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Automatic Transmission Rebuilders Association (ATRA) 2400 Latigo Avenue • Oxnard, CA 93030 Toll Free (866) GO-4-ATRA (805) 604-2000 • Fax (805) 604-2008 www.ATRAonline.com • www.atra.com Advertising Advantages Advertising Methods We’ve created several methods for advertising online with ATRA with even more to come in the near future. Below is a listing of what we currently offer in online advertisements available to members and non-members. WEBSITE ADS Top Banner Position—Positioned on the top of the majority of pages on ATRA Online website (Limited to 10 paid advertisements). Home Page—There are five ads available on the home page. Two are the large (125x125) ads and the other three are the small (120x40) ads. There is no rotation of ads on this page. Login Page—There are three positions of ads available on the login page. All are the large (125x125) ad and each position holds three ads that randomly rotate each time the page is clicked. Tech Center—There are three positions of ads available on all 20 of the different Tech Center pages. Two are the large (125x125) ads and the other three are the small (120x40) ads. There is no rotation of advertisements on these pages. SUPPLIER SOLUTIONS—ATRA Online Supplier Solutions are available to A TRA Supplier Members only to place links within the www.ATRAonline.com website. You can place as many links as you'd like based on the complaint within a particular transmission. Once the search has been performed by the user, the Supplier Solutions image will display at the top of the page. All links will be randomly rotated to prevent higher positioning or favorability towards a particular supplier. The user will then have an option to select the suppliers link to take them to their website on the exact page that addresses this "solution". Links that direct the user back to the suppliers home page will not be allowed. Online Statistics Tightly Targeted; Highly Qualified: ATRA Online is our searchable database of Transmission related documents. Each document has been determined to be of direct interest to visitors of ATRA Online. This is where both rebuilders and suppliers come for information, and that means a much higher percentage of targeted transmission related visitors will see your ad. As you can see...over the years...more people are using the website and they are staying on the site longer. YEAR Average Time Spent by Each User Average Users/Day 2004 (Jan-Sep) 11 minutes, 5 seconds 1291.25 2003 10 minutes, 59 seconds 900.93 2002 09 minutes, 29 seconds 644.61 2001 08 minutes, 01 seconds 561.38 Attractive Rates Because ATRA online is such a success we are able to offer some of the lowest advertising rates on the Internet. By contracting for banner space now, you can take advantage of this opportunity. 10% OFF if you pay one year in advance. Payment Information Payment can be accepted by check for US funds, made out to ATRA or by credit card. Payment must be received before ad appears online. How to place your online advertisement? The Advertising order form is available online at: http://www.atraonline.com/advertise.asp Complete the order form and fax to ATRA at 805-604-2008 OR Contact: Frank Pasley at (707)557-0454 Website Section # Ads Size Member Non Rate Member Every Page--Top Banner 10 468 x 60 250.00 N/A Home Page Large 2 125 x 125 35.00 70.00 Small 3 120 x 40 25.00 50.00 Login Page Large 3 125 x 125 35.00 70.00 Large 3 125 x 125 30.00 60.00 Large 3 125 x 125 25.00 50.00 Tech Center Large 2 125 x 125 30.00 60.00 Small 3 120 x 40 20.00 40.00

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  • Automatic Transmission Rebuilders Association (ATRA)2400 Latigo Avenue • Oxnard, CA 93030Toll Free (866) GO-4-ATRA(805) 604-2000 • Fax (805) 604-2008www.ATRAonline.com • www.atra.com

    AdvertisingAdvantages

    Advertising Methods We’ve created several methods for advertising online with ATRA with even more to come in the near future. Below is a listing of whatwe currently offer in online advertisements available to members and non-members.WEBSITE ADS

    Top Banner Position—Positioned on the top of the majority of pages on ATRA Online website (Limited to 10 paid advertisements). Home Page—There are five ads available on the home page. Two are the large (125x125) ads and the other three are the small

    (120x40) ads. There is no rotation of ads on this page. Login Page—There are three positions of ads available on the login page. All are the large (125x125) ad and each position holds

    three ads that randomly rotate each time the page is clicked. Tech Center—There are three positions of ads available on all 20 of the different Tech Center pages. Two are the large (125x125)

    ads and the other three are the small (120x40) ads. There is no rotation of advertisements on these pages.

    SUPPLIER SOLUTIONS—ATRA Online Supplier Solutions are available to ATRA Supplier Members only to place links within thewww.ATRAonline.com website. You can place as many links as you'd like based on the complaint within a particular transmission.Once the search has been performed by the user, the Supplier Solutions image will display at the top of the page. All links will berandomly rotated to prevent higher positioning or favorability towards a particular supplier. The user will then have an option to selectthe suppliers link to take them to their website on the exact page that addresses this "solution". Links that direct the user back to thesuppliers home page will not be allowed.

    Online Statistics Tightly Targeted; Highly Qualified: ATRA Online is our searchable database of Transmission related documents. Each documenthas been determined to be of direct interest to visitors of ATRA Online. This is where both rebuilders and suppliers come forinformation, and that means a much higher percentage of targeted transmission related visitors will see your ad. As you cansee...over the years...more people are using the website and they are staying on the site longer.

    YEAR Average Time Spent by Each User Average Users/Day2004 (Jan-Sep) 11 minutes, 5 seconds 1291.25

    2003 10 minutes, 59 seconds 900.932002 09 minutes, 29 seconds 644.612001 08 minutes, 01 seconds 561.38

    Attractive RatesBecause ATRA online is such a success we are able to offer someof the lowest advertising rates on the Internet. By contracting forbanner space now, you can take advantage of this opportunity.10% OFF if you pay one year in advance.

    Payment InformationPayment can be accepted by check for US funds, made out toATRA or by credit card. Payment must be received before adappears online.

    How to place your online advertisement?The Advertising order form is available online at: http://www.atraonline.com/advertise.aspComplete the order form and fax to ATRA at 805-604-2008 OR Contact: Frank Pasley at (707)557-0454

    Website Section # Ads Size Member NonRate Member

    Every Page--Top Banner 10 468 x 60 250.00 N/AHome Page

    Large 2 125 x 125 35.00 70.00Small 3 120 x 40 25.00 50.00

    Login Page Large 3 125 x 125 35.00 70.00Large 3 125 x 125 30.00 60.00Large 3 125 x 125 25.00 50.00

    Tech CenterLarge 2 125 x 125 30.00 60.00Small 3 120 x 40 20.00 40.00

  • Contact Name Title

    Business Name ATRA Account #

    Business MAILING Address Suite # Phone Number

    City State/Province Zip/Postal Code Fax Number

    Country

    Email Address

    Website Address

    Automatic Transmission Rebuilders Association (ATRA)2400 Latigo Avenue • Oxnard, CA 93030Toll Free (866) GO-4-ATRA(805) 604-2000 • Fax (805) 604-2003www.ATRAonline.com • www.atra.com

    SECTION 1: Member Information

    http://

    Online AdvertisingOrder Form

    SECTION 2: Select Ad Size and Location

    Please select the page you’d like the ad to appear, the size/position and the URL you’d like your ad to link to. Ads must be different if multiple ads per page are purchased. (Use blank lines for multiple ads on the same page.)

    PAGE SIZE/POSITION URLEvery Page (Banner Ad Only) Top Banner http:// ______________________________________________________

    Home Page Large Small http:// ______________________________________________________

    Login Page 1 2 3 http:// ______________________________________________________

    ___________________ Large Small http:// ______________________________________________________

    ___________________ Large Small http:// ______________________________________________________

    ___________________ Large Small http:// ______________________________________________________

    ___________________ Large Small http:// ______________________________________________________

    ___________________ Large Small http:// ______________________________________________________

    SECTION 3: Select Months you’d like ad to display onlineJanuary

    February

    March

    April

    May

    June

    July

    August

    September

    October

    November

    December

    All 12 Months

    NOTE: Advertisements will appear online after payment has been received.

  • I HAVE READ, UNDERSTAND AND AGREE TO BE BOUND BY ATRA’S ONLINE ADVERTISING TERMS AND CONDITIONS.

    Name________________________________________________________________________ Date ______________________________________

    Credit Card Check EnclosedAmex Discover M/C Visa

    Credit Card Number ____________________________

    Exp. Date ________________ Code ______________

    Cardholder Name ______________________________

    12/2004

    SECTION 4: Rate CalculatorQTY x RATE x MONTHS = TOTAL____ x ________ x ________ = $________________ x ________ x ________ = $________________ x ________ x ________ = $________________ x ________ x ________ = $____________First Year Promotion LESS 50% $____________

    TOTAL DUE $____________

    TERMS AND CONDITIONS1. Advertisers acknowledge that ATRAonline.com advertisements are for

    ATRA Supplier Members only. ATRAonline.com will not acceptadvertisements from entities other than Supplier Members of ATRA.

    2. All ads must be related to or be beneficial for the transmission rebuildingindustry.

    3. The following types of advertisements will NOT be allowed onATRAonline.com: Ads containing pornographic material, sites with links topornographic sites, sites encouraging illegal activity, sites that promote orutilize software or services designed to deliver unsolicited e-mail, or anyother sites that our administrators consider to be inappropriate for anyreason.

    4. ATRAonline.com allows you to place as many advertisements as you wish.However, there are a few pages that only allow a certain amount ofadvertisements.

    5. When joining ATRAonline.com's advertising program, we review all sitesand ads. This is done to protect all members. If a member advertises onanother site then we are not able to review that website for appropriatecontent.

    6. No advertising material will be accepted if it is slandering another SupplierMember or makes mention of that Supplier Members name.

    7. All members agree to utilize the services of ATRAonline.com at their ownrisk. ATRAonline.com , its administrators, partners and sponsors cannot beheld liable for any damage or loss of information that may occur from theuse of the services of ATRAonline.com. The administrators ofATRAonline.com do not make any guarantees regarding the dependability,accuracy, or timeliness of the services of ATRAonline.com.

    8. ATRAonline.com reserves the right to modify these Terms and Conditions.Members agree to remain in compliance with these Terms and Conditionsas they may be modified and amended from time to time.

    9. Advertisements online are limited and available on a first-come first servedbasis. New advertisements submitted after spaces have been filled, willbe held until the space opens up for additional advertising.

    Artwork Requirements:• Artwork must be if GIF or JPG format and a maximum file size of 10K.• Logo specifications cannot exceed 200 pixels wide and 80 pixels tall and amaximum file size of 10K.• Animation - Any animation may run for only 7 seconds and then stop, ormay continue to run only if there is a 2 second pause between cycles.• All artwork needs to be submitted on disk with this agreement or emailed [email protected].

    CancellationsAccepted on or before the space order closing date. Advertisers who cancelafter ad has been displayed onlline are responsible for payment in full.Contact our Online Department today for more information.

    ADVERTISING RATESRates are monthly and payments must be received prior toadvertisement appearing online.Website Location Size/Position Dimensions Cost Per Mo.Every Page Top Banner 468 x 60 250.00 Home Page Large 125 x 125 35.00

    Small 125 x 40 25.00 Login Page Large Position 1 125 x 125 35.00

    Large Position 2 125 x 125 30.00 Large Position 3 125 x 125 25.00

    SECTION 5: Payment Information

    Have you purchased banner/online advertising in thepast? Yes No

    If so, Where? __________________________________

    What are your advertising campaign goals, expectationsor requirements? ______________________________

    ____________________________________________

    Are there specific questions or information you need?________________________________________________________________________________________

    SECTION 6: Other Information

    Please create an ad for me at the rate of$140/hour. I have provided camera ready artworkidentifying how I want my ad to appear on a separatesheet of paper.

    I will provide my own ad. I have provided my adin .GIF format on a floppy disk or will email to ATRA.

    SECTION 7: Artwork