Attaining Energy Efficient Mobility in an Ageing Society

The AENEAS project

Matthias Fiedler

Rupprecht Consult

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Who is old?

• How does mobility in older ages look like?

• What do older people want?

• And what do they need?

Photos: City of Odense, Salzburg AG, ZGB

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

• Europe is challenged with a car generation growing old

• Needs and expectations are different from older generations before

Source: Mobilität in Deutschland 2008

Mobility Trends (2002 to 2008)

-12

35

-2-3

9

-15

-10

-5

0

5

10

15

daily car use daily PT use driving license

Mobility Trends

18-24 years

65+ years

City of Odense

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Towards the multimobile older passenger

• Promote sustainable alternatives to the private car (encourage)

• Make sure that older people can use them (enable)

• Keep senior citizens fit and mobile

• Improve safety of older people in transport

• Exchange knowledge across Europe

• Create awareness for the (future) dimension of the challenge

City of Odense

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

AENEAS activities

• Application of soft measures:

• Multimodal training

• Individualised Travel Marketing

• Citizen and Stakeholder Involvement

• Awareness raising, mobility days, guided trips and more

• European transfer via dedicated training workshops for transport practitioners and urban planners

• Best practice database on the internet

• Toolbox for passenger and driver training

• Study Tour Catalogue and Good Practice Implementation Guide

ZGB, Salzburg AG

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Partners & Contact• 5 European Cities, their Public Transport

Operators and local NGOs• City of Donostia – San Sebastián (ES)

• City of Kraków (PL)

• City of Munich (DE)

• Green City (DE)

• MVG (DE)

• Salzburg AG (AT)

• ZGB (AT)

• 2 European Networks• EMTA - European Metropolitan Transport

Authorities (FR)

• AGE – The European Older People’s Platform (BE)

• 2 Supporting Organisations• Rupprecht Consult (DE), Coordination

• REC - Regional Environmental Centre for Central and Eastern Europe (HU), Dissemination

• Project Ambassador: Ragnar Domstad (SE)

AENEAS supportersAENEAS partners

Other countries

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Kraków

Odense

Salzburg

Munich

Donostia - San Sebastián

Rupprecht Consult

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

How can I take part?

• Focused Training Workshops for Practitioners:

• Odense, 10-11 June 2010: Cycling and health

• Salzburg, 25-26 November 2010: Older passengers: It´s all about communication. How to address them? How to keep them?

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www.aeneas-project.eu