Product to be available in the market by August-September 2016

An OMS Initiative, The Economic Times

Elixir for health disorders Ayurvedic herbal aqueous drinks invented by an 1AS officer S M Raju

have been developed on the basis of Vedic literature

T oday, as there are a number of health disorders in the world which lack absolute answers

for their remedies, medical science has been constantly making advance-ment in various fields of its study and research and continues to find breakthroughs for such health disor-ders. In this regard a number of re-searchers and experts have been endeavoring to find alternative rem-edies for such health disorders which could provide better health condi-tions and relief

After years of research, study of Vedic literature on medicine, a senior TAS officer S M Raju has invented an Ayurvedic medicine by blending various herbs. He has been success-ful in developing Ayurvedic drinks with natural herbs to create a re-newed life for today's wellness and healthcare. Raju adds, "Generally a medicine is initially tried on guinea pigs or other animals for medicinal trials and thereafter it is released to the society But, here the 100% Ayurvedic drinks have been tried on me and my wife for general health-

care. It was also tried on my father for recovery from renal problem and my son during his AML therapy (treatment) along with allopathic medicine. Thereafter, top celebrities and high profile people of the society took different combinations of the Ay-urvedic drinks for good health and relief from health disorders."

Raju testifies that from retired Chief Justice of Rajasthan High Court S N Jha and retired Justice of Patna High Court Sha-shank Kumar Singh to popular Bol-ly wood actresses Zarina Wahab, Anju Mahendru, actor Aditya Pan-

choli and celebrity hairstylist Jawed Habib, many indus-

trialist and a number of distinguished personali-ties have taken the drinks and got health benefits. "Today, a lot more such people have tried these Ayurvedic drinks and are still con-

tinuing to take them. The

drinks have shown positive signs of good health in them," says Raju.

"The uniqueness of the product is that it is not only good for health disorders but also helps correct the metabolic system of the body. Different variants of the Elixirs for different health disorders contain only herbs and preser-vatives , " explains Raju. Anti Aging Sup-port, Ortho Support,

Liver Health Support, Renal Support, Gastro Support, Uric Acid Care and Skin Care are the different formula-tions of the Ayurvedic medicine drinks which have got license under Drugs and Cosmetic Control Act 1940 by the I)nig Licensing Authority, Di-rectorate of AYUSH, Bangalore, Gov-ernment of Karnataka. A few more such medicines are yet to get the li-cense.

Raju states, "Today, when there are multiple remedies for different health disorders like skin psoriasis, renal problem, liver cirrhosis, gastric problem, etc. and people who are un-der various medication for such health disorders, these Ayurvedic drinks will act as a stimulator for good health and energetic life."

"The Ayurvedic drinks are ex-pected to be in the market by August-September 2016. I have given the formulas of the Ayurvedic drinks for production to a private company, Mallur Flora and Hospitality Private Limited, with a condition that 50% of the profits shall be spent on the education of meritorious rural poor children in a Gurukul Ashram con-cept with the standard of Lawrence School in Ooty and Sanawar which are managed under the HRD Minis-try Government of India. Under my supervision, these free boarding schools in English medium will be managed," explains Raja

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"I want to spread the power of Indian traditional Ayurvedic medicine across the world"

A 1991-batch IAS officer, S M Raju has been serving the state of Bihar for over 25 years. Presently posted as principal secretary to government of Bihar; beyond his call of duty, he aims to demystify notions of working in the fields of social forestry and Ayurvedic medicine, which help in sustainable employment generation for rural poor and in controlling environmental hazards like global warming.

"I received my top honours when my tree plantation initiative in Bihar was highlighted in the book Target 3 Billion by late APJ Abdul Kalam

and Srijan Pal Singh," recalls Raju. Adding another feather to his cap, on August 30, 2009, Raju became a global name as a person who came close to planting one billion (96.4 lakh) saplings covering 7,000 village by press-ing three lakh people in a single day. "For effective and

successful plantation survival rate, I attempted to generate symbiotic relation between plant and people which assured more than 85 % plant survivability. This model has been recognized by the LBSNA Mus-sorie as best practices in the country. Later, it was adopted by the Ministry of Rural Development, gov-ernment of India, as a model to the whole nation under the MGNREGA programme," adds Raju.

Now, he has unraveled the hidden miracles of Indian medicines, especially Ayurvedic medicines, for the human beings, thereby, serving the whole world.