Atlanta Braves on the Forbes MLB Team Valuations List

8/18/2019 Atlanta Braves on the Forbes MLB Team Valuations List

1/5


http://www.forbes.com/teams/atlanta-braves/

At a Glance

Owner: Liberty Media

Championships: 3

Price Paid: $400 M

Year Purchased: 2007

Revenue 2 : $266 M

Operating Income 3 : $27.8 M

Debt/Value 4 : 0%

Player Expenses 5 : $125 M

Gate Receipts 6 : $49 M

Wins-to-player cost ratio 7 : 87

Revenue per Fan 8 : $35

Metro Area Population: 5.5 M

Forbes Lists

#13 MLB TeamValuations

Numbers

Valuation Breakdown

Sport 9

$ 3 3 4 M

Market 10

$ 5 0 7 M

Stadium 11

$ 2 0 1 M

Brand 12

$ 1 3 9 M

Atlanta Braves

Team Value 1 $1,175 MTeam Value calculated March 2016

Profile

Attendance last season fell 15% to its lowest level since 1990 as the

team overhauled its roster. The Braves' new $672 stadium in

Cobb County, expected to be finished in 2017, will use nearly

$372 million of public money to build the ballpark. The Braves

secured a naming rights deal with SunTrust Bank worth $250

million over 25 years. The Braves are owned by Liberty Media, a

Value Change

1-Yr Change

2%

Annualized Change 13

13%

Historical

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2/5



publicly traded company in the media, communications and

entertainment businesses. Liberty also owns five minor league

baseball clubs (Gwinnett Braves, the Mississippi Braves, the

Rome Braves, the Danville Braves, and the GCL Braves) and a

baseball academy in the Dominican Republic.

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Player Expenses 5

$125 M

Operating Income 3

$27.8 M

Revenue 2

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Wins-to-player cost ratio 7

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Documents

Atlanta Braves on the Forbes MLB Team Valuations List