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CASE STUDY
2
ServicesO�ered
Website Design& Maintenance
Social MediaManagement
Tra�c Analysis
LeadGeneration
Web Hosting
Adwords
A Case Study Presented by DriveIT Digital©
Initiation PhaseTo increase their presence on social media platforms, we always stay connected with their existing & prospective buyers of the services by making them aware about the new projects in Dubai.
Website Management,Website HostingTo keep the payment plans and projects updated, to deal with bugs if any and maintain the ongoing work on the website.
Domain Emails ManagementTo manage the business emails thatinclude many online resources to helpin setting your account.
hostinghosting
3A Case Study Presented by DriveIT Digital©
Challenges
4
Low Impressions Rate(low visitbility) on Ads.
Ads were not getting approved,also the ad account was blocked
High CPC (cost per click), CPA(cost per acquisition: this means costper lead), leads flow was not good.
Right keywords were not targeted forgoogle search ad and they were notworking on google Display ad.
Right budget was not set for thecampaigns so cost per lead wasvery high.
A Case Study Presented by DriveIT Digital©
Roadmap to Availingmore leads at less cost
5
Optimizing the Daily Budget
Attractive Images Designs
Relevant Keywords Targeting to Lessen CPC
Creating New Ads & Targeting Niche Audience
Landing Page Optimization
Facebook Ads
Facebook Ads
Search
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What’s on your mind?
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11 min See more
Stories
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A Case Study Presented by DriveIT Digital©
Strategy Behind It
6
We performed an initial site audit to understand the issues with the website, Google Ads & social media
Figured out errors in websites &
resolved for Wavez Residence and Larosa project.
Extensive research on keyword
phrases, identified and analyzed
popular keywords for your website
that are most relevant to your specific
market demographics that could drive
targeted tra�c through Google Ads.
Social media optimization and run the campaigns in a way that Ad would be shown to only those who are interested in buying the Apartments or Townhouses.
A Case Study Presented by DriveIT Digital©
A Few of Our Social Media Designs
7A Case Study Presented by DriveIT Digital©
A Few of Our Social Media Designs Contd....
8A Case Study Presented by DriveIT Digital©
A Case Study Presented by DriveIT Digital©
Results
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The DriveIT Di�erence…
Google Search ad: worked on more than 100 keywords and getting 5 -6 leads per day in just AED 100.
Best Recorded *CPC: AED 2.41 (even though competitors spending 15.00 regularly).
Best Recorded *CPA: AED 20 (even though competitors spending 70 - 90 regularly).
Improved *CTR up to 82%
*CPC: Cost Per Click *CPA: Cost Per Acquisition (Per Lead) CTR: Click Through Rate
A Case Study Presented by DriveIT Digital©
Social Media
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Improved number of Leads in a day.
Improved cost per Lead from AED 90 to AED 30
Got 157,323 impressions on the Ads and 77 leads.
Maximized the Leads at the best cost possible.. as low as AED 30 (while we started at AED 90)
THANK
YOU
[email protected] +65 31384046
If you have any questions or would like us to create a success storyfor your company, feel free to contact us at:
