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BUSINESS“Petaluma’s voice for business” — A publication of the Petaluma Area Chamber of Commerce
October 2013 • Vol 22, No 10
PRSRT STDUS POSTAGE
PAIDPETALUMA, CAPERMIT NO. 127
6 Petaluma Blvd. North, Suite A-2 Petaluma, CA 94952 707-762-2785 www.petalumachamber.com
Time Sensitive Material - Deliver by Oct. 3
Petaluma
BUSINESSPetaluma
Info, Contacts, FoodAt Business Expo
The 24th annual Business Expo, scheduled for October 3 at the Lucchesi Community Center, once again promises to be one of the top Chamber events of the calendar year.
This event (there is no charge, public is welcome) will feature about 90 local businesses showcasing products and services.
“This is a tremendous opportunity for Chamber members to connect with a cross-section of our business community,” Chamber CEO Onita Pellegrini said. “Besides our booths, there are also all the other business
people attending. “We expect the community center to be packed.”
The event takes place at the Luc-chesi Community Center from 4:00-7:00 PM. Based on past attendance, a crowd approach-ing 1,000 is expected for the annual event.
Many exhibitors will be giving away prizes and holding drawings for gift
County Businesses ConfidentBusiness Climate is Improving
Owners of Sonoma County businesses, who had a bleak view of the future of the local economy just a few years ago, are now registering an historically high level of confidence in the local economy’s future, according to the Sonoma County Economic Development Board.
In a recently released report titled 2013 Business Confidence Survey and Report, the business confidence level for Sonoma County reached its record high in the summer of 2013 with a score of 6.88 based on a 1-10 scale. Business executives were asked their perception of current economic conditions in Sonoma County. When
asked to judge the current economic conditions solely in their industry, as opposed to Sonoma County as a whole, business executives expressed a slightly lower confidence with a score of 6.66.
Business confidence in Sonoma County has been strengthening since the recessionary period of 2007-08. Since hitting a low of 3.2 in the winter of 2008, confidence has soared by approximately 115%. With confidence returned to above pre-recession levels, businesses will be more inclined to step up hiring, make capital investments, and increase production, the report said.
C o m p a r i n g business executives’ expectations about the performance of their industry currently and over the next six months shows an optimistic trend. The survey reveals that during this period the average confidence level of Sonoma County rises to 7.03. When business owners were asked
certificates. A map of the Expo and listings of exhibitors will be found inside this issue.
Pellegrini said that free food samples will be provided by several local businesses, including Bert’s
Desserts, Fit for a King Catering, Lombardi’s BBQ, Inc., 101 Casino, Palms Grill, Petaluma Coffee & Tea
Company, Pongo’s Kitchen & Tap, Preferred Sonoma Caterers, and Rooster Run Event Center.
Sponsors this year are the Petaluma Area Chamber of Commerce, Petaluma Argus-Courier, Fishman Supply Company, NorthBay biz, Bank of Marin, Exchange Bank, PG&E, Clover Stornetta Farms, Petaluma Health Care District, Redwood Credit Union, and Summit State Bank.
For information on any Expo subject, call 762-2785.
Cont’d on page 10
2 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
PETALUMA BUSINESS CREDITSPublished by the Petaluma Area Chamber of Commerce, 6 Petaluma Blvd. N., Suite A-2©2013 Petaluma Chamber of Commerce
Don Bennett Editor & Writer AVM Graphics Design & Production Joan Bunn Photography-Events Marin Sun Printing
PresidentTony Sarno*, 415-785-2789
Cushman & Wakefield of [email protected]
First Vice PresidentW. Thomas Griffith, CIC, 766-2282
Ramatici Insurance, [email protected]
Second Vice President Dan Ancheta*, 781-2207
Bank of Marin [email protected]
Treasurer Ron Malnati*, 769-2294
Exchange [email protected]
Immediate Past PresidentKatie Kerns Davis*, 557-7045
DIRECTORSElece Hempel*, 765-8488
Petaluma People Services [email protected]
Judy James*, 280-5427Republic Services
Noah Jacobson, 763-0354Jocobson & Breen Wealth Strategies
W. Thom Knudson*, 763-1911Behrens, Nelson & Knudson
Wayne Leach*, 795-4764CSW/Stuber-Stroeh Engineering Group
Richard Marzo*, 763-1515Lace House Linens
Todd Mendoza*, 769-4303Coldwell Banker Residential Brokerage
Shelly Moller, 763-3006 Edward Jones
Kyle Restad, 772-5199 Restad Financial Planning
Todd Tamura*, 773-3737Tamura Environmental, Inc.
CHAMBER STAFF762-2785 • Fax 762-4721
Email: [email protected]
Onita Pellegrini*, CEOJudy Carney, Bookkeeper
Daniella Ellicott*, Member Services Kathy Brandal, Office Assistant
* Leadership Petaluma Graduates
www.petalumachamber.com
Petaluma Business ads are sales boosters! An economic way to reach more than 700 businesses monthly. Call the Chamber, 762-2785 for specifics & discount rates.
BUSINESSPetalumaBranding Petaluma, Spooky Fun,Boys & Girls Club At Wake Up
The unveiling of a new plan to
market Petaluma to prospective
businesses will be featured at this
month’s breakfast on October 22 at
Rooster Run. The city’s Economic
Development Manager Ingrid
Alverde will present plans to “brand”
the city and attract businesses.
Then, Student of the Year Maria
Mendiola will tell her story about the
influence of the Boys and Girls Clubs
of Marin and Southern Sonoma
Counties and how it changed her life.
Also on the program are Marie
McCusker and Colleen Rustad
presenting everything our community
has on tap for Halloween.
Local Non-Profits & Community
Agri-BusinessRuth McClure, 793-9023 American AgCredit, FLCA
AmbassadorsDaniel Canales, 781-9483 Insphere Insurance Solutions
Jim Alexander, 762-2818 Financial Consultant
Business/EducationDennis Hardle, 763-5348 Hardle and Company
Economic Development Dan Ancheta, 781-2207 Bank of Marin
Government AffairsWayne Leach, (415) 883-9850 CSW/Stuber-Stroeh Engineering Group
Leadership Petaluma ProgramCall the Chamber for info, 762-2785
Petaluma Young Professionals NetworkKyle Restad, 772-5199 Restad Financial Planning
Wake-Up PetalumaCall the Chamber for info, 762-2785
Women in BusinessRebecca G. Kagin, 765-1111 Law Offices of Rebecca G. Kagin
Bonnie Koagedal, 480-6224 Turning Point Real Estate
Chamber CommitteesCall 762-2785 for more information.
groups have an opportunity to speak
at our open mic. Also on the program
is recognition of new members and a
raffle drawing.
Sponsor for the morning is
Redwood Regional Medical Group.
Cost for the breakfast is $20 for
Chamber members, $25 for non-
members. Reservations needed – call
762-2785.
Ambassador ProfileGiselle Rue Human Resource Consultant
I have enjoyed being an active ambassador for the Petaluma Area Chamber going on 5 years. As a member of the local chamber of commerce I am able to get to know, support, and spread the word about our wonderful small businesses, non profits, and upcoming events we have in our community. I also have the opportunity to connect with the local businesses in Petaluma and at times connect them to a client.
In the past I owned a hardwood floor company and then went back to school and graduated from Dominican University with a BA in Human Resource Management in addition to receiving a Certificate in Workplace Health and Safety from UC Davis Extension. After school I worked for a major insurance company in San Francisco and later for IBM.
I have two daughters and a son: Jessica 12, Natalie 18, and Jonathan, 24. I completed the Petaluma Chamber of Commerce Leadership Program in 2010. In addition to my ambassador role I have been on the Woman in Business and Leadership
committees. I am a California Chamber and Rohnert Park Chamber member and ambassador as well. I went through the Novato Chamber Leadership Program when I was an elected student body president and student trustee at College of Marin.
While living in Petaluma I have been an active board member for different organizations. I am now a member of our local Kiwanis club and a volunteer coordinator for the Petaluma River Cleanup, along with helping at local fundraising events in our outstanding community.
In early 2009 I started my own company, Small Biz Help 4 You. I assist businesses in many areas, but I specialize in human resource and regulatory compliance. I guide local businesses to become labor law and OSHA compliant. I also provide Legal Shield & GoSmallBiz, affordable access to a lawyer and consultants, for business and their employees. I am happy to provide services to local businesses on an as needed basis,
Giselle Rue
Continued on page 9
4 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
President’s Message
Craft Beer FestivalA Smashing Success
The first annual Petaluma River Craft Beer Festival, designed to showcase an emerging local industry is over, and it was a stunning success. Fifteen breweries from Sonoma and Marin Counties, plus a number of purveyors of fine food, were on hand last month to inaugurate what promises to be another major annual Petaluma event.
Almost a thousand people, including attendees, volunteers, brewery and food vendors and musicians packed Water Street for a festival that was sold out a week before the event.
The festival, a partnership between the Chamber and the Petaluma Valley Rotary Club, was organized by a core committee of 16 volunteers and local beer authors and advertising experts. There were 47 additional day-of-event volunteers from the Chamber and Rotary.
A tip of the Chamber hat to all of those who worked so hard to bring another signature event to our city.
This was a significant event. The production of craft beers has become
an important emerging industry in the United States, and Petaluma and Sonoma County are playing and important role. Lagunitas has become one of the highest rated, and ten largest, craft beer producers in America. Dempsey’s, whose beers and ales are produced and sold at the downtown restaurant, has long been a local favorite.
Four more Petaluma breweries joined these two at the festival – 101 North Brewing, Hen House Brewing, Petaluma Hills Brewing, and Three Uncles Brewing Co.
Also participating were Bear Republic, Healdsburg; Baeltane Brewing, Novato; Sonoma Springs Brewing Co., Sonoma. St. Florians Brewery, Windsor; Carneros Brewing Company, Sonoma; Marin Brewing, Larkspur; Moylan’s, Novato; Wood-four Brewing, Sebastopol; and Headlands Brewing, Mill Valley.
Food to was provided by Cordoza’s Deli and Café, Tres Hombres, Petaluma Coffee Company, Dinners All Done, Beyond the Glory, Sheila’s Naturals, and Bros. BBQ and Paella.
By Tony Sarno, President,
Petaluma Area Chamber of Commerce
Festival sponsors were Wilibees, Petaluma Market, Basin Street, Jacobsen and Breen, Morris Distributing, Sloat Design Group, TAPS, Sheraton Sonoma County, and the Craft Beerds Book.
On behalf of the Chamber, I want to express our sincere appreciate and hearty thanks to the volunteers, vendors, and sponsors for their substantial contributions. This should be a significant event, the first of many such festivals.
On a separate note, I want to remind all our Chamber members that the upcoming Business Expo at the Community Center should be a don’t-miss event on our calendars.
Year after year, a packed house turns out to meet and visit with local businesses and non-profits. For those of us in business, it is an opportunity to both network and to learn about what our community has to offer.
See you at the Expo.
WorkshopsAt SRJC
Santa Rosa Junior College is
offering a pair of workshops designed
to help business owners, managers,
and job seekers, starting after the
first of the year.
One workshop is designed to
help with polishing career skills.
Developing a strong set of career
skills has become an increasingly
important and powerful strategy
used by effective job seekers and
motivated professionals in all fields.
SRJC Alumni & Friends Association
is sponsoring a low cost three week
workshop to help maximize net-
working opportunities, build a set
of contacts, prepare for interviewing
and post-interview follow-up proc-
ess as well as develop skills to
become a better public speaker. In
collaboration with the Community
Education office, this workshop will
be offered in February 2014. Keep an
eye out for registration information
to come!
The second workshop is for
people looking for ideas to better
manage their finances before and
after retirement. In addition, are you
confused about what Obamacare/
Affordable Care Act means for you?
This workshop may be for you.
SRJC Alumni & Friends Association
is sponsoring a low cost three week
workshop which tackles common
financial issues including estate
planning, the new healthcare
insurance law and retirement/college
planning for your kids. Financial
planning is complicated, but we
can help you make sense of it all! In
collaboration with the Community
Education office, this workshop will
be offered in January 2014.
6 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
Who to Visit at the ExpoAbove is a chart of the Petaluma
Community Center showing the booth layouts for the 24th annual Business Expo. Following are attending businesses with booth numbers shown above. Not shown are booths not confirmed at press time.
Roaming – Pacific Empire Chorus
A7 - Lydia’s Organics
A8 – Old Republic Title Co.
A9 – Springfield Place
A10 – OADS
A11 – Wagner Health Center
A12 – Medley Glass Works
A13 – Sequoia Senior Solutions
A14 – Coldwell Banker-Todd Mendoza
A15 – Petaluma Village Premium
Outlets
A16 – Graceful Heart Center
A17 – WSI Smart Marketing
A18 – SRJC
A19 – TLC Child & Family Services
A20 – Dryer Vent Wizard of North
Bay
A21 – Valley Yellow Pages
A22 – Petaluma Dental Group
A23 – So. Co. Energy &
Sustainability
A24 – Petaluma Arts Center
A25 – Nelson Staffing
A26 – Alphabet Soup
A27 – Sonoma Family Life
A28 – Shelly Moller Edward Jones
A29 – American Express/FPI
A30 – Petaluma Sunrise Rotary
A31 – Boys/Girls Club
A32 – Exchange Bank
A33 – Job Link
A34 – Petaluma Music Festival
A35 – PPSC
A37 – North Bay Smiles
A38 – Century 21 Bundesen
A39 – Golden Living Center
A40 – Crown Trophy
AFB1 – PS to Go
AFB2 – Petaluma Coffee & Tea
AFB3 – Rooster Run Event Center
SA 49 – Deer Creek Village Merlone
Geier
SA50 – Fishman Supply
SA51 – Petaluma Argus-Courier
SA52 – Bank of Marin
SA53 – Petaluma Health Care District
SA54 – NorthBay biz
SA55 – Clover Stornetta Farms
SA56 – Redwood Credit Union
SA 57 – PG&E
SA58 – Summit State Bank
SAFB5 – Fit for a King Catering
SAFB6 – Lombardi’s BBQ
SAFB9 – Bert’s Desserts
C59 – Kaiser Foundation Health Plan
C60 – Empres Post Acute
Rehabilitation
C61 – Fit’N’Furry
C62 – Plaza North
C63 – Bank of the West
D64 – Sports Clips
D65 – B2BCFO
D66 – Law Office of Rebecca Kagin,
Pauline Deixler & Kali Law
Office
D68 – K2GC
D69 – Gulick’s Auto Body
D70 – Shotwell’s Auto Body
D71 – Massage Envy
D72 – Artful Arrangements
FB4 – Palm’s Grill
FB7 – Pongo’s Kitchen & Tap
FB8 – 101 Casino
Beverages – Ambassadors
Large or Small...to us you are just right!
We have a wide variety of loan
products available for a business
your sizeLocal Bank. Local Lenderswww.exchangebank.com
Golden Eagle Branch2 E. Washington Street707.762.5556 Parkway Plaza Branch701 Sonoma Mountain Parkway707.766.1541
8 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
A program of the Petaluma Area Chamber of Commerce
Tuesday, October 22, 2013 • 7:30–9:00 a.m.Rooster Run Event Center, 2301 East Washington Street
WAKE UP PETALUMA
BOYS & GIRLS CLUB STUDENT OF THE YEAR
Listen to Maria Mendiola tell her story about the influence of the Boys and Girls Clubs of Marin and Southern Sonoma Counties and how it changed her life.
“Great Futures Start Here”
THE UNVEILING OF THE BRAND NEW LOOK FOR THE CITY OF PETALUMA
See the future look of our City and hear all about the branding and marketing plans from Economic Development Manager, Ingrid Alverde.
BOO ~ HAPPY HALLOWEENLearn first from Marie McCusker & Colleen Rustad, just what is planned
for your Halloween fun! And a sneak preview of this year’s holiday events.
AND NOW A WORD FROM OUR NON-PROFITSLocal Non-Profits & Community groups have an opportunity to speak at our open mic.
Hear what is happening in our town.
Check online or look for your electronic copy every month.
RSVP/Register online at www.petalumachamber.com or call 707-762-2785$20-Members/$25 Non-members
PLUS: 50-50 Raffle ~ PACC Announcements ~ Introduction of New Members
A SPECIAL THANKS TO THIS MONTH’S SPONSOR: Redwood Regional Medical Group
Intuitive PaintingAt Arts Center
On Tuesday, November 5th from
7:30 to 8:30 PM, at the monthly
meeting of the Petaluma Arts
Association, meet North Bay artist
Annie Standard. Annie is a young
upcoming artist who works with
acrylic, oil, watercolor, and ink. Her
pieces are often loose, whimsical, and
sometimes dark, with imagery that
describes the human form, nature,
and their connection.
Annie’s presentation is titled
“Intuitive Live Painting” She will
discuss the life that paintings have all
of their own, and ways of coaxing that
life to the surface. There are three
steps to this process.
Annie has been painting from a
young age, inspired by her colorful
household. She has worked in college
art classes since her junior year of
high school, receiving a 4 on her
AP art exam. She spreads her art by
selling and trading pieces, as well
as live painting, at music festivals
and gatherings across the country.
Annie has been published online and
in print, and is currently working
on several illustration projects and
commissions.
See her portfolio at
www.anniestandard.tumblr.com
The Petaluma Arts Association
Meetings are held the first Tuesday
of each Month at the Petaluma Art
Center on the corner of Lakeville and
Washington in the Red Building in
the classroom. Doors open at 6 for
visiting and fellowship and setup.
The business meeting is from 6:30
to 7:15 pm followed by a coffee break.
The program is from 7:30 to 8:30 PM.
The public and potential members
are always welcome.
Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce October 2013 9
without them having to hire a full time employee.
Here is a little note regarding the new Affordable Health care act. Are you confused about the new Affordable Cares Act and what you have to do? This information is on the Department of Labor’s site:
Q: Can an employer be fined for failing to provide employees with notice about the Affordable Care Act’s new Health Insurance Marketplace?
A: No. If your company is covered by the Fair Labor Standards Act, it should provide a written notice to its employees about the Health Insurance Marketplace by October 1, 2013, but there is no fine or penalty under the law for failing to provide the notice.
At my website www.SmallBizHelp4You.com for FREE is one model for employers who do not offer a health plan and another model for employers who offer a
health plan for some or all employees.
If you are interested in expanding your influence and becoming a more active Chamber Member speak with one of our Ambassadors below.
Jim Alexander Financial Consultant, Co-Chair
Daniel Canales, Co-Chair Insphere Insurance Solutions
Gail Cardaropoli, Rotary Club of Petaluma
Mary Celestre, Summit State Bank
David Donaldson, Chiropractor
Jean Gee, Quality Inn
Susy McGovern Eliot James Salon
Sandy Pariani, First Community Bank
Shari Bennett-Jackson, Press Democrat
Kathleen Stafford, Pongo’s Kitchen & Tap
Gisele Rue, Small Biz Help 4 You
Esther Schau, Consultant
AmbassadorContinued from page 2
Business BriefTLC Child & Family Services
(TLC) has earned The Joint Commission’s Gold Seal of Approval® for accreditation by demonstrating compliance with The Joint Commission’s national standards for health care quality and safety in behavioral health care. The accreditation award recognizes TLC’s dedication to continuous compliance with The Joint Commission’s state-of-the-art standards.
New Member BriefPalms Grill is pleased to announce
the opening of their Petaluma
location. Sonoma county local Mike
Shatnawi, head chef, brings over 25
years of experience to this location.
Palms Grill is open 7 days a week for
breakfast, lunch and dinner.
Summit State Bank enjoyed their Ribbon Cutting with a great turn-out.
10 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
about confidence in their specific industry, the average anticipated confidence level dipped to 6.87. Industry results were also mixed, with most indicating positive change in confidence. During the winter of 2013, when the EDB conducted its last business confidence survey, the six month forecasted confidence was 6.36. It is certainly encouraging to see business executives more confident than anticipated while adding another successive year of growth.
The business outlook over the next six months for Sonoma County is positive in several industries. A large proportion of businesses believe that wholesale profits and investments in locations and equipment are expected to increase in the future. While employment and exports showed strong performance, the majority of respondents indicated that these categories would remain unchanged.
The employment outlook for non-profit/government and ‘other’ are among the strongest of all industries, with 100% and 64.28% of business executives, respectively anticipating a hiring increase.
On the other hand, agriculture reported a neutral outlook, with 100% predicting no change in employment.
The six- month investment outlook broken down by industry shows strong expectations across the board, most notably in agriculture, health services and nonprofits/ government. About half or more of business executives.
in professional/financial services, technology, hospitality and retail/wholesale trade have a positive attitude towards investments over the next six months.
In contrast, education representatives reported a neutral outlook. When asked about their attitude towards significant capital expenditures, the majority of business executives responded that they were cautious. Capital expenditure is important for the continued growth of infrastructure and productivity of Sonoma County.
Uncertainty regarding both the United States and European economies prevent capital expenditure because businesses are not sure they will return a profit on their investements.
Other highlights of the report include:
Improving ClimateContinued from page 1
New Member ProfileSport Clips Haircuts, a place that
makes it good to be a guy, has opened at 401 Kenilworth Dr. in Petaluma. This is the first location in the city, adding to the more than 1,000 Sport Clips across the country.
Sport Clips offers clients:
• The MVP Experience – precision haircut, massaging shampoo, steamed towel treatment, and neck and shoulder massage
• Stylists who specialize in male
hair care and stay up-to-date on industry trends
• Haircut services without an appointment – walk-ins are welcome
• Large, flat-screen televisions playing sports programming at each haircut station and in the lobby, along with reading materials
• Special lighting and massaging chairs in the shampoo area to promote relaxation
• Male-focused hair care and styling products
The new store will offer free MVP upgrades, including a massaging shampoo, hot steamed towel treatment, and neck and shoulder massage, to new clients who purchase a regular haircut service.
Sport Clips in Petaluma is open Monday through Friday 10 a.m. to 8 p.m., Saturday 9 a.m. to 6 p.m., and Sunday 10 a.m. to 5 p.m.
Sport Clips Haircuts is
headquartered in Georgetown, Texas
and was established in 1993 by
founder and CEO Gordon Logan. The
sports-themed haircutting franchise,
which specializes in haircuts for men
and boys, is ranked by Entrepreneur
Magazine as one of the top 20
“Fastest-Growing Franchises,” and in
the top 10 percent of the “Franchise
500.”
• The Economic Development Board’s Purchasing Trends Index (PTI) is 70.15 this summer, making this the second year that Sonoma County has scored higher than the United States since 2007. This indicates that businesses feel less economically challenged operating in Sonoma County than in the US as a whole. Any score above 50 indicates that Sonoma C o u n t y ’ s economy is expanding.
• On a scale of 1 to 10 (with 10 indicating clear understanding), almost two-thirds of the business execu-tives rated their
understanding of the Affordable
Care Act with a score at or below
5. More than half indicated that a
workshop would be useful for
their business to help understand
the requirements of the Affordable
Care Act.
Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce October 2013 11
Marketing materials behind the times?
In Petaluma since 1996
Contact Ann today to get your message
across loud and clear.
Enjoy a stroll to the Theater
District…meet your friends or
business associates for a cool
beverage & good conversation!
Weekdays from 7:30 to 5:30
Saturdays from 8:00 to 4:00
Petaluma Coffee & Tea212 2nd St., south of D, in the Theater District • 763-2727
The Shape of Things to Come: Above is an aerial view of the soon-to-be Deer Creek Village shopping center on North McDowell as work got underway in August.
Mindfulness SessionsAt PPSC in October
The Petaluma People Services Center is planning a group practice in mindfulness mediation and gentle movement.
Mindfulness is the practice of cultivation non-judgmental awareness in the present moment.
Those who are experiencing stress that leads to illness, anxiety, panic,
depression, chronic pain, or are feeling overwhelmed with care-giving are invited to join PPSC to learn life-long tools to promote well-being and self-care.
Nine sessions start October 28. For information, contact PPSC at 765-8488 or [email protected].
Local Businesses Can GetSBA Disaster Loans
Sonoma County is one of 37
California counties and neighboring
counties in Nevada where small
businesses are now eligible to apply
for low-interest federal disaster
loans from the U. S. Small Business
Administration (SBA). “These loans
offset economic losses because of
reduced revenues caused by the
drought that occurred June 25
- August 19, 2013,” according to
Alfred E. Judd, Director of SBA’s
Disaster Field Operations Center-
West.
SBA eligibility covers both the
economic impacts on businesses
dependent on farmers and ranchers
that have suffered agricultural
production losses caused by the
disaster and businesses directly
impacted by the disaster.
Small, nonfarm businesses, small
agricultural cooperatives, small
businesses engaged in aquaculture
and most private, nonprofit
organizations of any size may
qualify for Economic Injury Disaster
Loans (EIDLs) of up to $2 million
to help meet financial obligations
and operating expenses which could
have been met had the disaster not
occurred.
Eligibility for these loans is based
on the financial impact of the disaster
only and not on any actual property
damage. These loans have an interest
rate of 4% for businesses and 2.875%
for private, nonprofit organizations,
a maximum term of 30 years, and
are available to small businesses and
most private, nonprofits without the
financial ability to offset the adverse
impact without hardship.
By law, SBA makes EIDLs available
when the U. S. Secretary of Agriculture
designates an agricultural disaster.
Secretary Tom Vilsack declared this
disaster on August 21, 2013.
Businesses primarily engaged in
farming or ranching are not eligible for
SBA disaster assistance. Agricultural
enterprises should contact the Farm
Services Agency (FSA) about the U.
S. Department of Agriculture (USDA)
assistance made available by the
Secretary’s declaration. However,
in drought disasters nurseries are
eligible for SBA disaster assistance.
Applicants may apply online using
the Electronic Loan Application
(ELA) via SBA’s secure Web site at
https://disasterloan.sba.gov/ela.
Disaster loan information and
application forms are also available
from SBA’s Customer Service
Center by calling (800) 659-2955 or
e-mailing disastercustomerservice@
sba.gov. Individuals who are deaf or
hard-of-hearing may call (800) 877-
8339. For more information about
SBA’s disaster assistance programs,
visit http://www.sba.gov/disaster.
The deadline to apply for these
loans is April 21, 2014.
12 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
Scenes From the First AnnualPetaluma River Craft Beer Festival
Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce October 2013 13
Celebrating at the TelePacific Communications Ribbon Cutting, L to R: Council Member Teresa Barrett, Chris Ruane, Lalita Nordquist (front), Jason Dominici, Mayor David Glass, Andrew Parrett, Ken Bisnoff, and Laurie Cameron.
La Cage aux FollesAt Cinnabar Theater
Yes, you cancan! Cinnabar Theater in Sonoma County is transformed into one of France’s finest nightclubs for “La Cage aux Folles,” the exuberant show that’s earned 11 Tony Awards including Best Musical. After Cinnabar presents a comedy called “The Pavilion” in September, “La Cage aux Folles” kicks off on Friday, October 18 and sashays across the stage through Sunday, November 3.
Featuring music and lyrics by Jerry Herman, this jubilant show celebrates marriage in all its forms. A young man gets engaged, yet he’s afraid to bring his fiancée’s parents home. Will he hide the fact that he was raised by two men who run a risqué cabaret? Or will love conquer all at “La Cage aux Folles”? After the singing and dancing – under the costumes and glitter – it’s all about loving that person in the mirror.
Tickets for “La Cage aux Folles” are $35 for adults and $25 for ages 21 and under. Special $9 seats are available for middle- and high-school students as part of “Friday Night Live,” a new theater party for local youth that takes place on October 18. Or score significant savings by seeing “La Cage aux Folles” as part of a subscription to three or five shows at Cinnabar.
The 14-person cast showcases Michael Van Why as Albin and Stephen Walsh as Georges alongside Madeleine Ashe (Madame Dindon), Stephen Dietz (Monsieur Dindon), Miguel Evangelista (Francis), Elly Lichenstein (Mademoiselle Renaud), Clark Miller (Monsieur Renaud), Valentina Osinksi (Jacqueline), James Pelican (Jacob), Kyle Stoner (Jean-Michel), and Audrey Tatum (Anne). The hilarious kickline of Cagelles features Joseph Favalora, Quinn Monroe, Valentina Osinksi, and Zack Turner.
At Cinnabar Theater in Petaluma, Michael Van Why (left), and Stephen Walsh.
News From CountyTourism Program
Following are excerpts from the Sonoma County Tourism’s newsletter:
Airport takes off with runway expansion
Charles M. Schulz Sonoma County Airport’s long-planned airport safety enhancement project is under way
SCT staff joined airport and elected officials to break ground for the runway expansion, which will bring in more carriers to the local airport. This is the second largest county project in history, with an estimated cost of $53.8 million.
With the improvements to the airport runway system the airline attractions committee can go after new service with hopes of getting connections to Denver, Salt Lake City, and Phoenix
Fischang elected vice chair, U.S. Travel
SCT’s Ken Fischang has been elected as vice chair of the U.S. Travel Destination Council board of directors. His term will run November 2013 through November 2014.
“I’m excited about this excellent opportunity to provide leadership to U.S. Travel and to be able to promote Sonoma County in this elevated capacity.”
Journalists write glowing stories about Sonoma County
SCT reaches out to hundreds of journalists a year, sending press releases and pitching story ideas, fact-checking stories, and hosting them for
a Sonoma County experience. Here are a few stories that have resulted from those efforts
Freelance travel photographer and writer Joanne DiBona looked beyond wine in her latest post on USA Today Travel, wine http://usat.ly/18xvQ9K. Earlier, she posted on 10best.com, http://bitly.com/17IgUW2
Paul Kandarian previewed Wine Country Weekend by posting about the 2012 event, which he attended. The article, published in Boston.com (UMV: 2,928,499), cites many of the activities that were a part of the 2012 Sonoma Wine Country Weekend itinerary, but also mentions Armstrong Woods and Bodega, where he ran into Tippi Hedren, who happened to be in Bodega for fundraising, Spud Point Crab Company, Terrapin Creek and River’s End. Read it at http://bo.st/190Jfb5
Editor Risa Wyatt offered the following coverage in USA Today online (Unique Visitors Per Month: 15,328,997), http://usat.ly/12EYtS8
Another result of Risa Wyatt’s work, again in USA Today online was Sonoma Wine Trails: Pursuit of Pinot in the Russian River Valley. Find out more at http://usat.ly/12IzltH
If you’re interested in getting your business in front of journalists, contact Birgitt Vaughan, public relations manager, at [email protected].
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14 October 2013 Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce
Members – Get more information on Member businesses at www.petalumachamber.com
New MembersFrank Howard Allen RealtorsSteven Cozza905 East Washington Street, Suite 109Petaluma, CA 94952
Girls on the Run Sonoma CountyCatrina DierkeP.O. Box 9036Santa Rosa, CA 95405
Jay Palms Saddle ShopJay Palm5004 Petaluma Blvd. NorthPetaluma, CA 94952
Rebuilding Together PetalumaJane Hamilton402 Petaluma Blvd. NorthPetaluma, CA 94952
RS Technical Services, Inc.Rod Sutliff1327 Clegg StreetPetaluma, CA 94954
Renewing MembersNational Agents Alliance, Marsh Ginsberg
Architectural Design & Restoration, Inc.; Rick Brereton & Church HildrethBasin Street PropertiesBNI - Rivertown Business BuildersBob Koenitzer, DDS, Inc.Business Design ServicesCharles M. Schulz MuseumCinema WestCorona Ranch ApartmentsCucina ParadisoExchange Bank - River Plaza, Platinum LevelFarmers InsuranceFerguson Enterprises, Inc.Golden State Lumber, Inc.Green Key CommercialKen’s Keys and Locksmith ServiceLakeville Mini StorageLalitha Smile Dental ServicesMatteri ElectricMcNear’s Restaurant & Mystic TheatreMountain Mike’s PizzaOld Chicago PizzaPacific Empire ChorusPampered Chef
Petaluma Business LeadsPetaluma Valley HospitalRe/Max Regency - Karen KarlowShamrock Materials, Inc.Signature SmilesSleep City Mattress CentersThe Petaluma PostVintage Bank Antiques
Long-Time MembersExchange Bank - River Plaza, Platinum Level, 40 YearsRon Malnati
Old Chicago Pizza, 35 YearsMichael Hanson
Basin Street Properties, 32 YearsScott Stranzi
Business Design Services, 29 YearsRobert Boccabella
Architectural Design & Restoration, Inc., 24 YearsRick Brereton & Church Hildreth
Bob Koenitzer, DDS, Inc., 22 YearsBob Koenitzer
Petaluma Business Leads, 19 YearsBob Lipman
McNear’s Restaurant & Mystic Theatre, 18 YearsKen O’Donnell
Petaluma Valley Hospital, 16 YearsHazel Marston
Cucina Paradiso, 15 YearsMalena Hipolito
Ferguson Enterprises, Inc., 12 YearsKen Phillips
Golden State Lumber, Inc., 12 YearsJilleum Eglin
Corona Ranch Apartments, 11 YearsBrian Gordon
Vintage Bank Antiques, 11 YearsWarren Davis
Farmers Insurance, 10 YearsMitch White
Shamrock Materials, Inc., 10 YearsEugene Ceccotti
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Petaluma BUSINESS – A publication of the Petaluma Area Chamber of Commerce October 2013 15
Calendar – October
The Sonoma Small Business Development Center offers no-cost, confidential usiness advising and low-cost workshops to existing and start-up small business owners. Short-term seminars cover topics such as:
• Business Start-up • Business Planning• Marketing and Promotion• Financial management and funding options• Effective web design and more
To register for services go to www.sonomasbdc.org For information on upcoming workshops, call (707) 595-0060.
1 Ambassadors
Pongo’s Kitchen & Tap
701 Sonoma Mountain Pkwy
7:30 A.M.
3 2013 Petaluma Business
Expo
Petaluma Community Center
320 N. McDowell Blvd.
4:00 – 7:00 P.M.
4 Government Affairs
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
7:30 – 9:30 A.M.
8 Women in Business
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
8:45 – 10:00 A.M.
10 Business Education
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
4:00 – 5:30 P.M.
10 Business After Hours —
Palms Grill
100 S. McDowell Blvd.
5:30 – 7:30 P.M.
14 Columbus Day Holiday –
PACC Office Closed
15 Leadership Alumni
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
9:00 – 10:00 A.M.
16 Petaluma Young
Professionals Network
Call 762-2785 for location
6:00 – 8:00 P.M.
17 Business After Hours —
Praetzel’s Fine Furniture
3820 Bodega Ave.
5:30 – 7:30 P.M.
18 Government Affairs
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
7:30 – 9:30 A.M.
22 Wake Up Petaluma (RSVP)
Rooster Run Event Center
2301 East Washington St.
$20 Members, $25 Non-members
Call 762-2785 or RSVP online at
www.petalumachamber.com 7:30 – 9:00 A.M.
24 Economic Development
PACC Conference Room
6 Petaluma Blvd. N., Suite A-2
7:30 – 9:30 A.M.
Looking Ahead – November
7 Business After Hours – Women in Business
11 Veterans Day – PACC Office Closed
14 Business After Hours – Petaluma Dental Group
26 Wake Up Petaluma Goes Night Time
27-29 Thanksgiving Holiday – PACC Office Closed
To check our new on line calendar click on Events on the bottom menu bar, www.petalumachamber.com. You can RSVP and pay there, too.
AVM Graphics • Clark Rosen, Coldwell Banker • Todd Mendoza, Coldwell BankerCSW/Stuber Stroeh Engineering Group, Inc. • Deer Creek Village • Shelly Moller, Edward Jones
Moonware Design • Nancy Cooley, State Farm Insurance • Wagner Chiropractic
Bronze Members
Platinum Members Gold Members Silver Members
Don Bennett& Associates
Advertising & PR ConsultingWriting & Editing Services