Advertising and marketing opportunites

asia researcnews 200A R e s e a r c h S E A p u b l i c a t i o n t o h i g h l i g h t r e s e a r c h i n A s i

The brightest light on the planet...Seeking the essence of Islam...

Stem cells: the brain game...Climate change in Southeast Asia...Challenging the "Out of Africa" theory.

asia researchnews 2010A R e s e a r c h S E A p u b l i c a t i o n t o h i g h l i g h t r e s e a r c h i n A s i a

Next-Generation Supercomputer...

Lifestyle China...

Emerging infectious diseases...

Reducing pollution in Jakarta slums...

The origin of language...

asia researchnews 2011A R e s e a r c h S E A p u b l i c a t i o n t o h i g h l i g h t r e s e a r c h

i n A s i a

A R e s e a r c h S E A p u b l i c a t i o n t o h i g h l i g h t r e s e a r c h i n A s i a

NANOBIOTECH

Probe that reads

nerve responses

LIGHT SPEED

Devising faster

and more compact

computers

IN SEARCH OF JOBS

P i nd pifalls in way of

PALAWAN PREDATOR

When tigers roamed

the Philippines

EYE-OPENER

Shaping retinas

from stem cells

About Us

Asia Research News is a magazine publishedby ResearchSEA Limited. Along with our onlineservices, we help connect exciting groundbreaking research in universities and researchinstitutions in Asia with the global media.

Over the years, we have built close links with theresearch industry in Asia, journalists reportingon research, funding bodies supportingresearch and policy makers affecting research.

Our high ranking website has received over 1.8 million page views and Asia Research Newsmagazine is read by key players in Asia’sresearch industry including Vice Chancellors,research team leaders and funding bodies.

In the following pages you will find out moreabout our information channels and how youcan tap into these to realise a successfulmarketing campaign and grow your business.

At ResearchSEA we know that partnership isthe key to achieving these goals.

I am looking forward to working with you.

Maggie Pokar

Dr Magdeline PokarManaging Director and Founder of ResearchSEA

About Us Magazine Advertising Online Advertising Marketing

• Websites with over 1.8million page views to date

• 1000 visitors daily

• Used by 1000 journalists reporting about R&D

• 15 000 hard copies of magazine

• Hundreds of institutionsand universitiesprovidinginformation onlatest researchfindings

Why ResearchSEA? Top five reasons at a glance

About Us Magazine Advertising Online Advertising Marketing

1. Your target audienceResearchSEA provides you with theopportunity to increase your company’svisibility and brand awareness to decisionmakers and key researchers in Asia’sresearch industry.

• Asia Research News magazine is sent to decision makers in the R&D industry

• Our websites received 350 000 page views in2011 and visitors from 190 countries

• ResearchSEA’s press release service is usedby over 1000 journalists reporting on R&D

2. Trust and engagementYour target audience trusts and engages withResearchSEA on a daily basis. To researchersand journalists, ResearchSEA is a one stopportal by for news direct from the universitiesand research insitutions. Asia Research Newsprint magazine is sent out to Vice-Chancellors, research programme leaders,funders and government officials – decisionmakers who like to informed and stay onestep ahead.

3. Global Reach - Internationalaudience, new marketsWith worldwide readership, the reach of youradvertising campaign is truly global.ResearchSEA can expand your geographicreach to connect you with new customersacross multiple industries.

4. Five channels, one purposeResearchSEA allows you to set up anintegrated marketing campaign across fivechannels for maximum impact.

• Asia Research News magazine(print and PDF)

• Asia Research News online edition(www.asiaresearchnews.com)

• ResearchSEA press release distribution(www.researchsea.com)

• Social Media Networks

• Media Workshops for Researchers andPress Officers

5. Knowing the playersWe know who-is-who in the universities andresearch sector in Asia and we make surethat you will benefit from that knowledge.

350,000

300,000

250,000

200,000

150,000

100,000

50,000

02006 2007 2008

2006 - 2011

Page Views

2009 2010 2011

7.87% 8.71%

17.21%

23.6%28.76%

6.24%6 24%

2.89%2.89%

2.65%2.65%

2.08%

United States

% Visits

Malaysia

India

United Kingdom

Philippines

Canada

Australia

Japan

Other

Age range

Male visits % Female visits %

0-17

2.5% 3.2%

23.5%

35.2% 34.1%31.3% 29.7%

24.9%

10.2%

5.3%

18-24 25-34 35-54 55+

Data from 2006-2011

Data from 2006 – 2011

Data from 2011 only

“ ResearchSEA is helping to breakdown communications barriers andshowcase research from Asia to therest of the world's media.” Nature

“We share your view on thesignificance of international mediaupon the profile of the universityand highly value the efforts ofResearchSEA in promoting Asianresearch and experts to themainstream media. ”President, Hanoi University of Technology

“The research news is veryinteresting and informative.”

UNEP Asia Pacific

Asia Research News - Print versionAsia Research News is widely read by keydecision makers in universities, researchinstitutions, companies, funding bodies andother organisations interested in research inAsia. It is also popular with journalists andstudents who are able to gain an overview ofcurrent, cutting edge research.

If you are seeking to promote yourinstitution, conference, product or service tokey decision makers, researchers, studentsor journalists in Asia - Asia Research Newsis for you.

Advertising rates

Quarter page GBP 750

Half page GBP 1200

Full page GBP 2000

Inner front page GBP 3000

Inner back page GBP 2500

Back page GBP 3800

Advertorial* GBP 2500 - 4500 * (includes interviews and write-up by ResearchSEA writers)

Quarterpage

Half page Full page

Examples of previous quarter and full page advertisements with and without bleed.

Magazine advertising Asia Research News

Magazine Advertising Online Advertising Marketing

“ The featured research articles are indeed cutting-edge and informative.We admire your initiative to assist research organisations in Asia in raisingawareness of their research and expertise to the international media and global community.”

Department of Science and Technology, Philippines

“The magazine looks fabulous – highquality print material, excellent layout,and very informative news articleshighlighting research of variousinstitutions in Asia.” Senior Officer, International Affairs Division,National Institute of Advanced Industrial Scienceand Technology, Japan

ResearchSEA -WebsiteResearchSEA has a very high onlinepresence through our press releasedistribution service, and social medianetworks. With page views of over 1.8million from visitors around the world, yourmessage is assured of a global reach.

Advertising rates

Banner GBP 150 a month

Right hand side box GBP 75 a month

(All spaces are available on over 5000 pages our pressrelease distribution website www.researchsea.com)

Media WorkshopsResearchSEA runs Media Workshops forresearchers in universities and researchinstitutions in Asia. Corporate sponsorship ofthese workshops enables your brand to be seenby these top researchers.

Please contact us for more information.

Banner 468 pixels x 60 pixels

Side Box136 pixels x 200 pixels

Banner

Examples of previous banners(Actual size)

Online advertising ResearchSEA website

Media Workshops

SideBox

Online Advertising Marketing

AP-IRC 2012The Asia-Pacific Interdisciplinary Research Conference 15-16 November 2012

Tailor made or off the shelf? Some (wo)men maintain that a suit has tobe tailor made to truly fit properly, butsuits aren’t advertisements. You may wellfind that one of the services listed abovefits you perfectly, but if not, we’d bedelighted to put together a bespokepackage.

We have close contacts with journalistsreporting about research and otherindustries, in many different countries.Along with our close links with theresearch industry, we can get yourmessage to your target market.

From R&D press release writing to liaisingwith specialist media and targetedadvertising or advertorial, ResearchSEAcan make use of its deep reach into theindustry to raise the profile of yourcompany.

The only thing that counts is that itsuits your needsHere are three high-level objectives thatResearchSEA can help you with:

• New leads

New markets - Our channels can helpyou add research institutes,universities, students or scientists toyour customers

New geographical area -ResearchSEA has a global audiencewith a strong base in Asia and theUSA. We can help you win a marketshare in new countries.

New product launch - Our websitesand magazine provide a flexible, R&Dbased medium to promote your newproduct to a global market.

• Increase visibility across the buyingcycle

Your advertisement will get theexposure that it needs amongst yourprospects. It may well be the triggerfor high profile decision makers to findout about the advantages of yourproducts and provide them with timelyinformation.

• Create conversation and engagementwith existing customers

Communication is an essential part ofany relationship. Often B2Brelationships are marriages ofconvenience, so bringing in a bit of loveand passion can be a good thingAdvertising in the magazine or on thewebsite allows your customers toreconnect with you.

Marketing Contact

Marketing

ResearchSEA - Asia Research News

13 Sterndale Close Girton Cambridge CB3 0PR United Kingdom

Tel: +44 (0)1223 27622Fax: +44 (0)8706 220887 Email: info@researchsea.com Web: www.researchsea.comWeb: www.asiaresearchnews.com

“I welcome the great idea toinform the public what is going on in the field of research andcooperation among Asiancountries and between Asia and its other partners.”

Ambassador of the Embassy of thePhilippines, Germany

“It is a worthy magazine coveringall fields in science and technologyaround Asia. ”

National Science and TechnologyDevelopment Agency Library, Thailand

“I believe this magazine would be very useful, inspiring and will motivate us to develop ourinstitution, especially throughmore research activities and todevelop new and innovativeprograms.” Vice Rector, Universitas

Airlangga, Indonesia

“Congratulations to you forbringing out such a strikingmagazine. It is indeed informative,captivating and of courseoutstanding. Well done! ”

Executive Editor, Pertanika Journals, Universiti Putra Malaysia