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S E P T E M B E R 2 0 1 9 C H A M B E R I S S U E
IN THIS ISSUE
September Events Meyer Insurance Agency Spotlight
How to Finish the Year Strong
Lunch-N-Learn
BA5: Meyer Insurance Agency
Women, Words & Wine
Goodness Grows Business
Fall Display Contest
2
3
4-5
6
7
8
9
14-15
AND MORE!!!!
EXPER IENCE Sauk Prairie
LUNCH-N-LEARN: ARE YOU CONSIDER-ING HIRING OFF-SITE EMPLOYEES OR OD YOU ALREADY HAVE THEM? TIPS ON HOW TO MANAGE, COACH AND ENGAGE.Compeer Financial 1430 North Ridge Drive
S E P T E M B E R 2 0 1 9 C A L E N D A R O F E V E N T S
11
r e g i s t e r
19
M E Y E R I N S U R A N C E A G E N C Y S P O T L I G H T
BUSINESS AFTER 5:MEYER INSURANCE AGENCY 511 Phillips Blvd.Sauk City, WI 53583
r e g i s t e r
The Rolf Meyer Agency was founded in 1919 upon Rolf’s return from the army after World War I. At the age of 27 he married Lorene Littel and started the insurance agency. The business was located at their home at 208 Phillips Blvd. In June of 1955 Paul Meyer the youngest of Rolf and Lorene’s sons returned from the army and joined Rolf in the agency. In November of 1955 Rolf died from a heart attack unrepentantly. Paul along with his wife, Barbara then purchased the business from Lorene in 1956 and relocated the agency to their home at 503 Phillips Blvd. In 1980 the office was relocated to its current address at 511 Phillips Blvd. In 1994 their daughter, Lise Meyer Kobussen, joined the agency and began managing the agency in 1999 when both Paul and Barbara Meyer retired. In October of 2004, Lise along with her husband Dan purchased the agency from Paul and Barbara continuing the business into the third generation.
Meyer Insurance Agency Inc, an Independent Insurance Agency, provides personal lines of insurance including auto, home, umbrella, recreational vehicles and life insurance and commercial lines of insurance including property, liability, workman’s compensation, business auto and inland marine through the many insurance companies they represent.
Three generations committed not only to the family owned and operated business but also a passion for serving the community. Rolf Meyer was Sauk City’s village president from 1942 to 1946. Paul Meyer was Village Trustee for 2 years and 9 years as a Sauk County Supervisor. In addition, serving on Highway 12 4 lane expansion, Sauk County parks development, Chamber of Commerce president, Historical Society president and many community events and improvements. Lise following by example is a board member of the Chamber, served on a Village of Sauk City Ad Hoc committee, served on the board and was President of the Independent Insurance Agents of WI board, and a founding member of the Riverway Business Connections networking group in Sauk Prairie.
P R E U S SC O A C H L E A D E RI N T E R A C T I V EW O R K S H O P S
September 26th1-5 p.m.
Chamber Office
The Focus of this workshop will be on COMMITMENT:Participants will learn how to inspire others through positivechallenging to break through the status quo and learn howto co-design actions that are bold and produce results!You'll gain the confidence to stretch outside of your comfortzone while building the vital skills of direct communicationand positive challenging.
It’s the most wonderful time of the year but also the most competitive for any local business--retail or service--to try to reach out to customers.
Before the holiday rush starts, put your marketing machine on the lift, and in-spect it for these checkpoints:EMAIL MARKETINGAs email inboxes get more crowded with marketing messages during the holidays, email users get choosier about which ones they’ll open.
Start by sending to small segments of your list. Unless you send a lot of email marketing messages regularly, a sudden increase in mail volume can make you look like a spammer to email service providers.
Schedule carefully. According to a study by email ven-dor Yesmail, of the thousands of holiday email messages, Thanksgiving-themed messages got more response early in November than closer to the holiday. On the other hand, Black Friday-themed offers did best when sent last minute. For Christmas themes, a good strategy is to send in the 10 days leading up to the holiday, emphasizing a countdown to the 25th.
Make your subject lines stand out from the crowd. Don’t just say “announcing our holiday sale!” Give specifics about products or services on sale or special offers.
SEARCH ENGINESSame cautions as with email: Mind the timing and messaging of your paid search ads to compete.
Keep up with new search terms. Sure, you have tried and true holiday offers and a set of keywords that have worked in the past. But enter the old standbys into Google Trends, the search engine’s research site, to see if new related search terms pop up. Also, if your site features a search box, check your Google Analytics records to see what search terms your customers have entered – more clues for keywords there. Finally, check the AdWords Keyword Planner for suggestions.
Watch your budget. Don’t run through your budget too fast in this peak season. Carefully watch your burn rate–dol-lars spent against your budget–and be prepared to recalibrate by focusing on your high performing campaigns or lowering your bids.
SOCIAL MEDIASocial media never pauses – but you and your staff do for the holidays.
Create a schedule for posting. Good advice for any time of year, but especially this season. Create a list of types of posts—sale announcements, interesting visuals, etc.—and schedule them out on a calendar. Write what you can in advance. If you haven’t tried one of the many social media scheduling tools on the market, now’s the time. They automate the whole process of planning and posting to multiple social networks.
Avoid posts that ask for responses from your au-dience. You and staff may alternately be crazy-busy or on vacation, so don’t invite interaction you can’t handle.
Assign staff to monitor social media. Nothing says “nobody minding the store” like unanswered com-plaints, questions or even compliments. So someone needs to be on duty during throughout the hol-idays, at least to handle the customer service aspect of social media and at best to post on up-to-the-minute topics.
WEBSITEYou want your site to not only function flawlessly during the holiday rush, but show your visitors quickly where you want them to go.
Check your points of contact. Update phone numbers. Make sure “Contact Us” forms work. If you use a live chat function, make sure staff is scheduled to answer questions throughout this period.
Create/update pages. Don’t use your search ads, social media posts or email campaigns just to drive customers to your home page. Create special landing pages for the holidays that promote your latest offers, and match up with your latest ad keywords. But do also update your homepage and other key pages with holiday-specific terms and images. Check to make sure coupons offered on your site are up to date.
Get a bit more aggressive with site visitors. You’ve seen the ads that pop up on websites just as you’re about to leave: “exit intent overlays” can present an enticing offer to a site visitor that may need some extra persuading. You can chase departed site visitors with “remarketing” search ads, through Google and other search ad vendors; your ex-visitors will see an offer enticing them to return to your site.
Information provided by https://www.score.org/. The Score web site contains extensive amounts of helpful data for entrepreneurs getting into business and/or existing business seeking information or ideas in business expansion to marketing new products.
Darko Kalan Madison Score Chapter 608.441.2820
H O W T O F I N I S H T H E Y E A R S T R O N G 4 T H Q U A R T E R T I P S
Sponsored by:
COMPEER FINANCIAL1430 North Ridge Drive
Prairie du Sac, WI 53578
WHERESEPTEMBER 11
11:30am-1:00pm
WHEN
RSVP: [email protected]
This lunch and learn will walk you through the bene�ts and drawbacks of working with remote teams. You will have the chance to hear from two team leaders from Compeer Financial. Compeer is
a Farm Credit Association lending to farmers and rural America with lending assets of over $20 billion. They have teams spread across three states: Wisconsin, Illinois and Minnesota. During this session you will have to the chance to ask questions of di�erent communication tools and network technologies. Bryan Stanek is the VP of Industry Specialists, where he leads a team of 40 to provide
lending capital and consultative services for Large Dairy, Timber, Potato/Vegetable, Cranberries/Fruit, additionally Emerging Markets, leasing and trade industries. Jason Koopmans is the VP of Technology Development and Delivery. He leads a group of Agile software development teams that build technology solutions for Compeer’s business teams. Jason’s teams are cross func-
tional and geographically distributed throughout and beyond Compeer’s service area.
ARE YOU CONSIDERING HIRING OFF-SITE EMPLOYEES, OR DO YOU ALREADY HAVE THEM?
TIPS ON HOW TO MANAGE, COACH AND ENGAGE
Jason Koopmans Bryan Stanek
MEYERInsurance
Strength and Security
SEPTEMBER
19TH
5:00PM-7:00PM
Check out this fun, interactive activity provided by IMT Insurance! The goggles use a
specially crafted lens to simulate the effects of alcohol consumption, drug impairment, and/or
fatigue on a person’s body. Test out your ability to play simple games with the goggles on.
MEYER INSURANCE’S 100TH ANNIVERSARY BUSINESS AFTER 5, CUSTOMER APPRECIATION AND OPEN HOUSE!!!
GIFTS & PRIZES
Street Fair Food
Sauk City’s Fire Dept. will be lighting it up and you
get a chance to learn how to use a fire extinguisher
and put out their fire.
JT TRIPPERS BLUE
GRASS BAND
DRUNK BUSTER ALCOHOL, DRUG, AND FATIGUE IMPAIRMENT GOGGLES
E x p a n d Y o u r R i p p l e E f f e c t Waterfront Graphic Design’s cutting edge creativity strengthens brands using both traditional and forward thinking techniques. We take pride in our innovative artistic vision, rapid response to evolving needs, and clear communication with our clients. Let us help you make a splash to connect with your customers no matter where they are and build lasting relationships.
g r a p h i c d e s i g n
WEBSITES
LOGOS
BROCHURES
ONLINEMARKETING
SEARCH ENGINE
OPTIMIZATION PRINT DESIGN
608.669.4677 • [email protected]
Throw a pebble into the pond of inspiration...start a ripple and watch it grow. Call Waterfront
Graphic Design today.
w w w. w ate r f r o n t g r ap h i c . c o m
G O O D N E S S G R O W S B U S I N E S S
a night of FOOD,FUN & Laughs
S P O N S O R E D B Y
6:00 PM - 9:00 PMVintage Brewing Co.
October2nd
story-teller extraordinaireWife, mom, &
Speaker, comedian,
& social instigator
WOMEN,words
& wine
S A U K P R A I R I E ’ S
Tickets - $45 | Purchase tickets onlineat: www.eventbrite.com
BREWERIES INCLUDE:
FRI.11AT 12:00 P.M.
OCT. 2019
th
BEST BALL SCRAMBLE
COSTPER GOLFER
$80.00
Any profits from the outing will go directly to the Sauk Prairie Area Chamber of Commerce to help support their programming.
LAKE WI COUNTRY CLUB
Golfer 1Name: _________________________________________Email: _________________________________________
Golfer 2Name: _________________________________________Email: _________________________________________
Golfer 3Name: _________________________________________Email: _________________________________________
Golfer 4Name: _________________________________________Email: _________________________________________BURGER, BRATS & CHIPS INCLUDED AFTER YOUR ROUND
FILL OUT THIS FORM TO REGISTER,or call/email Stephanie at the Sauk Prairie Chamber - 608.643.4168/[email protected]. Check payable to SPACC and mail to 109 Phillips Blvd., Sauk City WI by October 2nd.
Cen�al Wat�s Brewing Co. ,Hilb�o Brewing Co. , P�t H�on Brewing Co. , The Lone G�l Brewing Co.and Vintage Brewing Co.
OCTOBER
16TH
5:00-7:00PM
Ever ReadyElectric Inc.
Celebrating
Years in Business
GIFT CERTIFICATES GIVE AWAYS DISPLAYS
BUSINESSAfter5
Sauk Prair ie Area Ch
amb
er of Commerce
Snacks & Refreshments
RSVP to: [email protected] or 643.4168
J O B O P P O R T U N I T I E S H O T D E A L S
For a complete listing visit - www.saukprairie.com | Want to learn how to add these call 643.4168!
Maplewood of Sauk Prairie is seeking full and part-time CNAs. Day and evening shifts available. Health/Dental/Vision insurance eligibility with 20 hours per week.
Typical CNA duties: help residents with daily living needs and provide outstanding care with compassion, kindness and great teamwork.
Contact Bree Fourtner or Joni Blau at 608-643-3383 or apply online at www.maplewoodsaukprairie.com
10% Off
Tools of Marketing
Mention this Hot Deal and receive 10% off your first order with Tools of Marketing, Inc.
Village Family Dental Associates is seeking a full time Dental Assistant to work approximately 32 hours/week. Additional hours may be available on occasion. Regular schedule will consist of two days/week in Black Earth and two days/week in Prairie du Sac. Candidate must be energetic, upbeat, and have solid computer and communication skills as well as a strong, reliable work ethic. Dental Assisting Certificate or degree required. General dental experience is preferred, but not necessary.
Our Practice is family oriented, progressive, and ded-icated to the highest standards of orthodontic and general dentistry and care for our patients. We offer competitive wages and excellent benefits. Candi-dates should send a resume, cover letter, and wage expectations to Attn: Human Resources Manager.
New Student Special 30 Days for $30
Prairie Fire Yoga
New to our studio, yoga, hot yoga, or toning your body? If so, no worries, sign up for our New Student Special!
For 30 days try any class you want, as many classes as you want, for only $30. We feel it is important for our students to be able to try all our different classes, instructors and times, to see what you enjoy and what is the best fit for your life!
M E M B E R S P O T L I G H T
Helping People Succeed52weeks of... thanks!
week #38
Keller, Inc. 445-6061
7 New MembersIn August 2019
328 Total Members
Boehnen Properties, LLC [email protected]
Go Custom Auto Body LLC 513-6655
Sauk Prairie Area Historical Society 644-8444
reTwist-T [email protected]
www.giftery.wixsite.com/retwist-t
Booby Trap Escape Rooms [email protected] www.BoobyTrapEscapeRooms.com
Ganser Construction, Inc. 643-4667
Buchholz Home Team - Keller Williams Realty [email protected]
www.bbuchholz.kw.com
Knuckleheads Trampoline Park - Rides - Bowling
[email protected] www.KnuckleheadsPark.com
MBE Wealth [email protected]
www.mbewealth.com
Girl Scouts (Membership Area 18) [email protected]
H O M E TEAM
Fo ll ow y o ur hear t h me
• Participation is open to ALL Businesses within the Sauk Prairie Area
• Entry is FREE
• Entry Photos of display must be received no later than 5pm on Monday, October 7th, 2019, photos can be sent to [email protected]
• Winners will be announced via Facebook on October 14th, 2019
• Judging will be based on the most likes on the Chamber’s Facebook Page (30%) & a committeewill be judging on the following criteria (70%): ▪ Quality & Craftsmanship ▪ Design ▪ Creativity ▪ Uniqueness
• Three prizes will be awarded: ▪ 1st Prize: 1 Month on the digital Sign ($500 Value) ▪ 2nd Prize: 2 Weeks on the digital sign ($260 Value) ▪ 3rd Prize: 1 week on the digital sign ($130 Value) ▪ Non Chamber Members that win will receive up to a free year membership
Fall DisplayCONTEST Autumn
SALED E L I V E R E D T O Y O U R D O O R S T E P
S E P T . 2 8 T H - O C T . 7 T H
EMAIL ORDERS TO: [email protected] CAN BE MADE PAYABLE TO: SPYHA
GIRLS OF ALL AGES: COME TRY HOCKEY FOR FREE OCTOBER 6TH, 2PM-3PMALL GIRLS NEW TO HOCKEY SKATE FOR FREE IN SAUK PRAIRIE
DETAILS: CONTACT [email protected]
S U P P O R T S A U K P R A I R I E G I R L S H O C K E Y
OPTION: REMOVAL AFTER THANKSGIVING $10
BUNDLE A: 1 MEDIUM PUMPKIN, 1 CORN STALK BUNDLE, 1 STRAW BALE, 1 LARGE FUNKY GOURD, 1 MUM $40
BUNDLE B: 1 MEDIUM PUMPKIN, 1 CORN STALK BUNDLE, 1 MUM $25
Emily Patterson Culver Franchising System, LLC
Chris Koch Kayser Chrysler Center
Lindsey Giese River Arts Inc.
Mike Phillips Bank of Prairie du Sac
109 Phillips Blvd. | Sauk City | 608.643.4168.com
Executive Committee:President:Jeremy Gesicki — 643-8530 Mueller Sports Medicine
President Elect: Emily Patterson — 643-7980 Culver Franchising System, LLC
Vice President: Zach Dahl — 513-9155 Dahl Financial Group, LLC
Treasurer: Rick Sauer — 643.7170 Sauk Prairie Healthcare
Past President:Mike Phillips — 643-3393 Bank of Prairie du Sac, Inc.
Directors:
Chris Koch — 643.8553 Kayser Chrysler Center
Dave Johnson — 643.8511 First Weber, Inc.
Todd Lassanske — 643-3321 McFarlane Mfg. Co., Inc.
Angela Galle Sylvester — 644-2211 Ramaker & Associates
Pam Ziegler — 643-4553 Ziegler Photography
Lindsey Giese — 643-5212 River Arts Inc.
Lise Meyer-Kobussen— 643-3000 Meyer Insurance Agency, Inc.
Patty Schmidt — 643-1648 Milwaukee Valve
Scott Ballweg — 643-3429 Ever Ready Electric
Jama Graves — 643-2456 Koeck Kirk & Graves
Just as a reminder:
Chamber committees meet at the Chamber office
Board of Directors meet the third Thursday of every month at 8:00 am
Ambassadors meet the fourth Tuesday of the month at 8:00 am
Promotions Committee meet the first Thursday of every month at 8:00 am
Economic Development meets the second Friday of the month at 8:00 am
B O A R D O F D I R E C T O R S 2 0 1 9
Tywana GermanExecutive Director
Chamber Staff:
MaCall TourdotTourism Promotions
Director
Stephanie Brickl Member Services
Coordinator
Kyle has been with Mid-State Equipment for 2 years and is responsible for John Deere Lawn and Garden and Commercial Equipment Sales, as well as other miscellaneous short line products. Kyle is great at remaining current and introducing products and services that Mid-State Equipment offers and is able to determine the customer’s needs while building long term relationships.
Along with working at Mid-state Equipment, Kyle helps on the family farm. He is also a member of the Dane- Vienna Volunteer fire department.
Y O U N G C O N N E C T I O N S P O T L I G H TINTRODUCING: Kyle Ripp Mid-State Equipment
SAUK PRAIRIE YOUNG CONNECTION