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1 / n Presentation 11 Set 2012
Basic Design Presentation
September 2012
JM Monguet
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Innovation
What is it?
Commerce Dep. US 2008 |Link
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Innovation
What is it?
Oslo Manual 2005 |Doc
Oslo Manual (2005) Com. Dept. US (2008) Product / Service
Process
Marketing
Organization
Systems
Business models
(+)
I / R G/ L
S / M / L T-D / B-UP
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Innovation
What is required?
Joseph F. Engelberger |Bio
3 things
1. A recognized need. 2. Competent people with relevant technology. 3. Financial support.
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Design
Which is the role of design ?
3M |Design
“Foreseeing the evolution of socio-cultural models, leveraging and influencing 3M’s technologies, brands, and business strategies, in order to propose innovative, meaningful solutions that can create a unique, fulfilling user experience that can help our customers succeed and support the growth of 3M.”
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Design
Which is the role of design ?
ACC1Ó 2007| The Study
Lecture: Pages 59 to 72 1.3 Disseny i Innovació. Survey from page 277
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Program
Context
Strategic and operative
management of design
Innovation and design
Techniques
Analysis Company Environment
Organization and action plans
Business
Design factor in the firm
Tendencies
Creativity
Marketing
Prototyping
Implementation
Tools and resources Work flows
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Program
Content
Bloc 1
Bloc 2
Bloc 3
Bloc 4
Ideas
Problem- Opportunity
Creation
Concretion
Market
Users
Formalization
Viability
Prototyping
Business
Engineering
Operations
Sell
Design and creativity
Design and marketing
Design and prototyping
Design implementation
Màrqueting
Prototyping
Product / Service
Exerc
ise:
Pro
duct
/ Serv
ice I
MP
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Program
Exercise
H2H Health to Home
A service and its associated products
Creation of a new service intended at providing from the house an integral health attention to a family with child.
The implementation of the new service will imply the creation of a proper line of products.
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Program
Tendency in education
Essential for the 21st century… ability for students to develop the critical skills to manage their own learning. Teachers are expected to design learning that maximizes the opportunities for students to genuinely develop the ability to think and learn on their own. The student has to construct a new cognitive toolbox and learn to investigate innovative ways of displaying work and making learning more visible. Objectives:
Practical ways of working independently. Make thinking more visible. Develop a toolbox of techniques to aid reasoning. Using 2.0 technologies.
21st Century Education| Link
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Program
Tendency in education
Innovation Cell. A LivingLab educational experience| Paper
Firm
Public System
Knowledge Centers
Citizen
Innovation Cell
Advisory group of experts
Technical Creative Team Collaborative
Learning Approach
Project & Entrepreneur Approach
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Program
Intensive Participation
Project Tender
Select
Vilanova Basic Design
2013
Vilanova Basic Design 2012 |Nox O’health Telemedic
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Program
Intensive Participation
Sponsor a designer
Design people |Link
Vote
International Vilanova Design.
2013
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Program
Logistics and course operation
150 h. 15 weeks. Big Group: 45 h Little Group: 15 h Autonomous and/or team work: 90 h Score of the assessment. - Individual exams and tests. 50% - Project. 40 % - Participation. 10% Sense of the assessment: - Approach a summative assessment. - Test the whole learning process and activities. - Self-evaluation and evaluation between peers.
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Program
Let’s begin
Point of depart: Preparation: We have learned till now ... Weak: We haven't learned ... Outcomes: At the end of the studies we will get ... Scenario at the end of the studies: - The market and the companies will be ... - The labour market will be ... - The important skills & abilities will be ... Objective: The 2014 promotion has to be valued in the professional market. What else might be done? DAFO of the group + -
Origen intern Fortaleses Debilitats
Origen extern Oportunitats Amenaces
