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BA(Hons) Graphics Design

Cohort: BGD/10B/FT(1) & (2), BGD/10A/FT(1)&(2) &

BGD/08B/PT

Examinations for Semester 2 (2012-2013)

MODULE: CREATIVE ILLUSTRATION

MODULE CODE: MULT 3110

Duration: 2 h15

Instructions to Candidates:

1. Answer all THREE questions

2. Questions may be answered in any order but your answers must

show the question number clearly.

3. Always start a new question on a fresh page

4. Total marks 100

This question paper contains 3 questions and 8 pages.

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QUESTION 1: (23 MARKS)

(a) Describe and explain the conceptual process through which an

illustrator goes once the brief is in hand.

(6 marks)

(b) Explain the ways to proceed for an illustrator who was asked to

create an image without the subject being present.

(5 marks)

(c) Explain clearly the concept of “ Erase, change and adapt at will”.

(4 marks)

(d) Once the brief has been worked out, and ready to start, you have to

choose the adequate style. Explain what is style?

(2 marks)

(e) An overview on illustration will depict hundreds of style, but in broad

terms, there are two forms of imagery. List these forms of imagery and

explain their differences.

(6 marks)

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QUESTION 2: (44 MARKS)

(a) Analyse the illustration below and the following questions.

(i). The creative process and analyse the technique used.

(3 marks)

(ii). Explain how despite a congested background the product comes out?

(3 marks)

(b) (i). Analyze the two pictures below and explain their differences of style..

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(5 marks)

(ii). An illustrator may possess both the naïve and realistic drawing style, but it

is questionable to which extent he executes both very well. How far do you

agree?

(10 marks)

(c) Look at the images below and name to which category of style family it

fits.

i.

ii.

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iii.

iv.

V.

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v.

vi.

(7 marks)

(d) Throughout the ages, artists have deliberately produced images with the

intention to shock. Describe what you understand by this concept in terms

of illustration.

(2 marks)

(c) Draw an icon which illustrates the words below and explain your idea

behind. It is expected that ideas go beyond first degree thinking.

i. Magic ii. Fear iii. Freedom iv. Presence v. Peace

vi. Selfishness vii. Visionary

(14 marks)

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QUESTION 3: (33 MARKS)

(a) What defines sequential imagery?

(6 marks)

(b) Explain the origins of Sequential Imagery

(6 marks)

(c) List five mediums in which Sequential Imagery is applied?

(5 marks)

(d) Analyze the advertising illustration below by elaborating on:

i. Describing the narrative context of this illustration

ii. Telling for which audience it is destined and how it has been achieved.

(8 marks)

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(e) This illustration has been commissioned as a book cover which will soon

be published. Your task is to:

i. Propose a title to the book, basing yourself on the illustration.

ii. Explain what might be the context of the book according to the illustration.

(8 marks)

***END OF QUESTION PAPER***