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Annie’s Project, Heart Annie’s Project, Heart of the Farm, and Beyond of the Farm, and Beyond —Moving Past —Moving Past Introductions Introductions to Farm Financial to Farm Financial and Risk Management and Risk Management Aliesha R. Crowe Aliesha R. Crowe University of Wisconsin- University of Wisconsin- Extension Extension Rusk County Rusk County

Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

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Page 1: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Annie’s Project, Heart of the Annie’s Project, Heart of the Farm, and Beyond—Moving Farm, and Beyond—Moving Past Introductions Past Introductions to Farm Financial and Risk to Farm Financial and Risk ManagementManagement

Aliesha R. CroweAliesha R. CroweUniversity of Wisconsin-University of Wisconsin-ExtensionExtensionRusk CountyRusk County

Page 2: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

University of Wisconsin Program on University of Wisconsin Program on Agriculture Technology Studies ResearchAgriculture Technology Studies Research

• most farm women are responsible for the most farm women are responsible for the financial record keeping on their farm and financial record keeping on their farm and also share in the decision-making to borrow also share in the decision-making to borrow money and/or expand the operationmoney and/or expand the operation¹¹

Page 3: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Other ResponsibilitiesOther Responsibilities

Source: Wisconsin Source: Wisconsin Family Farm Facts, Family Farm Facts, No 20, September No 20, September 2003. PATS-2003. PATS-research findingsresearch findings

Page 4: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Farm Women in Rusk CountyFarm Women in Rusk County• 306 Woman Operators306 Woman Operators22

– 31 Sole operators31 Sole operators– 275 woman operators on farm with more than one 275 woman operators on farm with more than one

operatoroperator– 58 Principal operators58 Principal operators33

• Producers are interested in: Measuring enterprise Producers are interested in: Measuring enterprise profitability, low cost production systems, cost of profitability, low cost production systems, cost of production calculations, dairy herd health, private production calculations, dairy herd health, private woodlot managementwoodlot management44

Page 5: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

HEART OF THE FARM--WOMEN IN AGRICULTURE + ANNIE’S PROJECTHEART OF THE FARM--WOMEN IN AGRICULTURE + ANNIE’S PROJECTMissionMissionFarm Management and Production Education for Women Farm Management and Production Education for Women Improving Farm Business Decision-MakingImproving Farm Business Decision-Making

GoalGoalThe Heart of the Farm - Women in Agriculture Conference Series and The Heart of the Farm - Women in Agriculture Conference Series and Annie's Project address the needs of farm women by providing Annie's Project address the needs of farm women by providing education on pertinent topics, connecting them with agricultural education on pertinent topics, connecting them with agricultural resources, and creating support networks.resources, and creating support networks.

Page 6: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Heart of Heart of the Farmthe Farm

Women in Agriculture Women in Agriculture Conference SeriesConference Series

www.uwex.edu/ces/heartoft

hefarm

Mission

Farm Management and Production Education

for Women

Improving Farm Business Decision-Making

Goal

The Heart of the Farm– Women in Agriculture Conference Series addresses the needs of farm women by providing education on pertinent topics, connecting them with agricultural resources, and creating support networks.

Possible Future Topics Heart of the farm will continue to provide program topics identified by women

in agriculture. Future program topics may

include:Farm TransfersNutrient ManagementFinancial SoftwareRetirementFarm SafetyMarketingProduction Issues

Risk Management

For More Information about the Heart of the Farm

program contact:

Joy Kirkpatick, 608.263.3485([email protected])

or Jenny Vanderlin 608.263.7795

([email protected])

Page 7: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Sponsors

2005-06 Schedule

November 2005Marinette CountyContact: Scott Reuss, Marinette County, 715.732.7510.

February 2006Rusk CountyContact: Aliesha Crowe, Rusk County, 715.532.2151.

2 March 2006The Plaza HotelEau Claire, WIContact: Bob Cropp, Pepin County, 608.272.5214.

3 March 2006LaSure’s HallOshkosh, WIContact: Kevin Jarek, Outagamie County, 920.832.5119.

“It was so nice to finally have a

farm women meeting”

Pictures and Comments

“An excellent chance to

network and meet a

support group”

“The humor everyone used was very uplifting”

“Only women...It was great meeting

other women”

“This was my first Extension Program, it was an Excellent

Experience!”

“Excellent Conference!”

“I enjoyed it very much and learned a lot about myself and

about how I can improve our lives on

the farm”

“Women have different needs and bring different issues to the

field”

Page 8: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

One day conferences in Rusk One day conferences in Rusk CountyCounty

2003: “Got Risk”, Play (stress management), Health Insurance, 2003: “Got Risk”, Play (stress management), Health Insurance, Planning for the 5D’s(18 women)Planning for the 5D’s(18 women)

2004: Health Care Options; Managing Family, Farm, Jobs, and 2004: Health Care Options; Managing Family, Farm, Jobs, and Personal Priorities; Price Risk Management, Nutrition, Tatting Personal Priorities; Price Risk Management, Nutrition, Tatting (21/12 women)(21/12 women)

2005: Cancelled—only 5 women pre-registered2005: Cancelled—only 5 women pre-registered2006: Farm transfer; female leadership in agriculture; nutrient 2006: Farm transfer; female leadership in agriculture; nutrient

management; value-added agriculture trends (15 women)management; value-added agriculture trends (15 women)2007: Two advanced focus topics: Dairy Price Risk Management, 2007: Two advanced focus topics: Dairy Price Risk Management,

and Using Excel for recordkeeping(6 women)and Using Excel for recordkeeping(6 women)

Page 9: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Other Women in Agriculture ProgramsOther Women in Agriculture Programs• 2003 HOF Network formation2003 HOF Network formation• 2003 “HOF Mini-conference”—Business 2003 “HOF Mini-conference”—Business

ManagementManagement• 2004 “Women Investing”2004 “Women Investing”• 2006 Individual Financial Management Counseling 2006 Individual Financial Management Counseling

(2 women + 5 families)(2 women + 5 families)• 2006 Annie’s Project (15 women)2006 Annie’s Project (15 women)

Page 10: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

October 5 Introduction to Risk Management & Financial Statements October 12 Balancing Act—Balance Sheets October 26 Introduction to Financial & Production Record Keeping

November 2 Human Resource Management

November 9 Participants Choice Annie’s Project is designed to empower farm women to manage information systems used in critical decision making processes and to build local support networks, throughout the state. The target audience is farmwomen with a passion for agri-business and/or involvement in an agri-business they married into, were a part of all their life, or just plain wanted to start on their own. This five-week series will address topics relevant to agri-business management including: risk management, human resource management, financial record-keeping including computerized systems, balance sheets, budgeting, and production record-keeping. The sessions will be held on Thursday evenings at the Flambeau School in Tony beginning at 6:30p.m. each evening. Pre-registration is required, and the class size will be limited in order to ensure access to computers for all participants. The cost of this series is $15.00.

Annie’s Project Farm Financial Management for Women

Flambeau School, Tony 6:30p.m.

Page 11: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Evaluations from HOF and Annie’sEvaluations from HOF and Annie’s• ““Would rather have known more financial Would rather have known more financial

information”information”• HOF: Financial, farm accounting, computer HOF: Financial, farm accounting, computer

softwaresoftware• Annie’s Project: Request for entire Annie’s Project: Request for entire

workshop: COP (4), market analysis, excel workshop: COP (4), market analysis, excel spreadsheets, Production record-keepingspreadsheets, Production record-keeping

Page 12: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Moving Beyond the Introductory ProgramsMoving Beyond the Introductory ProgramsHeart of the Farm Network FormationHeart of the Farm Network Formation

No regular meetingsNo regular meetings

Virtual connectionVirtual connection

Mentor/Mentee farmersMentor/Mentee farmers

Page 13: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Moving Beyond the Introductory ProgramsMoving Beyond the Introductory Programs

CASE STUDY FARM 1CASE STUDY FARM 1

: Farm woman attended HOF Conference in 2006 : Farm woman attended HOF Conference in 2006

• Husband/Wife purchased their own farm in 2006Husband/Wife purchased their own farm in 2006

• Finpack Analysis of Farm Financial situation summer 2006Finpack Analysis of Farm Financial situation summer 2006

• 2006 Annie’s Project Participant2006 Annie’s Project Participant

Page 14: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

CASE STUDY #1: After attending Annie’s Project in Fall 2006“My goals are:

make a business planget the somatic cell count downget the milk output upget the parlor builtprotocols for dry cows, mastitis, milking, fresh cows, calf feeding dry cow housing "system" and cleanliness dry cow feeding dairy cow housing for winter and feeding, both physical feeding and nutritional calf housing for winter and a grazing plan for them, again physical feeding and nutritional raising our bull calves for organic feeders

All without spending a million dollars! I think it can all be done without a terrific outlay of cash, but I think the benefits will really make a difference in my bottom line as well as SCC, cow longevity, decrease in teat damage and many other things.”

Page 15: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Case Study #1Case Study #1• Formation of a Milk MoneyFormation of a Milk Money55 Team to address milk quality goals Team to address milk quality goals Team members: farm woman, milk plant rep, veterinarian, Team members: farm woman, milk plant rep, veterinarian,

UWEX Ag. AgentUWEX Ag. Agent– Met for three monthsMet for three months– Cultured all high cell count cowsCultured all high cell count cows– Updated milking systemUpdated milking system– Began transition to Organic treatment protocols because of Began transition to Organic treatment protocols because of

Organic CertificationOrganic Certification– Evaluation of dry cow housingEvaluation of dry cow housing

• Currently writing her business planCurrently writing her business plan

Page 16: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Case Study #1Case Study #1

Page 17: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Case Study #2Case Study #2• Farm Family—current husband/wife Farm Family—current husband/wife

operatorsoperators• Older children interested in participation in Older children interested in participation in

farmfarm• Want to expand on current record-keeping Want to expand on current record-keeping

practices including use of computer softwarepractices including use of computer software• Annie’s Project 2006 participantAnnie’s Project 2006 participant

Page 18: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Case Study #3Case Study #3• Operates farm with Husband Operates farm with Husband • Attended all HOF conferences, Annie’s Project, and Attended all HOF conferences, Annie’s Project, and

HOF network plannerHOF network planner• Currently using computerized recordsCurrently using computerized records• Utilized state specialist for evaluation of buildings for Utilized state specialist for evaluation of buildings for

low-cost parlor installationlow-cost parlor installation• Financial Management Counseling--calculated Financial Management Counseling--calculated

break-even point, Cost of Productionbreak-even point, Cost of Production

Page 19: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Case Study #3Case Study #3““I am interested in the ‘Team Profit’.  We are at I am interested in the ‘Team Profit’.  We are at

a point here that we are contemplating either a point here that we are contemplating either expanding or quitting.  We are also thinking expanding or quitting.  We are also thinking of moving all operations to our place and not of moving all operations to our place and not renting [landlord’s].  I told [my husband] that renting [landlord’s].  I told [my husband] that we need help in evaluating our situation.”we need help in evaluating our situation.”

Page 20: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

ImpactImpact

Page 21: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

ImpactImpact

• LearningLearning• AwarenessAwareness

• Decision-makingDecision-making– Purchasing softwarePurchasing software– Using break-even Using break-even

analysis analysis

• PracticePractice– Implementing Implementing

practices from teamspractices from teams– Using SoftwareUsing Software

SHORT TERMSHORT TERM MEDIUM TERMMEDIUM TERM LONG TERMLONG TERM

Page 22: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

ToolsTools Topic specific workshops:Topic specific workshops:• Balance Sheet Balance Sheet

ChallengeChallenge66

• Excel ExercisesExcel Exercises77

• Cost per CWTCost per CWT8 8

spreadsheetspreadsheet

Farm Specific Programs:Farm Specific Programs:• Milk Money TeamsMilk Money Teams• Team ProfitTeam Profit• Computer Software Computer Software

trainingtraining

Page 23: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Example Exercise:Example Exercise:

Balance Sheet ChallengeBalance Sheet Challenge

Page 24: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Summary:Summary:

•Establish programs specifically for Women in AgricultureEstablish programs specifically for Women in Agriculture

•Provide relevant topics for farm woman who are making Provide relevant topics for farm woman who are making decisions and playing vital role in farm operationdecisions and playing vital role in farm operation

•Provide opportunity to network with other farm womenProvide opportunity to network with other farm women

•Provide programs that do more than scratch the surface Provide programs that do more than scratch the surface of topic or issue based on participant inputof topic or issue based on participant input

•Provide farm-specific programs that involve all operatorsProvide farm-specific programs that involve all operators

Page 25: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

ResourcesResources1. Wisconsin Farm Family Facts, 1. Wisconsin Farm Family Facts, The Roles of Women on Wisconsin The Roles of Women on Wisconsin

Dairy Farms at the Turn of the 21Dairy Farms at the Turn of the 21stst Century Century, No. 16, November 2001. , No. 16, November 2001. 2. 2002 Census of Agriculture – County data, 504 Wisconsin, Table 482. 2002 Census of Agriculture – County data, 504 Wisconsin, Table 483. 2002 Census of Agriculture – County data, 503 Wisconsin, Table 473. 2002 Census of Agriculture – County data, 503 Wisconsin, Table 474. Rusk County Agriculture Survey 20034. Rusk County Agriculture Survey 20035. World’s Best Milk Quality Website 5. World’s Best Milk Quality Website http://www.uwex.edu/MilkQuality/ 6. Survivor--The Balance Sheet Challenge, Robert K. Cropp, UWEX6. Survivor--The Balance Sheet Challenge, Robert K. Cropp, UWEX7. Spreadsheets for Farmers 7. Spreadsheets for Farmers

http://www.spreadsheets4farmers.com/worksheets.html 8. Center For Dairy Profitability Decision Making Tools 8. Center For Dairy Profitability Decision Making Tools

http://cdp.wisc.edu/Decision%20Making%20Tools.htm

Page 26: Annie’s Project, Heart of the Farm, and Beyond—Moving Past Introductions to Farm Financial and Risk Management Aliesha R. Crowe University of Wisconsin-

Aliesha R. CroweAliesha R. CroweRusk County UW-ExtensionRusk County UW-ExtensionAgriculture AgentAgriculture Agent311 E. Miner Avenue311 E. Miner AvenueSuite S140Suite S140Ladysmith, WI 54848Ladysmith, WI 54848phone:715-532-2151phone:715-532-2151fax: 715-532-2279fax: [email protected]://rusk.uwex.edu