COMPETITIVE ADVANTAGES
High-tech meets high-fashion shoe design targeted for Gen-X
(29-41) and Gen-Jones (42-53) consumer groups, with strong buying
power desiring both style and comfort.
Patented comfort footwear technology primed for a variety of
licensing deals.
Active discussions with select major multi-national brands on
cross-licensing opportunities.
In 2009, ranked 8th of the 20 most promising companies in
America by Forbes Magazine.
Successfully opened at over 180 of the best retailers in the
country.
Management and Design team brings award winning footwear
experience with highly innovative concepts and successes.
Auri Footwear, Inc. is engaged in designing and marketing of
Auri-branded footwear for men and women. Its mens line consists of
both causal/sport shoes and fashion/dress shoes and a range of
sandals, while its womens line consists of an assortment of
high-heel designs and flats. Its footwear is crafted with full
grain and Italian leathers and hand burnished finishes. For more
information about Auri, please visit www.aurifootwear.com
OTCQB: AURI
Fiscal Year End Dec 31
Market Cap (7/5/11) $53.6 M
Current Price (7/5/11) $0.61
3-Month Avg. Trading Volume 30,000
Shares Outstanding
87.9 M
Cash (At 3/31/11) $0.2 M
Revenues 2010 $0.6 M
Net Income (Loss) 2010 ($1.0) M
Legal Snell & Wilmer
Auditor MaloneBailey
BUSINESS OVERVIEW
Auri, Inc. 1200 N. Coast Highway Laguna Beach, California 92651
Tel: (949) 793-4045 www.aurifootwear.com Company: Ori Rosenbaum
President/CEO [email protected] Phone: (949) 793-4045 Investor
Relations: MZ-HCI Ted Haberfield, President
[email protected] Phone: +1-760-755-2716
www.mz-hci.com
Founded in 2008, based in Laguna Beach, CA
Distributed and sold in over 180 high end retail establishments
and online shopping sites, including Nordstroms, Fred Segal, Garys,
and John Craig @ The Ritz Carlton, as well as on-line retailers
Nordstrom.com, Gilt Group, Piperlime and Amazon.
Production in China through independently-owned high quality
foot-wear manufacturers
SKUs: Total - 100, Mens - 40, Womens - 60
4 patents issued, 3 patents pending
2010 revenues of $0.6 million with gross margins of 22.4%.
SECTOR: Consumer Goods INDUSTRY: Apparel Footwear
SELECT FINANCIALS
MARKET OPPORTUNITY The U.S. footwear industry generates over $50
billion in annual retail sales and
consists of about 100 manufacturers, 1,500 wholesalers, and
30,000 retail outlets.
Americans purchased nearly 2 billion pairs of shoes in
2009(American Apparel & Footwear Association - AAFA)
U.S. online sales of apparel, accessories and footwear was $27
billion in 2009 and was predicted to grow 17% in 2010 to $31
billion in 2010. The apparel category is expected to grow larger
than all other online retail sales over the next several years.
(Forrester Research, 2010)
Gen-X (29-41) and Gen-Jones (42-53) consumer groups are the
largest buying demographic in the U.S., desiring a youthful style
with more sophistication and substance while also craving comfort
and a strong value.
Footwear Industry Revenue
Auri shoes fit in next to Hugo Boss casual wear, Prada and Cole
Haan shoes. People love them because they look good, fit well and
theyre very reasonable. The shoes have a nice styling and are one
of the stores best sellers. - Dick Braeger, Owner - Garys, Newport
Beach, CA.
MANAGEMENT TEAM
Ori Rosenbaum, President, CEO, CFO, Secretary, and Founder - Mr.
Rosenbaum has over 25 years of experience in design, development,
overseas production, packaging and marketing, and has implemented
major product initiatives for Apple Computers, Toyota, Sony,
Oakley, Hewlett Packard and General Motors. He also created,
developed and produced high-end marketing collateral for brands
including Red Bull, Jaguar, Porsche and The Trump Organization as
well as managing special projects for Kenneth Cole, Mark Nason and
Billabong.
Andrew Tastad, Vice President of Sales - Mr. Tastad brings over
two decades of footwear industry sales expertise, most recently
serving as Managing Director of A.Testoni-USA, where he managed
wholesale and retail businesses and grew the brands footprint into
the best retailers in the US. The prior five years was spent at
Bally of Switzerland as Regional Sales Manager and Director of Duty
Free for North and South America. He started his footwear industry
career at Nordstrom, where he spent twelve years holding management
and buying positions, specializing in footwear and leather
goods.
2
CONFIDENTIAL INFORMATION. This information is published solely
for informational purposes and is not to be construed as a
solicitation or an offer to buy any security or related financial
instrument. The summary may include
forward-looking statements with the meaning of Section 27A of
the Securities Act of 1933 and Section 21E of the Exchange Act of
1934 and are intended to be covered by the safe harbor provisions
for forward looking statements. This information is supplied from
sources we believe to be reliable but we cannot guarantee accuracy.
This document and the information contained herein is confidential.
This document has been furnished to you
solely for your information. The information contained herein
may not be reproduced, disclosed or redistributed, in whole or in
part, by mail, facsimile, electronic or computer transmission or by
any other means to any other
person, except with prior written consent of the Company. The
material has been prepared or is distributed solely for information
purposes and is not a solicitation or an offer to buy any security
or instrument or to participate
in any trading strategy.
GROWTH STRATEGIES
Launching a comprehensive Womens line in August, 2011, for
Spring 2012 deliveries to retail & consumers.
Creation and integration of an all new, cohesive brand
architecture to parallel brands unique position in consumer
mindset.
Launching an outreach and marketing campaign, including an all
new website, on-line store and integrated social media
directives.
Expansion into more independent retailers, national chain stores
and online retailers.
License technologies to established apparel and well-know high
end brands - in active discussions with select major multi-national
brands on cross-licensing opportunities.
HIGH FASHION MEETS HIGH TECHNOLOGY
The Auri brand and products are designed to successfully take
market share from the major comfort, fashion and luxury brands.
Responding to the dearth of fashionable footwear brands that
successfully integrate performance and comfort, into contemporary,
trend-right & value-based footwear, Auri leverages advances in
materials and design protocols that allow its forward-thinking
designs to be seamlessly fused into fashionable styles and
silhouettes. This presentation of functional technology, old world
craftsmanship and contemporary design, is delivered at a
value-based price point, targeting the Gen Jones and peripheral
generations with mid to upscale footwear products for both men and
women.
Clarino technical lining material
Arch Support System
Outlast phase change temperature regulating lining
Liquicell shear mitigation technology
Removable anatomical, multi-density foot beds
Active Heel Suspension systems
Encapsulated gel systems
Heel Cup
Clarino Heel Counter
MENS WOMENS
ADVANCED TECHNOLOGY
