Appendices - City of Bunbury and Minutes...2015, are confirmed as a true and accurate record. Moved: Tracey Slattery Seconded: Kathryn Hewitt CARRIED 8 votes “for”/ nil votes “against”

City of Bunbury 4 Stephen Street

Bunbury WA 6230 Western Australia

Correspondence to: Post Office Box 21

Bunbury WA 6231

Telephone: (08) 9792 7000 ◌ Facsimile: (08) 9792 7184 ◌ TTY: (08) 9792 7370 ◌ www.bunbury.wa.gov.au

Appendices

Council Meeting 29 September 2015

Appendix MTBN-1 Community Access Committee Minutes 14-08-2015

Appendix MTBN-2 Policy Review Development Committee Minutes 15-09-2015

Appendix DEL-1 Cr Cook Report – 2015 Emergency Management Conference, Bunbury, August

Appendix RAC-1 Proposed Local Law Policy Relating to Advertising Devices on Public Land (2015)

Appendix RAC-2 Current Advertising Devices Policy (2003)

Appendix RAC-3 Proposed Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structure

Appendix CEO-1 Location Plan (#139 Forrest Avenue)

Appendix CEO-2 Caveat (#139 Forrest Avenue)

Appendix CEO-3 Copy of Land Gift and Rates Deed (#139 Forrest Avenue)

Appendix CEO-4 Letter from Bunbury Aged Persons Housing Collective (#139 Forrest Avenue)

Appendix CEO-5 Deed of Covenant 1995 (#139 Forrest Avenue)

Appendix CEO-6 Schedule of Accounts Paid

Appendix DCCS-1 Appendix DCCS-1: BRAG Governance Review 2015

Appendix DPDRS-1 Strata Plan (Unit 4 Lot 1 #12 Stuart Street)

Appendix DPDRS-2 Location Plan (Unit 4 Lot 1 #12 Stuart Street)

Appendix DPDRS-3 Floor Plan (Unit 4 Lot 1 #12 Stuart Street)

Appendix DPDRS-4 Elevations (Unit 4 Lot 1 #12 Stuart Street)

Appendix DPDRS-5 Submissions (Unit 4 Lot 1 #12 Stuart Street)

Appendix DPDRS-6 MRWA Crash Matrix Report (Lot 100 #121 King Road) NO-LONGER IN THE AGENDA

Appendix DPDRS-7 Proposed Signage Illustration (Lot 100 #121 King Road) NO-LONGER IN THE AGENDA

Appendix DPDRS-8 Local Planning Policy: Signage and Advertising (Lot 100 #121 King Road) NO-LONGER IN THE AGENDA

Page 2

Appendix DPDRS-9 Location Plan (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-10 Development Plan (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-11 Signage Graphics (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-12 Applicant’s Letter (1) (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-13 Applicant’s Letter (2) (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-14 Council Decision 258/15 (Lot 501 Unit 3 #15 Sandridge Road)

Appendix DPDRS-15 Location Plan - Lot 600 Victoria Street

Appendix DPDRS-16 Proposed Signage Graphics - Lot 600 Victoria Street

Appendix DWS-1 Location Plan (R45593)

Appendix DWS-2 Distributed Flyer (R45593)

City of Bunbury

4 Stephen Street

Bunbury WA 6230

Western Australia

Correspondence to:

Post Office Box 21

Bunbury WA 6231

Telephone: (08) 9792 7000 ◌ Facsimile: (08) 9792 7184 ◌ TTY: 133 677 ◌ www.bunbury.wa.gov.au

Community Access Committee

Minutes

14 August 2015

Committee Terms of Reference

The City of Bunbury Community Access Committee exists to guide the Bunbury City

Council towards attaining best practice on matters of access and inclusion. The

Community Access Committee is to make recommendations to Council based on

the following Terms of Reference:

1. To develop proposals and make recommendations to Council on matters

of access and inclusion relating to City of Bunbury buildings, facilities,

services and information.

2. To seek funding opportunities that improves access and inclusion within

the City of Bunbury.

3. To provide advice and information to City of Bunbury Officers and

Councillors on decisions of best practice on matters of access and

inclusion relating to Council buildings, facilities, services or information

throughout Bunbury, and

4. To provide information to the private sector in relation to access and

inclusion to assist in development and redevelopment of buildings and

facilities.

5. To monitor the implementation of the Disability Access and Inclusion Plan

for City of Bunbury buildings, facilities, services and information.

Appendix MTBN-1

Page 1

Community Access Committee

Minutes A larger print size is used throughout this document

for the benefit of Committee members with visual impairment

Minutes of an ordinary meeting of the Community Access Committee held in the Ocean

Room of the City of Bunbury Administration Centre, 4 Stephen Street, Bunbury, on Friday

14 August 2015.

Minutes 14 August 2015

Members of the public to note that recommendations made by this Committee are not

final and will be subject to adoption (or otherwise) at a future meeting of the Bunbury City

Council.

1. Declaration of Opening

The meeting was declared open by the Presiding Member at 1:10pm.

2. Disclaimer

Not applicable to this committee.

3. Announcements from the Presiding Member

Deputy Mayor Kelly went to the Western Australian Local Government Association Conference

from the 4th to the 7th of August, and spoke to many there about the MARCIA concept. Deputy

Mayor Kelly also brought back information and contacts for the Committee and the Community

Development about accessible playgrounds, for potential future consideration.

Deputy Mayor Kelly also reported that local business owner Jordan Gianfrancesco may approach

the committee to speak about an accessible entrance to his proposed new bar space. He has

spoken to Deputy Mayor Kelly about his struggles to move his project forward due to the inability

to install accessible entry features, such as ramps. He is interested in discussing how he might

make a rear entrance, which would be accessible, a feature and appealing to his patrons to use.

14 August 2015

Minutes – Community Access Committee meeting

______________________________________________________________________________

Page 2

4. Attendances

Present:

Committee Members:

Presiding Member Deputy Mayor Brendan Kelly

Councillor Murray Cook

Anthony Bertone

Kathryn Hewitt

Tracey Slattery

Peter Sears

Shelley Leach

Thomas Blair

Support Staff:

Manager Community, Arts and Culture Julian Bowron

Team Leader Community Development Deanna Sullivan

Community Development Officer Elle Dixon

Public:

Amy (Peter Sears carer)

Aishath Shizleen (Shizleen)

4.1 Apologies

Margaret Holden, Adam Johnson, Jenny Wood, Rhonda Alman, Andrew

McLean, Stephanie Addison-Brown (Ex-Officio Member).

4.2 Approved Leave of Absence

Margaret Holden – the committee may seek a formal retirement letter from

Margaret Holden, who is now residing in a retirement home in Busselton.

5. Declaration of Interest

IMPORTANT: Committee members to complete a “Disclosure of Interest” form for

each item on the agenda in which they wish to disclose a

financial/proximity/impartiality interest. They should give the form to the Presiding

Member before the meeting commences. After the meeting, the form is to be

forwarded to the Administration Services Section for inclusion in the Corporate

Financial Disclosures Register.

Nil.

14 August 2015


______________________________________________________________________________

Page 3

6. Public Question Time

Nil.

7. Confirmation of Minutes

The minutes of the Community Access Committee meeting held on Friday 5 June

2015, are confirmed as a true and accurate record.

Moved: Tracey Slattery Seconded: Kathryn Hewitt

CARRIED

8 votes “for”/ nil votes “against”

8. Presentations

8.1 Petitions

Nil.

8.2 Presentations

Nil.

8.3 Deputations

Nil.

9. Method of Dealing with Agenda Business

Actions arisen from previous meetings are discussed in a permanent item in 10.3:

Any other General Business.

In the absence of any 10.2: Members Reports, a round table update will take place

following the discussion of all 10.3: General Business items.

14 August 2015


______________________________________________________________________________

Page 4

10. Reports

10.1 Officer Reports

10.1.1 Community Development Team update: Community Development

Officer Elle Dixon reported that the Community Development team have

been planning their activities for the new financial year, with a focus on

building a strong platform from which to develop concepts like MARCIA in

the coming years. There will also be a consistent focus on ensuring access

and inclusion in all City of Bunbury activities, developments and events, in

addition to addressing issues on a case by case basis for those requiring

change or assistance.

10.1.2 DAIP/MARCIA Induction Video Concept: Community Development

Officer Elle Dixon advised of plans to develop a new Access and Inclusion

induction package for City of Bunbury staff. The main communication tool

will be a video, presenting information in a relatable and personal manner,

aiming to shape an attitude of accessibility and inclusion rather than a set of

rules or guidelines.

10.1.3 Update on Koombana Bay Access Ramp: Elle Dixon informed the

Committee that the Community Development team has applied for a grant

from the Disability Services Commission (DSC) through the Infrastructure

Grants program.

10.2 Members Reports

Nil

10.3 Any other General Business

10.3.1 Proposal to abridge Disability Access and Inclusion Plan (DAIP) to

increase accessibility

1. Community Development Officer Elle Dixon presented the Community

Development team’s plans to create an abridged version of the Disability

Access and Inclusion Plan, in order to increase accessibility of the

document. This came from the notion that the community should be able

to pick up this plan and understand it, essential if the City of Bunbury is to

further promote and advocate for concepts like MARCIA.

2. Kathryn Hewitt enquired as to whether there will be an audio version of

the document for those who are sight impaired, and suggested this

should be investigated in relation to all City of Bunbury publications.

3. Tracey Slattery stated that she is pleased that this is happening, with

Kathryn Hewitt applauding the proposed simplicity, as people tend to

14 August 2015


______________________________________________________________________________

Page 5

disconnect from heavily worded documents. Councillor Cook agreed with

this statement, suggesting that most people only want to see the main

points presented in a document.

4. Manager of Community, Arts and Culture Julian Bowron suggested the

potential for this type of document, and the proposed new induction

video, to be added to YouTube or similar sites, as young people in

particular are very ‘visual’.

5. It was agreed that the Committee would support a report and

recommendation be sent to Council on the above ‘Proposal to abridge

Disability Access and Inclusion Plan (DAIP) to increase accessibility’. It was

then resolved as the below recommendation.

That Council support the creation of an abridged version of the Disability Access and

Inclusion Plan including in spoken word format, to ensure that there is a document

available which presents the plan in succinct, clear language and structure.

Moved: Tracey Slattery Seconded: Kathryn Hewitt

CARRIED

8 votes “for”/ nil votes “against”

10.3.2 Carers WA, Bunbury Community Health Expo

Community Development Officer Elle Dixon informed the Committee

about a proposed community event organised by Carers WA, featuring

local service providers. Carers WA have expressed interest in having

the City of Bunbury and the Community Access Committee partner

with them, to have a significant presence at the event, currently

proposed for Wednesday 3 December, 2015. They have also assured

the Community Development team that more information will be

provided as soon as possible.

10.3.3 Update of actions from last meeting (see attached minutes) –

1. Committee member Adam Johnson enquired about the current

position of the Access and Inclusion Officer role. Deputy Mayor Kelly

stated that current allocations included $13,000 for the MARCIA PhD

student, $18,000 towards access and inclusion duties, and $4000

being sourced from external. Community Development Officer Elle

Dixon spends approximately 1/3 of time on access, and the application

14 August 2015


______________________________________________________________________________

Page 6

of access and inclusion topics is addressed by various staff in different

capacities.

2. Councillor Cook enquired about the status of the investigation into

access and inclusion considerations in the development of the Plaza

car parking areas. Community Development Officer Elle Dixon and

Community Development Team Leader Deanna Sullivan

communicated advice from Director of Planning and Development

Services Bob Karaszkewych that at present, the plans seen had given

appropriate consideration to access and inclusion issues.

10.3.4 Member round table update

Thomas Blair: noted that, in relation to the discussion around the Plaza

Shopping Centre car park, the plans are displayed on window at the building.

Anthony Bertone: when at the Regional Hospital, Anthony went to catch a

bus and there was no ramp to get to the bus stop.

2. Kathryn Hewitt noted that accessibility at the hospital was of a poor

standard, doubted whether the bathrooms in patient rooms would fit a

wheelchair in. Elle Dixon suggested that this is likely designed to only fit the

commode chairs used in patient rooms, as patients are generally not allowed

to keep personal chairs inside their rooms, and are not designed to

accommodate the electric-run chair of a visitor.

3. Deputy Mayor Kelly and Councillor Cook suggested that it might be

worthwhile to look at the facilities when attending the next meeting -

scheduled to take place at St John of God Hospital meeting room - and

potentially write to the hospital boards introducing MARCIA and suggesting

an audit of facilities.

4. Anthony Bertone and Kathryn Hewitt raised the issue of accessibility at all

the public transport facilities, but as bus stops are cared for by the Public

Transport Authority the City of Bunbury does not have the ability to make

immediate changes.

Action: Deputy Mayor Kelly to write a series of letters to the Public Transport

Authority, St John of God Hospital, and the Regional Hospital to highlight

particular issues and to offer support in developing accessible solutions.

Julian Bowron: shared that Community Development Officer Michele

Grimston recently attended an Age Friendly Communities session and

continues to work on and progress the Age Friendly Communities Plan. This

relates directly to access and inclusion.

14 August 2015


______________________________________________________________________________

Page 7

2. Julian also shared that, on September 8, the Bunbury Regional Art Galleries

‘Art and Alzheimers’ program begins.

Deputy Mayor Brendan Kelly: noted the increased awareness of the MARCIA

name in the City of Bunbury.

2. Deputy Mayor Kelly shared that he had received email confirmation from

Kathy Boxall at Edith Cowan University that they have two applicants for the

MARCIA PhD position currently being advertised, and a third that is pending.

Councillor Murray Cook: requested that the Community Development team

continue pursuing an action be taken in regards to access issues previously

raised around the Parks Centre.

2. Councillor Cook offered his apologies for the final meeting of the current

Community Access Committee.

Elle Dixon: noted that there would be MARCIA promotional material arriving

soon, and also the building recognition of the MARCIA brand and name in

Bunbury.

11. Applications for Leave of Absence

Nil.

12. Motions of Which Previous Notice has been given

13. Questions from Members

13.1 Response to Previous Questions from Members taken on Notice

13.2 Questions from Members

14. Urgent Business

15. Date of Next Meeting

Friday 2 October 2015; 1pm – 3pm; St John of God Hospital, Robertson Drive,

Bunbury.

16. Close of Meeting

The meeting was closed by the Presiding Member at 3:10pm.

14 August 2015


______________________________________________________________________________

Page 8

Actions Required after Meeting

1. Minutes of meeting to be sent to Council for noting;

2. Items to be raised for Council following requests/recommendations/motions

by committee;

3. Any other actions required.

City of Bunbury 4 Stephen Street

Bunbury WA 6230 Western Australia

Correspondence to: Post Office Box 21

Bunbury WA 6231

Telephone: (08) 9792 7230 ◌ Facsimile: (08) 9792 7184 ◌ TTY: (08) 9792 7370 ◌ www.bunbury.wa.gov.au

Policy Review and Development Committee

Minutes 15 September 2015

Committee Terms of Reference

1 To review all existing Bunbury City Council policies within a two year period, in line with the local government election cycle and facilitate the development of new policies for consideration by Council on an ongoing basis.

2 To make recommendations to Council on matters of policy, policy review and policy development.

3 To explore opportunities that promote policy development in all areas that are within Council’s jurisdiction.

4 To allow any draft policy developed and fully considered by another Advisory Committee of Council to be referred directly to Council for consideration.

5 To provide Bunbury City Councillors with assistance and support to develop new Council policies.

Appendix MTBN-2

http://mydocs/sites/cp/Policy%20Review%20and%20Development%20Committee/CP-RDC-00010%2016%20April%202015/www.bunbury.wa.gov.au

Page 1

Policy Review and Development Committee

Minutes 15 September 2015

Members of the public to note that recommendations made by this committee are not final and will be subject to adoption (or otherwise) at a future meeting of the Bunbury City Council.

Committee Members:

Member Name Representing

Mayor Gary Brennan City of Bunbury

Deputy Mayor Brendan Kelly (Presiding Member) City of Bunbury

Cr Murray Cook City of Bunbury

Cr Michelle Steck City of Bunbury

Cr Karen Steele City of Bunbury

Council Observers:


Cr James Hayward City of Bunbury

Cr Sam Morris City of Bunbury

Cr Judy Jones City of Bunbury

Cr Neville McNeill City of Bunbury

Cr Betty McCleary City of Bunbury

Cr Wendy Giles City of Bunbury

Cr David Prosser City of Bunbury

Cr Jaysen Miguel City of Bunbury

Ex-officio Members (non-voting):


Mr Andrew Brien Chief Executive Officer

Support Staff:

Name Title

Mr Bob Karaszkewych Director Planning, Development and Regulatory Services

Mr Phil Harris Director Works and Services

Ms Stephanie Addison-Brown Director Corporate and Community Services

Mr Greg Golinski Manager Governance

15 September 2015 Minutes – Policy Review and Development Committee ______________________________________________________________________________

Page 2

Table of Contents

Item No Subject Page No

1. Declaration of Opening ................................................................................................................... 3

2. Disclaimer ...................................................................................................................................... 3

3. Announcements from the Presiding Member .................................................................................. 3

4. Attendances ................................................................................................................................... 3

4.1 Apologies ........................................................................................................................................3

4.2 Approved Leave of Absence ...........................................................................................................3

5. Declaration of Interest .................................................................................................................... 3

6. Public Question Time ...................................................................................................................... 3

7. Confirmation of Minutes ................................................................................................................. 3

8. Petitions, Presentations and Deputations ........................................................................................ 3

8.1 Petitions ..........................................................................................................................................3

8.2 Presentations ..................................................................................................................................4

8.3 Deputations ....................................................................................................................................4

9. Method of Dealing with Agenda Business ........................................................................................ 4

10. Reports .......................................................................................................................................... 5

10.1 Proposed Electronic Graphic Display Screen Sign and Increased Height to Existing Limestone Wall Base at Lot 100 (#121) King Road, East Bunbury ...................................................................5

10.2 Review of the Advertising Devices Policy made under the Local Law Relating to Advertising Devices ........................................................................................................................................ 12

10.3 Proposed Draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures .......................................................................................................... 16

11. Applications for Leave of Absence ................................................................................................. 19

12. Questions from Members ............................................................................................................. 19

12.1 Response to Previous Questions from Members taken on Notice ............................................. 19

12.2 Questions from Members ........................................................................................................... 19

13. Urgent Business ............................................................................................................................ 19

14. Date of Next Meeting ................................................................................................................... 19

15. Close of Meeting ........................................................................................................................... 19


Page 3

1. Declaration of Opening

The Presiding Member declared the meeting open at 6.14pm.

2. Disclaimer Not applicable to this committee.

3. Announcements from the Presiding Member Nil

4. Attendances 4.1 Apologies Nil 4.2 Approved Leave of Absence Nil

5. Declaration of Interest

Cr Steck declared a Proximity Interest in item 10.1 as her partner is a Director of Citygate Properties which owns a business across the road from the site.

6. Public Question Time Not applicable

7. Confirmation of Minutes

Committee Decision: Moved: Cr Cook Seconded: Mayor Brennan

The minutes of the Policy Review and Development Committee Meeting held on 20 August 2015, are confirmed as a true and accurate record.

CARRIED

8. Petitions, Presentations and Deputations

8.1 Petitions

Nil


Page 4

8.2 Presentations

Nil 8.3 Deputations

Nil

9. Method of Dealing with Agenda Business Chronologically as per the agenda.


Page 5

10. Reports 10.1 Proposed Electronic Graphic Display Screen Sign and Increased Height to Existing Limestone Wall

Base at Lot 100 (#121) King Road, East Bunbury

File Ref: P14370, DA/2014/228

Applicant/Proponent: Pinnacle Planning on behalf of Donald Charles Maasdorp

Author: Bob Karaszkewych, Director Planning, Development and Regulatory Services

Executive: Bob Karaszkewych, Director Planning, Development and Regulatory Services

Attachments: Appendix 1: MRWA Crash Matrix Report Appendix 2: Proposed Signage Illustration Appendix 3: Local Planning Policy: Signage and Advertising

Summary At its meeting held 1 September 2015, Council resolved to defer consideration of the matter to replace an existing billboard sign near the intersection of King Road, Picton Road and Sandridge Road in East Bunbury with an LED illuminated electronic graphic display screen, referring it to the Policy Review and Development Committee for review. The matter is required to be presented back to Council on 29 September 2015 for determination. Executive Recommendation That the Policy Review and Development Committee recommends that Council resolves to: 1. Refuse the application for planning approval (application reference: DA/2014/228) for the

development of the proposed electronic graphic display screen sign and increased height of the existing limestone wall base at Lot 100 (street address number 121) King Road, East Bunbury, in accordance with the City of Bunbury’s Town Planning Scheme No. 7, for the following reasons:

(a) The proposed electronic graphic display screen sign being located outside of the ‘City Centre Zone’ is contrary to Local Planning Policy: Signage and Advertisements. Table 3 of the Local Planning Policy lists ‘electronic graphic display screen’ signage as being ‘X’ not permitted in the ‘Residential Zone’.

(b) The proposed electronic graphic display screen sign is inconsistent with the aims of the Scheme and objectives of the ‘Residential Zone’, and the display of third party advertising in a zoning outside the ‘City Centre Zone’ is contrary to Local Planning Policy: Signage and Advertisements.

(c) The proposed sign face area of 40.3 m² exceeds the prescribed maximum of 20 m² for electronic graphic display screen signs, and hence, represents a significant variation to the specifications set out in Local Planning Policy: Signage and Advertisements.

(d) The proposal is contrary to objective (c) of Local Planning Policy: Signage and Advertisements, which relates to the safety and operation of roads designated as ‘Other Regional Roads Reserve’.

(e) The proposal is likely to result in adverse impacts on road safety and the visual amenity of the locality, and hence, does not represent orderly and proper planning.


Page 6

2. Advise the applicant, landowner and submitters of Council’s decision. Alternate Recommendation 1 1. That Council advises the landowner and applicant that it would consider a separate

application for planning approval, submitted in accordance with the provisions of the City of Bunbury’s Town Planning Scheme No. 7 and Local Planning Policy: Signage and Advertisements, for a ‘billboard sign - large’ (i.e. a non-illuminated static sign); displaying advertising content restricted to community based or locally owned business advertisements, to the specifications and satisfaction of the local government.

2. That Council advises the proponent that there are no prescriptive development controls

regarding the location or design of illuminated and animated signs within the ‘Central Business District Signage Control Area’ under Local Planning Policy: Signage and Advertisements (reference should be made to the performance-based requirements set out under clause 9.6 of Part C of the policy); and hence, would invite the proponent to consider alternative sites located within the ‘City Centre Zone’ for the placement of an LED illuminated electronic graphic display screen, which would be considered suitable in a CBD environment.

Background Council at its meeting held on 1 September 2015 considered agenda item 10.4.3 to replace an existing billboard sign near the intersection of King Road, Picton Road and Sandridge Road in East Bunbury with an LED illuminated electronic graphic display screen. The Council received a presentation by the consultant Ben Carter of Pinnacle Planning and the landowner Charles Maasdorp. On review of the transcript of the presentation, a range of key issues have been identified and are discussed below. 1. Bunbury Farmers Market sign being “a benchmark”

This should not be considered as representing a “benchmark”, as signage and advertising controls for the Bunbury Farmers Market site are specific to that Special Use Zone, which requires a Detailed Area Plan and an associated Precinct Signage Plan. The Detailed Area Plan does not specifically nominate a maximum sign face area for the site; and as such, the City of Bunbury has discretion in determining an appropriate total signage area.

The Bunbury Farmers Market digital illuminated (static) screen has the dimensions of 3.2m by 4.5m, or an area of 14.2m² per side. This sign is visible from both an easterly and westerly direction. It should be noted that the proposal for an LED illuminated electronic graphic display screen on Lot 100 (#121) King Road, East Bunbury, would have the dimensions of 12.6 m by 3.2m or an area of 40.3m², which would be 65% or three times larger in area than the Bunbury Farmers Market sign.

The proposal is depicted in Appendix 2, and illustrates the substantial nature of the proposed LED illuminated electronic graphic display screen in comparison to the scale of the existing Bunbury Farmers Market sign.

2. Main Roads Western Australia statistical information on accidents, unknown


Page 7

Although the intersection is not on a designated highway or freeway, the subject site is nevertheless situated on a significant four lane light controlled interchange of King Road, a designated ‘Local Distributor Road Reserve’ under the Local Planning Scheme, with Sandridge and Picton roads which are designated as ‘Other Regional Roads Reserve’ under the Regional Planning Scheme.

Therefore, it is considered that the location and size of the proposed illuminated electronic graphic display screen sign, in conjunction with the frequency of advertisement rotation and the rotation of advertisements during night time hours, will likely result in adverse impacts on road safety and the visual amenity of the locality.

The MRWA has provided a Crash Factor Matrix for the intersection of King, Sandridge and Picton roads for the period 2010 to 2014 (Appendix 1). The summary of that report lists 79 crashes occurring during the time period, of which there were:

47 vehicles travelling in one direction;

23 vehicles travelling from opposing directions;

5 intersection collisions;

3 manoeuvring;

1 off path on straight. 3. City of Bunbury Local Planning Policy: Signage and Advertisements “can be varied”

Local Planning Policy: Signage and Advertisements was adopted by the Council on 10 June 2014 following an extensive and comprehensive review process that included consultation with the Bunbury Chamber of Commerce and Industry (BCCI) and advertising sign businesses operators in order to arrive at a consensus.

The absence of guidance in the Local Planning Scheme has meant reliance upon the Policy to inform both the assessment of the development proposal by the City of Bunbury from an operational perspective, and Council on matters requiring the exercising of discretion.

Nevertheless, Council may exercise its discretion in granting planning approval for a development application for any sign, with or without conditions, having due regard to the Policy on balance with the merits/nature of the project and its site specific circumstances and conditions.

4. This is not a standard residential site

The residential zoned lot containing the existing billboard has an area of 766m². It is capable of being developed for two dwellings sharing common access onto King Road.

5. To replace a sign that has been there for four years

The existing billboard has been subject to previous Council decisions and a State Administrative Tribunal (SAT) appeal. The previous sign licence issued restricted the advertising content to community based and locally owned businesses.

6. LED signage is best suited to specific locations


Page 8

… This prominent location would create a landmark location first of its kind in WA … Bunbury is a sought after location … belief that there is a place for third party signage in every City … reducing signage in general as it allows multiple businesses to utilise the screen … technology is changing rapidly.

Western Australia's peak motoring lobby group the RAC recently called for an electronic billboard that is visible from the Mitchell Freeway to be shut down, after it was revealed that it is exposed to approximately 10,000 more drivers and is three times the height of the Kwinana Freeway electronic billboard.

The City of Perth and the Western Australian Planning Commission (WAPC) approved the sign, after considering draft guidelines for electronic billboards prepared by MRWA. The guidelines recommended standards for brightness and rate of change and content, which were adopted as development conditions in the planning approval.

To approve that sign, MRWA had to agree to meet 17 conditions including completing a road safety audit and addressing its recommendations prior to the sign being switched on. That audit assessed the merge distances approaching the sign, the crash history of the location, and a range of factors that might lead to driver distraction.

Nevertheless, the sign which has been the subject of four road safety audits, was switched off because of safety concerns regarding driver distraction, resulting in the state government compensating the developer for its construction cost of $680,000.

A spokesperson from the RAC stated that: "It can be seen from long distances, it's elevated and it has the potential to draw people away at merge points and at higher speeds."

The State Government had said in May 2015 that nine electronic billboards were being considered at various locations, including on the Mitchell and Kwinana freeways. However, before any more electronic billboards are installed, the RAC has requested that a standardised and robust process of review and approval is established.

Given this history, it may be prudent for Council to await the outcome of a standardised and robust process of review and approval before it entertains allowing any LED illuminated electronic graphic display screen(s) outside of the ‘City Centre Zone’ with frontage to major roads/intersections.

Council Policy and Legislative Compliance The following regulatory and policy documents are applicable to the assessment of this application for planning approval:

Planning and Development Act 2005;

Greater Bunbury Region Scheme (GBRS); Note: the subject site abuts ‘Other Regional Roads Reserve’ under the GBRS; however, the Department of Planning has advised that in this circumstance GBRS approval is not required.

City of Bunbury Town Planning Scheme No. 7 (TPS7); and

Local Planning Policy: Signage and Advertisements


Page 9

Officer Comments Due to the type of development proposed and its proximity to a major intersection, the application was referred to the Bunbury RoadWise Committee and MRWA for comment as follows: Bunbury RoadWise Committee

“… strongly objects to the “Electronic Graphic Display Screen” proposed for #121 King Road, East Bunbury, as well as any other static signage that may contribute to driver distraction at this important intersection…the intersection was a high volume traffic area identified by Bunbury Police as a “hot spot” qualifying for a red light camera.”

Main Roads Western Australia

“The current sign is located approximately 35 metres from the nearest traffic control signal, which is less than half of the recommended minimum distance.

If the advertising device was to be illuminated there would need to be strict controls applied in relation to colours (to not conflict with the traffic control signals) and luminance or increased levels of driver distraction could result.

Given that the advertising sign is already situated too close to the traffic control signals, and that there is no scope to achieve the desired clearance distance, Main Roads does not support the proposal to increase the size of the sign or to illuminate it.”

Analysis of Financial and Budget Implications The application for planning approval relates to private property, therefore, has no direct budgetary or financial implications for the City of Bunbury. If the applicant is aggrieved by Council’s decision they may apply for a review of the decision through the SAT, in those circumstances the City may incur legal costs. Community Consultation The development application was advertised for public comment from 15 October 2014 to 28 October 2014. In total, five objections were received from surrounding landowners, the MRWA and the Bunbury RoadWise Committee. Councillor/Officer Consultation The proposal has been referred to the City of Bunbury’s Development Coordination Unit (DCU) for professional advice and technical assessment prior to the finalisation of this report. Additionally, the proposal was referred to the Department of Planning, MRWA and Bunbury RoadWise Committee for advice. Delegation of Authority This application for planning approval has been referred to Council for its determination, as submissions objecting to the proposal were received during the public consultation process, and therefore, cannot be determined under delegation. Relevant Precedents


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The Bunbury Farmers Market electronic graphic display screen sign (located at #2-6 Vittoria Road, Glen Iris) was approved under delegation in 2013 (application reference DA/2013/266). This was prior to the adoption of Local Planning Policy: Signage and Advertisements. Nonetheless, the development plans were submitted and approved by MRWA. The proposed LED illuminated electronic graphic display screen on Lot 100 (#121) King Road, East Bunbury, is 40.3m² in area, which is approximately 65% or three times larger in area than the Bunbury Farmers Market digital screen of 14.2m² displaying static images. Officers are not aware of the SAT having dealt with such a proposal or conditions of development approval necessary to satisfactorily mitigate against road safety and amenity considerations.

Outcome of the Meeting – 15 September 2015 Cr Steck declared a proximity interest in this matter and left the Chambers at 6.16pm.

The Chair advised that this matter has been presented to the Policy Review and Development Committee as a result of Council Decision 307/15 from the meeting held 1 September 2015, which read:

That the item titled “Proposed Electronic Graphic Display Screen Sign and Increased Height to Existing Limestone Wall Base at Lot 100 (#121) King Road, East Bunbury” be referred to the Policy Review Committee on the following grounds:

There are some perceived inconsistencies between this proposal and at least one other which could be regarded as similar and has been approved by the City of Bunbury;

The issue of “electronic graphic display screens” as a means of signage in locations other than the CBD given the prospect of greater use of such signs in future;

A qualification in the relevant policy that the City of Bunbury recognises that advertising by means of signage is a legitimate function of business and is enshrined in the policy as such.

and then referred back to the Council Meeting to be held 29 September 2015 for consideration.

The Chair added that the Committee is not authorised to deal with development applications, and as such cannot consider this matter. The Chair also added that notwithstanding the wording of Council Decision 307/15, he believed the intent was for the Committee to review the applicable Local Planning Policy (LPP), and not deal with the development application. Cr Cook Moved and the Mayor Seconded the following motion:

That the Policy Review and Development Committee:

1. Advise Council that it cannot consider referred item 10.1 “Proposed Electronic Graphic

Display Screen Sign and Increased Height to Existing Limestone Wall Base at Lot 100 (#121) King Road, East Bunbury" of its agenda dated 15 September 2015, as consideration of a development application is inconsistent with the terms of reference of the Committee.


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2. Recommends that Council request the Chief Executive Officer initiate a review of the current Local Planning Policy: Signage and Advertising in consultation with the Policy Review and Development Committee, with specific emphasis on LED illuminated electronic graphic display screens.

Cr Cook Moved and the Mayor Seconded that Standing Orders be suspended, to enable discussion to assist Planning Staff in preparing a review of the LPP. This was carried unanimously. Cr Steck returned to the Chamber at 6.21pm. General discussion took place regarding certain parameters that Council would like to see considered as part of the review of the policy. It was also agreed that Officers would aim to present a review of the LPP to the Policy Review and Development Committee prior to the October elections. Cr Steck left the Chambers at 6.33pm.

Cr Cook Moved and Cr Steele Seconded that Standing Orders recommence, which was carried unanimously. The Chair put the substantive motion to the vote which was carried unanimously. Cr Steck returned to the Chamber at 6.34pm.


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10.2 Review of the Advertising Devices Policy made under the Local Law Relating to

Advertising Devices

Applicant/Proponent: Planning, Development and Regulatory Services

Author: Ann-Kristin Jank, Team Leader Development Assessment and Compliance


Attachments: Appendix 4: Proposed Local Law Policy Relating to Advertising Devices on Public Land (2015) Appendix 5: Current Advertising Devices Policy (2003)

Summary

The existing ‘City of Bunbury Advertising Devices Policy’ (2003) adopted by Council under the head of power created by the ‘City of Bunbury Local Law Relating to Advertising Devices’ has been reviewed. The aim of this review was to:

provide clearer guidance on the management of signage and advertising devices located on publicly owned and managed reserved land; and

minimise the requirements for sign licences in relation to community purposes and public events.

Executive Recommendation

That the Policy Review and Development Committee recommends that Council resolves to:

1. Publicly advertise the revised draft City of Bunbury Local Law Policy Relating to Advertising

Devices on Public Land (2015) for a period of not less than 21 days for community comment.

2. Publicly advertise the proposed amendment to the City of Bunbury Schedule of Fees and Charges for the 2015/2016 financial year to include the standard fee of $147.00 to be charged for the granting of a sign licence, in accordance with the Local Government Act 1995.

3. Following public advertising of the proposed revised draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015), the proposal and any public submissions lodged with the City of Bunbury during the advertising period is to be returned to Council for further consideration.

4. Subject to the final adoption by Council of the revised draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015), resolves to revoke the existing City of Bunbury Advertising Devices Policy (2003).

Background

Consistent with many local governments in Western Australia, signage has been historically regulated through the Local Government Act 1995 by subsidiary local laws appropriate to each municipality’s local conditions and circumstances.

In the case of the City of Bunbury from 2003 until 2012, signage and advertising devices have been regulated through its Local Law Relating to Advertising Devices and its associated City of Bunbury


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Advertising Devices Policy (2003), (current policy attached at Appendix 5). As such, the local law and policy provided a framework for the granting of sign licences irrespective of its location.

However, advice given in 2010 by the Director General of the Department of Local Government stated that local laws made under the Local Government Act 1995 must only apply to signs located on public land managed by the local government, such as public open spaces (POS) and road reserves.

Whereas, the Planning and Development Act 2005 was identified as providing the more appropriate statutory framework for regulating signs and advertisements located on zoned land that is privately owned.

Since then, amendments to the City of Bunbury Town Planning Scheme No. 7 (TPS7) and a new ‘Local Planning Policy: Signage and Advertisements’ (adopted 10 June 2014, Council Decision: 199/14) have been implemented to address this matter with respect to privately owned zoned land.

Council Policy and Legislative Compliance

The proposed draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015) attached at Appendix 4, is made pursuant to the Local Law Relating to Advertising Devices, which was gazetted on 24 March 2003 and then amended on 10 August 2007.

Officer Comments

The following is a summary of the proposed changes made to the existing Advertising Devices Policy:

The revised draft policy clearly outlines that it applies only to signs and advertising devices located on local government property and reserved land within the district.

The types of advertising devices applicable to public reserves have been rationalised.

Application requirements, dimensions of sign face area, maximum luminance levels, advertisement definitions and standards, as well as approval categories have been generally translated into the revised draft policy.

The format has been changed to reflect the style of current corporate documents.

Objectives have been updated.

General definitions have been added to provide clarity on the meaning of terms used.

Standards in relation to referrals to relevant agencies, sponsorship content and currently leased illuminated road verge signs have been added.

Development requirements have been consolidated and expanded.

The revised policy now sets out more simply the types of signage that would be exempt from the need for a sign licence (e.g. flags, banners and signs located on fences), with only major signage (e.g. billboards and other permanent structures) requiring the approval of the local government through the granting of a sign licence.

Analysis of Financial and Budget Implications

Currently there exists an ad-hoc process for the administration of signage and advertising devices located on publicly owned reserved land - with a myriad of signs of different sizes, appearance and


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placement occurring on public reserves and road verges throughout the city.

It is therefore proposed that signage and advertising devices to be located on public reserves requiring approval should be administered by the Planning, Development and Regulatory Services directorate.

Notwithstanding, the Corporate and Community Services directorate will retain responsibility for the managing of any lease agreements that may be required for the installation of signs or advertising devices on reserves managed by the local government.

The current Advertising Devices Policy outlines fees and charges for the making of an application for a sign licence (i.e. $211.20). Hence, it is recommended that a nominal fee of $147.00 be charged for the granting of a signage licence under the revised policy, which is consistent with the minimum fee charged for an application for development approval. If approved, this will require an amendment to be made to Council’s adopted Schedule of Fees and Charges.

Community Consultation

Subject to Council approval, the proposed draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015), along with the new fee, will be publicly advertised for community comment.

Councillor/Officer Consultation

Elected Members have been made aware of the need to have an improved process for regulating the display of community events signage and advertisements within the City of Bunbury. This matter is referred to the Policy Review and Development Committee for consideration and recommendation to Council.

Economic, Social and Environmental Issues

Economic Public announcements on a diverse range of community events contribute to employment and an income stream for participants. Social Community events contribute to social cohesion and community well-being. Environmental The orderly and proper management of signage and advertising devices on public land with respect to their size, placement and content would avoid potential risks to the safety of road users, proliferation of visual clutter and unregulated competition for space in various locations.

Delegation of Authority

The proposed draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015) has been referred to the Policy Review and Development Committee for consideration and recommendation to Council. It is recommended that public advertising of the proposal for community comment should occur prior the adoption of any policy made under Council’s Local Law Relating to Advertising Devices.


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Outcome of the Meeting – 15 September 2015 The Executive Recommendation was moved Cr Steele and seconded Cr Cook and was carried unanimously as follows:


1. Publicly advertise the revised draft City of Bunbury Local Law Policy Relating to

Advertising Devices on Public Land (2015) for a period of not less than 21 days for community comment.

2. Publicly advertise the proposed amendment to the City of Bunbury Schedule of Fees and Charges for the 2015/2016 financial year to include the standard fee of $147.00 to be charged for the granting of a sign licence, in accordance with the Local Government Act 1995.

3. Following public advertising of the proposed revised draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015), the proposal and any public submissions lodged with the City of Bunbury during the advertising period is to be returned to Council for further consideration.

4. Subject to the final adoption by Council of the revised draft City of Bunbury Local Law Policy Relating to Advertising Devices on Public Land (2015), resolves to revoke the existing City of Bunbury Advertising Devices Policy (2003).


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10.3 Proposed Draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures

Applicant/Proponent: Planning, Development and Regulatory Services

Author: Thor Farnworth, Manager Sustainability, Planning and Development


Attachments: Appendix 6: Proposed Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures

Summary

Currently there is no statutory guidance for the development control of sea containers and other transportable or relocatable types of storage containers and structures within the City of Bunbury.

The City of Bunbury is receiving an increasing number of inquiries, with six pending applications for development approval to permit sea containers in and around residential areas, as they are increasingly seen as a cheaper alternative to constructing purpose built sheds or outbuildings.

Consequently, the draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures has been prepared in order to provide guidance on the regulation of sea containers and other transportable or relocatable storage containers and structures with respect to:

allowing for their unhindered use for port related activities and shipping in suitable locations where environmental and public health standards can be met;

enabling their temporary use for storage purposes in appropriate locations provided that they do not create a potential risk to public safety, detract from the streetscape, character, amenity or environmental attributes of the local area; and

permitting them to be converted and used as outbuildings in residential, mixed use and commercial areas in a manner that is sympathetic with dwellings.

Executive Recommendation


1. In accordance with to clause 4 of ‘Division 2 - Local planning policies’ under ‘Part 2 - Local

planning framework’ of ‘Schedule 2 - Deemed provisions for local planning schemes’ of the Planning and Development (Local Planning Schemes) Regulations 2015, advertise the draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures for public comment for a period of not less than 21 days.

2. Following public advertising of the draft Local Planning Policy: Sea Containers and

Transportable or Relocatable Storage Containers and Structures, the proposal and any submissions lodged with the City of Bunbury during the public advertising period are to be returned to Council for further consideration.

Background

The City of Bunbury does not presently have an adopted local planning policy positon with respect


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to the development control of sea containers and other transportable or relocatable types of storage containers and structures within the Scheme area.

Council Policy and Legislative Compliance

The draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures, (attached at Appendix 6), has been prepared in accordance with the provisions of ‘Division 2 - Local planning policies’ under ‘Part 2 - Local planning framework’ of ‘Schedule 2 - Deemed provisions for local planning schemes’ of the Planning and Development (Local Planning Schemes) Regulations 2015.

Officer Comments

The draft local planning policy was formulated to satisfy local conditions and circumstances, but was informed by a literature review of other local government policies dealing with sea containers and other transportable or relocatable types of storage containers and structures.

Analysis of Financial and Budget Implications

The draft local planning policy relates to the regulation of development on private property, and therefore, the effect of the recommendation has no direct budgetary or financial implications for the City of Bunbury.

Community Consultation

Subject to Council approval, the draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures will be publicly advertised for community comment for a period of not less than 21 days, in accordance with clause 4 of ‘Division 2 - Local planning policies’ under ‘Part 2 - Local planning framework’ of ‘Schedule 2 - Deemed provisions for local planning schemes’ of the Planning and Development (Local Planning Schemes) Regulations 2015.

Councillor/Officer Consultation

The proposal has been referred to the City of Bunbury’s Development Coordination Unit (DCU) for professional advice and technical assessment prior to the finalisation of this report. This proposal is now referred to the Policy Review and Development Committee for its consideration and recommendation to Council.

Delegation of Authority

The draft policy will be referred to Council for its determination, as the making or amending of a local planning policy involves a statutory public advertising procedure, and hence, requires a decision of Council in accordance with the Planning and Development (Local Planning Schemes) Regulations 2015.


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Outcome of the Meeting – 15 September 2015 The Executive Recommendation was moved Cr Steele and seconded Cr Cook and was carried unanimously as follows:


1. In accordance with to clause 4 of ‘Division 2 - Local planning policies’ under ‘Part 2 - Local

planning framework’ of ‘Schedule 2 - Deemed provisions for local planning schemes’ of the Planning and Development (Local Planning Schemes) Regulations 2015, advertise the draft Local Planning Policy: Sea Containers and Transportable or Relocatable Storage Containers and Structures for public comment for a period of not less than 21 days.

2. Following public advertising of the draft Local Planning Policy: Sea Containers and

Transportable or Relocatable Storage Containers and Structures, the proposal and any submissions lodged with the City of Bunbury during the public advertising period are to be returned to Council for further consideration.


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11. Applications for Leave of Absence Not applicable to this committee.

12. Questions from Members 12.1 Response to Previous Questions from Members taken on Notice

Nil

12.2 Questions from Members

Nil

13. Urgent Business Nil

14. Date of Next Meeting TBC

15. Close of Meeting The Presiding Member closed the meeting at 6.38pm.

1

10 September 2015

Report – 2015 Emergency Management Conference, Bunbury, 28th August

This report relates to the Emergency management conference I attended on August 28 in Bunbury

with the theme “A Collaborative Journey”. I would like to thank Council and the City’s Ratepayers for

facilitating and paying for this opportunity. The conference ran from 8:00am to 4:15pm and was

competently MC’d by Jon Doust. Jon is a very articulate and interesting MC and I would recommend

his recruitment for any similar event; he resides in Albany.

The organisers have placed most of the presentations on the City’s website. If you would like to

study the full detail, please use this hyperlink - http://www.bunbury.wa.gov.au/Pages/SWLGEMA-

Conference-2015.aspx

The programme was put together by the South West Local Government Emergency Management

Alliance and the City of Bunbury team led by John Kowal, Chris Widmer and Erin Hutchins.

Programme:

1. Mayor Gary Brennan – Gary opened the conference by welcoming participants to the

beautiful City of Bunbury.

2. Mal Cronstedt AFSM – Mal is the Executive Director of the State Emergency Management

Committee Secretariat and he gave an overview of the State Risk Project. The overall aim of

the Project is that all agencies will adopt a comprehensive risk management approach. The

Project goals are to assess risks from all hazards to the State core objectives, in order to

prioritise resource allocation and treatment strategies. The core objectives are to protect or

maintain; people, the economy, infrastructure, society, governance and the environment.

Appendix DEL-1

2

3. Glenn Cook – Mr Cook is Senior Climate Liaison Officer with the Bureau of Meteorology and

his theme was Our Weather Future – Changing Climate, so what? The trends show that

rainfall is increasing in the Northern half of the State and decreasing in the Southern half.

2010 was the driest year on record (since 1900) but this year is shaping up to be even drier

than 2010! Paleoclimate work suggests 20 to 30 year dry spells, the current dry spell has

been going for over 40 years and observed trends show no sign of a reversal. 2013 was the

hottest year on record (1910) and the trend is that WA is getting hotter. Mr Cook is

predicting more “tropical” storms for the South West with increasing impacts of storm

surge, more beach erosion and greater storm inundation.

4. Dr James Hilton (CSIRO) – Dr Hilton spoke of Natural Hazard Modelling which has been enabled by the terrific advances in computing power and digital manipulation over recent years. He suggested that the iPhone 6 has 150,000,000 more computing power that the most advanced computer in the World in 1943 contained. Natural Hazard Modelling is very close to a reality where fire fighters on the ground will be able to use hand held devices to ascertain the predicted changes in the fire’s behaviour and allow early intervention to prevent spreading. Similarly in a flood situation, predictions of downstream impacts will be known much earlier and populations of people can be better prepared or evacuated. The City of Bunbury is currently, through the WA National Disaster Resilience Program, going through a Hydrodynamic Modelling exercise; looking at coastal regions susceptible to flooding, storm surge and rainfall impact from and on the Preston River and the Leschenault Inlet. Mitigations being considered include retention/detention schemes, changes to the drainage network and changes to pumping stations.

5. Graeme Newton – Mr Newton was the former CEO of the Queensland Reconstruction

Authority which was set up rapidly following the massive destruction from flooding in 2011. Following the great success of the work that Mr Newton and his team was able to achieve and following further cyclones and more flooding in 2012, the Authority is now a permanent fixture in Queensland. Whilst maintaining the rapid response capability the Authority is also hosting the State’s Betterment program. That simply means that rather than replacing same with same that improvements and mitigation are built into any new infrastructure. A very interesting speaker and impressive person with a National Award for Planning Excellence.

6. Paul McBride – Local Government Insurance Scheme – Mr McBride spoke of Risk

Management in Local Government. He believes scientific knowledge and expertise should be central to Local Government decision making in the context of natural hazards with evidence-based decision making, keeping up to date with scientific research, taking account of natural hazard science that is readily available and keeping up to date on the environmental changes that impact the world around us.

3

7. Peter Kenyon – Bank of I.D.E.A.S (Initiatives for the Development of Enterprising Action and Strategies). Peter is a very interesting and passionate speaker. He offers nine keys to greater community participation and engagement; 1) Believe in the power of community! Whatever the issue, community is the answer 2) Start where people are; their neighbourhoods, groups and streets, their language and culture and their networks 3) Start with what people care about 4) Have Fun; why call a meeting, when you can have a party 5) Start with conversation, not information; a community is not a community without conversation 6) Communicate with stories, not concepts, figures and spread sheets 7) Join the virtual world - use social media 8) Move beyond silo thinking and action – don’t overlook the importance of collaboration and partnership 9) Excite and mobilise Youth.

8. Sally Steward – Leadership Consultant - Recruiting and Retaining Emergency Service Volunteers. Volunteers of today have a greater interest in shorter-term, fixed duration and project-based volunteering experiences, have greater individualism in the way they make decisions about where, how and why they volunteer, have a greater desire for autonomy in influencing decisions, using existing skills and forming their own solutions and place greater importance given to personal rewards and benefits obtained from the volunteering experience. Emergency Service Volunteers? We don’t ever want to know what it’s like to be without them.

9. Sharna Sumpton – WALGA – Emergency Management training by WALGA; Working in Emergency Management – eLearning, AIIMS Awareness – eLearning, Participate in Local Government Emergency Management Preparation – Face to face, Manage Recovery Activities for Local Government – face to face and Local Recovery Coordinator – first course available 18 November 2015 face to face. Advanced Diploma of Public Safety (EM), currently only offered in Western Australia by one organisation - Future West Institute which can be found at: www.futurewest.com.au. Bachelor of Emergency Management - offered by Charles Sturt University. Master of Emergency Management – also offered by Charles Sturt University. Master of Emergency and Disaster Management - offered by Charles Darwin University on campus and by distance learning.

Key Learning:

The key learnings I took away from the day were that Climate Change is real and we need to

ensure mitigation in everything that we do; that disasters will continue to be more severe

than ever before; that prediction software will help prepare and deal with emergency

situations and that Betterment programmes will break the cycle of infrastructure damage

and save lives.

Networking:

There were 140 attendees and the networking opportunities were endless.

http://www.futurewest.com.au/

City of Bunbury

CITY OF

Advertising Devices Policy

Appendix RAC-1

2

1. INTRODUCTION

1.1 OUTDOOR ADVERTISING IN BUNBURY Advertising is an essential element in the production, distribution, sale and maintenance of goods and

services, all of which are of fundamental importance to a city's future, well being and growth.

The Council acknowledges the importance of outdoor advertising in generating life and vitality in the

City. It is a manifestation of confidence in ourselves, of business activity and of the prosperity, which

is the foundation of a liveable city.

Advertising signs are a significant element to the city’s environment, impacting on both the natural

beauty of the area and the liveability of the built environment. While it is acknowledged that

advertising signs can contribute to the urban environments by adding vibrancy and life, poor quality

and inappropriate signage can also detract from the overall amenity and atmosphere of an area.

Advertisements can also make a positive contribution to the aesthetic and environmental quality of our

city when they are properly designed constructed and maintained adding visual excitement, vitality and

variety.

However, experience has shown that the uncontrolled proliferation of outdoor advertising can lead to

visual clutter and confusion. This can so diminish the amenity of localities and detract from the

liveability of the City that regulation is essential.

1.2 OBJECTIVES The objectives for regulating outdoor advertisements in the City are to ensure they are:

ƒ Constructed and maintained to essential standards of public safety.

ƒ To ensure that signs erected or displayed are appropriate to their location

ƒ To ensure that signs are in harmony with the external design of the building to which they are fixed to and the surrounding context.

ƒ To avoid ‘visual’ clutter within the City of Bunbury.

ƒ To ensure the scale prominence and character of signage is not detrimental to the surrounding area.

ƒ Complement or, at least, do not unreasonably detract from, desirable characteristics of the natural and built environment in which they are exhibited.

3

2. APPROVAL CATERGORIES

2.1 APPROVAL CATEGORIES

Each type of advertisement is placed in one of the following categories in Part 3 of this Policy in

accordance with the form of approval that most commonly applies to that type of advertisement.

However, in recognition of the diverse nature of the various environments that exist throughout the

City and of the different levels of acceptability of each type of advertisement in these various

environments, the form of approval applying to an advertisement may change depending on the City

Environment within which it is to be located.

Under this Policy, a proposed advertisement will be assessed under one of the following four

categories of approval.

Permitted (Self Assessable) Advertisements-

In which the display of an advertisement is:

ƒ Exempt from the need for an application;

ƒ Exempt from the payment of fees;

ƒ Exempt from the need for a licence; if it complies with the provisions for self-assessable advertisements in this Policy.

Permissible (Policy Assessable) Advertisements-

In which the display of an advertisement is subject to:

ƒ An application being made;

ƒ Compliance with the provisions for Permissible (Policy Assessable) Advertisements (Part 3.3), the general conditions (Part 4) and the assessment criteria (Part 5);

ƒ The payment of fees;

ƒ An approval; and

ƒ The issue of a licence.

Permissible (Impact Assessable) Advertisements-



ƒ Assessment having regard to the objectives of this Policy;

ƒ Assessment having regard to the provisions for Permissible (Impact Assessable) Advertisements (Part 3.4), the general conditions (Part 4) the assessment criteria (Part 5)


ƒ An approval; and

ƒ The issue of a licence.

4

Permissible (Subject to Council approval) Advertisement-



ƒ Assessment having regard to the objectives of this Policy

ƒ Assessment having regard to the provisions for Permissible (Subject to Council Approval) Advertisements (Part 3.5), the general conditions (Part 4) the assessment criteria (Part 5);


ƒ Approval by full Council and

ƒ The issue of a licence

A Permissible (Policy Assessable) Advertisement, a Permissible (Impact Assessable) Advertisement

and a Permissible (Subject to Council Approval) Advertisement may be approved by the Council with

such conditions as necessary for the proposed advertisement to satisfy the objectives, criteria and

considerations of this Policy. Where in the opinion of the Council any conditions that could be

imposed on the licence for a proposed advertisement would not be sufficient to ensure that the

advertisement would satisfy the objectives, criteria and considerations of this Policy, the application

for an advertisement will be refused.

(Refer Table One - Appendix A).

2.2 CITY ENVIRONMENTS

The City of Bunbury comprises areas of diverse character, which, for the purpose of this Policy are

grouped into the following City Environments:

Central Business District Environment

This Environment is delineated in the Town Plan Scheme No 7 for the City of Bunbury as the “City Centre Zone.”

Business Centres Environment

This Environment encompasses the Commercial Zones and the Business Zone and known as

“Shopping Centre Zone” and “Mixed Business Zone” in the Town Planning Scheme No 7 for the City

of Bunbury.

Industry Environment

This Environment includes the “Industrial Zone” and Port Industry Zone” of the Town Planning Scheme No 7 for the City of Bunbury.

Residential Environment

This Environment comprises the Residential Zones of the Town Planning Scheme No 7 for the City of Bunbury.

Non-Urban and Open Space Environment

This Environment embraces the “Rural Zone”, “Public Purpose Reserves” and the “Special Purpose Zoning” of the Town Planning Scheme No 7 for the City of Bunbury.

Recreation Environment

This Environment encompasses the Sport and Recreation Zone of the Town Planning Scheme No 7 for

the City of Bunbury.

5

Land in Other Areas or Zones

Parts of the City are in special areas or zones not specifically mentioned in the preceding descriptions

of City Environments. These include the Special Uses Zone, the Special Development Zone. Where a

property is included in one of these zones, it will be allocated to the City Environment most closely

resembling the characteristics of the existing or proposed development on that property.

A service station is deemed to be in the Business Centres Environment irrespective of the zone in

which it is located.

2.3 ADVERTISEMENTS IN CITY ENVIRONMENTS

Subject to Clause 2.4, a proposed advertisement is to be subject to one of the following categories of

approval depending on the City Environment in which the advertisement is to be located, in

accordance with Table One.

Permitted (Self Assessable) Permissible (Policy Assessable)

Permissible (Impact Assessable) Permissible (Subject to Council Approval)

2.4 ANIMATED AND THIRD PARTY ADVERTISING IN CITY ENVIRONMENTS

THIRD (Non specific advertising).

Where an advertisement listed in Table One is proposed to be also an Animated Sign or a Third Party

Sign it is subject to the provisions of Table Two.

(Refer Table Two – Appendix B)

An Animated Sign:

Is an advertisement with a changing display, such as flashing or chasing bulbs, and any other nonstatic

illuminated displays, other than a Projected Image Sign. A'Tri-vision' advertisement (where parallel

segments rotate at intervals to change a display) is not considered to be an Animated Sign.

A Third Party Sign (Non Site Specific Sign) is an advertisement:

ƒ Displaying the name, logo, or symbol of a company or other organisation that does not own or

substantially occupy the site or building on which the advertisement is located, or

ƒ For a product not produced or a service not provided on the site on which the advertisement is located, or

ƒ For an activity or event not occurring on the site on which the advertisement is located.

Third party signage that advertises a product not produced or a service not provided on the site on

which the advertisement is located is considered inappropriate and contrary to the objectives of this

Policy. An application for any advertisements of this type will be refused.

6

2.5 ADVERTISEMENTS ON HERITAGE PLACES

Where an advertisement that would otherwise be a Permitted (Self Assessable) Advertisement or a

Permissible (Policy Assessable) Advertisement is located on a place that is listed in accordance with

the Heritage of Western Australian Act 1990 or located on a place that is listed as a heritage place in

the Town Planning Scheme of the City of Bunbury or listed in Council’s Municipal Inventory of

Historic Places, that advertisement will be a Permissible (Impact Assessable) Advertisement.

2.6 OTHER DECLARED PRECINCTS

The Council may from time to time declare precincts to have a special character, wherein

advertisements will be subject to requirements, which may differ from the provisions or conditions of

this Policy. Such requirements are likely to be a component of a Development Guide Plan, a Planning

Policy or other like part of the Town Planning Scheme.

2.7 NON-TYPICAL DEVELOPMENT

Where a development is lawful, but is not of a nature that is characteristic or predominant in a City

Environment (as with a Motel in a Residential Environment) or the zoning is inconsistent with the

activities established in an area (as with certain commercial or retailing areas in residential zones) an

Authorised Person may, when he or she is of the opinion that a proposed advertisement would be

appropriate under the circumstances:

ƒ Deem a Permissible (Impact Assessable) Advertisement to be a Permissible (Policy Assessable)

Advertisement; and/or

ƒ Allow the area of the advertisement on the site to be greater than that normally pertaining to the particular City Environment.

2.8 RELAXATIONS Where a sign is of a type which would be a Permitted (Self Assessable) Advertisement, but fails to

comply with the provisions for that type of sign, an application can be made for the approval of such a

sign, as if it where a Permissible (Policy Assessable) Advertisement. In such a case, the provisions for

the Permitted (Self-Assessable) an Authorised Person may vary Advertisement, if he or she is of the

opinion that this is warranted by the circumstances of a site.

Where a sign is of a type which would be a Permissible (Policy Assessable) Advertisement, but fails to

comply with the conditions and provisions for that type of sign by what in the opinion of an

Authorised Person is a significant amount, the application will be treated as if it were for a Permissible

(Impact Assessable) Advertisement.

2.9 ADVERTISEMENTS NOT PROVIDED FOR IN THIS POLICY

Advertisements not included within a classification of this Policy shall be deemed to be a Permissible

(Impact Assessable) Advertisement.

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2.10 DISCRETIONARY APPROVAL When it is established that an advertisement:

ƒ Is not of a type specifically provided for in this Policy.

ƒ Is identified as an Impact Assessable Advertisement in Table One or Table Two.

ƒ Is identified as Subject to Council Approval Advertisement in Table One or Table Two.

ƒ Exceeds a relevant maximum area.

ƒ Fails to comply with the other provisions of this Policy.

it may be licensed, at Council’s discretion and subject to such conditions as the Council may think fit,

if the advertisement is innovative, well designed, creative, an attractive feature and/or a spectacle in its

own right, and not properly provided for in this Policy.

The Authorised Person shall be satisfied that such an advertisement is consistent with the objectives of

this Policy despite its non-compliance.

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3. CATEGORIES OF ADVERTISEMENT DESCRIPTIONS

AND PROVISIONS (SELF ASSESSABLE)

3.1 INTRODUCTION

Advertisements are divided into categories according to which type of approval most commonly

applies. Each type of advertisement is in turn described and illustrated, and the provisions applying to

that advertisement are specified.

3.2 PERMITTED (SELF ASSESSABLE) ADVERTISEMENTS

The advertisements listed on page 4 and described below are exempt from the need for an application

and the payment of a licence fee (Table One shows the category of approval applying to these

advertisements in each City Environment.)

AWNING FASCIA SIGN An Awning Fascia Sign is an advertisement painted on to the fascia of an awning or verandah.

Provisions:

ƒ An Awning Fascia Sign is to be contained within the outline of a fascia and is not to exceed 1.5m in height.

An Awning Fascia Sign is a Permissible (Impact Assessable) Advertisement in a Residential

Environment. In this Environment, an Awning Sign is considered inappropriate and contrary to the

objectives of this Policy.

(Refer Appendix C For Diagram).

BLACKBOARD SIGN A Blackboard Sign is a blackboard, whiteboard or the like with a hand written message.

Provisions:

ƒ Other than a Blackboard Sign, which is also a Footway Sign, a Blackboard Sign is to be

affixed to a structure within the property boundary in a way that minimises visual clutter.

ƒ Not more than one double-sided Blackboard Sign having a maximum area of 0.6 m2

per face

is to be displayed per street frontage.


ELECTION SIGN An Election Sign is a temporary, non-illuminated advertisement advertising a political candidate or

candidates, a registered political party, or a campaign for a Commonwealth, State, or Local

Government (Bunbury City Council) election.

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Provisions:

An Election Sign may be double sided. No side of an Election Sign is to have an area greater than 1.2

m2. An Election Sign may not be in the form of bunting and streamers.

The maximum number of Election Signs that may be displayed by or on behalf of a candidate in an

electorate is 250 per candidate

An Election Sign is to be:

ƒ Displayed in a location that is not a road or other public place

ƒ Displayed no earlier than 6 weeks before the day of an election

ƒ Removed no later than 7 days after the day of an election.

An Authorised Person will notify the relevant political party or candidate when the display of an

Election Sign contravenes the provisions of this Policy.

Twenty-four hours after such notification, an Authorised Person may cause to have removed:

a) An Election Sign displayed earlier or later than the times specified above.

b) An Election Sign displayed on a street road or other public place

c) An Election Sign that exceeds the area provisions specified above.


FETE SIGN A Fete Sign is a temporary, non-illuminated advertisement advertising non-profit, short-term events

such as a fete, fair or festival for charitable, religious, educational, child care, sporting organisations or

the like.

Provisions for a Fete Sign on a Site:

Advertisements are to be located on the site of a fete or the property of the organisation holding the

fete and may include: ƒ A banner type sign of non-rigid material suspended at both ends and having a maximum area of 8

m2

ƒ A rigid type sign which would otherwise be a Pole Sign, Wall Sign, Boundary Fence Sign or

Ground Sign having a maximum area of 2.4 m2

ƒ A Vertical Banner Building Sign or Vertical Banner Free standing Sign having a maximum area

of 2.4 m2

ƒ Bunting and streamers.

ƒ Not more than one of either a banner or rigid type Fete Sign is to be displayed for each frontage of a site

ƒ A Fete Sign on the site of a fete is to be displayed not more than 2 weeks prior to the event advertised and is to be removed by the end of the day following the event.

Provisions for Directional Fete Signs:

A maximum of 10 Directional Fete Signs, each having a maximum area of 0.6 m2, may be displayed

for a maximum period of 7 days prior to the event advertised, plus the day of the event. Directional

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Fete Signs are to be removed by the end of the day following the event. Directional Fete Signs are not

to be placed on any part of a road reserve including a median strip, traffic island and roundabout.


GARAGE SALE SIGN A Garage Sale Sign is a temporary non-illuminated advertisement for a household 'garage sale'.

Provisions:

ƒ The total area of Garage Sale Signs on a site is not to exceed 1.2 m2.

ƒ One additional Footway Sign, complying with the provisions for a Footway Sign, may be displayed on a footpath in front of the property holding the garage sale. No other Garage Sale

Signs are to be displayed on public land.

ƒ No Garage Sale Sign is to interfere with the safe and convenient passage of pedestrians on a footpath or public land.

ƒ Garage Sale Signs are to be displayed only on the day of a garage sale.


INFORMATION SIGN An Information Sign is an advertisement providing information for the use of facilities or features of a

site (such as an "entrance" or "parking" sign, or a menu board for a drive-thru, or is an advertisement

providing information about the intended future use or development of a site or facility (such as "future

school site" or "storm water upgrade project" sign).

Provisions:

ƒ The maximum area of an Information Sign is to be 2 m2.

ƒ An Information Sign is to contain no commercial or corporate advertising other than the name, logo, or slogan of an organisation having tenure of the property or control of the land.

ƒ The name or logo is to comprise not more than one third of the area of an Information Sign.

ƒ The number of information signs on a site will be limited to those considered by an Authorised Person to be necessary to communicate the information.


LANTERN SIGN A Lantern Sign is a translucent, three-dimensional lighting fixture displaying the name and/or trade,

business or calling of the occupant of a business premise.

Provisions

ƒ A Lantern Sign is to fit into a cube having maximum edge dimensions of 0.5 x 0.5 x 0.5 metres. It may be fixed to a wall or pole at a height not exceeding 3 metres.

ƒ Not more than one Lantern Sign is to be displayed for a Home Occupation. (Refer to the Town Planning Scheme for the requirements applying to a Home Occupation.)

ƒ The illumination source is not to be brighter than a standard 100-watt incandescent bulb.


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NEWSAGENCY SIGN A News agency Sign is a small non-illuminated, temporary, movable advertisement at the side of a

footpath advertising publications for sale.

Provisions:

ƒ A News agency Sign is to have an area not greater than 0.36 m2

and is to be attached to the front of the premises where the items are for sale.

ƒ A News agency Sign advertising a newspaper or periodical is not a third party sign.

A News agency Sign is a Permissible (Impact Assessable) Advertisement in a Residential, Non –

Urban & Open Space and Recreation Environment. In these Environments a News agency Sign is

considered inappropriate and contrary to the objectives of this Policy.


PLATE SIGN A Plate Sign is a small advertisement identifying the name and/or trade, business or calling of the

occupant of the business premises and includes a “Home Occupation”

Provisions:

ƒ A Plate Sign is to be painted or affixed to a wall or fence. The area of a Plate Sign is not to

exceed 0.6 m2.


PROJECTING FLAG SIGN A Projecting Flag Sign is a non-illuminated, wall mounted corporate flag.

Provisions:

ƒ A Projecting Flag Sign is to have a maximum area of 0.3 m2

per face.

ƒ Not more than 4 such advertisements are to be displayed per site and the advertisements are to be positioned no closer than 2 metres to each other.

ƒ A Projecting Flag Sign is to have a minimum clearance of 2.75 metres between any rigid part of the Flag and a footpath pavement and 2.4 metres clearance to any flexible part of the Flag.


REAL ESTATE SIGN A Real Estate Sign is a temporary non-illuminated advertisement to facilitate the sale, auction or rental

of a property or properties.

Provisions for a Residential Real Estate Sales Sign:

ƒ Not more than one Residential Real Estate Sales sign, having a maximum area of 1.2m2

is to be displayed per agent or agency per property.

ƒ Where more than one agency is handling a property, the maximum total area of Residential Real

Estate Sales Signs per property is not to exceed 2.4m2.

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ƒ A Residential Real Estate Sign must be located inside the property boundary. Where a

fence, planting or the like would obscure the view of the Sign on the property the sign may be

placed next to and parallel to the property boundary, (but not on the footpath).

Provisions for a Residential Real Estate Sales Footpath Sign:

ƒ One Residential Real Estate Sales Footpath Sign, having a maximum height of 1.0 metre, a maximum width of 0.6 metres and a maximum depth of 0.6 metres, may be displayed on a

footpath in front of a property one hour before and during an open house or auction of that

property.

ƒ No Residential Real Estate Sales Footpath Sign is to interfere with the safe and convenient passage of pedestrians.

Provisions for a Residential Real Estate Rental Sign:

ƒ Not more than one Residential Real Estate Rental Sign, having a maximum area of 1.2 m2, is to be

displayed per property.

ƒ A Residential Real Estate Rental Sign must be located inside the property boundary. Where a fence, planting or the like would obscure the view of the Sign on the property the sign may be

placed next to and parallel to the property boundary, (but not on the footpath).

Provisions for a Small New Estate Sales Sign:

ƒ A Small New Estate Sales Sign is only to direct attention to the sale of residential properties in

newly subdivided parts of the City, where the streets are not shown in recent street directories.

ƒ The maximum area of a Small New Estate Sales Sign is to be 2.0 m2. A Small New Estate Sales

Sign should contain no more information about an estate or its sale than is necessary for

identification or direction.

Provisions for a Non-Residential Real Estate Sign:

ƒ Not more than one Non-Residential Real Estate Sign, having a maximum area of 2.4 m2, is to be

displayed per agent or agency per street frontage for a maximum of two frontages.

ƒ Where more than one agency is handling a property, the maximum total area of

Non-Residential Real Estate Signs is not to exceed 3.0 m2

per street frontage for a maximum of

two frontages.

General Provisions for a Real Estate Sign:

ƒ A Real Estate Sign may be double sided.

ƒ No Real Estate Sign is to remain on display more than 14 days after the date of the sale of the property or properties being advertised.

ƒ No Real Estate Sign, other than as provided for in these provisions is to be displayed on a road reserve.

ƒ No Real Estate Sign is to interfere with the safe and convenient passage of pedestrians.

ƒ A Real Estate Sign is to be placed so as not to interfere with any underground services in a footpath.

ƒ A Real Estate Sign displayed on a footpath is to be covered by a public liability insurance policy and must comply with the Provisions for a footway sign, providing indemnity for the

Council. Proof of public liability insurance must accompany application.


Provisions for a Real Estate Residential Auction Sign:

ƒ Not more than one Residential Auction Sign, having a maximum area of 2.4m2, is to be displayed per

property and per street frontage, with a maximum of 2 street frontages;

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ƒ Where more than one agent is handling a property, both agents’ details shall be incorporated into the

sign and shall not be placed on the sign so as to cause the area of the sign to exceed the maximum

area.

Provisions for Real Estate Home Open Directional Signs:

ƒ Not more than four (4) Home Open Directional Signs are to be displayed per property with a

maximum area of 0.25m2

per sign;

ƒ Shall contain no more than two (2) faces;

ƒ Shall not be placed or displayed more than one (1) kilometre from the relevant property;

ƒ Signs shall be freestanding and not affixed to any existing sign, post, power or light pole or similar

structure;

ƒ Only be placed and displayed a maximum of one hour before, and removed immediately after, the relevant property is open for inspection.

ƒ Signs shall be placed so as not to obstruct or impede the reasonable use by pedestrians of a street or public place and the vision of a driver of a vehicle entering or leaving a public street or crossover.

RETAIL SALES SIGN A Retail Sales Sign is a temporary flag or banner advertising an auction, retail sale or the like.

Provisions:

ƒ The maximum area of a Retail Sales Sign is 2.4 m2.

ƒ Not more than one Retail Sales Sign is to be displayed per street frontage.

ƒ A Retail Sales Sign is not to be displayed for more than two weeks in any 2-month period.

ƒ A Retail Sales Sign is a Permissible (Policy Assessable) Advertisement in a Non-Urban and Open Space Environment.

ƒ A Retail Sales Sign is a Permissible (Impact Assessable) Advertisement in a Recreation Environment in which it is considered inappropriate and contrary to the objectives of this

Policy.


SOCIAL AND WELFARE SIGN A Social and Welfare Sign is an identification sign for a charity institution, non-proprietary club,

educational establishment or the like.

Provisions:

ƒ Not more than one Social and Welfare Sign, having a maximum area of 2.4 m2, may be

displayed per street frontage.

ƒ An additional Social and Welfare Sign, having a maximum area of 2.4 m2, may be displayed

where a street frontage exceeds 100 metres.

ƒ A Social and Welfare Sign may be of a type which would otherwise be an Awning Fascia, Boundary Fence, Commercial Flag Sign, Ground, Hamper, Pole, Projecting, Stall board,

Under Awning, Window or Wall, in which case a Social and Welfare Sign is to comply with the

non-area related provisions for the relevant type of Sign.


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SPORTING FIELD FENCE SIGN A Sporting Field Fence Sign is an advertisement painted or otherwise affixed to the inward side of a

fence around a sporting field, so as not to be readily discernible from a road or other public place.

Provisions:

ƒ Where a Sporting Field Fence Sign or a similar advertisement in a sports club, arena, stadium or the like is readily discernible from a road or other public place, it will be treated as a

Permissible (Policy Assessable) Advertisement and will be deemed to be a Boundary Fence Sign

for the purposes of Table One.


STATUTORY SIGN

A Statutory Sign is an advertisement displayed pursuant to the authority or requirements of an Act.

Provisions:

ƒ A Statutory Sign is to be displayed in accordance with the provisions of the legislation under which the Sign is required.

ƒ Such a Sign includes a tradesperson's notice required by the Builders Registration Act, a Town Planning notice required by the Town Planning Scheme, traffic management, warning signs, guide

& temporary signs under delegation to the Local Authority by the Commissioner for Main

Roads or a safety notice required by the Construction Safety Act.


TEMPORARY BUNTING AND STREAMERS

Temporary Bunting and Streamers is the short-term use of Bunting and Streamers for an event such as

a fete, fair, festival or other special event.

Provisions:

ƒ Temporary Bunting and Streamers may be displayed for a period of no more than 2 weeks prior to and on the day or days of the event.

ƒ A Statutory Sign is not to interfere with the safe and convenient passage of pedestrians on a footpath or public land.


PAINTED WALL SIGN

A Painted Wall Sign is an advertisement painted on to a wall.

Provisions:

ƒ A Painted Wall Sign is to only display the name and occupation of any occupier of a business

premises.

ƒ A Painted Wall Sign is not to have an area of greater than 36m2, nor, extend beyond a height of

6m above the ground.

ƒ A Painted Wall Sign is to integrate and be compatible with the architecture of the building on which it is painted or affixed.


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WINDOW SIGN A Window Sign is an advertisement affixed to or painted on a shop window by the occupier thereof

and relating to the business carried on therein.

Provisions:

ƒ A Window Sign having a maximum of 30% coverage of any glazed area will be considered to be a Permitted (Self Assessable) Advertisement in all City Environments.

ƒ A Window Sign having a maximum of 70% coverage of any glazed area will be considered to be

a Permissible (Impact Assessable) Advertisement in all City Environments.

ƒ A window signs having in excess of 70% coverage of any glazed area will be considered to be inappropriate and contrary to the objectives of this Policy. An application for any advertisements

of this type will be refused.

(A sign displayed through a window from within a building is not subject to the provisions of this

Policy).

(Refer Appendix C For Diagram)

3.3 PERMISSIBLE POLICY ASSESSABLE ADVERTISMENTS The advertisements described below are Permissible (Policy Assessable) Advertisements in most City

Environments. (Table One shows the category of approval applying to these advertisements).

BILLBOARD SIGN A Billboard Sign is a freestanding display surface, the width of which is greater than the height and

which may be positioned on the ground or mounted on one or more vertical supports.

Provisions:

ƒ The area of a Billboard Sign is to be a maximum of 18 m2

per side, for a maximum of two sides.

ƒ The maximum height of a Billboard Sign above the ground is to be the greater of 6.5 metres or the

height of a building in close proximity, but is not to exceed 10 metres. (The height of a

building is defined as the height of the uppermost part of the building above ground level.) ƒ A Billboard sign is to have a minimum clearance of 2.75m from ground level.

ƒ A Billboard Sign is to be mounted as a freestanding structure.

ƒ A Billboard Sign is not to project beyond the front alignment of a property.

ƒ No Billboard Sign is to face an adjoining property unless it is a minimum of 3 metres from the boundary of that site unless the owner of the adjoining property consents to the Sign being a lesser

distance from the boundary.

ƒ No Billboard Sign is to be erected to expose an unsightly back view of the Sign to a road or other public place.

ƒ A Billboard Sign is not to be located on a street frontage of a property along which is located another Billboard Sign or a Pylon, Large Billboard or Large Pylon Sign, unless the street

frontage exceeds 100 metres and such Signs are not located closer than 60 metres to each other.

A Billboard Sign is a Permissible (Impact Assessable) Advertisement in the Residential, Non-Urban

and Open Space and Recreation Environments. In these Environments, a Billboard Sign is considered

inappropriate and contrary to the objectives of this Policy.

FEE SCHEDULE “A”


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BLIND SIGN

A Blind Sign is a non-illuminated advertisement painted on or otherwise affixed to solid or flexible

material suspended from the edge of an awning, verandah, or wall.

Provisions:

ƒ A Blind Sign is to be compatible with the blind and building on which it is displayed.

ƒ A Blind Sign is to have a minimum clearance of 2.75 metres between any rigid part of the and a footpath pavement and 2.4 metres clearance to any flexible part of the blind.

blind

A Blind Sign is a Permissible (Impact Assessable) Advertisement in the Residential and Non-Urban

and Open Space Environments. In these Environments, a Blind Sign is considered inappropriate and

contrary to the objectives of this Policy.



BOUNDARY FENCE SIGN

A Boundary Fence Sign is an advertisement painted or otherwise affixed to a fence along the boundary

of a site.

Provisions:

ƒ A Boundary Fence Sign is not to be affixed to a fence unless the fence is constructed to withstand

the consequent wind or other loads.

ƒ A Boundary Fence Sign is not to have an area of greater than 36 m2

A Boundary Fence Sign is a Permissible (Impact Assessable) Advertisement in the Residential,

Non-Urban and Open Space and Recreation Environments. In these Environments, a Boundary Fence

Sign is considered inappropriate and contrary to the objectives of this Policy.



CANOPY SIGN

A Canopy Sign is an advertisement painted on or otherwise affixed to a canopy, whether the canopy is

constructed from flexible or solid material.

Provisions:

ƒ A Canopy Sign is to be compatible with the canopy and building on which it is displayed.

ƒ A Canopy Sign is not to be illuminated unless the natures of the illumination and/or materials are such as to prevent combustion.

ƒ A Canopy Sign is to have a minimum clearance of 2.75 metres to any rigid part of a canopy and 2.4 metres to any flexible part of a canopy.

A Canopy Sign is a Permissible (Impact Assessable) Advertisement in the Recreation and Non-Urban

and Open Space Environments. In these Environments, a Canopy Sign is considered inappropriate and




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CHANGEABLE MESSAGE SIGN A Changeable Message Sign is an advertisement that allows the message to be readily changed, such

as those commonly used by petrol retail outlets.

Provisions:

ƒ Not more than one double-sided Changeable Message Sign, having a maximum area of 2.8m2,

is to be displayed per street frontage.

A Changeable Message Sign is a Permissible (Impact Assessable) Advertisement in the Residential

and Non-Urban and Open Space Environments. In these Environments, a Changeable Message Sign is




COMMERCIAL FLAG SIGN

A Commercial Flag Sign is a cloth or similar non-rigid fabric hung from a pole for the purpose of

advertising or identifying a commercial establishment.

Provisions:

ƒ A Commercial Flag Sign is to have an area not greater than 2.4 m2

and is not to be displayed so that it is more than 6.5 metres above the ground.

A Commercial Flag Sign is a Permissible (Impact Assessable) Advertisement in the Residential and

Non-Urban and Open Space Environments. In these Environments, a Commercial Flag Sign is




CONSTRUCTION SITE SIGN

A Construction Site Sign is an Advertisement affixed to a structure or building under construction or to

on-site construction equipment such as a crane.

Provisions:

ƒ A Construction Site Sign is to have a maximum area of 20 m2

and is only to display the name or

logo of the owner or developer of the construction project or of the construction company.

A Construction Site Sign is a Permissible (Impact Assessable) Advertisement in the Non-Urban and

Open Space Environment. In these Environments, a Construction Site Sign is considered inappropriate

and contrary to the objectives of this Policy.



CONSTRUCTION SITE FENCE SIGN A Construction Site Fence Sign is an advertisement painted or otherwise affixed flat on a temporary

safety fence of a construction site, usually along the boundary or boundaries of that site.

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Provisions:

ƒ A Construction Site Fence Sign is only to display information related to the project under construction, for example, the project developer, Construction Company, proposed uses or

completion date.

ƒ The maximum area for a Construction Site Fence Sign is one m2

for each metre of the length of the fence to which it is affixed. (The area of a Construction Site Fence Sign excludes the area of any

'Poster Panel’, which may have been designated by the Council for the posting of Fly Poster Signs

and the area of any artworks on the fence such as murals.)

ƒ A Construction Site Fence Sign is not to be affixed to a fence unless the fence is constructed to

withstand the consequent wind loads.

A Construction Site Fence Sign is a Permissible (Impact Assessable) Advertisement in the Residential,

Non-Urban, and Open Space Environment & Recreation Environment. In these Environments, a

Construction Site Fence Sign is considered inappropriate and contrary to the objectives of this Policy.



CREATED AWNING LINE SIGN

A Created Awning Line Sign is an advertisement attached to and extending beyond a fascia of an

awning or the like.

Provisions:

ƒ A Created Awning Line Sign is not to extend more than 600 mm above the fascia to which it is attached.

ƒ The “created” area of the awning, i.e. the area of the Sign extending beyond the fascia, is not to exceed 25% of the area of the fascia.

ƒ There is to be a minimum clearance of 2.75 metres between the lowest part of the Sign and the footpath pavement.

A Created Awning Line Sign is a Permissible (Impact Assessable) Advertisement in the Residential

Environment. In this Environment, a Created Awning Line Sign is considered inappropriate and




DISPLAY HOME AND ESTATE SALES SIGN A Display Home and Estate Sales Sign is an advertisement to facilitate the sale, auction or leasing of a

group of dwellings or building sites.

Provisions:

ƒ Not more than one Display Home and Estate Sales Sign having a maximum area of 3.0 m2

is to

be displayed per builder or developer whose product is on display in the group of dwellings or site.

ƒ Alternatively, a double-sided Sign having a maximum area of 6 m2

per face, or a single sided Sign

having a maximum area of 12 m2, may be erected where a number of contiguous dwellings are

being marketed concurrently.

ƒ Not more than one such Sign is to be displayed per 100 metres of street frontage.



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GROUND SIGN A Ground Sign is a monolithic advertisement, which, in effect, sits on or rises out of the ground.

Provisions:

ƒ A Ground Sign is to be generally displayed within a developed landscaped environment.

ƒ No Ground Sign is to have a height greater than 1.5 metres or an area greater than 4 m2.

ƒ No Ground Sign is to face an adjoining site unless it is 3 metres or more from the boundary of that

site.

ƒ A Ground Sign is not to be displayed in a manner that results in an unsightly view of the back of the Sign from a road or other public place.

ƒ A Ground Sign is to be complementary to the design of the building or place to which it relates.

ƒ Not more than one Ground Sign is to be displayed on a site unless the street frontage exceeds 100 metres and any such Signs are not located closer than 60 metres to each other.

A Ground Sign is a Permissible (Impact Assessable) Advertisement in the Non-Urban and Open Space

Environment. In this Environment, a Ground Sign is considered inappropriate and contrary to the

objectives of this Policy.



HAMPER SIGN A Hamper Sign is an advertisement painted or otherwise affixed in the area between a door head and

an awning, or at an equivalent level.

Provisions:

ƒ A Hamper Sign is not to project more than 300 mm from the face of a wall and is to be compatible with a building's design.

A Hamper Sign is a Permissible (Impact Assessable) Advertisement in the Residential and Non-Urban

and Open Space Environments. In these Environments, a Hamper Sign is considered inappropriate and




HIGH RISE BUILDING SIGN

A High Rise Building Sign is an advertisement naming or identifying a high rise building by the use of

a logo or the like.

Provisions:

ƒ A High Rise Building Sign is not to contain third party advertising.

ƒ A High Rise Building Sign is not to have an area of greater than 36 m2.

A High Rise Building Sign is to be 10 metres or more above the ground and contained within the

actual or created outline of the building to which it is attached. The structure creating a new outline is

to be designed to appear as if it were part of the original building, or otherwise matches or

complements its architecture.

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A High Rise Building Sign is a Permissible (Impact Assessable) Advertisement in a Non-Urban and

Open Space and Recreation Environment. In these Environments, a High Rise Building Sign is

considered inappropriate and contrary to the objectives of this Policy

FEE SCHEDULE “A ”


MOTOR VEHICLE SALES BUNTING

Motor Vehicle Sales Bunting is a series of small flags or pennants suspended from a rope or cable and

are used to decorate a motor vehicle sales yard.

Provisions:

The maximum amount of bunting to be displayed on a motor vehicle sales yard is:

ƒ 10 linear metres of bunting per metre of road frontage for the first 50 metres of road frontage; plus

ƒ 5 linear metres of bunting per metre of road frontage in excess of 50 metres.

ƒ Motor Vehicle Sales Bunting is to be displayed at a maximum height of 6.5 metres above the ground. Bunting is to be maintained in a clean and tidy condition.

ƒ Motor Vehicle Sales Bunting will only be permitted as part of an approved Advertising Package for a motor vehicle sales yard.

Motor Vehicle Sales Bunting is a Permissible (Impact Assessable) Advertisement in Residential,

Non-Urban and Open Space and Recreation Environments. In these Environments, Motor Vehicle

Sales Bunting is considered inappropriate and contrary to the objectives of this Policy.



POLE SIGN

A Pole Sign is a freestanding advertisement on one or more vertical supports.

Provisions:

ƒ Not more than one Pole Sign having a maximum height of 5 metres and a maximum area of 2.4

ƒ m

2 to any side is to be displayed per street frontage of a property.

The Pole Sign shall not be closer than 6m from any other sign.

ƒ A Pole Sign may be displayed along a frontage of a site in addition to any Billboard, Pylon, Large Billboard, or Large Pylon Sign provided the street boundary is greater than 100metres.

A Pole Sign is a Permissible (Impact Assessable) Advertisement in a Residential and Non-Urban and

Open Space Environment. In these Environments, a Pole Sign is considered inappropriate and contrary

to the objectives of this Policy.



PROJECTING SIGN

A Projecting Sign is a double-faced advertisement projecting

at right angles to a wall.

Provisions:

ƒ A Projecting Sign is not to be wider than 750 mm or have a vertical dimension of more than 7.5 metres.

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ƒ A Projecting Sign is not to project further than 1m from the face of the wall to which it is attached

nor be within 6metres of another Projection Sign on the same Lot

ƒ There is to be a minimum 2.75m clearance between the lowest part of a Projecting Sign and the pavement.

ƒ Such a Sign is not to extend more than 10 metres above the ground, or extend above the wall to which it is attached.

ƒ A Projecting Sign is to be positioned and designed in a manner that is compatible with the architecture of the building to which it is attached.

A Projecting Sign is a Permissible (Impact Assessable) Advertisement in the Residential, Non-Urban

and Open Space and Recreation Environments. In these Environments, a Projecting Sign is considered




PYLON SIGN

A Pylon Sign is a display surface the height of which is greater than the width and which may be

positioned on the ground or mounted on one or more vertical supports.

Provisions:

ƒ The area of a Pylon Sign is to be a maximum of 10 m2


ƒ The maximum height of a Pylon Sign above the ground is to be the greater of 6.5 metres or the height of a building in close proximity, but is not to exceed 10 metres. (The height of a

building is defined as the height of the uppermost part of the building above ground level.)

ƒ A Pylon Sign is to be mounted as a free-standing structure.

ƒ A Pylon Sign is not to project beyond the front alignment of a property.

ƒ No Pylon Sign is to face an adjoining property unless it is a minimum of 3 metres from the boundary of that site, unless the owner of the adjoining property consents to the Sign being a lesser


ƒ No Pylon Sign is to be erected to expose an unsightly back view of the Sign to a road or other public place.

ƒ A Pylon Sign is not to be located on a street frontage of a property, along which is located another Pylon Sign or a Billboard, Large Pylon, or Large Billboard Sign, unless the street frontage

exceeds 100 metres and such Signs are not located closer than 60 metres to each other.

ƒ Where Pylon Signs are to be erected on a property on which a factory tenement building or small shops are erected or are to be erected Council may require all the pylon signs to be incorporated

into one sign.

ƒ A Pylon Sign is a Permissible (Impact Assessable) Advertisement in the Central Business District, Residential, Non-Urban and Open Space and Recreation Environments. In these

Environments, a Pylon Sign is considered inappropriate and contrary to the objectives of this

Policy.

FEE SCHEDULE “A” - (Refer Appendix C For Diagram)

ROAD BANNER SIGN A Road Banner Sign is a non-rigid advertisement suspended across or on the sides of a road.

Provisions:

ƒ The Bunbury City Council has approved sites for Road Banner Signs (currently in the Central Business District only).

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There are two types of Road Banners, Vertical and Horizontal. Horizontal banners are only to be

displayed in Victoria Street from the designated points of attachment. Horizontal banners may be

displayed from designated points in Victoria, Stephen and Blair Streets and the Marlston Water front

precinct.

A Road Banner Sign is a Permissible (Impact Assessable) Advertisement in the Residential,

Industrial, Non-Urban, Open Space and Recreation Environments. In these Environments, a Road

Banner Sign is considered inappropriate and contrary to the objectives of this Policy.



ROOF SIGN A Roof Sign is an advertisement positioned at the top of a building where the roof of that building

would normally form the predominant backdrop to the Sign when it is viewed from the ground.

Provisions:

ƒ A Roof Sign is to be contained within an existing outline of a building and its size and form of a Roof Sign are to be appropriate to the scale and character of both the building on which it is

displayed and other development within the locality.

ƒ A Roof Sign is not to extend horizontally beyond the edge of the roof of the building.

ƒ Not at any point be within 4m of the ground.

ƒ Roof Signs shall comply, as regards height above ground and height of sign, with the following-

Height of Main Building above Ground

Level at point where Sign is to be erected

Maximum Height of Sign

4.0m and under 5.0m 1.25m





24.0m and upwards 7.0m

ƒ Where there are several Roof Signs on a building for a number of different tenancies, such as

at a shopping centre, such Signs shall match, align, or otherwise be compatible with each

other.

ƒ Large Roof Signs are more likely to be acceptable where they are positioned less than 10 metres above the ground and are located in a City Environment in which a Billboard Sign and

a Pylon Sign are Permissible (Policy Assessable).

ƒ The light source for an illuminated Roof Sign is to be internal, neon, or directed to avoid excessive “light spillage”.

ƒ A Roof Sign is a Permissible (Impact Assessable) Advertisement in the Residential and Non-Urban and Open Space Environments. In these Environments, a Roof Sign is considered




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SIGNWRITTEN NON-BUILDING STRUCTURE SIGN A Sign written Non-Building Structure Sign is an advertisement painted on or otherwise affixed to

any structure that is not a building, such as a batching plant, conveyor housing, or liquid or gas

storage tank.

Provisions:

ƒ A Sign written Non-Building Structure Sign is to be contained within the height and width of the

structure on which it is displayed.

A Sign written Non-Building Structure Sign is a Permissible (Impact Assessable) Advertisement in

the Residential, Non Urban and Open Space and Recreation Environments. In these Environments, a

Sign written Non-Building Structure Sign is considered inappropriate and contrary to the objectives

of this Policy.



STALLBOARD SIGN A Stallboard Sign is an advertisement painted on or otherwise affixed to the base of a shop front

normally below a shop window.

Provisions:

ƒ A Stallboard Sign is to be designed to be compatible with the building on which it is to be located. It is not to protrude in a manner that could injure pedestrians and must be contained

within the property boundary.

A Stallboard Sign is a Permissible (Impact Assessable) Advertisement in the Residential and

Non-Urban and Open Space Environments. In these Environments, a Stallboard Sign is considered




UNDER AWNING SIGN An Under Awning Sign is an advertisement suspended under an awning or verandah.

Provisions:

ƒ An Under Awning Sign is to be oriented at right angles to the building frontage.

ƒ An Under Awning Sign is to be no greater than 2.4 metres long, 500 mm deep and 300mm wide.

ƒ The length of an Under Awning Sign is not to exceed 75% of the width of the awning or verandah to which it is attached and is not to project beyond the outer edge of the awning or

verandah.

ƒ An Under Awning Sign is to have a minimum clearance of 2.4 metres between its lowest part and the pavement below.

ƒ An Under Awning Sign is usually to be centrally located along the frontage of the shop or tenancy it advertises and, in the case of a shopping arcade, one additional such Sign may be

displayed at the arcade entrance.

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ƒ An Under Awning Sign is not to be closer than 3 metres to another Under Awning Sign, or

closer than 1.5 metres to a side boundary of a property or tenancy.

An Under Awning Sign is a Permissible (Impact Assessable) Advertisement in the Residential

Environment. In this Environment, an Under Awning Sign is considered inappropriate and contrary

to the objectives of this Policy.



VERTICAL BANNER BUILDING SIGN

A Vertical Banner Building Sign is an advertisement of non-rigid material normally fixed at the top

and bottom to brackets projecting from a building.

Provisions:

ƒ The maximum area of a Vertical Banner Building Sign is to be 2.4 m2.

ƒ The maximum width of such a Sign is to be 750 mm, and the top most support is not to be more than 6 metres above the ground.

ƒ There is to be a minimum 2.75m clearance between the lowest part of a Vertical Banner Building Sign (including its supporting brackets) and the pavement.

ƒ A Vertical Banner Building Sign is to be erected only within the boundaries of a site.

ƒ Such Signs are to be not less than 6.0 metres apart nor closer than 3.0 metres to a side or rear boundary

ƒ A Vertical Banner Building Sign is not to be illuminated.

A Vertical Banner Building Sign is a Permissible (Impact Assessable) Advertisement in the

Residential and Non-Urban and Open Space Environments. In these Environments, a Vertical

Banner Building Sign is considered inappropriate and contrary to the objectives of this Policy.



VERTICAL BANNER FREESTANDING SIGN

A Vertical Banner Free-standing Sign is an advertisement of non-rigid material normally fixed at the

top and bottom to brackets extending from a freestanding pole.

Provisions:

ƒ The maximum area of a Vertical Banner Freestanding Sign is 2.4 m2.

ƒ The maximum width of such a Sign is 750 mm, and the top most support is not to be more than 5 metres above the ground.

ƒ There is to be a minimum 2.4 metre clearance between the lowest part of a Vertical Banner Freestanding Sign (including its supporting brackets) and a pavement.

ƒ A Vertical Banner Free-standing Sign is to be erected only within the boundaries of a site. Such Signs are to be not less than 6.0 metres apart or closer than 3.0 metres to a side or rear

boundary.

ƒ A Vertical Banner Free-standing Sign is not to be illuminated.

A Vertical Banner Free-standing Sign is a Permissible (Impact Assessable) Advertisement in the

Residential, Non-Urban and Open Space Environment. In this Environment, a Vertical Banner Free-

standing Sign is considered inappropriate and contrary to the objectives of this Policy.



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WALL SIGN A Wall Sign is an advertisement affixed flat to a wall.

Provisions:

ƒ A wall sign is to only to display the name and occupation of any occupier of a business premises.

ƒ A Wall Sign is not to project more than 300 mm from the wall to which it is affixed.

ƒ A Wall Sign is not to have an area of greater than 36 m2, nor, extend beyond a height of 6m

above the ground.

ƒ A Wall Sign is not to project beyond the edges of a wall.

ƒ A Wall Sign, which extends above a wall, may be considered as a Roof Sign

ƒ A Wall Sign is to integrate and be compatible with the architecture of the building on which it is affixed.

A Wall Sign is a Permissible (Impact Assessable) Advertisement in the Residential and Non-Urban

and Open Space Environments. In these Environments, a Wall Sign is considered inappropriate and




3.4 ADVERTISING USUALLY PERMISSIBLE (IMPACT ASSESSABLE) The advertisements described below are Permissible (Impact Assessable) Advertisements in all City

Environments.

ABOVE AWNING SIGN An Above Awning Sign is an advertisement above an awning, verandah roof or the like.

Provisions:

ƒ An Above Awning Sign, other than an Above Awning Non-Residential Real Estate Sign, is considered inappropriate within the City and contrary to the objectives of this Policy.

FEE SCHEDULE “B”


BUNTING AND STREAMERS Bunting is a series of small flags or pennants suspended from a rope or a cable, and streamers are

long suspended ribbons of cloth or similar non-rigid material.

Provisions:

ƒ Other than as provided for elsewhere in this Policy, Bunting and Streamers are considered inappropriate within the City and contrary to the objectives of this Policy.


(Refer Appendix C for Diagram)

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FLY POSTER SIGN AND PANEL A Fly Poster Sign is a non-rigid advertisement affixed to a supporting surface not being part of that

advertisement and is typically a printed-paper advertisement, multiple copies of which are glued to

walls and other fixtures in public places.

A Fly Poster Panel is a panel or like surface specifically provided for the display of Fly Poster Signs.

Provisions:

ƒ Other than where placed on a Fly Poster Panel approved by the Council, a Fly Poster Sign is considered inappropriate within the City and contrary to the objectives of this Policy.

FOOTWAY SIGN

A Footway Sign is a portable, freestanding advertisement, normally supported by and ’A’ or inverted

‘T’ frame, and typically displayed on a footpath.

Provisions:

ƒ A business may erect and maintain not more than one Footway Sign having a maximum height of 0.9 metre, a maximum width of 0.6 metres and a maximum

ƒ A Footway Sign on a footpath is to be positioned near the kerb (but not closer than 300 mm) so as to a leave clear passage for pedestrians along the footpath of 2.0m particularly the visually

disadvantaged who rely on clear passage along the frontage of shops.

ƒ No Footway Sign is to be positioned so as to obstruct, clutter or detract from street landscaping, furniture or artwork.

ƒ A Footway Sign is not to have moving, rotating or animated parts, such as a spinner sign.

ƒ A Footway Sign is to be displayed only during trading hours and is not to be used for the display of merchandise.

If a Footway sign is to be displayed in a thoroughfare reserve adjacent to the business to which it is

related. The proprietor of the business shall effect and maintain during the term of the licence for the

sign a public risk policy specifically stipulating that any loss or damage arising from a Footway sign

is to be included in the insured events covered by the proprietors Public Liability Insurance.

The proprietor of the businesses Public Liability Insurance is to specify the following to be and

insured event in the schedule to the Policy: -

“Any loss or damage incurred by any third party arising from the use by the Insured of any Footway

sign approved by the Local Authority under the terms of its applicable Local Laws pertaining to

Advertising Devices”.

Before issuing of a licence, the proprietor of the business shall produce the original Policy of

Insurance. Receipts for payment of premiums and the certificate of currency shall be produced upon

request and upon renewal of the policy.

FEES SCHEDULE B


INFLATABLE SIGN An Inflatable Sign includes any fixed or captive envelope, balloon, blimp or kite, whether a cold air

inflatable or lighter than air aerial device.

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Provisions:

ƒ An Inflatable Sign is considered inappropriate within the City and contrary to the objectives of this Policy.

LARGE BILLBOARD SIGN

A Large Billboard Sign is a large freestanding display surface, the width of which is greater than the

height and which may be positioned on the ground or mounted on more than one vertical support.

Provisions:

ƒ The area of a Large Billboard Sign must not be a greater than 36m2per side, for a maximum of

two sides.

ƒ The maximum height of a Large Billboard Sign above the ground should be the greatest of 6.5 metres or the height of a building in close proximity, but should not exceed 8.4 metres. The

height of a building is defined as the height of the uppermost part of the building above ground

level.

ƒ A Large Billboard Sign is to be mounted as a free-standing structure

ƒ No Large Billboard Sign is to face an adjoining property unless it is a minimum of 3 metres from the boundary of that site, unless the owner of the adjoining property consents to the Sign being a

lesser distance from the boundary.

ƒ No Large Billboard Sign is to be erected to expose an unsightly back view of the Sign to a road or other public place.

ƒ A Large Billboard Sign is not to be located along a street frontage of a property, along which is located another Large Billboard Sign or a Billboard, Pylon or Large Pylon Sign, unless the street

frontage exceeds 100 metres and such Signs are not located closer than 60 metres to each other,

and in no case less than 3metres from the front boundary.

A Large Billboard Sign will not normally be approved in the Central Business, Business Centres &

Residential Environments comprising a small group of small shops.



LARGE PYLON SIGN A Large Pylon Sign is a large display surface the height of which is greater than the width and which

may be positioned on the ground or mounted on one or more vertical supports.

Provisions:

ƒ The area of a Large Pylon Sign must not be more than 36 m2


ƒ The maximum height of a Large Pylon Sign above the ground should be the greatest of 6.5 metres or the height of a building in close proximity, but should not exceed 8.4 metres. (The

height of a building is defined as the height of the uppermost part of the building above ground

level.)

ƒ A Large Pylon Sign is to be mounted as a freestanding structure.

ƒ A Large Pylon Sign is not to project beyond the front alignment of a property.

ƒ No Large Pylon Sign is to face an adjoining property unless it is a minimum of 3 metres from the boundary of that site, unless the owner of the adjoining site consents to the Sign being a lesser


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ƒ No Large Pylon Sign is to be erected to expose an unsightly back view of the Sign to a

road or other public place.

ƒ A Large Pylon Sign is not to be located along a street frontage of a property, along which is located another Large Pylon Sign or a Billboard, Pylon or Large Billboard Sign, unless the street

frontage exceeds 100 metres and such Signs are not located closer than 60 metres to each

other, and in no case less than 3metres from the front boundary.

ƒ Where Large Pylon Signs are to be erected on a property on which a factory tenement building or small shops are erected or are to be erected Council may require all the pylon

signs to be incorporated into one sign

A Large Pylon Sign is a Permissible (Impact Assessable) advertisement in the Residential, Non

Urban & Open Space & Recreation Environments. In these Environments a Large Pylon Sign is




MOBILE SIGN A Mobile Sign is a portable freestanding lightweight advertisement or an advertisement mounted on

wheels to facilitate easy movement about a site.

Provisions:

A business may erect and maintain not more than one portable sign which –

Does not project into the thoroughfare reserve adjacent to the business to which it is related unless it

can be demonstrated that:

a) A mobile sign does not obstruct the passage of pedestrians or vehicles.

b) Does not obstruct a pedestrian's view of traffic, or a motorist or cyclist's view of

pedestrians, other traffic, or the road ahead.

c) Is displayed only during normal business hours of the business to which it relates; and

d) Does not exceed a height of 900mm measured from the ground;

e) Does not have any mechanically or wind driven rotating component part

f) The face area of a Mobile Sign is not to exceed 1.4 m2.

g) No Mobile Sign is to be positioned so as to obstruct, clutter or detract from street

landscaping, furniture or artwork.

h) No sign to be located closer than 1.5m to the kerb.

If a mobile sign is to be displayed in a thoroughfare reserve adjacent to the business to which it is

related. The proprietor of the business shall effect and maintain during the term of the licence for the

sign a public risk policy specifically stipulating that any loss or damage arising from a mobile sign is

to be included in the insured events covered by the proprietors Public Liability Insurance.

The proprietor of the business Public Liability Insurance is to specify the following to be and insured

event in the schedule to the Policy: -

“Any loss or damage incurred by any third party arising from the use by the Insured of any mobile

sign approved by the Local Authority under the terms of its applicable Local Laws pertaining to

Advertising Devices”.

29

Before issuing of a licence, the proprietor of the business shall produce the original Policy of

Insurance. Receipts for payment of premiums and the certificate of currency shall be produced upon

request and upon renewal of the policy.

FEES SCHEDULE “B”


MOTOR VEHICLE SIGN A Motor Vehicle Sign is an advertisement display on a vehicle where the display of the

advertisement is the primary use of the vehicle.

Provisions:

ƒ A Motor Vehicle Sign is considered inappropriate within the City and contrary to the objectives of this Policy.


PROJECTED IMAGE SIGN A Projected Image Sign is an illuminated sign projected onto a display surface as static or moving

image.

Provisions:

ƒ A Projected Image Sign may be acceptable in larger commercial areas, particularly centres of entertainment and night-life, provided the impacts of their display are assessed as acceptable.

A Projected image Sign is a Permissible (Impact Assessable) advertisement in the Residential, Non

Urban & Open Space & Recreation Environments. In these Environments a projected Image Sign is




SIGNWRITTEN ROOF SIGN A Sign written Roof Sign is an advertisement painted on a roof.

Provisions:

ƒ The area of such a Sign is to be the littlest of 36 m2

or 50% of the area of the roof on which it is painted as seen from any horizontal direction.

A Sign written roof Sign is a Permissible (Impact Assessable) advertisement in the Business Centres,

Residential, and Non Urban & Open Space & Recreation Environments. In these Environments a

projected Image Sign is considered inappropriate and contrary to the objectives of this Policy.



30

SKY SIGN A Sky Sign is an advertisement positioned on the top of a building so that when it is viewed from the

ground the advertisement is predominantly back-dropped by the sky.

Provisions:

ƒ A Sky Sign is considered inappropriate within the City and contrary to the objectives of this Policy.

(Refer Appendix C for Diagram)

TRANSPORT STRUCTURE SIGN A Transport Structure Sign is an advertising sign painted or otherwise affixed to a transport structure,

such as the abutments, piers or spans of an overpass.

Provisions:

ƒ A Transport Structure Sign on a State Government-controlled road or railway is the responsibility of the Western Australian Government.


31

. 4. GENERAL CONDITIONS FOR ADVERTISMENTS.

4.1 MAXIMUM AREA OF ADVERTISEMENTS

(a) No advertisement is to have a greater area than 36m

2.

(b) Subject to the need to achieve the objectives of this Policy in a particular case, the maximum

total area for all advertisements on a site in the Central Business District environment, the

Business Centres Environment and the Industry Environment is to be:

ƒ For a primary street frontage, equal to the length of the frontage plus 10 metres,

divided by two, square metres.

I.e. (F+10 m2)

2

ƒ For a secondary street frontage, equal to the length of the frontage plus 10 metres, divided

by eight, square metres.

I.e. (F+10 m2)

8

These formulae have proven to result in an acceptable amount of signage on sites in business and

industrial areas taking into account the need to achieve a balance between the promotional

requirements of businesses and the maintenance of the visual qualities of these areas.

(c) The maximum area for all advertisements on a site in a Residential Environment, Recreation

Environment, and A Non-Urban and Open Space Environment is to be in accordance with the

following:

ƒ The maximum area for an advertisement is not to exceed the provisions for a

particular advertisement in Part 3.

ƒ Where no maximum area is included in the provisions for a particular advertisement in Part 3, the maximum area is to be determined by an Authorised

Person.

Where a site has two or more street frontages, the primary frontage is

that to the most important road abutting a site, as determined by the

Road Hierarchy provisions of the Town Plan.

An Authorised Person may allow another street frontage to be a

primary frontage when he or she is of the opinion that the other

frontage is to a street having a commercial or industrial character

and, in particular, is not to a residential part of a street.

A secondary street frontage is any frontage that is not a primary

street frontage.

32

The area of each face of every advertisement is to be included in determining the total area of

advertisements on a site. The area for an advertisement is to be the whole area of a rectangle within

which an integrated sign is completely contained, as illustrated.

Those parts of a wall, fascia or the like which are in the colours of a corporation or product but

which do not immediately surround the text, illustrations or symbols of an advertisement in the

manner of a border or panel for the advertisement are not considered to be part of an advertisement.

4.2 DISTRIBUTION OF ADVERTISEMENTS

AREA EXAMPLES

Where a site, building or structure has more than one occupant or

tenant, the advertisements relating to the ground floor uses are to be

distributed as evenly as possible for all occupants or tenants; that is, in

proportion to each occupant's or tenant's share of the street frontage

after a fair apportionment is made for identification of the property as

a whole.

4.3 HERITAGE TREATMENTS

Where an advertisement is to be located on a Heritage Place, more

favourable consideration will normally be given to an advertisement,

which is in keeping with the original character and period of the

Heritage Place, notwithstanding the other provisions of this Policy.

An advertisement on a Heritage Place is to be designed in accordance

with a "facade-grid" analysis, as illustrated. This analysis is to:

1. Identify the grid established by the elements of a facade, such as the windows, doors,

awnings, cornices, parapets, columns, and so on

2. Indicate the most appropriate positions in which an advertisement may be located.

An advertisement is generally to align with the grid and be positioned within a flat surface such as a

spandrel, parapet or panel between openings. An awning fascia, hamper or stall board location is also

appropriate for a shop front. An advertisement is preferably not to be located on a column or other

projecting 'elevational' feature. (The advertisements originally displayed on heritage buildings were

seldom placed on pilasters, architectural mouldings or across incised decorative patterns, but were

positioned to allow the architectural details to modulate light and shade.)

Any brackets or other visible fixing systems used to support an advertisement on a Heritage Place are

to be compatible with that place.

Note: For the purposes of this Policy, the term "Heritage Place" is that term used in the Town

Planning and Development Act 1928, Sect 18C, and includes such places listed in the City of

Bunbury’s Municipal Inventory.

33

4.4 ADVERTISEMENTS ALONG OR NEAR STATE CONTROLLED ROADS

Main Roads Western Australia, through the authority assigned to the Commissioner of Main Roads

under the Main Roads Act 1930 and the Main Roads (Control of Advertisements) Regulations 1996,

will control roadside advertising signs on or in the vicinity of highways and main roads to meet the

safety and amenity needs of all road users. Main Roads Western Australia also has authority over

advertising devices that are beyond the boundaries of, but visible from State Government-controlled

roads designated as motorways, where such devices may create a traffic hazard for motorway traffic.

Where an Authorised Person is of the opinion that a proposed advertisement could create such a

hazard, an application for that advertisement is referred to Main Roads Western Australia for its

written approval.

All illuminated advertising devices whether on or adjoining a main road or in any place within the

City of Bunbury must be referred to Main Roads Western Australia for written approval prior to

seeking approval from the City.

4.5 TRAFFIC SAFETY

An advertisement is not to obstruct the passage of pedestrians or vehicles.

An advertisement is not to obstruct a pedestrian's view of traffic, or a motorist or cyclist's view of

pedestrians, other traffic, or the road ahead.

An advertisement is not to be distracting to drivers in close proximity to intersections, traffic signals,

railway crossings and vehicle merging and weaving situations. Illuminated and moving

advertisements such as flashing, variable message or rotating signs cause the most distraction,

particularly where they produce glare or dazzle.

No advertisement is to be designed so as it could be confused with a traffic control device. An

illuminated advertisement, particularly a flashing or animated advertisement is not to be located

beside or behind a set of traffic signals.

An advertisement is not to resemble a traffic sign or contain a facsimile of a traffic sign.

4.6 CLEARANCES An advertisement (other than a Blind Sign, Canopy Sign or Projecting Sign) displayed over a

footway, path, cycleway or the like is to have minimum clearance of 2.75 metres between the lowest

part of the advertisement and the pavement.

An advertisement displayed over a road or other place where vehicles are able to pass is to have a

minimum clearance of 5.4 metres from the surface of the road or other place.

No advertisement with moving parts is to be located in or adjoining a footway or other pedestrian

place, unless it is so designed or positioned that the moving parts are out of the reach of pedestrians.

34

4.7 STRUCTURAL SYSTEMS The supporting structure of an advertisement is to be structurally sound. No support, fixing,

suspension or other system required for the proper installation of an advertisement is to be exposed,

unless designed and constructed in a simple, neat and tidy manner or as an integral feature of an

advertisement.

An Authorised Person may require the submission of a certificate of structural adequacy in

accordance with 6.1 C.

4.8 ELECTRICAL SYSTEMS

All electrical services and systems are to comply with the current Standards

Association of Australia Wiring Rules and the requirements of the supply

authority.

All conduits, wiring, switches or other electrical apparatus installed on an

advertisement are to be concealed from general view. No electrical equipment

is to be mounted on an exposed surface in the manner shown in the adjacent

drawing.

4.9 ILLUMINATION

Subject to paragraphs b and c, the luminance of an externally or internally illuminated advertisement

in a City Environment (measured in candelas per square metre) is not to exceed the levels shown

below –

Central Business

District Business Centres

Local Shops Industry

Residential Non-Urban & Open Space

Recreation

500 cd/m2 350 cd/m2

300 cd/m2

(b) The luminance level of an advertisement in the Central Business District and Business

Centres Environments may exceed the levels shown above where, in the opinion of an

Authorised Officer, it would not create a traffic hazard or cause an inappropriate loss of

amenity.

(c) Where an illuminated or animated advertisement is directed towards a Residential

Environment and is within 100 metres of that Environment, unless otherwise determined by an

Authorised Person:

(i) The maximum luminance of the advertisement is to be that for a residential

environment.

(ii) Illumination for the advertisement is to be switched off between 11.00 p.m. and

sunrise on the following day.

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4.10 ENERGY MANAGEMENT

An illuminated advertisement is to be designed to make the best possible use of the most energy

efficient equipment and light sources available.

4.11 NOTICES

(a) “The advertiser” shall be interpreted as any person or any group comprising of the

landowner, occupier, licensee or other person having an interest in or drawing benefit

from the display of the advertisement concerned.

(b) Any notice served pursuant to the provisions of this section shall be served upon the

advertiser and shall specify:

(i) the advertising device/s the subject of the notice;

(ii) full details of the action or alternative courses of action to be taken by the

advertiser to comply with the notice;

(iii) the period, not being less than 28 days, within which the action specified

shall be completed by the advertiser.

(c) Any person upon whom a notice is served pursuant to this section may, within a period

of 28 days from the date of the notice, appeal in accordance with Part V of the Local

Government Act 1995. Where any such appeal is lodged, the effect of the notice shall

be suspended until the decision to uphold, quash or vary the notice is known and shall

thereafter have effect according to that decision.

4.12 MAINTENANCE

Where, in the opinion of the Council, an advertising device has deteriorated to a point where it

conflicts with the purpose of this Policy or it ceases to be effective for the purposes for which it

was erected or displayed, the Council may, by notice in writing pursuant to Section 14.11, require

the advertiser to:

(a) repair, repaint or otherwise restore the advertising device to a standard specified by

Council in the notice; or

(b) remove the advertising device.

4.13 DISPLAY OF LICENCE NUMBER Every licensed sign shall have adequately identified the number of the licence under which it is

erected or displayed.

This number must be displayed either internally or externally on the building to which the sign

applies.

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5. ASSESSMENT CRITERIA

5.1 CRITERIA AND CONSIDERATIONS

The following matters will be considered in assessing an application for a Permissible (Policy

Assessable) Advertisement, a Permissible (Impact Assessable) Advertisement, and a Permissible

(Subject to Council Approval) or variations to any of the conditions and provisions of this Policy.

A) COMPATIBILITY WITH LOCAL AREAS AND STREETSCAPES:

Character of the Area

The amount and nature of advertising shall be compatible with the character of the area in

which it is to be located. (For instance, the rich variety of animated or illuminated advertising

that enhances an entertainment area would destroy the amenity of a residential

neighbourhood.)

To the extent that is reasonable, the impact of assertive advertisements such as Billboards or

illuminated or animated signs is to be contained within the environment in which they are

located.

Advertising is to be consistent with relevant environmental protection policies.

Streetscape

The scale, proportions and form of advertising are to be appropriate for the streetscape or

other setting created by existing development, landscaping or signage.

An advertising proposal may improve a streetscape and reduce clutter by rationalising and

simplifying existing signage, by screening unsightliness, by infilling to align facades, by

better defining the edges of streets or other public places, or by supplementing the

landscaping.

Civic Improvement

Advertising is not to detract from the expenditure and efforts of the public and private sectors

to improve the quality of urban environments.

City Skyline

Advertisements, which would appear on the City skyline, particularly the night-time skyline,

are to be simple and elegant.

Views and Vistas

Advertisements are not to block or compromise a view or vista of value.

37

Visual Rights

Advertising should respect the visual rights of other property owners and not obscure,

dominate or overcrowd the view of existing or prospective development on neighbouring

properties.

Visual Interest

An exceptionally well designed or creative advertisement may be considered as an attractive

feature or spectacle in its own right, and justify approval, despite non-compliance with the

provisions, conditions, criteria or other considerations of this Policy.

B) COMPATIBILITY WITH SITES AND BUILDINGS:

Sites and Buildings

Advertising is to be considered in relation to the scale, proportion and other characteristics of

structures, landscaping and other advertising on a site. (This is of particular relevance in large

developments, such as shopping centres, where it is desirable to co-ordinate the signs of a

number of different tenancies.)

Advertising proposals may improve the appearance of sites by increasing landscaping,

screening unsightliness or rationalising the amount of advertisements so as to reduce clutter.

(It is generally preferable that the advertising for a shopping centre be combined on a single

large Pylon Sign, rather than the individual tenancies displaying their own dispersed

advertising.)

Facades

An advertisement, including its supporting structure, fixing devices and services, should not

detract from the appearance of a building facade.

An advertisement should be considered as another design element to be incorporated in the

existing elevational treatment of a building, in a manner, which respects the style, scale,

alignments, patterns and other architectural qualities of the building.

Advertisements should generally be confined to flat surfaces, such as plain walls, spandrels

or parapets and should not be positioned across windows, columns or other design features.

Containment within Building Outline

An advertisement should not normally extend above or beyond a building to which it is

affixed. However, such an extension may be considered appropriate in certain circumstances,

for example where:

ƒ The advertisement would be more compatible with the building or its surroundings than it

would otherwise be.

ƒ The supporting structure for the advertisement would be more effectively screened.

ƒ The advertisement and its supporting structure is designed to appear as a compatible addition to the building.

ƒ The advertisement and its supporting structure are a desirable design feature in them.

ƒ The advertisement screens an unsightly view.

ƒ The advertisement improves the outline of a building or group of buildings.

38

5.2 CONTENT OF ADVERTISEMENTS

The Council considers the content or message of an advertisement is NOT a matter for its jurisdiction,

except in so far as it determines a type of advertisement, for example, if an advertisement is a third party

advertisement, a real estate sign or election sign. However advertisements or messages that could be

construed as offensive lurid to the public or inappropriate will not be approved.

Concerns or complaints about the content of advertisements should be directed to the Advertising

Standards Board.

39

6. ADMINISTRATION

6.1 THE MAKING OF AN APPLICATION

A) GENERAL REQUIREMENTS:

A licence for a new, additional or modified advertisement on a site is to be the subject of an

application. The following may make an application for an advertisement:

ƒ The owner of the site, building and/or structure upon which the advertisement is to be

displayed.

ƒ The lessee of a site, building or part thereof for whom the advertisement is to be displayed.

ƒ The manufacturer or installer of the advertisement.

An Applicant may apply for a licence for:

ƒ An individual advertisement.

ƒ A group or set of advertisements.

ƒ All the advertisements to be displayed on a site, a

ƒ Building or other structure.

To make an application, the applicant is to:

a) Complete the appropriate application form.

b) Provide written proof of the consent to the making of the application from the owner of

the property on which the advertisement is to be displayed.

c) Provide a copy of any approval for the display of the advertisement that is required under any

other law.

d) Pay the prescribed fee.

When an applicant is applying for several licences on one property at one time, the applicant should

submit one application form and set out the details of the proposed advertisements on an

accompanying schedule.

B) INFORMATION TO BE SUBMITTED WITH AN APPLICATION:

An application is to be accompanied by supporting information in the form of such plans,

elevations, graphics, photographs or other information considered necessary to present the scope

and nature of the proposed advertisements. Unless the Local Government waives any particular

requirement every application is to be accompanied by:

a) Details of all materials to be used in the fabrication of the advertisement.

b) The shape and dimensions of the proposed advertisement.

c) The number, size and location of existing advertisements on the site, and the

proposed advertisement's placement and visibility.

d) Details of the proposed means of illumination, if any, and the associated

impact of this illumination on the surrounding environment.

40

e) Details of the proposed means of animation, if any the structural adequacy of the

advertisement in accordance with the requirements set out below.

f) Whether or not the advertisement is wholly or partly for third party

advertising.

g) In the case of a Permissible (Impact Assessable) Advertisement the

information submitted with the application is also to indicate:

i) The advertisements scale relationships (dimensional or proportional relationships to

spaces and other physical elements such as buildings, landscaping and people).

ii) The nature of existing advertising on adjoining properties.

C) STRUCTURAL REQUIREMENTS:

Information about the construction of an advertisement is to be submitted with an application if:

ƒ The advertisement is proposed to be of such a size, type, shape or height that it would be

subject to significant wind or other loading or that the fixing of the advertisement to a fence

or other structure would create an unacceptable wind or other loading on such structure; and/or

ƒ The advertisement is proposed to be located above or within a place commonly used by the

general public, such that the collapse of the advertisement could cause injury to a person in that

place.

An Authorised Person may require a report from a qualified structural engineer certifying the

structural adequacy of the advertisement and its supporting structure.

D) ADVERTISEMENTS IN APPLICATIONS MADE UNDER THE

TOWN PLANNING SCHEME:

An application made under the Town Planning Scheme may include, or may be required by the

Council to include, details of the advertisements associated with a proposed development.

Where such an application has been approved, an application in accordance with this Policy will be

deemed to have been approved.

6.2 CONSIDERATION OF AN APPLICATION

On receipt of an application for a proposed advertisement an Authorised Person will:

(a) Check the compliance of the proposed advertisement with the provisions, conditions,

criteria and considerations of this Policy.

(b) Check for the structural adequacy of the proposed advertisement.

(c) Check any other relevant approvals for development of the site on which the

advertisement is proposed to be displayed

(d) Refer for advice on the traffic safety of the proposed advertisement if

necessary.

(e) Call for additional information from the applicant if necessary.

(f) Determine if the licensing of an advertisement would represent a variation to the

provisions or conditions of this Policy and, if so, determine if such a variation is justified.

(g) Determine any conditions that may be necessary to justify a variation.

41

If the application is in order and the proposed advertisement complies with the Policy and any

variation is justified, an Authorised Person will approve the advertisement, subject to conditions if

necessary, and inform the applicant accordingly.

An advertisement that is not approved after this process of consideration may be modified and

resubmitted by the applicant. No additional fee will be charged if this is done within 30 days of the

lodgement of the original application.

An Authorised Person may refer an application to the Advertisements Committee (refer 6.5 of this

Policy) for guidance or ratification in relation to a variation matter or approval conditions. An

applicant may also request that an application be referred to the Advertisements Committee for a

determination.

On referral of an application, the Advertisements Committee will generally:

a) Reassess the proposed advertisements against the provisions, conditions, criteria

and considerations of this Policy.

b) Call for additional information from the applicant if necessary.

c) Permit the applicant to make a verbal submission to the Committee.

d) Determine whether the application will be approved, approved with conditions or not

approved.

e) State the reason for the imposition of any condition of approval or for a

non-approval.

f) Ask the Authorised Person to inform the applicant of the Committee's decision, including

the reason for any condition imposed on the approval or the non-approval.

An advertisement, which is not licensed after consideration by Advertisements Committee, may be

modified and resubmitted by the applicant. No additional fee will be charged if this is done within

30 days of the consideration of the original application by the Advertisements Committee.

6.3 DISCRETIONARY APPROVAL

When it is established that an advertisement:

ƒ Is not of a type specifically provided for in this Policy.

ƒ Is identified as an Impact Assessable Advertisement in Table One or Table Two.

ƒ Is identified as Subject to Council Approval Advertisement in Table One or Table Two.

ƒ Exceeds a relevant maximum area.

ƒ Fails to comply with the other provisions of this Policy.

It may be licenced, at the discretion of an Authorised Person or Council and be subject to such conditions

as the Authorised Person or Council may think fit, if the advertisement is innovative, well designed,

creative, an attractive feature and/or spectacle in it’s own right, and not properly provided for in this

Policy.

In addition, any advertising device that has been erected, maintained or displayed without the prior

approval of an Authorised Person or Council, that complies with the current or previous Advertising

Devices Local Law, may be issued a temporary approval for a maximum of (5) five years at the discretion

of an Authorised Person unless otherwise stated by Council.

All advertising devices granted a (5) year temporary approval must be removed upon the expiry of this

approval unless granted an extension by an Authorised Person or Council.

The Authorised Person shall be satisfied that such an advertisement is consistent with the

objectives of this Policy despite its non-compliance.

42

6.4 CONDITIONS

The Council may issue a licence subject to conditions, other than those stated elsewhere in this

Policy, including conditions relating to:

a) The construction materials of the advertisement or any part thereof.

b) The dimensions of the advertisement or any part thereof.

c) The paint finishes and other external treatment of the advertisement or any part thereof, either

at the time of construction or at any later time.

d) The method of fixing the advertisement to any land, building, other structure or thing.

e) The distance from a boundary, road, water body and other public place.

f) The projection of an advertisement above, outward from or below any building or other

structure.

g) The height of an advertisement from ground level or any other level fixed by reference to a

building or other structure.

h) The level and manner of any illumination and control of light spill which may impact on other

land or premises.

i) The times during which an advertisement may be displayed.

j) The duration of an approval.

6.5 TERM OF APPROVAL

In determining an application the Local Government may-

a) grant approval with or without conditions

b) refuse to grant approval

A sign licence is void if the work covered by the licence is not substantially commenced within 12

months of the date of the issue of the licence or such other period as specified in the approval.

6.6 COMMITTEES

a) Advertisements Committee

The Committee will consist of Executive Manager City Development, Manager Development

Services and a Senior Planner with expertise in town planning.

An Authorised Person will have regard to the determination of the Advertisements Committee in

finalising an application that has been considered by the Committee.

b) Advertisements Appeal Committee

The Advertisements Appeal Committee shall comprise of four (4) Councillors, one from each

ward, appointed by the Council, and the Executive Manager City Development.

An Authorised Person will have regard to the determination of the Advertisements Appeal

Committee in finalising an application that has been considered by the Appeal Committee.

43

6.7 REGISTRATION OF CORPORATE ADVERTISEMENTS

The Council acknowledges that many corporations make significant investments to produce and

promote a corporate image. This image is often supported by standard advertising described within

an advertisement manual for the corporation.

Corporations are invited to submit advertisements manuals to the Council. These manuals accepted

as conforming with the objectives and the criteria of this Policy will be registered by the Council.

Where a proposed advertisement accords with a Registered Corporate Advertisement Manual, the

proposed advertisement will be a Policy Assessable Advertisement.

A Registered Corporate Advertisements Manual is to show how advertisements will be

incorporated into buildings or precincts of special character or heritage value.

A Registered Corporate Advertisements Manual is to clearly define:

a) The size and shape of a typical site, building and other development.

b) The typical placement of advertisements.

c) The standard shapes and sizes of advertisements.

d) The scale relationships of advertisements to typical spaces, buildings and landscaping.

e) The materials, construction and means of attachment of advertisements.

f) The colour, reflectivity and means of illumination of advertisements.

6.8 ADVERTISING PACKAGE

An Advertising Package provides for all advertisements proposed for a property or project to be

subject to a consolidated and integrated assessment at the one time. An Advertising Package

should be submitted for large developments, eg. a shopping centre, motor vehicle sales yard or new

residential estate.

All advertisements including Permitted (Self-Assessable), Permissible (Policy Assessable) and

Permissible (Impact Assessable) Advertisements should be included in the Package. The Package

should clearly define:

• The shapes and sizes of advertisements.

• The location of all advertisements in relation to the site or sites, buildings and other

development and the scale relationships of the signs to the buildings, spaces and

landscaping.

• The materials, construction and means of attachment of advertisements.

• The colour, reflectivity and means of illumination of advertisements.

• The durability of and maintenance program for advertisements.

An Advertising Package submitted for a new residential estate should identify the locations of all

off-site advertisements such as a New Estate Sales Sign and a Small New Estate Sales Sign. Such

signs should only be located at a limited number of places on major roads leading to the estate

sufficient to identify the development and give direction to it.

Some advertisements will only be permitted if the application for the Advertisement is submitted

as part of an Advertising Package, eg. Motor Vehicle Sales Bunting, and a New Estate Sales Sign.

6.9 TRANSITIONAL PROVISIONS FOR EXISTING ADVERTISEMENTS

On the date of the adoption of this Policy by the Council, an existing licence is deemed to be the subject of a valid licence. So long as the advertising device remains the same type and continues to comply with the former provisions.

Existing unlicensed advertisements, which can be licensed under this Policy, must obtain a licence within six months of them being adopted by Council.

Note: All signs currently placed in the road reserve are not licensed and must be licensed under these local laws.

6.10 BENCHMARKS FOR SIGN APPLICATION APPROVAL

The City recognises the need to incorporate approval of advertising devices into a reporting mechanism and establishing Key Performance Indicators to measure the effectiveness and maintained performance in this area.

6.11 FEES AND CHARGES

The Council will by resolution establish or vary a Schedule of Fees and Charges for the activities associated with the implementation and administration of this Policy.

Fees will be charged for an individual advertisement, whether or not the advertisement is the subject of an application for a group of advertisements.

A concession or exemption may be made for the payment of fees by charitable, religions, educational, childcare or sporting organisation.

The following schedules of fees are listed with an “alphabetical” prefix designation. The various sign types have the fee prefix designation listed with the sign description.

(A) Policy Assessable Signs $126.70 (B) Impact Assessable $211.20 Footway Signs $126.70 application fee and $52.80 per annum per sign Mobile Sign $126.70 application fee and $52.80 per annum per sign

45

APPENDIX A

TABLE ONE –

ADVERTISEMENTS IN CITY ENVIRONMENTS

Pag

e N

o

CE

NT

RA

L

BU

SIN

ES

S

DIS

TR

ICT

EN

VIR

ON

ME

NT

BU

SIN

ES

S

CE

NT

RE

S

EN

VIR

ON

ME

NT

IND

US

TR

Y

EN

VIR

ON

ME

NT

RE

SID

EN

TIA

L

EN

VIR

ON

ME

NT

NO

N-U

RB

AN

& O

PE

N S

PA

CE

EN

VIR

ON

ME

NT

RE

CR

EA

TIO

N

EN

VIR

ON

ME

NT

TYPE OF ADVERTISEMENT Above Awning Sign 24 I I I I I I

Awning Fascia Sign 8 S S S S S S

Billboard Sign 15 I P P I I I

Blackboard Sign 8 S S S S S S

Blind Sign 15 I P P I I P

Boundary Fence Sign 16 I P P I I I

Bunting and Streamers 25 I I I I I I

Bus Shelter Sign SCA SCA SCA SCA SCA SCA

Canopy Sign 16 P P P I I P

Changeable Message Sign 16 P P P I I P

Commercial Flag Sign 17 P P P I I P

Construction Site Sign 17 P P P P I P

Construction Site Fence Sign 17 P P P P I P

Created Awning Line Sign 18 P P P I P P

Display Home & Estate Sales Sign 18 P P P P P P

Election Sign 8 S S S S S S

Fete Sign 9 S S S S S S

Fly Poster Sign and Panel 26 I I I I I I

Footway Sign 26 I I I I I I

Garage Sale Sign 10 S S S S S S

Ground Sign 18 P P P P I P

Hamper Sign 19 P P P I I P

High-Rise Building Sign 19 P P P P I P

Identilight Type Sign SCA SCA SCA SCA SCA SCA

Inflatable Sign 27 I I I I I I

Information Sign 10 S S S S S S

Lantern Sign 10 S S S S S S

Large Billboard Sign 27 I I I I I I

Large Pylon Sign 27 I I I I I I

Mobile Sign 28 I P P I I P

Motor Vehicle Sales bunting 20 P P P I I I

Motor Vehicle Sign 29 P I I I I I

Newsagency Sign 11 S S S S S I

Painted Wall Sign 14 S S S S S S

Plate Sign 11 S S S S S S

Pole Sign 20 P P P I I P

Projecting Flag Sign 11 S S S S S S

Projected Image Sign 29 I I I I I I

Projecting Sign 20 P P P I I I

46

Pylon Sign 21 P P P I I I

Real Estate Sign 11 S S S S S S

Retail Sales Sign 12 S S S S P P

Road Banner Sign 21 P P P I I I

Roof Sign 22 P P P I I P

Rubbish Bin Sign SCA SCA SCA SCA SCA SCA

Sign written Non-Building Structure Sign 23 P P P I I I

Sign written Roof Sign 29 P P I I I I

Sky Sign 30 I I I I I I

Social and Welfare Sign 13 S S S S S S

Sporting Field Fence Sign 13 S S S S S S

Stall board Sign 23 P P P I I P

Statutory Sign 13 S S S S S S

Street Seat Sign SCA SCA SCA SCA SCA SCA

Temporary Bunting and Streamers 14 S S S S S S

Transport Structure Sign 30 I I I I I I

Under Awning Sign 23 P P P I P P

Vertical Banner Building Sign 24 P P P I I P

Vertical Banner Free-standing Sign 24 P P P I I P

Wall Sign 25 P P P I I P

Window Sign 14 S S S S S S

LEGEND TO TABLE CATEGORY OF APPROVAL

S - Permitted (Self Assessable) I - Permissible (Impact Assessable)

SCA- Permissible (Subject to Council Approval) P - Permissible (Policy Assessable)

47

APPENDIX B

TABLE TWO – ANIMATED AND

THIRD PARTY ADVERTISING IN CITY ENVIRONMENTS

CE

NT

RL

AL

BU

SIN

ES

S

DIS

TR

ICT

EN

VIR

ON

ME

NT

B

US

INE

SS

CE

NT

RE

S

EN

VIR

ON

ME

NT

IND

US

TR

Y

EN

VIR

ON

ME

NT

RE

SID

EN

TIA

L

EN

VIR

ON

ME

NT

NO

N-U

RB

AN

& O

PE

N

SP

AC

E

EN

VIR

ON

ME

NT

RE

CR

EA

TIO

N

EN

VIR

ON

ME

NT

TYPE OF ADVERTISEMENT

Animated Signs P P I I I I

Third Party Signs I I I I I I

Part Third Party Signs I P P I I I

LEGEND TO TABLE CATEGORY OF APPROVAL

S - Permitted (Self Assessable) I - Permissible (Impact Assessable)

SCA- Permissible (Subject to Council Approval) P - Permissible (Policy Assessable)

City of Bunbury page 1 of 23

Policy Title: DRAFT City of Bunbury Local Law Policy Relating to Signage and Advertising Devices on Public Land

Date of Publication:

Legal Parent: Local Government Act 1995

Legal Subsidiary: Local Law Relating to Advertising Devices

This policy applies to all signs and advertising devices located on local government property, public and reserved land within the district of the City of Bunbury.

1 PRELIMINARY

1.1 Citation

This policy is made under Local Law relating to Advertising Devices of the City of Bunbury, and may be cited as City of Bunbury Local Law Policy Relating to Signage and Advertising Devices on Public Land (herein referred to as the ‘policy’).

1.2 Commencement

This policy has effect on and from the date of publication.

2 OBJECTIVES

Achievement of the following objectives is sought -

(a) to ensure that signs and advertising devices are designed, constructed and maintained to a high aesthetic standard and quality of presentation that complements or is sympathetic to the streetscape of its locality and presents a visually attractive appearance to other public areas.

(b) to ensure that signs and advertising devices are designed, constructed and maintained so that they do not pose a hazard to motorists, pedestrians, cyclists and occupants on adjoining premises;

(c) to ensure that signs and advertising devices do not detract from the operation and safety of main roads including ‘Primary Regional Roads Reserve’, ‘Other Regional Roads Reserve’ and ‘District Distributor Roads Reserve’;

(d) to ensure that the sign face area, scale, prominence and character of signs and advertising devices is not detrimental to the visual amenity of the surrounding area and avoids visual clutter; and

(e) to ensure that signs and advertising devices promote a positive city image and contribute to the provision of attractive gateways and entry routes into and out of

Appendix RAC-2

City of Bunbury Local Law Policy Relating to Signage and Advertising Devices on Public Land


the city. 3 APPLICATION

The policy applies to all signs and advertising devices on local government property, public and reserved land within the district of the City of Bunbury.

4 MEANING OF TERMS 4.1 Unless the context otherwise requires, words and expressions used in this policy have the

same meaning as they have -

(a) in the Local Government Act 1995; and

(b) in the Local Law relating to Advertising Devices. 4.2 The meaning of other specific words and expressions relevant to this policy are given

below:

(a) General definitions - ‘Advertiser’ means an owner or occupier of premises where an advertisement is displayed

or any other entity, which has caused an advertisement to be displayed in any premises.

‘Animated sign’ is an advertising device with a changing display, such as flashing or chasing

fibre optic light, scrolling illuminated images and any other non-static illuminated displays, other than an ‘electronic graphic display screen’ or ‘projected image sign’. An animated sign is not a 'tri-vision' advertisement where parallel segments rotate at intervals to change a display.

‘Bunting and streamers’ are a series of small flags or pennants suspended from a rope or a

cable. Streamers are long suspended ribbons of cloth or similar non-rigid material.

‘Community purpose’ means the use of premises designed or adapted primarily for the provisions of educational, social or recreational facilities or services by organisations involved in activities for community benefit.

‘Cultural heritage significance’ as defined in section 3(1) of the Heritage of Western

Australia Act 1990.1

‘Directional sign’ means a sign to indicate the direction to be taken to some other place.

‘Electronic graphic display screen’ is a sign usually including Light Emitting Diode (LED) technology and associated technology and software, capable of producing still images, video replay and live television broadcasts and animations as programmed.

‘Event’ means a planned public or social occasion for community purposes.

‘Freestanding sign’ means a sign or advertising device that has independent structural

1 Means, in relation to a place, the relative value which that place has in terms of its aesthetic, historic, scientific, or social

significance, for the present community and future generations.



support and is not fixed to a building.

‘Frontage’ means the width of the lot at the primary street setback line, provided that in the case of battle-axe or other irregularly shaped lots, it shall be determined by the local government.

‘Heritage place’ means a place that is included on the State Register of Heritage Places

maintained by the Heritage Council of Western Australia, included on a local government heritage inventory and/or the Heritage List attached to the Local Planning Scheme.2

‘Information sign’ is an advertisement providing information for the use of facilities or

features of a premise (such as an entrance or parking sign, or a menu board for a drive-through), or is an advertisement providing information about the intended future use or development of a premise or facility (such as ‘future school site’ or ‘storm water upgrade project’ sign).

‘Primary street’ means unless otherwise designated by the local government, the sole or

principal public road that provides access to the premise. Where a premise has two or more street frontages, the primary frontage is that to the most important road abutting a premise, as determined by the road hierarchy provisions of the Local Planning Scheme.

‘Projected image sign’ is an illuminated sign projected onto a display surface as static or

moving image.

‘Public view point’ means a point of view from a public location in which views of significance or views to identified landmarks are afforded.3

‘Secondary street’ means in the case of a premise that has access from more than one

public road, a road that is not the primary street but which intersects with or adjoins that road, but does not include a laneway.

‘Sign face area’ means the total area of the surface of a two dimensional portion of a sign

on which words, numbers, pictures and motifs are displayed on any side of the sign, including any border. In some cases a sign may have more than one face.

‘Statutory sign’ is a sign or advertising device displayed pursuant to the authority and

requirements of a piece of legislation or subordinate regulation.

‘Temporary sign’ means the installation of a sign or advertising device on a premise on an impermanent basis such that the sign can be removed and/or adapted for use.

‘Third party sign’ means a non-site specific sign or advertising device:

(a) displaying the name, logo, slogan or symbol of a company or other organisation that does not own, lease or substantially occupy the premise/site on which the advertising device is located, or

(b) that advertises a product not produced or a service not provided on the premise/site on which the advertising device is located, or

(c) for an activity or event not occurring on the premise/site on which the

2 As defined in the Local Planning Strategy Heritage and Character.

3 As defined in the Local Planning Policy: Building Height.



advertising device is located.

Third party signs identify activities that are not carried on within that part of the land or building to which the sign is attached. They advertise goods and services that are not available at the premise/site to which the sign is attached and they are not a subordinate adjunct to the activities carried on at the premises/site to which they are attached.

‘Transport structure sign’ is a sign painted or otherwise affixed to a transport structure,

such as the abutments, piers or spans of an overpass, including bus shelters. A transport structure sign on a State Government controlled road or railway is the responsibility of the Western Australian Government.

‘Views of significance’ means a portion of a landscape seen by an observer that is highly

valued.4

‘Viewshed’ means a portion of the landscape that can be seen from one or more observer positions. The extent of area that can be viewed is normally limited by landform, vegetation and distance.5

‘Visual impact assessment’ means the analysis of changes in the appearance of the

landscape as a result of development. Impacts may be either negative or positive in nature.

(b) Sign and Advertising Devices Definitions are provided in this policy in Table 2: Standard Design Requirements for Signs and Advertising Devices.

4 As defined in the City of Bunbury Landscape Character Study.

5 As defined in the City of Bunbury Landscape Character Study.



5 GENERAL STANDARDS AND REQUIREMENTS 5.1 Application for Licence

An application for a sign licence must be made pursuant to section 2.4 of the Local Law relating to Advertising Devices for the erection, placement or display of a sign and/or advertising device (except for exempted self-assessable signs and advertising devices).

Note: A building permit is required for any freestanding signs and banners attached to roofs, light poles etc., which is a requirement under the Building Act 2011. The proposed method of structural tie down is to be certified by a suitably qualified structural engineer and details of this certification are to be included with the application for a building permit.

Application must be made -

(a) in the form set out in Schedule 1 – Application for Sign Licence of this policy;

(b) lodged with any plans, specifications or other matters, which are required in accordance with Schedule 2 – Additional Information for Advertising Devices of this policy; and

(c) in accordance with the additional requirements of this policy as follows:

(i) the definition of the proposed sign and/or advertising device e.g. ‘pole sign’ etc., or a full description of the sign and/or advertising device; and

(ii) details of the event to be held to which the proposed sign and/or advertising device, if approved, would relate including the event name, the nature and details of the event, the dates that the event will be held, the event organiser and contact details (telephone, facsimile numbers and email address); and

(iii) details of the advertiser or applicant (if different to the event organiser); and

(iv) details of the sign company or installation service including the name, address and contact details (telephone, facsimile number and email address); and

(v) approximate cost of the proposed sign and/or advertising device; and

(vi) maximum and minimum luminance in candelas per metre square for an illuminated sign and the proposed duration of illumination each day for any illuminated display; and

(d) at least 30 calendar days prior to the event and/or development. 5.2 Licence Application Fees

Relevant licence application fees must be paid in accordance with the City of Bunbury’s adopted Schedule of Fees and Charges.

5.3 Limitations and Exclusions 5.3.1 This policy is primarily aimed at regulating outdoor signs and advertising devices; however,

it is not limited in its scope and it can be used to address indoor signs and advertising devices (that are visible from the street or other public place) as required.



5.3.2 This policy does not deal with -

(a) signs and advertising devices on zoned land;

(b) road signs approved by Main Roads Western Australia (MRWA) which include road directional signs and traffic signs;

(c) street parking signs, information signs and certain regulatory traffic signs installed in the local government’s road reserves in accordance with Australian Standard AS1742 and to MRWA specifications;

(d) street numbers on public and private property which is subject to Department of Land Information and Department of Fire and Emergency Services requirements;

(e) regulatory and/or statutory signs by public agencies and authorities; or

(f) any other legislative limitations of advertising devices, specifically in regard to size of signs of specific professions.

5.4 Temporary Signs and Advertising Devices

5.4.1 Subject to the provisions of Table 2: Standard Design Requirements for Signs and

Advertising Devices, which identifies signs and advertising devices that must be removed sooner, temporary signs and advertising devices are permitted to be displayed for a maximum of one month, not to be taken consecutive within any three months period, from the date the sign/advertising device is installed, unless this timeframe is formally extended by the local government. After this time the sign/advertising device must be removed by the sign owner/installer within seven (7) days.

5.4.2 Temporary signs and advertising devices for events are displayed for a maximum period of

14 days prior to the event, and must be removed by the sign owner/installer no later than one day after the event.

5.5 Greater Bunbury Region Scheme

Signs and advertising devices on land reserved under the Greater Bunbury Region Scheme (GBRS) may require the development approval of the Western Australian Planning Commission. In such cases, a separate application for development approval under the GBRS is also required to be submitted to the local government. The application for a sign licence under the City’s Local Law relating to Advertising Devices will be determined by the local government after the application for development approval under the GBRS has been determined.

Note: WAPC Development Control Policy No 5.4 Advertising on Reserved Land sets out the objectives and considerations taken into account by the Western Australian Planning Commission in determining application for signs and advertising devices on land reserved under a region scheme.

5.6 Referrals to relevant State Government agencies

5.6.1 Support from relevant state government agencies may be required prior to the

determination of an application for a sign licence under the City’s Local Law relating to Advertising Devices.



5.6.2 Applications are to be referred to the relevant agencies in writing for a period of 14 days for comments/support. Alternatively, the proponent may submit with the application written confirmation of the relevant agency’s support for the proposal.

Notes: 1. The Commissioner of Main Roads approval is required for all illuminated and non-illuminated signs and advertising devices on or in the vicinity of highways and main roads (e.g. ‘Primary Regional Roads Reserve’ and ‘Other Regional Roads Reserve’ under the Greater Bunbury Region Scheme) and illuminated signs within 50m of traffic signals.

2. The Commissioner’s authority is found in the Main Roads Act 1930 and the Main Roads (Control of Advertising) Regulations 1996. As such, MRWA has authority over signs and advertising devices that are beyond the boundaries of but are still visible from State Government controlled roads designated as motorways where such signs may create a traffic hazard.

3. While local government does not have statutory powers over highways and main roads the Commissioner will not in practice approve of any sign or advertising device unless the relevant local government has first given its approval.

5.7 Heritage Places 5.7.1 The granting of a sign licence by the local government for heritage places is to be subject to

the heritage values of the heritage place being conserved to the satisfaction of the local government.

5.7.2 Applications for signs and advertising devices may be referred to specialist heritage

advisors, State government agencies and in some cases local committees for consideration of heritage implications before the application is determined.

5.8 Content

In most cases the consideration of a sign application by the local government is not concerned with the content of signs or advertising devices. The content is however considered when classifying and assessing proposals, when determining if the proposal involves any prohibitions or restrictions (i.e. particularly in the assessment of animated or illuminated signs) and with regard to potentially offensive or discriminatory advertising material.

Note: While matters concerning the content of advertising devices are the responsibility of the Advertising Standards Board, signs and advertising devices must not contain text or images that may be considered offensive or discriminatory. Reference should be made to the Australian Association of National Advertisers Code of Ethics.

5.9 Assessing Applications 5.9.1 When assessing applications for a sign licence, the local government will consider the

impact of both the message portrayed by the sign/advertising device and the nature of sign/advertising device upon which that message is conveyed. In this regard the local government will use its discretion to define and determine the type and dimensions of the sign or advertising device in accordance with this policy.



5.9.2 The assessment of an application for a sign licence by the local government is to determine the combined total impact of the proposal, which is determined from a consideration of the following elements -

(a) the dimensions and sign face area;

(b) the type of sign or advertising device;

(c) the method of display and content of the sign or advertising device;

(d) the design, materials and construction of any structure and/or supporting structures of the sign or advertising device (e.g. poles, braces or pylons); and

(e) the position and/or placement of the sign or advertising device on land. 5.10 Measuring the Sign Face Area 5.10.1 The calculation of the sign face area for a sign is to include the whole area of a rectangle

within which an integrated sign is completely contained, as illustrated in Figure 1. Figure 1: Measuring Sign Face Areas.

5.10.2 Subject to Table 2: Standard Design Requirements for Signs and Advertising Devices, the

total sign face area may be applied to two faces of a sign where the faces are located front to back and the two surfaces of the sign are joined together across the total sign face area to form a single advertisement, as illustrated in Figure 2.



Figure 2: Double Faced Signs.

5.11 Permissible Signs and Advertising Devices

Signs and advertising devices must be for community purposes or events only. 5.12 Sponsorship 5.12.1 Sponsorship content does not exceed 20% of the total sign face area of any proposed signs

and advertising devices, except for signs and advertising devices that are not visible from the street or other public place, e.g. signs inside of playing fields, sports ovals etc.

5.12.2 Sponsorship signs and advertising devices located at sporting club facilities must not face

street boundaries and are to be oriented towards the inside of the property. 5.13 Illuminated Road Side Signs 5.13.1 Locations for illuminated road side signs are shown in Map 1: Illuminated Road Side Signs.

Additional locations may be considered subject to relevant referrals (as determined by the local government), support by relevant agencies and approval of the local government.

5.13.2 Illuminated road side signs allow for third party advertising of local businesses in a unified

style and quality of presentation to the satisfaction of the local government. 5.13.3 Development requirements for illuminated road side signs are outlined in clause 6.3 of this

policy. 5.14 Transitional Provision for Existing Signs and Advertising Devices On the date of publication of this policy, an existing sign licence is deemed to be the subject

of a valid licence. So long as the advertising device remains the same type and continues to comply with the former provisions.



6 DEVELOPMENT REQUIREMENTS FOR SIGNS AND ADVERTISING DEVICES Signs and advertising devices are to be in accordance with the general standards and requirements of this policy and the following development and design requirements.

6.1 Development Requirements 6.1.1 The amount and nature of signage is compatible with the amenity of the area. New signs

and advertising devices make a positive contribution to their setting and enhance the desired amenity of the area.

6.1.2 Signs and advertising devices are visible, simple and legible (i.e. easy to read and

understand). 6.1.3 Signs and advertising devices are located to avoid impacts from roadway, pedestrian and

bicycle pathway maintenance activities and waste vehicles and should be positioned to avoid vandalism.

6.1.4 Signs and advertising devices do not block or compromise a view of significance enjoyed

from a public premises. 6.1.5 Signs and advertising devices do not interfere with traffic (generally means not located

within 100m of a roundabout or 50m of an intersection). 6.1.6 Signs and advertising devices do not obstruct footpaths and/or thoroughfares. 6.1.7 Signs and advertising devices do not interfere with pedestrian and vehicular lines of sight. 6.1.8 Signs and advertising devices are not placed on the road shoulder. 6.1.9 Signs and advertising devices are setback a minimum of 3m from the kerb line/edge of

bitumen. 6.1.10 The placement of signs and advertising devices does not result in interference or removal of

vegetation or existing signage. 6.1.11 Any verge damage resulting from signs and advertising devices is made good after their

removal. 6.1.12 Signs or advertising devices displayed over a pedestrian pathway or cycleway have a

minimum clearance of 2.75m between the lowest part of the advertising device and the pavement.

6.1.13 Signs or advertising devices displayed over a roadway, accessway or other place where

vehicles are able to pass under have a minimum clearance of 5.4m from the surface of the road or pavement.

6.1.14 Placement of signs and advertising devices does not interfere with any underground

services (dial before you dig). 6.1.15 Temporary signs and advertising devices are not attached to existing infrastructure such as

street signs or poles.



6.1.16 The method of installation for temporary signs and advertising devices should be of a friable or frangible type only (able to be broken into smaller pieces with little effort and breaks or distorts on impact to present a minimum hazard to a vehicle).

6.1.17 Public liability insurance is the responsibility of the sign owner/installer and should be

obtained prior to installation of any sign and/or advertising device. 6.1.18 Signs and advertising devices comply with Table 2: Standard Design Requirements for Signs

and Advertising Devices of this policy. 6.2 Development Requirements for Illumination (Static) 6.2.1 The luminance of an illuminated sign or advertising device (measured in candelas per

square metre) is not to exceed the levels of adjoining zones as shown in Table 1: Maximum Luminance Levels when measured from a distance of 2m.

Note: Requirements for signs or advertising devices with non-static illumination, also called ‘Animated Signs’, are outlined in clause 6.7 of this policy.

Table 1: Maximum Luminance Levels.

Adjoining Zone(s) Maximum Permitted Luminance (candelas per metre square) measured from a distance of 2m

City Centre Zone 500 cd/m²

Shopping Centre Zone

Mixed Business Zone

Service Station Zone

Industry Zone 350 cd/m²

Development Zone (Industry)

Residential Zone 300 cd/m²

Development Zone (Residential)

Rural Zone

Special Use Zone

Place of Assembly Zone

Education Zone

6.2.2 Where an illuminated or animated sign or advertising device is visible from and is located

within 100m of residential premises or land included in the ‘Residential Zone’ or ‘Development Zone – Residential’, the sign or advertising device is to have a maximum luminance of 300 cd/m² measured from a distance of 2m.



6.2.3 Illuminated signs and advertising devices are to be designed so that the light is channelled or funnelled to ensure no light spillage onto neighbouring premises.

6.2.4 Illuminated signs and advertising devices are to be designed to make the best possible use

of the most energy efficient equipment and light sources available. 6.3 Development Requirements for Illuminated Road side Signs

Illuminated road side signs are to be -

(a) in accordance with standard design requirements of ‘pole sign’ as per Table 2: Standard Design Requirements for Signs and Advertising Devices of this policy;

(b) in accordance with maximum luminance levels as per Table 1: Maximum Luminance Levels;

(c) located in accordance with Map 1: Illuminated Road side Signs of this policy;

(d) of a high standard to the satisfaction of the local government; and

(e) limited to a 5 year temporary approval, after which time the signs shall be removed or a new application for a sign licence shall be submitted to the local government for consideration.

Note: Council reserves its right to request relocation or removal of illuminated road side signs given 3 months’ notice, where road works are required.

6.4 Design Requirements 6.4.1 Table 2: Standard Design Requirements for Signs and Advertising Devices details the

standard design requirements for each type of sign or advertising device. Table 2: Standard Design Requirements for Signs and Advertising Devices.

Definitions and Standard Design Requirements for Signs and Advertising Devices

Diagram

‘Billboard sign’ is a freestanding display surface, the width of which is greater than the height and which may be positioned on the ground or mounted on one or more vertical supports.

The maximum total sign face area is 18m² per face, for a maximum of two faces.

The maximum height above the ground is 6.5m or the height of a building in close proximity, whichever is the greater, but is not to exceed 10m. The height of a building is defined as the height of the uppermost part of the building above ground level.

Must be mounted as a freestanding structure.

Must not be located within 3.5m of a carriageway, and must not project beyond the alignment of any property boundary.

Must not be erected to expose an unsightly back view of the sign to a road or other public place.

Must not be located on a street frontage of a premises along which is located another billboard sign, billboard sign - large, ground sign, pole




Diagram

sign, pylon sign or pylon sign - large.

‘Boundary fence sign’ is an advertisement painted or otherwise affixed to a fence along the property boundary of premises.

Is a single faced sign.

The maximum sign face area of all boundary fence signs along all property boundaries is a total of 20m².

A boundary fence sign is not to be affixed to a fence unless the fence is constructed to withstand the consequent wind or other loads.

‘Election sign’ is a temporary, non-illuminated advertisement advertising a political candidate(s), a registered political party, or a campaign for a Commonwealth, State, or local government election.

The maximum sign face area is 1.2m² per face, for a maximum of two faces.

Must not be in the form of bunting and streamers.

The maximum height is 1.8m.

An election sign is to be:

displayed no earlier than six (6) weeks before the day of an election; and

removed no later than one (1) day after the day of an election.

‘Fete sign’ is a temporary, non-illuminated advertisement advertising non-profit, short-term events such as a fete, fair or festival for charitable, religious, educational, child care, sporting organisations or the like.

Fete signs are single faced signs and may include:

A banner type sign of non-rigid material suspended at both ends with a maximum single sign face area of 8.0m².

A rigid type sign which would otherwise be a pole sign, boundary fence sign or ground sign with a maximum single sign face area of 2.4m².

A vertical banner building sign or vertical banner free standing sign with a maximum single sign face area of 2.4m².

No more than one of either a banner or rigid type fete sign is to be displayed for each frontage of a site.

A fete sign is to be displayed not more than two (2) weeks prior to the event advertised and is to be removed by the end of the day following the event.




Diagram

‘Flag sign’ is a cloth or similar non-rigid fabric hung from a pole for the purpose of advertising or identifying an event such as a fete, fair or festival.

May be double faced.

The maximum single sign face area is 2.4m² per face, for a maximum of two faces.

Must be displayed less than 6.5m from the ground (measured from the top of the sign).

‘Ground sign’ is a monolithic advertisement, which in effect, sits on or rises out of the ground.

Is a single faced sign.

Must be generally displayed within a developed landscaped environment.

The maximum sign face area is 4.0 m².


Must not face adjoining premises unless the sign is a minimum of 3.0m from the property boundary of that premises, or unless the landowner of the adjoining premises consents to the sign being a lesser distance from the boundary.

Must not be displayed in a manner that results in an unsightly view of the back of the sign from a road or other public place.

Must be complementary to the design of the place to which it relates.

Not more than one ground sign is to be displayed on a premises unless the street frontage of the property exceeds 100m and any such signs are not located closer than 50m to each other.

‘Pole sign’ is a freestanding advertisement on one or more vertical supports.

No more than one pole sign per street frontage of a property.

The maximum sign face area is 2.4 m² per face.


Must not be located within 3.5m of a carriage way, and must not project beyond the alignment of any property boundary.


Must not be located on a street frontage of a premises along which is located another pole sign, billboard sign, billboard sign - large, ground sign, pylon sign or pylon sign - large.




Diagram

‘Home open directional sign’ is a non-illuminated freestanding advertisement displayed for the duration of the period over which a property is open for inspection.

Not more than four (4) signs per relevant property.

May be double faced.

The maximum sign face area is 0.25m² per face.

Must not be displayed more than one kilometre from the relevant property.

Must be freestanding and not affixed to any sign, post, power or light pole, or similar structure.

Must not be placed on roundabouts, centre isles or at traffic controlled intersections.

A home open directional sign is to be displayed a maximum of one hour before, and removed immediately after, the relevant property is open for inspection.

No home open directional sign is to obstruct the vision of a driver of a vehicle entering or leaving a public street, or to interfere with the safe and convenient passage of pedestrians.

‘Pylon sign’ is a display surface the height of which is greater than the width and which may be positioned on the ground or mounted on one or more vertical supports.

The maximum sign face area is 10m² per face, for a maximum of two faces.

The maximum height above the ground is 6.5m or the height of a building in close proximity, whichever is the greater, but is not to exceed 10m. The height of a building is defined as the height of the uppermost part of the building above ground level.

Must be mounted as a free-standing structure.

Must not be located within 3.5m of a carriageway, and must not project beyond the alignment of any property boundary.


Must not expose an unsightly back view of the sign to a road or other public place.

Must not to be located on a street frontage of a premises along which is located another pylon sign, billboard sign, billboard sign - large, ground sign, pole sign, or pylon sign - large.




Diagram

‘Road banner sign’ is a horizontal or vertical non-rigid advertisement suspended across or on the sides of a road.

Must only be displayed from the designated points of attachment in Victoria Street, Stephen Street, Blair Street and Marlston Waterfront precincts.

6.4.2 Proposed signs or advertising devices must comply with the Definitions and Standard

Design Requirements described in Table 2 above. Signs and advertising devices that cannot be reasonably found to comply with the definitions in Table 2, and are not described in Table 3: Assessment Categories for Signs and Advertising Devices, are deemed to be an ‘A’ approval category - subject to Council approval, which means -

(a) the proposal is not permitted unless Council has exercised its discretion by approving an application for a sign licence following an assessment of the proposal against the provisions of the Local Law relating to Advertising Devices and this policy;

(b) public notice of the proposal has been given in accordance with clause 6.4 of this policy; and

(b) justification is provided as part of the application for a sign licence for the proposal, addressing compliance with the Local Law relating to Advertising Devices and this policy.

6.5 Approval Categories

The approval categories used within this policy, as cross referenced in Table 3: Assessment Categories for Signs and Advertising Devices, have the following meanings -

‘S’ Means the proposal is exempt from the need for a sign licence, provided that it complies with the requirements and provisions of the Local Law relating to Advertising Devices and this policy.

‘D’ Means the proposal requires a sign licence; it is not permitted unless the local government has exercised its discretion by approving an application for a sign licence following an assessment of the proposal against the provisions of the Local Law relating to Advertising Devices and this policy.

‘A’ Means the proposal is subject to Council approval; it is not permitted unless Council has exercised its discretion by approving an application for a sign licence following an assessment of the proposal against the provisions of the Local Law relating to Advertising Devices and this policy. Public advertising of the proposal in accordance with clause 6.4 of this policy is required prior to any determination of an application.



Table 3: Assessment Categories for Signs and Advertising Devices.

Advertising Device Approval Category

Billboard sign D

Boundary fence sign S

Home open directional sign S

Election sign S

Fete sign S

Flag sign S

Ground sign S

Road banner sign S

Pole sign D

Pylon sign D

6.6 Public Advertising

Signs and advertising devices may be publicly advertised, as determined by the local government, in one or more of the following ways -

(a) by giving notice of the proposed signs and advertising devices to nearby owners and occupiers who, in the opinion of the local government, are likely to be affected by the approving of a sign licence, including a statement that submissions may be made to the local government within 14 days from the day the notice is given to the person;

(b) by publishing a notice of the proposed signs and advertising devices in a newspaper circulating in the district of the City of Bunbury including a statement that submissions may be made to the local government within 14 days from the day the notice is published;

(c) by publishing a notice of the proposed signs and advertising devices by electronic means in a form approved by the CEO including a statement that submissions may be made to the local government within 14 days from the day the notice is published.

6.7 Animated Signs and Advertising Devices (Non-static Illumination) 6.7.1 Where a sign or advertising device that is listed in Table 2: Standard Design Requirements

for Signs and Advertising Devices is proposed to be also an ‘animated sign’ using non-static illuminated displays, the local government will assess the proposal as a ‘D’ approval category for ‘S’ approval categories and an ‘A’ approval category for ‘D’ approval categories as outlined in Table 3: Assessment Categories for Signs and Advertising Devices.

6.7.2 The luminance of an animated sign or advertising device (measured in candelas per square

metre) is not to exceed the levels shown in Table 1: Maximum Luminance Levels.



6.7.3 Where an animated sign or advertising device is visible from and is located within 100m of residential premises or land included in the ‘Residential Zone’ or ‘Development Zone – Residential’, the sign or advertising device is to have a maximum luminance of 300 cd/m².

Note: An ‘animated sign’ is an advertising device with a changing display, such as flashing or chasing fibre optic light, scrolling illuminated images and any other non-static illuminated displays, other than an ‘electronic graphic display screen’ or ‘projected image sign’. An animated sign is not a 'trivision' advertisement where parallel segments rotate at intervals to change a display.



7 COMPLIANCE AND GOVERNANCE 7.1 Signs and advertising devices must be professionally made, kept clean and maintained free

of dilapidation at all times. 7.2 Where the local government deem a sign and/or advertising device has deteriorated to a

point where it conflicts with the purpose of this policy or it ceases to be effective for the purposes for which it was erected or displayed, the local government may, by written notice pursuant to division 3 of the Local Law Relating to Advertising Devices, require the advertiser to -

(a) repair, repaint or otherwise restore the sign and/or advertising device to a standard specified by the local government; or

(b) remove the sign and/or advertising device.

Documents

Appendices - City of Bunbury and Minutes...2015, are confirmed as a true and accurate record. Moved: Tracey Slattery Seconded: Kathryn Hewitt CARRIED 8 votes “for”/ nil votes “against”