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SAVE EVERYTHING.™
9/21/04 2
35GB Removable Hard Drive
35 GB Disks Size of a deck of playing
cards Rugged and durable
Drive contains heads and electronics
Supports ATAPI, SATA, SCSI, USB, and FireWire
FireWire is host powered
Fits 5.25” or 3.5” floppy bays
SAVE EVERYTHING.™
9/21/04 3
What is Iomega REV
Technology? Iomega REV products utilize standard notebook
HDD technology components Architected by Iomega for removability Iomega REV disks contain only the hard disk
platter and motor for ruggedness, lower cost, and smaller size
Head Stack
Assembly
EjectMechanism
DriveElectronics
Ruggedized Disk Assembly
HDD Platter
SpindleMotor
SAVE EVERYTHING.™
9/21/04 4
Iomega REV Technology
Capacity – 35 GB native Data throughput – 25 MB/sec max sustained Embedded password access protection Bootable Disk type – 2.5” diameter rigid glass substrate
(one) Head type – Giant Magneto Resistive (GMR) (two) Areal density – 61.16 Gbpsi Linear density – 695 Kbpi Track density – 88 Ktpi Cartridge size (HxWxL) – 10mm x 77mm x 75mm Motor spin rate – 4200 rpm Hard error rate – 1015
SAVE EVERYTHING.™
9/21/04 5
REV Contamination Control
Contamination Control Strategy Start clean
– Use only HDD approved materials and component cleaning processes
Stay clean– Sealing of cartridge when not inserted into drive– Minimize contamination ingestion during insertion– Mating seals form clean chamber upon insertion– Recirculating filters clean air during operation
Handle remaining contamination – Powerful 2-level error correction code (ECC)– Active head cleaning feature
SAVE EVERYTHING.™
9/21/04 6
REV Contamination Control
filters trap particles
air flow
cartridge shell
Schematic of Filters Typical Cleanup
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
1
0 50 100 150
Time (s)
% o
f am
bien
t par
ticle
cou
nt
Mean
RTT
start spinning motor
time const = 3.5 sec
Soft Error Rates Following Head Cleaning
1.E+03
1.E+04
1.E+05
1.E+06
1.E+07
0 500 1000 1500 2000
test time
SE
R
SAVE EVERYTHING.™
9/21/04 7
REV Disks Resilient to Shock & Vibration
Disk slip Cartridge is designed to permit some plastic deformation,
which reduces the magnitude of the mechanical shock to the disk and hub
Media damage Surface areas are sufficiently far from the disk surface Heads engage away from the edge of the disk
Motor or bearing damage Standard 2.5” HDD components design for portable
applications Damage to the cartridge shells or motor base-plate
materials that are resistant to brittleness or impact damage Pick up of contamination on the outside of the cartridge
Debris on the exterior of the shells should remain outside this chamber
Debris will be purged by two recirculation filters inside the cartridge
SAVE EVERYTHING.™
9/21/04 8
Designed for Performance and Removability
REV utilizes UDF file system for improved format capacity and removability FAT32 is limited to 32GB format capacity and 4GB
per file NTFS does not support removable media UDF has neither of these limitations
REV disks have native support for access protection
Criteria REV UDF NTFS FAT32
Removable Media Support?
Yes No Yes
Maximum Format Size8TB
(with current 2KB sector size)
2TB 32GB
Maximum File Size2^64 bytes
(16.7E6 TB)2TB 4GB
SAVE EVERYTHING.™
9/21/04 9
Throughput by File Size
Transfer Rate by File Size(Higher is Better)
0
5
10
15
20
25
1 2 3 4 5 6 7 8 9 10 11 12 13
File Size
MB
/s
ATA REV
Hitachi 30GB ATA HDD (NTFS)
Hitachi 30GB ATA HDD (FAT32)
Super DVD 4X DVD+RW (UDF)
REV UDF Performance bests other 2.5” drives with large files
SAVE EVERYTHING.™
9/21/04 10
Iomega® REV™ Drives are Simple to Use
REV drive appears as regular drive letter
Supports standard application software
Supports drag & drop operations
SAVE EVERYTHING.™
9/21/04 11
Quick Access to Advanced Features
Right-click functions include standard utilities such as: Password Protection Format
SAVE EVERYTHING.™
9/21/04 12
Who are Iomega REV drives for?
Tape Replacement
SMB & SOHO users who need fast & reliable backup Perfect replacement for current entry-level (Travan) and low-end (DDS, DLT-VS80,
AIT-1) tape systems Superior features address all the “pain points” of current tape solutions Iomega REV drives offer much better performance and lower total solution costs than
traditional tape solutions
Optical Replacement
Users with a medium to large optical media library/collection Includes SMB, SOHO and individual PC enthusiasts with distributed desktop PCs Each 35GB disk replaces over 50 CD-R discs Information and data is easier to store, manage and retrieve
Desktop Backup Desktop users who need a high-capacity and versatile backup solution Includes SMB, SOHO and individual PC enthusiasts with distributed desktop PCs Drives provides fast and easy backup for a single PC, plus disaster recovery for
minimal downtime Also provides high-capacity, portable storage for sharing and archiving large files
Portable Storage
Vertical markets that need high-capacity data transfers, data isolation and record/retention archiving
Users in businesses that regularly store and share large amounts of data Includes graphic arts, engineering design, architecture, publishing, medical imaging,
video production, accounting and finance, software development
SAVE EVERYTHING.™
9/21/04 13
Current Backup Solutions
12%4%
22%2%
23% 5%
45% 24%
78% 17%
Other
Zip
Tape
HDD
CD or DVD
Business owners & IS managers1-9 Employees
Business owners & IS managers10-99 Employees
5%4%
14%2%
74% 5%
46% 24%
51% 17%
Other
Zip
Tape
HDD
CD or DVD
Base of 337 business owners & IT managers who currently backup servers.
Current use Planned use
SAVE EVERYTHING.™
9/21/04 14
Iomega REV is THE Solution to Today’s Tape Backup Pain Points
Backup takes too long
Restore is inconvenient
Tape drives are expensive
Cleaning tape heads is troublesome
Data not reliable
Random fi
le accessHDD Transfer Rates
Proven HDD reliability Low cost drive
Difficult to install& use
Seal
ed h
eads
Easy to Use
Drag &
drop
Re-Write Maintenance
Du
rab
le
Source: AMP Naming/Positioning Internal Research, 3/03
SAVE EVERYTHING.™
9/21/04 15
REV Drive Registered User Survey
Primary use of REV Backup Archive Transfer large files
Reason for purchase Capacity Speed Ease of use Removable/portable Size
Disk purchase plans With initial purchase – 4 Annual requirement – 6 Survey taken 8/04
April 19, 2023
SAVE EVERYTHING.™
Iomega® REV™ Drive
Robert LutzProduct General Manager, Emerging [email protected]