Bridging the gap

between health

and beauty.

Franchise Opportunity

This advertisement is not an offering. An offering

can only be made by a prospectus filed first with

the Department of Law of the State of New York

and/or respective filing states. Such filing does

not constitute approval by the Department of

Law or any other state agency.

Atir Enterprises, Inc.

1303 Jamestown Road

Unit 101

Williamsburg, VA 23185

Phone: 757-258-0696

Fax: 757-258-8999

info@atirenterprises.com

www.atirenterprises.com

Atirn at u r a l nail care clinic TM

Atirn at u r a l nail care clinic TM

Atirn at u r a l nail care clinic TM

Our own

4-Part Program

that revolutionizes

nail and hand care

treatment.

Bridging the gap between health and beauty.

Welcome to Atir Natural Nail Clinic!I am pleased to present you with a great opportunity — not just to own your own business, but to revolutionize nail and hand care for clients in your community.

I began wearing acrylic nails in 1982 and wore them for over six years. Over time, I found that my natural nails were damaged and had seriously deteriorated. In desperation, I sought professional help but to my disappointment all the nail care industry had to offer was more cover-ups and not a maintenance-cure. Manicures were simply viewed as a pamper session, or worse, used to hide underlying nail problems that needed to be cared for. What if we only washed our hair or brushed our teeth on special occasions? We have daily care regimens for other parts of our body, so why was it acceptable to not be concerned with those parts of our body that are used most often?

I began my own research studying the anatomy of the nail and the healthiest way to address my own nail care problems. I discovered a lot of marketed products that promised stronger, healthier nails but none of them delivered significant results and ultimately, I learned that a balanced diet and proper skin conditioning are the true keys to healthy hands and nails. I learned to bridge the gap between health and beauty. In addition, I fine-tuned different techniques that aided in my rehabilitation process creating what is now Atir Natural Nail Care Clinic’s own 4-Part Program.

I opened my first natural nail care clinic in Roanoke, Virginia in 1989 and right away the concept caught on. My clientele was increasing rapidly and so was the demand for more natural nail care clinics. After 11 years of owning and operating my own clinic, I knew it was time to share my knowledge and the joy that the business had brought to my own life and the lives of my loyal customers. We have been consultants and trainers for dozens of operating clinics that are challenging the nail care industry to provide higher standards of operation.

Now, I am pleased to offer Atir Natural Nail Care Clinic franchises to qualified individuals. I’ll help you get started and give you the toolsdesigned to keep your business running smoothly. By using a combination of the finest skin and nail products available in the world and the skill technique and trade secrets I have learned over the years, you'll be able to design customized programs for all your clients and become a nail care specialist to the world. And the best thing is, you’ll be able to do all this as you operate your very own business!

Please review the information in this brochure and then contact us to discuss the details of owning your own Atir Natural Nail Clinic franchise.

I very much look forward to hearing from you soon!

Warmly,

Rita GregoryPresident & FounderAtir Enterprises, Inc.

The Atir Natural Nail Care Systemoffers you many advantages as a franchisee

to help you reach an untapped market.

Complete Training - You will receive

comprehensive training in a revolutionary

process and learn the latest techniques

(and secrets) for today’s natural nail care.

The TrendsNAILS Magazine’s Fact Book lists naturalnail care as one of the fastest growing

categories in the nail care industry. Models,

actresses, and women everywhere today are

sporting short, well-groomed nails. And

DSN Retailing Today (February 9, 2004)

confirms that “modern women seem to

favor natural-looking nails. This beauty

trend paints a troublesome picture for

certain categories, namely artificial nails.”

Nails do not have to be long to be beautiful,

just healthy and well-groomed.

The Health FactorsHospitals & food industries have begun to

discourage and even ban artificial nails for

health reasons, since a direct link was

discovered between artificial fingernails and

the transmission of bacteria. Studies show

that even vigorous scrubbing doesn’t kill all

germs underneath acrylic nails.

Why Atir Natural Nail Care?

To provide a daily care program for

hands and nails that will prevent breaking,

splitting & peeling, ridging, and dry,

cracked cuticles.

Because there is a higher risk of

contamination with artificial nails.

A list of some of the Benefitsof owning an Atir Natural Nail Care Clinic franchise

An established concept with its own systematized nail careprogram

Complete business operationsguidelines, including a thoroughtraining program

A true business opportunity that sets itself apart from other nail salons and leverages the trends away from acrylic nails and toward natural hand and nail care

Meets a need in your local market and helps you create loyal and satisfied clients

Efficient operations that helpyou to maximize client volumethrough stand-up manicure stations and streamlined worktechniques

A Business That Bridges the Gap BetweenHealth and Beauty

History and Experience - You will

share in the benefits of our founder’s

more than 16 years of research and

development efforts. This experience

level is invaluable, whether you are a

beginner or a nail care “pro.”

Thousands of Satisfied Clients - You,

too, will be able to provide the answer

customers in your area are seeking, just

as we have. Over the years, thousands

of clients throughout the U.S. have been

successfully treated with our customized

hand and nail care programs, a form of

service and care that is truly addicting!

The Atir Natural Nail CareClinic 4-Part Program

We believe that the detailed techniques of our 4-Part Program and our work station configurations are the backbone of our concept.These practices and techniques allow us to educate and service a high volume of clientele without sacrificing attention to detail. As a result, we deliver an impressive level of performance and satisfaction.

Part 1 is to moisturize the skin

Part 2 is to perform maintenance and cure

Part 3 is to protect the nail plate without damaging it

Part 4 is to make the nails beautiful

Atirn at u r a l nail care clinic TM

We do not believe

that a manicure

is simply an emery

board and a bottle of

polish, reserved only

for special occasions.

symptoms. Our technicians are welltrained specialists in the field of naturalnail care who have pledged to uphold ourphilosophy: Let our helping hands helpyour hands.

Atir Natural Nail Care Clinics can be located in mini malls, hospitals, spas, andfree-standing facilities. Location spacesizes average 1,500 square feet.

The Atir Natural Nail Care client baseencompasses all genders and all ages.We believe hand and nail care should betaught at an early age and adopted as aregular hygiene regimen.

Atir Natural Nail Care Clinics use anexclusive European product line of nail care products that are healing andhydrating, for the protection and beauty of hands and nails.

The Atir Natural Nail Care Clinic conceptprovides a totally different approach tomanicure services. We do not believe that a manicure is simply an emery board and a bottle of polish, reserved only for specialoccasions. We offer a total hand and nailcare program, that goes beyond covering upexisting problems. We believe that artificialnails not only mask problems, but damagenails. Our goal is to help our clients achieve10 healthy beautiful nails the natural way.

The Atir Natural Nail Care Clinic's goal is to treat each client with respect whileproviding superior services in a relaxingand enjoyable environment. We help ourclients achieve a new relationship withtheir hands by introducing them to thebenefits of our exclusive program. Weoffer consultations and design healthprograms for individual nail types and

A prescription for healthy & beautiful nails

We’ll support you every step ofthe way, by providing you with:

Complete business guidance that includes

business development checklists and advice

on:

Equipment ordering

Obtaining a business plan

Financing

Site selection and lease negotiation

Franchisee Support

Start-up support services, for:

Design and construction of

your location

Grand opening

Initial support and training at our

headquarters as well as on-site

training at your location

Ongoing operational and client-service

assistance, including:

A comprehensive confidential

operations manual

Field visits and phone support

Training aids and videos

Booking guidelines

Help with seasonal ordering

Testimonialsfrom clinics to whom Rita Gregory has provided training and consultingservices

“Dear Rita… You are like a fountain ofknowledge for the naturalnail industry and so readyand willing to share it all.” — Julie Campbell

Owner/OperatorNaples, FL

“Dear Rita… Your concepts, the products,tools, techniques, and theunique delivery style fills a well needed niche inproper hand and nailcare.” — S.M. Tumulty

Owner/OperatorColumbia, MO

“Dear Rita… From the very first time I walked into your Clinic Iwas impressed with yourunique concept, the professionalism of yourstaff, the impeccably cleansurroundings… It was notlong after my first visitthat we began a dialogueabout the potential business opportunities in natural nail care. Youguided me through theprocess every step of theway… my transition toowner/operator of my veryown Clinic went verysmoothly.”— Nicole Waymire

Owner/OperatorKiln Creek, VA

Want to get your hands on a truly extraordinary business opportunity?

To receive more information on our franchise program, simply complete andreturn the Confidential Information Formprovided at the back of this brochure, andwe’ll contact you.

Thank you for reviewing this opportunity. Togetherwe will challenge the nail industry to set higher standards of operations.

Atirn at u r a l nail care clinic TM

Rita GregoryOwner/Operator

Atir Enterprises, Inc.1303 Jamestown Road

Unit 101Williamsburg, VA 23185

Phone: 757-258-0696Fax: 757-258-8999www.atirenterprises.comE-mail: info@atirenterprises.com

Bridging the gap between health & beauty.

Atirn at u r a l nail care clinic TM