Viabal EU Flagship project in Tourism

Increasing Visibility and Accessibility to

the joint Baltic Maritime Heritage

- going from the local to the All Baltic Sea

perspective on sites

Viabal EU Flagship project in Tourism

EU Flagship Viabal A dialogue involving all Baltic Sea countries since 2013

Why a Viabal project?

- the gaps and challenges

Jobs and Business in the coastal areas

1. The rich BMH is fragmented in its presentation and accessibility

2. Local history is largely not taking advantage of the joint Baltic Sea narrative

3. Local operators lack capability to develop methods and networks

4. Local operators face the constant problem of seasonality in demand

Environment

5. Erosion of artefacts, strong growth for active cultural and maritime tourism

requires new ways to access

What is Viabal about?

Building attractions based on the joint heritage narrative

1. Bring together the local picture

2. And connect it to the All Baltic

perspective

Baltic Gate© Learning and Experience Center

- An attraction for connection and cooperation

Visitors’ perspective Operators’ perspective

Main Gate

The Baltic

narratives

- schools - general tourists - special interest groups

Connecting sites

Study, explore,

build, sail, …

- Sharing information, data and narratives - Building products, services, activities and attractions - Running actitivities - Market jointly - Financing projects jointly

Site A

Site B