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8/12/2019 Assignment BFT507-Leadership & Strategic Human Resource
1/16
UNIVERSITY OF MALAYSIA PERLIS
- BFT507-Leadership & Srae!i" #$%a Res'$r"e(
T'i)'e Paper i The U*S*A- +ase S$d,
Prepared By:
Zakarya Ameen
Muzaphar Noman Abdulrahman
Prepared For:
Prof. Madya Dr. Salmiah Mohamed Amin
March, !"#
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Executive summary
The purpose of this case is to investigate how a non-American company Toivonen! has
a"apte" to the #$S$ environment$ %t assesses the ro&e of the parent company cu&ture in the
"ay-to-"ay operations of the American su'si"iary$ Since the "ifferent 'usiness cu&ture
create" the "ifferent 'usiness concepts( management structures an" HR po&icies an"
practices with each country$ The case pro'&em is the Toivonen form the Finnish company
operation with the American su'si"iary company in mu&ticu&tura& 'ac)groun"$ An" how
nationa& cu&ture can inf&uence corporate cu&ture an" human resource po&icies an"
practices$ %&&ustrate the "ifferences an" simi&arities 'etween American an" Finnish cu&ture
using the "imensions of power "istance( uncertainty avoi"ance( in"ivi"ua&ism an"
mascu&inity$
*
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Answers to the Case Questions:
1. A ma+or issue in the case is the possi'i&ity of Toivonen "ispersing its corporate
cu&ture to &oca& su'si"iaries in the #$S$ %f you are the ,roup Human Resource
anager from Toivonen( Fin&an"( how wou&" you "eve&op your HR action p&an.
First of a&&( 'efore starting up "eve&oping the action p&an( we shou&" ana&ysis the current
situations of HR po&icies for 'oth of Toivonen as a corporate cu&ture foreign company
an" Tree&in as a &oca& su'si"iary as shown in the ta'&e 'e&ow/
Table 1: Human Resource Policies
Toivonen Treelin Long-Term mp&oyment
re&ationships
1n&ine training programs 2
mp&oyees Assistant 3rograms$
un&imite" sic) time
wor) group hiring
mpowerment4se&f-"irecte"
ommunication too&s(
entra&i6e" compensation an" no
performance appraisa&s
3ay an" 'onuses 'ase" on
performance appraisa&s
mphasis on p&ant pro"uction
F&at organi6ation sty&e
Bottom Line/ ant %n"epen"ent
"ecision ma)ing 'ase" primari&y on'u"get$
Therefore( we can easi&y foun" that there are a potentia& pro'&ems resu&ting from "ifferent
HR po&icies as state" in the case which we can summari6e them into/
Long-Term mp&oyee Benefits vs$ Bu"get an" 3ro"uction mphasis
entra&i6e" ompensation vs$ 3erformance Appraisa& ompensation
mp&oyee areer A"vancement vs$ Stagnant mp&oyee 3ositiona& ovement
omp&e8 1rgani6ation vs$ F&at 1rgani6ation
orporate Structure vs$ 9ee" for %n"epen"ent :ecision-a)ing
;
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However( in case % wou&" 'e the ,roup Human resource manager from Toivonen(
Fin&an" % wou&" ma)e sure to carry out the fo&&owing steps an" action p&an/
Table 2: HR Action Plan
Objective Action plan
To %ntro"uce strong commitment to
maintain &ong-term emp&oyment
re&ationship$
Su'stantia& changes to HR 3o&icy$
To focus on group &eve& outcomes than
in"ivi"ua& outcomes$
Finnish cu&ture strong&y app&ie"
To ensure goo" communication on the
teams an" 'etween &eve&s in mi&&s$
or) structure change" to se&f-
"irecte" teams
To imp&ement a se&f-"irecte" wor) teams$
Therefore( most performance pro'&ems
can 'e han"&e" at the team &eve&$
&iminate" the performance
appraisa&s$
To %mp&ement training an" "eve&opment
programs that wou&" provi"e" a&& of a
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as a &oca& su'si"iary as "escri'e" in the fo&&owing ta'&e/
Table ': Comparison between inlan" an" #.$ base" on Ho%ste"e Cultural &imension
Indexes U.S. Finlan
d
Diff (U-F) Observations
Power Distance >0 ;; 7Sma&&est in"e8 "ifference!Finish firms prefer f&atter
organi6ations an" sma&&er wage
"ifferentia&s than American firms
Individualism ?@ ; *
High :ifference!
Finish firms are more &i)e&y tofocus on the co&&ective than
American firms$ Thus( wor) wi&&
ten" to 'e organi6e" 'y groups an"'onuses "e&ivere" on group
performance
Masculinity * * ;
Highest :ifference!
Finish firms an" &ea"ers! wi&&&i)e&y 'e more concerne" with
emp&oyeesC we&&'eing an" socia&
responsi'i&ity than their American
counterparts
UncertaintyAvoidance
> 5? -@;The "ifference may &ea" to Finish
firms to have HR po&icies that see)
sta'i&ity( security where ru&es are
more c&ear&y esta'&ishe"
Pragmatism 26 38 -12
Te di!!erence may lead to "inis!irms to !ocus more on acieving
#uic$ results and ave strong
concern wit esta%lising tea%solute management rules to save
!or te !uture&
Indulgence 68 '( 11
)*mall inde+ di!!erence,
"inis !irms ave lesser willingnessto realise teir imulses and desires
tan American !irms&
'. va&uate the changes in human resource po&icies an" practices i&&iam shou&"
anticipate coming from ToivonenCs purchase of Tree&in. %f you are i&&iam( what
proactive measures wou&" you ta)e.
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The changes in human resource po&icies an" practices i&&iam shou&" anticipate coming
from ToivonenCs purchase of Tree&in cou&" 'e the fo&&owing/
Su'stantia& changes to HR 3o&icy wi&& 'e app&ie" to 'efit with Toivonen wor)ing
cu&ture$
ToivonenCs cu&ture wi&& 'e strong&y app&ie" as a corporate cu&ture foreign
company in Tree&in as a &oca& su'si"iary$
or) structure change" to se&f-"irecte" teams to accompany ToivonenCs wor)
structure$
3erformance appraisa&s wi&& 'e e&iminate" since emp&oyees wi&& 'e wor)ing in
se&fD "irecte" teams
There wi&& 'e more focus on emp&oyee nee"s as emp&oyeeCs career a"vancement$
F&at organi6ation structure wi&& possi'&y remain
ToivonenCs sa&ary po&icies especia&&y ratio 'etween highest an" &owest
emp&oyees! might 'e a competitive "isa"vantage for Tree&in$
#n&imite" sic) time wi&& 'e app&ie"( to &owere" the a'senteeism rates an" sic)
time ta)en off 'y emp&oyees overa&&$
However( 'e&ow are some of the proactive measures that % wou&" ta)e if % were Scott
i&&iam/
1ffer pre&iminary ana&yses 2 perhaps! recommen"ations to ToivonenCs HR$
1ffer review history of Tree&in specia& emphasis on HR po&icies an" how they fit
with strategic p&ans of the previous owner 2 the )ey success factors of the paper
in"ustry in the #$S$!$
1ffer a pre&iminary assessment of the potentia& cha&&enges that cou&" emerge as
Toivonen starts ta)ing over the operations of Tree&in specia& emphasis on HR this
7
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shou&" 'e the starting point for a Ecu&tura& fitC stu"y4assessment to 'e "eve&ope" in
the short-term!$
3repare a potentia& pre&iminary HR action p&an to 'e a"+uste" accor"ing to the
new changing po&ices$
(. LetCs change this case into another scenario$ Toivonen is 'uying Aisa 3u&p 2
3aper( an esta'&ishe" %n"onesian paper company owen" 'y )a T+ipta wi"+a+a
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c&ose&y &in)e" to SuhartoCs fami&y!$ i&& the a'ove imp&ications action p&an an"
contingencies "iffer. 8p&ain these factors in "etai&s$
%f the scenario change" to the Finish Toivonen ac
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@0
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i!ure 2: inlan" vs. )n"onesian cultural "imensions
Accor"ing to Hofste"e cu&tura& "imension theory there were "ifferences on cu&tura&
"imensions in 'oth Toivonen as a corporate cu&ture foreign company an" Aisa 3u&p 2
3aper as a &oca& su'si"iary as shown in the fo&&owing ta'&e/
Table (: Comparison between inlan" an" )n"onesia base" on Ho%ste"e Cultural &imension
Therefore( four ma+or issues shou&" 'e ta)en into consi"eration when "esigning HR
action an" contingency p&ans for Toivonen to "isperse its corporate cu&ture to &oca&
su'si"iaries in %n"onesia $ The first issue is re&ate" to the "imensions of 3ower :istance $
%n"onesia scores higher than the #S an" Fin&an" on this "imension score of 7! $ Hence
@@
Indexes Indonesia
Finland
Diff
(I-F)
Observations
Power Distance 7 ;; >5 Highest :ifference!
Finish firms prefer f&atter
organi6ations an" sma&&er wage
"ifferentia&s than %n"onesian firms
Individualism @> ; ->? %n"onesian firms are more &i)e&y tofocus on the co&&ective than Finish
firms$ Thus( wor) wi&& ten" to 'e
organi6e" 'y groups an" 'onuses"e&ivere" on group performance
Masculinity > * * High :ifference
Finish firms an" &ea"ers! wi&& &i)e&y
'e more concerne" with emp&oyeesC
we&&'eing an" socia& responsi'i&itythan their %n"onesian counterparts
UncertaintyAvoidance
> 5? -@@ The "ifference may &ea" to Finish
firms to have HR po&icies that see)
sta'i&ity( security where ru&es aremore c&ear&y esta'&ishe"
Pragmatism * ; *>
The "ifference may &ea" to Finish
firms to focus &ess on achieving
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Toivonen shou&" "eve&op its p&ans to tune with characterises of the %n"onesian high
power "istance sty&e which tota&&y contra"icte" to its &ow power "istance sty&e$ Toivonen
shou&" try to a"opt to the fact that %n"onesians emp&oyees are e8pect to 'e to&" what to "o
an" when( as we&& as the communication is in"irect an" negative fee"'ac) hi""en$
The secon" issue is re&ate" to the "imensions of %n"ivi"ua&ism( The fun"amenta& issue
a""resse" 'y this "imension is the "egree of inter"epen"ence a society maintains among
its mem'ers$ %t has to "o with whether peop&eGs se&f-image is "efine" in terms of %I or
eI$ %n %n"ivi"ua&ist societies &i)e peop&e are suppose" to &oo) after themse&ves an"
their "irect fami&y on&y$ %n co&&ectivist societies peop&e 'e&ong to Ein groupsC that ta)e
care of them in e8change for &oya&ty$ %n"onesia scores &ower than the #S an" Fin&an" on
this "imension score of @>!$ Thus %n"onesia seems to a co&&ectivist society whi&e Finish
an" the #S seem to have a %n"ivi"ua&istic society$ Hence Toivonen shou&" "eve&op its
p&ans to re"uce the friction with characterises of the co&&ectivist %n"onesian cu&ture which
tota&&y contra"icte" to its %n"ivi"ua&istic cu&ture$
The thir" issue is re&ate" to the "imensions of 3ragmatism J This "imension "escri'es
how peop&e in the past as we&& as to"ay re&ate to the fact that so much that happens aroun"
us cannot 'e e8p&aine"$ %n"onesia scores higher than the #S an" Fin&an" on this
"imension score of *!$ Thus %n"onesia seems to have more pragmatic orientation
society whi&e the #S an" Fin&an" seem to have a normative society orientation $ %n
societies with a normative orientation( most peop&e have a strong "esire to e8p&ain as
much as possi'&e$ %n societies with a pragmatic orientation( most peop&e "onCt have a
nee" to e8p&ain everything( as they 'e&ieve that it is impossi'&e to fu&&y un"erstan" the
comp&e8ity of &ife$ The cha&&enge is not to )now the truth 'ut to &ive a virtuous &ife$
Hence Toivonen shou&" "eve&op its p&ans to tune with characterises of the pragmatic
%n"onesian cu&ture$
The &ast issue is re&ate" to the "imensions of %n"u&gence( this "imension is "efine" as the
e8tent to which peop&e try to contro& their "esires an" impu&ses$ 'ase" on the way they
were raise"$ Re&ative&y wea) contro& is ca&&e" in"u&genceI an" re&ative&y strong contro&
is ca&&e" restraintI$ u&tures can( therefore( 'e "escri'e" as in"u&gent or restraint$
@*
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%n"onesia scores &ower than the #S an" Fin&an" on this "imension score of ;!$ Thus
%n"onesia seems to have a restraine" society whi&e the #S an" Fin&an" seem to have a
%n"u&gence society $ Hence Toivonen shou&" "eve&op its p&ans to tune with characterises
of the restraine" %n"onesian cu&ture which is tota&&y contracte" to its %n"u&gence cu&ture$
Re%erence:
http/44pre6i$com4o'@'f&
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Appen"i*
Hofste"eCs :imension of u&ture Sca&es 'y ountry
Countr+Power
&istance)n"ivi"ualism ,asculinit+
#ncertaint+
Avoi"ance
-on! Term
Orientation
Ara' or&" 0 ; 5*
Argentina >? > 5
Austra&ia ; ?0 @ 5@ ;@
Austria @@ 55 7? 70
Be&gium 5 75 5> ?>
Bra6i& ? ; >? 7 5
ana"a ;? 0 5* > *;
hi&e ; *; *
hina 0 @5 55 >0 @@>
o&om'ia 7 @; > 0
osta Rica ;5 @5 *@
6ech Repu'&ic ;5 0 >5 0
:enmar) @ 7> @ *;
ast Africa > *7 >@ 5* *5
cua"or 7 ; 7
& Sa&va"or @? >0 ?>Fin&an" ;; ; * 5?
France 7@ >;
,ermany ;5 7 5 ;@
,reece 0 ;5 57 @@*
@>
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,uatema&a ?5 ;7 @0@
Hong Mong *5 57 *? ?
Hungary >5 55 7? ; 50
%n"ia 77 > 5 >0 @
%n"onesia 7 @> > >
%ran 5 >@ >; 5?
%re&an" * 70 ;5
%srae& @; 5> >7 @
%ta&y 50 7 70 75
Namaica >5 ;? @;
Napan 5> > ?5 ?* 0
a&aysia @0> * 50 ;
e8ico @ ;0 ? *
9ether&an"s ; 0 @> 5; >>
9ew Oea&an" ** 7? 5 >? ;0
9orway ;@ ? 50
3a)istan 55 @> 50 70 0
3anama ?5 @@ >>
3eru > @ >* 73hi&ippines ?> ;* > >> @?
3o&an" 55 0 5 7 ;7
3ortuga& ; *7 ;@ @0>
Singapore 7> *0 > >
South Africa >? 5 ; >?
South Morea 0 @ ;? 5 75
Spain 57 5@ >*
Swe"en ;@ 7@ 5 *? ;;
Swit6er&an" ;> 70 5
Taiwan 5 @7 >5 ? 7
Thai&an" > *0 ;> > 5
Tur)ey ;7 >5 5
@5
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#nite" Ming"om ;5 ? ;5 *5
#nite" States >0 ?@ * > *?
#ruguay @ ; ; @00
Pene6ue&a @ @* 7; 7
est Africa 77 *0 > 5> @
@
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