew

wo

rkfo

rce

–to

su

pp

ort

a n

ew

sp

eci

fic

req

uir

em

en

t; n

ew

ma

rke

t, n

ew

bu

sin

ess

, n

ew

inte

rna

l d

em

an

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p-s

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l th

e c

urr

en

t w

ork

forc

e–

to s

up

po

rt a

tra

nsf

orm

ati

on

p

rog

ram

me

an

d/o

r a

re

de

plo

ym

en

t p

rog

ram

me

–Id

en

tify

ne

w t

ale

nt

sou

rce

s–

to i

ncr

ea

se c

om

pe

titi

ve

a

dva

nta

ge

, su

pp

ort

su

cce

ssio

n p

lan

nin

g

Fu

nd

ed

an

d A

ccre

dit

ed

Le

arn

ing

is o

ne

of

the

ke

y w

ays

a c

lien

t ca

n

att

ract

ne

w t

ale

nt,

re

-skill

exi

stin

g r

eso

urc

es

an

d t

ack

le s

tra

teg

ic

skill

s sh

ort

ag

es

wh

ilst:

–re

du

cin

gtr

ain

ing

co

sts

–In

cre

asi

ng

pro

du

ctiv

ity

–d

ev

elo

pin

ga

skill

ed

an

d a

ccre

dit

ed

wo

rkfo

rce

–g

en

era

tin

gin

cre

ase

d s

ale

s

–im

pro

ve

cust

om

er

serv

ice

re

sult

s.

Why

is th

is ty

pe o

f pro

gram

me

popu

lar

with

cor

pora

tio

ns?

22

77

%•

ma

kes

the

m m

ore

com

pe

titi

ve

;

76

%•

pro

vid

es

hig

he

r o

ve

rall

pro

du

ctiv

ity

;

80

%•

red

uce

s st

aff

tu

rno

ve

r;

83

%

•p

rov

ide

s sk

ille

d w

ork

ers

ne

ed

ed

fo

r th

e f

utu

re;

66

%•

fill

va

can

cie

s m

ore

qu

ick

ly;

88

%•

mo

re m

oti

va

ted

an

d

sati

sfie

d w

ork

forc

e;

59

%•

mo

re c

ost

-eff

ect

ive

tha

n

hir

ing

sk

ille

d s

taff

;

53

%•

red

uce

s re

cru

itm

en

t co

sts.

Page 23: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

App

rent

ices

hip

Fra

mew

orks

Ap

pre

nti

cesh

ip

Co

mp

ete

nce

Usu

ally

an

Na

tio

na

l V

oca

tio

na

l Q

ua

lific

ati

on

(N

VQ

) w

ith

ass

ess

me

nt

de

sig

ne

d t

o t

est

co

mp

ete

nce

. C

an

als

o b

e

an

ap

pro

ved

‘in

ho

use

’ p

rog

ram

me

Kn

ow

led

ge

Mo

st a

pp

ren

tice

ship

s

incl

ud

e a

‘te

chn

ica

l

cert

ific

ate

’ to

pro

vid

e

pre

req

uis

ite

skill

s re

qu

ire

d.

A s

ma

ll n

um

be

r d

em

on

stra

te

kn

ow

led

ge

wit

hin

th

e N

VQ

ele

me

nt

Tra

nsf

era

ble

, or

Ke

y/F

un

ctio

na

l Sk

ills

En

sure

s in

div

idu

als

ho

lds

the

ap

pro

pri

ate

skill

s

bu

sin

ess

es

req

uir

e c

ove

rin

g M

ath

s, E

ng

lish

an

d I

T.

Ca

n

als

o in

clu

de

wid

er

soft

skill

s.Em

plo

ym

en

t R

igh

ts a

nd

Re

spo

nsi

bil

itie

sE

nsu

res

ind

ivid

ua

l

un

de

rsta

nd

s co

mp

an

y a

nd

leg

isla

tive

po

licy.

Th

is i

s o

fte

n c

ove

red

as

pa

rt

of

the

NV

Q o

r K

no

wle

dg

e

com

po

ne

nt

A k

ey b

en

efi

t o

f a

n a

pp

ren

tice

ship

pro

gra

mm

e is

its

str

uct

ure

d a

pp

roa

ch t

o l

ea

rnin

g

Su

pp

ort

s a

pro

gre

ssiv

e a

pp

roa

ch t

o l

ea

rnin

g c

ove

rs t

he

ste

ps

ou

tlin

ed

be

low

wh

ich

pro

vid

es

ind

ust

ry

sect

or

ap

pro

ved

skill

s a

nd

cu

lmin

ate

s in

a s

et

of

na

tio

na

lly r

eco

gn

ise

d q

ua

lific

ati

on

s

Page 24: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Fle

xibl

e S

olut

ions

are

als

o in

dem

and

•R

athe

r th

an in

vest

ing

in fu

ll en

d-to

-end

out

sour

cing

, man

y co

rpor

atio

ns a

re o

ptin

g fo

r ou

t-ta

skin

g so

lutio

ns•

Out

sour

cing

pro

vide

rs n

eed

to w

ork

flexi

bly

and

in p

artn

ersh

ip w

ith c

orpo

ratio

ns to

in

trod

uce

“rap

id d

evel

opm

ent”

bes

t pra

ctic

es th

at le

vera

ge th

e us

e of

SM

Es.

•T

echn

olog

y su

ch a

s S

aaS

LMS

to p

rovi

de s

ubsc

riptio

n ba

sed

serv

ice

optio

ns h

ave

gain

ed

in a

ccep

tanc

e•

Out

side

-the

-nor

m s

olut

ions

incl

udin

g V

irtua

l Wor

ld a

re a

lso

beco

min

g m

ore

gene

rally

ac

cept

ed, a

s th

e fo

cus

on tr

avel

and

cos

t red

uctio

n in

del

iver

y be

com

es m

ore

impo

rtan

t th

an e

ver

befo

re

Page 25: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Who

in th

is r

oom

has

impl

emen

ted

a S

aaS

solu

tion

in th

e la

st 1

2-18

mon

ths?

Page 26: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Saa

SM

odel

Ben

efits

Page 27: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Fle

xibi

lity

in C

onte

nt D

evel

opm

ent

–R

apid

eLe

arni

ng p

opul

arity

is g

row

ing

Rap

id e

Lear

ning

is a

“se

lf-se

rve”

trai

ning

dev

elop

men

t mod

elfo

r cr

eatin

g an

d de

liver

ing

awar

enes

s ty

pe, v

olat

ile c

onte

nt th

at is

tied

to a

n ur

gent

bus

ines

s ne

ed.

Thr

ee k

ey a

ttrib

utes

of R

apid

eLe

arni

ng

incl

ude

•sh

ort t

imef

ram

es•

ease

of d

evel

opm

ent

and

•si

mpl

e de

sign

Rap

id e

Lear

ning

cou

rses

are

CB

T c

ours

es

that

are

ser

ved

up o

n th

e w

eb.

Page 28: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Rap

id e

Lear

ning

Driv

ers

“The

life

span

of

lear

ning

con

tent

is

shrin

king

as

the

mar

ketp

lace

cha

nges

m

ore

rapi

dly,

so

orga

niza

tions

mus

t de

velo

p th

e m

eans

for

fast

er a

nd m

ore

effic

ient

con

tent

pr

oduc

tion.

”R

etur

n on

Lea

rnin

g:

Tra

inin

g fo

r H

igh

Per

form

ance

at

Acc

entu

re, p

. 126

Rap

id e

Lear

ning

is d

riven

by:

1.U

rgen

t bus

ines

s ne

ed to

get

kno

wle

dge

to a

ny

reso

urce

in a

ny lo

catio

n (a

ll W

orkf

orce

s)2.

Incr

easi

ng p

ress

ure

to c

ontr

ol c

osts

of e

Lear

ning

de

velo

pmen

t3.

Dec

reas

ing

avai

labi

lity

of S

ME

/spo

nsor

tim

e fo

r co

llabo

ratio

n w

ith a

n eL

earn

ing

deve

lopm

ent t

eam

4.A

vaila

bilit

y of

eas

y to

use

tool

sets

for

crea

ting

eLea

rnin

g

Page 29: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

It’s

a V

irtua

l Wor

ld –

Sha

ring

Pilo

t Res

ults

As

the

hype

bub

ble

has

popp

ed,

we’

ve b

een

mak

ing

slow

and

st

eady

pro

gres

s on

rea

l val

ue in

V

irtua

l Wor

lds

Page 30: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Cor

pora

te u

sers

are

exp

erie

ncin

g hi

gh R

OI f

rom

the

tech

nolo

gy.

The

tech

nolo

gy is

now

mor

e en

gagi

ng a

nd s

cala

ble.

Par

ticip

ants

like

it.

“The

pre

ss le

ft, b

ut th

e us

ers

stay

ed.”

-Tom

Hal

e, C

PO

Lin

den

Labs

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.

Sou

rce:

“Ent

erpr

ise

App

licat

ions

of 3

D V

irtua

l Wor

lds”

, Wai

te a

nd T

uttle

, Res

earc

h2.0

, Jun

e 25

200

9

Page 31: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pre

dict

ion:

The

cos

t sav

ings

in V

irtua

l Wor

ld d

eliv

ery

will

hei

ghte

n de

man

d fo

r th

e so

lutio

n

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.

Page 32: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Acc

entu

re’s

jour

ney

in V

irtua

l Wor

lds

for

Lear

ning

ha

s sp

anne

d ye

ars.

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.

Our

firs

t for

ay in

to v

irtua

l wor

lds

for

lear

ning

. lIt

was

gre

at if

you

wer

e in

to th

is s

ort o

f thi

ng.

Not

man

y pe

ople

wer

e in

to th

is s

ort o

f thi

ng.

Page 33: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Sha

ring

our

resu

lts

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.

Last

yea

r, w

e pa

rtic

ipat

ed in

the

Mas

ieC

onso

rtiu

m’s

3D

Lea

rnin

gF

rom

this

exp

erie

nce,

we

esta

blis

hed

our

busi

ness

cas

e fo

r vi

rtua

l wor

lds.

Page 34: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Sha

ring

our

resu

lts (

2)

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.

Thi

s ye

ar,

we

pilo

ted

a V

irtua

l Wor

ld E

duca

tion

Cen

ter,

runn

ing

actu

al w

orks

hops

with

ac

tual

par

ticip

ants

.

Page 35: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

Cop

yrig

ht ©

201

0 A

ccen

ture

All

Rig

hts

Res

erve

d.0%

0%0%

29%

71%

Str

ongl

y D

isag

ree

Dis

agre

eN

eutr

alA

gree

Str

ongl

y A

gree

I enj

oyed

the

virt

ual w

orld

env

ironm

ent m

ore

than

aud

io+

slid

eev

ents

.

0%0%

0%

33%

67%

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ongl

y D

isag

ree

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agre

eN

eutr

alA

gree

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ongl

y A

gree

Trai

n-th

e-Tr

aine

r

Indu

stry

Wor

ksho

p

Page 36: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

(2)

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yrig

ht ©

201

0 A

ccen

ture

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hts

Res

erve

d.0%

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71%

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ongl

y D

isag

ree

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agre

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ongl

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gree

The

virt

ual w

orld

ses

sion

was

mor

e en

gagi

ng th

an a

udio

+sl

ide

even

ts I

have

atte

nded

.

0%0%

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ongl

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isag

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gree

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n-th

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aine

r

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stry

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ksho

p

Page 37: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

(3)

0%0%

14%

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ongl

y D

isag

ree

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agre

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ongl

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ual w

orld

env

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ent m

ade

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s m

ore

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.

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gree

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n-th

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aine

r

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stry

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ksho

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Page 38: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

(4)

0%0%

0%

57%

43%

Str

ongl

y D

isag

ree

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agre

eN

eutr

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gree

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ongl

y A

gree

I lea

rned

mor

e pa

rtic

ipat

ing

via

virt

ual w

orld

than

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gree

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n-th

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r

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stry

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ksho

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Page 39: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

(5)

0%0%

0%

57%

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ongl

y D

isag

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Page 40: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Pilo

t res

ults

(6)

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%14

%

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ongl

y D

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agre

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virt

ual w

orld

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Page 41: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Less

ons

abou

t est

ablis

hing

a v

irtua

l wor

ld

•K

eep

your

bus

ines

s ca

se fo

cuse

d-do

n’t p

rom

ise

the

moo

n an

d th

e st

ars.

•M

ove

delib

erat

ely

and

caut

ious

ly-

don’

t rus

h to

fina

l sol

utio

n!•

Tes

t with

diff

eren

t typ

es o

f exp

erie

nces

.•

Pla

n on

virt

ual w

orld

bei

ng o

ne c

hann

el a

mon

g m

any.

•P

rovi

de “

begi

nner

” an

d “e

xper

t” m

odes

.•

It co

sts

VE

RY

LIT

TLE

to tr

ansf

er e

xist

ing

cont

ent i

nto

a V

irtua

l Wor

ld

Page 42: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Wor

kfor

ce o

f One

–N

ew R

ealit

y

Sou

nd fa

mili

ar?

Sou

nds

fam

iliar

?

Page 43: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Wor

kfor

ce o

f One

–N

ew R

ealit

y

Sou

nd fa

mili

ar?

Page 44: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

Hello, John Doe. We

have recommendations

for you.

Edu

catio

nP

rodu

cts

and

Ser

vice

sM

arke

ting

Sup

ply

Cha

inC

usto

mer

Ser

vice

Web

2.0

Med

icin

e

The

pow

er o

f cus

tom

izat

ion

Cus

tom

izat

ion

has

revo

lutio

nize

d en

tire

field

s of

hum

an e

ndea

vor

it is

now

the

age

of “

gran

ular

ity”

and

the

indi

vidu

al

Page 45: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

“If c

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Page 50: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

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Page 55: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

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Page 61: Amsterdam€¦ · 24% 41% What Are Your Organization’s Top Business Challenge Financial pressure to cut costs Severe business downturn Competitive threats Need to Accelerate Innovation

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