4th EDITIONSummer Advanced

Beachwear Design

2

Credits: 10Language: EnglishDuration: 6th to 24th July 2020.Unlocking IED Barcelona, welcome activity: July 3rd of 2020.Timetable: from Monday to Friday from 9:30 am to 3:00 pm besides four afternoons from 4:00 pm to 6:30 pm.

Graduation Ceremony: July 24th afternoon.

Technical file

The educational planning of all IED Master courses is based on the criteria set by the European Higher Education Area (EHEA). IED Master employs a system of credits that follows the structure of the European Credit Transfer and Accumulation System (ECTS). IED Master issues its own exclusively private degrees. A TOEFL 550 or IELTS 6.5 level of language knowledge or equivalent is required for those students whose mother tongue is not English. Some classes and/or lectures may be given by international guests and in these cases the working language will be English or Spanish. There is also the chance that additional educational material or recommended activities will be provided in English and/or Spanish. Some sessions may take place outside these hours in the case of making up for missed classes or extra activities.#1

BeachwearDesign

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

3

IntroductionThe swimwear industry is expanding rapidly all over the world, and Spain is in a leading position thanks to outstanding companies in this field.

The Summer Course in Beachwear Design has been conceived to prepare professionals in designing and structuring a swimwear collection as well as introducing them to the patterning method. Through lectures, practical sessions and visits, the student will understand the swimwear market and its competitors, the management and distribution of the retailers and brands, and also how to structure a collection plan and the swimwear design and pattern method.

At the end of the course students are able to design their own capsule collection, producing a complete book of their collection.

#2

4

General course objectives

- Understanding the market and the different channels within the collection structure retailers, hypermarket, brands and designer brands.

- Enabling future professionals to structure their own collection plan according to the target they want to reach and the distribution channel they want to sell through.

- Acquiring a thorough knowledge and real-life command of the different printing techniques. The goal is to make a personal print at the IED printing centre.

- Learning how to present and specify their own creations following the different procedures designers use to send their designs to production, with technical specifications and measurement charts of the finished garment.

- Studying the methods of swimwear sewing, construction techniques and pattern making.

- Providing an introduction to the prototype fitting session and testing, in order to be able to contribute comments and corrections for subsequent iterations.

- Each student produces a personal dossier with a collection plan, print development and patterns, including a photo shoot of the samples.

- To sum up, the main objective is to train and professionalize fashion designers in the specific field of swimwear design so they can develop a collection.

#3 Learning outcomes These are the theoretical and practical skills acquired throughout the course, including the knowledge, skills and attitude required to perform a specific career activity.

- Understanding of the beachwear market and collection plan.

- Ability to know the fibres, fabric composition, fabric stretchability, lining and all the different printing techniques.

- Ability to develop a beachwear or swimwear collection.

- Learn how to manage the elasticity of the fabric depending on the pattern achieved, with a particular focus on lining, as it is an important component for functional beachwear.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

5

Target AudienceThis is an advanced course for students with experience in design (ready to wear, lingerie).Students must have a good command, if possible, of pattern making, dress making, drawing programs like Illustrator in order to produce their own collection.

#4 #5 Career outlook Depending on each student’s profile and prior experience, possible career positions on graduation include:

- Beachwear designer. - Swimwear product manager.

6

IED Master Barcelona methodologyIED Master school provides continuing training, qualifications, specialisations and the chance to keep up-to-date with all aspects of design, backed by the rich historic and cultural heritage of Italian design.

Our strategy for the future is always in tune with social, environmental and financial macrotrends, and we keep a watchful eye on the changes that our cities and surroundings will need to adapt to over the coming 30 years. We believe that we can provide answers and solutions through design.

Our teaching here at IED Master is based on the four scenarios we consider crucial to face the needs of the future: design for sustainable development, design for new business models, design for new media and design for people.

Our goal is to train professionals who are capable of harnessing cultural values and design tools to not only overcome the challenges of the future, but create and drive innovation. We want our students to take responsibility for their training path and learn how to steer it with the support and tutoring of experts and professionals.

At IED Master, we see the School as a laboratory where students can be innovative, enterprising and a driving force; where they are free to experiment and create.

#6 Specific course methodologyThe structure of the course is intended to match the real-life work experience in order to provide a solid foundation of knowledge and skills. The course is heavily focused on practice, store and workshop visits, and projects in order to ensure solid integration with the beachwear industry.

All the classes have a brief theoretical introduction in order to establish basic concepts and ideas; but the course mainly draws on multiple case study analyses and workshops, as they are the best way to achieve the global vision required from business-aware future professionals.

Students are coached to achieve a good command of content provided, eventually acquiring the full range of skills and information needed to be capable of autonomously manage the full process of developing and producing a beachwear product.

VisitsThrough a visit by IED Barcelona and other contacts of the main retailers in Barcelona and mono-brand stores, students are provided with a global vision of the different beachwear distribution channels and collection structure.

WorkshopWorkshops are challenging, and they are the best way for students to understand and engage in the different steps in the production of a beachwear collection.

Fabric researchBefore producing their own sample print design at the IED printing centre, students first have to practise with print and fabric selection using the beachwear fabric hangers that the school will provide.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

7

Design and pattern makingGuided by a professional, students have the opportunity to challenge their own capacity to conceive a design with a strong retail vision taking into account the pattern making.

Capsule collection projectAt IED, our extended experience with the summer course format has led to a certainty that a personal project is the most effective way to structure the learning process and make it truly effective.

8

#7 The Istituto Europeo di Design

reserves the right to change the

curriculum in accordance with any

requirements that may arise as

regards its educational objectives.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

9

Teaching programme contentClasses are divided in different areas to achieve a good understanding of the beachwear market and collection plan structure, design, pattern making and sewing techniques.

BEACHWEAR MARKET AND COLLECTION PLAN In the first stage and through several store visits, students will get a good grasp of:

- Different collection plan structures and depth of a collection structure depending the retail channel.

- Retail price range we find in the market from low cost concept to luxury brand.

- Different patterns, cups and sizes that the market offers.

- Colour palette we usually find in a beachwear collection and the essential colours you must have.

After this field study, students have acquired a timely and accurate knowledge of this market, enabling them to build a suitable retail concept leading to their own collection plan for a capsule collection of beachwear.

FABRIC, FIBRES, PRINTING TECHNIQUES AND COMPONENTSThis second stage will provide students with a thorough knowledge of the fibres, fabric composition, fabric stretchability, lining and, of course, all the different printing techniques used in the beachwear industry. It enables them to accurately identify a target consumer that matches their collection plan, while also taking into account other details like price point, timing, etc.

Students produce their own sample print at the IED printing centre, using techniques that are taught at this stage. Furthermore, students learn about the main components necessary in this industry: cup, mould, foam, wire, underwire.

CONCEPT, DESIGN AND DRAWING OF THE CAPSULE COLLECTIONDuring this third stage students share with a professional beachwear designer the most important steps in the development of a beachwear or swimwear collection.

Each student designs one item based on a previously defined suitable retail concept (every way of designing this collection can be included: collage, digital tools, manual drawing ….) and must include fabric and trim swatches. Students produce one technical specification sheet in order to be able, in the next stage, to create their own pattern.

PATTERN DESIGN AND DRESSMAKINGThis stage involves learning pattern-making skills needed to produce swimwear clothes and working with the pattern of an existing bra to get the perfect fit.

Students deal with basic patterns focusing on the different type of bras (with cup, wire, foam, etc.), but also functional swimsuit, shaped swimsuits and brief.

They also learn how to manage the elasticity of the fabric depending on the pattern you achieve, with a particular focus on lining, as it is an important component for functional beachwear.

During this part students create a pattern of their own design and learn to extract patterns from existing beachwear garment or drawings or pictures.

CONFECTION SEWING SAMPLE – FITTING CORRECTION & IMPROVEMENTSDuring this stage, students sew the pattern they created in the previous stage.

Fitting session: test the sample on real people and decide on, assisted by the group and teacher, the improvements and pattern changes required.

BOOK + PHOTO SHOOTING To produce the final “dossier” they have been building over these 3 weeks and in order to express and capture all the steps of the process, students have the opportunity to do a photo shoot with a model and with their chosen photo styling (including still lives or others resources).

The last day of class there is the final presentation and the review of the portfolio with teachers.

10

CoordinatorLAURENT LAIGATMany years of experience (France and Spain) in coordination of textile collections, in positions of product manager, design director and creative coordinator of design team, in several sectors like active wear, outdoor, skiwear, intimate, beachwear, denim, and licensing design for brands or characters. In 2009 he created his design studio focused on design & product development, licensing design and licensing consulting.

Teaching Staff

The teaching staff comprises sector professionals from various leading fields. MAYA MCCARTHYStemming from a diverse and rich European heritage and multicultural background, she has a growing passion towards the artistic world and industry, which has lead her to follow a clear path towards working in the creative field, discovering different possibilities in the area of design, from fashion designing (concept development) and trend forecasting to styling and interior design. She currently forms part of the commission of the Barcelona Fashion Film Festival and focuses on applying these skills to build future illusions in younger generations and different market segments.

MARIANO MATURANAMedial Artisti. He is a graduate in Fine Arts at Willem de Kooning Academie Rotterdam and postgraduate in Time Base Arts at Jan van Eyck Academie Maastricht. His works in medial art are part of the Time Based Arts Collection of the Netherlands Media Art Institute and are exposed not only in some private collections but also in the Gate Foundation Collection in the Van Abbe Museum in Eindhoven and in the Jan van Eyck Collection in Maastricht. He works as a medial independent artist and developing works and installations including technology and Augmented Reality for iOS and Android.

ESTHER MILANOCreative director at Reset Priority and founder of Studio Swim. Working with swimwear brands and creatives, she experiments with new lines according to brands requirements following the development of the collection end to end, that is, from concept, material scouting and production control, in order to create ready-to-wear products while caring for the environment and using responsible productions, new textile technologies and innovations. As a former international marketing professional, she works at ease with international suppliers and buyers.

#8An area specialist coordinator is available for advice in each course and is actively engaged in designing its curriculum and content in collaboration with IED Barcelona’s teaching department. The coordinator also helps to incorporate sector-specific teachers and is responsible for maintaining relationships with companies and institutions within the knowledge field of the course.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

11

12

Masters

Top quality courses to specialise in a certain field of design, communication or management. Students gain the know-how, tools and skills to provide professional solutions.

Postgraduates

An opportunity for all kinds of design professionals to become better qualified.

Continuing Study Programs(CSP)

These courses are a chance for professionals to update and broaden their knowledge of design and creative methodologies. Summer Courses

In July, IED Barcelona offers students the chance to live an intensive training experience thanks to its broad range of summer courses. Coming to our Summer School is an experimental journey through different courses in which to learn and have fun in an international, multicultural environment. The courses are divided into different levels depending on the student’s profile: Professional, Advanced, Introductory and Junior.

60 credits

30 credits

15 credits

5 / 10 credits

At IED Master, a whole range of courses are taught to cover all kinds of training needs: Masters, Postgraduate Courses and Continuing Study Programs and Summer Courses. Courses are organised in terms, and can last 3, 6, 9 or 12 months. This means that some courses can be combined within one academic year, while others may be divided depending on how demanding and specialised they are.

IED Master academic offer

#9 Design your own learning

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

13

The opportunity To combine Courses

14

#10

Our PartnersIED Barcelona has special relationships with institutions and small, medium and large companies, which take an active part in projects, workshops, talks and activities, with the aim of providing the students with knowledge, communicating experiences and sharing both creative and theoretical aspects with them. All the Master final thesis are carried out as part of a collaboration with a company, giving the students training in their future profession and helping them develop relationships in the labour market.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

15

IED Barcelona has collaborated with more than 100 national and international companies and institutions

16

IED Community Services

Vogue Italia Harper’s Bazaar

STUDENT CENTERThe aim of the Student Center is to offer a welcome and consultation service to students who need this. It pays particular attention to foreign students, helping them to adapt to their new environment. The department wants to be a place that helps to improve and enrich the experience of being a student at the school in every way possible.

CAREER SERVICESThis section offers students the possibility to contact with the labour market. It enters into direct contact with companies in the different sectors: fashion, design, communications, management, marketing, etc. in order to create collaborative links and offer opportunities of jobs.

PERSONAL COACHINGPossibility of personal and confidential assistance by an expert psychologist.

FACILITIES Practical work is essential in IED Barcelona training, so its premises have basically been divided into classrooms, workshops and laboratories adapted to each area. The school’s facilities include: 26 classrooms, 6 multimedia labs equipped with PCs and Macs, 4 product, interior and transport design workshops, 9 fashion workshops, one printing centre and one photo and video studio.

IED TOOLSExclusive tools for the IED Community.

#11

School’s students can use the software included In the Adobe Creative Suite, without any additional cost, both in the school’s computers and their own laptops. Therefore, all throughout their Summer School, students can enjoy for free the following appli-cations: Adobe Photoshop® CC, Adobe lllustrator® CC, Adobe lnDesign®

All the students can also download the Microsoft Office 365 for free. lt includes the software Word, Excel and PowerPoint.

School’s students can use Autodesk, world leader in 3D design software for entertainment, manufacturing, engineering, etc. Therefore, the students can enjoy for free applications such as AutoCAD, Maya or 3ds Max, etc.

Emerald, enother tool currently used

in the most outstanding universities in the fields of management, marketing and communication, is a worldwide editor that connects research and practice for the benefit of society. Students can access to more than 290 magazines and 2,000 books.

The whole IED Community, from computers in the Library, can freely access to WGSN, the leading online platform to analyse and forecast trends in current lifestyles and consumption.

Digital records of famous magazines, including practically every edition from the very first issue to the most recent ones. AII of the content has been indexed and can be accessed via the library computers.

The whole IED Community, from computers in the school, can freely access to Material Connexion, the world’s leader database in material innovation.

The whole IED Community has an unlimited Gmail account.

Sum

mer

Bea

chw

ear D

esig

n, a

.y. 2

020-

2021

17

Additional Costs All additional costs will be paid by the student (project specific material, cardboard, printing…).Students will need a laptop or tablet for research and simple concept development and a camera for observational research.#12

General Entry RequirementsThe application for all IED Barcelona courses is made directly with the Orientation and Admissions Department Advisors or through an online Admissions Platform. Your Advisor will give you the credentials to access the platform once you want to start the Admission Process.

Documents required: - Scanned copy of DNI (Spanish students)

or passport (foreign students). - Scanned Certificate of Studies

(highest level of education obtained). - Previous professional or academic

knowledge on the field. - Letter of motivation in the language of the course. - CV in the language of the course specifying

languages level and IT skills. - Advanced knowledge of Spanish or English

as appropriate. Courses in English require an intermediate level, corresponding to TOEFL 550 or IELTS 6.5. Courses in Spanish require a B2 language level. If a prospective student has neither of these certificates, his or her language skills will be assessed in a face-to-face interview or via a Skype call.

- Portfolio for creative courses or admission exercise if required.

Students with a university degree can be admitted into the programmes, while those without may be admitted into specific programmes on the basis of their professional merits. In the latter case, it will be at the discretion of IED Barcelona to determine what type of certification will be obtained.

Students must complete the course satisfactorily in terms of knowledge and show an attendance of more than 80% to obtain the Diploma.

Istituto Europeo di Design

C/ Biada, 11 · 08012 - BarcelonaT. + 34 93 238 58 89contact@bcn.ied.esiedbarcelona.es

Milano Roma Torino Venezia Firenze Cagliari Madrid Barcelona São Paulo Rio de Janeiro

Innovation and Future ThinkingDesign Thinking for Business TransformationService Design for InnovationFuture Materials in Fashion: Lifestyle, Trends and DesignFashion Product ManagementModa Sostenible

Diseño de Interiores Comerciales: Gastronomía y RetailPackaging DesignDiseño de MobiliarioDiseño de Producto Deportivo Beachwear DesignMarketing de la ModaSketching Ideas for DesignFotografía de ModaGraphic Design in BrandingFashion Trends Investigation

Decoración y Estilismo de InterioresDiseño GráficoDiseño de JoyasExperimental Jewellery DesignAsesoría de Imagen y Personal ShopperFashion Design Research

Global Design JuniorDiseño de Moda JuniorFashion Design JuniorCreatividad Audiovisual Junior