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An invitation to collaborate in the
Digital Malaysia Initiative
“Malaysia BIGGEST online shopping days of the year”
What is #What is #What is #What is #MYCyberSALEMYCyberSALEMYCyberSALEMYCyberSALE????
With the support from the ministry,
MDeCbrings you the 1st #MYCyberSALE…
#MYCyberSALE is the latest initiative from the government,
which is organized by MDeC to act as a
catalyst to develop the eCommerce industry as well as to boost the eCommerce culture in Malaysia.
It is believed that #MYCyberSALE is the
FIRST & BIGGESTcyber sale to be launched in Malaysia this year!
Who’s Idea behind this?Who’s Idea behind this?Who’s Idea behind this?Who’s Idea behind this?
“eCommerce is a key component of the digital economy. Its
significance has also been recognized as one of the key ICT sub-
sectors in the Digital Malaysia 354 Roadmap. This is a good
initiative that will bring leading retailers and customers together
under one roof and will further boost the adoption of
eCommerce in Malaysia. We are confident that this event will be
able to further popularize online shopping as a convenient and
exciting experience,”
Datuk Seri Ahmad Shabery Cheek, Communications and Multimedia Minister, and Digital Malaysia Steering
Committee Chairman - 9th Digital Malaysia Steering Committee, 8th April 2014
Malaysia eCommercescene keeps abreast with global trends…
Introducing our LATEST INITIATIVE to drive it further.
eCommerce Industry making a mark globally…
Online sale such as CYBER MONDAY has become a phenomenon .
With the support from the ministry,
MDeCbrings you the 1st #MYCyberSALE…
It consists of the MOST PROMINENT supporting team for its formation to ensure the
national event is of high quality and its safety is taken care of in the virtual shopping
world. The support are such as:
• event kick-start advisory committee that was formed by the leading local &
international eCommerce players in Malaysia;
• panel of government agencies sitting in as project advisory in upholding the
quality of participating merchants; and
• event consulted by the local and overseas eCommerce professionals.
Hence, #MYCyberSALE will be a platform for all to enjoy buying or selling activities
virtually just like in a physical mall.
What’s the objectives?What’s the objectives?What’s the objectives?What’s the objectives?
The OBJECTIVES & TARGETS have been set…
####MYCyberSALE’sMYCyberSALE’sMYCyberSALE’sMYCyberSALE’s EcosystemEcosystemEcosystemEcosystem
11
#MYCyberSALEEcosystem
Steering Committee
Consumers
Consumers
Who is participating?Who is participating?Who is participating?Who is participating?
Current Confirmed eTailers
Participating EParticipating EParticipating EParticipating E----TailersTailersTailersTailers
EEEE----MarketplacesMarketplacesMarketplacesMarketplaces
Individual EIndividual EIndividual EIndividual E----TailersTailersTailersTailers
Participating EParticipating EParticipating EParticipating E----TailersTailersTailersTailers
EEEE----VouchersVouchersVouchersVouchers
Individual EIndividual EIndividual EIndividual E----TailersTailersTailersTailers
Current Confirmed eTailers
Potential Premium eTailers (In progress)
Potential Premium E-Tailers
Marketing PlanMarketing PlanMarketing PlanMarketing Plan
Brief of MDeC Media Plan
Detail of media support are subject to change without prior notice.
Print Media Digital Ads Radio Blast
Media Prima Online/Mobile Media
Why Should You Participate?Why Should You Participate?Why Should You Participate?Why Should You Participate?
National Brand. #MYCyberSALE is first national campaign leading the eCommerce
industry which supported and recognized by the ministries, government agencies and
industry players.
Credibility, Trustworthiness. #MYCyberSALE is a platform that comes with quality
control.
Pulling Traffics. eTailers do not sell only to its existing customer, but sharing traffics
and/or develop new customer base that others bring in.
Magnetize Strength. eTailers do not spend huge budget or greater marketing effort
for just a single cyber sale event. All parties are sharing strength in the marketing and
putting effort together to make one success and profitable event for all.
Reputable. A remarkable credit for supporting partners who has joined/supported a
national event that will be internationally renowned, which is believed to be a great
business profile to the participating company.
The Brand Value should be appreciated…
Are You Eligible?Are You Eligible?Are You Eligible?Are You Eligible?
Do you have?
• Malaysian registered business under Business Act 1956 or Company Act 1965
• Must have a complete ecommerce site
• Must possessed a recognized payment gateway
• Your online store must display clear Terms & Conditions, Company Contact & etc
• Do not have any unresolved customer complaints
What do we need from you after the event?
• Transaction Value (MYR) & No. of Customers during the 3-Day Sale (reportingformat will be given)
How To How To How To How To PartcipatePartcipatePartcipatePartcipate????
Must Complete:
• E-Tailer Application form
• Company Registrations Documentations such as Form 9, 24 & 49 (for company)
Or Form E & D (for Sole Proprietor)
• Screen shot of payment gateway
• A copy of your Terms & Conditions
FAQ?FAQ?FAQ?FAQ?
1. I am a very small ecommerce player, can I participate?
- Yes. MDeC encourages everyone who are offering their products or services online to participate regardless of the number of items/services you currently offer.
2. I do not have a payment gateway yet (in time to participate #MYCyberSALE). Can I participate?
- Equip the minimum requirement with www.paypal.com which is the most easy and zero cost to setup.
3. Can I sell services?
- As long as there’s a payment gateway equip for buyers to have a checkout or making a voucher or discount redemption (printing), that’s good enough to participate.
4. I have multiple sites, can I participate?
- As long as your ecommerce site are equipped with payment gateway, terms & conditions, yes you can.
FAQsFAQsFAQsFAQs
No Payment Gateway?No Payment Gateway?No Payment Gateway?No Payment Gateway?
Project Overview:
• Introduce low cost Point-of-Sales (POS) station
• Speed up distribution of low-cost POS terminals to
SMEs and micro enterprises
• Encourage adoption of online payment gateway
Make cashless transactions possible for micro merchants
Help traders and small
business owners accept
debit card and credit card
payments via affordable
mobile e-payment
terminals and online
payment gateway
WHAT THIS PROJECT IS ALL ABOUT
Public Sector Lead:
8 Approved Private Sector Lead:
eeee----PaymentPaymentPaymentPayment servicesservicesservicesservices
Enabling e-Payment Services
for SMEs and Micro
Enterprises
Cardpay Payments
3
Eligibility Criteria of SMEs:
Registered under Business Act 1956 or Company Act 1965
Fulfilled the definition of SMEs and Microenterprises
At least 60% Malaysian equity;
Valid business license from Local Authority; and Subscribe to only 1 of approved Third Party Acquirer (TPA)
Enabling eEnabling eEnabling eEnabling e----Payment Services for SMEs and Micro EnterprisesPayment Services for SMEs and Micro EnterprisesPayment Services for SMEs and Micro EnterprisesPayment Services for SMEs and Micro Enterprises
The enablersThe enablersThe enablersThe enablers
eeee----Pay terminalPay terminalPay terminalPay terminalwww.e-pay.com.myMr. Jeremy Low Peng HuiE : [email protected] : 603 5632 2488
MYR Gateway SME Planwww.ipay88.com.my
Mr Chan KL
Tel : 603 6286 3388
EDC Debit Cardwww.ghl.com
Mr Yap Chih Ming
Tel : 603 6286 3388
EDC Crebit Cardwww.ghl.com
Mr Yap Chih Ming
Tel : 603 6286 3388
MPAY & MDEX ECPOSwww.managepay.com
Mr Ong Kooi Hooi
Tel: 603 80231880
E-Comwww.molpay.com
En. Azizul Othman
Tel: 6016 260 2158
EDC Debit & Credit Cardwww.revenue.com.my
Mr Ivan CheahE: [email protected]
Tel : 603 6257 8455
EDC Credit Card www.touchngo.com.my
Pn Jahani ZuraE : [email protected]
Tel : 603 2714 8001
PaymentsCardpay
Digital Malaysia e-Payment Programmehttp://www.smecorp.gov.my/vn2/node/53
Contact Officer in Contact Officer in Contact Officer in Contact Officer in MDeCMDeCMDeCMDeC::::Radziah Hamid
[email protected] No: +603-8315 3121
For more informationFor more informationFor more informationFor more information
Question? Contact Us at Question? Contact Us at Question? Contact Us at Question? Contact Us at [email protected] / +603 8315 3382
NO COMPETITION! ALL COLLABORATION