19
Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Embed Size (px)

Citation preview

Page 1: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food

o Why Artisan Foodo Artisan Food, a definitiono The Swedish modelo Turunmaa Project

Page 2: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food

o an artisan, a manually skilled worker

o a food artisan is someone who is completely and wholly integrated into the creation of their product. It follows, that artisanal products can only be made on a small scale.

o Artisan food is unique; it's defined by the fact that nothing else on earth exists that is exactly the same. Artisan food is created with love, with attention to detail, not mass produced on factory lines with only quantity in mind rather than quality." http://technorati.com/lifestyle/article/what-is-artisan-food-anyway/

Page 3: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food

- We have lost the tradition of Artisan Food processing in Finland

- Local food is trendy

- People are looking for local specialities

- A possibility for small scale entrepreneurship

Page 4: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food

Page 5: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

eldrimner is a national centre for artisan food processing . They provide expertise, support and inspiration to artisan food producers all over Sweden, both in the start-up phase and also in the further development of their companies. Eldrimner helps entrepreneurs through advisory services, seminars, study visits, development work and the exchange of ideas and experience. Their goal is that artisan food processing should flourish. The entrepreneurs also participate in planning Eldrimner’s work.

Page 6: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

artisan food processinginvolves the careful processing of principally local ingredients, often on the producer’s farm. Natural processes and handicraft are employed throughout the entire production process. Artisan food processing results in unique products with a flavour, quality and character that cannot be achieved through an industrial process.

Page 7: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

eldrimner’s principal objectivesEldrimner aims to develop rural areas by

• contributing to the establishment of new enterprises

in the artisan food processing sector

• supporting and assisting artisan food companies to

develop and, if they wish to, to expand

• developing and maintaining artisan food processing

target group

established entrepreneurs, prospective entrepreneurs and others interested in small-scale artisan food processing

Page 8: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

an important resource for Eldrimner

advisory service ”artisan food producer to artisan food producer”

experienced entrepreneurs ~ experts

Page 9: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Eldrimner provides expertise and facilitates an exchange of ideas and experience through an advisory services, information and network-building.

With 15 years of experience as a regional centre, Eldrimner provides support to established entrepreneurs and prospective entrepreneurs.

accessible to everyone in Sweden!

Page 10: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

business development

seek expertise wherever it is to be found

artisan food seminars• handicraft

• applied knowledge

• process for development and learning

Page 11: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

small-scale artisan food processing

• based on your own business concept

• learning – a combination of theory, practise and intuition

Education for newly started

authenticity - skill - passionate enthusiasm

Page 12: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

• Inspiration• Expertise• Study tours

Co-operation with Europe

study visits

Page 13: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

eldrimner’s news-sheet

published 4 times per year

Page 14: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Taste Delights

Sweden’s artisan food

Page 15: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

food tasting fair – a culinary experienceSmaklust

2007 and 2009, in Stockholm

Page 16: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

expertiseexpertise netw

or

netw

or

kk

developmendevelopmentt

meeti

ng

m

eeti

ng

p

lace

pla

ce

Page 17: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan FoodTurunmaa Project

o Starting with a one year ”test period”

o Activation, networks, education, marketing

o Focus on fruit and berry processing

o Directed by an artisan council

o Creating a concept for Artisan Food

Page 18: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food Turunmaa Project

o In cooperation with our neighbouring region

o In cooperation with the Centre for Lifelong Learning

o In cooperation with regional food projects

o Project budget 75 000 €

o Aiming for a larger follow-up project

Page 19: Artisan Food o Why Artisan Food o Artisan Food, a definition o The Swedish model o Turunmaa Project

Artisan Food