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design thinking
HASSO PLATTNER Institute of Design at Stanford
ALA Leadership Lab#2
EMPATHIZE
DEFINE PROTOTYPE
IDEATE
TEST
1 2
3 4
5 6 7
8
9
How to Interview
Interview tips Encourage stories
Don’t suggest answers
Silence is OK
Look for inconsistencies
Look for nonverbal cues
empathy map
say think
feel do
Problem Statement
USER needs to
USER’S NEED because
SURPRISING INSIGHT
one conversation at a time go for quantity headline! build on the ideas of others
encourage wild ideas be visual stay on topic defer judgment
EMPA THIZE
DEFINE PROTOTYPE
IDEATE
TEST
the best way to get a good idea is to get a lot of ideas. — linus pauling, nobel prize chemist EMPA
THIZE DEFINE PROTO
TYPE
IDEATE
TEST
prototype: fail early and often
EMPA THIZE
DEFINE PROTOTYPE
IDEATE
TEST
prototype rules 3Rs
EMPA THIZE
DEFINE PROTOTYPE
IDEATE
TEST
rough
rapid right
what’s the point?
iteration
EMPA THIZE
DEFINE PROTO
TYPE
IDEATE
TEST
Teamwork
HASSO PLATTNER Institute of Design at Stanford
ALA Leadership Lab#2
Key take-away (Desert Survival)
• Align your goal and strategy before jumping into detail
• Team decision takes times, but usually resulting in better decision.
• Discover experts in your team (but don’t rely solely on them)
How to Give Feedback
• I Like/ I Wish
• Focus on Behavior, not Intention!
• Specific
• Concise • “ When you do ………., I feel ………….. Maybe
you can try ……..”
How to Receive Feedback
• Listen Listen Listen!
• Let your partner finish. Don’t interrupt.
• Take note
• Repeat what your partner had said to confirm understanding
• Clarify what you’re unclear about
• Don’t excuse yourself. Ask “How can I do better?”
Key take-away (drawing)
• Leaders should be able to manage people in various dimensions e.g up, down and peers,
• Communication is very critical for team success. Most people know why but don’t know how.
• Listening skills minimize conflicts when everybody wants to share opinions
• Again, be self-aware of the impact you have on others.
• Receive feedback often!
Key take-away (Network)
• Don’t underestimate the power of network
• Look for opportunities to help others
• Ask for help!
• Don’t forget your “thank you” note
“… it’s not only “what” you know, it’s “who” you know…”
--Francis Flynn, Stanford--
Lesson # 2: Identify the “marshmallow”
Lesson # 1: Prototyping matters
Key take-away (Marshmallow)
Public Speaking
HASSO PLATTNER Institute of Design at Stanford
ALA Leadership Lab#2
Delivery
Gesture Eye Contact
Voice
8 Pitching / Presentation tips 1 Know your audience 2 Start strong
3 4 Use FUBO: First/ Unique/ Best/ Only
Be interactive
5 6 Tell stories / Be visual
7 8 Try Rule of 3 Remember to close
Use effective body language