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ATTRACTING AND ADDRESSING
AUDIENCESEvaluation Question 5
To reach our audience we use social media, P&A, TV adverts, in cinema trailers and radio interviews.
Therefore we have actually made Facebook and Twitter pages, a full interactive film website and posters. We would certainly develop the final means of addressing our audience if this were a real world project
How we attracted and addressed our audience.
On our Facebook page fans have the opportunity to Like the film meaning that they will get updates on filming, breaking news and behind the scenes footage of the production.
On our Twitter page, fans have an opportunity to follow the film, giving them access to photos, breaking news and behind the scenes footage.
Website
On the website for our film we have trailers and advertising, a gallery full of photos both on and off screen, a brief description of the story and a brief history of our director.
Poster
The poster would be put out in public places and places where we knew our target audience would be, such as the cinema. All to raise awareness and attract our audience
Trailers, such as teaser trailer, 30 seconds and full trailer on TV and in the cinema all provide an opportunity to attract our target audience.
