Applying Military Special Operations Concepts to Grow Your Business and Career

7/30/2019 Applying Military Special Operations Concepts to Grow Your Business and Career

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Think Like a Green Beret and A Navy SEAL: Applying Military Special Operations Concepts

to Grow Your Business and Career

Chad StorlieAuthor, Iraq Combat Veteran, Business Leader

www.CombatToCorporate.com
http://www.combattocorporate.com/


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Chad Storlie Background

Military Education

Deployments

Operational Units

Outside Experience

Education

Author


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Objective for Today

What Are Military Special Operations Forces? How a Special Operator Becomes Special Five Lessons of Special Operations for Your Business

and Your Career:

1. Use of Reconnaissance2. Commanders Intent

3. War Gaming

4. P-A-C-E5. After Action Review (AAR)

Think Like a Green Beret and a Navy SEAL: Applying Military Special OperationsConcepts to Grow Your Business and Career

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What Are Military Special Operations Forces?


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Navy Special Warfare

Army Special Operations

Air Force SpecialOperations

Logistics + Other UniqueSupport Roles

Marine Corps SpecialOperations

Fewer Than 60,000 About 4% of USMilitary Special Selection,Training, Equipment

& Missions


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How a Special Operator Becomes Special

Assessment & Selection -


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Your Focus on the Value of Spec Ops for Business


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Focus on How Spec OpsLeads, Plans, Acts &Problem Solves to Benefit

Your Career & Business


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Leadership & Personal Characteristics of Spec Ops

World Class Performance. Driven to Excellence. Combined Individual & Team

Player. Focused on Improvement. Ability to Self Regulate in High

Stress Environment. A Teacher.

Humble. Focused on What You Will

Do & Not What You Did.


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How Special Operators Think for Problem Solving

Understand

Plan

Execute

Improve


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Reconnaissance

Commanders Intent War GamingP-A-C-E

After ActionReview


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Selection of Spec Ops to Business Tools for Spec Ops

Reconnaissance

Commanders Intent

War Game P-A-C-E

After Action


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Spec Ops Reconnaissance: SEALS in Afghanistan


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Reconnaissance


Reconnaissance A MissionUndertaken To Obtain InformationAbout The Activities And Resources Of An Enemy Or To Secure Environmental

Data Of An Area. A Successful Plan Must UnderstandCharacteristics of the Enemy, Terrain,

Population and Society in Order to BeSuccessful.

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Conduct a Commercial Reconnaissance Identify the Top 3-4 Issues That You Want Answered. Identify 1-2 Indicators Per Issue in a Question Format. People Schedule a Regular Time to Discuss with Sales Force, Customers,

Suppliers with Customers. Literature Read Key Industry Journals, Google News Alerts, and

Customer / Competition Web Postings.

Metrics ID Available Government and Competitive Data Sources to Track. Four Keys:

1. Communicate Results to Entire Team.

2. Combine Qualitative & Quantitative Results.3. Perform on a Regular, Scheduled Basis (Monthly, etc).

4. Ethical Collection Practices Only.


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Spec Ops Cdrs Intent: Normandy Invasion in WWII


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Commanders Intent


Question: What Does Winning &

Success Look Like? McChrystal In Inc Magazine The

Idea Of Clearly Expressing YourVision Of An End Result Is Know AsCommander's Intent.

Commander's Intent Describes HowThe Commander (Read: CEO)Envisions The Battlefield At TheConclusion Of The Mission. It ShowsWhat Success Looks Like. GEN (ret) Stanley McChrystal

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How To Use Commanders Intent Describe In Detail What Success Looks Like:

Price Revenue Customer Service Scores

Long Term Relationship Operating Efficiency Etc

Focus On The Why This Makes Sense For The Company. Emphasize What Success Looks Like And Why It MakesSense Leave The How Alone . . . For Now.


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War Gaming


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War Gaming


Question: Have You Fully

Anticipated How the CompetitionWill React When You Execute Your Plan?

War Game: An Independent Process That Matches a Draft Plan Against Anticipated Competitor and Important Stakeholder Actions

to Determine Necessary Plan Adjustments to Create the OptimumChanges of Success. The Result of a War Game Reveals Anticipated Actions of Competitors, Customers, and Suppliers Against a Draft Plan. TheBusiness Plan Should be Updated / Modified / Adapted to EnsureThat The Plan Has Its Best Chance of Success.

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How to Use Commercial War Gaming

1. Come Up With Your Best Plan.

2. ID Key Actors to Make the Plan a Success / Failure.3. Divide Your Plan Into Distinct Phases:

Contract Example: Phases: Price, Duration, Revenue, Priority,Payment Terms, Geographic Locations, Curreny, etc.

4. Conduct the War Game Identify Independent People to Play Customer, Finance, Operating,

etc. Have a Recorder / Judge. Determine What Customer, Operating, etc Will Say & Do on Your

Proposals. Record The Results. Determine an Action (s) to Counter the Negative Effect. Update Your Plan.


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Spec Ops Pace Planning: Bin Laden Raid


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PACE Plan in Business Planning

PrimaryAlternateContingency

Emergency

The Value of Career Fairs for Veterans

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Plan and CreateMultiple Optionsfor a SuccessfulBusinessVenture.

P-A-C-E Format Helps YouCreate a Robust

and Successful Plan

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After Action Review

Question: How Do We Sustain What WentWell & Improve What Did Not Go Well?Steps in the AAR:

Step 1: Establish an environment forreview and introspection.

Step 2: Provide a brief overview of whathappened and divide the operation intosegments.

Step 3: Identify strengths, weaknesses,and recommendations for improvement

in each business function. Step 4; Create an action plan for

improvement, and follow-up to ensurethat the improvements are happening.


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Use Spec Ops Principles in Career Planning

Reconnaissance

Network Commanders Intent

Describe Perfect

Position Communicate to

Family & Friends War Game

Interviews Different Industries


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P-A-C-E

Is Your Co / IndustryVulnerable?

Checkerboard CareerPlanning &Advancement

Other Firms &Industries To Go To

After Action Events Meetings, etc

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Additional Military Skills For Business & Career Use

Military Skill Commercial Business UseRehearsals Rehearse Most Important Business Activities

Intelligence Analysis Analysis of Competition

War Gaming of Military Plans War Game a Store Opening or New Idea

Planning Synchronization Matrix Synch Matrix a Business Process

Risk Management Mitigate Risks in Company Operations

Standard Operating Procedures Create an SOP for a Critical Process

Back Up Plans (P-A-C-E) Create Back Up Plans for Critical Processes

Team Leadership Help Develop Company Leaders

Crisis Management Use Rehearsals & Planning to Prevent a Crisis

The After Action Review (AAR) Use the AAR to Improve a ProcessMentoring & Coaching Mentoring

Unique Military Experiences Selective Translation Into Business


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T l d Mili Skill C U i C i i 24


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Translated Military Skills Create a Unique CompetitiveAdvantage in Business and Career Progression

Translated Military Skills in Planning, Leadership, Competitive

Analysis, Safety, Coaching, Crisis Management, EmployeeDevelopment, Teaching, Budget, Fiduciary Responsibility, And

Training That Employers Need and Cannot Easily Acquire


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www.CombatToCorporate.com


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Chad Storlie Contact Information

[email protected] www.CombatToCorporate.com


Follow Us on Twitter, Linked In, Facebook

Sign Up for the Mon th ly New s L et ter o f Mil i tary -to-B u sin ess Ski l ls

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mailto:[email protected]://www.combattocorporate.com/http://www.combattocorporate.com/mailto:[email protected]


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ResourcesThink Like a Green Beret and a Navy SEAL: Applying Military Special Operations

Concepts to Grow Your Business and Career

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Chad Storlie Article Links

(1)Inc. Magazine - http://www.inc.com/articles/201109/chad-

storlie-on-managing-with-commanders-intent.html (2) Oxford Leadership Journal -http://www.oxfordleadership.com/journal/vol2_issue1/storlie.pdf .

(3) HBR Blog - http://blogs.hbr.org/frontline-leadership/2010/10/the-value-of-military-skill-se.html (4) HBR Blog - http://blogs.hbr.org/frontline-leadership/2010/11/dont-play-golf-in-a-football-g.html

(5) McChrystal Video -http://www.inc.com/video/201111/united-states-army-general-stanley-mcchrystal-on-how-to-communicate-in-crisis.html


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CombatToCorporate.com ResourcesFree .PDF Resources on Website

8 Military Veteran Career Development Tips 10 Career Advancing Tips for Veterans in

2011 10 Step Networking Plan To Advance Your

Career 11 Career Planning Tips for Veterans Applying Military Skills for Civilian Career

Success From Combat to The Corporate

Environment How to Leverage Military Experience with

Recruiters Military-to-CEO Inspirational Career

Transition Success Stories for Veterans Moving from Can I to I Can! For Veterans in

Their Career Transition Network Strategies for Veteran Career

Success

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Think Like a Green Beret and a Navy SEAL: Applying Military Special Operations

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Applying Military Special Operations Concepts to Grow Your Business and Career