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August 2013| Baylor Sport Management | 254-710-4007 Bear Trails a newsletter of the happenings within the BU Sport Management Program Contents Special Interest Articles AFCA Assistantships 1,8 DeLay Honored 2 CSRI Podium Maintained 3 Paper Finalists 4 Linkedin 5 SMA Chartered 6 NCAA Course Added 8 Individual Highlights Baggett Scholarship 2 Internship Sites 3 Presentations Summary 5 Publications Summary 7 May 30, 2013 – Waco, TX The 2012-13 year opened a new chapter in the Baylor Sport Management Program with the addition of two new, externally funded, graduate assistantships with the American Football Coaches Association (AFCA). This program was initiated with the goal of providing students with practical work experience in the sports industry while simultaneously supporting the AFCA in its mission to maintain the highest possible standards in all levels of football and the football coaching profession. Within this program, students work up to 30 hours per week by helping AFCA provide personal and professional development to its membership. The students also play an integral role in planning and executing the AFCA National Convention which is held annually in early January. Along with the practical work experience at the AFCA, the graduate assistants complete 18 credit hours of coursework each year during this two year assignment. This new initiative was bolstered by the work of AFCA Director of Education Tai M. Brown, a 2004 Baylor Sport Management alumnus. The first assistantship began in the fall semester of 2012 with Will Baggett, University of Mississippi graduate, selected to fill the position. Continued on p. 8 Volume 4 Issue 1 New AFCA Assistantships Launched

Bear Trails - Baylor University...Mr. Keith Miller (J.D. Marquette University) works full time in aylor’s Athletic Department as the Associate Athletic Director for Compliance, and

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Page 1: Bear Trails - Baylor University...Mr. Keith Miller (J.D. Marquette University) works full time in aylor’s Athletic Department as the Associate Athletic Director for Compliance, and

August 2013| Baylor Sport Management | 254-710-4007

Bear Trails

a newsletter of the happenings within the BU Sport Management Program

Contents

Special Interest Articles

AFCA Assistantships 1,8

DeLay Honored 2

CSRI Podium Maintained 3

Paper Finalists 4

Linkedin 5

SMA Chartered 6

NCAA Course Added 8

Individual Highlights

Baggett Scholarship 2

Internship Sites 3

Presentations Summary 5

Publications Summary 7

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May 30, 2013 – Waco, TX

The 2012-13 year opened a new chapter in the Baylor Sport Management Program with the addition of two new, externally funded, graduate assistantships with the American Football Coaches Association (AFCA). This program was initiated with the goal of providing students with practical work experience in the sports industry while simultaneously supporting the AFCA in its mission to maintain the highest possible standards in all levels of football and the football coaching profession. Within this program, students work up to 30 hours per week by helping AFCA provide personal and professional development to its membership. The students also play an integral role in planning and executing the AFCA National Convention which is held annually in early January. Along with the practical work experience at the AFCA, the graduate assistants complete 18 credit hours of coursework each year during this two year assignment.

This new initiative was bolstered by the work of AFCA Director of Education Tai M. Brown, a 2004 Baylor Sport Management alumnus. The first assistantship began in the fall semester of 2012 with Will Baggett, University of Mississippi graduate, selected to fill the position.

Continued on p. 8

Volume 4 Issue 1

New AFCA Assistantships Launched

Page 2: Bear Trails - Baylor University...Mr. Keith Miller (J.D. Marquette University) works full time in aylor’s Athletic Department as the Associate Athletic Director for Compliance, and

2013 graduate Lauren DeLay accepts her award as the Outstanding Graduate of the Sport Management Program for the 2012-13 academic year.

National Association of Academic Advisors for Athletics (N4A).

Lauren was also distinguished by her additional program involvement including being a member of the 2012 National Championship CSRI case study team, and being a published author with a JOPERD law review this past fall.

Former recipients of this award in recent years include: 2011-12 – Lindsey Kobmann 2010-11 – Leeann Lower 2009-10 – Kelsey Smith 2008-09 – Jordan Secord 2007-08 – Tori Watson 2006-07 – Nathan Barber

May 2013 – Waco, TX

Graduate students from across the Health, Human Performance and Recreation Department were honored during the annual awards luncheon held at the Marrs McLean Gym. Lauren DeLay was recognized as the 2012-13 Outstanding Graduate of the Sport Management Program.

DeLay completed her undergraduate degree at Baylor University where she majored in Entrepreneurship and Marketing.

In the graduate program at Baylor, Lauren was a stellar performer completing her program with a 4.0 GPA while working as a Graduate Assistant with Mr. Bart Byrd, in Student Athlete Academic Services as well as with the

Baggett Lands Prestigious Scholarship

2013 Outstanding Major Recognized

"The Baylor Sport Management program challenged me in new ways and prepared me for my first job that I got through my internship. I am grateful to the professors for their support and the opportunities they provided me." Lauren DeLay, 2013 Outstanding Major

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Second year Sport Management program student, William Baggett, was honored as one of six national recipients of the John McLendon Minority Postgraduate Scholarship Award. These scholarships are presented to senior-level minority students who intend to pursue a graduate degree in athletics administration.

The winners will each receive a $10,000 grant to be used towards postgraduate studies. Funding for the scholarship program has been provided in part by the American Football Coaches Association (AFCA); the Cleveland Cavaliers; Major League Baseball (MLB); the National Association of Basketball Coaches (NABC); the National Association of Collegiate Directors of Athletics

(NACDA); the National Basketball Association (NBA); the National Collegiate Athletics Association (NCAA); and Sears, Roebuck and Co.

Baggett attended the University of Mississippi where he earned his undergraduate degree in exercise science, with a minor in psychology. While at Ole Miss, Baggett earned the 2012 Celebration of Achievement Award from the Department of Multicultural Affairs and was also a member of the Gamma Beta Phi Honor Society, Sigma Alpha Lambda Honor Society and Phi Kappa Phi Honor Society. With a background in strength and conditioning, Baggett was admitted to the Baylor University Department of HHPR graduate program in 2012, and was awarded the first graduate

assistantship at the American Football Coaches Association since 2004. Baggett plans to complete his MSEd of Sport Management in 2014. The Oxford, Mississippi native is a 2013 Baylor University Kappa Delta Pi Honor Society Nominee. He serves as the president of the Sport Management Association, and he also serves as an intern for the Bears’ Football Operations staff.

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CSRI Case Study Competition: Baylor’s Fourth Consecutive Podium Spot

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April 20, 2013 – Chapel Hill, NC

The Baylor Sport Management Program placed third in the 2013 College Sport Research Institute’s Graduate Case Study Competition. This placing extended the Baylor presence within the top three teams to four consecutive years including a runner-up finish in 2010 and championships in 2011 and 2012. The year’s team included first year students William Baggett, Epiphany Clark, and Michael Rasor along with second year student Stephen Kelly. This team worked tirelessly in the research and preparation of a 1000 word manuscript to accompany a 12 minute presentation made before a panel of judges from both academic and intercollegiate sport backgrounds.

The topic for this edition of the CSRI case completion focused upon the analysis of the historic conference affiliation decisions for the College of Holy Cross in Worcester, MA. Through extensive research of the College of Holy Cross, the Ivy League Conference, the Patriot League Conference and the Big East Conference, the team was able to create a position statement regarding the landmark decision of University President Father John Brooks to decline an invitation to join the Big East Conference in 1979. In their position paper, The “Cross”Roads: Values or Vices, the group supported the initial decision by Father Brooks to decline the Big East Invite citing institutional academic principles, increased susceptibility to financial hardships, and exposure to negative perceptions associated with “big-time athletic conferences” as problematic. During the oral presentation portion of the case study the team, the team supported a new conference affiliation for the future. This presentation titled, Trends or Traditions: The Crusader Compromise, called for a move to the Big East or Atlantic 10 Conference for all sports but football. This plan called for the football program to remain with the Patriot League in order to constrain budget increases and to build upon the reforms to the football conference that Holy Cross had initiated.

Internship Sites 2012-13

Fall 2012 Cody Alexander – Baylor Football Josh Brown – Bear Foundation Ashley Byrd – Atlanta Hawks

Ryan Cantrell – Houston Astros

Sunny Erfan – XL Center (Hartford, CT) Steven Kelly – Baylor Baseball Abby Lawson – UNC Chapel Hill

Intramurals Derek Newman – Bear Foundation Valerie Sternebeck – Baylor Athletic

Business Office

Spring 2013

Lauren DeLay – National Association of Academic Advisors for Athletics

Stephen Kelly – Baylor Baseball Allison King – Baylor Athletic Business

Office Jason Smith – Baylor Men’s Basketball Summer 2013 Jacob Bradshaw – Waco Storm Diana Cantu – Baylor Athletics

Compliance Daniel Ezell – BU Outdoor Recreation Cameron Kaufhold – Bear Foundation Michael Rasor – Waco Track Club Kalee Young – Waco Buzz

Fall 2013

Kris Blasl – Axtell HS Athletics Epiphany Clark – Baylor Athletics Marketing Nick Davic – Baylor Football Operations Allyson Hill – Waco Foundation Jordan Howard – Baylor Basketball Michael Kokta – Baylor Tennis Courtney Seelhorst – Airrosti Rehab Centers Jordan Shoemaker – Baylor Football Bri Tolbert – Spurs Sports and Entertainment

Samantha Walters – Baylor Recreation

CSRI Conference participants, Baggett, Rasor, Clark, & Kelly presenting

research during one of two poster sessions

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Program Faculty Garner National Research Accolades

The Baylor University Sport Management Program was again honored during the 10th annual conference of the Sport Marketing Association.

Dr. Jeffrey Petersen was co-author of a paper titled “Sport Sales Job Activities and Job Performance: A Factor Analysis” that was awarded the Best Professional Paper for the conference held in Orlando, Florida on October 23-27, 2012. This paper was deemed the best paper amongst 124 accepted papers to the conference.

Petersen submitted this paper along with co-authors Dr. David Pierce and Dr. Don Lee as the continuation of a line of research focused upon the sport sales processes and sport sales education. The paper analyzed data from sport sales practitioners regarding job tasks and their relationship to job performance outcomes.

This honor follows up the 2011 SMA Conference where two Baylor Sport Management faculty were recognized as finalists for the 2011 Best Paper Award. Dr. Mar Magnusen was lead author of a paper titled “Sport organization social advocates: Roles of reputation and team identification.” Dr. Jeffrey Petersen was lead author of a paper titled “Major and minor league sales: A job postings content analysis.” Those papers were determined to be among the top 8 of 174 submissions to the 9th annual SMA Conference.

Over the past year new faculty members have joined in the efforts to effectively deliver the curriculum of the Baylor sport management program.

Dr. Jeffrey Petersen (Ph.D. University of New Mexico) joined the faculty in the fall of 2009. He has assumed the role of directing the Sport Management graduate program as well as serving as the graduate program director for the HHPR department. His current teaching in the program includes: HP 5336 Sport Marketing, HP 5372 Legal Issues, HP 5376 Facility and Event Management, and HP 5327 Financial Management in Sport. Dr. Petersen’s background in teaching, coaching and interscholastic athletic administration is combined with his 14 plus years of collegiate teaching, research and professional service.

Dr. Marshall Magnusen (Ph.D. Florida State University) began teaching at Baylor in the fall of 2011. Dr. Magnusen teaches HP 5373 Sport Management, HP 5336 Sport Marketing, HP 5375 Sport Governance, and HP 5398 Contemporary Ethical Issues in Sport. Dr. Magnusen’s current research interests are focused on social influence processes in sport organizations and in sport consumer behavior.

Dr. Andy Meyer (Ph.D. University of Illinois) began teaching at Baylor in 2010 and serves in the areas of sport philosophy and sport sociology his current teaching areas within the master’s program have been within the HP 5374 Sport in the Social Context course and the HP 5370 Sport Psychology course.

Dr. Glenn Miller (Ph.D. University of New Mexico) continues to serve as the coordinator of internships for the entire HHPR graduate program. Dr. Miller also teaches the HP 5377 Issues and Trends in Human Performance and Sport Management. Dr. Miller’s primary duties lie in the direction of the Sport Pedagogy graduate program and in serving as the coordinator of the HHPR graduate program admissions.

Mr. Keith Miller (J.D. Marquette University) works full time in Baylor’s Athletic Department as the Associate Athletic Director for Compliance, and has served as the instructor for NCAA Policy & Procedures, initially launched in spring 2013. He brings a strong legal background and tremendous work experience in NCAA compliance.

Sport Management Faculty Roles

Alumni Info – Get Connected

The Sport Management program is seeking to reconnect with program alumni to expand the network available for our students and graduates.

Please send your email address and contact information including your year

of graduation to Dr. Petersen at [email protected].

Alumni News - New Positions & Accolades

Ty Beard (’10) – began a new role as associate head coach at Ohio Christian University Valerie Sternebeck (’12) – was named a junior consultant at Avant Planning a data driven sponsorship strategy firm based in Frankfurt, Germany Courtney Seelhorst (’13) – joined Airrosti Rehab Centers in Waco as a Certified Recovery Specialist Derek Newman (’12) – began work as the Employee Health Coordinator for the City of Temple Rob Sender (’10) – moved from Marketing Arm based in Dallas to the Manager of Client Service for Rockfish Interactive Lane Wakefield (’11) – started his doctoral studies in Sport Management at Texas A&M University Cameron Kaufhold (’13) – was named marketing manager for Southwest Sports Medicine

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Page 5: Bear Trails - Baylor University...Mr. Keith Miller (J.D. Marquette University) works full time in aylor’s Athletic Department as the Associate Athletic Director for Compliance, and

5 23 Sport Management Presentations in 2012-13 * indicates student presenter

This past academic year included program faculty and students presenting at nine different national or international conferences as follows: Christian Society for Kinesiology and Leisure Studies (CSKLS) Conference, Waco, TX (2013, June)

Petersen, J., & Piletic, C. An AIMFREE accessibility analysis of university-based fitness centers.

Evans, J.*, & Petersen, J. An Analysis of the Religiosity of Student-Athletes and Non-Student-Athletes at NCAA Division I-FBS Institutions.

Magnusen, M.J. Workplace politics: Exploring the relationships among faith, political behaviors, authenticity, and career success.

North American Society of Sport Management Conference, Austin, TX (2013, May)

Kim, Y.D., Kim, Y.K., & Magnusen, M.J. Relationships as strategic assets: Conceptualizing sport fan equity.

Kim, Y.K., Lee, H-L, & Magnusen, M.J. A meta-analytic review of the factors affecting sport consumer consumption behavior.

Magnusen, M.J., Kim, Y.K., Perrewe, P.L., & Ferris, G.R. The lifeblood of college sports: A social influence approach to understanding recruiters, the recruitment process, and student-athlete college choice factors.

College Sport Research Institute Conference on College Sport, Chapel Hill, NC (2013, April)

Kelly, S.,* Clark, E.,* & Petersen, J. (2013, April). Division I athletic spending trends: impacts upon athletic and academic success. College Sport Research Institute Conference on College Sport, Chapel Hill, NC.

Judge, L., Petersen, J., Johnson, J., & Simon, L. An examination of division I athletic-academic support services facilities and staffing.

Rasor, M.,* Baggett, W.,* & Petersen, J. Track and field facility trends between NCAA divisional institutions.

Lower, L., Turner, B., & Petersen, J. A comparison of achievement goal orientation between collegiate varsity and club sport.

AAHPERD Convention, Charlotte, NC (2013, April)

Petersen, J., Judge, L. W., Piletic, C., & Wigglesworth, J. K. Swimming pool accessibility: A university and community-based fitness center analysis.

Petersen, J., Judge, L. W., & Piletic, C. Available to all: Creating ADA accessible strength and conditioning facilities.

Petersen, J., Judge, L. W., & Pierce, D. Sport Management Day – A Novel Vehicle for Service Learning: The Sport Management Student Club.

Sport Entertainment & Venues Tomorrow (SEVT) Conference. Columbia, SC (2012, November)

Mueller, D.,* Sternebeck, V.,* Petersen, J., & Judge, L. Venue impacts upon ticket prices in German professional soccer.

Kim, J. W., Magnusen, M., & Kim, Y. K. The interactivity of commitment dimensions: Normative commitment as a mediator of the affective commitment—sport consumer behavioral intention relationship.

Sport Marketing Association Annual Conference, Orlando, FL (2012, October)

Hong, S., Magnusen, M. J., & Mondello, M. Innovation diffusion in sport: An examination of Major League Baseball Host Cities.

Judge, L. W., Lee, D., Wanless, L., Petersen, J. C., Surber, K., & Schoenstedt, L. Millennial marketing in the Youth Olympic Games: Hit or miss?

Lee, H-W., Magnusen, M. J., & Kim, Y.K. Outbursts of group emotions in spectator sport: The role of scale of consumption.

Pierce, D. A., Petersen, J. C., & Lee, D. (2012, October). Sport sales job activities and job performance: A factor analysis.

Petersen, J. Adding a “Book Club” to the sport marketing course. Association for Applied Sport Psychology Annual Conference, Atlanta, GA (2012, October).

Judge, L. W., Bellar, D., Petersen, J., Lutz, R., Gilreath, E., & Lee, D. Utilizing the Theory of Planned Behavior to predict adolescent PED use.

2012 Pre Olympic Congress on Sports Science and Computer Science in Sport. Liverpool, England, UK (2012, July)

Judge, L.W., Lee, D., Petersen, J., & Bellar, D. The impact of social media on the awareness of the Olympic movement.

ISSA World Congress of Sociology of Sport. Glasgow, UK (2012, July)

Judge, L., Lee, D., Bellar, D., Petersen, J., Wanless, E., & Surber, K. The promotion and perception of the Youth Olympic Games: A Korean perspective.

Baylor Sport Management Student and Alumni Group Established

A members-only group has been created on LinkedIn for the Baylor Sport Management Master’s Program Alumni and Students. This group currently has 46 active members and we are seeking to engage all current program students along with the entire alumni base. Since the group was begun this past year 46 members have joined, and the goal for the 2013-14 year is to create 100% to 200% growth in group membership as well as to create opportunities to dialogue regarding job and internship opportunities within the sport industry. If you are in need of an invitation to this group contact Dr. Petersen at [email protected]

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Inaugural Student Organization Officially Chartered August 1, 2013 Will Baggett

“It’s not what you know, it’s who you know.” Surely you’ve heard this age old adage at some point in your career as an aspiring sport professional. Well imagine the possibilities if you could be adept in both of these facets instead of just one or the other? The opportunities are limitless! In the Baylor Sport Management Program, we understand the importance of versatility in both your theoretical understanding of the sports industry as well as your network of professional contacts. After evaluating the strengths and opportunities of the program, we realized one of the most attractive and salient characteristics of Baylor Sport Management was....access. With driving times of three hours or less to major sports cities such as Dallas, Houston, San Antonio, and a national sports organization within a mile of campus, students can garner a firm understanding of sport related research and take advantage of copious opportunities to expand their professional network through the access Baylor Sport Management and Central Texas provides. With an irrevocable desire to continually build the Baylor Sport Management brand, what was once an abstract concept is now a reality! On July 30, 2013, the first Sport Management Association was officially chartered as a student organization at Baylor University. The establishment of the Sport Management Association is the product of expressed interest as well as the result of diligent efforts on the parts of both program administrators and current Baylor

Sport Management students. The Sport Management Association was founded on three central pillars: professional development, networking, and community service. Although the Association was just recently recognized as an official organization at Baylor University, the SMA Executive Board has been working diligently since March in preparation to host the inaugural “Backpacks to Briefcases” Kickoff Event here on campus at the renowned Ferrell Center. Scheduled to take place on August 21, 2013, the guest speaker for the kickoff event will be none other than Dutch Baughman, Executive Director of the Division 1A Athletic Directors’ Association in Grapevine, TX. Mr. Baughman is one of the most well respected sports authorities in all of college sports, and runs the Division 1A Annual Meeting and the Athletic Directors’ Institute where they provide and coordinate a comprehensive array of professional services. As a personal favor to the Baylor Sport Management Association, Mr. Baughman will be conducting a highly intriguing symposium on professional conduct to a mixed audience of both aspiring and current sport professionals- including Baylor Athletic Director, Ian McCaw.

In conjunction with the goals and objectives of the Baylor Sport Management program, the mission of the Baylor Sport Management Association is to create and maintain an environment that each and every sport professional wants to be associated with. Our goal is to become the most respected and well-connected Sport Management Association in the state of Texas and eventually the nation. It is the vision of the Executive Board of the Sport Management Association that the Baylor Sport Management program will become the hub for competent job candidates that employers first look to when seeking to hire their next sports professional.

2013-14 SMA Officers: Will Baggett - President, Director of

Opportunities

Genee Ordones - Vice President, Director of Operations

Jessica Loyd - Secretary, Director of Internal Sport Relations

Steve Kelly – Alumni Affiliate

Page 7: Bear Trails - Baylor University...Mr. Keith Miller (J.D. Marquette University) works full time in aylor’s Athletic Department as the Associate Athletic Director for Compliance, and

2012-13 Publications Summary

Another productive academic year in scholarship and research for program faculty and students resulted in 19 peer reviewed journal articles, and an additional 2 published book chapters. Noted below are the primary journal publications this year. *indicates student author

Peer Reviewed Journals DeLay L. E.*, & Petersen, J. (2012). Watch your step: Uneven floors can leave you liable. Journal of Physical Education,

Recreation & Dance, 83(6), 49-50. Gallucci, A., Petersen, J. (2013). Turf Tripping Troubles: Liability associated with temporary flooring installations. Journal

of Physical Education, Recreation & Dance, 84(5), 9-10. Judge, L. W., Bellar, D., Petersen, J., Lutz, R., Gilreath, E., & Judge, M. (2012).The attitudes and perceptions of

adolescent track and field athletes toward PED use. Performance Enhancement & Health, 1(2), 75-82. Judge, L.W., Bellar, D.M., Lee, D., Petersen, J, Wanless, E. A, Surber, K., Ferkel, R., & Simon, L. (2012). An exploratory

study of physical activity patterns of college students at a midwest state university in the United States. The Sport Journal, 15, ISSN: 1543- 9518.

Judge, L.W., Petersen, J., Bellar, D., Gilreath, E., Wanless, E., Surber, K., & Simon, L. (2012). The Promotion and perception of the Youth Olympic Games: The case of figure skating. Olympika: The International Journal for Olympic Studies, XXI, 33-57.

Kellison, T., Kim, Y.K., & Magnusen, M.J. (2013). The work attitudes of Millenials in collegiate recreational sports. Journal of Park and Recreation Administration, 31, 78-97.

Kim, S., Magnusen, M.J., Andrew, D.P.S., & Stoll, J. (2012). Are transformational leaders a double-edged sword? Impact of transformational leadership on sport employee commitment and job satisfaction. International Journal of Sports Science and Coaching, 7, 661-676.

Kim, Y.D., Magnusen, M., & Kim, Y.K. (2012). Revisiting sport brand personality: Scale development and validation. Journal of Multidisciplinary Research, 4, 65-80.

Lee, H-W., Magnusen, M.J., Cho, S. (2013). Strength coach-athlete compatibility: Roles of coaching behaviors and athlete gender. International Journal of Applied Sports Sciences, 25, 55-67.

Lower, L., Turner, B., & Petersen, J. (2013). A comparative analysis of perceived benefits of participation between recreational sport programs. Recreational Sports Journal, 37(1), 66-83.

Magnusen, M.J., Gallucci, A., Kelly, S.*, & Brown, J.* (2013). Snakes in sneakers: A case study of organizational politics in a NCAA Division I athletics program. Case Studies in Sport Management, Volume 2, Case Study 4.

Magnusen, M. J., & Petersen, J. (2012). Apprenticeship and mentoring relationships in strength and conditioning: The importance of political skill development. Strength and Conditioning Journal, 34(4), 67-72.

Magnusen, M.J., Kim, J.W., & Kim, Y.K. (2012). A relationship marketing catalyst: The salience of reciprocity to sport organization – sport consumer relationships. European Sport Management Quarterly, 12, 501-524.

Magnusen, M., Kim, Y, D., & Kim, Y.K. (2012). A brief review and perspective on the future of corporate social responsibility research in sport. International Journal of Human Movement Science, 6, 121-140.

Petersen, J. C., Judge, L., & Pierce, D. A. (2012). Conducting a community-based experiential-learning project to address youth fitness. Journal of Physical Education, Recreation & Dance, 83(6), 30-36.

Pierce, D., Petersen, J., & Lee, D. (2013). Time allocation of sales activities in professional sport organizations. The Journal of Sport, 2(1), 1-20.

Pierce, D., Petersen, J., Clavio, G., & Meadows, B. (2012). Content analysis of sport ticket sales job announcements. Sport Business Management: an International Journal, 2(2), 137-155.

Todd, S.Y., Christie, I., Magnusen, M.J., & Harris, K.J. (2012). A case study of diversity and leader member exchange in intercollegiate athletics. Case Studies in Sport Management, Volume 1, Case Study 4.

Wakefield, L.,* & Petersen, J. (2012). Not just another hockey fight: Responsibilities for spectator and player contact. Journal of Physical Education, Recreation & Dance, 83(7), 10-11.

Book Chapters Giardina, M. D., & Magnusen, M. (2013). Dog bites man: Deconstructing the criminalization and rehabilitation of

Michael Vick. In L. Wenner (Ed.). Fallen Sports Heroes, Media, and Celebrity Culture (pp. 165-178). New York: Peter Lang.

Judge, L. W., Bellar, D., Petersen, J., Wanless, L., Surber, K., Gilreath, E., & Simon, L. (2013). Olympic Games evolution: An analysis of personal and public awareness of the inaugural Youth Olympic Games. In A. R. Hofmann and M. Krüger (Eds.), Olympia als bildungsidee: Beiträge zur olympischen Geschichte und Pädagogik. (pp. 237-248). Wiesbaden, DE: Springer VS.

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Baylor Sport

Management

One Bear Place # 97313 Waco, TX 76798 254-710-4007 254-710-3527 (fax) [email protected] [email protected]

Excellence with Integrity

Find us on the Web: www.baylor.edu/sportmanagement

ere]

Left: William Baggett and Genee Ordones taking a break from their duties at the American Football Coaches’ Association national headquarters located on Legends Drive in Waco.

8 New AFCA Assistantships Launched Continued from page 1

The immediate success of the first assistantship helped to expand the program to include an additional graduate assistant that started in the summer of 2013. Genee Ordones, University of Texas graduate, was selected for the second position. After joining the graduate program in the spring term and volunteering with the AFCA, Genee was able to highlight her skills that ultimately led to the creation of this second position. Baggett played an instrumental role in the 2013 AFCA National Convention in Nashville, and during the conference served as a personal liaison for the Executive Director, Grant Teaff. This experience placed Baggett within multiple meetings with top collegiate, interscholastic and professional coaches in football. More recently, both Baggett and Ordones were involved in representing the AFCA at the 2013 Texas High School Coaches Association Convention and Coaching School held in Fort Worth. These externally funded assistantships provide two new opportunities for students to fund their graduate studies in sport management. With a record enrollment of 38 students in the fall of 2012, funding opportunities are competitive. In addition to the AFCA assistantships, the department of HHPR provides three funded GTA positions, and campus recreation has up to six positions available for sport management students. This past year three athletic training assistantships were filled with sport management students as well.

The spring of 2013 brought to fruition the successful launch of a new course offering within the Sport Management Program. Thanks to the cooperation of the Baylor University Department of Athletics, Keith Miller was given the opportunity to share his knowledge and expertise in from the field of NCAA Compliance with our program students.

Keith Miller, Associate Athletic Director for Compliance, led the HP 5V70 Special Topics course in an evening seminar format. Miller’s educational background with a JD from Marquette in Sport Law combined with his work experience in compliance at four institutions (University of Wisconsin Whitewater, Marquette, University of Southern California, and Baylor) made him an ideal candidate to connect our students with this vital topic. The course included coverage of the NCAA Manual along with training in the coaches’ recruiting education and examination processes. Students also learned the intricacies of the legislative processes regarding bylaw development as well as examining current issues and trends facing the NCAA as an organization. Students in the course also debated the merits of several controversial issues including athlete payment and amateur status.

Given the positive feedback from both the students and the instructor of the course, plans are underway to move this course offering from a special topics status to a fully adopted course within the curriculum.

NCAA Policy & Procedure Course Initiated

Right: Ordones and Baggett with the National Championship Trophy