Basic 5 (B5). Training Instruction This training is in a PowerPoint format. It can be viewed as a slide show in PowerPoint.This training is in a PowerPoint

Basic 5 (B5)

Training InstructionTraining InstructionTraining InstructionTraining Instruction

• This training is in a PowerPoint format. It can This training is in a PowerPoint format. It can be viewed as a slide show in PowerPoint.be viewed as a slide show in PowerPoint.

• You may print the slides as You may print the slides as handoutshandouts with with 3 3 slides per pageslides per page and an area for notes, Make the and an area for notes, Make the order of print as order of print as horizontalhorizontal. . (Student copies)(Student copies)

• This training is in a PowerPoint format. It can This training is in a PowerPoint format. It can be viewed as a slide show in PowerPoint.be viewed as a slide show in PowerPoint.

• You may print the slides as You may print the slides as handoutshandouts with with 3 3 slides per pageslides per page and an area for notes, Make the and an area for notes, Make the order of print as order of print as horizontalhorizontal. . (Student copies)(Student copies)

Three Required TrainingsThree Required TrainingsThree Required TrainingsThree Required Trainings

• Basic Five (B5)Basic Five (B5)– The fundamentals of building an The fundamentals of building an

UnFranchiseUnFranchise®® Business. Business.

• New Distributor Training (NDT) New Distributor Training (NDT) – Who are we?Who are we?– TerminologyTerminology– RequirementsRequirements

• Executive Coordinator Certification Training (ECCT)Executive Coordinator Certification Training (ECCT)– Demonstrated knowledge of the above content.Demonstrated knowledge of the above content.– Demonstrated knowledge of policy and Demonstrated knowledge of policy and

procedures.procedures.

• Basic Five (B5)Basic Five (B5)– The fundamentals of building an The fundamentals of building an

UnFranchiseUnFranchise®® Business. Business.

• New Distributor Training (NDT) New Distributor Training (NDT) – Who are we?Who are we?– TerminologyTerminology– RequirementsRequirements

• Executive Coordinator Certification Training (ECCT)Executive Coordinator Certification Training (ECCT)– Demonstrated knowledge of the above content.Demonstrated knowledge of the above content.– Demonstrated knowledge of policy and Demonstrated knowledge of policy and

procedures.procedures.

Business Support Tools & TrainingBusiness Support Tools & Training

Basic 5Basic 5Fundamentals of the BusinessFundamentals of the Business

1.1. Developing Attitude and KnowledgeDeveloping Attitude and Knowledge

2.2. Goals and A Goal StatementGoals and A Goal Statement

3.3. RetailingRetailing

4.4. Prospecting, Recruiting and SponsoringProspecting, Recruiting and Sponsoring

5.5. Follow-Up & The ABC Pattern of Follow-Up & The ABC Pattern of Building DepthBuilding Depth

Attitude & Knowledge

The Difference Between The Difference Between SuccessSuccess and and FailureFailure… … The Difference Between The Difference Between SuccessSuccess and and FailureFailure… …

The individual who succeeds simply does The individual who succeeds simply does what the individual who failed did not dowhat the individual who failed did not do

or was not willing to do.or was not willing to do.

The individual who succeeds simply does The individual who succeeds simply does what the individual who failed did not dowhat the individual who failed did not do

or was not willing to do.or was not willing to do.

Attitude comes before the money.Attitude comes before the money.

It’s not It’s not WHATWHAT you say, you say,

it’s it’s HOWHOW you say it! you say it!

Attitude comes before the money.Attitude comes before the money.

It’s not It’s not WHATWHAT you say, you say,

it’s it’s HOWHOW you say it! you say it!

AttitudeAttitudePrecedesPrecedesSuccessSuccess

The Power of BeliefThe Power of BeliefThe Power of BeliefThe Power of Belief

You must program your brain You must program your brain ((your computeryour computer).).

Belief = AttitudeBelief = Attitude

Attitude = ActionsAttitude = Actions

Actions = ResultsActions = Results

You must program your brain You must program your brain ((your computeryour computer).).

Belief = AttitudeBelief = Attitude

Attitude = ActionsAttitude = Actions

Actions = ResultsActions = Results

Developing Developing Attitude and Knowledge Attitude and Knowledge


• Audios - DAILYAudios - DAILY

• Implement a weekly accountability systemImplement a weekly accountability system

• Schedule a weekly call with your sponsor or mentorSchedule a weekly call with your sponsor or mentor

• Conference calls and corings calls with GroupConference calls and corings calls with Group

• Your mentor will help you work through the Getting Your mentor will help you work through the Getting Started GuideStarted Guide

• Attend leadership coringsAttend leadership corings

• Associate with positive, successful peopleAssociate with positive, successful people

Be MentoredBe Mentored

Programming Yourself for SuccessProgramming Yourself for Success

ma

ma Digital Audio Playerma Digital Audio Player

• Follow the Audio Download Curriculum – Measuring and Monitoring Worksheet available through your UnFranchise® Business Account.

• Click On Downloads > Training

• This valuable tool will help you and those listening with you to stay on track and to utilize the audios to a greater depth.

• Follow the Audio Download Curriculum – Measuring and Monitoring Worksheet available through your UnFranchise® Business Account.

• Click On Downloads > Training

• This valuable tool will help you and those listening with you to stay on track and to utilize the audios to a greater depth.



NOT A HOBBY!NOT A HOBBY!NOT A HOBBY!NOT A HOBBY!

• Don’t let life get in the way of the Don’t let life get in the way of the business.business.

• Be consistent.Be consistent.

• Don’t let others live life for you.Don’t let others live life for you.

• Don’t get stuck on the “Dot”.Don’t get stuck on the “Dot”.

Treat It Like A BusinessTreat It Like A Business

The Best WayThe Best Way

To Predict Your FutureTo Predict Your Future

Is toIs to

CREATE IT!CREATE IT!

Put Things in PerspectivePut Things in Perspective

How else are you going to How else are you going to earn a significant income earn a significant income

or achieve your or achieve your financial dreams?financial dreams?

Your Options to Earn Your Options to Earn A Significant IncomeA Significant Income

• Working more hoursWorking more hours

• Get a second jobGet a second job

• Going back to schoolGoing back to school

• InvestmentsInvestments

• Own your own businessOwn your own business

Time – Money – ChanceTime – Money – ChanceHow Much Do You Have of Either?How Much Do You Have of Either?

Time – Money – ChanceTime – Money – ChanceHow Much Do You Have of Either?How Much Do You Have of Either?

Your Options to Earn Your Options to Earn A A SignificantSignificant IncomeIncome

Traditional BusinessTraditional Business $500,000 to purchase$500,000 to purchase

Start-Up BusinessStart-Up Business $100,000 to capitalize$100,000 to capitalize

FranchiseFranchise $147,000/avg to purchase$147,000/avg to purchase

ProfessionalProfessional 6 to 10 years 6 to 10 years EducationEducation

@ $100,000 to @ $100,000 to $600,000$600,000

Traditional BusinessTraditional Business $500,000 to purchase$500,000 to purchase

Start-Up BusinessStart-Up Business $100,000 to capitalize$100,000 to capitalize

FranchiseFranchise $147,000/avg to purchase$147,000/avg to purchase

ProfessionalProfessional 6 to 10 years 6 to 10 years EducationEducation

@ $100,000 to @ $100,000 to $600,000$600,000

Disclaimer

The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Distributor will earn income in that amount.

The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business.

Canadian Distributors, if making an earnings claim, must disclose the earnings of a typical Independent Distributor. Please refer to the end of the printed presentation of the UnFranchise® Management System to see the Income Disclosure Chart. Canadian Independent Distributors should convert references of currency to Canadian dollars. Canadian Distributor commissions will be converted weekly to Canadian dollars. The conversion rate will be the exchange rate published by the Wall Street Journal immediately preceding the commission process for each week (typically the Tuesday of the week that a commission check is paid).

The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Distributor will earn income in that amount.

The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business.

Canadian Distributors, if making an earnings claim, must disclose the earnings of a typical Independent Distributor. Please refer to the end of the printed presentation of the UnFranchise® Management System to see the Income Disclosure Chart. Canadian Independent Distributors should convert references of currency to Canadian dollars. Canadian Distributor commissions will be converted weekly to Canadian dollars. The conversion rate will be the exchange rate published by the Wall Street Journal immediately preceding the commission process for each week (typically the Tuesday of the week that a commission check is paid).

Master UnFranchiseMaster UnFranchise®® Owner OwnerMaster UnFranchiseMaster UnFranchise®® Owner OwnerEnables you to leverage your efforts by opening multiple BDCs from the beginning

Single EntrySingle EntryAnnual

PotentialBV $109,000IBV $ 78,000

TOTAL $187,000

Annual Potential

BV $327,000IBV $234,000

TOTAL $561,000

Linear Income vs. Ongoing IncomeLinear Income vs. Ongoing IncomeLinear Income vs. Ongoing IncomeLinear Income vs. Ongoing Income

• Trade time for moneyTrade time for money

• Money grows linearlyMoney grows linearly

• Work stops, income stopsWork stops, income stops

• Disabled → less incomeDisabled → less income

• Not creating true wealthNot creating true wealth

• Time is not your ownTime is not your own

• Making a livingMaking a living

• Trade time for moneyTrade time for money

• Money grows linearlyMoney grows linearly

• Work stops, income stopsWork stops, income stops

• Disabled → less incomeDisabled → less income

• Not creating true wealthNot creating true wealth

• Time is not your ownTime is not your own

• Making a livingMaking a living

• Leverage your timeLeverage your time

• Money grows exponentiallyMoney grows exponentially

• Income continues Income continues


• Creating true wealthCreating true wealth

• Total time freedomTotal time freedom

• Creating a lifestyleCreating a lifestyle

• Leverage your timeLeverage your time

• Money grows exponentiallyMoney grows exponentially



• Creating true wealthCreating true wealth

• Total time freedomTotal time freedom

• Creating a lifestyleCreating a lifestyle

EEEmployeeEmployee

BBusiness with Leverage

SSelf Employed

IInvestor

Active Linear Income

OngoingIncome

Source: Robert Kiyosaki, Cashflow Quadrant™

Approximately every 10-20 years, a new marketing system emerges as a better way of distributing products to the end consumer.

Approximately every 10-20 years, a new marketing system emerges as a better way of distributing products to the end consumer.

marketamerica

®

Market AmericaMarket AmericaMarket AmericaMarket America

• Founded in 1992• Strong growth since inception• Strong financial position• Strong corporate team

• Founded in 1992• Strong growth since inception• Strong financial position• Strong corporate team

Company Financial HistoryCompany Financial HistoryCompany Financial HistoryCompany Financial History

Independent Distributors and UnFranchise® Owners have earned the following since the company’s inception:

Estimated total retail profits earned†:

$876,944,141

Total commissions earned:

$896,704,933

Total Distributor earnings:

$1,773,649,074*

+ =*As of December 31, 2008. †Estimated retail profits based on suggested retail price

What makes Market America What makes Market America UnFranchiseUnFranchise®® System Different? System Different?

What makes Market America What makes Market America UnFranchiseUnFranchise®® System Different? System Different?

Product Brokerage

Internet Marketing& Support

Training & Support

One-to-One Marketing

THROUGH POWERFUL SYNERGY, OUR PROVEN SYSTEM GENERATES TRAFFIC, LEADS AND SALES FOR YOUR BUSINESS

— RESULTING IN A STREAM OF ONGOING INCOME.

What Makes Market America What Makes Market America Different From Other Shopping Different From Other Shopping

Sites?Sites?

What Makes Market America What Makes Market America Different From Other Shopping Different From Other Shopping

Sites?Sites?

• Portal – search and shoppingPortal – search and shopping

• Powered by peoplePowered by people

• Compensation planCompensation plan

• Customer rewards programCustomer rewards program

• Universal shopping cart Universal shopping cart

• Price comparative shoppingPrice comparative shopping

The Web PortalThe Web PortalThe Web PortalThe Web Portal• Unlimited Shopping• Hundreds of

Exclusive ma Brands and Products

• Custom Nutrition Services

• Travel• Gift Cards & Certificates

• Customer Rewards Program• E-mail, Blogs, Video, maTV• News, Weather, Sports• Entertainment

• Social Networking

• Thousands of Partner Stores

Strengths of Market America’s Strengths of Market America’s Management Performance Management Performance

Compensation Plan (MPCP)Compensation Plan (MPCP)



• Volume search to infinityVolume search to infinity• BV accrues for 365 days (BV accrues for 365 days (Monthly Accrual Option)Monthly Accrual Option)

• IBV accrues for 730 days (IBV accrues for 730 days (Monthly Accrual Option)Monthly Accrual Option)

• No one breaks awayNo one breaks away• Paid weeklyPaid weekly• Volume placed in lowest personally sponsored Volume placed in lowest personally sponsored

where everyone in between benefits 100%where everyone in between benefits 100%• Income cap on BDCIncome cap on BDC• Opportunity to earn more than senior partnersOpportunity to earn more than senior partners

• Volume search to infinityVolume search to infinity• BV accrues for 365 days (BV accrues for 365 days (Monthly Accrual Option)Monthly Accrual Option)

• IBV accrues for 730 days (IBV accrues for 730 days (Monthly Accrual Option)Monthly Accrual Option)

• No one breaks awayNo one breaks away• Paid weeklyPaid weekly• Volume placed in lowest personally sponsored Volume placed in lowest personally sponsored

where everyone in between benefits 100%where everyone in between benefits 100%• Income cap on BDCIncome cap on BDC• Opportunity to earn more than senior partnersOpportunity to earn more than senior partners



• Own multiple BDCsOwn multiple BDCs

• Business can be willedBusiness can be willed

• Organizational structure expands in depthOrganizational structure expands in depth

• Organizational structure creates common vested Organizational structure creates common vested economic interesteconomic interest

• Build only two organizations to create ongoing Build only two organizations to create ongoing significant incomesignificant income

“Creating A Vested Economic Interest”

National Meeting, Training and National Meeting, Training and Seminar System (NMTSS)Seminar System (NMTSS)

National Meeting, Training and National Meeting, Training and Seminar System (NMTSS)Seminar System (NMTSS)

A cohesive system of meetings, seminars, A cohesive system of meetings, seminars, and events that provide new and established and events that provide new and established

Distributors with individual learning Distributors with individual learning opportunities that contribute to thorough, opportunities that contribute to thorough,

standardized and effective trainingstandardized and effective training..

A cohesive system of meetings, seminars, A cohesive system of meetings, seminars, and events that provide new and established and events that provide new and established

Distributors with individual learning Distributors with individual learning opportunities that contribute to thorough, opportunities that contribute to thorough,

standardized and effective trainingstandardized and effective training..

• UnFranchiseUnFranchise®® Business Presentation Business Presentation

• Required TrainingsRequired Trainings

– New Distributor Training (NDT)New Distributor Training (NDT)

– Basic Five Training (B5)Basic Five Training (B5)

– Executive Coordinator Certification Training (ECCT)Executive Coordinator Certification Training (ECCT)

• Local SeminarLocal Seminar

• District ConferenceDistrict Conference

• World Conference World Conference

• International Convention International Convention

• UnFranchiseUnFranchise®® Business Presentation Business Presentation

• Required TrainingsRequired Trainings

– New Distributor Training (NDT)New Distributor Training (NDT)

– Basic Five Training (B5)Basic Five Training (B5)

– Executive Coordinator Certification Training (ECCT)Executive Coordinator Certification Training (ECCT)

• Local SeminarLocal Seminar

• District ConferenceDistrict Conference

• World Conference World Conference

• International Convention International Convention

NMTSS ComponentsNMTSS ComponentsNMTSS ComponentsNMTSS Components

System Of Certified Trainer System Of Certified Trainer ProgramsPrograms


• Certified TrainerCertified Trainer

– Authorized to conduct Executive Coordinator Authorized to conduct Executive Coordinator Certification Trainings (ECCT)Certification Trainings (ECCT)

– This is one of three (3) required trainingsThis is one of three (3) required trainings

• Certified TrainerCertified Trainer

– Authorized to conduct Executive Coordinator Authorized to conduct Executive Coordinator Certification Trainings (ECCT)Certification Trainings (ECCT)

– This is one of three (3) required trainingsThis is one of three (3) required trainings

System Of Certified Trainer System Of Certified Trainer Programs Programs

System Of Certified Trainer System Of Certified Trainer Programs Programs

• MotivesMotives®® Certified Trainer Certified Trainer– Authorized to conduct “Day 1 and Day 2” Authorized to conduct “Day 1 and Day 2”

advanced trainingsadvanced trainings

• TransitionsTransitions™™ Certified Lifestyles Coach Certified Lifestyles Coach– Authorized to conduct/implement 12 week weight Authorized to conduct/implement 12 week weight

management programsmanagement programs

• nutraMetrixnutraMetrix®® Consultant Consultant– Authorizes Independent Distributors to sponsor Authorizes Independent Distributors to sponsor

Health Professionals into businessHealth Professionals into business

• MotivesMotives®® Certified Trainer Certified Trainer– Authorized to conduct “Day 1 and Day 2” Authorized to conduct “Day 1 and Day 2”

advanced trainingsadvanced trainings

• TransitionsTransitions™™ Certified Lifestyles Coach Certified Lifestyles Coach– Authorized to conduct/implement 12 week weight Authorized to conduct/implement 12 week weight

management programsmanagement programs

• nutraMetrixnutraMetrix®® Consultant Consultant– Authorizes Independent Distributors to sponsor Authorizes Independent Distributors to sponsor

Health Professionals into businessHealth Professionals into business



• Certified WebCenter TrainerCertified WebCenter Trainer– Authorized to conduct WebCenter Certification Authorized to conduct WebCenter Certification

TrainingTraining– Training designed to teach the fundamentals of Training designed to teach the fundamentals of

retailing and recruiting through the WebCenter retailing and recruiting through the WebCenter program by providing small to medium sized program by providing small to medium sized businesses with an affordable and effective Internet businesses with an affordable and effective Internet presence.presence.

• Field Product SpecialistsField Product Specialists– Authorized to conduct General Product TrainingsAuthorized to conduct General Product Trainings– Trainings are designed to enhance Independent Trainings are designed to enhance Independent

Distributor knowledge of ma Branded Products that are Distributor knowledge of ma Branded Products that are covered at the Market America sponsored Product covered at the Market America sponsored Product Symposium.Symposium.

• Certified WebCenter TrainerCertified WebCenter Trainer– Authorized to conduct WebCenter Certification Authorized to conduct WebCenter Certification

TrainingTraining– Training designed to teach the fundamentals of Training designed to teach the fundamentals of

retailing and recruiting through the WebCenter retailing and recruiting through the WebCenter program by providing small to medium sized program by providing small to medium sized businesses with an affordable and effective Internet businesses with an affordable and effective Internet presence.presence.

• Field Product SpecialistsField Product Specialists– Authorized to conduct General Product TrainingsAuthorized to conduct General Product Trainings– Trainings are designed to enhance Independent Trainings are designed to enhance Independent

Distributor knowledge of ma Branded Products that are Distributor knowledge of ma Branded Products that are covered at the Market America sponsored Product covered at the Market America sponsored Product Symposium.Symposium.

Customize A Business Based On Customize A Business Based On Your Interests And GoalsYour Interests And Goals

University ConceptUniversity Concept

Specialized TrainingsSpecialized Trainings

• WebCenter WebCenter

• MotivesMotives®® Day 1 and Day 2 Day 1 and Day 2

• ProductProduct

• TransitionsTransitions™™ Coach Coach

• nutraMetrixnutraMetrix®®

• Health ProfessionalHealth Professional

“BULLSEYE CONCEPT”

Work from the outside in!

“BULLSEYE CONCEPT”

Work from the outside in!

Your Goals should be to get as many “Go Now” Your Goals should be to get as many “Go Now” Independent Distributors to the next International Independent Distributors to the next International

Convention as possible…Convention as possible…But it all starts with the Outer Ring…But it all starts with the Outer Ring…

3-on-1’s, 2-on-1’s & 1-on-1’s3-on-1’s, 2-on-1’s & 1-on-1’s

Your Goals should be to get as many “Go Now” Your Goals should be to get as many “Go Now” Independent Distributors to the next International Independent Distributors to the next International

Convention as possible…Convention as possible…But it all starts with the Outer Ring…But it all starts with the Outer Ring…

3-on-1’s, 2-on-1’s & 1-on-1’s3-on-1’s, 2-on-1’s & 1-on-1’s

• NDT

• Basic

5 Training

• E.C.C.T.’s• NDT

• Basic

5 Training

• E.C.C.T.’s

Result Producing ActivitiesResult Producing ActivitiesResult Producing ActivitiesResult Producing Activities

Spend your time on result producing activitiesSpend your time on result producing activities

• Selling ProductsSelling Products

• Selling the BusinessSelling the Business

• Selling the EventsSelling the Events

80% of your time on Result Producing Activities80% of your time on Result Producing Activities

20% of your time on Managing your Organization20% of your time on Managing your Organization

Spend your time on result producing activitiesSpend your time on result producing activities

• Selling ProductsSelling Products

• Selling the BusinessSelling the Business

• Selling the EventsSelling the Events

80% of your time on Result Producing Activities80% of your time on Result Producing Activities

20% of your time on Managing your Organization20% of your time on Managing your Organization

12 Hours Per Week12 Hours Per Week12 Hours Per Week12 Hours Per Week

Activity Basic 5 Step Up to Executive Coordinator

Executive Coordinator and above

Sell Business

4. Prospecting, Recruiting and Sponsoring

6 Hours (50%) 8 Hours (67%)5. Follow Up and ABC Pattern of Building Depth

Sell Products 3. Retail 4 Hours (33%) 2 Hours (17%)

Sell Tickets to Events

1. Attitude and Knowledge

1 Hour (8%) 1 Hour (8%)

Clarify and Read Goals

2. Goals 1 Hour (8%) 1 Hour (8%)

Focus Quality Time on Result Focus Quality Time on Result Producing ActivitiesProducing Activities

Focus Quality Time on Result Focus Quality Time on Result Producing ActivitiesProducing Activities

• Be PersistentBe Persistent

• Be CommittedBe Committed

• Make It a PriorityMake It a Priority

• Be ConsistentBe Consistent

• Make It DuplicatableMake It Duplicatable

QUALITY TIME - time spent with “Go Now” people.

If you don’t have any Go Now people… GO FIND SOME!!!

TIME Q =GrowthD=Volume =$$$

Attitude & KnowledgeAttitude & KnowledgeAttitude & KnowledgeAttitude & Knowledge

• Feed your mind every day by reading and Feed your mind every day by reading and

listening to audioslistening to audios

• Treat this like a business not a hobbyTreat this like a business not a hobby

• Attend events to continue to educate yourself to Attend events to continue to educate yourself to

build belief in yourself and your businessbuild belief in yourself and your business

– Show/See 1 Business Plan per weekShow/See 1 Business Plan per week

• Be coachableBe coachable

• Feed your mind every day by reading and Feed your mind every day by reading and

listening to audioslistening to audios

• Treat this like a business not a hobbyTreat this like a business not a hobby

• Attend events to continue to educate yourself to Attend events to continue to educate yourself to

build belief in yourself and your businessbuild belief in yourself and your business

– Show/See 1 Business Plan per weekShow/See 1 Business Plan per week

• Be coachableBe coachable

Documents

Basic 5 (B5). Training Instruction This training is in a PowerPoint format. It can be viewed as a slide show in PowerPoint.This training is in a PowerPoint