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August 08 Hawaii Beverage Guide

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The Hawaii Beverage Guide is an independent monthly trade publication devoted to the beer, wine and liquor industry in the entire state of Hawaii.

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Page 1: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

Page 2: August 08 Hawaii Beverage Guide

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August 2008 Hawaii Beverage guide 3

FeatUreS

Subscriptions:To subscribe, or receive help with an existing subscription or change your address, please call us:

Phone: (808) 591-0049

Fax: (808) 591-0038

e-mail: [email protected]

hOW Can We heLP YOU?

hawaiibevguide.com• SUBSCRIBE ONLINE!• Trade Events Photos• Advertising Editorial Planner• Brand Listing A-Z Download• dOWnLOad the: aUGUSt beVeraGe netWOrK CrOSSWOrd PUZZLe!

JUSt a CLiCK WaY!

PriCe LiSt

2 Behind The Bar By David Kratt

6 Tapping the Trade By Liane Fu

12 Cocktail Corner By Dale DeGroff

14 The Buzz By Tiffany Lizares

16 around Hawaii Photos

A-1 HBg Sampling Calendar

A-2 In the News

A-4 at the Bar By Robert Plotkin

A-7 Shopping network

A-8 Tasting Corner By Ed McCarthy

A-10 Talking Tech By Ian Griffith

A-12 Spiritscope By Duncan Cameron

A-96 Beverage network Crossword

A-15 Official Price List Section

A-80 Brand index

A-94 industry directory

dePartMentS

COntentS Volume 60 I August 2008 I Issue No.2

In the Business of Being Socially Responsible Kristen Wolfe Bieler explores how the beverage alcohol industry is taking a proactive stand against irresponsible drinking.

Rum’s the Word With a focus on premium and super premium, rum’s certainly come a long way from umbrella-adorned cocktails. By David Rosario and Alia Akkam

Cocktail Corner Dale DeGroff cocktail hops through the UK and NYC

Chablis: France’s Sensible White Wine Ed McCarthy highlights why Chablis is one of France’s most sensible white wines.

THE BEVERAGE NETWORK CROSSWORDThis month features clues about Rum.

Across1 American Cancer Society (abbr.)4 Reverent

8 Musical term14 Bacon-lettuce-tomato sandwich15 Greek stringed

instrument16 Need17 Downwind18 Soon19 Attach20 Somethings to run22 Bad (prefix)23 Telephone sound24 Snaky fish27 Black and white horse31 Coke

33 Business title ending35 Charged particle36 Boxer Muhammad38 Pain unit39 Society40 5th Greek letter44 Top Selling Rum46 Greek letter

47 Marry49 Doctor (slang)50 Rubi ____, Rum51 Request

52 Festive55 BB Player Abdul Jabar58 Catch61 Rum (2 words)63 Chatter65 Headache medicine

67 Car’s need70 Marrow71 Flightless bird72 A Scottish lass73 Design74 Cut of beef75 Rum76 Singing voice77 Meet

Down1 More able2 Clergyman3 Fire starter4 Actor Alda5 Sea _____ Rum6 Uneven

Solution

7 Thief’s hideout8 Eve’s husband9 Blue Cane Rhum10 Fruit11 “To the right!”12 Lodge13 Queer21 One of the three graces25 Topper26 Prig28 Energy29 Street30 Negative (prefix)32 Every34 Clothed37 Hawkeye State39 Building face40 Jewish scribe41 Peep42 Eye infection43 Bird’s home45 Wheel tooth48 Danish krone (abbr.)53 Solitudinarians54 Absence of values56 Looking at

57 Insane59 Coral reef60 Rum62 Oil change company64 Careen66 Comedian Jay67 Recede68 Neither’s partner69 African antelope70 Certified public accountant

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KBC Honolulu WeeklyBig Wave AdSize: 4” w x 14.9” h

KON 07011 R2 8/9/07

18

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4 Hawaii Beverage guide August 2008

behind the bar by David t. Kratt

So what is honesty? I’m not asking the bartenders who give our profession a bad name. You’ve heard the stories. They pad tabs with extra drinks or charge a dollar or so extra for each round with cash sales and have their “system” so the cash drawer comes out right each shift and bar costs are in line each month. Those bartenders’ moral compasses are broke. I’m asking the bartenders who try to be honest but, when opportunities present themselves, that little voice in your head sometimes makes navigating the honest course a little confusing.Here are a few things that have happened to me: I found a twenty-dollar bill stuck way back in the cash register when I pulled out the cash drawer. The other bartender wanted to split it with me. Okay, that time it wasn’t a little voice in my head. I put the twenty in an envelope with a note. Another time a customer handed me a twenty for an eight-dollar cocktail order. He was gone by the time I returned with his change. I walked to where I could shout, “Hey man, you gave me a twenty,” and waved his twelve-dollars change in the air. He gave me a surprised look that a bartender was actually honest; then grabbed the money and said thanks. Now that one didn’t work out the way I had thought. Another customer gave me a twenty- and a one-dollar bill for an $8.50 tab and also walked away. This time I was too busy to chase after a customer. When he came

back for another round, I told him what he had done. He handed me fifteen dollars for the $8.50 owed and said, “This time I know how much I’m giving you. Thanks.” A large group of people came in all at once. I didn’t know them but they all seemed to know each other. The bar was pack; three or four deep at times. Some customers ran tabs; most paid cash. It was hard to keep track of all the money on the bar. Over time, the group thinned out but a certain unclaimed fifteen dollars or so remained on the bar. I was pretty sure I knew whose it was, but not absolutely sure. I was absolutely sure that it wasn’t the guy’s money who was about to make it his own. In so many words, I told him that it wasn’t his money. He said he thought he knew whose it was. I said, again in so many words, that I know whose it was and I’ll make sure he gets it when he returns. I put the money on the back bar – but not near the tip jar – and continued working. The customer never returned. That time I felt I had to make that call because I figured the money would have more than likely ended up in a pocket it didn’t belong. Did I make a wrong turn that night? If I did, next trip around the block I’ll try to be more honest.

Please send correspondence to [email protected] or P.O. Box 638, Grand Haven, Michigan 49417.. ■

WHERE DOES HONESTY GET YOU THESE DAYS ?

38

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POSTMaSTer: Please send address changes to Hawaii Beverage guide,

P.O. Box 853, Honolulu, HI 96808

Hawaii Beverage Guide is an independent monthly trade publication devoted to the beer, wine and liquor industry in the entire state of Hawaii. The views expressed in this publication other than our own editorial comment do not necessarily express the opinion of the publisher. Because of the confidential nature of the matter containedherein, Hawaii Beverage Guide is restricted to members of the industry. Subscriptions are accepted on this basis only. Nothing may be reprinted or reproduced in whole or in part without written permission from the publisher. Published monthly by Service Publications, Inc., dba Hawaii Beverage Guide. Prices are $40.00 + tax per year; $6.00 + tax per single issue, airmail extra. Periodicals postage paid at Honolulu, Hawaii. Contents copyrighted 2008 by Service Publications, Inc.

Publisher/Editor: Christopher Teves Accounting: Josie ancogStaff Writer: Liane FuConsultant: Campbell Mansfield

Published monthly by:

Service Publications, inc. (USPS 018-010)

1311 Kapiolani Blvd. #301Honolulu, HI 96814

PHOne: (808) 591-0049FaX: (808) 591-0038

TOOL OF THe Trade FOr Hawaii’S Beverage induSTry

Serving aLL iSLandS in THe 50TH STaTe SinCe 1949!

[email protected]

PrOud MeMBer OF

national Coverage, Local advantage The Beverage Network Publications are serviced by Beverage Media Group, Inc.

116 John Street, 23rd floor, New York, NY 10038tel/ 212.571.3232 • fax/ 212.571.4443

www.bevnetwork.com

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A seven day celebration of the cuisine scene in Hawai`i.

All restaurants are welcome to participate—fine dining to fast-food, French to fusion.

Participating restaurants will be featured in advertising and promotions encouraging foodies,families and friends to dine-out.

Programs also available for corporate sponsors, vendors, distributors, farmers.

Restaurant Week Hawai`i is a reminder that Hawai`i is a culinary destination, with top chefs, farm to table dining, wonderful wine and a lot more to discover and explore.

A portion of the proceeds from Restaurant Week Hawai`i will support the Culinary Institute of the Pacific at Diamond Head

REGISTER NOW! Logon to www.restaurantweekhawaii.com

For more information, contact Conrad Nonaka, Director, Culinary Institute of the Pacific at [email protected] of Hawai`i, Kapi`olani Community College 4303 Diamond Head Road, Manono 101A, Honolulu, HI 96816

The Most Delicious Week of the Year

A special event to support the Culinary Institute of the Pacific at Diamond Head

First Annual

November 16–22, 2008

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EVERY THURSDAY NIGHT @ PEARL ULTRALOUNGEEVERY THURSDAY NIGHT @ PEARL ULTRALOUNGE

G.N.O. BACK IN FASHIONG.N.O. BACK IN FASHION

girLS nigHT OuT reBOrn • enjoy quality time with your girls! • with all the gossip, cocktails, and dancing Pearl ultralounge and Ketel One have to offer! • Join us as we declare: g.n.O BaCK in FaSHiOn

Complimentary Cover • $5 Ketel One Martinis all night! • $3 Ketel One Cocktails all night! your requested music played all night via our in-house dj!

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Now available through Coastal Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463

girLS nigHT OuT reBOrn • enjoy quality time with your girls! • with all the gossip, cocktails, and dancing Pearl ultralounge and Ketel One have to offer! • Join us as we declare: g.n.O BaCK in FaSHiOn

Complimentary Cover • $5 Ketel One Martinis all night! • $3 Ketel One Cocktails all night! your requested music played all night via our in-house dj!

Page 8: August 08 Hawaii Beverage Guide

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I had a chance to chat with the “Monster Man” Roland Recker recently. Roland is lean and active with a no-fuss hair style; he has a thick raspy voice that hints at the pent-up power of his physicality. He goes to the gym five times a week, and before he goes to the gym, he downs a can of Monster Low Carb. He is clearly an active man who enjoys outdoor sports. Prior to becoming the “Monster

Man,” he managed the Shorebird for six years before becoming bar manager at various times with All Star Café, and Planet Hollywood. He even owned his own bar at one time. He says that, until recently, Monster’s focus was all off-premise (retail). It was retail sales that allowed Monster to gain market share from its main competitor Red Bull. In contrast, Red Bull’s main focus was on-premise (restaurant/

bar). A successful retail brand, Monster has 28 different flavors to choose from and three different monster sizes. Each Monster serving size is approximately double the corresponding size of the Red Bull serving sizes while selling for approximately the same price. Given the American propensity for super sizes, it is not surprising that Monster has taken a major bite out of Red Bull’s market share. Monster is an avid sponsor of all manner of extreme sports such as: dirt biking, extreme skateboarding, motor cross, off road racing, ATV, surfing, extreme winter sports, and the list goes on. Not surprisingly, young males are their demographic. As a matter of fact, the majority of its retail sales are to the under 21 crowd. With an eye to wider on-premise distribution, Hanson (who owns Monster) made a distribution deal with Anheuser-Busch since Anheuser-Busch is already well represented in bars and restaurants. In addition, many bars allow people under 21 entrance with the caveat that they can’t drink alcohol. For many of these patrons, Monster is often their drink of choice. Roland actually works for Anheuser-Busch. He sees a lot of growth potential for Monster in the on-premise market. Since Anheuser-Busch already has a great distribution network in the state’s bars and restaurants, it makes it easy for him to introduce Monster to the bars and restaurants not yet carrying it. When Roland came here from Maryland many years ago, he fell in love with Hawaii and the Aloha Spirit, his friends here are like family to him. The Anheuser-Busch reps he travels with to introduce Monster to new accounts already have established relationships with them, so he doesn’t have to do cold calls. In addition, there’s a lot of trust in the interaction because most of the bar folk have already know him for years. In the end, he feels the product sells itself because of the great variety of flavors it offers. It’s interesting to note that after the interview Roland had plans with friends to go paddle boarding off of Waikiki. I wouldn’t be surprised if he downed a Monster Low Carb before hitting the water. ■

Liane Fu is a Certified Sommelier and President of The Wine Stop. She can be reached at [email protected]

taPPinG the trade By Liane Fu

Roland Recker, On-Premise Sales Representative, Anheuser-Busch Sales of Hawaii, Inc.

Roland ReckerOn-Premise Sales Representative, Anheuser-Busch Sales of Hawaii, Inc.

The Beijing Olympic competitions are upon us. As I sit on my comfy recliner with an ice cold beer in my left hand and my universal

remote in my right, I watch magnifi cent athletes run their victory laps amid cheering spectators, national anthems, and lots of energetic fl ag waving. I admit that, at that moment, I am inspired to go out and win the 100 meter dash! And I’m sure I could win, if I only had the energy. Maybe that’s a part of the reason energy drinks have enjoyed such a huge growth in sales in recent years compared to conventional sodas. Energy drinks have quite a lot of caffeine and quite a bit of vitamins in them. So you get that immediate boost from caffeine, but because of the vitamins, there is also the implied suggestion that they are healthier for you, than regular soda, and strengthen you in some ways. One of the hottest energy drinks in town is Monster.

8 Hawaii Beverage guide August 2008

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Tear into a can of the meanest energy supplement on the planet, MONSTER energy. We went down to the lab and cooked up a double shot of our killer energy brew.

It’s a wicked mega hit that delivers twice the buzz of a regular energy drink. The MONSTER packs a vicious punch but has a smooth kick ass fl avor you can really pound down.

So when it’s time to unleash the beast within, grab a MONSTER and GO BIG!

Available through Anheuser-Busch Sales of Hawaii, Inc. • Order Desk (808) 487-2400

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Available through Coastal Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463

Page 11: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

Available through Coastal Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463

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12 Hawaii Beverage guide August 2008

COCKTAIL CORNER

Dale on theTrail

By Dale DeGroff

Picture Peter Dorelli, thirty-nine year veteran of the American Bar at the Savoy Hotel and the senior brother of the bartending fraternity in London, playing croquet

while dressed as Sherlock Holmes. Then, imagine cocktail impresario Salvatore Calabrese in English music hall getup; straw hat down to the white bucks. Now, imagine the two of them in a contest against two Lab Bar beauties dressed as eighteenth-century harlots.

Gary Regan, Salvatore Calabrese, Peter Dorelli and Dale DeGroff

That was the scene in London’s stately Bedford Square, where nearly forty pairs of contestants gathered, decked out in full costume. The participants, bartenders from scores of countries, gathered in London for the Hendrick’s Second Annual Bartenders Croquet Championship. Charles Hardwick of New York City’s Blue Owl City and this author represented the USA, but, there was little hope left for an American victory when our caddy, Gary Regan, became entangled in the hoop skirt of a player in the adjoining court while pursuing a runaway ball.

Hendrick’s Southsides helped take the sting out of defeat.

A Look Inside the Beefeater DistilleryIt is not because the Beefeater chaps are in-hospitable that they invite so few people to tour their historic London dry gin distillery. They are the last of the original founders of the category still operating within the city limits of London and actually have only five full-time employees running the place. You

can imagine with the volume they produce for Beefeater brethren around the world they keep very busy.

Since Pernod Ricard acquired the brand, there have been a few changes, like hiring a new employee and building a bar for him within the premises of the distillery. That bar is where we spent an afternoon enjoying the musings on gin cocktails by Gary Regan and Sasha Petraske. Sasha posed the question to the assembled bartenders who were taxied across London from the bar show in Earls Court Two: should a drink ever be shaken if one has chunks of the coldest, densest ice and if one is adept at stirring?

Sasha proceeded to make fresh lime juice gin gimlets as both shaken and stirred cock-tails, and the group tasted the two different versions. The results were both quite drink-able, but we did have a good bartender and superior ice just for the demonstration. The question then came up: what would happen in field conditions? Personally, I believe in hard shaking juicy drinks and drinks with multiple fruit and liqueur ingredients.

The tour of the distillery was like stroll-ing through an orange flower garden with wonderful spice and herbal aromas at each turn. Our tasting confirmed the tradition of a medium, botanically driven gin with pronounced orange peel notes, as well-bal-anced and as dry as a Sahara sunset. Certain-ly, Beefeater is nowhere near as aromatic as giants like Tanqueray or Boodles, but that is exactly what the Beefeater aficionado loves about the brand.

Just When You Thought the Troubles Were Over, A Cocktail Show-down in Belfast, IrelandBelfast, North Ireland, according to a poll taken online by Theme magazine, is the second most popular cocktail destination city just behind London in the UK. The beauty of the place catches one off-guard. Belfast is located on the estuary where the River Lagan enters the Irish Sea and is sur-rounded by rolling green hills dotted with farms. I was in town for a cocktail din-ner at Merchants Hotel and a shake-off against London bartender Tony Conigliaro. The dinner with head chef Roland Graham

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August 2008 Hawaii Beverage guide 13August 2008 Hawaii Beverage guide 13

COCKTAIL CORNER Continued

featured four courses and four cocktails, ending with classic New Or-leans Café Brûlot.

Audrey Saunders was also in town for a residency behind the bar at Merchants and Sasha Petraske just happened to wander into Belfast as well. When Tony and I met for our shake-off and he looked out at the 135 bartenders assembled in the great room of the Metropolitan College and saw Sasha and Audrey front and center, he was crestfallen.

I made a series of drinks for the event from nineteenth cen-tury recipes, including the Old Fashioned, the Manhattan and the Martinez, and Tony answered with twenty-first century molecular versions of each: a smoked Old Fashioned; a vintage Manhattan (pre- made and aged two years) and his Dry Martini, made with vermouth doctored with his special dry mixture.

Bill Wolsey, the owner of Merchants and a pub man at heart, took us on a walk through town, stopping at a couple public houses he owns with operating partners. We indulged in a round of songs with Bill, his friend Petra and yours truly trading a cappella songs over pints of Guinness; Ireland just like I pictured it!

A Rain Delay at a Vodka BrunchSonnema VodkaHerb from Holland and the Contemporary Cocktails crew hosted an event at Bobo in NYC’s Greenwich Village, when it started to rain. Bobo was the perfect place to be during a heavy downpour, sitting at the kitty-cornered bar upstairs and listening to the rain beating outside on the patio, while sipping Aisha Sharpe and Willy Shine’s libations. First, there was a bloody Mary with fire

roasted tomatoes and peppers and orange juice, which Aisha calls a Sonnema Summer Mary, followed by a Dutch Tulli that nicely framed the Sonnema VodkaHerb. The group included Cedd Moses, the in-spired proprietor from Los Angeles who is one of the people respon-sible for the Los Angeles cocktail renaissance, along with some of the most talented mixologists in the city. The brunch began at 2:00pm just about the time the lads who closed Saturday night were stirring.

Elderflower Blooms at Employees OnlyJason Kosmas and Dushan Zaric, two of the partners of Employees Only, joined Will Shine and myself as judges in the St-Germain First Annual Can Can Classic Cocktail Competition. Sixteen bartenders from around the country competed.

Benjamin Sandrof of No. 9 Park in Boston won with his Sureau Fizz. But one drink didn’t win the competition quite that easily; there was also a written quiz and a “mystery cocktail” round. The mystery cocktail required the competitors to taste four mystery spirits and choose one as a base for their St-Germain elderflower cocktail. Kirk Estopinal, from the Violet Hour in Chicago, placed second.

Rob Cooper, grandson of Maurice Cooper of Charles Jacquin Et Cie, discovered the flavor of elderflower amid London’s stylish bar scene, and eventually, rolled out St-Germain Elderflower Liqueur in 2007. His formula is quite simple: fresh, harvested elderflower blos-soms steeped in eau de vie from Burgundy grapes and sweetened with cane sugar—well, it sounds simple, but it actually took Rob three years to get this formula right. ■

GINGER SNAP(Gary Regan at the Beefeater Distillery)

1 1/2 ounces Beefeater Gin1/2 ounce Domaine De Canton Ginger Liqueur1/2 ounce Cointreau1/2 ounce fresh lemon juice1 dash Angostura bittersClub sodaLemon twist as a garnish

Assemble all the ingredients, except the soda, in a shaker with ice and shake well. Strain into an ice-filled Collins glass, top with soda and garnish with the twist.

DUTCH TULLI(From Contemporary Cocktails)

1 ounce Sonnema VodkaHerb3/4 ounce Lillet Rouge1/2 ounce Massanez Framboise1 bar spoon agave nectar3 ounces Champagne

Garnish with a long lemon peel

Chill the first four ingredients and strain into a Champagne flute. Top with Champagne.

SONNEMA SUMMER MARY(From Contemporary Cocktails)

1 ounce fresh lemon juice3 ounces fresh orange juice18 ounces fire roasted, whole peeled tomatoes pureed and strained4 ounces celery juice3 ounces roasted red peppers1 ounce worchestershire1 bar spoon black pepper1 bar spoon kosher salt1 ounce Chipotle TabascoFresh grated horseradish to taste* recipe makes one quart

Prepare an individual drink with 1 1/2 ounces of vodka and five ounces of the mix over ice and garnished lemon or lime, and all

the other exotic garnishes that suit your fancy.

SUREAU FIZZ(Benjamin Sandrof, No. 9 Park, Boston)

2 ounces gin1⁄2 ounce fresh lime juice1⁄2 ounce fresh lemon juice1⁄2 ounce simple syrup1 ounce St-Germain3 drops orange flower water1 1⁄2 ounces heavy cream1 fresh raw egg white1 ounce soda water

Shake all ingredients until ice is gone and pour into Collins glass. Top with soda water.Garnish with orange oil.

MANHATTAN COCKTAIL, #2(From the O.H. Byron 1884)

1/2 wineglass bourbon1/2 wineglass Italian vermouth

2 dashes Curaçao2 dashes Angostura bittersAdd fine ice. Stir well. Strain into a cocktail glass.

CAFÉ BRÛLOT (Belfast Style)

1 cup Irish Whiskey2 ounces Irish Mist3 pieces cinnamon stick (broken)2 whole orange peels in one piece with very little pith, cut in a long spiral1 whole lemon peel20 cloves1 1/2 quarts of French roast coffee

Heat all the ingredients in a chafing dish or café brûlot apparatus. Light the liquid and pour it over the long spiral of orange. When the show is over, add the coffee to the dish, sweeten with Demerara sugar syrup to taste and serve in demitasse cups.

COCKTAIL CORNER Continued

featured four courses and four cocktails, ending with classic New Or-leans Café Brûlot.

Audrey Saunders was also in town for a residency behind the bar at Merchants and Sasha Petraske just happened to wander into Belfast as well. When Tony and I met for our shake-off and he looked out at the 135 bartenders assembled in the great room of the Metropolitan College and saw Sasha and Audrey front and center, he was crestfallen.

I made a series of drinks for the event from nineteenth cen-tury recipes, including the Old Fashioned, the Manhattan and the Martinez, and Tony answered with twenty-first century molecular versions of each: a smoked Old Fashioned; a vintage Manhattan (pre-made and aged two years) and his Dry Martini, made with vermouth doctored with his special dry mixture.

Bill Wolsey, the owner of Merchants and a pub man at heart, took us on a walk through town, stopping at a couple public houses he owns with operating partners. We indulged in a round of songs with Bill, his friend Petra and yours truly trading a cappella songs over pints of Guinness; Ireland just like I pictured it!

A Rain Delay at a Vodka BrunchSonnema VodkaHerb from Holland and the Contemporary Cocktails crew hosted an event at Bobo in NYC’s Greenwich Village, when it started to rain. Bobo was the perfect place to be during a heavy downpour, sitting at the kitty-cornered bar upstairs and listening to the rain beating outside on the patio, while sipping Aisha Sharpe and Willy Shine’s libations. First, there was a bloody Mary with fire

roasted tomatoes and peppers and orange juice, which Aisha calls a Sonnema Summer Mary, followed by a Dutch Tulli that nicely framed the Sonnema VodkaHerb. The group included Cedd Moses, the in-spired proprietor from Los Angeles who is one of the people respon-sible for the Los Angeles cocktail renaissance, along with some of the most talented mixologists in the city. The brunch began at 2:00pm just about the time the lads who closed Saturday night were stirring.

Elderflower Blooms at Employees OnlyJason Kosmas and Dushan Zaric, two of the partners of Employees Only, joined Will Shine and myself as judges in the St-Germain First Annual Can Can Classic Cocktail Competition. Sixteen bartenders from around the country competed.

Benjamin Sandrof of No. 9 Park in Boston won with his Sureau Fizz. But one drink didn’t win the competition quite that easily; there was also a written quiz and a “mystery cocktail” round. The mystery cocktail required the competitors to taste four mystery spirits and choose one as a base for their St-Germain elderflower cocktail. Kirk Estopinal, from the Violet Hour in Chicago, placed second.

Rob Cooper, grandson of Maurice Cooper of Charles Jacquin Et Cie, discovered the flavor of elderflower amid London’s stylish bar scene, and eventually, rolled out St-Germain Elderflower Liqueur in 2007. His formula is quite simple: fresh, harvested elderflower blos-soms steeped in eau de vie from Burgundy grapes and sweetened with cane sugar—well, it sounds simple, but it actually took Rob three years to get this formula right. ■

GINGER SNAP(Gary Regan at the Beefeater Distillery)

1 1/2 ounces Beefeater Gin1/2 ounce Domaine De Canton Ginger Liqueur1/2 ounce Cointreau1/2 ounce fresh lemon juice1 dash Angostura bittersClub sodaLemon twist as a garnish

Assemble all the ingredients, except the soda, in a shaker with ice and shake well. Strain into an ice-filled Collins glass, top with soda and garnish with the twist.

DUTCH TULLI(From Contemporary Cocktails)

1 ounce Sonnema VodkaHerb3/4 ounce Lillet Rouge1/2 ounce Massanez Framboise1 bar spoon agave nectar3 ounces Champagne

Garnish with a long lemon peel

Chill the first four ingredients and strain into a Champagne flute. Top with Champagne.

SONNEMA SUMMER MARY(From Contemporary Cocktails)

1 ounce fresh lemon juice3 ounces fresh orange juice18 ounces fire roasted, whole peeled tomatoes pureed and strained4 ounces celery juice3 ounces roasted red peppers1 ounce worchestershire1 bar spoon black pepper1 bar spoon kosher salt1 ounce Chipotle TabascoFresh grated horseradish to taste* recipe makes one quart

Prepare an individual drink with 1 1/2 ounces of vodka and five ounces of the mix over ice and garnished lemon or lime, and all

the other exotic garnishes that suit your fancy.

SUREAU FIZZ(Benjamin Sandrof, No. 9 Park, Boston)

2 ounces gin1⁄2 ounce fresh lime juice1⁄2 ounce fresh lemon juice1⁄2 ounce simple syrup1 ounce St-Germain3 drops orange flower water1 1⁄2 ounces heavy cream1 fresh raw egg white1 ounce soda water

Shake all ingredients until ice is gone and pour into Collins glass. Top with soda water.Garnish with orange oil.

MANHATTAN COCKTAIL, #2(From the O.H. Byron 1884)

1/2 wineglass bourbon1/2 wineglass Italian vermouth

2 dashes Curaçao2 dashes Angostura bittersAdd fine ice. Stir well. Strain into a cocktail glass.

CAFÉ BRÛLOT (Belfast Style)

1 cup Irish Whiskey2 ounces Irish Mist3 pieces cinnamon stick (broken)2 whole orange peels in one piece with very little pith, cut in a long spiral1 whole lemon peel20 cloves1 1/2 quarts of French roast coffee

Heat all the ingredients in a chafing dish or café brûlot apparatus. Light the liquid and pour it over the long spiral of orange. When the show is over, add the coffee to the dish, sweeten with Demerara sugar syrup to taste and serve in demitasse cups.

COCKTAIL CORNER Continued

featured four courses and four cocktails, ending with classic New Or-leans Café Brûlot.

Audrey Saunders was also in town for a residency behind the bar at Merchants and Sasha Petraske just happened to wander into Belfast as well. When Tony and I met for our shake-off and he looked out at the 135 bartenders assembled in the great room of the Metropolitan College and saw Sasha and Audrey front and center, he was crestfallen.

I made a series of drinks for the event from nineteenth cen-tury recipes, including the Old Fashioned, the Manhattan and the Martinez, and Tony answered with twenty-first century molecular versions of each: a smoked Old Fashioned; a vintage Manhattan (pre- made and aged two years) and his Dry Martini, made with vermouth doctored with his special dry mixture.

Bill Wolsey, the owner of Merchants and a pub man at heart, took us on a walk through town, stopping at a couple public houses he owns with operating partners. We indulged in a round of songs with Bill, his friend Petra and yours truly trading a cappella songs over pints of Guinness; Ireland just like I pictured it!

A Rain Delay at a Vodka BrunchSonnema VodkaHerb from Holland and the Contemporary Cocktails crew hosted an event at Bobo in NYC’s Greenwich Village, when it started to rain. Bobo was the perfect place to be during a heavy downpour, sitting at the kitty-cornered bar upstairs and listening to the rain beating outside on the patio, while sipping Aisha Sharpe and Willy Shine’s libations. First, there was a bloody Mary with fire

roasted tomatoes and peppers and orange juice, which Aisha calls a Sonnema Summer Mary, followed by a Dutch Tulli that nicely framed the Sonnema VodkaHerb. The group included Cedd Moses, the in-spired proprietor from Los Angeles who is one of the people respon-sible for the Los Angeles cocktail renaissance, along with some of the most talented mixologists in the city. The brunch began at 2:00pm just about the time the lads who closed Saturday night were stirring.

Elderflower Blooms at Employees OnlyJason Kosmas and Dushan Zaric, two of the partners of Employees Only, joined Will Shine and myself as judges in the St-Germain First Annual Can Can Classic Cocktail Competition. Sixteen bartenders from around the country competed.

Benjamin Sandrof of No. 9 Park in Boston won with his Sureau Fizz. But one drink didn’t win the competition quite that easily; there was also a written quiz and a “mystery cocktail” round. The mystery cocktail required the competitors to taste four mystery spirits and choose one as a base for their St-Germain elderflower cocktail. Kirk Estopinal, from the Violet Hour in Chicago, placed second.

Rob Cooper, grandson of Maurice Cooper of Charles Jacquin Et Cie, discovered the flavor of elderflower amid London’s stylish bar scene, and eventually, rolled out St-Germain Elderflower Liqueur in 2007. His formula is quite simple: fresh, harvested elderflower blos-soms steeped in eau de vie from Burgundy grapes and sweetened with cane sugar—well, it sounds simple, but it actually took Rob three years to get this formula right. ■

GINGER SNAP(Gary Regan at the Beefeater Distillery)

1 1/2 ounces Beefeater Gin1/2 ounce Domaine De Canton Ginger Liqueur1/2 ounce Cointreau1/2 ounce fresh lemon juice1 dash Angostura bittersClub sodaLemon twist as a garnish

Assemble all the ingredients, except the soda, in a shaker with ice and shake well. Strain into an ice-filled Collins glass, top with soda and garnish with the twist.

DUTCH TULLI(From Contemporary Cocktails)

1 ounce Sonnema VodkaHerb3/4 ounce Lillet Rouge1/2 ounce Massanez Framboise1 bar spoon agave nectar3 ounces Champagne

Garnish with a long lemon peel

Chill the first four ingredients and strain into a Champagne flute. Top with Champagne.

SONNEMA SUMMER MARY(From Contemporary Cocktails)

1 ounce fresh lemon juice3 ounces fresh orange juice18 ounces fire roasted, whole peeled tomatoes pureed and strained4 ounces celery juice3 ounces roasted red peppers1 ounce worchestershire1 bar spoon black pepper1 bar spoon kosher salt1 ounce Chipotle TabascoFresh grated horseradish to taste* recipe makes one quart

Prepare an individual drink with 1 1/2 ounces of vodka and five ounces of the mix over ice and garnished lemon or lime, and all

the other exotic garnishes that suit your fancy.

SUREAU FIZZ(Benjamin Sandrof, No. 9 Park, Boston)

2 ounces gin1⁄2 ounce fresh lime juice1⁄2 ounce fresh lemon juice1⁄2 ounce simple syrup1 ounce St-Germain3 drops orange flower water1 1⁄2 ounces heavy cream1 fresh raw egg white1 ounce soda water

Shake all ingredients until ice is gone and pour into Collins glass. Top with soda water.Garnish with orange oil.

MANHATTAN COCKTAIL, #2(From the O.H. Byron 1884)

1/2 wineglass bourbon1/2 wineglass Italian vermouth

2 dashes Curaçao2 dashes Angostura bittersAdd fine ice. Stir well. Strain into a cocktail glass.

CAFÉ BRÛLOT (Belfast Style)

1 cup Irish Whiskey2 ounces Irish Mist3 pieces cinnamon stick (broken)2 whole orange peels in one piece with very little pith, cut in a long spiral1 whole lemon peel20 cloves1 1/2 quarts of French roast coffee

Heat all the ingredients in a chafing dish or café brûlot apparatus. Light the liquid and pour it over the long spiral of orange. When the show is over, add the coffee to the dish, sweeten with Demerara sugar syrup to taste and serve in demitasse cups.

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14 Hawaii Beverage guide August 2008

1 HIRAM WALKER Launches Two New Flavors Hiram Walker is adding Blueberry Passion and White

Peach to their line of Schnapps flavors. Promotional materials for the two new flavors include counter displays,

case talkers, neckers, case bins and Hiram Walker’s new Simple-tini retail rack featuring Hiram Walker cocktail recipes. Both are available in 50ml, 750ml and 1L sizes and will be sold at a SRP of $9.99/750ml.

Visit www.HiramWalker.com

2 BOHEMIAN-STYLE ABSINTHE MATA HARI Comes to America First produced in 1881, Mata Hari has retained its original “Bohemian-style” of Absinthe. Unlike many

French Absinthes that have an anise nature, Mata Hari has a more balanced taste, making it ideal for cocktails. Its

introduction into the U.S. will be supported by Brand Action Team and Beacon Beverage Imports. Mata Hari will

be available in select markets with a SRP of $54.99. Visit www.beaconbev.com

3 CRANE LAKE AND HACIENDA Find Gold at Orange County Fair

Crane Lake Winery’s 2007 Pinot Grigio and 2005 Malbec both won gold medals at the 2008 Orange County Fair Wine Competition. At the same event, Hacienda Cellars’ 2005 Viognier and 2005 Merlot also took gold medals. Bronco Wine Company, Ceres, CA. 800-692-5780

4 SEREGO ALIGHIERI Releases its 2005 Poderi Del Bello Ovile The Serego Alighieri family has released their 2005 Poderi

Del Bello Ovile vintage from Italy’s Valpolicella region. Produced in the Montecucco DOC, the full-bodied wine is a blend of Sangiovese, Canaiolo and Ciliegiolo varietals. Serego Alighieri works in collaboration with Masi and is imported by Rémy Cointreau USA. Visit www.masi.it

5 VEEV AÇAÍ SPIRIT Launches in the U.S. VeeV, the first Açaí spirit, infuses the Brazilian Açaí

berry–known for its health benefits–with a hand-crafted, column-distilled wheat spirit. VeeV also works towards the preservation of the Brazilian Rainforest by donating $1 from every bottle sold to The Sustainable Açaí Project. Veev is sold in select markets for a SRP of $35.

Visit www.veevlife.com

6 TRU VODKA Brings a New Dimension to Organic Created by Modern Spirits, TRU vodka is produced from

all-organic ingredients including American wheat, California lemons, Bourbon vanilla beans and vapor-dis-

tilled water. TRU vodka uses recyclable and biodegradable materials and also pledges to plant a tree for every bottle sold to replenish forests and paper stocks. TRU vodka produces straight vanilla and lemon vodkas which are available for a SRP of $34.99. Visit www.truvodka.com

NEW PRODUCTS & PROMOTIONS

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DEKUYPER® announces new Product Line That delivers Shots in One easy PourDEKUYPER® Burst Bar Shots Make it as easy as Open, Pour and Party!

Available through Southern Wine & Spirits of Hawaii • Call Toll Free Order Desk 1 (888) 866-9463

DeKuyper®, the best-selling line of cordials and liqueurs in the U.S., announces a new product line that eliminates complicated mixing in order

to make great tasting and unique drinks. DeKuyper® Burst Bar Shots are pre-mixed shots containing all ingredients in one bottle so that all the consumer needs to do is “Open, Pour and Party!” Burst Bar Shots come in three great-tasting favors: Red Headed Burst, Kamikaze Burst and Washington Apple Burst and are based on very popular shots that you can find in just about any bar. DeKuyper uses “Open, Pour, Party” on point-of-sale items such as shot glasses, T-shirts, bar coasters, door and mirror decals and table tents to illustrate ease of use for consumers and bartenders. Burst Bar Shots reduce the need for multiple ingredients while maintaining the quality taste and flavor of freshly made shots. In extensive consumer testing, all three Burst Bar Shots scored at parity or better than the traditionally combined mixed shots in terms of overall opinion, liking and purchase interest. “Burst Bar Shots are designed to help consumers when entertaining at-home and reduce the number of ingredients needed to create one great, mixed shot,” stated Sheryl Rosenberger, senior brand manager, DeKuyper. “This new product line reaffirms our commitment to simplifying the liqueurs category and the consumer shopping experience.” “When we developed DeKuyper Burst Bar Shots, we listened to bartenders who told us they wanted a way to serve great tasting shots in less time,” Rosenberger continued. “By using our product, bartenders will be able to increase their interaction time with customers.” The DeKuyper Burst Bar Shots line is a part of the DeKuyper Burst family, one of the five families introduced in 2008 when the brand reorganized its portfolio in an effort to simplify the category and consumer shopping experience. The other families are DeKuyper Luscious, DeKuyper

Pucker®, DeKuyper Signature and DeKuyper Brandy. The new 40-proof product will be sold in 5 sizes: 50ml, 375ml, 750ml, 750ml plastic traveler and 1L bottles. A 750ml bottle of DeKuyper Burst Bar Shots has a suggested retail price of $10.99, but will vary by market.About DeKuyper Cordials & Liqueurs DeKuyper is the #1-selling line of domestic cordials featuring nearly 60 mixable and versatile flavors of cordials, liqueurs, crèmes, brandies and schnapps. Some DeKuyper flavors have inspired the creation of cocktails and are now synonymous with those drinks. For example, in the mid-80s DeKuyper Peachtree® Schnapps inspired the creation of the Fuzzy Navel, and in the mid-90s DeKuyper Pucker® Sour Apple Schnapps inspired the creation of the Appletini. DeKuyper was founded in Holland in 1695 by Johannes DeKuyper & Son and has been the brand to turn to for fresh and original liqueurs for more than 300 years. ■

Cordials & Liqueurs, 15%-50% Alc./Vol. ©2008 John DeKuyper & Son, Cincinnati, OH.

neW PrOdUCtS & PrOMOtiOnS

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Ti� any Lizares

Promotional Models HawaiiP.O .Box 240826Honolulu, Hawaii • 96824(808) [email protected]

Ti� any Lizares

Promotional

by Ti� any Lizares

Promotional Models Hawaii Congratulates!

Level 4 Nightclub is where Hawaii meets Las Vegas. Former Vice President of entertainment of the

MGM Grand Hotel and Casino in Las Vegas Todd Dougall and creator and former producer of Paradise Cove and Magic of Polynesia Roy Tokujo join forces to bring Hawaii this 22 million dollar establishment. Located on Level 4 of the Royal Hawaiian Shopping Center in the heart of Waikiki, both tourists and locals can enjoy this lavish, yet affordable upscale venue. The LEVEL4 Nightclub features a 4,500 square foot dance floor, world-class DJs, a 116-foot projection screen and amazing aerial acts suspended from 60-feet. The sexy and sophisticated LEVEL4 Ultra Lounge features interactive tables, signature cocktails, model servers and VIP services. Outside, the 7,000 square foot outdoor bar and lanai lets you mix and mingle under the stars. Smoking is also allowed on the outdoor lanai. On Saturday July 19, LEVEL4 opened its door to the public. Several thousand people stood in line for over 3 hours in hopes to get in to club and participate in the christening of this new hot spot. The highlight of the night was an amazing performance by the Jabbawokees, winners

of season 1 of MTV’s series America’s Best Dance Crew. Drink prices start at an affordable $5, but the bar selection does not lack in high-end selections as well. VIP service is one of LEVEL4’s highest priorities and there is no such thing as VIP without bottle service. The bottle service menu starts off with Moet & Chandon White Star at $110, Grey Goose for $300, to the trendy Armand de Brignac “Ace of Spades” priced at $750, but if you really want to spend some serious cash Louis XIII tops the list at $2,900. This world-class venue is taking Hawaii’s club scene to new heights. From the first beat to last call, the party doesn’t stop at LEVEL4. For further information or table reservations (808) 931-6200 or level4waikiki.com Dress code for the LEVEL4 Nightclub & Ultra Lounge, is fashionable attire. Dress code is strictly enforced. There is a $15 cover charge for the nightclub and ultra lounge. Cover charge will give you access to both venues. Cover charges may vary for special events. LEVEL4 offers validated parking at the Royal Hawaiian Center parking garage and the Sheraton Waikiki next door. Entrances are off of Kalakaua Avenue on Lewers Street and Royal Hawaiian Avenue. ■

the bUZZ arOUnd haWaii arOUnd haWaii arOUnd haWaii

Lehualani NahinaMrs. Hawaii 2008

16 Hawaii Beverage guide August 2008

NIGHT CLUB & ULTRA LOUNGE

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arOUnd haWaiiKOBRAND HOLDS PARTY AT BAR 35 to announce the 2008 Vegas incentive winners.

1) Phyllis Horner Nishimoto, Kobrand Hawaii State Manager; Mark Becker, Better Brands VP General Market

2) (L-R) Nina Pullella, On-Premise Better Brands Rep.; Howard Muronaga, Broadmarket Rep.; Dyan Kaneshiro Bednar, On-Premise Better Brands Rep. and Sarah Cunningham, On-Premise Better Brands Rep.

3) (L-R) Phyllis Horner Nishimoto, Kobrand Hawaii State Manager; Lisa Towne, On-Premise Better Brands Rep.; Kyla Bell, On-Premise Better Brands Rep. and Patrick Sato, On-Premise Key Account Manager.

4) Winners of Trip: (Back row) Phyllis Horner Nishimoto, Kobrand Hawaii State Manager, Mark Becker, Better Brands VP General Market; Alan Young , Broadmarekt Area Manager and Ron Cloutier, Chain Key Account Manage. (Front row) Duane Miyashi.ro, Off-Premise Better Brands Rep; Kyla Bell, On-Premise Better Brands Rep.; Dyan Kaneshiro Bednar, On-Premise Better Brands Rep; Lisa Towne, On-Premise Better Brands Rep, and Patrick Sato, On-Premise Key Account Manager. Not Pictured: Greg Harvey, Chain & On-Premise Sales Rep. and Jon Fiske, On-Premise Better Brands Rep.

KAPALUA WINE FESTIVAL

5) Joey Gottesman, Better Brands Mixologist and Lisa Memering, Johnson Bros. On-Premise State Sales Manager at Kapalua Wine Festival.

6) Enjoying an evening of fi ne wine tasting at Kapalua Wine Festival are (left to right) Joey Gottesman, Better Brands Mixologist; John Behler, Majestic Fine Wines; guest; Phyllis Horner Nishimoto, Kobrand Hawaii State Manager; Brian Acker, Heck Estates.

7) John Behler, Majestic Fine Wines; Lisa Memering, Johnson Bros. On-Premise State Sales Manager and Phyllis Horner Nishimoto, Kobrand Hawaii State Manager enjoying the event at Kapalua Wine Festival.

BIG ISLAND

8) Alvin Wakayama, owner of Kamuela Liquor Store in Waiakea on the big island prepares for his annual “Summer Sale” by buyer four and half pellets (50 cases) of fi ne wine and sprits from Alex Thropp of AWS. Alvin’s customers always enjoy his tasting selections and appreciate his low prices year round.

9) Thomas McGlone (right) owner of The Cave wine Bar in Kona is the fi rst to purchase riedel’s new cognac glasses. It can also be used for high end tequilas and ports. Contact Alex Thropp, AWS for all Riedel glassware on the big island.

10) First to taste two new exciting wines - Soter Pinot Noir and Heitz Sauvignon Blanc is Konaka Dedman (left), wine buyer for Roy’s Waikoloa. Both wines are in the American Wine portfolio presented by Alex Thropp, fi ne wine specialist on the big island.

11) It’s a family affair – Alex and Marian Thropp with their third daughter Paulette Young (left), serves fi ne wines from the American Wines & Spirits portfolio for the fourteen year in a row at the annual Dolphin Day charity event held at the Hilton Waikoloa Village on the big island.

12) All divisions of Southern W&S on the big island hosted the annual Joseph Phelps and Keller Estates tasting and luncheon at the Four Season Hotel. Treating big island buyers to a fabulous line up of fi ne wines including “Insignia” by Joseph Phelps.

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IN THE BUSINESS OF BEING SOCIALLY RESPONSIBLE

BY KRISTEN WOLFE BIELER

S O C I A L R E S P O N S I B I L I T Y

Recently, one prominent Washington D.C. univer-sity system had a problem. Underage kids were getting their hands on alcohol in unprecedented

numbers and local communities were up in arms. There was a time—in the not so distant past—when university officials, trying to crack down on this out-of-control alcohol abuse epidemic, would have reached out to law enforcement or one of the many alcohol watchdog groups. But they didn’t. Instead, they called The Charmer Sunbelt Group.

Brian Fischer is vice president of community relations for The Charmer Sunbelt Group—a role which has prioritized Charmer Sunbelt’s proactive commitment as a “social responsibility advocate.” What makes the phone calls to him so unprec-edented is that industry insiders have historically been seen as an adversary, or at least part of the problem when it comes to alcohol abuse. This at-titude is changing though, both because members of our industry are reaching out and taking a proactive approach toward social responsibility—“getting our heads out of the sand,” as Fischer likes to say—but more importantly, because communities are starting to recognize that what The Charmer Sunbelt Group and other industry progressives are doing provides the most effective solution to the problem.

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IN THE BUSINESS OF BEING SOCIALLY RESPONSIBLE

BY KRISTEN WOLFE BIELER

S O C I A L R E S P O N S I B I L I T Y

Recently, one prominent Washington D.C. univer-sity system had a problem. Underage kids were getting their hands on alcohol in unprecedented

numbers and local communities were up in arms. There was a time—in the not so distant past—when university officials, trying to crack down on this out-of-control alcohol abuse epidemic, would have reached out to law enforcement or one of the many alcohol watchdog groups. But they didn’t. Instead, they called The Charmer Sunbelt Group.

Brian Fischer is vice president of community relations for The Charmer Sunbelt Group—a role which has prioritized Charmer Sunbelt’s proactive commitment as a “social responsibility advocate.” What makes the phone calls to him so unprec-edented is that industry insiders have historically been seen as an adversary, or at least part of the problem when it comes to alcohol abuse. This at-titude is changing though, both because members of our industry are reaching out and taking a proactive approach toward social responsibility—“getting our heads out of the sand,” as Fischer likes to say—but more importantly, because communities are starting to recognize that what The Charmer Sunbelt Group and other industry progressives are doing provides the most effective solution to the problem.

IN THE BUSINESS OF BEING SOCIALLY RESPONSIBLE

BY KRISTEN WOLFE BIELER

“It’s so important to work with parents, law enforcement, government officials, legis-lators, regulators, industry members, the ac-tivist community, school administrators and

the media to fight underage drinking and drunk driving,” notes Fischer. By

working with licensees who are—knowingly or unknowingly—serv-

ing underage patrons or over-serv-ing, CSG Community Relations (Fischer) finds it possible to affect underage drinking without chang-ing laws or seeing licenses challenged. Change that comes from within the industry is not only effective, but it im-proves the relationships between retail-ers and their communities.

The Industry’s New Proactive Approach

Fischer’s background makes him ideally suited for spearheading a social respon-sibility outreach program nationwide for Charmer Sunbelt, having been a retailer in the D.C. area for twenty-seven years. “As a retailer, I was very frustrated with this in-dustry because no one wanted to put them-selves at the front of this issue or reach out to the media,” he recalls.

Those days are over. Charmer Sunbelt aggressively works with a media that some-times paints retailers, wholesalers and sup-pliers in a negative light. “Many hard-line ‘anti-alcohol’ groups are telling the print and electronic media how evil the industry is,” Fischer says. There is a steady stream of bad press chronicling the consequences of alcohol abuse, from clips on YouTube of people snorting vodka, to Facebook’s “30 Reasons a Girl Should Call it a Night” web-site with over 4,000 photograph postings of extremely drunk young women. Fischer re-fers to an outrageous commercial that aired in some markets which featured the tagline: Hurting kids is the cost of doing business for the alcohol industry. “Our industry needs to un-derstand that these headlines threaten our business, and there are things we can do about it, beginning with going on the record saying how atrocious it is,” he stresses. To combat underage drinking, The Charmer Sunbelt Group has implemented a series of public service announcements that air on radio stations in select markets during prime time, which urge parents to talk to their children about being safe and making smart choices about alcohol.

The Charmer Sunbelt Group was one of the first distributors to hire a person solely dedicated to articulating the social responsi-bility message, yet many others are following the example and getting active in their com-munities and at the national level. Southern Wine & Spirits of Arizona joined forces with the Arizona director of Liquor License and Control to work with the department on a campaign geared to prevent underage alcohol consumption. A teenager, who purchased product from a retailer illegally, became in-toxicated, had a car accident, and now, is tragically a quadriplegic. In order that the teenager may speak to high school students in the state about the dangers of illegal, un-

derage consumption, a specially-equipped van to transport him was necessary. South-ern Wine & Spirits of Arizona spearheaded efforts to raise needed funds to purchase and equip the van with wheelchair hydraulics. “It’s only natural that wholesalers should get involved,” believes Craig Wolf, president of the Wine & Spirits Wholesaler Association (WSWA), “since the distributor business model in and of itself is founded on social responsibility. The fact that wholesalers ex-ist to regulate the contents and distribution of alcohol makes it safer for communities,” he says. “Our system is designed to prevent abuse, and the greatest threat to the controls we have in place now are the forces that seek to deregulate our system. Wholesalers work every day to keep alcohol out of the hands of minors.”

And it’s time the world heard about it. To begin with, there have been new efforts

at stricter self-policing coming from within the industry as members seek to hold them-selves to even higher standards. The Charm-er Sunbelt Group has worked to reduce the amount of outrageous promotions that a small number of on- and off-premise licens-ees advertise around the country which of-ten advocate drinking to excess with cheap shots. “We show them the proven results of these types of promotions: the increased hospital visits, the grades of students, sexual assaults, the traffic accidents,” Fischer notes. “Here’s one: 1,700 kids die on college cam-puses every year in alcohol-related incidents like alcohol poisoning, falling out of build-ings, drowning. Pointing this out is an effec-tive way to end this sort of thing.”

Strength in NumbersSelf-policing at the supplier tier has long been the domain of The Distilled Spirits Council, which provides the Code of Good Practice, a set of advertising and marketing guidelines for suppliers, which has been the industry benchmark since it was created in 1934. “In 2003, working with ratings ser-vices, we instituted a stricter definition of what constitutes an adult audience, which parallels the number of adults in the U.S. population, and we call for all members to adhere to this,” explains president Peter Cressy. DISCUS boasts 100-percent compli-ance from member companies, and eighty-five percent compliance from non-member companies. “In a regulated industry you can’t afford not to support social responsibil-ity,” says Cressy. “It just makes good business sense, as it is the best way to achieve better market access and public acceptance.”

In an encouraging sign of the times, some companies go even further. “In ad-dition to meeting the advertising codes that the Beer Institute, Wine Institute and DISCUS provide, Diageo has its own mar-keting code which draws on the strongest provisions of the trade association codes, and adds a few provisions unique to Dia-geo,” says Gary Zizka, vice president, public policy. “For instance, twenty percent of our broadcast ad spend is devoted to branded responsible drinking themes—an amount, both in percentage and absolute dollars, that is as high as any other company.”

Why self-impose such rigid restrictions on the ability to promote one’s brands? “It is the key to having a legitimate right to be in the marketplace,” says Mark Orr, VP of pub-

● “Ask Listen Learn” brochure designed for kids

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22 Hawaii Beverage guide August 2008

lic policy for Pernod Ricard USA. When any member of our industry acts irresponsi-bly, “we all lose credibility and we jeopardize our ability to ask for fair and equal treatment as to how we are regulated,” he adds. Prohi-bition—still a dirty word in our business—was in some ways a legitimate reaction to an out-of-control time in our industry’s history, Orr believes, and we need to take measures internally to make sure nothing of the sort happens again. Another example is the tobacco industry: “Clearly they weren’t acting responsibly in their advertising, and they lost the right to do so. It is our job to preserve our rights, and responsibility starts with us—from our CEO all the way down to every person who works for us.”

Pernod Ricard has answered this call with their “Accept Responsibility” campaign and a comprehensive website (www.acceptresponsi-bility.org) launched last July which takes an interesting approach: it outlines all the excuses that we make to rationalize our own bad behavior. The “drunk driving” section, for example, lists excuses like “I’m a guy. I have a higher tolerance for al-cohol” and for binge drinking, the ex-cuse of “It only affects me.” Currently, the underage message Pernod Ricard is promoting is aimed at parents, many of whom provide their children with alcohol and justify their actions because they, too, drank when they were underage, or be-lieve it is acceptable if their children consume alcohol only at home.

The campaign—which has included advertisements in USA Today and Sports Illustrated Swimsuit Issue—is all the more powerful because it is unbranded. “We took our name off all our public service ads be-cause we felt that was the best way to get our message across; to divorce it from all our brands,” says Orr.

Brown-Forman also goes a step beyond the provisions outlined in DISCUS. “We’ve had a long history of responsibility,” explains Rob Frederick, vice president and director of corporate responsibility at Brown-Forman. When it comes to this important social is-sue, Frederick says there are two points that keep Brown-Forman engaged in deep, intro-spective mode: “What can we do through the power of our corporate brands to see more responsible drinking and what can we do to address harmful effects?”

Brown-Forman has poignantly answered these questions through a number of impact-

ful partnerships. In 2004, one of its signature brands, Jack Daniel’s, teamed up with Rich-ard Childress Racing. While the image of cars and alcohol normally conjures negativ-ity, instead, Brown-Forman shows that NASCAR can actually raise awareness about drinking respon-sibly. The pow-erful message “Pace Yourself. Drink Respon-sibly.” was mar-keted to millions of NASCAR fans. Further, Brown-Forman was the first to require that Jack Daniel’s merchan-dise sold at race-tracks be limited to those twenty-one and older.

Frederick also notes that Brown-Forman supports City Scoot, which offers a designat-ed-driver service to get people home safely after drinking. “We want to take the time to get to the bottom of what responsible drinking is. In one form or another, we all say ‘drink responsibly’, but there’s still a call to action to find out what it really means,” Frederick says.

The Results of Three-Tier ParticipationWhere industry efforts today differ from those in the past is in the cooperation and involvement from all three tiers: retailers, wholesalers and suppliers working together to combat the problem. “When all three tiers of the beer, wine and spirits industries are united in promoting responsible drink-ing, we are a formidable force,” says Zizka, who gives the example of the federal govern-ment’s “We Don’t Serve Teens” program last fall aimed at reducing youth access. “DIS-

CUS was very active in this, but we really want to congratulate the wholesalers and re-tailers for their success with this campaign,” says Cressy. “We are so delighted that the wholesaler tier is getting more involved and we’ve so enjoyed working with distributors

and retailers in this effort.” DISCUS de-veloped 3,000 billboards and 3,000 ra-

dio spots, and wholesalers worked to distribute materials to over 65,000

retailers. The program was effective at

curbing underage consumption, and it also marked an important

shift in the battle against under-age drinking, according to Ralph Blackman of The Century Coun-cil: “When I joined The Century Council twelve years ago, there were movements at the individual and producer level, but no national cohe-sive initiatives. To-

day, we’re committed to getting all our members involved, and programs like ‘We Don’t Serve Teens’ showed what we can do when we work with other tiers.”

While “We Don’t Serve Teens” was “all about message,” says Wolf, the focus now at WSWA is putting the message into action. The association has recently teamed up with TIPS (Training for Intervention Proce-dures) to sponsor retailer and server training programs which emphasize proper carding and how to not over-serve any patron. “We are working to partner with other groups on the ground executing targeted campaigns that need our assistance and guidance,” says Wolf. Suppliers—many of whom have long sponsored social responsibility programs—recognize that wholesalers are key to the solution. Heineken USA recently commit-ted $250,000 to support distributors who are mobilizing their own local responsibility initiatives.

In addition, tailoring different age-appropriate messages has been effective for The Century Council. Their middle school program, “Ask and Learn,” is a partnership with Nickelodeon and focuses on encourag-ing conversations between parents and chil-dren. “Many people don’t admit it, but the leading influence on many kids’ decisions to drink is their parents,” says Blackman. At the

with us—from our CEO all the way down to

Pernod Ricard has answered this call with their “Accept Responsibility” campaign and a comprehensive website (www.acceptresponsi-bility.org) launched last July which takes an interesting approach: it outlines all the excuses that we make to rationalize our own bad

Forman was the first to require that Jack Daniel’s merchan-dise sold at race-tracks be limited to those twenty-one and older.

‘We Don’t Serve Teens’ showed what we can do when we work with other tiers.”

While “We Don’t Serve Teens” was “all about message,” says Wolf, the focus now at WSWA is putting the message into action.

age drinking, according to Ralph Blackman of The Century Council: “When I joined The Century Council twelve years ago, there were movements at the individual and producer level, but no national cohesive initiatives. To

day, we’re committed to getting all our members involved, and programs like ‘We Don’t Serve Teens’ showed what we can

age drinking, according to Ralph Blackman of The Century Council: “When I joined The Century Council twelve years ago, there were movements at the individual and producer level, but no national cohesive initiatives. To

day, we’re committed to getting all our members involved, and programs like ‘We Don’t Serve Teens’ showed what we can

Forman was the first

alcohol and justify their actions because they, too, drank when they were underage, or believe it is acceptable if their children consume Frederick also notes that Brown-Forman

alcohol and justify their actions because they, too, drank when they were underage, or be-

SOCIAL RESPONSIBILITY

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college level, the Council focuses on reduc-ing the harm associated with consumption and over–consumption with an emphasis on designated drivers and recognizing the signs of alcohol poisoning. They have partnered with university and Greek organizations and the Council’s “Alcohol 101+” program is the most widely distributed on college cam-puses, used at over 2,500 schools.

Through research, the Council has ex-plored different ways in which girls specifi-cally deal with issues of alcohol and drink-ing, leading them to produce a program called “Girl Talk.” “We noticed that alcohol consumption rates were coming down more slowly for girls than boys,” says Blackman. “Our research showed that girls are more interested in the health consequences of excessive alcohol consumption, and we also discovered that parents were having fewer conversations about alcohol with girls than with boys.” DISCUS has been active on college campuses, as well, conducting a series of regional community conferences designed to help campuses build programs which are sustainable and discourage un-derage and/or excessive drinking. Just how does Cressy measure success? “We show a proven increase in the use of designated drivers, fewer traffic accidents related to al-cohol and a reduction in malicious damage on campus,” he states.

Harnessing Retailer PowerInvolving retailers is a logical—and long overdue— method to combat not only un-derage drinking, but the many misconcep-tions that surround it. “Retailers know they are on the front line of where adults and underage kids buy alcohol,” says Blackman. “Often they take the brunt of the blame, but now they are seeing that they can take leadership roles. They are playing offense by being involved.” Government and in-dustry studies show that the blame is often unwarranted: sixty-five percent of minors obtain their alcohol from friends or family and less than fifteen percent of minors ob-tain alcohol from retailers who fail to ask for identification.

“Alcohol beverage retailers are 100 percent opposed to underage drinking and drunk driving,” says Harry Wiles, execu-tive director, American Beverage Licensees (ABL.) “Speaking for ABL members, I can

tell you that they don’t want or need minors’ business, and they don’t want drunk drivers on the same roads that their families use. One of the goals we are focusing on is of-fering positive alternatives — legislative or policy–oriented — that address the true causes of underage drinking and drunk driving.” This focus must in-volve a discussion of the root problem, he advocates: “this is a shared responsi-bility since so many kids are getting their alcohol at home, yet the retailers get all the blame.”

ABL works closely with the Beer In-stitute, DISCUS, NBWA, The Century Council and WSWA on a wide range of re-sponsibility issues. “While the various tiers and sectors have implemented their own responsible policies and programs, I expect to see more unified messages in the coming years as the industry works together to solve the problems of societal alcohol abuse,” says Wiles. Working with other tiers is a big change, notes Wiles, and what will make the real difference in terms of affecting change going forward.

Another collaborative effort involves tailgating. The Charmer Sunbelt Group is working on a public service announcement aimed at tailgating-related alcohol abuse, and retailers will play a key component in getting the message out. “There are some fans that begin drinking at 8AM and drink all day at the game, then get in their cars

and go home putting all of our lives in jeop-ardy,” Fischer explains. Retailers located near professional and college sport centers will feature posters that read: “Respect Fans.

Respect the Team. Respect the Law.” Charmer Sunbelt is also working with industry and community lead-ers to partner with police to let fans know that drunk driving is against the law and will not be tolerated.

Diageo has been putting more of their social responsibility dollars towards retailer-collaborative pro-grams as well. “Despite the fact that most underage drinkers get their alcohol from social sources, we also need to do more to help retailers avoid underage sales,” says Zizka. “That is why Diageo has supported the work of the Responsible Retail-ing Forum (RRForum.org) since 2003. RR Forum’s goal is to identify, evaluate and spread the use of best practices in reducing underage sales,

and the work done to date in several pilot cities shows without a doubt that RR Fo-rum’s tools are effective.” Diageo even has a responsible drinking website, DRINKiQ.com, which features updates on industry activities and practices.

In order to arm retailers with better fake-ID detection devices, Heineken piloted Op-eration Teen Proof in 2002 in Westchester County, NY, in partnership with local dis-trict attorney, Jeanine Pirro. The new tech-nology has been such a success, Heineken has expanded the program to other counties throughout New York and beyond.

Working Together to Find Appropriate—and Effective—Drunk Driving SolutionsNo social responsibility discussion is com-plete without a long hard look at the dev-astating effects of drunk driving. Industry members today are supporting programs and legislation that curb the problem while still allowing the hospitality industries to thrive.

Bacardi USA, one of the founders of The Century Council, has long been at the forefront of this issue. In 1978, Bacardi pioneered an advertising campaign to raise awareness about drunk driving. The com-pany’s famous tagline: “Bacardi rum mixes with everything. Except driving.” ran for

than with boys.” DISCUS has been active on college campuses, as well, conducting a series of regional community conferences designed to help campuses build programs which are sustainable and discourage un-derage and/or excessive drinking. Just how does Cressy measure success? “We show a proven increase in the use of designated drivers, fewer traffic accidents related to al-cohol and a reduction in malicious damage

Involving retailers is a logical—and long ABL works closely with the Beer In

● The Century Council’s tip card and an ad from the Cops in Shops program.

fering positive alternatives — legislative or policy–oriented — that address the

volve a discussion of the root problem,

Respect the Team. Respect the Law.” Charmer Sunbelt is also working with industry and community leaders to partner with police to let fans know that drunk driving is against the law and will not be tolerated.

of their social responsibility dollars

SOCIAL RESPONSIBILITY

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more than twenty-five years, often in tandem with other initiatives in the North American market. “At the end of the day, we want people to do the right thing with our products,” says Rick Wilson, senior vice presi-dent of external affairs and director of social responsibility at Bacardi USA. “We’re constantly looking for opportunities where our brand can bring this message further.”

The Charmer Sunbelt Group has backed numerous drunk driving bills, including Governor Pataki’s in New York last year. “We are supportive of legis-lation that would take repeat offenders and those that have a BAC of .15 and above, off the streets,” according to Fischer. “We need to crack down on these extreme drink-ers rather than law abiding citizens responsibly enjoying alcohol. We should support inter-locking devic-es, but not on one time offenders, for example.” DISCUS has been active-ly promoting legislation throughout the country which includes tough enforcement, stiff penalties, inter-locks for repeat offenders and first-time high BAC drivers, and laws which discourage adults from pro-viding children with alcohol. “We have helped pass four comprehen-sive drunk driving bills throughout the country,” adds Cressy.

This winter, Beam Global Spir-its & Wine pledged a significant increase in financial and program support for the National Associa-tion of Drug Court Professionals (NADCP), which raises awareness about the effectiveness of DUI Courts and provides training and research to court personnel. “At Beam, we really aim to affiliate with programs that have a measurable impact,” says Chris Swonger, senior vice president of corporate affairs. “If we are going to devote time and resources to something, we want to be able to measure the progress and this is what drove our partnership with the Drug Court Profession-als—we see results. Over 17,000

people die each year from alcohol-related automobile accidents and our support of

DUI courses is an effective means of getting after this problem.”

DUI Courts provide long-term, ongoing accountability and treat-ment in addition to conviction for hardcore and repeat drunk driving offenders. Research from the state of Georgia has shown that DUI Court graduates are four times less likely to have a new DUI arrest af-ter two years. “It is clear that the traditional criminal process is not enough for repeat drunk driving of-fenders,” says Wiles. “This is a mod-el that works and where key stake-holders can come together to stop drunk driving — a cause that every-one can get behind. This partner-ship also illustrates that the alcohol industry and legal community can work together to find proven solu-tions that are effective in the battle against drunk driving.”

In February, ABL launched a toolbox, “Effective Traffic Safety Solutions to Stop Drunk Driving,” which provides the best practices to effectively tackle drunk driving and features programs and strategies that help prevent the problem. The information highlights DUI Courts and also points to research illustrat-ing the effectiveness of combining treatment and conviction for repeat and hardcore offenders. “ABL has

What Can YOU Do To Help?3Increase Your Vigilance

3Advertise Your Efforts

3Be Aware of High Risk Seasons

3Send the Right Message

3Promote TIPs Training

● The Hardcore Drunk Driving Judicial Guide examines the role of the judiciary in reducing hardcore drunk driving.

SOCIAL RESPONSIBILITY

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Everyone has a role to play in the fight against drunk driving and underage drinking.

Please visit the NEW

“We believe in the power ofcollaboration and the positive impactresulting from strategic relationshipsin the fight against drunk drivingand underage drinking.”

Susan Molinari, Chairman, The Century Council

to learn more about the dangers of drunk driving and underage drinking and our many social responsibility programs.

We invite you to learn more about the ways you can get involved!

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distributed this toolbox to its members, industry col-leagues, legislators and regulatory officials as a means of educating opinion leaders and key decision makers about stopping drunk driving,” explains Wiles.

There are also many positive alternatives to law enforcement when it comes to keeping drunk drivers off the road, too. Heineken has been a leader in pro-moting designated drivers through their safe ride pro-grams. For example, as part of its continued sponsorship of the Wolf Trap Foundation for the Performing Arts this year, Heineken USA is running a program which will encourage patrons to sign up to become designated drivers for friends and other attendees. The beer giant is also subsidizing an express shuttle bus which will drive attendees to the event and provide a SAFECALL num-ber for guests to call taxis. “This allows us to continue to demonstrate the commitment of Heineken USA employees to give back to the community where they live, work and sell our product,” says Dan Tearno, se-nior vice president and chief corporate relations officer, Heineken USA. “We’re proud to extend our relation-ship and continue to help the public and private sector reinforce responsible behaviors associated with alcohol consumption.”

The Industry Image Makeover: A Work in ProgressPublic perception of our industry is changing, says Beam Global’s Swonger, but it’s up to those working in it to keep the pendulum swinging in this positive direction: “I’ve been in the business for thirteen years and while I’ve known our industry has always been at the forefront of responsibility, over the last five or six years there has been an increased effort to be socially responsible in how all tiers present their products. The public is starting to see that.” Evidence of this can be found, for example, in Bacardi USA’s recent ad campaign, “What-ever Your Reason.” In these spots, the notion of smart decision-making is reinforced, inspiring people to have an open, two-way dialogue about their personal reasons for choosing a socially responsible lifestyle.

And while alcohol abuse is not something that will ever go entirely away, adds Blackman, the industry has “moved a great deal in acknowledging their own role and being involved in their communities, but it’s a long haul. I urge retailers, wholesalers and producers to get involved and help find solutions. As the numbers go down, it proves that our industry can be seen as a solu-tion to—not part of—the problem.” ■

* This article featured just a sampling of industry initiatives. If you would like to tell us about any social responsibility programs your company is affili-ated with, email us at [email protected]. Also track more information about this issue on www.bevnetwork.com.

THE CENTURY COUNCILwww.centurycouncil.orgFeatures information about underage drinking, current campaigns and free resource materials in English and Spanish.

WE DON’T SERVE TEENSwww.dontserveteens.gov/index.htmlThis site offers tips on creating a responsible alcohol sales policy, training employees, becoming involved in the community and provides program mate-rials in English and Spanish.

NATIONAL HIGHWAY TRAFFIC SAFETY ADMINISTRATIONwww.nhtsa.dot.gov/people/injury/alcohol/StopImpairedPresents information, tips and promotional material to reduce incidents of drunk driving.

TIPS (Training for Intervention ProcedureS)www.gettips.com 1-800-GET-TIPSInformation on TIPS programs for licensees and students, courses offered in your area or online, and how to become a certified TIPS trainer. You can also become involved with TPAN, TIPS Political Action Network (found on the TIPS site). TPAN provides an informational newsletter that follows current and proposed alcohol-related legislation and lists upcoming conferences promoting socially responsible consumption. Its next event is the Alcohol Responsibility Conference on September 23 - 25, 2008, in Las Vegas, NV.

AMERICAN BEVERAGE LICENSEES www.ablusa.org/Responsibility.aspOffers information about ABL’s integrated responsibility initiatives, including its community, education and legislative partnerships.

ICAP (International Center for Alcohol Policies)www.icap.orgICAP is an alcohol policy think tank. The website features information on policies, reports and methods for responsible consumption.

RRF (Responsible Retailing Forum)www.RRForum.orgThe RRForum is an organization that assembles public and private groups to identify the best practices to prevent underage drinking and assesses their effects. Their site provides information about the Forum’s current projects, con-ferences and public messages. The site also presents a message board where retailers can share ideas, read announcements and establish relationships.

WORLD ASSOCIATION OF THE ALCOHOL BEVERAGE INDUSTRIES, INC. (WAABI)www.waabi.org WAABI is a national volunteer network composed of professionals from all tiers and segments of the beverage alcohol industry. Their site provides information on industry programs and events to promote responsible consumption.

BEV RETAIL SPOTLIGHT - RETAIL RESPONSIBILITYwww.bevretailspotlight.com/retail/ A central site of information which includes links to many organizations involved in social responsibility. The site provides information for retailers as well as tips for consumers who plan to entertain responsibly.

SOME SOURCES OF INFORMATION AND SUPPORT

SOCIAL RESPONSIBILITY

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By David Rosario & Alia AkkamBy David Rosario & Alia Akkam

RUM’S THE WORD

According to the Distilled Spirits Council, super premium rum sales by case jumped forty-three percent between 2006 and 2007. Meanwhile, premium rums jumped only 4.6 percent over the same period. By volume, premium rums still hold the top position, with 15.5 million cases sold in 2007; super premium case sales were only 220,000 in 2007.

The promising report of steady growth translates into more opportunities for new brands—brands that may not yet have the clout (or the resources) of larger companies —to make their mark on fertile territory.

“DARK” HORSESDepaz Blue Cane Rhum Agricole, which launched two years ago, is differentiated from traditional rum since it comes from Martinique and uses distilled fresh sugar cane juice instead of the usual molasses. Just like Champagne has rigorous geographic rules, rhum agricole can only be produced in Martinique where controls are in place to oversee everything from the quality of the sugar cane selected to the processes of pressing and fermentation. Depaz uses costly blue cane sugar, making their product even more exclusive. “We wanted

I n the midst of the summer season, it’s not unusual to crave frothy, playful libations like daiquiris and

pina coladas. While rum is perhaps best well-known as a seasonal party mixer for these types of fruity, tropical cocktails, it has successfully shed its image of toothpick umbrellas and roguish pirates. Nuanced and complex, premium and super premium rums are dominating the category, while the tried and true rum brands that first brought the second-leading distilled spirit to the forefront continue to keep their stronghold on the market.

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to do it the right way, with a market by market strategy,” says Greg Levine, brand manager of the spirits division at Kobrand Corporation, who explains Depaz is slowly being introduced to new markets. “We see the category in itself as something to watch, just like ten years ago when Jose Cuervo dominated tequila and there weren’t many premium options out there,” he says. “Consumers are more intelligent. They’re looking for quality and we have that.” Levine says Depaz’s history, tracing back to 1651, is another selling point. “Obviously, other quality brands are out there, but we have that heritage,” he notes.

Vizcaya VXOP is another newcomer. Currently available in seventeen markets, the brand is constantly growing, opening a new market each month. Created as a sipping rum, it is made in the old Cuban tradition from fresh pure cane juice, then aged in Kentucky Bourbon barrels to add another layer of depth.

Ron Abuelo Rum, from the third generation of the Varela-Hermanos family distillery in Panama, is made with sugar cane grown by the family, then aged in oak casks. Currently available in eight states, by the end of the year the company plans to nearly double its scope by featuring Ron Abuelo in fifteen markets. Ricardo March, director of sales and marketing at Varela Imports, believes that in addition to the quality of the premium 7 year-old, the brand’s Panamanian origins are a strong selling point. As Panama enjoys a boost in tourism, with visitors seeking out its affordability and beautiful beaches as an alternative to other Central American destinations, March says more people will be turned on to Ron Abuelo, which naturally, is quite popular in its native country. “People are seeing it as a luxury,” March says of Ron Abuelo. “They are into high-end sipping rums to relax with while smoking a cigar.”

THE GATEKEEPERSRetailers’ own observations so far this year suggest super premium sales will continue

to rise. “Rum has seen decent growth so far this year, mostly in the high-end,” says Brett Pontoni, specialty spirits buyer for the Chicago-area Binny’s chain. He adds, “super premium rums will continue to show solid growth while there will be normal or steady sales on rum as a mixer.” The reason: “Rum drinkers are trading up and people are now coming from outside the category and starting at super premium.” Consumers may be drinking less, but their palates are certainly leaning towards more sophisticated tastes.

Rum has always been a particularly strong seller in Miami. “There is a large Cuban population and Cubans drink rum,” says Mari Lopez-Cano, owner of Miami’s Royal Liquors. Other than Bacardi, most of Lopez-Cano’s rum sales are aged and higher-end rums. But she also notes that “appearances are everything in Miami,” which means people buy based on packaging, price and quality, thus making higher-end rums an easy sell.

With the classic cocktail revolution, mixologists are looking towards rum’s versatility more frequently these days—and luring in curious customers to boot. Specifically, there is a big resurgence in tiki drinks says Lynnette Marrero, bar manager of Elettaria in New York City, which features twenty-eight rums on its menu, more than any other spirit. “Mixing tiki

drinks well is one area that’s now being hit by mixologists; it’s an area in classic cocktails not yet explored,” she says.

Further north, at Merkato 55, there are fifty-five infused rums available at the restaurant and five of its seven signature

cocktails are rum-based, like the SOGBA, made with Bacardi Light, Regatta ginger beer, bay leaf infusion and mint leaves. “I notice a lot of people partaking in rum cocktails because the average consumer is looking for something new, stimulating and interesting,” says Susan Spikes, operations manager.

In the Caribbean, rum shops, low-key bars where locals relax and sip rum, are popular hangouts. More lavish and stylish establishments are popping up in the U.S. in response to the trend. RUMBAR at the swanky Ritz-Carlton, Key Biscayne, features VIP rum lockers; inside the new InterContinental Boston Hotel, RumBa is an intimate rum and Champagne bar, featuring more than seventy rums from around the world; and RumFire at the Sheraton Waikiki Hotel features over 100 rums in its tower.

KEEPING MOMENTUMWith all the fanfare of new rum brands and cocktails, this means those well-established brands must continue to forge ahead. The 202-year-old Goslings has three rums in its portfolio, with the strongest sales in its flagship Black Seal rum. The official ultra-premium in the lineup is the Gosling Family Reserve Old Rum, made in limited quantities.

CATEGORY FOCUS

to do it the right way, with a market by market strategy,” says Greg Levine, brand

obrand epaz is slowly

being introduced to new markets. “We see the category in itself as something to watch, just like ten years ago when Jose Cuervo cocktails are rum-based, like the

RUMBAR at the Ritz-Carlton,

Key Biscayne, FL

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Rum leader Bacardi is known for upscale products like Bacardi Gold and Bacardi Superior, as well as its white rum, Bacardi Light, and an extensive lineup of flavored offerings.

Popular Jamaican brand, Appleton, features an Estate Reserve, a blend of Estate-produced select rums aged in oak barrels, as well as the Appleton Estate Extra 12-year old.

The portfolio of well-known Haitian rum, Rhum Barbancourt, not only includes its traditional white and four-year-aged Three Star, but a premium Five Star Reserve Speciale, aged for eight years, and a limited quantity of the fifteen-year-old Estate Reserve.

Matt Carroll, chief marketing officer at Patron Spirits Company, which includes Pyrat Cask and Pyrat XO Reserve in its portfolio, has seen double digit growth in the past five years with the XO Reserve, the company’s flagship rum brand, accounting for ninety percent of sales.

Rhum Clément from Martinique is slated to grow 450 percent this year, encompassing sixty-five percent on-premise, says Ben Jones, managing director. The Rhum Clément line-up features a Premiére Canne, VSOP, Créole Shrubb, Cuvée Homére and XO.

IN THE CLEARClear, white rum, which favors simple oak casks and stainless steel tanks over the usual charred barrels for dark versions, is another segment of the category that seems to be doing particularly well.

“Ultra premium rum is the fastest growing spirit in the white spirits category,” says Randy Carlson, director of marketing innovation at Diageo—good news for their Oronoco brand, made with Brazilian sugar cane spirit and a blend of aged South American rums.

Ultra premium Tommy Bahama from Barbados, made with blackstrap molasses and water filtered through coral stones, comes in Golden Sun, a blend of rums, but is also known for its white rum, White Sand.

Moët Hennessy’s 10 Cane, which exploded onto the rum scene in 2005, is made from sugar cane juice—hand-cut Trinidadian that is pressed within three hours—instead of molasses. Vice President of 10 Cane, Rob Bryans, says that the original intent behind launching 10 Cane was to introduce a new upscale tier of rum. “We wanted to create a luxury rum category,” Bryans says matter-of-factly. Bryans notes that perhaps the biggest obstacle with this new rum category is convincing the customer rum isn’t just a low-to-mid-priced spirit. “We’re trying to think of rum as the new vodka. The mentality for trading up to vodka is there,” he says. For Bryans, working with bartenders across the country is key to arousing customer interest. “As much as marketing has a role to play, we have to get people to appreciate the product quality and its unique point of differentiation. Bartenders have to like it, or they’re not going to pass it on to Joe Public,” he explains.

The real growth from a value perspective is certainly in the super premium segment. “They may not have large volume at present, but their contributions based on sales dollars are slightly shifting the rum category,” says

Terri Hnatyszyn, brand manager for newcomer Rubi Rey, a high-end single barrel-finished white rum aged in oak, then

blended and rested together again. “With its unique hand–crafted process and striking packaging, Rubi Rey is trying to help shift traditional perceptions of what rum can represent for consumers.”

CATEGORY FOCUS Continued

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spirits category,” says Randy Carlson, director of marketing

iageo—good ronoco

brand, made with Brazilian sugar cane spirit and a

for newcomer Rubi Rey, a high-end single barrel-finished white rum aged in oak, then

blended and rested together

While consulting around the California Bay Area, mixologist Dominic Venegas sees bars adopting smaller, artisanal spirits. He rattles off the list of what his customers prefer: Charbay, Hangar One, Square One, Sub Rossa and Tito. Venegas acknowledges that San Francisco is ahead of most of the country in adopting new vodka trends.

Since Square One introduced the first 100% certified organic American rye vodka in 2006—they’re now onto a cucumber flavored vodka—other small producers have pursued the green trend. Charbay, produced in Napa, lies at the intersection of both organic and infused, having added organic flavors to its line, including Meyer lemon, blood orange and pomegranate. Much like how craft beers launched micro-breweries, small distillers have begun micro-distilleries, notes Phillips of Prairie Vodka, whose family created Belvedere years ago. “It was inevitable that it would reach distilleries,” he notes. Prairie rolled down from the Minnesota plains in May. It is both organic and kosher.

McCormick Distilling produces a green brand, 360 Vodka. The distillation is environmentally friendly, and the bottle made from 85% recycled glass.

“We’re doing everything we can to make this an environmentally-friendly product for the upscale vodka market,” says chairman Ed Pechar.

Qino One is made from organic, fair-trade quinoa grown in Bolivia and distilled in the Cognac region. “Savvy consumers want to be green and honest but they still want their vodka to taste and look good,” remarks managing partner Christine Cooney. “Our product and design grew out of these beliefs.” It has introduced a raspberry-flavored vodka as well, and will follow with kumquat in September.

Blue Ice is developing a 100% organic wheat vodka, as well as Idaho Mountain Berry flavor. “Consumers are learning to appreciate more creative mixology utilizing fresh and exotic ingredients to create tasteful cocktails,” says Blue Ice’s Egan.

SnowQueen Vodka from Kazakhstan is also produced from organic wheat

and artisan spring water from the Himalayan foothills.

Vodka’s success has even attracted some unexpected competitors, namely Anheuser-Busch, the country’s largest brewer. Led by Mic Zavarella, its Long Tail Libations unit rolled out two super premium brands: Purus (made from organic Italian wheat) in November 2007, and Swedish-distilled Cape North in February 2008. Purus’s bottle is 70% recycled glass, the cork is sustainable, the adhesive is water-based and even the ink is made from soy.

Both brands started in New York and Boston, and then expanded to Florida. “We’re exclusively taking these brands through our beer wholesalers,” says Zavarella. This is a different approach than most, as Anheuser-Busch has a national reach through its distributors.

Finding a Happy Vodka Medium Vodka is on a strong growth path as American consumers continue to appreciate its mixability. Yet not every new brand or line extension will succeed. Vodka has had a long run at the top, and one wonders if consumer sentiment might change. Consumers are funny that way: they like something until they don’t. Remember Disco or the sport utility vehicle?

“As younger drinkers become more discriminating, more knowledgeable and better exposed, we in the industry will have to follow suit and offer a better selection,” observes Tony Abou-Ganim.

DISCUS’s Ozgo does worry about market saturation, yet he still sees strong growth in super premium vodka. “As long as the market continues to grow that quickly, there’s more room for niche players,” he predicts.

Vodka brands that shift their market emphasis in this softening economy to on-premise sales may continue to sell well, particularly as consumers shift toward consuming at home. “Things like vodka never seem to go away, it just grows and grows and grows,” says 360’s Pechar. “There’s always a taste for vodka.” Vodka still has room to run. ■

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CATEGORY FOCUS Continued

“Last year, the rum business grew—not just our base rum, but flavored. It’s a significant opportunity for us. There’s almost a consumer expectation for newness,” says Gordon Chisholm, brand director at Bacardi USA. Bacardi is a leader in the flavored rum market, with seven different ones in its portfolio, including Limón, O, Razz, Cóco, Big Apple, Grand Melón and, most recently, Peach Red. “Bacardi flavors take the trademark beyond rum,’ Chisholm explains. “When you’re looking at flavored spirits, you’re not just going up against flavored rum, but against flavored vodka.”

Undoubtedly, vodka’s got the flavored alcohol market captured. According to DISCUS, there are 357 flavored vodka brands in the U.S., compared to seventy-four flavored rum varieties. While flavored vodka growth in 2007 was 7.9 percent, for flavored rum it was just two percent. However, rum suppliers are not deterred. DISCUS also shares that flavored rums comprise a significant share of the total market: 20.2 percent of all rum sales in 2007, while flavored vodkas took away only 13.8 percent of the total vodka market.

“Flavored rums will continue to grow for the established brands. Base flavors, as well as new introductions, will keep fueling this segment,” says Peter Wijk, brand director for Cruzan Rum, which just introduced its new Guava flavor.

The original Malibu Rum, with its distinctive coconut flavor, is perhaps the most iconic of the category. Building on its success, with an alluring marketing image hinting at a breezy Caribbean lifestyle, the Malibu portfolio now includes pineapple,

mango, passionfruit and tropical banana.

Captain Morgan Spiced Rum was the first flavored rum to hit the market in 1983. Its Parrot Bay line, Puerto Rican white rum with essences of coconut, mango, pineapple and passionfruit, further expanded the category, as well as its popular “hot” spice-enhanced Tattoo.

Admiral Nelson’s Premium Spiced Rum, also has premium rum flavors in coconut, raspberry and vanilla. Yet, their traditional spiced version is the priority, according to Todd Nickodym, director of marketing for Luxco Spirited Brands. “Our brand has been outpacing growth in the flavored rum category on the strength of our spiced rum,” says Nickodym.

Inside a voluptuous bottle of Castries Crème Rum, now available in nearly twenty states, is a blend of St. Lucian rum, premium roasted peanuts, vanilla from Madagascar and cinnamon and brown sugar spices.While a peanut rum may leave one thinking of sweet, dessert-inspired cocktails, David Jones, CEO of Team Spirits Import Company, says that Castries lends itself to numerous savory concoctions as well. “The mixability of a flavored rum and the culinary flexibility of peanuts gives bartenders a lot of interpretations,” he explains. “Flavored rums are just getting better and better.”

David Kanbar, who worked at SKYY Vodka (his uncle Maurice founded the company), launched Bambu Rum, handcrafted in the British West Indies, in 2005. Quadruple-distilled from sugar cane, Kanbar says his customers can easily tell the difference between Bambu and more traditional products on the market. Currently, Bambu is only available in New York, New Jersey, Connecticut and Florida, and Kanbar is happy with this limited distribution. “We really want a focused effort. We’d rather do well in a handful of markets,” he says. Although the super premium market is growing, Kanbar does point out there’s still a long road ahead. “It has not developed to the extent we’d like. It’s small, but growing,” he says hopefully.

Mount Gay, the oldest rum brand in the world, has a new Eclipse Silver, offering a premium white to trade up to. “It gives mixologists a rum with incredible versatility and smoothness,” says Todd Schuessler, brand manager. Of the five labels, the company has seen the biggest increase with the Extra Old, the most premium label. The rum is distilled and then aged in oak bourbon barrels from Kentucky.

While the growth of high-end rum can be attributed to the premiumization of the category as a whole, Schuessler also says authenticity has become more important to consumers. “Palates

have become more sophisticated, creating the need for more than just something that mixes nicely with Coke,” he adds. And, as bartending continues to evolve,

it will only help the rum category grow. For the first time, as Schuessler explains, the rum category is getting past the “commodity rap that has plagued it for so long.” ■

RumBa at the InterContinental Boston

have become more sophisticated, creating the need for more than just something that mixes nicely with Coke,” he adds. And, as bartending continues to evolve,

it will only help the rum

FLAVORS OF

RUM

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August 2008 Hawaii Beverage guide 35HAWAII BEVERAGE GUIDE -

*B: Beer *S: Spirits *N: Non-alcoholic *U: Unknown *W: Wines

AUGUST 2008 COMPLIMENTARY SAMPLING CALENDAR

DON QUIOTE-KAHEKA801 Kaheka StreetHonolulu, Hawaii96814(808)973-4800

THE WINE STOP1809 South King StreetHonolulu, Hawaii96826(808)946-3707

TAMURA’S-AIKAHI25 Kaneohe Bay Drive #106Kaneohe, Hawaii96734(808)254-2000

www.hawaiibevguide.com

FOR MORE INFORMATION CONTACT:

Ti� any LizaresPromotional Models Hawaii P.O .Box 240826

(808)[email protected]

FRIDAY AUGUST 1

DON QUIOTE-KAHEKA .........................................4p-7p *B

TAMURA’S-AIKAHI ......................................................4p-7p *S

SATURDAY AUGUST 2

DON QUIOTE-KAHEKA .........................................1p-4p *B

TAMURA’S-AIKAHI .....................................................3p-6p *W

THE WINE STOP .............................................................1p-5p *B

THURSDAY AUGUST 7

DON QUIOTE-KAHEKA ........................................4p-7p *W

FRIDAY AUGUST 8

DON QUIOTE-KAHEKA ........................................4p-7p *W

TAMURA’S-AIKAHI ......................................................4p-7p *S

THE WINE STOP ............................................................4p-8p *W

SATURDAY AUGUST 9

DON QUIOTE-KAHEKA ........................................1p-4p *W

TAMURA’S-AIKAHI .....................................................3p-6p *W

THE WINE STOP ............................................................1p-5p *W

THURSDAY AUGUST 14

DON QUIOTE-KAHEKA ........................................4p-7p *W

FRIDAY AUGUST 15

DON QUIOTE-KAHEKA ........................................4p-7p *W

TAMURA’S-AIKAHI ......................................................4p-7p *U

THE WINE STOP ............................................................4p-8p *W

SATURDAY AUGUST 16

TAMURA’S-AIKAHI .....................................................3p-6p *W

THE WINE STOP ............................................................1p-5p *W

THURSDAY AUGUST 21

DON QUIOTE-KAHEKA ........................................4p-7p *W

FRIDAY AUGUST 22

DON QUIOTE-KAHEKA ........................................4p-7p *W

TAMURA’S-AIKAHI ......................................................4p-7p *U

SATURDAY AUGUST 23

DON QUIOTE-KAHEKA ........................................1p-4p *W

TAMURA’S-AIKAHI .....................................................3p-6p *W

THE WINE STOP ............................................................1p-5p *W

THURSDAY AUGUST 28

DON QUIOTE-KAHEKA ........................................4p-7p *W

FRIDAY AUGUST 29

DON QUIOTE-KAHEKA ........................................4p-7p *W

TAMURA’S-AIKAHI .....................................................4p-7p *W

SATURDAY AUGUST 30

TAMURA’S-AIKAHI .....................................................3p-6p *W

THE WINE STOP ............................................................1p-5p *W

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36 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

IN THE NEWS

Sell Safely, Serve Responsibly with Techniques of Alcohol Management®

Techniques of Alcohol Management (TAM)® was created in 1982 to answer a number of different issues surfacing within the industry, primarily the

rise in occurrences of drunk driving, sales to minors and the service of intoxicated patrons. Over the past twenty-six years, the TAM® program has been continually modified and streamlined to address the changing issues facing today’s hospitality industry, while never losing sight of the core values that triggered its initial development.

TAM®’s unique training philosophy and its status as part of a 501(c)(3) non-profit corporation contribute directly to the effectiveness of the program. Certified trainers are rigorously monitored and the quality of instruction they provide to licensees and their employees throughout each state is controlled through the National Hospitality Institute (NHI)® Board and Advisory Council. Course content is regularly adapted and modified to promote the most effective training experience, while its non-profit status allows the program to maintain independence and integrity.

In addition to providing a safe and responsible environment for your customers to visit and your employees to work, a staff trained with the TAM® program can:

Protect your business from violations and civil suits Improve the professionalism of your business

Qualify you for discounts on liquor liability insurance Improve relations with local law enforcement Develop your reputation as a responsible vendor

of alcohol

Comprehensive training is now available to thousands of employers and employees throughout the United States. Today TAM® is a benchmark offering classroom training in Alabama, Alaska, Kentucky, Maryland, Michigan, Louisiana, South Dakota, Utah, Georgia, New Jersey, Illinois, Virginia, Nevada, Tennessee, Washington and the District of Columbia. The TAM® program has recently been adapted into an online training course, available across the country at http://www.tamusa.org.

Because of its solid commitment to the hospitality industry and its extensive training philosophy, TAM® is quickly becoming the program of choice for industry veterans who understand the many benefits of having their staff properly trained. For more information on TAM, please contact the National Hospitality Institute at (800) 292-2896, or visit http://www.tamusa.org.

N a t i o n a lHospitalityI n s t i t u t en

h ie d u c a t i o nl e a d e r s h i pr e s p o n s i b i l i t y

Persis corporation invests in eight leading wineries as part of $234 million deal

Persis Corporation, a Honolulu-based real estate investment company, has joined with four other equity investors to purchase

assets from one of the nation’s most prominent winery companies, Constellation Brands. The $234 million deal will create a single new company, Ascentia Wine Estates, which includes eight wine estates in California and the Pacific Northwest and is currently producing more than one million cases of wine annually.

“The wineries involved in the transaction have great growth potential and make a solid long-term investment for Persis Corporation,” said Easton Manson, president of Persis. “We look forward to our future as a continuing investor in the industry and supporting these eight exciting brands in the U.S. and Hawaii.”

Ascentia’s vineyards and wineries are associated with eight premium brands: Geyser Peak, Buena Vista, Gary Farrell, Atlas Peak, XYZin, Covey Run, Columbia Winery, and Ste. Chapelle. The vineyards and other land occupy more than 900 acres, and the wineries more than 500,000 square feet.

Persis Corporation is a locally owned private corporation that has a history dating back more than 100 years. In 1999, Persis Corporation made the strategic decision to focus on commercial real estate and private equity investments. The company is currently invested in office and retail properties throughout the United States. For more information, visit www.persis.com. The wines that comprise Ascentia Wine Estates acquisition include:Geyser Peak® Winery - - Founded in 1880, Geyser Peak winery consistently garners some of the most prestigious awards in winemaking, including numerous Winery of the Year and Winemaker of the Year honors. Winemaker Mick Schroeter is noted for fruit-forward, food-friendly wines from Geyser Peak's 100 acres of estate vineyards in the Alexander Valley as well as from additional prime vineyard sources.

Atlas Peak® - - Winemaker Darren Procsal's Mountain Cabernet crafts four distinct wines sourced from the most renowned mountain appellations in the Napa Valley: Atlas Peak, Mount Veeder, Spring Mountain and Howell Mountain. Atlas Peak Napa Cabernet also offers a blend of these mountain wines. Atlas Peak's most valuable resource is the elevation of its vineyards, located between 1,400 and 1,800 feet above the Napa Valley floor, an advantageous growing milieu for many varietals, but none more so than Cabernet Sauvignon.

Buena Vista® Carneros - - Founded in 1857 as California's first premium winery, Buena Vista, under the direction of winemaker Jeff Stewart, focuses on cool-climate Pinot Noir, Chardonnay, Merlot and Syrah. Highly rated, these wines expertly capture the winery's unique, multifaceted 500-acre estate vineyard in Carneros.

Gary Farrell® Winery - - Located in the heart of the Russian River Valley, Gary Farrell Winery is a boutique winery known for producing extremely sought after Pinot Noir and Chardonnay. Founding winemaker Gary Farrell was instrumental in elevating Russian River Valley Pinot Noir to its current vaunted status. For the past several years winemaker Susan Reed has masterfully carried on the high standards of artisan winemaking that has established Gary Farrell wines' fame.

XYZin® - - By creating a portfolio of Zinfandels from vines that span more than 100 years of California history, Ondine Chattan invites consumers to experience the thrilling range of this varietal with three exciting new Zinfandels: XYZin 10, XYZin 50, and, XYZin 100, each representing the minimum age of vines at time of harvest.

Columbia Winery® - - Pioneering Washington winemaking since 1962, Columbia Winery was the first to produce several varietals in the state, including Syrah, Cabernet Franc and Pinot Gris. Columbia Winery winemaker Kerry Norton continues to experiment with new varietals and take the winery in exciting new directions.

Covey Run® - - Covey Run celebrated its 25th anniversary in 2007. Since the release of its 1982 vintage, Covey Run has crafted wines from Washington's Columbia River Valley that have been embraced by consumers and wine writers, earning 20 Wine Spectator Best Values awards. Winemaker Kate Michaud's offerings include delicious wines for every occasion, from stylish entertaining to casual gatherings and picnics with family and friends.

Ste. Chapelle® - - From atop the aptly named Winery Hill, Ste. Chapelle overlooks the fertile orchards and farmlands of the famed Snake River Valley in the region of Southwestern Idaho known as Sunny Slope. The valley's high altitude vineyards, which enjoy long daylight hours, supply Ste. Chapelle winemaker Chuck Devlin with the superior grapes for his award-winning creations.

Easton Manson

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August 2008 Hawaii Beverage guide 37HAWAII BEVERAGE GUIDE -

In its 26th year, the Food & Wine Classic took place from June 13th–15th and drew over 5,000 guests. In the tasting pavilion,

suppliers and producers poured over 50,000 bottles of wine and spirits. Title sponsors in-cluded Level Vodka, Samuel Adams, Rums of Puerto Rico and Wines from Spain.

1 2

10 11 1. John Cooper, Domaine de Canton 2. Pamela Wittman, Champagne Nicolas Feuillatte 3. Laurent Cutier, senior brand manager, Moët Hennessy USA; Ryan Geller, field market manager, Grand Marnier; and Trish Mannion, consumer de-velopment manager, southwest region, Grand Marnier 4. Naomi Price, director, national accounts; Mark Price, Colorado state manager, Palm Bay; and Bethany Scherline, director of public relations, Palm Bay 5. Carl Brach, national account manager, Barton Brands and Michael Mikenas, VP national accounts, Constel-lation Spirits 6. ASU ottenoiM ,reganam noitomorp dna gnitekram ,rekcuT kraM 7. Mark Vanston, VP sales and marketing, VSP Wine Group/Vino San Pedro and his wife Karen 8. George Rose, vice president of public relations, Kendall-Jackson 9. David Roberts, district manager, Pernod Ricard Wine & Champagne 10. Lee Schrager, director of media & special events, Southern Wine & Spirits 11. Paul Chevalier, national fine wine director, Shaw-Ross International Import-ers, pouring Marques de Riscal

3

4 5

6

7 8 9

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38 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

AT THE BAR By Robert Plotkin

Affordable Luxury ~Extra Añejo Tequilas Set New Standard

“Tequila has everything consumers

are looking for in a spirit—body, texture,

enticing aromatics, layers upon layers of sensational

flavors, and unlimited drink applications. Vodka simply can’t

offer consumers the same enticements.”

Gary Shansbyfounder and chairman of Partida Tequila

The first sniff, sip and swallow will quickly reveal why 100% blue agave tequilas are

so tremendously popular. Ounce for ounce, these ultra-premium tequilas are comparable in quality and allure to vintage malts and well-aged cognac. Their extraordinary characters are so remarkably rich and vibrant that you’re left with the unmistakable conclusion that this is how tequila is meant to taste. These are the best of times for the category. Interest in handcrafted tequilas has been nothing short of phenomenal and propelled the category to grow a robust 10% in 2007, the steepest increase of the light liquors, outpacing the growth of vodka (6.7%) and rum (5.1%)—this according to the Beverage Information Group. Considering that tequila constitutes only about 6% of the American spirits market, there is tremendous opportunity for continued growth.

“I’m confident that in the foreseeable future tequila will challenge vodka as

America’s spirit of choice,” contends Gary Shansby, founder and chairman of Partida Tequila. “Tequila has everything consumers are looking for in a spirit—body, texture, enticing aromatics, layers upon layers of sensational flavors, and unlimited drink applications. Vodka simply can’t offer consumers the same enticements.” As their labels clearly state, 100% agave tequilas are single-ingredient products. They’re distilled using nothing other than blue agave, a majestic green succulent related to the aloe. While there are nearly 360 varieties of the agave, tequila can only be made from the Weber blue agave. Imported into the United States by Bing Crosby and Phil Harris in the early ‘60s, Herradura was the first 100% agave tequila available in the U.S. Crafting great tequila is a labor-and time-intensive process. Agaves mature at their own pace irrespective of demand. It takes the plant between eight to twelve years to reach maturity and optimally is harvested when the plant’s natural sugar content has peaked at about 21-25 brix. The agave thrives in rich volcanic soil, and a warm and dry climate. As it is with wine, the appellation and growing region where the agaves are cultivated is a point of distinction between brands. The differences between brands of 100% agave tequilas are years in the making, and taking shortcuts during the production process consigns a brand to mediocrity. From harvesting agaves to the un-barreling of an añejo, the production cycle can exceed 15 years. Like Champagne and cognac, tequila has

its own appellation, Denominacion de Origen, which delineates growing regions and specifies ingredient content. Since 1993, the production of tequila has been strictly regulated by the CRT (Consejo Regulador del Tequila), whose symbol appears on every label of tequila. The agency rigorously enforces quality standards throughout all segments of the industry; including agave growers, distillers (tequileros), bottlers, and marketers. The growing legions of tequila aficionados are likely as attracted to the romance of discovery as they are to the irresistible appeal of the spirit. For many, the appreciation of fine tequila requires sampling new brands and styles. There’s a joy to the discovery, a process without limitations; and if your retail shelves provide the visa and port of entry, you’ll be the long-term beneficiary.

“Tequila enthusiasts revel in discovering new and exciting brands, proving themselves to be ahead of the curve by introducing them to their circle of friends,” says Christopher Zarus, president of the International Tasting Group, importers of six small batch, limited production reposados. “Consumers are using the internet to learn about rare and fascinating tequilas, which has further fueled interest in the category. The steadily increasingly sales of ultra-premium brands confirm that we’ve developed a taste for the good stuff.”

Senior Class AñejosAfter more than six-years of deliberation,

the CRT has created the designation of Extra Añejo, which signifies that a 100% agave te-quila has been aged for three-years or more. For generations these ultra-luxurious spirits were reserved for the private use of the maestro te-quilero and family, but now any commoner with a few extra hundred dollars in their pocket can afford what many consider the epitome of the craft. Well before this new designation was put into effect, a handful of these rare añejos were thriving in the States. Among them is the acclaimed Herradura Selección Suprema, which was likely the first extended age tequila Americans had ever experienced…and it was good. Introduced in 1995 in honor of the company’s 125th anniversary, Herradura’s present to mankind is a masterpiece handcrafted from estate-grown agaves; aged 49-months in select white oak barrels. Production of Selección Suprema is limited to less than 2000 bottles a year, which partially accounts for the $250 price tag. Scarcity and demand doesn’t begin to explain the tequila’s intrinsic value. With its wafting floral bouquet and bakery-fresh flavors, Herradura’s famed extra añejo is a celebration of style; an homage to the terroir of Amatitán. Appropriately enough, Selección Suprema is presented in an individually numbered decanter. Also making its American debut in 1995 was vintage-dated Jose Cuervo Reserva de la Familia. As the name suggests, for two centuries this highly prized spirit remained the private domain of Jose Cuervo and his descendants. It was finally released to commemorate their 200th anniversary. The arrival of limited edition Reserva de la Familia had the same impact on American drinking trends as the Selección Suprema. Few in this country had ever tasted a tequila of this magnitude and intensity. The Reserva is an engaging spirit with a lustrous amber color, generous bouquet, and a spicy, oaky palate that gradually subsides into a cognac-like finish. This noble añejo is crafted from a blend of the finest aged tequilas in their cellars, all of which have been matured for a minimum of 3 years in both new charred French and American oak barrels. Underscoring its artisan nature, Reserva de la Familia is bottled, labeled, numbered, and sealed in wax by hand. These museum grade tequilas redefined our concept of luxury living. By the time 1996

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rolled around, Americans in droves were trading in their shot glasses for brandy snifters. Salt and limes were soon discarded, and as a nation we’ve never looked back. Many of the perennial heavyweights in the category hail from the rugged highlands of Jalisco. El Tesoro de Don Felipe Paradiso is a 5-year old extra añejo handcrafted from a blend of aged tequilas selected for their distinctive characteristics. The extra añejo is then further matured in French oak casks previously used by A. de Fussigny Cognac, with an effect appreciated throughout its sultry character. If it’s true that ingenuity is the mother of invention, then double-barreled Paradiso is a stroke of genius. Equally exquisite is Don Julio 1942, a highly acclaimed ultra-premium made at La Primavera distillery under the supervision of legendary tequilero, Don Julio Gonzalez Estrada. Issued to commemorate the 60th anniversary of Don Julio’s first distillery, the limited edition extra añejo spent a minimum of three years in oak, during which it develops a satiny, medium-weight body, and the enticing flavors of vanilla, fruit, spice, and toasty oak. The lingering finish is sweet and sublime. The world’s bestselling brand of 100% agave tequila recently launched its most inspired and compelling marque to date, Gran Patrón Burdeos. Debuting at around $500, Burdeos is made from a blend of añejos aged more than a year in American and French oak. The tequila is then transferred to ex-Bordeaux barrels and racked for a year or more in the cellars of Patrón’s hacienda in the highlands of Jalisco. Over that time the tequila develops a dark honey/amber hue and a bouquet of lightly spiced, floral and fruity aromas. It has a velvety, surprisingly light body, and a captivating palate of nutty, and wine-induced flavors. The finish is long and thoroughly satisfying. Be fully prepared to be impressed. Hacienda Los Camachines has extended its range of tequilas with the release of Gran Centenario Leyenda Extra, a highly seductive añejo aged for an average of four-years in French Limousin oak. To enhance the depth and complexity of Leyenda’s blend, the maestro tequilero adds rare reserve añejos selected from the Hacienda’s 150-year old cellars. The result is a world-class extra añejo with a dark amber color, aromas of vanilla, clove and oak, and long, flavorful finish. Award-winning Milagro Select Barrel Reserve Añejo is triple-distilled exclusively from estate-grown agaves and aged no less than three-years in new French oak barrels. Made in the town of Tepatitlán in the highlands of Jalisco, this ultra-sophisticated extra añejo has a voluptuous body and a bouquet brimming with oaky, peppery and herbaceous aromas. The tequila quickly fills the mouth with the appetizing flavors of toffee, honey, and vanilla with delightfully spicy notes; all of which thankfully linger on the palate for an impressively long time. Also worthy of grand cru status is Casa Noble Añejo Limited Reserve. Made in the town of Tequila at the La Cofradia Distillery, this regal añejo is triple-distilled in alembic stills and matured for five years in French White Oak barrels. Produced in limited quantities, the añejo

has a silky texture, delectably spicy palate, and a sweet, slightly smoky finish.

Ultra-Purity, Ultra-Premium Partida is the fastest growing brand of premium tequila in the country, and recently released Partida Elegante will certainly fan the flames. One of the first tequilas to bear the extra añejo designation on its label, Elegante is handmade under the direct supervision of maestro tequilero Enrique Partida at the family’s estate outside of Amatitan, Mexico. The savory tequila is distilled entirely from estate-grown agaves and matured in American oak barrels for 36 to 40 months. It has a radiant golden hue, captivating layers of dry spicy flavors, and a long memorable finish. Partida Elegante is too marvelous to share with the in-laws. Another brand on the charts with a bullet is 4 Copas, a masterfully crafted range of 100% agave tequilas. Made at La Quemada Distillery in the lowlands of Jalisco, 4 Copas Extra Añejo is distilled using certified organic agaves and matured for a minimum of 54 months in American white oak. It is redolent with the aromas of vanilla, honey, and ripe red fruit, and a leisurely finish loaded with dry, spicy flavors. The thoroughly enjoyable añejo retails under $200, which makes it an affordable slice of heaven. Created in 1996 by ex-Van Halen rocker Sammy Hagar, super-premium Cabo Wabo 100% agave tequilas have generated considerable excitement in their brief, yet illustrious careers. Fans of the brand will delight in Cabo Uno Añejo Reserva, an extra añejo aged 38 months in both French and American oak barrels. Limited in production to only 1,800 cases a year; the tequila has an herbal and spice bouquet, a dry full palate, and a slightly smoky finish. Ultra-premium El Diamante del Cielo Añejo is triple-distilled in state of the art pot stills from estate-grown agaves, then aged up to four years in oak. The limited production tequila is a handcrafted treat possessing a brilliant array of spicy, semi-sweet aromas, and an expansive palate loaded with the flavors of caramel, black pepper, and succulent fruit. The warm finish is long and flavorful. Although not a tequila, Scorpion Añejo Gran Reserva Mezcal is a magnificent 100% agave spirit that merits mention. Made in Oaxaca, the small batch mezcal is triple-distilled and aged 7-years in charred, American oak barrels. The limited edition Gran Reserva Mezcal has a captivating bouquet of vanilla, black cherries, baking spices, and peaty smoke; an oily, medium-weight body; and a semi-sweet palate of maple, and caramel with a lingering dose of smoke on the finish. The FDA approved scorpion exoskeleton inside the bottle is a harmless observer. Sipping any one of these spectacular añejos reinforces why so many people are enamored with tequila. We should all have futures as bright.

Robert Plotkin is a judge at the San Francisco World Spirits Competition and has recently authored his 16th book, Secrets Revealed of Americaʼs Greatest Cocktails. He can be reached at www.BarMedia.com or by e-mail at [email protected].

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40 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

TASTING CORNER

White wines, along with dry rosés, have once again spiked in popularity in the U.S. Chalk it up to the kinds of food that people are eating today — more fish, chicken

and vegetables and less red meat. Personally, I now drink as much white wine as red. But like quite a few of my friends and colleagues, I don’t much like New World Chardonnays, especially those from California, Australia or even Chile. They’re just too rich, too sweet because of extra-ripe grapes with high alcohol and too oaky in flavor. It’s hard to find a California Chardonnay that has less than fourteen percent of alcohol nowadays — or even one with a distinctive flavor. There’s a ‘sameness’ about them, as if they all were made from the same formula.

But all is not lost. I just returned from Burgundy and spent a .egalliv ekaseman sti ni silbahC fo egatniv 6002 eht gnitsat yad

It was a cool, rainy, early spring day in this tiny village of less than 3,000 inhabitants—a two-hour drive southeast of Paris. The damp weather did not dampen my spirits because I really enjoyed tasting the 2006s. The wines are generally a bit light-bodied and will be

ready to drink soon, but are delightful. They exhibit delicacy, concentration, firm acidity and minerality. I can still enjoy Chardonnay, as long as it’s Chablis from France (I have to add “from France” because there is still some inexpensive, mass-produced wine coming from California’s Central Valley that is euphemistically called “Chablis”; it’s made from lesser grape varieties, and the taste of the wine reflects its pedigree.)

100% ChardonnayThe real Chablis is 100 percent Chardonnay, but bears little resemblance to New World Chardonnays. The irony is that I’ve been one of the many wine writers known to bash Chardonnay, and yet some of my favorite wines are produced from this varietal; they’re just not labeled “Chardonnay,” and they all happen to be from France. I love Blanc de Blancs Champagne (arguably, Chardonnay at its finest) and many white Burgundies (all made from Chardonnay), but the ones I love the most are either too expensive, too difficult to find or both.

Chablis:

This vibrant Burgurdian white, affordable and food friendly, gets a popularity boost

by Ed McCarthy

Chablis Vaudesir vineyardKnown for its cold snaps, Chablis has developed many unique methods of frost protection, including traditional gas and oil vine heaters and modern-day sprinkler systems.

France’s SensibleWhite Wine

`

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August 2008 Hawaii Beverage guide 41HAWAII BEVERAGE GUIDE -

TASTING CORNER

White wines, along with dry rosés, have once again spiked in popularity in the U.S. Chalk it up to the kinds of food that people are eating today — more fish, chicken

and vegetables and less red meat. Personally, I now drink as much white wine as red. But like quite a few of my friends and colleagues, I don’t much like New World Chardonnays, especially those from California, Australia or even Chile. They’re just too rich, too sweet because of extra-ripe grapes with high alcohol and too oaky in flavor. It’s hard to find a California Chardonnay that has less than fourteen percent of alcohol nowadays — or even one with a distinctive flavor. There’s a ‘sameness’ about them, as if they all were made from the same formula.

But all is not lost. I just returned from Burgundy and spent a .egalliv ekaseman sti ni silbahC fo egatniv 6002 eht gnitsat yad

It was a cool, rainy, early spring day in this tiny village of less than 3,000 inhabitants—a two-hour drive southeast of Paris. The damp weather did not dampen my spirits because I really enjoyed tasting the 2006s. The wines are generally a bit light-bodied and will be

ready to drink soon, but are delightful. They exhibit delicacy, concentration, firm acidity and minerality. I can still enjoy Chardonnay, as long as it’s Chablis from France (I have to add “from France” because there is still some inexpensive, mass-produced wine coming from California’s Central Valley that is euphemistically called “Chablis”; it’s made from lesser grape varieties, and the taste of the wine reflects its pedigree.)

100% ChardonnayThe real Chablis is 100 percent Chardonnay, but bears little resemblance to New World Chardonnays. The irony is that I’ve been one of the many wine writers known to bash Chardonnay, and yet some of my favorite wines are produced from this varietal; they’re just not labeled “Chardonnay,” and they all happen to be from France. I love Blanc de Blancs Champagne (arguably, Chardonnay at its finest) and many white Burgundies (all made from Chardonnay), but the ones I love the most are either too expensive, too difficult to find or both.

Chablis:

This vibrant Burgurdian white, affordable and food friendly, gets a popularity boost

by Ed McCarthy

Chablis Vaudesir vineyardKnown for its cold snaps, Chablis has developed many unique methods of frost protection, including traditional gas and oil vine heaters and modern-day sprinkler systems.

France’s SensibleWhite Wine

`

Chablis is my sensible white wine choice, the wine that I reach for more and more in restaurants and at home. It’s readily avail-able, and it’s reasonably priced (most retail for $15 to $60; wholesale for $120 to $544 per case of 12.) Known for its minerality and firm acidity, Chablis are wines that pair excellently with food at the dinner table.

Chablis, when young, is pale straw in color, with hints of green, turning light gold with age. It is medium-bodied, bone dry, and, in a good vintage, has lively acidity, with concentrated delicate mineral aromas and flavors with hints of green apple that linger on the palate. When an aged Chablis turns golden, its flavors become more subtle, and its taste is softer on the palate. A mature Chablis is an ideal companion for a full-flavored chicken or fish dish; younger Chablis pair better with oysters or other seafood appetizers.

Chablis and Champagne’s Côte des Blancs have a great deal in common: their grapes grow in a generally cool climate, with lots of chalky limestone in the soil— ideal for growing Chardonnay. Chablis has a type of chalky clay called Kimmeridgian, which contains fragments of billions of fossilized oyster shells, deposited by the sea which once covered Chablis eons ago. All of this makes the Chablis district a perfect white wine location when the climate cooperates.

Un-Oaked AppealConsumers seem to agree. Even though many wine regions in France have been losing ground in sales, particularly in the U.S. with the weak dollar vs. the euro, export sales have been increasing for Chablis (and Champagne), in the U.S. and worldwide. One reason cited for Chablis’ success is that it is primarily an un-oaked Chardonnay, a trend consumers seem to be seeking out nowadays. Generally speaking, about two-thirds of all Chablis is un-oaked; the more expensive Chablis, Grand Cru and some Premier Cru, are fermented and aged in oak, but usually not new oak.

Certainly, Grand Cru Chablis are the most intensely flavored, the most concen-trated and most long-lived of Chablis. But for

my money, Premier Cru Chablis offer the best value, being only slightly more expen-sive than Chablis AC and yet a big step up in quality. About forty Premier Cru vineyards exist around the town of Chablis; the six most well-known are: Montée de Tonnerre; Mont de Milieu; Fourchaume; Vaillons; Montmains; and Les Forêts (aka Forest). Generally, the producers who ferment and briefly age their Chablis in oak—such as Raveneau or René & Vincent Dauvissat—make a more full-bodied style of Chablis; producers who use no oak or very little oak, such as Louis Michel or Christian Moreau,

.eniw fo elyts reicar ,tnagele erom a rof tpoMost styles can age well, especially in the cooler vintages.

The recent global warming is a concern of mine, for many reasons—not the least of which is the effect it is having on my favorite cool-climate wines, such as Chablis. Over the past decade, Chablis vintages that I have not enjoyed are the warmer ones: 1997, 2000, 2003 and 2005. The last vintage mentioned is an interesting case in point: 2005 was a great year for Bordeaux and for red Burgundy, but not that wonder-

.silbahC ylralucitrap ,ydnugruB etihw rof lufA simple fact: in general, white wines do better in cooler vintages.

Bordeaux vintages are so much in the news that they often color consumers’ judgments regarding other regions. Take

.xuaedroB ni raey doog yrev a ton ;2002And yet, 2002 is a great year for both red and white Burgundy, and is a fabulous year for Chablis. My favorite recent vintages for Chablis, all on the cool side, are 1995, 1996, 2002, 2004 and now 2006. For me, the 2006 vintage is much more enjoyable than 2005 Chablis, and might even be better than 2004, but it’s not quite in the same league as the 2002s. A few critics and winemakers believe that 2005 will turn out to be a very good vintage in Chablis, but count me as one of the doubters; it’s too rich and massive for my palate.

The 2006 Chablis has been released in the U.S. during the last few months. You can enjoy these accessible wines, especially the Chablis AC wines, even now - but they will age well for five years or more. ■

The Wines of Chablis Have Four

Different Appellations:

1. Petit Chablis: Farthest from the town of Chablis and not the

most desirable soil; least expensive; much of it stays in France, but is available here.

2. Chablis: Largest category by far; also known as “Chablis

AC”; can be quite decent in good vintages; retails in U.S. for $20 to $30; drink within five or six years of the vintage.

3. Chablis Premier Cru: Usually the name of the Premier Cru

Vineyard is on the label; sometimes just “1er Cru”; quite a big step up in quality from Chablis AC; generally retails in U.S. for $30 to $45; can age and improve for ten years or more in good vintages.

4. Chablis Grand Cru: The name of one of the seven Grand

Cru vineyards: Les Clos, Vaudésir, Valmur, Grenouilles, Blanchots, Les Preuses or Bougros is on the label; retails for over $50, but with a few prestigious producers, such as Raveneau and René & Vincent Dauvissat, over $80; can age and improve for fifteen years or more in good vintages.

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Marilyn Pardo

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We have 2,000 comedians in our database

A two comedian show ranges from $400-600

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Domaine Daniel Dampt et Fils, Chablis (France), 1er Cru Côte de Léchet 2006: Daniel and Dominique Dampt share the Côte de Léchet Premier Cru Vineyard with the DeFaix Family - and some of the great-value Premier Cru Chablis available from this lesser-known vineyard. The ’06 Dampt Côte de Léchet has excellent acidity with very fine, delicate citrus aromas

and flavors. ($33, T. Edward Wines)

Domaine Simonnet-Febvre, Chablis 1er Cru (France) Mont-de-Milieu 2006: Now owned by the Burgundy négociant Louis Latour, Mont-de-Milieu is this producer’s most important Premier Cru vineyard. The ‘06 has a fine-ness and purity of citrus peel flavors plus excellent mineral-ity. (Pricing information available upon request, Monsieur Touton Selection)

Domaine Christian Moreau Père et Fils, Chablis 1er Cru (France) Vaillons 2006: The name ‘Moreau’ is an institution in Chablis; the original Moreau Chablis firm was founded in 1814. The ‘06 Vaillons, aged in thirty percent used oak, come from vines that are up to fifty-five years old. It is racy, delicate and intensely flavored with citrus and a touch of pear. ($40, Frederick Wildman)

Domaine William Fèvre, Chablis Grand Cru (France) Les Preuses 2006: Since Joseph Henriot of Champagne Henriot chased Domaine William Fèvre, along with Bouchard Père et Fils, there has been a remarkable upgrade

in quality of both brands. All of Fèvre’s Grand Crus are fer-mented and aged in barriques, almost entirely used, while the rest of its Chablis sees stainless steel. The ‘06 William Fèvre Les Preuses is a powerful wine, with aromas and flavors of apple and excellent minerality. ($95, Henriot USA)

Domaine Louis Michel et Fils, Chablis 1er Cru (France) Montée de Tonnerre 2006: Montée de Tonnerre is the most prestigious Premier Cru Chablis. The ‘06 is bigger, firmer and more full-bodied than the other Louis Michel Premier Crus.($42, Vineyard Brands)

Domaine Joseph Drouhin, Chablis Grand Cru (France) Les Clos 2006: Joseph Drouhin’s 2006 Chablis wines clearly outshine his 2005s. As expected, the ‘06 Drouhin Les Clos is big, powerful and com-plex, and needs several years to develop. ($88, Dreyfus, Ashby & Co.)

Domaine Jean Collet et Fils, Chablis Grand Cru (France) Valmur 2006: Jean Collet is one of the better producers ageing his Chablis in barriques. Valmur, his top Chablis, was aged 100% in oak, twenty-five percent of which was new. The Collet ‘06 Valmur is powerful and rich, with aromas of citrus and a bit of oak and strong notes of minerality. ($70, various importers)

Domaine Louis Michel et Fils, Chablis 1er Cru (France) Montmains 2006: Louis Michel is perhaps the greatest proponent of the stainless steel un-oaked approach to Chablis. The Montmains is excellent,

with super minerality, lemony flavors, elegance and racy acid-ity. ($35, Vineyard Brands)

Domaine Jean et Sébastien Dauvissat, Chablis 1er Cru (France) Montmains 2006: Jean and his son Sébastien Dauvissat use both stainless steel and used oak to age their Chablis. All of Jean Dauvis-sat’s ‘06s are excellent; the ‘06 Montmains is clean with great acidity and minerality. ($40, Rosenthal Wine Merchant)

Domaine Bernard Defaix, Chablis 1er Cru (France Côte de Léchet 2006: Didier Defaix believes that his Côte de Léchet is his most age-worthy Premier Cru. When you consider that this wine is retailing for the price of a Chablis AC, it is a fantastic value. Fairly light-bodied, but minerally and crisp with flinty flavors. ($27, Winebow)

Domaine Jean-Marc Brocard, Chablis 1er Cru (France) Vau de Vey 2006: Jean-Marc Brocard is another champion of unoaked Chablis. Some of his vineyards are over seventy years old, and yet Brocard’s prices are very reasonable. His ‘06 Vau de Vey is lovely; light-bodied, clean and fresh, with flinty, mineral aromas and flavors. ($32, Martine’s Wines; Lauber Imports)

Domaine Jean Durup Père et Fils, Chablis 1er Cru (France) Montée de Tonnerre 2006: Jean Durup also uses mainly stainless steel to age his Chablis. The ‘06 Montée de Tonnerre is excellent; very fresh and minerally, and quite forward for this Premier Cru. (Pricing information available upon request, various importers)

Domaine Daniel-Etienne Defaix, Chablis 1er Cru (France) Côte de Léchet

2006: Daniel Defaix’s 2006 Chablis wines are excellent and all aged in stainless steel. The ‘06 Côte de Léchet is a real standout among his Pre-mier Crus; it’s very fresh, clean and lemony with great acidity.

($32, Rosenthal Wine Merchant)

Domaine Long Depaquit, Chablis Grand Cru (France) Les Bougros 2006: Owned by négociant Maison Albert Bi-chot, Domaine Long-Depaquit has extensive holdings among Grand Cru vineyards. The Domaine uses about twenty percent oak for aging its wines, with hardly a trace of new oak. The ‘06 Bougros is a rich, minerally powerful Grand Cru, with a long, dry finish. ($60, Atherton Wine Imports)

Domaine Laroche, Chablis Grand Cru (France) Les Blanchots 2006: Domaine Laroche, one of the largest Chablis producers, now has all of his wines with screw-caps; truly revolutionary for Burgundy! Laroche’s 2006s are clearly better than his ‘05s. I was particularly impressed with his Blanchots and Les Clos Grand Crus. The Blanchots is remarkably clean and fresh with appealing mineral flavors.($75, Rémy-Cointreau)

Domaine Louis Moreau, Chablis Grand Cru (France) Clos des Hospices 2004: Louis Moreau is a nephew of Christian Moreau and runs his own winery, although both share the ownership of the famed Clos des Hospices (part of Les Clos.) The ‘04 Clos des Hospices is Chablis at its best in this vintage. It is powerful and rich, with floral and citrus notes, fine acidity and complex flavors. ($105, Terlato Wines International)

All prices are suggested retail.

BNBEVERAGE NETWORK

chablis wine selectionsBEVNETWORK.COM

Domaine Louis Moreau, Domaine Louis Moreau,

Domaine Jean Collet et Fils,

Ashby & Co.)

Domaine Jean Collet et Fils,

and flavors. ($33, T. Edward Wines)

and flavors. ($33, T. Edward Wines)

($32, Rosenthal Wine Merchant)

($32, Rosenthal Wine Merchant)

Domaine Jean-Marc Brocard, Domaine Jean-Marc Brocard,

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Marilyn Pardo

212.571.3232, Ext. 114E-mail: [email protected]

SHOPPING NETWORK

Set your venue apart with stand up comedy shows!

We have 2,000 comedians in our database

A two comedian show ranges from $400-600

Office number: (586) 273-7917

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Wine sales have been on a “long-term and consistent growth pattern since the mid-90s.” Does this confirm the argument that the wine industry is recession-proof? The SVB report answers both yes and no. “People still drink wine, but sales typically drop off… as restaurant sales slow, those wines are then forced through alternate channels.” While it may take some time to reposition product, overall the industry manages to keep growing. Even with high gas prices, a credit crunch, and a weak dol-lar, wine is still an affordable luxury.

Economic slowdownRetailers could experience some slowdown from these recessionary trends. The largest decline in sales will most likely appear in wines over $15. Price points over $9 and $12 are where a typical store’s sales growth will likely occur. These “value wines” and wines over $100 are expected to be the strongest price categories throughout this cycle.

Another trend for retailers to watch is the decline in sales of imported wines. Two factors are working to push up the price of imports; the weakened dollar doesn’t buy as much abroad and the increased cost of gas is affecting transportation costs, which have a larger impact on imports. There were signs in March 2008 that growth in sales for imports was off a couple of points, a trend which hasn’t affected domestic wines.

While US wineries have a chance to regain some market share from imports, it is un-likely that domestic prices will come down, as current supply is matched pretty well by demand.

Restaurants tend to be more vulner-able to recessions than retailers. Appar-ently, more than 60% of meals currently purchased in restaurants are take-out orders. This trend is seen by SVB as a factor in the

shift of some restaurant sales of wine to re-tail sales. Anecdotal evidence suggests that allocation of wines usually reserved for res-taurants are being offered more and more to retailers, which makes sense as a recession usually impacts high-end restaurants more than the rest.

Click and shopA recent study by iCongo reports that 33% of online US adults have indicated they are more likely to shop online to save on gas prices. Asked about how they plan to spend their tax rebate, 45% said they intended to make retail purchases with the money, while similar studies have placed the contribution of economy stimulus shoppers as anywhere between 21% and 41% of rebates.

The iCongo survey also identified that these shoppers are attracted to shopping on-line over a store for the following reasons; convenience, free or discounted shipping, and finding lower prices online.

Riding out this economic storm will take a different course for each store taking into account local factors as well as national trends. However, the news is not all bad, and taken together, the above trends suggest some strategies for retailers to weatherproof their business.

To learn more about how the Beverage Network can help with a website for your store, contact Ian Griffith at (212) 571-3232, or visit www.bevnetwork.com/retailweb.

Is the Wine Industry Recession-Proof?

TALKIN TECH by Ian Griffith

Two factors are working to

push up the price of imports;

the weakened dollar doesn’t buy as much abroad as the increased

cost of gas is affect-ing transportation

costs.

N ews of the economic recession has been a source of concern for retailers who are trying to gauge the impact on their businesses. Recent reports point to wine sales statistics that are declining in a pattern last seen in the recession of 2001. This is not to say that sales are in decline; only the rate of sales

growth. Indeed, the “State of the Wine Industry Report” by the Silicon Valley Bank’s (SVB) wine division reflects a general optimism in the wine industry about prospects for the coming year.

Page 45: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

August 2008 Hawaii Beverage guide 45

Feb.08 ShopNet 1/3/08 2:47 PM Page 2Feb.08 ShopNet 1/3/08 2:47 PM Page 2

SHOPPING NETWORK

July08 ShopNet.indd 2 6/5/08 12:57:01 PM

HAWAII BEVERAGE GUIDE -

Wine sales have been on a “long-term and consistent growth pattern since the mid-90s.” Does this confirm the argument that the wine industry is recession-proof? The SVB report answers both yes and no. “People still drink wine, but sales typically drop off… as restaurant sales slow, those wines are then forced through alternate channels.” While it may take some time to reposition product, overall the industry manages to keep growing. Even with high gas prices, a credit crunch, and a weak dol-lar, wine is still an affordable luxury.

Economic slowdownRetailers could experience some slowdown from these recessionary trends. The largest decline in sales will most likely appear in wines over $15. Price points over $9 and $12 are where a typical store’s sales growth will likely occur. These “value wines” and wines over $100 are expected to be the strongest price categories throughout this cycle.

Another trend for retailers to watch is the decline in sales of imported wines. Two factors are working to push up the price of imports; the weakened dollar doesn’t buy as much abroad and the increased cost of gas is affecting transportation costs, which have a larger impact on imports. There were signs in March 2008 that growth in sales for imports was off a couple of points, a trend which hasn’t affected domestic wines.

While US wineries have a chance to regain some market share from imports, it is un-likely that domestic prices will come down, as current supply is matched pretty well by demand.

Restaurants tend to be more vulner-able to recessions than retailers. Appar-ently, more than 60% of meals currently purchased in restaurants are take-out orders. This trend is seen by SVB as a factor in the

shift of some restaurant sales of wine to re-tail sales. Anecdotal evidence suggests that allocation of wines usually reserved for res-taurants are being offered more and more to retailers, which makes sense as a recession usually impacts high-end restaurants more than the rest.

Click and shopA recent study by iCongo reports that 33% of online US adults have indicated they are more likely to shop online to save on gas prices. Asked about how they plan to spend their tax rebate, 45% said they intended to make retail purchases with the money, while similar studies have placed the contribution of economy stimulus shoppers as anywhere between 21% and 41% of rebates.

The iCongo survey also identified that these shoppers are attracted to shopping on-line over a store for the following reasons; convenience, free or discounted shipping, and finding lower prices online.

Riding out this economic storm will take a different course for each store taking into account local factors as well as national trends. However, the news is not all bad, and taken together, the above trends suggest some strategies for retailers to weatherproof their business.

To learn more about how the Beverage Network can help with a website for your store, contact Ian Griffith at (212) 571-3232, or visit www.bevnetwork.com/retailweb.

Is the Wine Industry Recession-Proof?

TALKIN TECH by Ian Griffith

Two factors are working to

push up the price of imports;

the weakened dollar doesn’t buy as much abroad as the increased

cost of gas is affect-ing transportation

costs.

N ews of the economic recession has been a source of concern for retailers who are trying to gauge the impact on their businesses. Recent reports point to wine sales statistics that are declining in a pattern last seen in the recession of 2001. This is not to say that sales are in decline; only the rate of sales

growth. Indeed, the “State of the Wine Industry Report” by the Silicon Valley Bank’s (SVB) wine division reflects a general optimism in the wine industry about prospects for the coming year.

Page 46: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

46 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

NEWLY updatedPROFESSIONAL WINE REFERENCE

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“Tilt and Bud Extra are dangerous witches’ brews,

combining a kick of caffeine with a blast of booze. These

beverages make drinkers hammered and hopped

up at the same time. This agreement pulls these

pernicious products from shelves and prohibits the

company from infusing future alcoholic drinks with caffeine

or similar stimulants.”

Connecticut Attorney General Richard Blumenthal

SPIRITSCOPE By Duncan H. Cameron©

DEPRESSED... Cutting back on drinking could possibly lead to feelings of depression, according to findings from the University of North Carolina at Chapel Hill. The findings appear online in the journal Neuropsychopharmacology. Senior study author Clyde Hodge, a psychiatry professor at UNC, says the research “establishes a causal link between abstinence from alcohol drinking and depression.” In the study, mice that voluntarily drank alcohol for 28 days exhibited depression-like behavior 14 days after they stopped drinking. The study also found that treatment with an antidepressant drug during abstinence prevents the development of depression, a statement says. The authors of the study say their work could help lead to better treatment options for people who quit drinking. UNC’s research was supported by the

National Institutes of Health.

POT LUCK…. Relax it and tax it. That’s the motto behind a new cannabis initiative that would allow Oregon’s state-controlled liquor stores to legally sell marijuana to adults. Initiative backers said their plan would send 90 percent of the proceeds from the state’s sale of marijuana to Oregon’s General Fund, which could lower Oregonians’ state tax burden. Smaller percentages would go to funding drug abuse education and treatment programs. Supporters claim that allowing cannabis cultivation and sales through state liquor stores would add $300 million in combined tax revenues and savings to Oregon’s budget. Paul Stanford of the Oregon Cannabis Tax Act said the measure would also put a dent in illegal dealing of the weed. A spokesman for the initiative told reporters “We want to take marijuana out of the hands of children and substance abusers, who control the market today, and put it in the hands of the state’s liquor control commission and the age limit of 21 will be strictly enforced.” Supporters have two years to collect nearly 83,000 signatures to get the measure on the

November ballot in 2010.

GENERAL CONFUSION... We were somewhat amazed recently to read that Anheuser-Busch had negotiated an agreement with a number of state Attorneys General to stop making products

which combine alcohol and caffeine. Tilt and Bud Extra will be withdrawn from the market and A-B has agreed that it will not produce any caffeinated alcohol beverages in the future. Other beverage makers were called on to take similar steps. Connecticut Attorney General Richard Blumenthal said, “Tilt and Bud Extra are dangerous witches’ brews, combining a kick of caffeine with a blast of booze. These beverages make drinkers hammered and hopped up at the same time. This agreement pulls these pernicious products from shelves and prohibits the company from infusing future alcoholic drinks with caffeine or similar stimulants.”

We wonder if General Blumenthal ever had an Irish Coffee or a rum & Coke. We agree there are grounds to be concerned about mixing beverages with high levels of caffeine and alcohol. But ultimately, this is a consumer choice issue since no amount of badgering by government officials can prevent people from spiking their own coffee or adding however much alcohol they like to an alcohol-free energy drink.

REALLY?… UB Group of India has reportedly developed the technology and been granted the US patent for manufacturing diet whisky and vodka, chairman Vijay Mallya said in what he described as an example of “thinking out of the bottle”. The Indian entrepreneur claims his Vittal Mallya Scientific Research Foundation in Bangalore has developed the technology to convert the active ingredient of an Indian fruit that helps fight obesity into a safe liquid version. “The plant called Garcenia contains some natural substances that works on your digestive system and actually breaks down your sugar cells and fat cells,” said Mallya. “So we now have a legitimate diet whisky and a legitimate diet vodka,” which had been successfully tested for calories. Mallya said manufacturing and marketing was delayed “because of the fighting with the European Union over classification”. Research by the Vittal Mallya Scientific Research Foundation has centered around a fruit from the Garcinia family, the Malabar Tamarind (biological name, Garcinia Cambogia), whose primary acid, hydroxycitric acid (HCA), can help bring about weight loss. The research foundation says it has developed a unique soluble salt (Hydroxycitrisol) after extracting HCA acid from the Malabar tamarind, which not only lowers appetite but also helps control cholesterol, with no side-effects, including the ‘rebound effect’ which causes rapid weight gain after a weight loss. “Due to its soluble nature, Hydroxycitrisol can be readily incorporated into beverages, chocolates and other food formulations,” the research foundation adds.

DRINK UP … The Madison Wisconsin City Council wants to control public panhandlers by making them drink more! Under the law of unintended consequences, that’s what might result from the newly enacted restrictions which says downtown merchants may not sell less than a six pack of beer (certain microbrews and imports are exempted for some reason) or a pint of liquor or wine. If successful, the restrictions may be applied citywide.

Duncan H. Cameron has been writing for and about the spirits industry since 1971. Send questions or comments to P.O. Box 8420, Fredericksburg, VA 22404.

NEWLY updatedPROFESSIONAL WINE REFERENCE

SIMPLE. ACCURATE. INFORMATIVE.

“Where Experts Go for Answers… …a boon for both novices and collectors” – The New York TimesH. Goldberg

Published by Beverage Media Group, Inc.

$19.95 plus $4.00 (S&H)Resale Programs and Quantity discounts available

Make check payable and send to: Beverage Media Group, Inc. 116 John St., 23rd Fl New York, NY 10038Call (212) 571-3232, ext. 117 or visit our website www.bevnetwork.com

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Inventory Connection:• Eliminate spreadsheet maintenance• Enter sales and inventory data• Retail and cost reporting for alcohol and food• Optional Barcode handheld for inventory and receiving

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Hallmark Business & Associates

NETWORK

Jennifer Kong212.571.3232 114

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HAWAII BEVERAGE GUIDE -

Page 47: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

NEWLY updatedPROFESSIONAL WINE REFERENCE

SIMPLE. ACCURATE. INFORMATIVE.

“Where Experts Go for Answers… …a boon for both novices and collectors” – The New York TimesH. Goldberg

Published by Beverage Media Group, Inc.

$19.95 plus $4.00 (S&H)Resale Programs and Quantity discounts available

Make check payable and send to: Beverage Media Group, Inc. 116 John St., 23rd Fl New York, NY 10038Call (212) 571-3232, ext. 117 or visit our website www.bevnetwork.com

SHOPPING NETWORK

Protect Your Business Investment And Receive Better Reporting With Software Developed Just For The Hospitality Industry.

Inventory Connection:• Eliminate spreadsheet maintenance• Enter sales and inventory data• Retail and cost reporting for alcohol and food• Optional Barcode handheld for inventory and receiving

Financial Connection:• Multiple locations• Profit & Loss Statements• Balance sheet• Accounts payable and print checks POS Connection:• Sales and inventory information is captured from your

POS register - automatically into the financials• Complete business solution

Order your trial version today!

www.BarChecker.comOr call (866) 790-5087

Hallmark Business & Associates

NETWORK

Jennifer Kong212.571.3232 114

[email protected]

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shopping network

Feb.08 ShopNet 1/3/08 2:47 PM Page 1

July08 ShopNet.indd 3 6/5/08 12:57:02 PM

HAWAII BEVERAGE GUIDE -

Page 48: August 08 Hawaii Beverage Guide

8.25 in × 10.875 in

48 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

SPIRITS - A -

A

A. DE FUSSIGNY – CognacA.H. HIRSCH – WhiskeyAALBORG – Liqueur Southern W&SABLOUR – S/M ScotchALBERFELDY – Scotch Better BrandsABSOLUT – VodkaABSENTE – Liqueur Southern W&SADM. NELSON – Coconut Rum Paradise BeveragesAFTER SHOCK – Liqueur Southern W&SAGUA LUCA - Rum Better Brands AGWA HERBAL LIQUEUR Paradise BeveragesALCHEMIA Vodka Better BrandsALEX MUIR – Scotch Paradise BeveragesALEXANDER – GrappaALIZE – Cognac – Liqueur Better BrandsANGUS DUNDEE TAMBOWIE Sandwich IslesAQUA PERFECTI0 - CordialAPPLETON – Rum Better BrandsARDBEG– Single Malt Scotch Better Brands Coastal W&SARRAN – Single Malt Scotch Better BrandsARROW Brands Paradise BeveragesASACH URALT – Brandy Allied Importers Southern W&SAUCHENTOSHAN – S/M ScotchAVALANCHE – Schnapps Southern W&S

B

BACARDI – RumsBAFFERTS – Gin Better BrandsBAILEY'S IRISH CREAM Coastal W&SBAITA – RumBAKER'S – Whiskey Southern W&SBALLANTINE – S/M ScotchBALVENIE – Scotch Better BrandsBARENJAGER – Liqueur Southern W&SBARTON Brands Paradise BeveragesBAS – Armagnac Southern W&S

BASIL HAYDEN – Whiskey Southern W&SBEACHCOMBER – Rum Paradise BeveragesBEEFEATER – Gin Better BrandsBELVEDERE – Vodka Coastal W&SBENEDICTINE & BRANDYBENEDICTINE – LiqueurBERENTZEN – Apple Schnapps Better BrandsBERTA - Grappas Allie ImportersBLACK BUSH – Irish WhiskyBLACK HAUS – Schnapps Coastal W&SBLACK VELVET– Can. Whisky Paradise BeveragesBLACKBURN'S – Scotch Allied Importers Sandwich IslesBLACK STALLION - Tequila Allied ImportersBLANTON'S – BourbonBLUE WAVE – Vodka Paradise BeveragesBOLS – CordialsBOMBAY – GinBOODLES – Gin Better BrandsBOOKER'S – Whiskey Southern W&SBOOMSMA – GinBOURBON CLUB Allied ImportersBOUTARI – LiqueurBOWMORE – S/M ScotchBRENNAN'S – Irish Whisky Southern W&SBRILLAT-SAVARIN – Armagnac Allied ImportersBROKER'S – Gin Paradise BeveragesBUCHANAN – Scotch Coastal W&SBUEN AMIGO – Tequila Better BrandsBULLEIT – Whiskey Southern W&SBUNRATTY POTCHEEN Allied ImportersBURNETT – Gi N – Vodka Better BrandsBUSHMILL – Irish Whiskey – Liqueur Coastal W&S

CCABANA BOY – RumCADENHEAD – Rum – Scotch Southern W&SCAFÉ BOHEME – liqueur Better BrandsCALENDE - Tequila Johnson Bros.CALVADOS BREUIL Coastal W&S

CALVER T– GinCAMPARI – AperitifsCANADIAN CLUB – Whisky Southern W&SCANADIAN MIST – Whiskey Better BrandsCAPTAIN MORGAN – RumCAOL ILA – S/M Scotch Coastal W&SCARDENAL MENDOZA –BrandyCAROLAN'S IRISH CREAM Southern W&SCASA NOBLE – TequilaCASTELLO – RumCAZADOREDS – Reposada Better BrandsCERETTO – GrappaCHARTREUSE - l LiqueurCHAT. DE PLASSAC – CognacCHATEAU MONET – LiqueurCHATEAU MONFAUD – CognacCHAUVET – Rum Southern W&SCHAYA – Tequila Better BrandsCHERRY WAVE – VodkaCHI CHI – Cocktail Paradise BeveragesCHINACO – Tequila Southern W&SCHIVAS REGAL – Scotch Better BrandsCHOCOLATE – Vodka Sandwich IslesCHOPIN – Vodka Coastal W&SCHRISTIAN BROS. – Brandy Better BrandsCINZANO – Vermouth Southern W&SCIROC – Vodka Coastal W&SCITRONGE – Liqueur Southern W&SCLAN MACGREGOR – Scotch Better BrandsCLAYMORE – ScotchCLEAR CREEK – Eaux De Vie Southern W&SCLUNY – Scotch Better BrandsCLYNELISH – Scotch Coastal W&SCOCKTAIL by JENN Paradise BeveragesCOCO RHUM - LiqueurCOEUR de LION – Brandy – ArmagnacCOMTE – Cognac Southern W&SCOINTREAU – Liqueur Better BramdsCONNEMARA – Irish Whiskey Southern W&SCOPA de ORO – Liqueur Better BrandsCOQUEREL -- CalvadosCORAL CACHACA Allied Importers

CORAZON – Tequila Southern W&SCORRALEJO – TequilaCORUBA – Rum Better BrandsCOSTA DEL SOLE - Limoncello Allied ImportersCOURVOISIER – CognacCOYOPA – Rum Southern W&SCRAGGANMORE – S/M ScotchCROWN ROYAL - Whiskey Coastal W&SCRUZAN – Rum Southern W&SCRYSTAL PALACE – Gin –Vodka Paradise BeveragesCUTTY SARK – Scotch Southern W&S

DDALMORE – S/M Scotch Southern W&SDALWHINNIE – S/M Scotch Coastal W&SDARROZE BAS – ArmagnacDAVIDOFF – Cognacde KUYPER – Brandy – Cordials Southern W&Sde NAPOLEON – Liqueur–Schnp. Allied Importersder LACHS GOLDWASSER - Liq. Southern W&SDELAMAIN – Cognac DEWAR'S – Scotch Better Brandsdi AMORE – LiqueurDIAMOND HEAD – Rum – Liq. Paradise BeveragesDIMPLE PINCH – Scotch Coastal W&SDISARANNO ARMERETTO - Liqueur Better BrandsDON ABRAHAM - Tequila Allied ImportersDON ALVAR – Tequila Better BrandsDON CAMILLO - Tequila Allied ImportersDON CESAR PISCO – Liqueur Southern W&SDON EDUARDO Tequila Better BrandsDON JULIO – Tequila Coastal W&SDON PEDRO – Brandy Southern W&SDR. McGILLICUDDY'S – Schn. Sandwich IslesDRAMBUIE – LiqueurDUBONNET - AperitifDUBOUCHETT – Cordials Better BrandsDUGGAN'S – Scotch Allied ImportersDURANGO – Tequila Johnson Bros.

E1800 TEQUILA Better BrandsE & J – VS/VSOP/XOE&J CASK & CREAM - Liqueur Johnson Bros.EAGLE RARE – Bourbon Sandwich IslesEARLY TIMES – Whiskey Better BrandsEFFEN- Vodka Paradise BeveragesEL REFORMADOR -- Tequila Allied ImportersEL MAYOR – Tequila Paradise BeveragesEL JIMADOR – TequilaEL PRESIDENTE – Brandy Better BrandsEL TESORO – Tequila Southern W&SELIJAH CRAIG – Whiskey Better BrandsELISIR DU DR ROUX – Liqueur Southern W&SELMER T. LEE – Bourbon Better Brands Sandwich IslesEMMET'S IRISH CREAM Coastal W&SENGLISH GUARD – Gin Johnson Bros.ENVY – LiqueurESPOLON – TequilaETTER SUISSE – Eaux De Vie Southern W&SEVAN WILLIAMS – Whiskey Better BrandsEVER CLEAR – Liqueur Paradise BeveragesEXTASE – Liqueur Better Brands

F42 BELOW Vodka4 COPAS – Tequila Better BrandsF. MEYER – Eaux De Vie Southern W&SFAMOUS GROUSE – ScotchFERNET BRANCA – AperitifFIGHTING COCK – WhiskeyFINLANDIA - Vodka Better BrandsFLEISCHMANN – Gin – Vodka Paradise BeveragesFRAGOLINO LiqueurFRANCOIS DE LYON - Cognac Allied ImportersFRANGELICO – Liqueur Better BrandsFRIDA KAHLO – TequilaFRIS – VodkaFUNDADOR – Brandy Southern W&S

GGAETANO – Cordials – Cocktails Southern W&SGALLIANO - Lqueir Better BrandsGAMEL - Aperitifs Southern W&SGAYA - Grappa Southern W&SGENTLEMAN JACK – Whiskey Better BrandsGEORGE DICKEL – Whiskey Coastal W&SGERMAIN-ROBBIN – Brandy Brttrt Brands/Grand CrewGILBEY'S – Gin – Vodka Southern W&SGIONELLI – liqueur Johnson Bros.GLENFARCLAS – S/M ScotchGLENFIDDICH – S/M Scotch Better BrandsGLENGOYNE – S/M Scotch Southern W&SGLENKINCHIE Scotch Coastal W&SGLENLIVET – Scotch Better BrandsGLEN MORANGIE – Scotch Coastal W&SGLENROTHES – Scotch Southern W&SGODIVA – LiqueurGOLDSCHLAGER – SchnappsGORDON'S – Gin – Vodka Coastal W&SGOSLING'S – Rum Paradise BeveragesGRAN BLASON – Rum Coastal W&SGRAN CENTENARIO - TequlaGRAND GALA – Liqueur Better BrandsGRAND CHEVALIER –Liqueur Southern W&SGRAND MANIER – Liqueur Coastal W&SGRANIER MON PASTIS – Liq. Southern W&SGRANT'S – ScotchGRAPPA di MICHELE – Grappa Better BrandsGRAPPA PIAVE SELEZIONE Allied ImportersGREY GOOSE – Vodka Better BrandsGUSANO ROJO – Mezcal Allied Importers Sandwich IslesGVORI – Vodka Allied Importers

HH.B. PASTIS Allied ImportersHANA BAY – Rum Paradise Beverages

BRAND INDEXHANCOCK RES. – Bourbon Sandwich IslesHANGER ONE – VodkaHARDY – Cognac Better BrandsHAWAIIAN DISTILLERS Paradise BeveragesHEAVEN HILL - Gin/Scotch/VodkaHENDRICKS – Gin Better BrandsHENNESSY – Cognac Coastal W&SHERRENCIA - Tequila Allied Importers Southern W&SHERRADURA - TequilaHIGHLAND PARK – Scotch Better BrandsHINE – Cognac Southern W&SHIRAM WALKER - Cordial Better BrandsHOUSE OF STUART– Scotch Paradise BeveragesHPNOTIQ – Liqueur Better BrandsHANGAR ONE ODKA Grand CrewHUSSONGS – Tequila Better Brands Southern W&S

IIDOL Vodka Better BrandsIL POGGINE – GrappaILLY EXPRESSO – Liqueur Southern W&SIRISH MANOR – Liqueur Better BrandsIRISH MIST – Liqueur Southern W&S

JJ BEAM – Whiskey/Rye Whiskey Southern W&SJ & B RARE – Scotch Coastal W&S JMR – ScotchJACK DANIEL'S Brands Better BrandsJACQUES BONET – Brandy Paradise BeveragesJAGERMEISTER – Liqueur Southern W&SJALISCO – TequilaJAMESON – Irish Whisky Better BrandsJASON& JERRY EVIL SPIRITS Paradise BeveragesJEAN DANFLOU – Eaux De Vie Southern W&SJOHNNIE WALKER – Scotch JOSE CUERVO– Teq - Cocktail Coastal W&SJUAREZ – Tequila Paradise BeveragesJULIANO – Vermouth Southern W&SJUNIPER GREEN – Organic Gin Paradise Beverages

KKAHLUA – Liqueur Better BrandsKAI – VodkaKAI LYCHEE – VodkaKALANI – LiqueurKAMCHATKA – Vodka Southern W&SKAMMER WILLIAM PEARKAMMER KIRSCHWASSER Allied ImportersKAMORA – Liqueur Southern W&SKARKOV – Gin – Vodka Johnson Bros.KENTUCKY BEAU – Whiskey Better BrandsKENTUCKY FINEST BOURBON Johnson Bros.KESSLER – Whiskey Southern W&SKILLEPITSCH – Liqueur Paradise BeveragesKING OF SCOTS Allied ImportersKISSUI – Vodka Paradise BeveragesKNOB CREEK – BourbonKO CACHACA – Liqueur Southern W&SKONA GOLD – CordialsKORBEL – BrandyKRISTA – Gin – Vodka Better Brands

L

LA BELLE – Cordials Southern W&SLAGAVULIN – S/M Scotch Coastal W&SLAPHROAIG – S/M Scotch Southern W&SLAS VEGAS – Vodka Paradise BeveragesLARRESSINGLE – Armagnac Better BrandsLAUDERS – Scotch Paradise BeveragesLEBLON - Rum Better BrandsLEJON – Brandy Paradise BeveragesLEMON HART – Rum Better BrandsLEMONCELLO – Sambuca Sandwich Isles Southern W&SLEROUX – Brandy – LiqueurLEVEL – Vodka Southern W&SLICOR 43 – LiqueurLILLEIT – Aperitifs Better BrandsLLOYD & HAIG – Scotch Sandwich IslesLONGMORN – S/M Scotch Better BrandsLUXARDO – Liqueur Southern W&S

MMACALLAN – S/M Scotch Better BrandsMACTARNAHAN Scotch Paradise BeveragesMAGELLAN – Gin Southern W&SMAISON SURENNE COGNAC Grand CrewMAKER'S MARK – Whiskey Southern W&SMAKO - VodkaMALIBU – Rum Better BrandsMANDARINE NAPOLEON - Liq. Southern W&SMANGORICO – Liqueur Paradise BeveragesMARASKA – Brandy –Liqueur Allied ImportersMARGARITAVILLE – TequilaMARTELL – CognacMARTINI & ROSSI – Vermouth Better BrandsMATADOR – Rum Coastal W&SMATUSALEM – RumMcCORMICK Brands Better BrandsMENORVAL – Calvados Allied ImportersMERRY'S - Irish WiskeyKENTUCKY FINEST BOURBON Johnson Bros.METAXA – BrandyMETAXA OUZO – Liqueur Better BrandsMEUKOW – Cognac Paradise BeveragesMEZZALUNA – VodkaMICO – Tequila Southern W&SMIDLETON – Irish Whisky Better BrandsMIDORI MELON – Liqueur Southern W&SMILAGRO – Tequila Better BrandsMONOPOLOWA – Vodka Allied ImportersMONTE ALBAN – Mezcal Paradise BeveragesMONTE CRISTO – Rum Southern W&SMONTEGO BAY – Rum Better Brands Southern W&S

MONTEZUMA – Tequila Paradise BeveragesMOUNT GAY – Rum Better BrandsMORAGA CAY– Rum Allied ImportersMR. BOSTON – Brandy – Cordials & Liqueur Paradise BeveragesMYERS'S – Rum Coastal W&S

N99 SCHNAPPS Paradise BeveragesNASSAU ROYAL – Liqueur Better BrandsNAVAN - Liqueur Coastal W&SNEW AMSTERDAM- Vodka Johnson Bros.NEWPORT – Cordials Better BrandsNOCELLO ITALIAN – Liqueur Southern W&SNOILLY PRAT – Vermouth Better BrandsNONINO – Grappa Southern W&S

OO.P. ANDERSON -- Aquavit Allied I[orters OBAN – Single Malt Scotch Coastal W&SOCEAN _-- Vodka Better BrandsOLD CROW – Whiskey Southern W&SOLD FITZGERALD – WhiskeyOLD FORESTER – Whiskey Better BrandsOLD GRAND-DAD – Whiskey Southern W&SOLD PULTENEY – S/M Scotch Paradise BeveragesOLD OVERHOLT – Rye Whiskey Southern W&SOLD ST. ANDREW – Scotch Paradise BeveragesOLD RIP VAN WINKLE – Bourbon Sandwich IslesOLD SMUGGLER - WhiskeyOLD WHISKEY RIVER OP NATURAL – Flavored Vodka Southern W&SORIGINAL POLISH – Vodka Better BrandsOUZO NO. 12 – Liqueur Southern W&S

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P.IN.K. Vodka Johnson Bros.PANCHO PISTOLES - TequilaSPAOLUCCI – Liqueur Allied ImportersPAMA-POMEGRANITE –Liqueur Better BrandsPAR D SCHATZ – Liqueur Paradise BeveragesPASSPORT – ScotchPASSOA – Liqueur Better BrandsPATRON – Tequila Southern W&SPUL LUCHENE - Cognac Allied ImportersPAUL MASSON – Brandy – Liq. Southern W&SPEARL CANAPIAN - VodkaPENDLETON – Can. Whisky Paradise BeveragesPENJAMO – Tequila Southern W&S

PEPE LOPEZ – TequilaPERNOD – Liqueur Better BrandsPERE MAGLIORE – Calvados Southern W&SPETRI – BrandyPHILLIP'S "Black 100" - LiqueurPHILLIPS UNION – Whiskey Johnson Bros.PIERRE DUCHENE -- Brandy Allied Importers PIMM'S CUP – Liqueur Coastal W&SPINKY'S – Vodka Southern W&SPIRAPORA CACHACA – Liq. Allied ImportersPLAYERS EXTREME – VodkaPLYMOUTH – Gin Southern W&SPOLAR ICE – Vodka Better BrandsPONTI -- Imported Vermouth ALllied ImportersPOPOV – Vodka Coastal W&SPORFIDIO 0 - Rum/Tequila JMD POSSMAN —Apple WinePOTTER'S Brands Allied ImportersPOWER'S – Irish WhiskyPRAVADA – Vodka Better BrandsPRISM – Vodka Paradise BeveragesPRUNIER – Liqueur Allied ImportersPYRAT – Rum Southern W&S

QQUADY – Vermouth Southern W&SQUINTO GOLD – Tequila Allied Importers

RRAIN – VodkaRAMAZOTTI – Liqueur Better BrandsRAYNAL – Brandy Better Brands Southern W&SRELSKA – Vodka Coastal W&SREMY MARTIN - CognacREMY RED – LiqueurREYKA – Vodka Better BrandsRHUM BARBANCOURT – Rum Southern W&SRICO BAY – Rum Better BrandsRIO GRANDE – LiqueurROBERTO CAVALLI – Vodka Southern W&SROMANA SAMBUCA – Liqueur Coastal W&SRON CARIBE – RumRON CARLOS – Rum Southern W&SRON DIAZ – Rum Johnson Bros.

RONRICO – Rum Southern W&SROSSI de ASSAGO – Lemoncello Allied ImportersROYAL GATE – GIN – Vodka Southern W&SROYALE MONTAINE – Liqueur Better BrandsRUMPLE MINZ – Schnapps Coastal W&SRUSSEL RESERVE - Whiskey Better BrandsRUTHERFORD – Scotch Paradise Beverages

SS. GUALCO – Grappa Southern W&SSABROSO - Liqueur (Mexico) Paradise BeveragesSAILOR JERRY – Rum Better BrandsSALVADOR – cocktail Paradise BeveragesSAMBUCALATINAE - Liqueur Better BrandsSANTOS - Tequila Allied ImportersSARATOGA BAY – Rum Southern W&SSAUVAL Allied ImportersSAUZA – Tequila Southern W&SSCAPPA S/M – Scotch Better BrandsSCHEIBEL – Eaux De Vie Southern W&SSCHLICHTE GIN Allied ImportersSCHOENAUER APPEL – Schn. Allied ImportersSCORESBY – Scotch Coastal W&SSCORPION – MezcalSCOTT'S – S/M Scotch Sandwich IslesSEAGRAM'S – Gin – Vodka Better BrandsSEAGRAM 7 – Crown – V.O. Coastal W&SSEMPE – Armagnac Southern W&SSSGT PEPPERMINT CREAMSHAKA - CordialsSHAKESPEARE – Vodka Better BrandsSHEEP DIP – S/M Scotch Southern W&SSIETE LEGUA Tequila Better BrandsSILVIO MELETTI – Sambuca Allied ImportersSKYY – Vodka Southern W&SSMIRNOFF – Vodka – Cocktails Coastal W&SSNAKE TIVER STAMPEDE - Canadian WhiskeySOBIESKI POLISH - Vodka Paradise BeveragessSOHO LYCHEE – CordialSOUTHERN COMFORT - Cordial Better Brands

SPEYBURN – Scotch Paradise BeveragesSPEYSIDE – S/M Scotch Sandwich IslesSPRIYTUS – Vodka Allied ImportersST. BRENDAN'S – Irish Cream Paradise BeveragesST. GEORGE SPIRITS Grand CrewSTARA SOKOLOVA Allied Importers STOCKHOLM – VodkaSTOLICHNAYA – Vodka Better BrandsSTREGA – Liqueur Southern W&SSTROH'S – Rum Allied ImportersSUNTORY – Japanese Whiskey Southern W&SSVEDKA – Vodka Better Brands

360 – Vodka Better Brands10 CANE – Rum Coastal W&STAAKA – Gin – Vodka Better BrandsTALENTI – Grappa Southern W&STALISKER – S/M ScotchTANQUERAY – Gin TANQUERAY STERLING - Vodka Coastal W&STARANTULA – Tequila Better BrandsTEN HIGH – Bourbon Paradise BeveragesTENOCH ESTATE – Tequila Allied ImportersTEQUILA ROSE – Liqueur Better BrandsTETON GLACIERS – Vodka Southern W&STEZON – Tequila Better Brands

THREE OLIVES – Vodka Better Brands Southern W&STHREE THEIVESTIA MARIA – LiqueurTITO’S HANDMADE – Vodka Better BrandsTOMATIN – S/M Scotch Johnson Bros.TONALA SUPREMATONALA – Anejo – Reposado Allied ImportersTORMORE – Scotch Better BrandsTOSOLINI CIVIDINA -- Grappa Allied ImportersTOUCANO – Rum Southern W&STRADER VIC'S – Rums/Liqueur Johnson Bros.TRAGO – Tequila Better BrandsTRES MANOS - Tequila Allied Importers

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August 2008 Hawaii Beverage guide 49HAWAII BEVERAGE GUIDE -

HANCOCK RES. – Bourbon Sandwich IslesHANGER ONE – VodkaHARDY – Cognac Better BrandsHAWAIIAN DISTILLERS Paradise BeveragesHEAVEN HILL - Gin/Scotch/VodkaHENDRICKS – Gin Better BrandsHENNESSY – Cognac Coastal W&SHERRENCIA - Tequila Allied Importers Southern W&SHERRADURA - TequilaHIGHLAND PARK – Scotch Better BrandsHINE – Cognac Southern W&SHIRAM WALKER - Cordial Better BrandsHOUSE OF STUART– Scotch Paradise BeveragesHPNOTIQ – Liqueur Better BrandsHANGAR ONE ODKA Grand CrewHUSSONGS – Tequila Better Brands Southern W&S

IIDOL Vodka Better BrandsIL POGGINE – GrappaILLY EXPRESSO – Liqueur Southern W&SIRISH MANOR – Liqueur Better BrandsIRISH MIST – Liqueur Southern W&S

JJ BEAM – Whiskey/Rye Whiskey Southern W&SJ & B RARE – Scotch Coastal W&S JMR – ScotchJACK DANIEL'S Brands Better BrandsJACQUES BONET – Brandy Paradise BeveragesJAGERMEISTER – Liqueur Southern W&SJALISCO – TequilaJAMESON – Irish Whisky Better BrandsJASON& JERRY EVIL SPIRITS Paradise BeveragesJEAN DANFLOU – Eaux De Vie Southern W&SJOHNNIE WALKER – Scotch JOSE CUERVO– Teq - Cocktail Coastal W&SJUAREZ – Tequila Paradise BeveragesJULIANO – Vermouth Southern W&SJUNIPER GREEN – Organic Gin Paradise Beverages

KKAHLUA – Liqueur Better BrandsKAI – VodkaKAI LYCHEE – VodkaKALANI – LiqueurKAMCHATKA – Vodka Southern W&SKAMMER WILLIAM PEARKAMMER KIRSCHWASSER Allied ImportersKAMORA – Liqueur Southern W&SKARKOV – Gin – Vodka Johnson Bros.KENTUCKY BEAU – Whiskey Better BrandsKENTUCKY FINEST BOURBON Johnson Bros.KESSLER – Whiskey Southern W&SKILLEPITSCH – Liqueur Paradise BeveragesKING OF SCOTS Allied ImportersKISSUI – Vodka Paradise BeveragesKNOB CREEK – BourbonKO CACHACA – Liqueur Southern W&SKONA GOLD – CordialsKORBEL – BrandyKRISTA – Gin – Vodka Better Brands

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LA BELLE – Cordials Southern W&SLAGAVULIN – S/M Scotch Coastal W&SLAPHROAIG – S/M Scotch Southern W&SLAS VEGAS – Vodka Paradise BeveragesLARRESSINGLE – Armagnac Better BrandsLAUDERS – Scotch Paradise BeveragesLEBLON - Rum Better BrandsLEJON – Brandy Paradise BeveragesLEMON HART – Rum Better BrandsLEMONCELLO – Sambuca Sandwich Isles Southern W&SLEROUX – Brandy – LiqueurLEVEL – Vodka Southern W&SLICOR 43 – LiqueurLILLEIT – Aperitifs Better BrandsLLOYD & HAIG – Scotch Sandwich IslesLONGMORN – S/M Scotch Better BrandsLUXARDO – Liqueur Southern W&S

MMACALLAN – S/M Scotch Better BrandsMACTARNAHAN Scotch Paradise BeveragesMAGELLAN – Gin Southern W&SMAISON SURENNE COGNAC Grand CrewMAKER'S MARK – Whiskey Southern W&SMAKO - VodkaMALIBU – Rum Better BrandsMANDARINE NAPOLEON - Liq. Southern W&SMANGORICO – Liqueur Paradise BeveragesMARASKA – Brandy –Liqueur Allied ImportersMARGARITAVILLE – TequilaMARTELL – CognacMARTINI & ROSSI – Vermouth Better BrandsMATADOR – Rum Coastal W&SMATUSALEM – RumMcCORMICK Brands Better BrandsMENORVAL – Calvados Allied ImportersMERRY'S - Irish WiskeyKENTUCKY FINEST BOURBON Johnson Bros.METAXA – BrandyMETAXA OUZO – Liqueur Better BrandsMEUKOW – Cognac Paradise BeveragesMEZZALUNA – VodkaMICO – Tequila Southern W&SMIDLETON – Irish Whisky Better BrandsMIDORI MELON – Liqueur Southern W&SMILAGRO – Tequila Better BrandsMONOPOLOWA – Vodka Allied ImportersMONTE ALBAN – Mezcal Paradise BeveragesMONTE CRISTO – Rum Southern W&SMONTEGO BAY – Rum Better Brands Southern W&S

MONTEZUMA – Tequila Paradise BeveragesMOUNT GAY – Rum Better BrandsMORAGA CAY– Rum Allied ImportersMR. BOSTON – Brandy – Cordials & Liqueur Paradise BeveragesMYERS'S – Rum Coastal W&S

N99 SCHNAPPS Paradise BeveragesNASSAU ROYAL – Liqueur Better BrandsNAVAN - Liqueur Coastal W&SNEW AMSTERDAM- Vodka Johnson Bros.NEWPORT – Cordials Better BrandsNOCELLO ITALIAN – Liqueur Southern W&SNOILLY PRAT – Vermouth Better BrandsNONINO – Grappa Southern W&S

OO.P. ANDERSON -- Aquavit Allied I[orters OBAN – Single Malt Scotch Coastal W&SOCEAN _-- Vodka Better BrandsOLD CROW – Whiskey Southern W&SOLD FITZGERALD – WhiskeyOLD FORESTER – Whiskey Better BrandsOLD GRAND-DAD – Whiskey Southern W&SOLD PULTENEY – S/M Scotch Paradise BeveragesOLD OVERHOLT – Rye Whiskey Southern W&SOLD ST. ANDREW – Scotch Paradise BeveragesOLD RIP VAN WINKLE – Bourbon Sandwich IslesOLD SMUGGLER - WhiskeyOLD WHISKEY RIVER OP NATURAL – Flavored Vodka Southern W&SORIGINAL POLISH – Vodka Better BrandsOUZO NO. 12 – Liqueur Southern W&S

O

P.IN.K. Vodka Johnson Bros.PANCHO PISTOLES - TequilaSPAOLUCCI – Liqueur Allied ImportersPAMA-POMEGRANITE –Liqueur Better BrandsPAR D SCHATZ – Liqueur Paradise BeveragesPASSPORT – ScotchPASSOA – Liqueur Better BrandsPATRON – Tequila Southern W&SPUL LUCHENE - Cognac Allied ImportersPAUL MASSON – Brandy – Liq. Southern W&SPEARL CANAPIAN - VodkaPENDLETON – Can. Whisky Paradise BeveragesPENJAMO – Tequila Southern W&S

PEPE LOPEZ – TequilaPERNOD – Liqueur Better BrandsPERE MAGLIORE – Calvados Southern W&SPETRI – BrandyPHILLIP'S "Black 100" - LiqueurPHILLIPS UNION – Whiskey Johnson Bros.PIERRE DUCHENE -- Brandy Allied Importers PIMM'S CUP – Liqueur Coastal W&SPINKY'S – Vodka Southern W&SPIRAPORA CACHACA – Liq. Allied ImportersPLAYERS EXTREME – VodkaPLYMOUTH – Gin Southern W&SPOLAR ICE – Vodka Better BrandsPONTI -- Imported Vermouth ALllied ImportersPOPOV – Vodka Coastal W&SPORFIDIO 0 - Rum/Tequila JMD POSSMAN —Apple WinePOTTER'S Brands Allied ImportersPOWER'S – Irish WhiskyPRAVADA – Vodka Better BrandsPRISM – Vodka Paradise BeveragesPRUNIER – Liqueur Allied ImportersPYRAT – Rum Southern W&S

QQUADY – Vermouth Southern W&SQUINTO GOLD – Tequila Allied Importers

RRAIN – VodkaRAMAZOTTI – Liqueur Better BrandsRAYNAL – Brandy Better Brands Southern W&SRELSKA – Vodka Coastal W&SREMY MARTIN - CognacREMY RED – LiqueurREYKA – Vodka Better BrandsRHUM BARBANCOURT – Rum Southern W&SRICO BAY – Rum Better BrandsRIO GRANDE – LiqueurROBERTO CAVALLI – Vodka Southern W&SROMANA SAMBUCA – Liqueur Coastal W&SRON CARIBE – RumRON CARLOS – Rum Southern W&SRON DIAZ – Rum Johnson Bros.

RONRICO – Rum Southern W&SROSSI de ASSAGO – Lemoncello Allied ImportersROYAL GATE – GIN – Vodka Southern W&SROYALE MONTAINE – Liqueur Better BrandsRUMPLE MINZ – Schnapps Coastal W&SRUSSEL RESERVE - Whiskey Better BrandsRUTHERFORD – Scotch Paradise Beverages

SS. GUALCO – Grappa Southern W&SSABROSO - Liqueur (Mexico) Paradise BeveragesSAILOR JERRY – Rum Better BrandsSALVADOR – cocktail Paradise BeveragesSAMBUCALATINAE - Liqueur Better BrandsSANTOS - Tequila Allied ImportersSARATOGA BAY – Rum Southern W&SSAUVAL Allied ImportersSAUZA – Tequila Southern W&SSCAPPA S/M – Scotch Better BrandsSCHEIBEL – Eaux De Vie Southern W&SSCHLICHTE GIN Allied ImportersSCHOENAUER APPEL – Schn. Allied ImportersSCORESBY – Scotch Coastal W&SSCORPION – MezcalSCOTT'S – S/M Scotch Sandwich IslesSEAGRAM'S – Gin – Vodka Better BrandsSEAGRAM 7 – Crown – V.O. Coastal W&SSEMPE – Armagnac Southern W&SSSGT PEPPERMINT CREAMSHAKA - CordialsSHAKESPEARE – Vodka Better BrandsSHEEP DIP – S/M Scotch Southern W&SSIETE LEGUA Tequila Better BrandsSILVIO MELETTI – Sambuca Allied ImportersSKYY – Vodka Southern W&SSMIRNOFF – Vodka – Cocktails Coastal W&SSNAKE TIVER STAMPEDE - Canadian WhiskeySOBIESKI POLISH - Vodka Paradise BeveragessSOHO LYCHEE – CordialSOUTHERN COMFORT - Cordial Better Brands

SPEYBURN – Scotch Paradise BeveragesSPEYSIDE – S/M Scotch Sandwich IslesSPRIYTUS – Vodka Allied ImportersST. BRENDAN'S – Irish Cream Paradise BeveragesST. GEORGE SPIRITS Grand CrewSTARA SOKOLOVA Allied Importers STOCKHOLM – VodkaSTOLICHNAYA – Vodka Better BrandsSTREGA – Liqueur Southern W&SSTROH'S – Rum Allied ImportersSUNTORY – Japanese Whiskey Southern W&SSVEDKA – Vodka Better Brands

360 – Vodka Better Brands10 CANE – Rum Coastal W&STAAKA – Gin – Vodka Better BrandsTALENTI – Grappa Southern W&STALISKER – S/M ScotchTANQUERAY – Gin TANQUERAY STERLING - Vodka Coastal W&STARANTULA – Tequila Better BrandsTEN HIGH – Bourbon Paradise BeveragesTENOCH ESTATE – Tequila Allied ImportersTEQUILA ROSE – Liqueur Better BrandsTETON GLACIERS – Vodka Southern W&STEZON – Tequila Better Brands

THREE OLIVES – Vodka Better Brands Southern W&STHREE THEIVESTIA MARIA – LiqueurTITO’S HANDMADE – Vodka Better BrandsTOMATIN – S/M Scotch Johnson Bros.TONALA SUPREMATONALA – Anejo – Reposado Allied ImportersTORMORE – Scotch Better BrandsTOSOLINI CIVIDINA -- Grappa Allied ImportersTOUCANO – Rum Southern W&STRADER VIC'S – Rums/Liqueur Johnson Bros.TRAGO – Tequila Better BrandsTRES MANOS - Tequila Allied Importers

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50 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

SPEYBURN – Scotch Paradise BeveragesSPEYSIDE – S/M Scotch Sandwich IslesSPRIYTUS – Vodka Allied ImportersST. BRENDAN'S – Irish Cream Paradise BeveragesST. GEORGE SPIRITS Grand CrewSTARA SOKOLOVA Allied Importers STOCKHOLM – VodkaSTOLICHNAYA – Vodka Better BrandsSTREGA – Liqueur Southern W&SSTROH'S – Rum Allied ImportersSUNTORY – Japanese Whiskey Southern W&SSVEDKA – Vodka Better Brands

T360 – Vodka Better Brands10 CANE – Rum Coastal W&STAAKA – Gin – Vodka Better BrandsTALENTI – Grappa Southern W&STALISKER – S/M ScotchTANQUERAY – Gin TANQUERAY STERLING - Vodka Coastal W&STARANTULA – Tequila Better BrandsTEN HIGH – Bourbon Paradise BeveragesTENOCH ESTATE – Tequila Allied ImportersTEQUILA ROSE – Liqueur Better BrandsTETON GLACIERS – Vodka Southern W&STEZON – Tequila Better Brands

THREE OLIVES – Vodka Better Brands Southern W&STHREE THEIVESTIA MARIA – LiqueurTITO’S HANDMADE – Vodka Better BrandsTOMATIN – S/M Scotch Johnson Bros.TONALA SUPREMATONALA – Anejo – Reposado Allied ImportersTORMORE – Scotch Better BrandsTOSOLINI CIVIDINA -- Grappa Allied ImportersTOUCANO – Rum Southern W&STRADER VIC'S – Rums/Liqueur Johnson Bros.TRAGO – Tequila Better BrandsTRES MANOS - Tequila Allied Importers

TRES RIOS – Tequila Southern W&STRIBUNO - Verniouth Paradise BeveragesTRIMBACH – Eaux De Vie/Liqueur Coastal W&STRUMP– vodkaTUACA - Liqueur Better BrandsTULLAMORE DEW – Irish Whisky Southern W&STURI – VodkaTWO FINGERS – Tequila Better BrandsTYLER & LLOYD – Scotch Johnson Bros.

UU.K. 5 – Organic Vodka Paradise BeveragesULTIMAT – Vodka Southern W&SUSHERS – Scotch Coastal W&S UV – Vodka Johnson Bros.

VVAN GOGH – Gin – Vodka – Liqueur Better BrandsVERMEER – Liqueur Southern W&SVERPOORTEN – Liqueur Allied ImportersVILLA MASSA – Liqueur Better BrandsVOX – Vodka Southern W&SVOYNOT – Liqueur Better Brands

WWARNINKS ADVOKAAT - Liq. Southern W&SWASABE - Vodka Johnson Bros.WELLER'S RES – Bourbon Sandwich IslesWHALER'S – Rum Better BrandsWHITE HORSE – Scotch Coastal W&S Southern W&SWIDE EYE SMART SCHNAPPS Paradise BeveragesWILD TURKEY – Whiskey/Cordial Better BrandsWOLFSCHMID – Vodka Southern W&SWOODFORD RESERVE - Whiskey Better Brands

XXTABENTEN – Liqueur Southern W&S

YYAZI – Ginger Vodka Paradise BeveragesYPIOCA – Liqueur Southern W&S

YUKON JACK – Liqueur Coastal W&SYUKON JACK – Can. Whiskey Southern W&S

ZZAPOPAN - Tequila Allied ImportersZAYA – Rum Better Brands

WINES A

A TO Z WINEWORKS (Ore.) JMDA & P de VILLAINE (France) American W&SABADIA RETUERTO (Spain)ABEJA WINES (WA) Grand CrewA BY ACACIA (CA)ACACIA Coastal W&SACHAVAL FERRER (Arg.) JMDADAMI CHAMPAGNE Grand CrewADEGAS MORGADIO (Spain) Southern W&sADELSHEIM WINES (Ore.) JMDAFFENTALER Allied ImportersAGRAPARI Champagne Fine Wine ImpotsAGAPITO RICO (spain) Southern W&SALA MARCA (Spain) Fine Wine ImportsALAIN GRAILLOT (France) Chambers & ChambersALAIN JAUME (France) Fine Wine ImportsALAMOS (Arg.) American W&SALARIO (Italy)ALASIA (Italy) Southern W&SALBERT BOXLER (/Alsace) Fine Wine ImpotsALBERT PIC (Burgundy) American W&S Southern W&SALBINO ROCCA (Italy) Southern W&SALCENO (Spain) Allied Importers ALDERBROOK Southern W&SALDO CONTERNO (Italy)ALESSANDRIA (Italy) Southern W&SALEXANDER VALLEY (Sonoma) JMDALIANACA WINES (Portugal) World Wine TradingALICE WHITE (Australia) Southern W&SALLEGRINI (Italy) Chambers & ChambersALMA ROSA WINE (C.C.) JMD

ALMADEN Southern W&SALMIRA (Spain) Chambers & ChambersALAMOS, MENDOZA (Argentina) Southern W&SALOIS LUGEDER (Italy) Grand CrewALTA MARIA VNYDS. (C.C.) American W&SALTARE (Italy) American W&S Southern W&SALTESINO (Italy) Chambers & ChambersALTOS de MEDRANOS (Arg.) Southern W&SALTOS de las HORIMIGAS (Arg.) American W&SALTOS de las HOYAS (Spain) American W&S Southern W&SAKVARO PALACIOS (Spain) American W&S Southern W&S ALVEAR WINES (Spain) Chambers & ChambersAMANO (Italy) Southern W&SAMARONE (Italy) Sandwich IslesAMON RA (Aust.) Fine Wine ImportsAMAVI CELLARS (WA)AMINEA (Italy) Chambers & ChambersAMUSE BOUCHE (Napa) JMDANAKOTA (Sonoma) Grand CrewANAPAMU (Monterey) Johnson Bros. ANCIEN (CA)ANDELUNA (Arg.) Fine Wine ImportsANDRE Sparkling Wine Johnson Bros..ANDREA OBERTO (Italy) Chambers & ChambersANDERSON'S CONN VALLEY Southern W&SANDION (Spain) Allied ImportersANDREW MURRAY (C.C.)ANDREW WILL (WA) JMDANDRETTI VINYARDS (Napa) Grand CrewANERI (Italy) American W&SANGELINE (CA) Fine Wine ImportsANGOVE WINES (Aust.) Better BrandsANHNFELDT (CA) Fine Wine ImpotsANNIE'S LANE (Australia) Southern W&SANOMALY (Napa) American W&SANSELEMI (Italy) American W&S Better Brands

ANTHILL FARMS (Sonoma) American W&SANTIYAL (Chile) Grand CrewAQUINAS WINE Better BrandsARANICO (Italy) Southern W&SARAUJO ESTATE (CA) Chambers & ChambersARBOR MIST Southern W&SARCHERY SUMMIT (Ore.) American W&SARCHETYPE (Aust.) Coastal W&SARGENTIERA (Italy) Southern W&SARGIOLAS (Italy) Chambers & ChambersARGIANO (Italy) American W&SARGYLE WINERY Southern W&S ARIA Sparkling Wine American W&SARIETTA (Napa) American W&S Southern W&SARMADOR (Chile) JMDARMAUD ENTE (France) American W&SAROWOOD (Sonoma) Grand CrewARTAZURI (spain)ARTESA Southern W&SASH HOLLOW (WA) American W&SATALON WINES (Napa)ATHERTON WINES (France) Grand CrewATLAS PEAKATTEMS (Italy) Southern W&SAU BON CLIMAT (C.C) American W&S Southern W&SAUGEY (France) Johnson Bros.AUGUSTE CLAPPE (France)AUSTRALIAN PREMIUM WINE COLLECTION American W&SAVALON Better BrandsAVIGNONESI (Italy) Grand CrewAVILA WINES (C Coast) Ameriucan W&S Southern W&SAZAGADOR (Spain) Allied ImportersAZELIA (Italy) Southern W&S

B

B.J. CONN Ameriucan W&S Southern W&S

B CELLARS (Napa)BABCOCK VNYDS (C.C.)BABICH (N.Z.) JMDBACIO di VINO (Napa) Grand CrewBADGER WINERY (organic) Allied Importers BADIA A COLTIBUONO (Italy) Chambers & ChambersBADIOLO (Italy) Allied ImporterssBAILEYANA WINERY (CA)BAKER LANE (CA) Fine Wine ImportsBALLATORE HAMP. (CA)BANROCK STATIONN(Aist) Johnson Bros.BARBEITO (Madeira) American W&S Southern W&SBAREFOOT BUBBLY (CA) BAREFOOT CELLARS (CA) Johnson Bros.BARNETT VNYDS (Napa) American W&S Southern W&SBARON d' ARIGNAC Allied ImportersBARON de ARQUES (Aftica)BARON HERZOGBARON PHILIP ROTHSCHLD (Bordx.) Southern W&SBAROSSA VALLEY (Aust.) Johnson Bros.BARTENURA (Italy) Southern W&SBARTON & GUESTIER (France) Coastal W&S Southern W&SBAUMRD (France) Southern W&S BEAR BOAT Better BrandsBEAU VIGNE (Napa) American W&SBEAUCASTEL (Rhone) Southern W&SBEAULIEU VNYDS (Napa)BEAUZEAUX Coastal W&SBEAUX FRERES (Ore.)BECKMAN WINES (C.C.) JMDBECKERMANN (German) Allied Importers BEHRENS & HITCHCOCKBELGUARDO (Italy) American W&SBELLE CASTEL (Italy) Chambers & ChambersBELLA SERA WINES (Italy) Johnson Bros.BELLAVISTA Sparkling (Italy) Southern W&SBELLE GLOS WINES (C.C.) American W&S Southern W&SBELLINI SPKLG. (Italy) American W&S Southern W&SBEN MARCO (Arg.) Gand Crew

BENNETT WINES Better BrandsBENTON LANE Paradise BeveragesBERGAMINI (Italy) Southern W&SBERGSTROM WINERY (Ore.) JMDBERINGER VYNDS./ESTATE Southern W&SBERNARD DIOCHON (France) American W&SBERNAR MOREAU (Fance) JMDBERNARDUS WINE (C.C.) American W&S Southern W&SBERTANI American W&S Better Brands BETTS & SCHOLL (Aust.) American W&SBIERZO (Spain) Southern W&SBIFFAR (Germany) American W&SBIG HOUSE Paradise BeveragesBIG & BOLD ZIN (Organic) Sandwich IslesBIGI ORVIETO CLASSICO Allied ImportersBILLEART SALMON Champ. Fine Wine ImportsBILTON ESTATES (Africa) Paradise BeveragesBIONDI SANTI (Italy) Grand CrewBISOL SPKLG. WINE Southern W&SBLACK CHOOK (Aust.) Fine Wine ImportsBLACK FOREST GIRL Allied ImportersBLACK OPAL (Australia) Southern W&SBLACK PEARL Paradise BeveragesBLACK SEARS V (Napa) JMDBLACK SWAN (Aust.)BKACK BOX (CA) Johnson Bros.BLACKBIRD WINERY (Napa) JMDBLACKSTONE WINERY (CA) Johnson Bros.BLANDY'S WINE (Mad.) Chambers & ChambersBLANKET (CA) World Wine TradingBLEASDALE WINES Paradise BeveragesBLOSSOM HILL WINERY Coastal W&SBLUE NUN (Germany) Southern W&SBODEA NORTON (Arg) JMDBODEGAS ALBALA Grand CrewBODEGAS BORSAO (Spain) Chambers & Chambers

BODEGAS BRETON (Spain)BODEGAS CONDADO (Spain) Southern W&SBOD/ EMILIO MORO (Spain)BOD. HIJOS de JUAN GIL (Spain)BODEGAS MANO A MANO (Spain) Chambers & ChambersBOD. MONTECILLO (Spain) Southern W&SBODEGAS MUGA (Spain)BODEGAS NAIA (Spain)BODEGAS NEKEAS (Spain)BODEGAS NORA (Spain) Chambers & ChambersBODEGAS OLIVARES (Spain) Southern W&SBODEGAS PIRNEOS (Spain)BODEGAS RENANCER Arg.) Chambers & ChambersBODEGAS RODAC Grand CrewBOD. SERRA CANTABRIA (Spain) Chambers & ChambersBOD. TINTO de SEQUERA (Spain)BOD.TORO ALBALA (Spain)BOD. VEGA SICILIA (Spain) Southern W&SBOD. Y VINEDOS de JALON (Spain) Chambers & ChambersBOEKENHOTSKLOOF (Africa) Southern W&SBOGLE WINERY (CA) JMDBOGLIETTI (Italy)BOHEMIAN HIGHWAY (CA)BOILLOT (Burgundy) Southern W&SBOLLA (Italy) Better BrandsBOLLINGER CHAMP. (France) Southern W&SBOLLINI WINE (Italy) Grand CrewBONACORSI WINE CO. (C.C.) JMDBON CAP (organic So. Africa) Allied Importers BOND WINES (Napa) American W&S BONNEAU du MARTRAY Coastal W&SBONNY DOON VNYDS (CA) Fine Wine ImportsBONTERRA Better Brands BOOKER VINEYARDS (C.C.) American W&SBORGO (Italy) Southern W&SBOONES FARM (CA) Johnson Bros.BOROLI (Italy) Grand CrewBOTROMAGNO (Italy) Chambers & ChambersBOTTEGA VINALA (Italy) American W&S Better BrandsBOUCHAINE VNYDS. (Napa) Grand CrewBOUCHARD AINES (France) Better Brands

BOUCHARD PERE (France) American W&S Southern W&SBOUTARI (Italy) Southern W&SBOUVET CHAMPAGNE Grand CrewBOX STAR (Aust.) Johnson Bros.BRANCAIA WINES (Italy) Grand CrewBRANDIER (C.C) JMDBRAVE STALLION (Chile) Allied Importers BRETON (Burgundy) Southern W&SBREWER CLIFTON (C. Coast) American W&SBRIDGEVIEW WINES Better BrandsBRIDLEWOOD (CA) Johnson Bros.BROADBENT Port/Wine Grand CrewBROCHARD (Burgundy) American W&S Southern W&SBROCHELLE VNYDS (CA) Fine Wine ImportsBROGLIA (Italy) Southern W&SBROLIO (Italy) Better BrandsBROTHERS IN ARM (Australia) Southern W&SBR OUILLY LA CHAIZE Coastal W&SBROWN ESTATE (Napa) Grand CrewBRUNDLE MAYER (Austria) American W&S Southern W&SBRUNEL RASTEAU (iRhone)BRUNI MARTORETO (Italy)BRUNIER (Rhone) Southern W&SBRUNO COLIN (Burgundy) Fine Wine ImportsBRUNO GIACOSA (Italy) Chambers & ChambersBRUNO ROCCA (Italy) Southern W&SBRUSCUS (Italy) Fine Wine ImportsBRYANT FAMILY (CA) World Wine TradingBUCCI (Italy) Southern W&S.BUDINI (Arg.) Grand CrewBUNRATTY MEADS Allied Importers BUEHLER VNYDS (Napa) Grand CrewBUENA VISTA WINERYBURRWEILER (Germany) Southern W&SBUSSOLA (Italy) American W&S Southern W&SBUTTERFIELD STATION Southern W&S

BYRON WINES (C.C.) Grand Crew

CCF WINES (C.C.) American W&SCK MONDAVICR CELLARS Better BrandsC.G. di ARIE WINES (CA) Fine Wine ImportsCA' dei FRATI (Italy)CA' ROME (Italy) Southern W&SCABREO (Italy) Grand CrewCAFARO CELLARS (CA) Fine Wine Imports CAIN VYDS /WINERY (Napa) American W&S Southern W&SCAIRNBRAE (N.Z) American W&SCAKEBREAD CELLARS (Napa) Grand CrewCALBELLO (Italy)CALDWELL Southern W&SCALERA WINES (CA) Chambers & ChambersCALINA (Chili) Better BrandsCALITERRA (Chile) Southern W&SCALIX (Napa) Grand CrewCALLAWAY COASTAL Southern W&S CALVANO Italy) Grand CrewCAMBIATA WINERY (C.C.) American W&SCAMBRIA WINE (C. C.) Grand CrewCAMELOT WINE (CA) Better BrandsCAMIGLIANO (Italy)CAMPANILE (Italy) Southern W&SCAMPBELL'S (Aust.) Johnson Bros.CAMILLE GIROUD William GladstoneCANALETTO CHAMPAGNE Paradise Beverages CANDIDO (Italy) Better BrandsCANELLA PROSECCO (Italy) American W&S CANELLA Spklg. (Italy) Southern W&SCANOE RIDGE Coastal W&SCANTINA de VENOSA (Italy) Chambers & ChambersCANYON OAKS (CA) JMDCANYON ROAD WINE Johnson Bros. Southern W&SCAPARZO (Italy)CAPE d'ESTAING (Aust.) Southern W&S

CAPE MENTELLECAPEZZANA WINE (Italy) Coastal W&SCAPICHERA (Italy) American W&SCAPOSALDA (Italy) Better BrandsCAPRAI ARNALDO (Italy) American W&SCARCHELO (Spain) Grand CrewCARDINAL Paradise BeveragesCARDINALE (Napa) Grand CrewCARINENA ROJA BELLA Allied ImportersCARL GRAFFE (Germany) Grand CrewCARLISLE (Sonoma) American W&SCARMEL ROAD (C.C.) Grand CrewCARMEN (Chile)CARMENET Southern W&SCARNEROS del NORTE (CA) Fine Wine ImportsCAROUSELSpkl. (France) Southern W&SCARPINETO (Italy) Allied ImportersCAROL SHELTON (Sonoma) American W&SCARPE DIEM WINES Southern W&SCARREFOUR VNYDS. (CA)CARTLIDGE & BROWNE (CA) Chambers & ChambersCASA LA JOYA (Chile) Johnson Bros.CASA LAPOSTOLLE (Chile) Coastal W&S Southern W&SCASCABEL (Italy)CASARSA WINES (Australia) Paradise Beverages CASCINETTA (Italy) Better BrandsCASS WINERY (CA) Fine Wine ImportsCAST di GABBIANO (Italy) Southern W&SCASTANO (Spain) American W&S Southern W&SCASTEL di CACCHIANO (Italy) Fine Wine ImportsCASTELL del REMEI (Spain) Southern W&SCASTELLARE (Italy) Chambers & ChambersCASTELLO d' ALBOLA (Italy) Southern W&SCASTELLO del TERRICCIO Grand Crew CASTELLO di AMA (Italy) JMDCASTELLO di BOSSI (Italy) Chambers & ChambersCASTELLO di QUERCETO (Italy) Southern W&SCASTELLO di VERDUNA (Italy) World Wine Trading

CASTELLO di VOLPAIA (Italy)CASTLE ROCK Better BrandsCASTILLO de ALMANSA (Spain)CASTILLO de CUZCURITAS (Spain)CASTILLO de MONJARDIN (Spain)CASTILLO LABASTIDA (Spain) Chambers & ChambersCASTINETTA CHAMP. Better BrandsCATENA Argentina) American W&S Southern W&SCATHERINE & DIDIER (France) American W&SCAVALLA WINERY (WA) JMDCAVALLOTTO (Italy) American W&SCAVES ALIANCA Allied ImportersCAVES du PAPE (Rhone) Southern W&SCAVIT (Italy) Better BrandsCAYMUS VNYDS (Napa) American W&S Southern W&SCELLARS #8CELLARS CAPCANES (Spain)CERBAIONA (Italy) Southern W&SCERETTO WINE (Italy) Coastal W&SCERVOLES COSTERS (Spain) Southern W&SCHALK HILL (Sonoma) Grand CrewCHALONE VINEYARD (CA) Coastal W&S Southern W&SCHAMBERS ROSEWOOD (Aust.) Grand CrewCHAMPAGNE DEUTZCHAMPAGNE HENRIOT American W&SCHAMPAGNE MONTAUDON Paradise BeveragesCHAMPALOU (France) American W&S Southern W&SCHAPOUTIER (Rhone) Southern W&SCHAPPELLET (Napa) JMDCHARLES CIMICKY (Aust.) Fine Wine ImportsCHARLES de FRR CHAMP. Better BrandsCHARLES ELLNER CHAMP. William GladstoneCHARLES-HEIDSLECK Spklg Grand CrewCHARLES KRUG (Napa) Better BrandsCHARTRON la FLEUR (Bordx.) Southern W&SCHATEAU AUSONE Coastal W&S World Wine TradingCHAT BAHANS HAUT-BRION (Bordx.) Southern W&S

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August 2008 Hawaii Beverage guide 51HAWAII BEVERAGE GUIDE -

BENNETT WINES Better BrandsBENTON LANE Paradise BeveragesBERGAMINI (Italy) Southern W&SBERGSTROM WINERY (Ore.) JMDBERINGER VYNDS./ESTATE Southern W&SBERNARD DIOCHON (France) American W&SBERNAR MOREAU (Fance) JMDBERNARDUS WINE (C.C.) American W&S Southern W&SBERTANI American W&S Better Brands BETTS & SCHOLL (Aust.) American W&SBIERZO (Spain) Southern W&SBIFFAR (Germany) American W&SBIG HOUSE Paradise BeveragesBIG & BOLD ZIN (Organic) Sandwich IslesBIGI ORVIETO CLASSICO Allied ImportersBILLEART SALMON Champ. Fine Wine ImportsBILTON ESTATES (Africa) Paradise BeveragesBIONDI SANTI (Italy) Grand CrewBISOL SPKLG. WINE Southern W&SBLACK CHOOK (Aust.) Fine Wine ImportsBLACK FOREST GIRL Allied ImportersBLACK OPAL (Australia) Southern W&SBLACK PEARL Paradise BeveragesBLACK SEARS V (Napa) JMDBLACK SWAN (Aust.)BKACK BOX (CA) Johnson Bros.BLACKBIRD WINERY (Napa) JMDBLACKSTONE WINERY (CA) Johnson Bros.BLANDY'S WINE (Mad.) Chambers & ChambersBLANKET (CA) World Wine TradingBLEASDALE WINES Paradise BeveragesBLOSSOM HILL WINERY Coastal W&SBLUE NUN (Germany) Southern W&SBODEA NORTON (Arg) JMDBODEGAS ALBALA Grand CrewBODEGAS BORSAO (Spain) Chambers & Chambers

BODEGAS BRETON (Spain)BODEGAS CONDADO (Spain) Southern W&SBOD/ EMILIO MORO (Spain)BOD. HIJOS de JUAN GIL (Spain)BODEGAS MANO A MANO (Spain) Chambers & ChambersBOD. MONTECILLO (Spain) Southern W&SBODEGAS MUGA (Spain)BODEGAS NAIA (Spain)BODEGAS NEKEAS (Spain)BODEGAS NORA (Spain) Chambers & ChambersBODEGAS OLIVARES (Spain) Southern W&SBODEGAS PIRNEOS (Spain)BODEGAS RENANCER Arg.) Chambers & ChambersBODEGAS RODAC Grand CrewBOD. SERRA CANTABRIA (Spain) Chambers & ChambersBOD. TINTO de SEQUERA (Spain)BOD.TORO ALBALA (Spain)BOD. VEGA SICILIA (Spain) Southern W&SBOD. Y VINEDOS de JALON (Spain) Chambers & ChambersBOEKENHOTSKLOOF (Africa) Southern W&SBOGLE WINERY (CA) JMDBOGLIETTI (Italy)BOHEMIAN HIGHWAY (CA)BOILLOT (Burgundy) Southern W&SBOLLA (Italy) Better BrandsBOLLINGER CHAMP. (France) Southern W&SBOLLINI WINE (Italy) Grand CrewBONACORSI WINE CO. (C.C.) JMDBON CAP (organic So. Africa) Allied Importers BOND WINES (Napa) American W&S BONNEAU du MARTRAY Coastal W&SBONNY DOON VNYDS (CA) Fine Wine ImportsBONTERRA Better Brands BOOKER VINEYARDS (C.C.) American W&SBORGO (Italy) Southern W&SBOONES FARM (CA) Johnson Bros.BOROLI (Italy) Grand CrewBOTROMAGNO (Italy) Chambers & ChambersBOTTEGA VINALA (Italy) American W&S Better BrandsBOUCHAINE VNYDS. (Napa) Grand CrewBOUCHARD AINES (France) Better Brands

BOUCHARD PERE (France) American W&S Southern W&SBOUTARI (Italy) Southern W&SBOUVET CHAMPAGNE Grand CrewBOX STAR (Aust.) Johnson Bros.BRANCAIA WINES (Italy) Grand CrewBRANDIER (C.C) JMDBRAVE STALLION (Chile) Allied Importers BRETON (Burgundy) Southern W&SBREWER CLIFTON (C. Coast) American W&SBRIDGEVIEW WINES Better BrandsBRIDLEWOOD (CA) Johnson Bros.BROADBENT Port/Wine Grand CrewBROCHARD (Burgundy) American W&S Southern W&SBROCHELLE VNYDS (CA) Fine Wine ImportsBROGLIA (Italy) Southern W&SBROLIO (Italy) Better BrandsBROTHERS IN ARM (Australia) Southern W&SBR OUILLY LA CHAIZE Coastal W&SBROWN ESTATE (Napa) Grand CrewBRUNDLE MAYER (Austria) American W&S Southern W&SBRUNEL RASTEAU (iRhone)BRUNI MARTORETO (Italy)BRUNIER (Rhone) Southern W&SBRUNO COLIN (Burgundy) Fine Wine ImportsBRUNO GIACOSA (Italy) Chambers & ChambersBRUNO ROCCA (Italy) Southern W&SBRUSCUS (Italy) Fine Wine ImportsBRYANT FAMILY (CA) World Wine TradingBUCCI (Italy) Southern W&S.BUDINI (Arg.) Grand CrewBUNRATTY MEADS Allied Importers BUEHLER VNYDS (Napa) Grand CrewBUENA VISTA WINERYBURRWEILER (Germany) Southern W&SBUSSOLA (Italy) American W&S Southern W&SBUTTERFIELD STATION Southern W&S

BYRON WINES (C.C.) Grand Crew

CCF WINES (C.C.) American W&SCK MONDAVICR CELLARS Better BrandsC.G. di ARIE WINES (CA) Fine Wine ImportsCA' dei FRATI (Italy)CA' ROME (Italy) Southern W&SCABREO (Italy) Grand CrewCAFARO CELLARS (CA) Fine Wine Imports CAIN VYDS /WINERY (Napa) American W&S Southern W&SCAIRNBRAE (N.Z) American W&SCAKEBREAD CELLARS (Napa) Grand CrewCALBELLO (Italy)CALDWELL Southern W&SCALERA WINES (CA) Chambers & ChambersCALINA (Chili) Better BrandsCALITERRA (Chile) Southern W&SCALIX (Napa) Grand CrewCALLAWAY COASTAL Southern W&S CALVANO Italy) Grand CrewCAMBIATA WINERY (C.C.) American W&SCAMBRIA WINE (C. C.) Grand CrewCAMELOT WINE (CA) Better BrandsCAMIGLIANO (Italy)CAMPANILE (Italy) Southern W&SCAMPBELL'S (Aust.) Johnson Bros.CAMILLE GIROUD William GladstoneCANALETTO CHAMPAGNE Paradise Beverages CANDIDO (Italy) Better BrandsCANELLA PROSECCO (Italy) American W&S CANELLA Spklg. (Italy) Southern W&SCANOE RIDGE Coastal W&SCANTINA de VENOSA (Italy) Chambers & ChambersCANYON OAKS (CA) JMDCANYON ROAD WINE Johnson Bros. Southern W&SCAPARZO (Italy)CAPE d'ESTAING (Aust.) Southern W&S

CAPE MENTELLECAPEZZANA WINE (Italy) Coastal W&SCAPICHERA (Italy) American W&SCAPOSALDA (Italy) Better BrandsCAPRAI ARNALDO (Italy) American W&SCARCHELO (Spain) Grand CrewCARDINAL Paradise BeveragesCARDINALE (Napa) Grand CrewCARINENA ROJA BELLA Allied ImportersCARL GRAFFE (Germany) Grand CrewCARLISLE (Sonoma) American W&SCARMEL ROAD (C.C.) Grand CrewCARMEN (Chile)CARMENET Southern W&SCARNEROS del NORTE (CA) Fine Wine ImportsCAROUSELSpkl. (France) Southern W&SCARPINETO (Italy) Allied ImportersCAROL SHELTON (Sonoma) American W&SCARPE DIEM WINES Southern W&SCARREFOUR VNYDS. (CA)CARTLIDGE & BROWNE (CA) Chambers & ChambersCASA LA JOYA (Chile) Johnson Bros.CASA LAPOSTOLLE (Chile) Coastal W&S Southern W&SCASCABEL (Italy)CASARSA WINES (Australia) Paradise Beverages CASCINETTA (Italy) Better BrandsCASS WINERY (CA) Fine Wine ImportsCAST di GABBIANO (Italy) Southern W&SCASTANO (Spain) American W&S Southern W&SCASTEL di CACCHIANO (Italy) Fine Wine ImportsCASTELL del REMEI (Spain) Southern W&SCASTELLARE (Italy) Chambers & ChambersCASTELLO d' ALBOLA (Italy) Southern W&SCASTELLO del TERRICCIO Grand Crew CASTELLO di AMA (Italy) JMDCASTELLO di BOSSI (Italy) Chambers & ChambersCASTELLO di QUERCETO (Italy) Southern W&SCASTELLO di VERDUNA (Italy) World Wine Trading

CASTELLO di VOLPAIA (Italy)CASTLE ROCK Better BrandsCASTILLO de ALMANSA (Spain)CASTILLO de CUZCURITAS (Spain)CASTILLO de MONJARDIN (Spain)CASTILLO LABASTIDA (Spain) Chambers & ChambersCASTINETTA CHAMP. Better BrandsCATENA Argentina) American W&S Southern W&SCATHERINE & DIDIER (France) American W&SCAVALLA WINERY (WA) JMDCAVALLOTTO (Italy) American W&SCAVES ALIANCA Allied ImportersCAVES du PAPE (Rhone) Southern W&SCAVIT (Italy) Better BrandsCAYMUS VNYDS (Napa) American W&S Southern W&SCELLARS #8CELLARS CAPCANES (Spain)CERBAIONA (Italy) Southern W&SCERETTO WINE (Italy) Coastal W&SCERVOLES COSTERS (Spain) Southern W&SCHALK HILL (Sonoma) Grand CrewCHALONE VINEYARD (CA) Coastal W&S Southern W&SCHAMBERS ROSEWOOD (Aust.) Grand CrewCHAMPAGNE DEUTZCHAMPAGNE HENRIOT American W&SCHAMPAGNE MONTAUDON Paradise BeveragesCHAMPALOU (France) American W&S Southern W&SCHAPOUTIER (Rhone) Southern W&SCHAPPELLET (Napa) JMDCHARLES CIMICKY (Aust.) Fine Wine ImportsCHARLES de FRR CHAMP. Better BrandsCHARLES ELLNER CHAMP. William GladstoneCHARLES-HEIDSLECK Spklg Grand CrewCHARLES KRUG (Napa) Better BrandsCHARTRON la FLEUR (Bordx.) Southern W&SCHATEAU AUSONE Coastal W&S World Wine TradingCHAT BAHANS HAUT-BRION (Bordx.) Southern W&S

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CHAT. BEAUREGARD (Bordx.) Allied Impotters Southern W&SCHAT. BEAUSEJOUR BECOT World Wine TradingCHATEAU BEL AIRCHATEAU BERLIQUET Coastal W&SCHATEAU BEYCHEVELLE Coastal W&S World Wine TradingCHATEAU BOIS CARDON Allied ImportersCHATEAU BONNET (Bordx.) Southern W&SCHAT. BRANE CANTENAC Coastal W&SCHATEAU CABLANC Allied ImportersCHAT. CALON (Bordx.)CHATEAU CANTEMERLE Southern W&SCHAT. CANTENAC BROWNCHATEAU CARBBONIEUXCHATEAU CERTAN de MAYCHATEAU CHEVAL BLANC Coastal W&S World Wine TradingCHATEAU CLARKE Allied Importers CHATEAU CLERIC MILONCHATEAU CLOITRECHATEAU CLOS des JACOBINS Coastal W&SCHATEAU COMPOT-LAFON Allied ImpotersCHATEAU CONSEILLANTE Coastal W&SCHATEAU COS d' ESTOURNEL Coastal W&S World Wine TradingCHATEAYU COUSERGUS (France) Fuibe Wine ImportsCHATEAU COUTELIN-MERVILLECHATEAU CROIX LUSSANT Allied ImportersCHAT. d' AQUERIA (France) Grand CrewCHATEAU d'ARCHECHAT. d' ARMAJAN DES ORMES Allied ImportersCHATEAU d' ARMAILHAC Coastal W&S World Wine TradingCHATEAU d' EPIRE (France)CHAT. d' ESCLANS (France) American W&SCHATEAU d' YQUEM Coastal W&S World Wine TradingCHATEAU DAUZAC (Bordx.)CHAT. de BEAUREGARD (Burg.dy.) Southern W&SCHATEAU de JAC (Fance) Chambers & ChambersCHATEAU de LAVAGNAC Allied ImportersCHATEAU de PEZ (Bordx.) Southern W&SCHATEAU de SALESCHATEAU de SANCERRE Coastal W&SCHATEAU de SEGRIES (France) Fine Wine Imports

CHATEAU de SEGUINCHAT. de TERREFORT QUANCARD CHATEAU des TOURS Allied Importers CHAT. DEYREM-VALENTIN (Bordx.) Fine Wine ImportsCHAT. DOM CHEVALIER (Bordx.)CHATEAU DOMS (Biordx)CHATEAU du CRUZEAU (Bordx.) Southern W&SCHATEAU du SEUIL (Bordx.) Fine Wine ImportsCHAT. du VIEUX CARDINAL Allied Importers CHATEAU DUCASSE (Bordx.) American W&S Southern W&SCHAT. DUCRU BEAUCAILLOUCHATEAU DUHART MILONCHATEAU FIGEAC Coastal W&S World Wine TradingCHAT. FONPLEGADE (Biordx)CHAT. FONTVILLAC (Bordx.) Southern W&S CHATEAU FUISSE (Burgundy) American W&S Southern W&SCHATEAU GARRAUDCHATEAU GAVIER FIGEAC Allied ImportersCHATEAU GISCOURS Coastal W&S CHATEAU GLORIA Coastal W&S World Wine TradingCHAT. GOMBAUDE, Guillot (Bordx.) Fine Wine ImportsCHAT GRAND DUCON-MILON Johnson Bros..CHAT. GRAND PUY LACOSTE Southern W&SCHAT. GRAVILLE-LACOSTE (France) American W&SCHATEAU GRAVAS (Bordx.)CHATEAU GRILLET (France) Fine Wine ImportsCHATEAU GREYSAC Coastal W&SCHATEAU GRUAUD LAROSE World Wine TradingCHAT. HAUT BEAUSEJOUR (Bordx) Southern W&SCHATEAU HAUT BRION Coastal W&S World Wine TradingCHATEAU HAUT-CARMAIL Allied ImportersCHATEAU HOSANNA (Bordx.)CHATEAU JULIEN Southern W&SCHATEAU la BARONE Grand CrewCHATEAU la BRIDANE Allied Importers CHATEAU la FLEUR Johnson Bros..CHATEAU la GRAVES Coastal W&S CHATEAU la COURONNE Allied ImportersCHATEAU la LAGUNE World Wine TradingCHATEAU la LOUVIERE

Southern W&S CHATEAU la MISSION Coastal W&S World Wine TradingCHATEAU la NERTHE (Rhone) Southern W&SCHATEAU la ROSE DU PIN Allied Importers CHATEAU LABBOYE (France) Grand CrewCHAT. LAFITE ROTHSCHILD Coastal W&S World Wine TradingCHATEAU LAGRANGE Coastal W&S World Wine ImportsCHATEAU LAMOTHE-CISSACCHAT. LAROCHE JOUBERT Allied ImportersCHATEAU LAROSE Coastal W&SCHATEAU LASCOMBES World Wine TradingCHAT. LASSEQUE (France) Grand CrewCHATEAU LATOUR Coastal W&S World Wine TradingCHATEAU LAUNOY (France) Grand CrewCHATEAU le PRIEURE Southern W&SCHATEAU LEOVILLE Coastal W&S World Wine TradingCHAT. LIGNERES (France) Grand CrewCHAT. LYNCH BAGES (Bordx.) Coastal W&S Southern W&S World Wine TradingCHATEAU MAGDELAINE Southern W&SCHATEAU MALMASION Allied ImportersCHAT. MAMBRAY, Sancerre (Loire) FineWine ImportsCHATEAU MARGAUX Coastal W&S World Wine TradingCHATEAU MARGENE (CA)CHAT. MAS NEUF (France) Fine Wine ImportsCHATEAU MEYNEY Coastal W&SCHAT.U MOULIN DE LAVERGNE Allied Importers CHAT. MONBOUSQUET (Bordx.) Southern W&SCHATEAU MONCONTOUR Allied ImportersCHAT. MONT-REDON (France)

Grand CrewCHATEAU MONTELENA (CA) Chambers & ChambersCHATEAU MOULINET (Bordx.) Southern W&SCHAT. MOUTON ROTHSCHILD Coastal W&S World Wine TradingCHATEAU OLIVER World Wine TradingCHATEAU ORMES de PEZ Coastal W&S

CHATEAU PALMER World Wine TradingCHATEAU PAVIECHATEAU PAVILLON Coastal W&SCHAT. PAILLET QUANCARDCHATEAU PENETURE Allied Importers CHATEAU PENNAUTIER World Wine TradingCHAT. PETIT CHEVAL (Bordx.) Southern W&SCHATEAU PETRUS Coastal W&S World Wine TradingCHATEAU PHELAN SEGURCHATEAU PICHON (Bordx) Coastal W&S Southern W&SCHATEAU PICHON BARONCHATEAU PICHON LALANDE World Wine TradingCHATEAU PIERRAIL Allied ImportersCHATEAU PIGNAN (Rhrone) Southern W&SCHATEAU PONTETCHATEAU PRIEURE LICHINECHATEAU PUY BLANQUET Coastal W&SCHATEAU RAUZAN SEGLA World Wine TradingCHATEAU RAYAS (hone)CHAT. RAYMOND LAFON (Bordx.)CHATEAU RECOUGNE (Bordx.) Southern W&SCHATEAU REDORTIER (France) Fine Wine ImportsCHATAU REYNELLA (Aust.) Johnson Bros..CHATEAU REYNON (Bordx.) Southern W&SCHATEAU RIEUSSEC Coastal W&SCHAT. ROCHEMORIN (Bordx.) Southern W&SCHATEAU ROMIEU-L (Bordx.) American W&S Southern W&SCHATEAU ROUBAUD (Rhone) Grand CrewCHATEAU ROUTAS (France) Chambers & ChambersCHATEAU SIMON CARRETEY Allied Importers CHATEAU SEGURCHATEAU SMITH HAUT LAFITE Coastal W&SCHATEAU SOCIANDO MALLET Coastal W&S World Wine TradingCHATEAU SOUVERAIN Southern W&SCHATEAU ST. ARMAND Allied ImportersCHATEAU ST. JEAN Southern W&SCHATEAU ST. MICHELLE (WA) American W&S Southern W&SCHATEAU ST. SULPICE (Bordx.) Southern W&S

CHATEAU SUDUIRAUT Coastal W&SCHATEAU TALBOT Coastal W&S World Wine TradingCHATEAU TORTEAU CHOLLET Allied Importers CHATEAU TROCARD (Bordx.) Southern W&SCHATEAU TROTANOY Coastal W&SCHATEAU VALANDRAUD Southern W&SCHATEAU VIEUX BRIGNON Allied ImportersCHATEAU VIGNOT Grand CrewCHAVY PULIGNY Coastal W&SCHEAP WINES (CA)CHEHALEM WINERY (Ore.) JMDCHEMIN des PAPES Allied ImportersCHERRY KIJAFA Allied ImportersCHIMNEY ROCK (Napa) American W&S Southern W&SCHIVITE COLECCION (Spain) Grand CrewCHOREY les BEAUNE Allied ImportersCHOTARD (France) Southern W&SCHRISTIAN BROS. Better BrandsCHRISTIAN MOREAU (Burgundy) Southern W&SCHRISTOFFEL (Germany) American W&SCIACCI PICCOLOMINI (Italy) American W&S Southern W&SCIGLIUTI (Italy) Chambers & ChambersCIGNALE (italy)CINZANO WINESCISCO WINERY Soutthern W&SCITRA (Italy) Better BrandsCLAIBORNE & CHURCHILL (C.C.) American W&S Southern W&SCLARENDON (Aust.) Johnson Bros.. Southern W&SCLEAN SLATE (Germany) Johnson Bros.CLENDENEN FAMILY (C.C.) American W&SCLERICO (Italy) American W&S Southern W&SCLIFF LEDE (Napa) Grand CrewCLINE CELLARS (Sonoma) Southern W&SCLOS CHANTEDUC (France) American W&S CLOS de L'ORATOIRE (Rhone) Southern W&S

CLOS de MENUTS Allied ImportersCLOS dels LLOPS (Spain)CLOS du BOIS Southern W&SCLOS du VAL WINE (Napa) Grand CrewCLOS la COSTALE American W&SCLOS le VIGNEAU VOUVRAY (Loire) Fine Wine ImportsCLOS PEGASE WINERY (Napa) Grand Crew CLOS STE. MAGDELEINE (France) American W&SCLOUDY BAY (N.Z) Coastal W&S Southern W&SCLOUD VIEW Southern W&SCOASTAL RIDGE Paradise BeveragesCOCKBURN WINE World Wine TradingCODORNIU CAVA SPKLG. Paradise BeveragesCOHO WINERY )sonoma) JMDCOL de ORCIA (Italy) American W&S Better BrandsCOL SOLARE (WA) Southern W&SCOLD HEAVEN WINERY American W&S Southern W&SCOLDENEYE (Anderson, CA) JMDCOLDSTREAM HILLS (Aust.) American W&S COLGIN (Napa) American W&S World Wine TradingCOLIN DELEGER (Burgundy) Southern W&S William Gladstone COLLAGE Better BrandscOLLE dei BARDELLINI (Italy) Soutthern W&SCOLLI SENESI (Italy) Fine Wine ImportsCOLLOSORBO IItaly) Southern W&SCOLOMBO (Marsala) Better BrandsCOLONARA (Italy) Chambers & ChambersCOLONIAL ESTATE (Aust.) American W&SCOLUMBIER (Rhone)COLUMBIA CREST/WINERY Southern W&SCONCANNON WINE Paradise BeveragesCONDADO de HAZA (Spain) Grand CrewCONDADO REAL (Spain) Allied ImportersCONN CREEK Winery (Napa) American W&S Southern W&SCONQUISTA (Argentina) Johnson Bros.

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CHAT. BEAUREGARD (Bordx.) Allied Impotters Southern W&SCHAT. BEAUSEJOUR BECOT World Wine TradingCHATEAU BEL AIRCHATEAU BERLIQUET Coastal W&SCHATEAU BEYCHEVELLE Coastal W&S World Wine TradingCHATEAU BOIS CARDON Allied ImportersCHATEAU BONNET (Bordx.) Southern W&SCHAT. BRANE CANTENAC Coastal W&SCHATEAU CABLANC Allied ImportersCHAT. CALON (Bordx.)CHATEAU CANTEMERLE Southern W&SCHAT. CANTENAC BROWNCHATEAU CARBBONIEUXCHATEAU CERTAN de MAYCHATEAU CHEVAL BLANC Coastal W&S World Wine TradingCHATEAU CLARKE Allied Importers CHATEAU CLERIC MILONCHATEAU CLOITRECHATEAU CLOS des JACOBINS Coastal W&SCHATEAU COMPOT-LAFON Allied ImpotersCHATEAU CONSEILLANTE Coastal W&SCHATEAU COS d' ESTOURNEL Coastal W&S World Wine TradingCHATEAYU COUSERGUS (France) Fuibe Wine ImportsCHATEAU COUTELIN-MERVILLECHATEAU CROIX LUSSANT Allied ImportersCHAT. d' AQUERIA (France) Grand CrewCHATEAU d'ARCHECHAT. d' ARMAJAN DES ORMES Allied ImportersCHATEAU d' ARMAILHAC Coastal W&S World Wine TradingCHATEAU d' EPIRE (France)CHAT. d' ESCLANS (France) American W&SCHATEAU d' YQUEM Coastal W&S World Wine TradingCHATEAU DAUZAC (Bordx.)CHAT. de BEAUREGARD (Burg.dy.) Southern W&SCHATEAU de JAC (Fance) Chambers & ChambersCHATEAU de LAVAGNAC Allied ImportersCHATEAU de PEZ (Bordx.) Southern W&SCHATEAU de SALESCHATEAU de SANCERRE Coastal W&SCHATEAU de SEGRIES (France) Fine Wine Imports

CHATEAU de SEGUINCHAT. de TERREFORT QUANCARD CHATEAU des TOURS Allied Importers CHAT. DEYREM-VALENTIN (Bordx.) Fine Wine ImportsCHAT. DOM CHEVALIER (Bordx.)CHATEAU DOMS (Biordx)CHATEAU du CRUZEAU (Bordx.) Southern W&SCHATEAU du SEUIL (Bordx.) Fine Wine ImportsCHAT. du VIEUX CARDINAL Allied Importers CHATEAU DUCASSE (Bordx.) American W&S Southern W&SCHAT. DUCRU BEAUCAILLOUCHATEAU DUHART MILONCHATEAU FIGEAC Coastal W&S World Wine TradingCHAT. FONPLEGADE (Biordx)CHAT. FONTVILLAC (Bordx.) Southern W&S CHATEAU FUISSE (Burgundy) American W&S Southern W&SCHATEAU GARRAUDCHATEAU GAVIER FIGEAC Allied ImportersCHATEAU GISCOURS Coastal W&S CHATEAU GLORIA Coastal W&S World Wine TradingCHAT. GOMBAUDE, Guillot (Bordx.) Fine Wine ImportsCHAT GRAND DUCON-MILON Johnson Bros..CHAT. GRAND PUY LACOSTE Southern W&SCHAT. GRAVILLE-LACOSTE (France) American W&SCHATEAU GRAVAS (Bordx.)CHATEAU GRILLET (France) Fine Wine ImportsCHATEAU GREYSAC Coastal W&SCHATEAU GRUAUD LAROSE World Wine TradingCHAT. HAUT BEAUSEJOUR (Bordx) Southern W&SCHATEAU HAUT BRION Coastal W&S World Wine TradingCHATEAU HAUT-CARMAIL Allied ImportersCHATEAU HOSANNA (Bordx.)CHATEAU JULIEN Southern W&SCHATEAU la BARONE Grand CrewCHATEAU la BRIDANE Allied Importers CHATEAU la FLEUR Johnson Bros..CHATEAU la GRAVES Coastal W&S CHATEAU la COURONNE Allied ImportersCHATEAU la LAGUNE World Wine TradingCHATEAU la LOUVIERE

Southern W&S CHATEAU la MISSION Coastal W&S World Wine TradingCHATEAU la NERTHE (Rhone) Southern W&SCHATEAU la ROSE DU PIN Allied Importers CHATEAU LABBOYE (France) Grand CrewCHAT. LAFITE ROTHSCHILD Coastal W&S World Wine TradingCHATEAU LAGRANGE Coastal W&S World Wine ImportsCHATEAU LAMOTHE-CISSACCHAT. LAROCHE JOUBERT Allied ImportersCHATEAU LAROSE Coastal W&SCHATEAU LASCOMBES World Wine TradingCHAT. LASSEQUE (France) Grand CrewCHATEAU LATOUR Coastal W&S World Wine TradingCHATEAU LAUNOY (France) Grand CrewCHATEAU le PRIEURE Southern W&SCHATEAU LEOVILLE Coastal W&S World Wine TradingCHAT. LIGNERES (France) Grand CrewCHAT. LYNCH BAGES (Bordx.) Coastal W&S Southern W&S World Wine TradingCHATEAU MAGDELAINE Southern W&SCHATEAU MALMASION Allied ImportersCHAT. MAMBRAY, Sancerre (Loire) FineWine ImportsCHATEAU MARGAUX Coastal W&S World Wine TradingCHATEAU MARGENE (CA)CHAT. MAS NEUF (France) Fine Wine ImportsCHATEAU MEYNEY Coastal W&SCHAT.U MOULIN DE LAVERGNE Allied Importers CHAT. MONBOUSQUET (Bordx.) Southern W&SCHATEAU MONCONTOUR Allied ImportersCHAT. MONT-REDON (France)

Grand CrewCHATEAU MONTELENA (CA) Chambers & ChambersCHATEAU MOULINET (Bordx.) Southern W&SCHAT. MOUTON ROTHSCHILD Coastal W&S World Wine TradingCHATEAU OLIVER World Wine TradingCHATEAU ORMES de PEZ Coastal W&S

CHATEAU PALMER World Wine TradingCHATEAU PAVIECHATEAU PAVILLON Coastal W&SCHAT. PAILLET QUANCARDCHATEAU PENETURE Allied Importers CHATEAU PENNAUTIER World Wine TradingCHAT. PETIT CHEVAL (Bordx.) Southern W&SCHATEAU PETRUS Coastal W&S World Wine TradingCHATEAU PHELAN SEGURCHATEAU PICHON (Bordx) Coastal W&S Southern W&SCHATEAU PICHON BARONCHATEAU PICHON LALANDE World Wine TradingCHATEAU PIERRAIL Allied ImportersCHATEAU PIGNAN (Rhrone) Southern W&SCHATEAU PONTETCHATEAU PRIEURE LICHINECHATEAU PUY BLANQUET Coastal W&SCHATEAU RAUZAN SEGLA World Wine TradingCHATEAU RAYAS (hone)CHAT. RAYMOND LAFON (Bordx.)CHATEAU RECOUGNE (Bordx.) Southern W&SCHATEAU REDORTIER (France) Fine Wine ImportsCHATAU REYNELLA (Aust.) Johnson Bros..CHATEAU REYNON (Bordx.) Southern W&SCHATEAU RIEUSSEC Coastal W&SCHAT. ROCHEMORIN (Bordx.) Southern W&SCHATEAU ROMIEU-L (Bordx.) American W&S Southern W&SCHATEAU ROUBAUD (Rhone) Grand CrewCHATEAU ROUTAS (France) Chambers & ChambersCHATEAU SIMON CARRETEY Allied Importers CHATEAU SEGURCHATEAU SMITH HAUT LAFITE Coastal W&SCHATEAU SOCIANDO MALLET Coastal W&S World Wine TradingCHATEAU SOUVERAIN Southern W&SCHATEAU ST. ARMAND Allied ImportersCHATEAU ST. JEAN Southern W&SCHATEAU ST. MICHELLE (WA) American W&S Southern W&SCHATEAU ST. SULPICE (Bordx.) Southern W&S

CHATEAU SUDUIRAUT Coastal W&SCHATEAU TALBOT Coastal W&S World Wine TradingCHATEAU TORTEAU CHOLLET Allied Importers CHATEAU TROCARD (Bordx.) Southern W&SCHATEAU TROTANOY Coastal W&SCHATEAU VALANDRAUD Southern W&SCHATEAU VIEUX BRIGNON Allied ImportersCHATEAU VIGNOT Grand CrewCHAVY PULIGNY Coastal W&SCHEAP WINES (CA)CHEHALEM WINERY (Ore.) JMDCHEMIN des PAPES Allied ImportersCHERRY KIJAFA Allied ImportersCHIMNEY ROCK (Napa) American W&S Southern W&SCHIVITE COLECCION (Spain) Grand CrewCHOREY les BEAUNE Allied ImportersCHOTARD (France) Southern W&SCHRISTIAN BROS. Better BrandsCHRISTIAN MOREAU (Burgundy) Southern W&SCHRISTOFFEL (Germany) American W&SCIACCI PICCOLOMINI (Italy) American W&S Southern W&SCIGLIUTI (Italy) Chambers & ChambersCIGNALE (italy)CINZANO WINESCISCO WINERY Soutthern W&SCITRA (Italy) Better BrandsCLAIBORNE & CHURCHILL (C.C.) American W&S Southern W&SCLARENDON (Aust.) Johnson Bros.. Southern W&SCLEAN SLATE (Germany) Johnson Bros.CLENDENEN FAMILY (C.C.) American W&SCLERICO (Italy) American W&S Southern W&SCLIFF LEDE (Napa) Grand CrewCLINE CELLARS (Sonoma) Southern W&SCLOS CHANTEDUC (France) American W&S CLOS de L'ORATOIRE (Rhone) Southern W&S

CLOS de MENUTS Allied ImportersCLOS dels LLOPS (Spain)CLOS du BOIS Southern W&SCLOS du VAL WINE (Napa) Grand CrewCLOS la COSTALE American W&SCLOS le VIGNEAU VOUVRAY (Loire) Fine Wine ImportsCLOS PEGASE WINERY (Napa) Grand Crew CLOS STE. MAGDELEINE (France) American W&SCLOUDY BAY (N.Z) Coastal W&S Southern W&SCLOUD VIEW Southern W&SCOASTAL RIDGE Paradise BeveragesCOCKBURN WINE World Wine TradingCODORNIU CAVA SPKLG. Paradise BeveragesCOHO WINERY )sonoma) JMDCOL de ORCIA (Italy) American W&S Better BrandsCOL SOLARE (WA) Southern W&SCOLD HEAVEN WINERY American W&S Southern W&SCOLDENEYE (Anderson, CA) JMDCOLDSTREAM HILLS (Aust.) American W&S COLGIN (Napa) American W&S World Wine TradingCOLIN DELEGER (Burgundy) Southern W&S William Gladstone COLLAGE Better BrandscOLLE dei BARDELLINI (Italy) Soutthern W&SCOLLI SENESI (Italy) Fine Wine ImportsCOLLOSORBO IItaly) Southern W&SCOLOMBO (Marsala) Better BrandsCOLONARA (Italy) Chambers & ChambersCOLONIAL ESTATE (Aust.) American W&SCOLUMBIER (Rhone)COLUMBIA CREST/WINERY Southern W&SCONCANNON WINE Paradise BeveragesCONDADO de HAZA (Spain) Grand CrewCONDADO REAL (Spain) Allied ImportersCONN CREEK Winery (Napa) American W&S Southern W&SCONQUISTA (Argentina) Johnson Bros.

CONSTANT DIAMOND Southern W&SCONSTANO SAN FRAN. (Spain) Chambers & ChambersCONUNDRUM (Napa) American W&S Southern W&SCOOK'S Sparkling. Wine COPAIN (Sonoma) Southern W&SCOPPERIDGE WINE (CA) Johnson Bros..COPPO (Italy) Chambers & ChambersCORBETT CANYON Paradise BeveragesCORINO (Italy) Southern W&SCORREGGIA (Ialy) American W&S Southern W&SCORTENOVA (Italy) Fine Wine ImportsCOSENTINO Southern W&SCOSSART, GORDON (Mad.) Chambers & ChambersCOSTA d' ORO (C.C.) American W&SCOSTANZA (Italy) Southern W&SCOTES d' CIMA World Wine TradingCOTES de LECHET Allied ImportersCOTES du RHONE Allied Importers American W&SCOTES ZERO (Organic) Sandwich IslesCOUSINO MACUL (Chile)COVEY RUN WINERY Southern W&SCRAGGY RANGE (N.Z.) Grand CrewCRANE LAKE Paradise BeveragesCRANEFORD WINES (Aust.) Paradise BeveragesCRIOS (Argentina) Grand CrewCRISTALINO (Spain) JMDCRISTA CHATEAUNEUE France) Paradise BeveragesCRISTOM VNYDS. (Ore.) Chambers & ChambersCROCKER & STARR (Napa) Grand CrewCROTI PORT World Wine Trading CRUS BEAUJOLAIS CoastalW&SCRUZ GARCIA (Spain)CRYSTAL VALLEY CELLARSCUEVAS de CASTILLA (Spain) Southern W&SCULLEN WINES (ust.) Grand CrewCURRAN (C.C.) JMDCUSUMANO (Italy) American W&S Southern W&S

CUTLER CREEKCUVAISON WINERY Southern W&SCUVEE "ANNE LAURIE" (France) Johnson Bros..CUVEE K. LYNCHCYCLES GLADIATOR Sandwich IslesCYPRESS Southern W&S

D d'ANGERVILLE Coastal W&Sd' AUVENAZ (Burgundy) Southern W&Sd' AQUINO World Wine Tradingd' ARENBERG WINES (Aust.) Grand Crewd'OLIVEIRA (Madeira) American W&SDA VINCI WINES (Italy) Johnson Bros.DAMPIERRE Splkg.(French) Southern W&SDANICING BULL (CA) Johnson Bros.DANIEL CHOTARD (Loire) American W&SDANIEL SCHUSTER (N.Z.) JMDDANZANTE Southern W&SDARIOUSH American W&S Southern W&SDARK HORSE (Sonoma) JMDDARNAT Coastal W&SDAUVISSAT (Burgundy) Southern W&SDAVID ARTHUR (C.C.)DAVID BRUCE WINERY (C.C.) American W&S Southern W&SDe KRANS (s. Africa) Paradise Beveragesde LILLE CELLARS (WA) JMDde LISIO (Aust.) Fine Wine Importsde LOACH (CA) Better Brandsde VENOGE Champ. American W&SDEAKIN ESTATE (Australia) Southern W&SDEINHARD (German) Allied Importers DELA PORTE (France) Southern W&SDELAS FRERES (Rhone) American W&S Southern W&SDELEGER Coastal W&SDELICATO ESTATES Southern W&SDELAMONT CHAMPAGNE Grand CrewDENNER VNYDS. (C.C.) American W&S

DESERT WIND Better BrandsDEVOIS (France) Southern W&Sdi BRUNO (C.C.) JMDdi MAJO NORANTE (Italy)di STEFANO WINERY (WA) C hambers & ChambersDIAMOND CREEK (Napa) Grand CrewDIAMOND HEAD Southern W&SDIAMOND TERRACE (Napa) JMDDIATOM (C.C)DIEBOLT VALLOI Champ. American W&SDIERBERG FAMILY (CA) Chambers & ChambersDISENO (Agentina) Johnson Bros.DISCOVERY (N.Z.) JMDDOG HOUSE Better BrandsDOG POINT (N.Z.) American W&S DOLCE WINE (CA)DOMAINE BARAT (France) Chambers & ChambersDOM. BERNARDINIS (France) Fine Wine ImportsDOMAINE BERTHEAU (Burg.) American W&SDOMAINE BOILLOT (B.urg.) American W&S JMDDOMAINE CARNERS Sarkling Grand CrewDOMAINE CAYRON (France) American W&SDOMAINE CHANDON Coastal W&S Southern W&SDOMAINE CHARLES JOGUET American W&SDOM. CHAUVEU, CJINON Fine Wine ImportsDOM/ COMTE GEORGE'S (France) Chambers & ChambersDOM. d' ANDEZON (Rhone) Southern W&SDOM. de BAUMARD (France) American W&SDOMAINE de BERTIOLDOMAINE de CHAUVRINIERE Allied ImportersDOMAINE de COURON (France) Paradise BeveragesDOM. de COYEAUX (Rhone) Southern W&SDOMAINE de DURBAN (France)DOMAINE de FONTSANTE American W&SDOMAINE de L'ARLOT (France) Chambers & ChambersDOMAINE de MONTESQUIEU Better BrandsDOMAINE de NIZAS (France) Grand CrewDOMAINE de ROZETS (France) Paradise Beverages

DOM. de Ters & ChambersDOMAINE de la GRANGE American W&SDOMAINE de la ROMANEE-CONTI (France) Grand Crew World Wine TradingDOM. de la ROQUETTE (Rhone) Southern W&SDOMAINE de la TOUR VIELLE American W&SDOM/ des COMTES LAFON (France) Chambers & ChambersDOMAINE DROUHIN Southern W&SDOMAINE du SALVARD American W&SDOMAINE du VIEUX LAZARET Allied ImportersDOMAINE du VIEUX TELEGRAPHE American W&SDOMAINE DUJAC (France) Chambers & ChambersDOMAINE FAVIELEY (France) Grand CrewDOM. FOURNIER SANCERRE Allied ImportersDOMAINE GACHOT (France) American W&SDOMAINE GRAFFET Allied ImportersDOM. GRAPILLON (Rhone) Southern W&SDOMAINE GUY ROULOTDOMAINE HENRY de VENELAYDOMAINE HIPPOLYTE (Loire) American W&SDOM/ HUET. VOURAY (Loire) Fine Wine ImportsDOMAINE LAROCHE (France)DOM. le FLAIVE (France) Grand CrewDOMAINE le SANG American W&SDOMAINE LEROY (Burgundy) American W&S Southern W&SDOMAINE les PALLIERES American W&SDOMAINE LIGNERES Better BrandsDOMAINE LONGVAL (Rhone)DOM. MARC COLIN (Rhone) Southern W&SDOM. MAESTRACCI Champ.DOMAINE MEO -CAMUZET American W&SDOM. MICHAEL GROS (France) Chambers & ChambersDOMAINE NAPA Paradise BeveragesDOMAINE OSTERAG (Alsace)DOMAINE OTT American W&SDOMAINE PERIGNON CHAMP. Coastal W&SDOMAINE RIEFLE (France) Better Brands Grand CrewDOMAINE ROQUETTE Coastal W&S

DOMAINE RUINHART Coastal W&S Southern W&SDOMAINE SERENE (Ore.) JMDDOMAINE ST. VINCENT Allied ImportersDOM. STE. MICHELE Champ. Southern W&SDOMAINE TEMPIER American W&S DOMAINE THOMAS MOILLARD Allied ImportersDOMAINE TREVENET (France)DOMAINE WACHAU (Austria) American W&SDOMECQ SHERRY (Spain) Better Brands Southern W&SDOMDECHANT WERNER (Germany) Chambers & ChambersDOMINGO de PINGUS (Spain) DOMIIO de ATAUTA (Spain) American W&S Southern W&SDOMINIO de EGUREN (Spain) Chambers & ChambersDOMINUS ESTATE American W&S Southern W&SDOMUS AUREA (Chile) Grand CrewDON OLOGORIO (Spain)DON PX GRAN RISERVO (Spain) Grand CrewDONUM (CA) FineWine ImportsDOW PORT (Madeira) American W&S Southern W&S World Wine TradingDR. ARTURO BERSANO Allied ImportersDR. BURKLIN WOLF Grand CrewDR. CRUSIUS (Germany) Southern W&SDR. LOOSEN (Germany) Grand CrewDR. PAULY (Germany) Southern W&SDR. STEPHENS (Napa) American W&SDR. TAURINO (Italy) Chambers & ChambersDR. THANISCH ESTATE Allied ImportersDR. WEINS-PRUM (Germany) Chambers & ChambersDREW FAMILY (Mendocino) American W&S Southern W&SDROUHIN (Burgundy) Southern W&SDRINKARD PESCHON (Napa) American W&SDRY SACK SHERRY (Spain) Better Brandsdu MOL WINES (Sonoma) JMDDUAS QUINTAS (Portugal)DUBOEUF (Burgundy/Rhone)DUBOURDIEU (Bordx.) Southern W&S

DUCKHORN VNDS (Napa) JMDDUE PORTINE (Italy) Southern W&SDUJAC FILS ET PERE (France) Chambers & ChambersDUNNHOFF American W&SDUNNWOOD VINEYARDS Southern W&SDUO WINES (C.C.) American W&S Johnson Bros.DUPEUBLE (Burgundy) American W&S Southern W&SDURBAN (Rhone) Southern W&SDUTCH BILL CREEK (Sonoma) JMDDUTSCHKE (Aust.) Grand CrewDUTTON ESTATE Paradise BeveragesDUTTON-GOLDFIELD (CA) Chambers & ChambersDYNAMITE VINEYARDS Coastal W&S

EEBERLE WINERY Paradise BeveragesEBLER ESTATE (Napa) Southern W&SGASCON Grand CrewECCO DOMANI (Italy) Johnson Bros.ECHELON (CA) Coastal W&SEDMEADES VNDS. (Mend.) Grand CrewEDGE, THE (Napa) JMDEDNA VALLEY VNYD, (CA) Coastal W&SEGERVIN EGER Allied ImportersEGON MUELLER (Germany) American W&S Southern W&SEL BURRO (Spain) Fine Wine ImportsEL MOLINO Paradise BeveragesELK COVE VNYDS, (Ore.) American W&S Southern W&SEL PORTTILLO (Italy) American W&SELLEN HARDY (Aust.) Johnson Bros.ELYSE Paradise Beverages EMERALD BAY Southern W&SEMRICH SCHONLEBER (Germany) Chambers & ChambersENAUDI (Italy) Southern W&SENCOSTAS do LUNA (Portg.) Fine Wine ImportsEQUIS Southern W&S

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ERASMO (Spain)ERNA SCHEIN (Napa) American W&SERNIE ELS (Africa)ERRAZURIZ (Chle)ESHCOLESTANCIA Southern W&SESTATE RESERVE (CA) Johnson Bros. ETUDE WINERY (Napa) American W&S Southern W&SEVERTIDE (S. Africa) Paradise Beverages

FFAIRBANKS Sherry Johnson Bros.FAILlA (CA) Chambers & ChambersFALCONE WINES (C.C) American W&SFALESCO WINE (Italy) Chambers & ChambersFAMILLIA BARBERIS (Arg.) Allied ImportersFAMILIA MAYOL (Arg.) FineWine ImpotsFANTI (Italy)FAR NIENTE WINES (CA) Chambers & ChambersFARAUD (Rhone) Southern W&SFARIA ERICKSON (Napa) American W&SFAT BASTARD (France) Johnson Bros.FARNESE (Italy) American W&SFAT BASTARD (France) Johnson Bros.FAT CAT Paraduse BeveragesFAUSTINO (Spain) American W&SFELLUGA (Italy) Southern W&SFELSINA (Italy) American W&SFELTON ROAD (N.Z.)FERREIRA PORTS (Portg.)FERRARI Grand CrewFERRARI CCARANO Southern W&SFESS PARKER (CA) Fine Wine ImportsFETZER Better BrandsFEUDO (Italy) Southern W&SFEUDI di SAN GREGORIO (Italy) American W&S Better BrandsFEVRE WINES Coastal W&SFICKLIN Vineyards Southern W&SFIDDLEHEAD CELLARS (CA/Oreg.)FINCA ALLENDE (Spain)FINCA ARANTEI (Spain)FINCA LUZON (Spain) Chambers & Chambers

FIRESTEED WINES (Ore.) JMDFIRESTONE Better BrandsFISH EYE Paradise BeveragesFLEUR due CAP (Italy) Southern W&SFLYING FISH (WA) Johnson Bros.FLORA SPRINGS (Napa) Grand CrewFLOWERS VNYD/WINERY (CA) Chambers & ChambersFOLEY ESTATES (C.C.) Grand CrewFOILLARD (Burgudy)FOLONARI (Italy) Southern W&SFONSECA PORT Grand Crew World Wine TradingFONTANA (Spain) Chambers & ChambersFONTERUTOLI (Italy) American W&SFOPPIANO (WINE Southern W&SFOREFATHERS (Aust./N.Z.) Grand CrewFOREST GLEN WINERYFOREST VILLE RESERVE Paradise BeveragesFORMAN (Napa) American W&S Southern W&SFORIS WINES (Oregon) Sandwich IslesFORTETO (Italy) Southern W&SFORTETO della LUJA (Italy) Fine Wine ImportsFORTIN PAISANCE Allied Importers FORTRESS VINYDS.(CA) Fine Wine Imports FOSS MARAI (Italy) Johnson Bros.FOSSACOLLE (Italy) Southern W&SFOUR VINES (C. Coast) American W&SFOX HORN WINES Paradise BeveragesFOXEN WINES CA) Chambers & ChambersFRAGOLINO STRAWBERY Allied ImportersFRANCISCAN OAKVILLE Southern W&SFRANCOIS JOBARD (France)FRANCOIS RAVENEAU (France) American W&SFRANK FAMILY (Napa) JMDFRANZIA VINEYARDS Paradise BeveragesFREEMARK ABBEY Grand CrewFREI BROS. (Sonoma) Johnson Bros.FREIXENET Spklg. Wine (Italy) Southern W&S

FRENCH RABBIT (France) Better BrandsFRESCOBALDI (Italy) Southern W&SFREY WINES (Organic) Paradise BeveragesFROG'S LEAP WINE (CA) Chambers & ChambersFUENTE CONDE (Italy) Southern W&SFUENTAS (Sp[ain) American W&SFULIGNI (Italy) Southern W&S

GG.H. MUMM CHAMPAGNEGAETANO (Italy) Better BrandsGAGNARD Coastal W&SGALA ROUGE (France) Better Brands GAJA (Italy) Southern W&SGALANTE (C.C.) JMDGALLO BRANDS (Sonoma) Johnson Bros.GAMBOA (CA) Fine Wine ImportsGANDIA ESTATE Allied ImportersGARDINE (Rhone) Southern W&SGASCON (Argentina) Johnson Bros.GATO (Spain)GAVI (Italy) Southern W&SGAZELA VINHO VERDE (Portg.) American W&S Southern W&SGEORG RAFAEL (CA) Fine Wine ImportsGEORGE'S BURRIERGERSTALK GLUEWHIN Allied ImportersGEYSER PEAK WINERY Southern W&SGHOST PINES (CA) Johnson Bros.GIACOMO MORI (Italy) American W&S Southern W&SGIACONDA (Aust.) JMDGIANFRANCO BOVIO (italy) Fine Wine ImportsGIESEN (N.Z.)GIMONNET CUIS Sparkling Southern W&SGINI WINES (Italy) American W&S Southern W&SGINI VILLA FORTUNATO I (Italy) Paradise Beverages GIANFRANCO BOVIO Fine Wine ImpotsGIONELLI (Italy) Johnson Bros.GIRASOLE Organic Wine Sandwich Isles

GIRARD (Napa) Grand CrewGIRARDIN WINES (Burgundy) Southern W&S William GladstoneGIUSEPPE CORTESE (Italy) Chambers & ChambersGIUSEPPE QUINTANELLI (Italy)GLAETZER (Aust.) Fine Wine ImportsGLAZEBROOK (N.Z.) Southern W&SGLENCARLOU (Africa) Grand CrewGLEN-ELLEN WINES Paradise BeveragesGLORIA FERRERGOATS DO ROAM (Africa) Southern W&SGOLDENETE (Mendocino) JMDGOLDSCHMIDT (Sonoma) Grand CrewGOLDWATER EST. (N.Z) Allied ImportersGONET Champagne American W&SGONZAGA (Italy) Southern W&SGODSPEED WINES Allied ImportersGOSSET (France) American W&S Better BrandsGOUGES Southern W&SGOULD CAMPBELL PORT World Wine TradingGRAFF FAMILY (CA) Fione Wine ImportsGRAHAM'S PORT World Wine TradingGRAMONA (SPAIN)GRAN FEUDO (Spain) Grand CrewGRAFF FAMILY (CA)GRAN FAMILIA (Sjpain) Fine Wine ImportsGRAND ROUSSILLON (France) Chambers & ChambersGRANT BURGE (Aust.) Grand CrewGRATEFUL PLATE, TheGRAVES WINE GROWERS American W&SGRAZIANO (CA) Fine Wine ImportsGREEN & RED Paradise BeveragesGREEN LION (Napa) American W&SGREEN POINT (aust.) Coastal W&SGREENOCK CREEK (Aust.)GREG NORMAN (Aust.) Southern W&SGRGICH HILLS CELLARS Chambers & ChambersGRIVOT Coastal W&SGROTH (Napa) American W&SGROVE MILLS (N.Z.) Better Brands

GROVE STREET (Sonoma) Grand CrewGRUET (New Mexico) Champagme/Sparkling Allied Imports FineWine ImportsGUENOC Wines/Port Better BrandsGUIGAL (Rhone) American W&S Southern W&SGUYON Coastal W&SGYSLER (Germany) American W&S Southern W&S

HHAHN ESTATES Allied Importers Sandwich IslesHALL VINEYARDS (Napa) Grand CrewHALLECK VNYDS. (Sonoma) American W&SHALLCREST (CA) Sandwich islesHANDLEY CELLARS (Mend.) JMDHANGTIMEHANNA WINERY Southern W&SHANZELL (Sonoma) American W&S Southern W&SHARDY'S BRANDS (Aust.) Johnson Bros.HARE'S CHASE (Aust) Southern W&SHARLAN (Napa) American W&S World Wine TradingHARLOW RIDGE Paradise BeveragesHARTFORD COURT (Sonoma)HARTFORD WINES (Sonoma) Grand CrewHARTLEY'S & GIBSON Southern W&SHAWK CREST (Napa) American W&S HARTWELL Paradise BeveragesHARVEY'S PORTS Southern W&SHAUS AM MARKT Allied ImportersHAVENMEYER (Germany) SouthernW&SHAYMAN & HILL (Santa Barbara) Johnson Bros. HAYWOOD ESTATE/VINTNERSHAZY BLUR (Aust.) Southern W&SHEALDSBURG VNDS. (CA) Better BrandsHEARTLAND WINES (Aust.) Fine Wine ImportsHEDGES CELLARS (Wash.) Grand CrewHEINTZ CELLARS Southern W&SHEINTZ Vineyards (Sonoma) JMD

HEITZ WINE CELLAR (Napa) American W&SHELENA RANCH Southern W&SHENRI BILLIOT CHAMP.HENRI PERRUSSET (France) American W&SHENRY'S DRIVE (Aust.) Southern W&SHENSCHKE, Eden Valley JMDHERBERT MESSMER (Germany) Southern W&SHERDING CATS (S. Africa) Paradise BeveragesHERIBERT KERPEN (Germany)HERITAGE WINES Southern W&SHERMAN STORY (C.C.)HERON (France/CA) JMD HESS COLLECTION (Napa) Grand CrewHEXAMER (Germany) American W&SHIDALGO SHERRY (Spain) Grand Crew HIDDEN CELLARS Southern W&SHIGH POINT (Argentina) Johnson Bros.HIRSCH (Austria)HIRTZBERGER (Austria)HITCHING POST (C.C.) American W&S Southern W&SHOFFMAN SIMON Southern W&SHOGUE CELLARS (WA) Better BrandsHOLLYWOOD & VINE (Napa) American W&SHONEYRUN WINERY (organic) Allied ImportersHONIGS (Napa) JMDHOOT 1 Johnson Bros.HOPE & GRACE (CA) Fine Wine ImportsHOUGHTON WINES (Aust.) Southern W&SHOUR GLASS (Napa) American W&S HOUSE WINE (WA) JMDHUGEL (Alsace) Southern W&SHUGHES BEAULIEU (France)HUGHES de BEAUVIGNAC (France) Fine Wine ImportsHUNDRED ACRES (Napa) American W&SHUNTINGTON CELLARS Allied Importers Sandwich IslesHUSIC (Napa)HYDE d' VALLANE (Napa) Fine WineImports Grand Crew

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II'O Southern W&SICE WEIN WINES Allied ImportersICI-LA BAS (Mendocino/Ore.)IL PODERE (C.C.) American W&S Southern W&SINAMA (Italy) Grand CrewINCOGNITO Better BrandsINGLENOOK WINESINNISKILLIN (Canada) Southern W&SIONOATA (C.C.) American W&SIRON HORSE (Sonoma) Grand CrewIRONSTONE VINEYARDS Southern W&SISLAND DREAM (N.Z.)ISLAND PRINCESS Better BrandsISOLE E OLENA (Italy)ITSAS MENDI (Spain) Chambers & ChambersIVAN TMAS Southern W&S

JJ. DAVIES (Napa) Grand CrewJ. GARCIAJ. LOHR WINE Southern W&SJ. MOREAU & FILS (Loire) Better BrandsJ. ROGET SPKLG. Southern W&SJ. LASsalle Champ. (France) American W&SJ.C. CLLARS (CA) JMDJ C PICHOT (France)J.J. CHRISTOFFEL (Germany Southern W&SJ.J. JACOBSEN Allied ImportersJ.J. PRUM (Germany) Grand CrewJ.L. COLOMBO (France) American W&SJ.P. MOUIEX CHATEAU Allied ImportersJ&H SELBACH (Germany) Chambers & ChambersJACK CREEK CELLARS (CA) Fine Wine ImportsJABOULET (Rhone) American W&S Southern W&SJACKSON TRIGGS (Canada) Southern W&SJACOB''S CREEK (Australia) Wine/Sparkling Wine Better BrandsJACOBSDAL (Africa) Southern W&SJADE MOUNTAIN WINE (CA) Coastal W&SJAKOB SCHNEIDER Southern W&S

JANASSE (Rhone) American W&SJANSZ (Tasmania) JMDJANUIK (WA) Grand CrewJARHEAD RED Better BrandsJARVIS (CA) Fine Wine ImportsJASPER HILL (Aust.) Grand CrewJEAN COLLET Chablis) Fine Wine ImportsJEAN FOLLARD (France) American W&SJEAN MICHEL GAUNOX (Burgundy)JEANI PERRE AUVIGE (Macon)JEAN PIERRE DIRLER (Alsace) Fine Wine ImportsJEAN-PIERRE MOUEIX Better BrandsJERMANN (Italy) American W&S Southern W&SJESSIE'S GROVE Sandwich islesJIM BARRY WINES (Aust.) JMDJOEL GOTT WINES (CA) Chambers & ChambersJOGUET Southern W&SJOHN DUVAL (Australia) Better Brands Grand CrewJONESY (Aust.) American W&SJORDON VNYD. (CA) Chambers & ChambersJOS MEYER (Alace)JOSEPH BIFFAR (Germany) Southern W&SJOSEPH FREIDRICH Allied ImportersJOSEPH LEITZ (Germany)JOSEPH MATROT (Burgundy)JOSEPH PHELPS Southern W&SJOSEPH SWAN (CA) Sandwich IslesJUDD'S HILL (Napa)JUSLYN VINEYARDS (Napa) American W&SJUSTIN VINEYARDS (CA) Fine Wine ImportsJUSTINO MADEIRA (Portg.) Allied ImportersJUSTINO VINEYARDS Chabmers & Chambers Sndwich Isles JUVEY CAMPS (Spain) Chambers & Chambers

KK.J. MOLITOR RHEINGAU Allied ImportersKAENA WINE CO. (C.C.) JMDKAESLER (Australia) Fine Wine ImportsKAIKEN WINES (Argentina) JMD

KANGARILLA ROAD (Aust.) Johnson Bros.KAMEN Southern W&SKAPSCANDY WINERY William Gladstone KARLY WINES Paradise BeveragesKARMA Spklg. (CA) JMDKATNOOK ESTATE (Aust.) KAY AMERY (Aust.)KAY BROTHERS (Aust.) Southern W&SKAZMER & BLAISE CELL. Chambers & ChambersKELLER ESTATES (Sonoma) American W&SKEN BROWN (C.C.) JMDKEN VOLK (CA) Fine Wine IportsKEN WRIGHT (Oe.) JMDKENDALL-JACKSON (CA) Better BrandsKENNEDY POINT (N.Z.) Fine Wine ImportsKENNETH-CRAWFORD (C.C.) American W&SKENWOOD BRANDS Better BrandsKERMIT LYNCH (Rhobe) Southern W&SKERPEN (Germany) American W&SKETEL ONEKILLIBINBIN (Aust.) Southern W&SKILIKANOON (Australia) Grand Crew KIM CRAWFORD (N.Z.) Southern W&SKING ESTATE (Ore.) Chambers & ChambersKING'S RIDGE (Ore.) JMDKINTON (C. Coast) Grand CrewKISTLER WINE (CA) Chambers & ChambersKLOSTER (Germany) Allied ImportersKNOLL (Austria) American W&S Southern W&SKOEHLER-RUPRECHT (Germany)KONA KEAKONGSGAARD Southern W&SKONO BARU (Arstralia) Better BrandsKONRAD (N.Z.) Paradise BeveragesKOPKE World Wine ImportsKORBELSparkling/Wine Better BrandsKOSTA BROWNE (Sonoma) American W&SKRACHER (Austria) American W&S Southern W&S

KRIS WINE (Italy) Chambers & ChambersKRITER Sparkling / WineKROHN (Portugal) Allied ImportersKRUG CHAMPAGNE Coastal W&SKRUGER-RUMPF (Germany) Southern W&SKUKKULA WINES (CA)KULETO ESTATE (CA) Fine Wine ImportsKUMEU RIVER (N.Z.) Grand CrewKUMALA (S. Africa) Better BrandsKUNDE ESTATEKURT DARTING (Germany) Southern W&S

LL'ADVENTURE (CA) Fine Wine ImportsL'ANGEVIN (Sonoma) American W&SL'UAGGIO di GIACO Southern W&SL'ECOLE NO. 41 (WA) JMDL'OSTAL (Italy) American W&Sla CARRAIA (Italy) Chambers & Chambers la CHABLISSIENNE CRU Allied Importersla CORTE (Italy) ChDL'UVAGGIO di GIACOMO (Sonoma) American W&Sla CARRAIA (Italy) ambers & Chambersla CREMA WINES (Sonoma) Better Brands la FIORITA (Italy) Chambers & Chambersla FRANCESCA (Italy)la FUGA (Italy) Southern W&Sla GRAJA (Spain) Grand Crewla INA (Spain) Better Brandsla JOTA (Napa) Grand Crewla JOYA GRAN RESERVA (Chile) Johnson Bros..la PODERINA (Italy) Southern W&Sla POSSTA (Argentina) Grand Crew La POUSSIE (Loire) American W&S Southern W&Sla ROCCA (Organic) Paradise Beveragesla SCOLCA (Italy) Southern W&Sla SIRENE (Napa) JMDla SPINETTA (Italy)la TERRE Southern W&Sla VALANTINA (Italy) Grand Crew

la VIELLE FERME (Rhone)LACOSTE WINES Bordx.) Southern W&SLACROSSE ((Napa) Allied ImportersLADOUCETTE (Loire)LAETITIA (C. Coast) American W&S Southern W&SLAGARIA (Italy) Southern W&SLAGONE (Italy) Grand CrewLAGOSTA VINHO VERDI (Ptortg.) Allied ImportersLAIL VINEYARDS (CA) Chambers & ChambersLALANDE Allied Importers LAIRD FAMILY ESTATE Sandwich islesLAKE SONOMA Better BrandsLAMURA GRILLO ((Italy) Paradise BeveragesLANARI ROSA ((Italy) Southern W&SLANCASTERS VNYD. (Sonoma) American W&S Southern W&SLANCERS WINE (Portg.) Better BrandsLANDMARK VNYDS. (Sonoma)LANG & REED (Napa) JMDLANGHORNE CROSSING (Aust.) Paradise BeveragesLANGMMEIL WINERY (Australia) Fine Wine ImportsLANSON Champagne Southern W&SLARKMEAD (Napa) American W&SLAROCHE (Burgundy) Better Brands Southern W&SLAS ROCAS (Spain)LASHMAR (Aust.) Southern W&S LAUREL GLEN (CA) Fine Wine ImportsLAURENR (Burgundy)LAURRENT PERRIER CHAMP. American W&S LAVANTUREAUX (Burgundy)LAVIS (Italy)le BONHEUR (Africa) Southern W&Sle FONTI (Italy) American W&Sle GARTIEUX DE PICHON Allied Importers le GRAND NOIR (France) Johnson Bros.le GRAND VIN DE CLOSSMANN Allied Importersle MATA (N.Z.) Grand Crewle SNOOT Better Brandsle TERRAZZE (Italy) American W&S Southern W&S

LEAPING HORSE Southern W&S LEASINGHAM (Aust.) Johnson Bros.LEEUWIN ESTATES (Aust.) Grand CrewLEITZ (Germany) American W&SLELLEI WINES Allied ImportersLENGS & COOTER (Aust.) Southern W&SLENZ MOSLER (Austria) Allied ImportersLEROY (Burgundy) Southern W&Sles CLOS de PAULILLES (France) Chambers & Chamberslles PIERRES (Burgundy) Southern W&SLEVENDI (Napa) American W&SLEWIS CELLARS (CA) Chambers & ChambersLI VELI WINES (Italy) Grand CrewLUBERTY CREEK (CA) Johnson Bros.LIBERTY SCHOOL Better BrandsLIBRANDI (Italy)LICIA (Spain) Chambers & ChambersLILLYPILLY Southern W&SLIMERICK LANE (CA) Fine Wine IportsLINCOURT VINEYARDS (C.C.) Grand Crew LINDAUER Sparkling Better BrandsLINDEMAN'S WINES (Aust.) Southern W&SLINGER FELDER (Germany) American W&SLINNE COLODO (CA) Fine Wine ImportsLISINI (Italy) American W&S Southern W&SLITTLE BLACK DRESSLITTLE BOOMEY (Aust.) Better BrandsLITTLE PENGUIN (Aust.) Southern W&S LITTORAI WINES (CA) JMDLIVINGSTON CELLARS Johnson Bros.LIVIO FELLUGA (Italy) Coastal W&SLOIBEN (Austria) Southern W&SLOCKWOOD (Monterey) Better BrandsLOGAN (CA) Fine Wine ImportsLOIMER (Austria) American W&S Southern W&SLOKOYA (Napa) Grand CrewLOLONIS WINERY (CA) Chambers & Chambers

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LONDER (Mendocino) American W&SLONG SHADOW (WA) Chambers & ChambersLONGBOARD (Sonoma)LONGORIA WINES (C.C.) JMDLORAINE VALLEY (Oregon) Chambers & ChambersLORING WINE CO. (C.C.) American W&SLORINON (Spain) Grand CrewLOUIS BERNARD (Burgundy) Better Brands LOUIS GUNTRUM (Germany)LOUIS JADOT (France) Better Brands/ Grand CrewLOUIS MARTINI (Sonoma) Johnson Bros.LOUIS MICHEL (Burgundy) Southern W&SLUCA (Arg.) Grand CrewLUCA (Italy) Southern W&SLUCENTE (Italy) Southern W&SLUCAS & LEWELLEN Allied Importers LUCCIO (Italy) Johnson Bros.LUDWIG LEWHAUS (Germany) Paradise BeveragesLUIGI BRUNELLLI Allied ImportersLUIS PATO (Portuguese) World Wine TradingLUNA di LUNA (Italy) Southern W&SLUPICAIA (Italy) Grand CrewLURTON (Arg.) American W&S Southern W&SLUSCO DO MINO (Spain) Southern W&SLUXARDO (Italy) Sandwich IslesLYETH (Sonoma) Better BrandsLYNMAR WINERY (CA) Chambers & ChambersLYNX (So. Africa) Paradise Beverages

MMac MURRAY RANCH Johnson Bros. MacPHAIL FAMILY (C.C) American W&SMACARIO (Italy) Chambers & ChambersMACON LUGNY Coastal W&SMACROSTI WINERY (Sonoma) JMDMACULAN (Italy) Chambers & ChambersMADDOG & ENGLISHMAN Spain) Johnson Bros.MAISON KUENTZ-BLAS American W&S

MAJELLA (Aust.) Southern W&SMAKOR (C.C.) American W&SMAKULU (Afrifca) Johnson Bros. MANIOR du CARRA (Beaujolais) Fine Wine ImportsMANISCHEWITZ WINE Southern W&SMANSFIELD WINERY (Napa)MANTRA (Sonoma) American W&SMANYANA (Spain) Johnson Bros.MANZANITA CANYON (CA) Chambers & ChambersMANZONI (Italy) Southern W&SMAPENNA (Argentina) Grand Crew MARASKA WINES Allied Importers MARC BREDIF (France) Southern W&SMARC COLIN (Burgundy) Fine Wine Imports William GladstoneMARC KEYDENWEISS (France) Grand CrewMARCARINI (Italy) Southern W&SMARCHESI di BAROLO (Italy) American W&S Better BrandsMARCHESI di GRESY (Italy)MARCO NEGRI Sparkling Grand CrewMARCUS JAMES (Argentina)MARENCO (Italy) Southern W&SMARGAN WINES (Aust.) Paradise BeveragesMARGARET'S VINEYARDS Allied ImportersMARIETTA WINERYMARILYN Paradise BeveragesMARK WEST Better BrandsMARKHAM WINERYMARQ. de CABERRES (Spain)MARQUES RISCAL (Spain)MARQUIS de ARIENZO (Spain) Southern W&SMARQUIS LIEN (Arg.) Grand CrewMARQUIS PHILIPS (Aust.) Southern W&SMARRASO (Argentina) Paradise BeveragesMARTIN CODEX (Spain) Johnson Bros.MARTIN RAY WINERY (CA)MARTINELLI WINERY (CA) Fine Wine Imports MARTINES WINESMARTINEZ PORT Southern W&SMARTINI & ROSSI (Italy)MARWOOD CHAMPAGNE Better BrandsMASI WINES (Italy) Grand Crew

MASO CANALI (Italy) Johnson Bros.MASON CELLARS Southern W&SMASON/POMELO (Napa) American W&SMATANZAS CREEK (Sonoma) Grand CrewMATEUS (Portugal) Southern W&SMATTHEWS CELLARS (WA) JMDMATUA (N.Z.)MAUI'S WINERY Southern W&SMAYACAMAS VNYD. (Napa) American W&S Southern W&SMcMANIS FAMILY (CA) JMDMcPHERSON (Aust) Southern W&SMcWILIAMS-HAWOOD (Aust.) Johnson Bros..MEDERANO TINTO (Spain) Paradise BeveragesMEDIEVO (Spain) Allied Importers MEERLUST (Africa) Southern W&SMELVILLE WINERY (C.C.) American W&S Southern W&SMELINI (Italy) Southern W&SMER SOLEIL WINE (C.C.) American W&S Southern W&SMERIDIAN VINEYARDS Southern W&SMERRY EDWARDS (Sonoma) JMD\MERRYVALE VINEYARDS Southern W&SMESH (Aust.) JMDMESSMER ChampagneMETEOR (Napa) American W&SMETTLER Sandwich IslesMEYER FAMILYMEZZACORONA (Italy) Southern W&S MI SUENO WINERY (CA) Fine Wine ImportsMIA'S PLAYGROUND Better BrandsMICHAUD VINEYARD (CA) Chambers & ChambersMICHAEL DAVID Better BrandsMICHEL PICARD (Lang.) Better BrandsMICHEL COLIN DELEGER American W&SMICHEL REDDE (Loire) Grand CrewMICHEL OLIVER (Spain) JMDMICHELE CHIARLO (Italy) Grand CrewMILBRANDT (CA) Fine Wine Imports

MILDARA-BLASS (Ports) Southern W&SMILLS REEF (N.Z.) American W&S Southern W&SMILTON PARK (Australia) Fine Wine ImportsMINER FAMILY (Napa) JMDMINET (France) Southern W&S MINGES (Germany) American W&S Southern W&SMIRASSOU WINES (CA) Johnson Bros.MITOLO (Australia) Fine Wine ImportsMOCCAGATTA (Italy) American W&S Southern W&SMOET & CHANDON Spklg. Coastal W&SMOGEN DAVID WINE Paradise BeveragesMOILLARD WINES Allied ImportersMOLLY DOOKER (Aust.) American W&SMOLNAR FAMILY (CA) Chambers & ChambersMONGEARD (Burgundy)MONKEY BAY (N.Z.) Southrn W&SMONMUUSSEAU Allied ImportersMONSANTO (Italy) Coastal W&S Southern W&SMONTE ANTICO (Italy) American W&SMONTECILLO (Spain) Southern W&SMONTEPELOSO (italy) American W&S Southern W&SMONTERRA Southern W&SMONTES ESTATE ((Chile) JMDMONTEINA Better BrandsMONTGRAS (Spain) American W&SMONTI (Italy) Southern W&SMONTINORE (Ore.) Allied ImportersMONTSARRA Spklg. Grand CrewMOON MT. VNYD (CA) Coastal W&SMOONSHADOW Better BrandsMOORE'S CREEK (Aust.) Allied ImportersMOREAU (Burgundy)MOREY WINES (Burgundy) Southern W&S William Gladstone MORGAN WINERY (CA)MORGANTE (Italy) Chambers & Chambers

MORGADIO, Albarino (Spain) Grand CrewMORILES (Spain) Southern W&SMORRO BAY (Monterey) Allied ImportersMORTET (Burgundy) Southern W&SMOSER SCHARDING Chambers & ChambersMOSSELLAND Allied ImportersMOUNT EDEN Paradise BeveragesMOUNTAIN VIEW (CA) JMDMOUNTFORD (N.Z.) Paradise Beverages MOUTON CADET (French) Southern W&SMR. RIGGS (aust.) Fine Wine ImportsMT. DIFFILCULTY (N.Z.) JMDMT. NELSON(N.Z.) Grand Crew)MT. VEEDER WINERYMUELENHOF (Germany) Southern W&SMULDERBOSCH (Africa) Grand CrewMUELLER (Sonoma) American W&SMUELLER CATOIR (Germany) American W&S Southern W&S MUMM’S NAPAMURPHY-GOODE (CA) Better BrandsMURRIETA”S WELL Southern W&S

NNACHTGOLD (Germany) Johnson Bros.NANDO Allied ImportersNAPA RIDGE Paradise BeveragesNAPA SAKINAPA WINE CO.NATHANSON CREEK Southern W&SNATIVE 9 (C.C.) American W&SNAUTILUS (N.Z.) JMDNAVARRO (Mendocino) American W&S Southern W&SNEAL (Napa) Grand CrewNEVADA COUNTY WINE GUILD (organic) Allied Importers NEWHAVEN (NZ.)NEWTON WINERY Coastal W&SNEYERS VINEYARDS (Napa) American W&S Southern W&SNICHOLAS COLE (WA) Grand Crew

NICKEL & NICKEL (CA)NICOLAS FEUILATTE (France) Chambers & ChambersNICOLAS POTEL William GladstoneNIELLON Coastal W&SNIEPORT (Port) Southern W&S World Wine TradingNIGHT TRAIN Johnson Bros.NIGL (Austria) Southern W&SNOBILO (N.Z) Johnson Bros.NINO FRANCO SPKLG. (Spain) American W&S Southern W&SNOON (Australia) Southern W&SNORMA JEAN Paradise BeveragesNORTH By Northwest (WA) Chambers & ChambersNORTH BERKELEY (France) JMDNORTHSTAR WINERY (WA) American W&S Southern W&SNOVAL NATIONAL PORT World Wine TradingNOVELLUM (Rhone) Southern W&SNOZZOLE (Italy) Better Brands Grand CrewNUGAN WINES (Aust.) Paradise BeveragesNUMANTHIA TERMES Chambers & ChambersNURIHANNAM (Aust.) Southern W&S

OO. LEAFAIVE (Burgundy)OAK KNOLL WINERY Southern W&SOASIS Paradise BeveragesOBSIDIAN RIDGE (CA) OBVIO (Arg.) Fine Wine ImpoortsODDFELLOWS (Aust.) Southern W&SOJAI VINEYARDS (C.C.) American W&S Southern W&SOLABISI WINES (CA) Chambers & ChambersOLIVERHILL (Aust) Paraduse Beverages OLIVIER LEFLAIVE (Burg.) American W&SOLIVEIRA (Spain)OLIVERS TARANGA (Aust.) Southern W&SOPICI Allied ImportersOPOLO (CA) Fine wine Imports

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OPUS ONE (Napa) American W&S Southern W&S World Wine TradingORGANIC WINE WORKS Alied Imorters Sandwich IslesORIN SWUFT CELLARS (Napa) JMDORLEANS HILLS (Organic) Alied Imorters Sandwich IslesOROGENY VNYD. (CA) Coastal W&SOSBORNE (Portugal)OSTERTAG (Rhone) Southern W&SOVERSTONE (N.Z.) Johnson Bros.OXFORD LANDING (Aust.) JMDOYSTER BAY WINES Paradise Beverages

P

PQ (Ledgewood) (CA) Fine Wine ImportsPACIFIC PEAK Southern W&SPAGE WINE CELLARS (Napa)PALMAZ VNYDS. (Napa) American W&SPAHLMEYER WINE (CA) Chambers & ChambersPALACIO de FEFINANCES (Spain)PALACIO de MENADE (Spain) Southern W&S PALACIO REMONDO (Spain) American W&S Southern W&S PALADIO (Italy) Chambers & ChambersPALM BAY IMPORTSPALMNA (C.C.) American W&SPALMES d' ORO (France) Chambers & ChambersPANTHER CREEK (Oregon) Sandwich IslesPAPAPIETRO PERRY (Sonoma) American W&SPAPIO Southern W&SPARADIGM WINERY (Napa) JMDPARADISE RANCH (Canada) Southern W&SPARAS VINEYARDS (CA)PARAISO (CA) Fine Wine ImportsPARCEL 41 Paradise BeveragesPARDUCCIPARINGA (Aust)PARSON'S FLAT (Aust)PARUSSO (Italy) Southern W&SPASCAL JOLIVET (Loire) American W&S Southern W&SPATZ & HALL (Napa)PAUL BARA Champ. (Frence) American W&S

PAUL CHAPELE (Burgundy) Fine Wine ImportsPAUL CHENEAU Sparkling Better BrandsPAUL HOBBS WINERY (CA) Chambers & ChambersPAUL LATO (.C) American W&SPAUL MASSONPAVI WINERY Southern W&SPAVILLON WINERY (CA) Chambers & ChambersPAX WINE CELLARS (Sonoma) American W&SPAZO di SENORANS (Spain)PAZO SAN MAURO (Spain) Southern W&SPEACHY CANYON WINERY JMDPEAY VINEYARDS (Sonoma) American W&SPECCHENINO (Italy) American W&S Southern W&SPEDRONCELLA (Sonoma) JMDPEJU (CA) Fine Wine ImportsPELTON HOU Better Brand Grand Crew PENFOLDS (Aust.) Southern W&SPENLEY ESTATE (Aust.) Grand CrewPENNER-ASH (Ore.) JMDPENNEY'S HILL (Aust.) Fine Wine ImportsPEPI WINES (Sonoma) Better BrandsPEPPER BRIDGE (WA) Chambers & ChambersPEPPERWOOD Better BrandsPERE PATRIARCHE (France) Allied ImportersPERGOLAS (Spain)PERI (italy)PEROPAN (Italy) Southern W&SPERRIER JOUET (France) Better BrandsPERRIN (Rhone)PERRONE (Italy)PERTIMALI (Italy) Southern W&SPETER LEHMANN (Aust.) Grand CrewPETER MICHAEL WINERY(CA) Chambers & ChambersPETER PAUL (Napa) Grand CrewPETER VELLA WINES (CA) Johnson Bros.PETITE BISTRO (France) Better BrandsPETITE BORDEAUX (France) Sandwich IslesPEWSEY VALE (Aust.) JMDPHILLIPE COLIN (Burgundy) Fine Wine Imports

PHILIPE FAURY (France)PHIPPONANT CHAMP. American W&SPIANI di SOGNI (Italy) Southern W&SPIANCORNELLO (Italy) Chambers & ChambersPICO MADANA(Spain) Fine Wine ImportsPIERI (Italy) Southern W&SPIERO MANCINI (Italy) Fine Wine ImpotsPIEROPAN WINE (Italy) American W&S PIERRE JEAN Paradise BeveragesPIERRE GIMONNET CHAMP.PIERRE PETERS CHAMP. American W&SPIGEADE (Rhone) Southern W&SPIGHIN (Italy) Grand CrewPILLITTEN ESTATES Allied ImportersPINA CELLARS (CA) Chambers & ChambersPINE RIDGE WINERY (Napa) American W&S Southern W&SPINE & POST (WA) Sandwich IslesPINK DOG (CA) Fine Wine ImportsPINOT EVIL (Fraance) Paradise BeveragesPIO CESARE (Italy) American W&S Southern W&SPIPER HEIDSIECK Champ./WinePIPER SONOMA Better BrandsPIPER'S BROOK (Aust.) Grand CrewPIPING SHRIKE (Aust.) Fine Wine ImportsPIRA LUIGI (Italy) American W&S Southern W&SPIRA BOSCHIS (Italy) American W&SPIRRAMIMMA WINES (Aust.) Paradise BeveragesPISONI Southern W&SPLANETA (Italy) American W&S Southern W&SPLUMPJACK WINERY (Napa) JMDPODERE Poggio Scalette (Italy)PODERE SACUTTI (Italy) Chambers & ChambersPODERI COLLA (Italy) Southern W&SPOGGIO ANTICO (Italy) American W&SPOL ROGER CHAMP. American W&S Southern W&SPOLIZANO (Italy) American W&S

POLKA DOT (Germany) Johnson Bros.POMMERY Spklg. (French)PONSOT (Burgundy) Southern W&SPONZI WINES (Ore.) Grand CrewPORCUPINE (Africa) Southern W&SPORT d'AUVIGNON (France) Johnson Bros.PORTO CRUZ Johnson Bros. POUILLY FUME Coastal W&SPRAGER (Austria) American W&S Southern W&SPRETESI (Italy) Chambers & Chambers PREMIUS (Fench)PRESIDENTIAL PORTS Southern W&SPRIDE MOUNTAIN (Napa) Grand CrewPRIN CIPATO (Italy) Better BrandsPRIVATE PRESERVE (CA) Chambers & ChambersPRIVATE STOCK Allied Importers PROVENANCE VNYDS (CA) Coastal W&SPRUNOTTO WINE (Italy) Chambers & ChambersPUERTO VIEJO (CHILE) Allied Importers

QQUADY WINES Southern W&SQUERCIABELLA (Italy) American W&S Southern W&SQUERCETO (Italy) Southern W&SQUILCEDA CREEK (WA) JMDQUINT do DORADO (Portg.) American W&SQUINTA de RORIZ (Portg.) Southern W&SQUINTA do CRASTO (Portg.) Grand CrewQUINTA do DORADO (Portg.) Southern W&SQUINTA do INFANTADO (Ports) Allied ImportersQUINTA do NOVAL PORT World Wine TradingQUINTA do VESUVIO Chambers & Chambers World Wine TradingQUINTA dos ROQUES World Wine TradingQUINTESSA (Napa) American W&SQUIVIRA ESTATES (CA) Chambers & Chambers

RRBJ VOX (Aust.) Southern W&S

RH PHILLIPS (Yolo County) Better BrandsRL BULLER WINES (Aust.) Paradise BeveragesRABBIT RIDGE (CA)RADIO COTEAU (Sonoma) JMDRADOG (C.C.) Grand CrewRAIMAT (Spain) Paradise BeveragesRAMEYWINE CELLARS (CA) Chambers & Chambers RAMOS PINTO (Madeira) American W&S Southern W&SRAMPOLLA (Italy) American W&SRAMSAY (Napa) JMDRANCHO ZABACO (Sonoma) Johnson Bros.RARE WINE CO. (Spain) American W&SRAVENSWOOD Southern W&SRAY'S STATION Better BrandsRAYMOND VNYDS Chambers & ChambersRAZON (Spain) Fine Wine ImportsRAZOR EDGE (Aust.) Grand CrewREALM CELLARS (Napa) American W&SRESBULI (Italy) Fine Wine ImpotsRED BICYCLETTE (France) Johnson Bros.RED CAR (C.C.) American W&SRED DIAMOND Southern W&SRED GUITAR (Spain) Johnson Bros.RED KNOT Aust.) Sandwich IslesRED ROCK (CA) Johnson Bros. REDCLIFF (N.Z.) Better BrandsREDWOOD CREEK (CA) Johnson BroREGIS MINET (Loire) American W&SREGNARD (Burgundy) Southern W&SREGUSCIREILLY'S(Aust.) Paradise BeveragesRELIC (Mendocino) American W&SREMOISSENET (Burgudy)RENE BARBIER (Spain) Southern W&SRENIERI (Italy) Chambers & ChambersREX GOLIATH (CA) Johnson Bros.REX HILL VINEYARDS (Ore.) JMDREYNAUD (Rhone) Southern W&S

REYNOLDS FAMILY (Napa) Grand CrewRIBOLI FAMILY WINES Allied Importers RICARDO SANTOS (Arg.) Grand CrewRIDGE VINEYARDS (CA) Chambers & ChambersRIDGELINE Paradise BeveragesRINALDI (Italy) Fine Wine ImportsRISATA (Italy) Johnson Bros.RIVETTI (Italy) Southern W&SROAR WINES (C.C.) JMDROBERT CHEVILLON (France) American W&S ROBERT CRAIG (Napa) Grand CrewROBERT DENOGENT (France) American W&SROBERT FOLEY (Napa) JMDROBERT JASMIN (France) American W&SROBERT MONDAVI WINERY Southern W&SROBERT SINSKEY (CA) Chambers & ChambersROBERT STEMMLER (Sonoma) Fine Wine Imports Grand CrewROBERT TALBOTT (CA) Fine Wine ImportsROBERTSON ESTATE Allied ImportersROCCA ALBINO Italy)ROCCA DELLE MACE (Italy) American W&SROCCA VINEYARDS (Napa) Grand CrewROCCHE dei MANZONI (Italy) Fine Wine Imports Southern W&SRROCCOLO GRASSI (Italy) Chambers & ChambersROCHA PORTS World Wine TradingROCK & VINE Paradise Beverages ROCK BARE (Aust.) Johnson Bros.ROCK RABBIT Better BrandsRODNEY STRONG WINERY Southern W&SROEDERER ESTATE Spklg.ROESSLER (Sonoma) American W&S Southern W&S ROLAND LAVANTUREUX (France) American W&SROLF BINDER (Aust.) Grand CrewROMANELLI (Italy) Allied ImportersROMBAUER VNDS. (Napa) JMDROSEMOUNT WINES (Aust.) Southern W&S

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ROSS NORTHRIDGE (Aust.) Paradise BeveragesROSSIGNOL (Burgundy) Southern W&SROSTAING (Rhone) American W&S Southern W&SROTARI SPURY (AKLG. WINEROTHBURY (Aust.)ROTHSCHILD (French)ROUND HILL Southern W&SROYAL OPORTO Allied Importers ROYAL TOKAJI CO. (Hungary) Grand CrewRUBICON ESTATE(Napa) American W&S RUDD ESTATE (CA) Chambers & ChambersRUDI WEIST SELECTIONS/ CELLAR INTERNATIONAL JMDRUFINO (Italy) Southern W&SRUGGERI & PROSECCO (italy) American W&SRUPPERT & ROTHSCHILD (Africa)RUSDEN (Aust.) Southern W&SRUSACK (C.C.) American W&SRUTHERFORD HILL Southern W&S

S7 DEADLY ZINS (CA) Better BrandsSAGELANDS VNYDS. (WA) Coastal W&SSAINTSBURY (Caneros) JMDSALENTEIN (Italy) American W&SSALMONCREEK Paradise BeveragesSALON CHAMPAGNE Grand CrewSALVIONI (Italy) Southern W&SSAMANTHA STARR (C.C.) JMDSAN ANTONIO WINES Allied ImportersSAN FABIANO (Italy) Southern W&SSAN PATTRIGANO (Italy) American W&SSAN QUIRICO (Italy) Chambers & ChambersSANDEMAN PORT Better Brands World Wine TradingSANDOVAL (Napa) Better BrandsSANDRONE (Italy) Southern W&SSANFORD X-DRY CHAMP Paradise Beverages SANTA ALICIA RESERVES (Chile) Allied Importers Paradise BeveragesSANTA ANASTASIA (Italy) Southern W&S

SANTA EMA (Arg.) JMDSANTA JULIA Organic (Arg.) Southern W&S William GladstoneSANTA MARGHERITA (Italy)SANTA RITA (Chile) Southern W&SSANTA SOFIA WINE (Italy) Better BrandsSARTARELLI (Italy) Southern W&SSASSICAIA (Italy) Grand CrewSATTA (Italy) Southern W&SSAUSAL VINEYARDS (Sonoma)SAUVIGNON REPUBLIC (Sonoma) Grand Crew SAUZET (Burgundy) Southern W&SSAXUM (C.C.) American W&SSAVORY & JAMES (Spain)SCARLATTA WINES (Italy) Better BrandsSCARPANTONI (Italy) Southern W&SSCAVINO (Italy) American W&S Southern W&SSCHARFFENBERGER Spklg. American W&SSCHEFFIELD (Italy) Johnson Bros.SCHERRER WINERY (Sonoma) American W&S Southern W&S SCHNIEDER (Germany) American W&SSCHLOSS SCHOENBORN (German) Allied ImportersSCHLUMBERGER (Alsace) American W&S Southern W&SSCHMIDT-WAGNER (Germany) Southern W&SSCHMITT SOHNE (Germany) Better BrandsSCHRAMSBERG Spklg. (CA)SCHUG (Sonoma) Grand CrewSCHWARTZ (Aust.) Fine Wine Imports Southern W&SSCHWEIGER VNYDS. (Napa) American W&S Southern W&SSCOPETONE (Italy) Southern W&SSCREAMING EAGLE World Wine TradingSCREW KAPPA (Napa) Better BrandsSEA SMOKE CELLARS (C.C.) JMDSEAVIEW (Aust.) American W&S Southern W&SSEBASTIAN VINEYARDS Southern W&SSEBEKA (Africa) Johnson Bros. SEGHESIO VYNDS. (Sonoma) JMD

SEGURA VIUDAS Spklg. (Spain) American W&S Southern W&SSELAKS WINES (N.Z.) Grand CrewSELBY (Sonoma) JMDSELENE WINES (Napa) American W&S Southern W&SSELLA & MOSCA (Italy) American W&S Better BrandsSELVAPIANA (Italy) Chambers & ChambersSENA (Chile) Southern W&S SENORIO de SAN VICENTE (Spain)SEPS ESTATE (CA) Chambers & ChambersSEQUOIA GROVE (Napa) Grand CrewSERGIO CARLEI (Aust.) American W&SSERGIO ,MOTTURA ((Italy) Chambers & ChambersSETTI PONTI (Italy) Grand CrewSEXTO (Spain) JMDSHAFER VINEYARDS (CA) Fine Wine ImportsSHARDANA (Italy) Southern W&SSHEA (Ore.) American W&S SHERWOOD (N.Z.) Paradise BeveragesSHIRVINGTON (Aust.)SICHEL WINES (Germany) Southern W&SSIERRA CARCHE (Spain) Finewine ImportsSIGNORELLO VNYDS (Napa) JMDSILESIAN (Aust.) Southern W&SSILVER OAK WINES (Napa) American W&S Southern W&SSILVER VALLEY Sparkling (CA) Alied Imorters Sandwich Isles SILVERADO VNYDS (Napa)SILVIO NARDI (Italy) Grand CrewSIMI WINERYSIMON BLIZE (Burgundy) Southern W&SSINGLE VIINEYARDS (CA) Johnson Bros.SIRITA (Napa) American W&S Southern W&SSMALL VNYDS IMPTS. (Italy) JMDSMITH & HOOK WINES (Napa) Allied Importers Sandwich IslesSMITH WOODHSE, PORT Chambers & Chambers World Wine TradingSMOKING LOON Better Brands

SNOQUALMIE WINERY Southern W&SSOCKEYE (WA) Sandwich islesSOKOL BLOSSER Southern W&S SOLARIS Coastal W&SSOLDERA (Italy) American W&S Southern W&SSOLDO (Italy) Allied ImportersSOLENA (Ore.) JMDSONOMA CREEK WINERY Southern W&SSONOMA CUTRER (Sonoma) Grand CrewSONMA RESEVE Johnson Bros.SOTER Wines/spklg. (Ore.) American W&S Southern W&SSOTTIMANO Southern W&SSPALLETTI (Italy) Better BrandsSPARR (Alsace)SPERI AMARONE (Italy)SPICE ROUTE (Africa) Southern W&SSPRING VALLEY Wash.) American W&SSPORTOLETTI (Italy) Chambers & ChambersSPY VALLEY (N.Z.) Better BrandsST. CHRISTOPHER (German) Allied ImportersST. CLEMENT (Napa) American W&S Southern W&SST. GABRIEL (Germany) Johnson Bros.ST. MARTIN de la GARRIGUE American W&SST. SUPERY Better BrandsSTAG'S LEAP (Napa) American W&S Chambers & Chambers Southern W&SSTARLIGHT VNYDS. (Sooma) American W&S STARLING CASTLE (Germany) Johnson Bros. STEELE WINES Southern W&SSTELLA (Italy) Chambers & ChambersSTELTZNER (Napa) JMDSTEP ROAD (Aust.) Fine Wine Imports Southern W&SSTEPHEN VINCENT (CA) JMDSTERLING VINEYARDS Coastal W&SSTEWART CELLARS (Napa) JMDSTICKS (Aust.) Johnson Bros.

STIMSON ESTATE Southern W&SSTOLPMAN (C.C.) American W&SSTONE CELLARS Southern W&SSTONEHAVENSTONEHEDGE WINES Better BrandsSTONESTREET (Sonoma) Grand CrewSTORRS (CA) Fine Wine ImportsSTORYBOOK MT. (CA) Chambers & ChambersSTRACCAL I WINES (Italy) Better BrandsSTRUB (Germany) American W&S Southern W&S SUSANA BALBO (Arg.) Grand CrewSUTTER HOME WINERY Better BrandsSWANSON WINERY (CA) Chambers & ChambersSWITCHBACK RUDGE (Npa) JMDSYCAMORE LANE Better Brands

TTABLAS CREEK/HILLS Southern W&S TAFT STREET WINES Allied ImportersTAGONIUS (Spain) Fine Wine ImportssTAIT (Aust.) Paradise BeveragesTALTARNI (Aust.)TAITTINGER CHAMPAGNE Grand CrewTALENTI (Italy) Fine Wine Imports Southern W&STALLEY VINEYARDS (CA) Chambers & ChambersTALTARNI Spklg. Grand CrewTALUS WINES Southern W&STANDEM WINERY (CA) Chambers & ChambersTANGENT WINES (CA) Fine Wine ImportsTANIT (France) World Wine TradingTARAPAC (Chile) Southern W&STASCA ALMERITA (Italy) Chambers & ChambersTASMAN BAY (N.Z.) Paradise BeveragesTAVEL ROSE (Rhone)TAYLOR CALIF. CELLAR Southern W&STAYLOR PORT World Wine TradingTEIRA (Sonoma) JMDTEN MILE Paradise BeveragesTENUTE di ARCENO (Italy) Gran Crew

TERANO CANTINA (Italy) American W&STERESA RAIZ (italy) Chambers & ChambersTERNEL (Bkurgundy) Southern W&STERNEL FILS Beaujolais-Macon Fine Wine Imports TERLANO (ITALY) Southern W&S

TERRA ROSA (Arg.)TERRA VALENTINE (CA) Fine Wine ImportsTERRABIANCA (IItaly) Southern W&STERRAZAS (Argentina) Coastal W&S Southern W&S TERRE (Italy)TERRE di TALAMO (Italy) Chambers & ChambersTERRE DORA (Itay) American W&S Southern W&S TERRE ROUGE (Armador)TERRE VIN (N.Z) JMDTERRUZZI & PUTHOD (Itay) American W&S Southern W&STERRY HOAGE (C.C.) American W&STESTEROSSA VNYDS. (CA) Chambers & ChambersTEUSNER (Aust.)THE CROSSING (N.Z.) Southern W&S THE JIBE (N.Z.) Johnson Bros.THIERRY ALLEMAND (France) American W&STHEVENET (Burgundy) Southern W&STHOMAS FOGARTY Paradise BeveragesTHOMAS HALBY WINES Allied Importers THORNE CLARKE (Aust.) Fine Wine ImportsTHOUSAND FOOT Paradise BeveragesTHUNDERBIRD Johnson Bros.TIEFENBRUNNER (Italy) Chambers & ChambersTIKAL (Argentina)TINTO PESQUERA (Spain) Grand CrewTISDALE VINEYARDS (CA) Johnson Bros.TITUS VINEYARDS (CA) Chambers & ChambersTIZIANO (Italy) Better BrandsTOAD HOLLOW VNYDS. Johnson Bros.TOASTED HEAD Southern W&STOKAJI ESTATES (Hungary) Allied ImportersTOMMASI WINES (Italy) Johnson Bros.

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ROSS NORTHRIDGE (Aust.) Paradise BeveragesROSSIGNOL (Burgundy) Southern W&SROSTAING (Rhone) American W&S Southern W&SROTARI SPURY (AKLG. WINEROTHBURY (Aust.)ROTHSCHILD (French)ROUND HILL Southern W&SROYAL OPORTO Allied Importers ROYAL TOKAJI CO. (Hungary) Grand CrewRUBICON ESTATE(Napa) American W&S RUDD ESTATE (CA) Chambers & ChambersRUDI WEIST SELECTIONS/ CELLAR INTERNATIONAL JMDRUFINO (Italy) Southern W&SRUGGERI & PROSECCO (italy) American W&SRUPPERT & ROTHSCHILD (Africa)RUSDEN (Aust.) Southern W&SRUSACK (C.C.) American W&SRUTHERFORD HILL Southern W&S

S7 DEADLY ZINS (CA) Better BrandsSAGELANDS VNYDS. (WA) Coastal W&SSAINTSBURY (Caneros) JMDSALENTEIN (Italy) American W&SSALMONCREEK Paradise BeveragesSALON CHAMPAGNE Grand CrewSALVIONI (Italy) Southern W&SSAMANTHA STARR (C.C.) JMDSAN ANTONIO WINES Allied ImportersSAN FABIANO (Italy) Southern W&SSAN PATTRIGANO (Italy) American W&SSAN QUIRICO (Italy) Chambers & ChambersSANDEMAN PORT Better Brands World Wine TradingSANDOVAL (Napa) Better BrandsSANDRONE (Italy) Southern W&SSANFORD X-DRY CHAMP Paradise Beverages SANTA ALICIA RESERVES (Chile) Allied Importers Paradise BeveragesSANTA ANASTASIA (Italy) Southern W&S

SANTA EMA (Arg.) JMDSANTA JULIA Organic (Arg.) Southern W&S William GladstoneSANTA MARGHERITA (Italy)SANTA RITA (Chile) Southern W&SSANTA SOFIA WINE (Italy) Better BrandsSARTARELLI (Italy) Southern W&SSASSICAIA (Italy) Grand CrewSATTA (Italy) Southern W&SSAUSAL VINEYARDS (Sonoma)SAUVIGNON REPUBLIC (Sonoma) Grand Crew SAUZET (Burgundy) Southern W&SSAXUM (C.C.) American W&SSAVORY & JAMES (Spain)SCARLATTA WINES (Italy) Better BrandsSCARPANTONI (Italy) Southern W&SSCAVINO (Italy) American W&S Southern W&SSCHARFFENBERGER Spklg. American W&SSCHEFFIELD (Italy) Johnson Bros.SCHERRER WINERY (Sonoma) American W&S Southern W&S SCHNIEDER (Germany) American W&SSCHLOSS SCHOENBORN (German) Allied ImportersSCHLUMBERGER (Alsace) American W&S Southern W&SSCHMIDT-WAGNER (Germany) Southern W&SSCHMITT SOHNE (Germany) Better BrandsSCHRAMSBERG Spklg. (CA)SCHUG (Sonoma) Grand CrewSCHWARTZ (Aust.) Fine Wine Imports Southern W&SSCHWEIGER VNYDS. (Napa) American W&S Southern W&SSCOPETONE (Italy) Southern W&SSCREAMING EAGLE World Wine TradingSCREW KAPPA (Napa) Better BrandsSEA SMOKE CELLARS (C.C.) JMDSEAVIEW (Aust.) American W&S Southern W&SSEBASTIAN VINEYARDS Southern W&SSEBEKA (Africa) Johnson Bros. SEGHESIO VYNDS. (Sonoma) JMD

SEGURA VIUDAS Spklg. (Spain) American W&S Southern W&SSELAKS WINES (N.Z.) Grand CrewSELBY (Sonoma) JMDSELENE WINES (Napa) American W&S Southern W&SSELLA & MOSCA (Italy) American W&S Better BrandsSELVAPIANA (Italy) Chambers & ChambersSENA (Chile) Southern W&S SENORIO de SAN VICENTE (Spain)SEPS ESTATE (CA) Chambers & ChambersSEQUOIA GROVE (Napa) Grand CrewSERGIO CARLEI (Aust.) American W&SSERGIO ,MOTTURA ((Italy) Chambers & ChambersSETTI PONTI (Italy) Grand CrewSEXTO (Spain) JMDSHAFER VINEYARDS (CA) Fine Wine ImportsSHARDANA (Italy) Southern W&SSHEA (Ore.) American W&S SHERWOOD (N.Z.) Paradise BeveragesSHIRVINGTON (Aust.)SICHEL WINES (Germany) Southern W&SSIERRA CARCHE (Spain) Finewine ImportsSIGNORELLO VNYDS (Napa) JMDSILESIAN (Aust.) Southern W&SSILVER OAK WINES (Napa) American W&S Southern W&SSILVER VALLEY Sparkling (CA) Alied Imorters Sandwich Isles SILVERADO VNYDS (Napa)SILVIO NARDI (Italy) Grand CrewSIMI WINERYSIMON BLIZE (Burgundy) Southern W&SSINGLE VIINEYARDS (CA) Johnson Bros.SIRITA (Napa) American W&S Southern W&SSMALL VNYDS IMPTS. (Italy) JMDSMITH & HOOK WINES (Napa) Allied Importers Sandwich IslesSMITH WOODHSE, PORT Chambers & Chambers World Wine TradingSMOKING LOON Better Brands

SNOQUALMIE WINERY Southern W&SSOCKEYE (WA) Sandwich islesSOKOL BLOSSER Southern W&S SOLARIS Coastal W&SSOLDERA (Italy) American W&S Southern W&SSOLDO (Italy) Allied ImportersSOLENA (Ore.) JMDSONOMA CREEK WINERY Southern W&SSONOMA CUTRER (Sonoma) Grand CrewSONMA RESEVE Johnson Bros.SOTER Wines/spklg. (Ore.) American W&S Southern W&SSOTTIMANO Southern W&SSPALLETTI (Italy) Better BrandsSPARR (Alsace)SPERI AMARONE (Italy)SPICE ROUTE (Africa) Southern W&SSPRING VALLEY Wash.) American W&SSPORTOLETTI (Italy) Chambers & ChambersSPY VALLEY (N.Z.) Better BrandsST. CHRISTOPHER (German) Allied ImportersST. CLEMENT (Napa) American W&S Southern W&SST. GABRIEL (Germany) Johnson Bros.ST. MARTIN de la GARRIGUE American W&SST. SUPERY Better BrandsSTAG'S LEAP (Napa) American W&S Chambers & Chambers Southern W&SSTARLIGHT VNYDS. (Sooma) American W&S STARLING CASTLE (Germany) Johnson Bros. STEELE WINES Southern W&SSTELLA (Italy) Chambers & ChambersSTELTZNER (Napa) JMDSTEP ROAD (Aust.) Fine Wine Imports Southern W&SSTEPHEN VINCENT (CA) JMDSTERLING VINEYARDS Coastal W&SSTEWART CELLARS (Napa) JMDSTICKS (Aust.) Johnson Bros.

STIMSON ESTATE Southern W&SSTOLPMAN (C.C.) American W&SSTONE CELLARS Southern W&SSTONEHAVENSTONEHEDGE WINES Better BrandsSTONESTREET (Sonoma) Grand CrewSTORRS (CA) Fine Wine ImportsSTORYBOOK MT. (CA) Chambers & ChambersSTRACCAL I WINES (Italy) Better BrandsSTRUB (Germany) American W&S Southern W&S SUSANA BALBO (Arg.) Grand CrewSUTTER HOME WINERY Better BrandsSWANSON WINERY (CA) Chambers & ChambersSWITCHBACK RUDGE (Npa) JMDSYCAMORE LANE Better Brands

TTABLAS CREEK/HILLS Southern W&S TAFT STREET WINES Allied ImportersTAGONIUS (Spain) Fine Wine ImportssTAIT (Aust.) Paradise BeveragesTALTARNI (Aust.)TAITTINGER CHAMPAGNE Grand CrewTALENTI (Italy) Fine Wine Imports Southern W&STALLEY VINEYARDS (CA) Chambers & ChambersTALTARNI Spklg. Grand CrewTALUS WINES Southern W&STANDEM WINERY (CA) Chambers & ChambersTANGENT WINES (CA) Fine Wine ImportsTANIT (France) World Wine TradingTARAPAC (Chile) Southern W&STASCA ALMERITA (Italy) Chambers & ChambersTASMAN BAY (N.Z.) Paradise BeveragesTAVEL ROSE (Rhone)TAYLOR CALIF. CELLAR Southern W&STAYLOR PORT World Wine TradingTEIRA (Sonoma) JMDTEN MILE Paradise BeveragesTENUTE di ARCENO (Italy) Gran Crew

TERANO CANTINA (Italy) American W&STERESA RAIZ (italy) Chambers & ChambersTERNEL (Bkurgundy) Southern W&STERNEL FILS Beaujolais-Macon Fine Wine Imports TERLANO (ITALY) Southern W&S

TERRA ROSA (Arg.)TERRA VALENTINE (CA) Fine Wine ImportsTERRABIANCA (IItaly) Southern W&STERRAZAS (Argentina) Coastal W&S Southern W&S TERRE (Italy)TERRE di TALAMO (Italy) Chambers & ChambersTERRE DORA (Itay) American W&S Southern W&S TERRE ROUGE (Armador)TERRE VIN (N.Z) JMDTERRUZZI & PUTHOD (Itay) American W&S Southern W&STERRY HOAGE (C.C.) American W&STESTEROSSA VNYDS. (CA) Chambers & ChambersTEUSNER (Aust.)THE CROSSING (N.Z.) Southern W&S THE JIBE (N.Z.) Johnson Bros.THIERRY ALLEMAND (France) American W&STHEVENET (Burgundy) Southern W&STHOMAS FOGARTY Paradise BeveragesTHOMAS HALBY WINES Allied Importers THORNE CLARKE (Aust.) Fine Wine ImportsTHOUSAND FOOT Paradise BeveragesTHUNDERBIRD Johnson Bros.TIEFENBRUNNER (Italy) Chambers & ChambersTIKAL (Argentina)TINTO PESQUERA (Spain) Grand CrewTISDALE VINEYARDS (CA) Johnson Bros.TITUS VINEYARDS (CA) Chambers & ChambersTIZIANO (Italy) Better BrandsTOAD HOLLOW VNYDS. Johnson Bros.TOASTED HEAD Southern W&STOKAJI ESTATES (Hungary) Allied ImportersTOMMASI WINES (Italy) Johnson Bros.

MIYAKO Sake Cherry Co.MIYANOYUKE Sake Paradise BeveragesMOMOKAWA SAKE Southern W&SMUGI Shochu Cherry Co.

NIKAIDO KITCHOMU Shochu Japan FoodNISHINOSEKI (Sake Chambers & ChambersNOBU Sake Japan Food

OHYAMA WINE Chambers & ChambersOKUNOMATSU Sake Nishimoto TradingOTOJOYAMA Sake Chambers & Chambers Nishimoto Trading TanikaiOZEKI Brands Better Brands Japan Food

PAGODA SHAO XING KotakePOOCHI POOCHI Spklg. Wine Better Brands

RYO Sake Better BrandsRYUKYU-OHCHO AWAMORI Shochu Japan Food

SATSUMA Shochu Cherry Co.SAWANOI Sake Chambers & ChambersSAWAMOTSURU Sake Kotake Nishimoto Trading Paradise Beverages TanikaiSEIFUKU AWAMORI Cherry Co.SETSUGETSUN Sake Paradise BeveragesSHAO HSING Chinese Wine Cherry Co.SHICHI HON MARI Sake Better BrandsSHICHIKEN Sake Nishimoto TradingSHOCHIKUBAI Sake Cherry Co. Paradise BeveragesSHOIN Sake Better BrandsSUIGEI TOKUBETSU Sake Cherry Co.SUISHIN Sake Chambers & Chambers

TONERO WINERY (Argentina) Fine Wine ImportsTONY JOST (Gemany) Southern W&S TORBRECK (Aust.)TORRSELLA (Italy) Southern W&STOTT'S CHAMPAGNE Johnson Bros.TRAMIN (Italy) Chambers & ChambersTRAPICHE (Arg.) Southern W&S TRAVAGLINI (Italy) American W&S Southern W&STREANA WINES Better Brands Grand Crew Southern W&STREFETHEN VNYDS. (Napa) American W&S Southern W&STRES OJOS (Spain) Fine Wine ImportsTREVOR JONES (Aust.) Southern W&STRIMBACH (Alsace) Coastal W&S Southern W&STRINCHERO (CA)TRINITY OAKS (CA) Better BrandsTRtNORO (Italy) Southern W&STRITANO (Arg) American W&STRUCHARD VNYDS (Caneros) JMDTRUMPUTER (Arg.) Southern W&S TUA RITA (Italy) Chambers & ChambersTUDOR & (C.C.) Better Brands Grand CrewTURKEY FLAT (Aust.) Grand CrewTURLEY WINE CELLARS (CA) Chambers & ChambersTURNING LEAF (CA/Germany) Johnson Bros.TWENTY BENCH Paradise BeveragesTWIN FINTWIN VALLEY (A) Johnson Bros.TWO TONE FARMS Southern W&STWOMEY (Napa) American W&S Southern W&STYRUS EVAN (Ore.) JMD

UUCCELLIERA (Italy) Southern W&S

VVAL di SUGA (Italy) Grand CrewVALASCRO (Spain) Fine Wine Imports

VALENTIN (Arg.) Southern W&SVALLEY OF THE MOON Better BrandsVALMINOR (Spain) Fine Wine ImportsVALLONE (Italy) Grand CrewVAN VOLXEM (Germany) Southern W&SVASSE FELIX (Aust.) JMDVEGAS 3 (Spain) Allied Importers VENDANGE Southern W&SVENDIVENTANA ESTATE Allied Importers VERAISON-Krupp Bros. (Napa) JMDVERAMONTE (Chile) Southern W&SVERDILLAC BORDEAUX Allied Importers Southern W&SVERITE (Napa) Grand CrewVERSASI (Italy) Johnson Bros.VEUVE CLICQUOT Champ. Coastal W&SVEUVE de VERNAY Spklg. (France) American W&S Southern W&SVEZELAY (Burgundy) Southern W&SVIADER (CA) Fine Wine ImportsVIE di ROMANS (Italy) American W&S Southern W&SVIETTA (Italy) Gand CrewVIEUX TELEGRAPH (Rhone) Southern W&SVIGNALTA (Italy) Chambers & ChambersVILAFONTE (Africa) Grand CrewVILLA CAFFAGIO (Italy) Paradise BeveragesVILLA CREEK (C.C.) American W&SVILLA GIADA (Italy) Southern W&SVILLA GUILLA (Italy) Coastal W&SVILLA LA SELVA (Italy)VILLA MARIA (N.Z.)VILLA MT. EDEN WINE Southern W&SVILLA ROSA Allied ImportersVILMART & CIE Champagne American W&S Southern W&SVINA COBOS (Arg.) Chambers & ChambersVINA MOCEN (Spain) VINCENTE GANDIAVITTORVINA MOCEN (Spain) Allied Importers

VINA MONTGRAS (Chile) Better BrandsVINA SALSEDO (Spain) Grand CrewVINCENTE GANDIA Allied Importers VINE CLIFF (Napa) American W&S Southern W&SVINO NOCETO (CA) Fine Wine ImportsVINUM Paradise BeveragesVIONTA (Spain) Southern W&SVIRGIN VINES (Mendocino) Better BrandsVISTALBOA WINERY (Arg.) FineWine ImportsVITTOR Allied ImportersVOGA ITALIA (Italy) Southern W&SVOLCANO (Hawaii) Johnson Bros. VOLCKENBURG (Germany) Grand CrewVOLPAIA WINES (Italy) Better BrandsVON SIMMERN ESTATES Allied ImportersVOSS (Napa) JMD

WW.H. SMITH (Sonoma) American W&SW&J GRAMHAM'S (Portg.) Chambers & ChambersWACHAU (Austria) Southern W&SWAR World Wine Trading WARICKS (S. Africa) Grand Crew WARRES PORTS Southern W&SWATER WHEEL WINES (Aust.) Paradise BeveragesWATERBROOK WINERY (WA) Chambers & ChambersWATTLE CREEK Southern W&SWEIBEL CHAMPAGNE Paradise BeveragesWEINBACH (Alsace)WEINGARNER(Austria) Southern W&SWEINGUT SELBACH (Germany) Chambers & ChambersWEINHAUS SCHLOSS KOBLENZ (German)WEISE & KROHN (Ports) Allied Importers WENTE VINEYARDS Southern W&SWERNER & SOHNWES MAR (CA) Chambers & Chambers WESTSIDE Better BrandsWHETSTONE WINE (CA) Chambers & Chambers

WHITECRAFT (C.C.) American W&S Southern W&SWHITEHALL LANE Paradise BeveragesWHITEHAVEN (N.Z.) Johnson Bros.WILD DUCK CREEK (Aust.)WILD HORSE Southern W&SWILD WINES Johnson Bros.WILDBERRY (Aust.) Paradise BeveragesWILL ELBECHT Allied ImportersWILLAKENZIE (Ore.)WILLAMETTE VALLEY Grand CrewWILLI HAAG (Germany) Southern W&S WILLI SCHAEFER (Germany) American W&S Southern W&SWILLIAM FEVRE (Chablis) American W&S Southern W&SWILLIAM HILL (Naoa) Johnson Bros. Southern W&SWILLIAMS SELYEM Sandwich IslesWINDSON SONOMA (Sonoma) Grand CrewWINDY RIDGE WINERY Southern W&SWINTER (Napa) American W&SWINZER-KREMS (Austrian) Allied ImportersWINZER VON ERBACH Germany) Fine Wine Imports WITTMANN (Germany) Southern W&SWOLFBERGER (Alsace) Fine Wine ImportsWOLF BLASS (Aust.)WOODBRIDGE Southern W&SWOODWARD CANYON (WA) Chambers & ChambersWYNDAHM WINES (Aust.) Better BrandsWOOP WOOP (Australia) Fine Wine ImportsWYCLIFF BRUT (CA) Johnson Bros. WYNNS (Aust.) American W&S Southern W&S

YYALUMBA (Aust)) JMDYANGARA PARK (Aust.) Better BrandsYELLOW GLEN (Aust.) American W&S Southern W&SYELLOW TAIL Southern W&SYVECOURT (France) Paradise Beverages

ZZ-D WINERY (CA) Chambers & ChambersZACA MESA WINERY CA) Fine Wine ImportsZARDETTO (Italy) Chambers & ChambersZAZA (Spain) Fine Wine ImportsZEMMER (Italy) American W&S Southern W&SZENATO WINE (Italy) Chambers & ChambersZERBINA Southern W&SZIND HUMBRECHT (France) JMDZISOLA (Italy) American W&SZONIN WINES (Italy) Sandwich Isles

SPIRITS FROM ASIA

orA

AISANSAN Sake Better BrandsAKADAMA Southern W&SAKITA Sake Better BrandsARAMASA JIZAKE Sake Tanikai

BBENTOME Sesame Shochu Japan Food

CCHIKUKURIN Sparkling WineCHIYUMUSUBI Sake Better BrandsCHOYA PLUM WINE Better Brands Cherry Co.CRAZY MILK Sake Paradise Beverages

FFU-KI WINE Sandwich Isles Cellars FUSANO TSUYU Shochu Nishimoto Trading

G

GEKKEIKAN Southern W&SGENBEI SAN NO ONIGOROSHIGINZA NO SUZUME Shochu Japan FoodGOOD OLD DAY Spirits Paradise Beverages

HHAKUSHIKA Sake Better BrandsHAKUTAKE SHIRO Shochu Cherry Co.

HAN Soju Better BrandsHANA PLUM WINE Paradise BeveragesHANAHATO Sake Chambers & ChambersHATSUMAGO Sake Nishimoto TradingHATKUTSURA Sake Japan Food Southern W&SHOSHI Sake Johnson Bros.

I

ICHINOKURA ISake Chambers & Chambers Tanikai IICHKO Shochu Cherry Co.

J

JINRO Soju Better BrandsJYUNYO Shochu Nishimoto Trading

KKAGUYAHIME Sake Better BrandsKAHORI Sake Paradise BeveragesKAIKOUZU Shochu Japan FoodKAMIKOKORO Sake Chambers & ChambersKAMOTSURU Sake Cherry CoKANNOKO S Shochu Nishimoto TradingKASUMI TSURU Sake Better BrandsKATANA Sake Nishimoto TradingKEN DAI GINJO Sake Better BrandsKIKKOMAN PLUM WINE Better Brands Japan FoodsKIKUMASAMUNE Sake Cherry Co.KIMOTO SHIZENSHU Better BrandsKIZAKURA Sake Nishimoto TradingKOMASA Soju Better BrandsKURO KURISHIMAKURUSAWA Sake Nishimoto TradingKUSU SpiritsKUSSU MIYANOYUKI Sake Paradise Beverages

MMASAKURA SAKE Better BrandsMEIBO Sake Chambers & ChambersMINOWAMON Sake Better Brands

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60 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

MIYAKO SakeCherry Co.

MIYANOYUKE SakeParadise Beverages

MOMOKAWA SAKESouthern W&S

MUGI ShochuCherry Co.

NNIKAIDO KITCHOMU Shochu

Japan FoodNISHINOSEKI (Sake Chambers & ChambersNOBU Sake

Japan Food

OOHYAMA WINE Chambers & ChambersOKUNOMATSU Sake

Nishimoto TradingOTOJOYAMA Sake Chambers & Chambers

Nishimoto TradingTanikai

OZEKI BrandsBetter BrandsJapan Food

PPAGODA SHAO XING

KotakePOOCHI POOCHI Spklg. Wine

Better Brands

RRYO Sake

Better BrandsRYUKYU-OHCHO AWAMORI Shochu

Japan Food

SSATSUMA Shochu

Cherry Co.SAWANOI Sake Chambers & ChambersSAWAMOTSURU Sake

KotakeNishimoto TradingParadise BeveragesTanikai

SEIFUKU AWAMORI Cherry Co.

SETSUGETSUN SakeParadise Beverages

SHAO HSING Chinese WineCherry Co.

SHICHI HON MARI SakeBetter Brands

SHICHIKEN SakeNishimoto Trading

SHOCHIKUBAI SakeCherry Co.Paradise Beverages

SHOIN SakeBetter Brands

SUIGEI TOKUBETSU SakeCherry Co.

SUISHIN SakeChambers & Chambers

TTAIHEIZAN Sake

Chambers & ChambersTAKARA Sake Cherry Co. Paradise BeveragesTAMONAHIKARI Sake Cherry Co.TENRANZAN Sake Paradise BeveragesTORI KAI Soju Better BrandsTSUKINOKATSURA Sake Chambers & Chambers

UUKIYOE Sake

Paradise BeveragesUME BLANC WINE Cherry Co.UMEEISHIKI (Sake Chambers & ChambersUMENOYADO Spklg. Sake Paradise Beverages

WWAKAEBISU Sake

Chambers & ChambersWAN FU FRUIT WINE Southern W&SWATIRI BUNE Sake Better Brands

YY SAKE

Southern W&SYAEGAKI MUSake Nishimoto ‘Trading TanikaiYAEMARU Shochu Nishimoto Trading YATSUSHIKA Sake Better BrandsYOKAICHI Shochu Cherry Co.YUKI NO BOSHA Sake Better Brands

BEERA

AMSTEL LIGHT (Holland)Paradise Beverages

ASAHI BEER Nishimoto Trading TanikaiAUGUSTIN ABBEY ALE Allied ImportersAYINGER (Germany) Southern W&S

BBACARDI SILVERBARE KNUCKEL STOUT

A-B SalesBAVIK PREMIUM Allied ImportersBEACH BUM BLONDE A-B SalesBIEKEN BROUWERIJ Allied Importers

BECK'S BEER (Germany) A-B SalesBIERE de BOUCHANIER ALE Allied ImportersBIRRA MORETTI (Italy) Paradise BeveragesBITBURGER PILSNER Johnson Bros.BODDINGTONS A-B SalesBOHEMIA (Mexico) Paradise Beverages BORNEM ABBEY ALEBOUCANIER ALE BRUEGEL (ALE Allied ImportersBUDWEISER A-B Sales BULL ICE Malt Liquor Paradise Beverages

CCARLSBERG (Denmark)CARTA BLANCA (Mexico)

Paradise Beverages CELEBRATOR

Southern W&SCHANG BEER (Thailand)

Paradise BeveragesCHERISH ALE

Allied ImportersCHIMAY BEER (Belgium)COLT 45

Paradise BeveragesCOOPERS (Australia)

Southern W&SCOOR'SCORONA (Mexico)

Paradise BeveragesCZECHVAR

A-B Sales

DDOS EQUIS (Mexico)DUVEL (Belgium)

Paradise Beverages

EEBISU (Japan)

Paradise BeveragesECHIGO KOSHIHIKARI

Cherry Co.

FFISCHER AMBER (France)FOSTER'S (Australia)

Paradise BeveragesFOXBARREL HARD CIDERS

Allied ImportersFRANZISKANER (Germany)

Southern W&S

GGOLDEN DRAAK ALE

Allied ImportersGORDON BIERSCH

A-B SalesGOSSER LAGER

Southern W&SGRIESKIRCHNER (Austrian)GRIST SORGHUM RICE ALE

Allied ImportersGROLSCH

A-B Sales

GUINNESS STOUT (Ireland) Better Brands

HHARBIN

A-B SalesHARP (Ireland)

Better BrandsHEINEKEN (Holland)

Paradise BeveragesHINANO

A-B Sales HURRICANE HIGH GRAVITY

A-B Sales

IICE HOUSE

Paradise BeveragesINNSTADT BRAUEREI (German)

Allied Importers

JJAMAICA ALESJOHN BARLEYCORN BARLEYWINE (seasonal)

Allied Importers

KKAPITTEL WATOU ALESKAPSREITER (Austrian)

Allied ImportersKEYSTONEKILLAN'S

Paradise BeveragesKING COBRA KIRIN BREWERYKONA BREWING CO.

A-B SalesKRONENBOURG (Ffrance)

Paradise Beverages

LLACHOUFFEE (Belgium)

Paradise BeveragesLAKEFRONT BREWING

Allied Importers LANDMARK

A-B SalesLINDEMANS (Belgium)

Southern W&SLOWENBRAU (Germany)

A-B Sales

MMAD RIVER BREWING

Allied ImportersMENABREA (Italy)

Southern W&SMICHELOB BRANDS

A-B SalesMICKEY'SMILLER MILWAUKEE'S BEST MODELO SPECIAL (Mexico)MOLSON (Canada)MOOSEHEAD (Canada)MORETTI LAROSSA (Italy)MURPHY'S (Irelad)

Paradise Beverages

NNATURAL LIGHT/ICE

A-B Sales

NEGRA MODELO NEW CASTLE ALE (Enland) Paradise Beverages

OO' DOUL'S

A-B SalesOLDE ENGLISH “800”OLYMPIA

Paradise BeveragesORANJEBOOM BEER

Allied ImportersORION DRAFT (Okinawa)

Cherry Co.ORVAL TRAPPIST ALE

Southern W&S

PPABST BLUE RIBBONPACIFICO CLARA (Mexico)

Paradise BeveragesPARROT BAY -Malt Beer

Better BrandsPERONI (Italy)PAULANER (Germany)

Paradise BeveragesPETRUS ALE ALE

Allied ImportersPILSNER URQUELL (Czeh.)

Paradise BeveragesPINKUS (Germany)

Southern W&SPIRATT ALE ALEPOPERLINGS ALE

Allied ImportersPYRAMID

Better Brands

RRED DOG

Paradise BeveragesRED HOOK

A-B SalesRED STRIPE (Jamaica)

Better BrandsREDBRIDGEROLLING ROCK

A-B Sales

SSAMUEL SMITH (England)

Southern W&SSAN MIGUEL (Philippines)

Paradise BeveragesSAPPORO (Japan)

Japan FoodParadise Beverages

SCHNEIDER (Germany)Paradise Beverages

SCOTCH de SILLY ALEAllied Importers

SHARKSParadise Beverages

SINGHA (Thailand)Southern W&S

SMIIRNOFF ICESLOEBER ALE

Allied ImportersSMIRNOFF ICE -Malt BeerSMIRNOFF RAW TEA-Malt BeerSMITHWICK'S (Ireland)

Better BrandsSPATEN (Germany)

Southern W&S

SPIRE MOUNTAIN HARD CIDERSAllied Importers

ST. IDES Mal LiquorST. PAULI GIRL (Germany)STEEL RESERVE

Paradise BeveragesSTEELHEAD

Allied ImportersSTEINLAGER (N.Z.)

Paradise Beverages STELLA ARTOIS KEG)

A-B SalesSTIEGL GOLD (Austria)

Allied ImportersSTOCK TOP Bellgiean WhiteSTONE MILL ALE

A-B SalesSUNTORY (Japan)

Paradise Beverages

TTECATE (Mexico)

Paradise BeveragesTEQUIZA

A-B SalesTETLEY (England)

Paradise BeveragesTIGERTILT

A-B SalesTRAQUAIR ALES

Southern W&STROUBADOUR

Allied ImportersTSINGTAO China)

Paradise Beverages

UUNIBROUE (Canada)

Paradise Beverages

VVAN STEENBERGE ALE

Allied ImportersÍ

W\WARSTEINER (Germany) Paradise Beverages WILD BLUEWIDMER BEER A-B SalesWITTEKERKE WOLAVERS Allied Importers

ZZIMA

Paradise Beverages

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August 2008 Hawaii Beverage guide 61HAWAII BEVERAGE GUIDE -

MICRO BEERWAILUA WHEAT Kona Brewing Co.BIG SWELL IPABIKINI BLONDEC;AUHALER COCONUT PORTER Maui Brewing Co.3 PHILOSOPHERSANCHOR BREWING CO.BLUE MOON BREWINGDESCHUTES BREWINGKEOKIMACTARNAHANS BREWINGMAUI BREWING CO.MEHANA BREWING CO.MENDOCINO BREWERYNORTH COAST BREWERYPRIMOROGUE ALESSAMUEL ADAMSSIERRA NEVADA REWING Paradise Beverages

NON-ALCOHOLICBEER

BECK'S (GERMANY) A-B Sales BUCKLER BEERCLAUSTHALERCOOR'SSHARP’SST. PAULI GIRL Paradise Beverages

KALIBER (ENGLAND) Better Brands

ORGANIC BEER Sandwich Isles

BISON BREWINGBRASSERIS DE SILENRIEUXBUTTE CREEK BREWINGEEL RIVER BREWING FISH TALE BREWING Allied Importers

WATERA

ANTIOXIODANT WATER Paradise Beverages ARIEL SPARKLING WATER Southern w&SARROWHEAD SPRING WATER Johnson Bros.

BBON APPLE TITE SPARKLING WATER Better BrandsBRAND OF BRITAIN Paradise Beverages

CCALISTOGA SPARKLIING MIN. WATER Johnson Bros.CAL PIC0 WATER TanikaiCRYSTAL GEYSER Paradise Beverages

E EVIAN WATER Southern W&S

FFIJII WATER Johnson Bros. Southern W&S

GGLACEAU VITAMIN/SMRT WATER Johnson Bros..

HHAWAII DEEP BLUEHAWAIIAN SPRINGS Paradise Beverages

IICELANDIC GLACIAL H2O A-B Sales

OO TAHITI WATER A-B salesO WATER Paradise Beverages

PPARADISE Paradise BeveragesPERRIER SPKLG. MINERAL WATER Johnson Bros.

SSAN PELLEGRINO SPKLG. MINERAL WATER Johnson Bros.SNAPPLE LYTE ATERSNAPPLE- VITAMIN WATER Paradise BeveragesSOLE WATER Better Brands

TTAU WATER Paradise BeveragesTY NANT SPRING WATER Better Brands

VVOLVIC WATERVOSS WATER Southern W&S

WWAWERA WATER Paradise Beverages

MISCELLANEOUS/

NON-ALCOHOLA

A&W SODA Paradise BeveragesAGOSTURA BITTERS Southern W&S ALOHA MAID Tanikai ARIEL SPKLG.ARIZONA BEVERAGES Paradise BeveragesARIZONA BEV. - Big Boy Johnson Bros.

BBACARDI PARTY MIXESBACARDI MIJITO Better BrandsBARTLES & JAMES Johnson Bros.

CCALISTOG JUICE Johnson Bros.CALPIS TEA Tanikai CHATEAU DE FLUR CHAMP.CINTRON TEAS Paradise BeveragesCLOSE CALL Paradise BeveragesCLUB Coastal W&SCOCO LOPEZ MIXES Paradise BeveragesCYTOMA Performance Bev Johnson Bros.

DD.J. DOTSON RIPPLE SEC Better BrandsDECO WINES Paradise BeveragesDR. SWAMI & BONE DADDY Southern W&SDUE WINES Paradise Beverages

E EISCH GLASSWARE Grand Crew

F FINEST CALL MIXES Better Brands FRIDAY Coastal W&SFUZE REHAB Johnson Bros.

GGATORADE Paradise BeveragesGAETANO COCKTAIL Southern W&SGVORI BLODY MARY MIXGVORI COCKTAIL ONIONSGVORI STUFFED OLIVESGVORI DIRTY NARTINI MIX Allied Importers

HHENRY WEINHARDS SODAHI ISLAND TEA Paradise BeveragesHORNSBY - Cider Johnson Bros.

I IBC SODA Paradise BeveragesICE BOX MAI TAIILLY CAFE Southern W&SITOEN TEAS TANIKAI

JJACK DANIEL'S COUNTRY COCKTAILS Better BrandsJAVA MONSTER A-B Sales JOSE CUERVO AUTHENTIC/ GOLDEN Coastal W&S

KKAHLUA RTD Better BrandsKONA JOE'S COFFEE Johnson Bros.KONA TRADER TROPICAL MIXES Paradise Beverages

L LANGER JUICE Paradise BeveragesLAPAZ MIX Southern W&SLION COFFEE Paradise BeveragesLOST ENERGY DRINKS A-B Saes

MMADURO PORT Paradise BeveragesMAJOR PETERS' MIXESMARGARITAVILLE RTD Better Brands

MERLIN'S ENERGY SOURCE Southern W&SMIKE'S -Prepared CocktailsMIKE'S HARD LEMONADE Johnson Bros.MONSTER ENERGY DRINKS A-B SalesMR. TOMATO Bloody Mary Johnson Bros. MR. & MRS. “T” MIXES Paradise BeveragesMUSCLE MILK Protein Supplmt. Johnson Bros.

N NANTUCKET NECTARSNIC LITE Paradise BeveragesNEW YORK COCKTAIL Southern W&S

O 180 ENERGY DRINKS A-B salesORANGINA DRINKS Paradise Beverages

PPOGGIO Cooking Products Southern W&S

Q

Q. M. HAWNQUICKWAY Southern W&

RR

RC COLA Paradise Beverages RED BULL Energy DrinkREPUBLIC OF TEA Johnson Bros. RIEDEL GLASSWARE American W&SRIGHTO MIXES Better BrandsROYAL KONA COFFEE Paradise BeveragesROYAL MILLS COFFEE tanikaiRUMBA JUICE A-B Sals

S7-UP Paradise BeveragesSAUZA Southern W&SSHIRAKIKU MIRIN Tanikai

SMIIRNOFF ICESMIRNOFF RAW TEA Better BrandsSMIRNOFF SIGNATURE Coastal W&SSNAPPLE Paradise BeveragesSPATEN Glassware Southern W&SSTEWART'S ORIGINAL SODA Paradise Beverages STIRRINGS Coastal W&SSUNKIST ORANGE SODASUNNY DELIGHT JUICES Paradise BeveragesSWEET LEAF TEA -Organic Johnson Bros.

T TARANTULA MIX Better BrandsTEJAVA PREMIUM TEA Paradise BeveragesTENUTA dell ORNELLAIA Cooking Product Southern WSTHOMAS KEMPER SODA Paradise BeveragesTRADER VIC'S Mixes/Syrups Johnson Bros.TROPICANA JUICE Paradise Beverages

VV-8VALIENTE MIXES Paradise Beverages

W WAIALUA SODA WORKS Johnson Bros.WELCHES Paradise Beverages

YYAESGAKI COOKING SAKE TanikaiYOO HOO CHOCOLATE Paradise Beverages

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62 Hawaii Beverage guide August 2008HAWAII BEVERAGE GUIDE

INDUSTRY REPRESENTATIVESALOHA IMPORTING & BROKERAGE, INC. Terri Arashiro Harvey .........................988-7923AWAMORI SPIRITS Randall Kuba, President ........ (808) 253-9192

(Fx) 523-9151BACARDI USA Sommer Meyer, State Rep. .................. 623-6440BOSTON BEER CO Lili Hess, State Manager. ........ (800) 372-1131 (x)5858B&Co. David Bertining Philana Bouvier ...... (Ph/Fx) ( 808) 744-2731 COORS BREWING CO. Tracy Neal, Distr. Bus. Mgr ......(C) (916) 220-9191 (Fx) (916) 355-8595 Rod Takakawa, State Mgr. .......678-4000 (x14808)CROWN IMPORTS, LLC Gary Clark, State Mgr.-HI ..........(808) 839-5533 (Fx) (808) 839-5588 Jarret Yoshida, District Mgr.-HI ...................(C) (808) 864-0121 (Fx) (808) 683-0056E&J GALLO, RETAIL DIVISION Mike A. Berube, CSW, State Mgr. ............................(C) (808) 284-2772FOTI-BRYAN ENTERPRISES, INC. ........524-6677 (Fx) 524-6678FRANK-LIN DISTILLERS Randy Beddow, State Mgr, ............. (808) 333-566s7 (C) (808) 936-7956FUTURE BRANDS & BEAM ESTATES Dave Meadors, State Mgr ..............(C) (800) 291-0711GLOBAL MARKETING SERVICES ................................................................(808) 596-0086INTERNATIONAL BEVERAGE BROKERAGE Bill Van Asperen ..............................................638-5544 (C) 226-9463KOBRAND Phyllis Horner Nishimoto-State Mgr. ..............386-1436KONA BREWING CO. Steven Cole, HI Market Mgr. .....................(C) 756-5040M & S BROKERAGE, INC. Mark Milton Teresa Milton ....................................................678-0434

(Fx) 676-5797MAJESTIC FINE WINES-RepresentingKendall-Jackson & Corterra Wines ........ (Off.) 261-9941Michael Hopkins, HI. Region Mgr. ...............(C) 554-7422 (Fx) 261-6663MAUI BREWING COGarrett W. Marrero, \Owner. ..............(C) (808) 280-4687MILLER BREWING CO. Robert Yackley .................................................489-3754PARLIER INC. Jon Parlier .........................................................623-0373PATRON SPIRITS CO. Ed Blinn, Vice President .......................(310) 796-1114

PERNOD RICARD USA Ray Carroll, District Mgr .......................(808) 228-9937REMY COINTREAU USA, INC. David Gochros, State Mgr. ............(C) (808) 348-7369SAN MIGUEL BEER Craig Yoneshige, Pres., C&J Consulting Services. ..............................224-8904SIERRA-NEVADA BREWING CO. Rob DeKeyrel, Area Manager.-HI ...................................(808) 938-1972SANDWICH ISLES CELLARS Steve Clark .............................................(808) 573-0152VINEONE Alan Suzuki, HI Dist. Sales Mgr. . . . . . . . . . . . . . . . 735-2345

(Fx) 735-2343WINE LADY HI, Inc.

...............293-4127 ................................................................265-5479

ASSOCIATIONS

CHAMBER OF COMMERCE

735 Bishop #220, Hon., HI 96813 ......................522-8800

DISPENSER ASSOCIATION

P. O. Box 15157, Hon., HI 96830 .......................922-5918

HAWAII FOOD & BEV. ASSN. ............. 533-6750 or

677 Ala Moana #815, Hon. 96813 ....................545-2082

HAWAII HOTEL ASSOCIATION

2250 Kalakaua Ste. 404-4, Hon. HI 96815 ........923-0407

HAWAII RESTAURANT ASSOCIATION

1164 Bishop #905, Hon. HI 96813 ....................536-9105

NATIONAL LICENSED BEVERAGE ASSOC.

(NLBA) ....................................922-5918 or 533-6750

RETAIL LIQUOR DEALERS ASSOCIATION

677 Ala Moana #815, Hon. HI 96813. ................533-1292

PRODUCERS

ALOHA DISTILLERS .................... (808) 841-5787

5 Sand Isl. Access Rd., Bld 929, Unit 118 Hon., HI 96819

KONA BREWING CO. .................. (808) 334-1133

75-5629 Kuakini Hwy. Kailua-Kona. HI 96740

KEOKI BREWING CO. .......(800) 245-8884

2976 Aukele St. #87 Lihue, HI 96766

MAUI BREWING CO. ....................................669-3474

910 Honoapiilani Hwy. #55 Lahaina, HIi 96761

Order Line: .................................... (877) MAUI BREW

MEHANA BREWING CO.

275 E. Kawili St., Hilo, HI 96720 ...........(808) 934-8211

(Fx) (808) 961-9621

TEDESCHI VINEYARDS

HC1 Box 953, Kula, HI 96790 ...........................878-1266

VOLCANO WINERY

P.O. Box 843, Volcano, HI 96785 .....................967-7772

OAHU WHOLESALERSALLIED IMPORTERS & WHOLESALERS 2298 Alahao Pl., Unit Q, Honolulu ....842-0562 (Fx) 842--0563AMERICAN WINE & SPIRITS of HI 1318 Kamani St .....................................591-8825 Customer Assistance .............. (800) 866-9463 (Fx) 591-9121ANHEUSER-BUSCH SALES of HI 99-877 Iwaena St., Aiea .....................487-0055 Order Desk ....................................................487-2400 (Fx) 486-4897BETTER BRANDS 94-501 Kau St. Waipahu .........................676-6111 Customer Service .................. (800) 728-2570 (Fx) 676-6149CHAMBERS & CHAMBERS, INC. 501 Kokea, # A-1 ........................................832-4900 (Fx) 832-4910CHERRY COMPANY 4461 Malaai St. ............................................422-6555COASTAL WINE & SPIRITS of HI 318 Kamani St .............................................591-8825 Customer Assistance .......... 1(888) 866-9463

(Fx) 591-9121FINE WINE IMPORTS 500 Alakawa St. #214 ..............................841-7302 (Fx) 842-3996GRAND CREW WINE MERCHANTS 94-501 Kau St., Waipahu, .................676-6190 (Fx) 676-6224JAPAN FOODS (HI) LTD. 887 N. Nimitz Hwy......................................537-9528

(Fx) 526-0389JMD BEVERAGES 99-1269 Iwaena St., Aiea ........................487-9985 (Fx) 487-2043)JOHNSON BROTHERS of HI 1001Kamokila Blvd. Ste 216, Kapolei . 487-535 Order Desk .........................................487-0008

(Fx) 485-2626KOTAKE SHOKAI 1812 Kalani St. ............................................847-3926NISHIMOTO TRADING CO. LTD-HI 331 Libby St. ................................................832-7555 (Fx) 841-3853 PARADISE BEVERAGES 94-1450 Moaniani St., Waipahu ...........678-4000 Order Desk .........................................678-4100SOUTHERN WINE & SPIRITS of HI 318 Kamani St. ............................................591-8825 Customer Assistance .............(888) 866-9463 (Fx) 591-9121WILLIAM GLADSTONE IMPORTS 501 Summer St. Ste 502 ....................737-3637WORLD WINE TRADING CO. 4224 Waialae Ave., Box 5-254 ..............373-4036 (Fx) 373-3908

DIRECTORY

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August 2008 Hawaii Beverage guide 63HAWAII BEVERAGE GUIDE -

KAUAI WHOLESALERSAMERICAN WINE & SPIRITS of HI 1544 Haleukana St., Bay #12, Lihue .245-2999 (Fx) 245-3327ANHEUSER-BUSCH SALES of HI 2955 Waapa Rd. ....................................... 245-3263BETTER BRANDS 3071 Aukele St, Lihue ..............................245-4734 (Fx) 245-1748COASTAL WINE & SPIRITS of HI 1544 Haleukana St., Bay #12, Lihue 245-2999 (Fx) 245-3327GRAND CREW WINE MERCHANTS 3071 Aukele St, Lihue ........................245-4734 (Fx) 245-1748JOHNSON BROS. of HI, INC. P.O. Box 1911, Lihue, HI 96766 ............245-4774 (Fx) 245-4940 PARADISE BEVERAGES 1741 Haleukana St. ...................................245-6938SOUTHERN WINE & SPIRITS of HI 1544 Haleukana St., Bay #12, Lihue .245-2999 (Fx) 245-3327

HAWAII WHOLESALERS

AMERICAN WINE & SPIRITS of HI 61-3785 Maluokalani #12, Kawaihae 882-1841 P.O. Box 44635, Kamuela ...........(Fx) 1-808-882-1401ANHEUSER-BUSCH SALES OF HI 16-211 Wiliama St.., Keaau, 96749 ............ 966-7474 75-5563 Kauhola St.., Kailua-Kona ........... 329-9515BETTER BRANDS 73-4854 Kanalani St., Kailua-Kona ............ 326-2768 (Fx) 329-9421COASTAL WINE & SPIRITS of HI 61-3785 Maluokalani #12, Kawaihae ...........882-1841 P.O. Box 44635, Kamuela ..... (Fx) 1-808-882-1401

GRAND CREW WINE MERCHANTS 73-4854 Kanalani St., Kailua-Kona ..............326-2768 (Fx) 329-9421JOHNSON BROS. of HI, INC. Kawaihae Industrial Cntr., Bldg. # B, Bay 7 882-1026 Kawaihae 96743 ..................................(Fx) 882-1420PARADISE BEVERAGES 452 Kalanianaole Ave., Hilo ....................... 935-1168 73-5581 Olowalu, Kailua-Kona .................. 329-2242SOUTHERN WINE & SPIRITS of HI 61-3785 Maluokalani #12, Kawaihae ...............882-1841 P.O. Box 44635, Kamuela ............ (Fx) (808) 882-140

MAUI WHOLESALERS

AMERICAN WINE & SPIRITS of HI 231 Lalo Pl., Kahului ............................ 871-8406

(Fx) 871-9112ANHEUSER-BUSCH SALES of HI 169 Kalepa Pl., Kahului .....................877-2520BETTER BRANDS 800 Kolu St., Wailuku ..................................244-1448 (Fx) 244-1172COASTAL WINE & SPIRITS of HI 231 Lalo Pl., Kahului ............................871-8406 (Fx) 871-9112FINE WINE IMPORTS 811 Kolu St. #102 A, Wailuku, HI 96793 .........243-9844 (Fx) 244-6972GRAND CREW WINE MERCHANTS 800 Kolu St., Wailuku ......................................244-1448 (Fx) 244-1172JMD BEVERAGES Warehouse 771 Eha St. #21, Wailuku ................... (808) 242-1120 (Fx) 244-5436JOHNSON BROS. of HI 31 So. Wakea Ave. , Kahului ..........................871-4842 (Fx) 877-2797

PARADISE BEVERAGES 821 Eha St., Wailuku .................................. 244-3144SANDWICH ISLES CELLARS 400 Hookahi St., Ste.102, Wailuku ............. 249-0095 (Fx) 249-0599SOUTHERN WINE & SPIRITS of HI 231 Lalo Pl., Kahului ...................................... 871-8406 (Fx) 871-9112TANIKAI INC. 787 Alua St., Wailuku .................................... 242-6831

(Fx) 244-0794

DEPARTMENT OF LIQUOR CONTROL

CITY & COUNTY OF HON. .........523-4458 711 Kapiolani Blvd. #600 ......... (Fx) 591-2700 website: www.honolulu.gov/liq

COUNTY OF HAWAII East Hawaii ....................................... 961-8218 West Hawaii .....................................................327-3549 101 Aupuni St. #230, Hilo ................. (Fx) 961-8684 website: www.hawaii-county.com/directory/dir_liquor.htm

COUNTY OF MAUI .................................... 243-7753 2145 Kaohu St., #105 Wailuku ......... (Fx) 243-7558 website: www.co.maui.hi.us/departments/Liquor

COUNTY OF KAUAI .................................. 241-6580 4444 Rice St. Ste 120, Lihue ............ (Fx) 241-6585 website: www.kauai.hawaii.gov (click on “Departments”, then click on “Liquor Control”)BATF 300 Ala Moana Bl. #3321 ...............................242-6831

STATE TAX OFFICE 425 Queen St. ....................................................548-2211

U.S. CUSTOMS OFFICES 335 Merchant St., Rm. 225 .............................522-8060

Attention to all Industry Members! Stop missing potential business!Help us update our directory with your new contact information!

❏ ❏ ❏ ❏ ❏ :

: ____________________________________________

: ___________________________________________

: _________________________________________________

: _______________________________________________

: ____________________________________________________

___________________________________________________

: ________________________________________________

UPDATE YOUR BUSINESS INFORMATION NOW!

WWW.HAWAIIBEVGUIDE.COM

DIRECTORY

Contact us via e-mail: [email protected] or Fax: (808) 591-0038. 08/08

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HAWAII BEVERAGE GUIDE

THE BEVERAGE NETWORK CROSSWORD

This month features clues about Rum.

Across1 American Cancer

Society (abbr.)4 Reverent8 Musical term14 Bacon-lettuce-tomato

sandwich15 Greek stringed

instrument16 Need17 Downwind18 Soon19 Attach20 Somethings to run22 Bad (prefix)23 Telephone sound24 Snaky fish27 Black and white horse31 Coke

33 Business title ending35 Charged particle36 Boxer Muhammad38 Pain unit39 Society40 5th Greek letter44 Top Selling Rum46 Greek letter47 Marry49 Doctor (slang)50 Rubi ____, Rum51 Request52 Festive55 BB Player Abdul Jabar58 Catch61 Rum (2 words)63 Chatter65 Headache medicine

67 Car’s need70 Marrow71 Flightless bird72 A Scottish lass73 Design74 Cut of beef75 Rum76 Singing voice77 Meet

Down1 More able2 Clergyman3 Fire starter4 Actor Alda5 Sea _____ Rum6 Uneven

Solution

7 Thief’s hideout8 Eve’s husband9 Blue Cane Rhum10 Fruit11 “To the right!”12 Lodge13 Queer21 One of the three graces25 Topper26 Prig28 Energy29 Street30 Negative (prefix)32 Every34 Clothed37 Hawkeye State39 Building face40 Jewish scribe41 Peep42 Eye infection43 Bird’s home45 Wheel tooth48 Danish krone (abbr.)53 Solitudinarians54 Absence of values56 Looking at57 Insane59 Coral reef60 Rum62 Oil change company64 Careen66 Comedian Jay67 Recede68 Neither’s partner69 African antelope70 Certified public accountant

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What is Guide To Good Hosting?Guide to Good Hosting is a four-color catalog designed to promote purchases of wines and spirits, for the holiday gift giving season. It includes nationally featured brands, great food and drink recipes, ideas for special occasions and parties, a 12-page calendar and much more.

Benefits:Increases sales for the holiday season by promoting many wines and spirits. It also keeps your store name and message in front of your customer all year round. Guide to Good Hosting is the most effective way to reach out to new customers and thank your existing ones.

Format:Printed in Slim Jim size, 6”X10”; will include a 2009 calendar, with an option to provide your own personalized insert (6 or 12 pages). All copies are printed with your store name and mes-sage on the front cover.

Delivery:Delivered prior to Thanksgiving. Can be distributed through newspaper, mail-house or over-the-counter in your store.

Cost:21¢ per copy for purchases of 5,000 or more (minimum quantity for insert is 10,000 plus production cost). 27¢ per copy for purchases of 1,000. You will not be billed until after delivery of your new order shipped F.O.B.

Order Early…We were sold out in September 2007! No deposit is required.

Build Additional Sales for the 2008 Holidays.

For additional details about quantities and prices, please call Joe Reveman at

212.571.3232 ext. 107 or email at [email protected].

To view a copy of last year’s catalog visit www.GoodHosting.com

Guide to Good Hosting is published annually by Beverage Media Group, Inc.

Attention RetailersIncrease Your Holiday Sales With

YOUR CHOICE OF COVERS PARTY OR WINE

Party Cover

YOUR CHOICE OF COVERS

Wine Cover

Page 66: August 08 Hawaii Beverage Guide

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