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CREATE NEW RELATIONSHIPSSAY YES TO NEW FRIENDS
Becoming a Leader
Milagros Garcia
Selling Avon since 2001
2 B E C O M I N G A L E A D E R
Content Say YES to Leader’s
Level in Advanced
Leadership ...................... Page 3
Becoming
a Leader .......................... Page 5
Action Planning to move
from Gold Ambassador
to Leader Level ................ Page 8
Prospecting for
Business Partners.......... Page 10
3 Steps to Get
Success .......................Page 12s
Organizing a
Prospecting
Field Event ..................... Page 16
How to conduct
regular Team
meetings........................ Page 18
Campaign
Calendars ............. Pages 20-27
Personal
Development ................. Page 28
Preparation
for your next
Leadership Level ............ Page 30
Focus on KEY BEHAVIORS to drive sales and recruiting:
SHARE THE LOVE OF SELLING!
1. TEACH others how to sell
2. TRAIN others how to Recruit and build a Team
3. MENTOR other Leaders and Develop Teamser LLeadders andd DDevellop TTeams
2 B E C O M I N G A L E A D E R
3
say YES toLEADER’S LEVEL in Advanced Leadership!
AMBASSADOR
Recruit
Representatives and
TEACH them to sell
Avon Products
5%UP TO
Share the love of selling
LEADERCreate new
RelationshipsSay YES to New Friends
TRAIN others
how to recruit
and build a Team
8.5%UP TO
EXECUTIVELEADER
Build your own Business
Say YES to Your Future
MENTOR other
Leaders and
Develop Teams
10%UP TO
Yes to higher earnings
Yes to higher bonuses and prizes
Yes to bigger team of Representatives and Ambassadors
Yes to more exciting opportunities and development with Avon
Yes to more knowledge and skills
4 B E C O M I N G A L E A D E R
DREAM Goal Action Plan RealityPersonal Objective (Long Term):
Money:
By when:
Your title needed:
Defi ne your 1st steps for your goal achievement!
Personal Objective (Short term):
Money:
By when:
Your title needed:
Team structure:
Ambassador
$X
$X
$X
$X
$X
rr
Silver Ambassador
$X
Gold Ambassadorrr
Leader
Silver Leader
X
Gold Leader
$X
I started Avon for family fun money to enjoy my four kids. It soon became my full time and
primary income allowing me to become a fi nancially confi dent single mom who has enjoyed
special moments and the times that really count. I am truly grateful for Avon.
Jill SaylorSelling Avon since 1996
5
Becoming a LEADER
Advanced Leadership begins in C17, 2015 (TS C19, 2015). Total Unit Sales is comprised of 100% of your Personal Award Sales plus 100% of your G1-G3 Representatives Award Sales.
Eligible bonuses are paid for orders $50+ in your G1, G2 and G3 and does not pay on your personal order.
*Gold Leader Bonus is based on the achievement title of G1 Gold Leaders.
**Executive Cash program rewards up to $400 per campaign ($150 for initial G1 Gold Leader performing at that level and $50 for every subsequent G1 Gold Leader, up to a maximum of six, e.g. $150 + (5 x $50) = $400.
***Gold Executive and Platinum Executive Leader requirements include a New 1st time Gold Leader to qualify. The new Gold Leader qualifi cation must have titled for the fi rst time after c72015 in order to satisfy the
requirement as NEW and will count for a rolling 26 campaigns.
CAMPAIGN TITLE QUALIFIERS CAMPAIGN REWARDS
EARNINGS
TITLE
QUALIFIERS
TOTAL UNIT
SALES
DOWNLINE REQUIREMENTS
G1
Bonus
G2
Bonus
G3
Bonus
Gold Leader+Bonus
Executive Leader Cash Bonus
G1 SilverAmbassador+
G1 Gold Leader+
PR
OM
OT
ER
Promoter RECRUIT A FRIEND AND BEGIN EARNING REWARDS
Star
PromoterRECRUIT TWO AND YOUR LEADERSHIP JOURNEY STARTS
AM
BA
SS
AD
OR Ambassador $1,000 3% 1% AMBASSADOR
MINIMUM
QUALIFICATIONS:
$200 Personal Sales
and a minimum of
3 First Generation
Orders
Silver
Ambassador$2,000 4% 2%
Gold
Ambassador$4,000 5% 2% 2%
LE
AD
ER
Leader $8,000 1 6.5% 3% 2% LEADER
MINIMUM
QUALIFICATIONS:
$200 Personal Sales
and a minimum of
10 First Generation
Orders
Silver
Leader$12,500 2 7.5% 3% 2%
Gold Leader $20,000 2 8.5% 3% 2%
EX
EC
UT
IVE
LE
AD
ER
Executive
Leader$40,000 2 1 9% 3% 2% 2%
UP TO
$400**
EXECUTIVE
LEADER
MINIMUM
QUALIFICATIONS:
$200 Personal Sales
and a minimum of
10 First Generation
Orders
Silver
Executive
Leader
$100,000 2 2 10% 3% 2% 2%UP TO
$400**
Gold
Executive
Leader***
$200,000 24 Total /
1 New* 10% 3.5% 2.5% 3%UP TO
$400**
Platinum
Executive
Leader***
$300,000 28 Total /
3 New* 10% 4% 3% 4%UP TO
$400**
6 B E C O M I N G A L E A D E R
Transform your Goal into Numbers: fi ll section ‘plan’ in Q vertical column, then split it per campaigns
Quarterly Planning
My
Q / C C C
Plan Actual Plan Actual Plan
My Qualifi ed Title
My Personal Order
G1: number of personal
active Representatives
G1: number of Ambassadors
G2: number of total active
Representatives
Total Team generated Sales
Bonuses
Incentives (level/prize)
Total earnings
Fill sections ‘ACTUAL’ after each campaign to track the progress and correct next campaign plans and actions if needed
6 B E C O M I N G A L E A D E R
7
C C C
Actual Plan Actual Plan Actual Plan Actual
7
8 B E C O M I N G A L E A D E R
ACTIONS will help you move quickly from Gold Ambassador to Leader Level:
Conduct Prospecting Events and Avon Opportunity Meetings
Continue to practice the power of 3 daily to appoint new Representatives
in your Downline and have your own Customers to serve
Identify Future Sales Leadership Representatives and present Advanced
Leadership as a way to achieve goals and dreams faster
Organize Prospecting events with your team
Provide support to improve skills
Plan Goals and Track Results
Organize regular motivational team meetings for
recognition and team building
Manage your own Calendar to support Ambassadors
in campaign management
Develop your team by developing yourself
How to fi nd new Representatives
How to train new Representatives
How to use Company support for bigger sales and earnings
RECRUIT
RETAIN and Develop Your Ambassadors
TRAIN New Ambassadors
9
RecruitTrain
Retain
Always be a
ROLE MODELfor your Team
and inspire themfor new successes!
9
10 B E C O M I N G A L E A D E R
Let’s BEGIN... prospecting for Business Partners
Add Prospecting Events and Avon Opportunity Meetings into each month’s
calendar to inspire prospects to join.
Continue to practice the Power of 3 daily to appoint new Representatives
in your Downline and have your own Customers to serve.
Check your community Calendars to identify Events (i.e. festivals or fairs, job fairs,
parades, etc.) that you may be able to attend. An event provides the opportunity to connect with a large number of people in a short
period of time.
Avon Opportunity Meeting (AOM) is a way to present the
Earnings Potential of Avon in a group setting.
This can be done in person or virtually.
See youravon.com for tools to support you in hosting an AOM on a
regular basis.
Prospect for Business Partners who could join your team and begin working to be
an Ambassador.Who is interested in a new business,
earning opportunity and self-development?
An empoweredwoman is a beautiful woman.
Beauty for a Purpose
Join now and
start earning right away!
Your potential for outstanding rewards
and making money is unlimited, so
go ahead and dream big!
Avon provides the tools, expertise,
and support you need—so
success can happen fast!
To learn more about becoming an
Avon Representative, go to sellavon.com
Contact:
mmmpwwwoieaaauwooom
Beautyempowerswomen
to empowerothers.
BBBeeeautyempppowerwooommmen
to emmmpppowothhheeerse pppBeauty
for aPurpose
5/1
rrreeedddnnn uuul nn..
BBeBea
Yo
Co
Give a woman the rightlipstickand she
can conquerthe world.
RecruitTrain
Retain
11
my potential Business PartnersWho will be my next team members?
Name of potential
Recruit with high
potential to engage in
Advanced Leadership
Personal
Needs
Time
Availability
Comments Said YES to
Advanced
Leadership
1. C
2. C
3. C
4. C
5. C
6. C
7. C
8. C
9. C
10. C
11. C
12. C
13. C
14. C
15. C
12 B E C O M I N G A L E A D E R
IDENTIFY future Sales Leadership Representatives
ST
First...Review your team and look for those with High Potential for Sales and a
Winning attitude. List their names and an action you will take with each.
High Potential for Sales Winning Attitude
Order each campaign
Have 20 or more Customers
Order sales tools such as
brochures, demos and samples
Submit and pay for orders on time
Continuously participate in training
Want to be their own boss
Believe in the power of the Avon
Earning Opportunity
Willing to be trained and coached
Willing to invest time in their business
Enjoy helping others succeed
NameWhy you identifi ed them
(skills/trait)Action to take Notes
1.
2.
3.
4.
5.
6.
RecruitTrain
Retain
13
PRESENT Advanced Leadership to Potentials as a way to achieve Goals and Dreams FASTER
ND
1. Recognize accomplishments
2. Ask questions to clarify Goals and Emotional Why:
If you could paint me a picture of the life you envision for
yourself and your family what would it look like?
What makes the fi nancial rewards important right now?
What will the signifi cant people in your life think about you
when you accomplish your goal?
What makes that dream so important ?
3. Sell Advanced Leadership as a perfect solution to reach Goals faster
Overview Ambassador level using Advanced Leadership fl yer
4. Overcome objections, if any
5. Agree Action and Accountability
What will be your fi rst step?
When are you going to do it?
What will support your progress?
Who will you celebrate with?
Who could be your partner and
hold you accountable to the
outcome you desire?
RecruitTrain
Retain
The Journey to GOLD AMBASSADOR
FAST TRACK SALES GOAL†: $1,000 $2,000 $4,000
CAMPAIGNS: (Starts when you become a Star Promoter)
ONE CASH REWARD PER CAMPAIGN
1st through 4th $100 $150 $200
5th through 9th $150 $200
10th through 13th $200
†Personal Sales up to $500 will count toward Unit Sales Goal. Fast Track Sales Goal is calculated
by adding your personal award sales up to $500 to the award sales from your entire team.
Achieve the top levels of success through ADVANCED LEADERSHIPYour success will be made simple by
FOCUSING ON THE FUNDAMENTALS of selling as you become an Ambassador
and progress to Silver and Gold
WHO: Representatives who start Sales Leadership for the first time.
HOW: Receive Cash Rewards every campaign for your first thirteen campaigns in
Advanced Leadership that your Fast Track Sales Goal is met. Your start campaign
begins when you become a Star Promoter.
To be eligible for Cash Rewards you must have personal sales of $200 and at least 3 First Generation Orders.
FAST TRACK to GOLD Bonus
What A TEAM could look like
Unlimited for all levels of Promoter and AmbassadorJOURNEY for GOLD Recruiting Bonus
1st Campaign
Total Sales
2nd Campaign
Total Sales
3rd Campaign
Total Sales
4th Campaign
Total Sales
My Sales $375 My Sales $325 My Sales $325 My Sales $500
Jane $300 Jane $320 Jane $300 Jane $340
Sarah $425 Sarah $380 Sarah $475 Sarah $675
Jill $125 Jill $175 Jill $150 Jill $300
$1,225 Karen $110 Karen $225 Karen $275
Bob $118 Bob $250 Bob $250
$1,428 Roxanne $290 Roxanne $325
Carmen $400 Carmen $575
$2,415 Maria $200
Helen $160
Sheila $400
$4,000
Earnings from personal sales $131 $114 $114 $114
Recruiting Bonus Bundle plus $70 $70 $70 $105
Earnings from Fast Track Bonus $100 $100 $150 $200
TOTAL Bundle and $301 $284 $334 $419
A qualifying New Representative is a new Representative who places a first order of $100 or more during the incentive period and who pays for that order on time.
See Journey for Gold Recruiting Bonus Tracker for details.
Ambassador requires $200 in personal award sales and at least 3 First Generation orders. Total Unit sales are calculated by adding personal award sales to
the team award sales. Generation Bonuses are paid based on paid orders and award sales of $50 or more.
OCUSING ON THE FUNDAMENTALSselling as you become an Ambassador
d progress to Silver and Gold
PROMOTER PROMOTER
AMBASSADOR
AMBASSADOR
AMBASSADOR
SILVER
GOLD
STARRecruit 1
YOU + 2
G1 Bonus: 3%
G2 Bonus: 1%
G1 Bonus: 4%
G2 Bonus: 2%
G1 Bonus: 5%
G2 Bonus: 2%
G3 Bonus: 2%
$1,000
$2,000
$4,000
This journey is supported with EARN as you LEARN Incentives...
RECEIVE PRODUCT
BUNDLE
for your first qualifying
New Representative.
RECEIVE A $35 CHECK
for each subsequent new
qualifying Representative you
recruit during the incentive period.
1st Order
$100
1st Order
$100
Jane
Share the love of selling
and teach others how to sell $100.
YOUSarah Jill1st Order
$100
14 B E C O M I N G A L E A D E R
3 STEPS to GET SUCCESS in any skill and in any level
First Training Meeting with the Getting Started Booklet
Discuss First Goals and overview the
Advanced Leadership Opportunity
(pages 1-5)
Review Bonuses and plan for Prospecting
(pages 6-13)
Review Key Skills and set goals
(pages 14-21)
Plan time for Observation and PracticeProspecting for Customers and New
Team Members
Conducting appointments
How to use Company supports (Incentives,
Avon University and Downline Manager)
Second Training Meeting and the Getting Started Booklet
Review Progress and Success Cycle
(pages 23-27)
Explain Benefi ts of conducting First and
Second Order Calls and plan for future
success (pages 28-31)
Review Rewards and Recognition Program
and create long range planning to include for
time and practice together (pages 32-35)
Allow Upline to explain to you how it is happening in theory
1#
14 B E C O M I N G A L E A D E R
15
Observe Upline to see how it is happening in reality
Practice it and ask for feedback from Upline
Leader’s Role to train Ambassador with needed skills:
APPOINTING TRAINING DEVELOPING
2# 3#
Observe 1-2 times how your Upline
trains new Ambassadors
Make notes, discuss questions and
concerns and be prepared for
personal practicing
Conduct Getting Started
Meetings with 1-2 new
Ambassadors
Discuss with Upline what was
good and needs to be improved
next time
d i h d d kill
What is Advanced Leadership?
When: My Sales + My Team Sales =$1,000My Earnings = 3% for 1st Generation1% for 2nd Generation
+
Introduce the Avon Advanced Leadership Flyer.
Utility bills and credit cards School uniforms Weekend away Household appliances Days out with the family
Short-term goal.................................................$...................................By when............................................................
Long-term goal................................................$...................................By when............................................................
Ideas for your short-term goal:Ideas for your long-term goal:
1stGOAL
my
MENTOR other LEADERS and DEVELOP TEAMS
TRAIN others how to Recruit and build a TeamTEACH others how to sell
SHARE THE LOVE OF SELLING
4 G E T T I N G S TA R T E D I N A D VA N C E D L E A D E R S H I P
5
Family vacation Savings for a new car Home improvements Deposit for a new home Education
Become an Ambassador!
WWhhat is WWWWAdvanc d L
Getting Started in...
try it, love it, SHARE IT
P T DAPROSPECTING
16 B E C O M I N G A L E A D E R
Planning & Preparation
How to OrganizePROSPECTINGFIELD EVENTSwith Downlines?
Set the Goals:# of participants
# of needed leads
# of needed hours
# of needed brochures
Place, time
Prepare Tools:Brochures
Demo products
Samples
Flyers and Beauty for a Purpose cards
Avon logo accessories
Prepare Participants for Success:Objective: Prospect for Business
Partners and Customers and
ultimately leave prospects with
a good feeling about Avon
Appropriate attire and support
materials to bring along
Review Prospecting Flow Card: ACT
Agree on Training Principle of
Observe and Coaching Conversation
to follow to develop skills
17
Follow up,Telephone calls
ConductingProspecting
Estimate results vs Plan:# of actual participants
# of received leads
# of potential Representatives
# of potential Customers
# of scheduled meetings
# of actual registered Representative
(in 1 week)
Train Ambassadors how to call new leads
Welcome and Introduction
Ask Questions about brochure,
product-sample was given
Offer Avon opportunities as perfect
solution to person’s needs
Overcome Objections (if any)
Agree on meeting
Ask recommendation
Train Ambassadors in realityhow to generate new leads
Prospecting dialog scheme:Welcome and Introduction
Ask questions, attract by using
‘hook-products’
Offer Avon’s opportunities as perfect
solution to person’s needs
Overcome Objections (if any)
Get name + phone number
Agree on meeting / call
Ask recommendation
Follow training principle:Demonstrate to ALL
Observe 1:1 + Feedback
18 B E C O M I N G A L E A D E R
Planning & Preparation
How to ConductREGULARTEAM MEETINGS?
Ask your Upline to support you; follow training principle:
Observe Upline
Do it yourself + Feedback
Invite Team Members:Prepare invitation
Invite participants
Plan:Goals of the meeting
Topics, agenda
Date, time, place
# of participants
Prepare for the Meeting:Create Agenda
Determine Recognition
Review products and programs
to discuss
Any printed materials
Testimonials
19
How many
people
Follow upTeam MeetingFlow
Estimate results, ask Feedback:# of actual participants
Use calls, e-mail, social media, skype to
communicate with Team
Make everybody to be aware of all news
and incentives
Ask participants’ feedback: what helped
and what they need more
Share photos, emotions, use it for
Team building
Introduction:Goal of the Meeting, Agenda and Time
to announce + Congratulations with any
events in the Team
Analysis of previous time period:(Q or C) with summary of what worked
good (to keep) and what to improve
Congratulate Team Members with positive business results:
To motivate for future successes
(i.e. Total Unit sales, Incentive level
achievement, highest number of new
Recruits, New Promoters)
New for the next period:Next brochures key offers
Incentives
Company support: Tools, Trainings *Needed Skills practice (include if needed short training
part for defi ned skill related to the topic)
Summary (Expectations & Agreements) and Closure:
Action plan and Agreements; what
KPI’s to achieve + how
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20 B E C O M I N G A L E A D E R
C
Use Roadmaps found on youravon.com to assist with planning
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
Campaign Calendar Goal
21
SATURDAY SUNDAY WEEK 1 ACTIONS
SATURDAY SUNDAY WEEK 2 ACTIONS
WHAT TO KEEP:
WHAT TO IMPROVE:
22 B E C O M I N G A L E A D E R
C
Use Roadmaps found on youravon.com to assist with planning
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
Campaign Calendar Goal
23
SATURDAY SUNDAY WEEK 1 ACTIONS
SATURDAY SUNDAY WEEK 2 ACTIONS
WHAT TO KEEP:
WHAT TO IMPROVE:
24 B E C O M I N G A L E A D E R
C
Use Roadmaps found on youravon.com to assist with planning
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
Campaign Calendar Goal
25
SATURDAY SUNDAY WEEK 1 ACTIONS
SATURDAY SUNDAY WEEK 2 ACTIONS
WHAT TO KEEP:
WHAT TO IMPROVE:
26 B E C O M I N G A L E A D E R
C
Use Roadmaps found on youravon.com to assist with planning
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
Campaign Calendar Goal
27
SATURDAY SUNDAY WEEK 1 ACTIONS
SATURDAY SUNDAY WEEK 2 ACTIONS
WHAT TO KEEP:
WHAT TO IMPROVE:
28 B E C O M I N G A L E A D E R
Develop Your Teamby developing YOURSELF!
Goals Set
EarningsIdentifi ed
Time toInvest
ActionsDecided
Skills Needed
Skills
1. Goal setting & action plan building with Ambassadors
2. Training and Developing Ambassadors
3. Coaching
4. Time management
5. How to Plan and conduct Prospecting Events and Activities
6. Planning and Conducting Team Meetings
7. Using Avon’s Support Tools: Downline Manager and Avon University
8. Basic Analytical skills
9. 90 Day Planning Sessions
10. Managing Structure of Downlines (actions to G1, G2)
Training Date
28 B E C O M I N G A L E A D E R
29
Your positive attitude, Coaching skills and sincere willingness to help will bring you and your Ambassador to a faster success!
Coaching skills to Develop People in the TEAM
Enhance your listening skillsListen to people and learn how to understand not only what people say, also
what they want to say by this
Ask Open Questions starting with What? By What reason? How?… and let the person answer:
Thanks for great results! How have you done this?
What do you think was done well? How did you achieve it? (to keep it)
What would you do differently? Why do you think this is? (to improve it)
What kind of support do you need?
Provide Balanced Motivational Feedback after each training meetingInspire your Ambassador to complete training and development as it will help to
achieve personal goals faster! Thank your Ambassador for every small success!
Always discuss the goal beforehand: what should be achieved and how.
Also discuss the progress after a meeting was run by a new Ambassador.
Ask to share personal Feedback
Refer to your notes to understand and discuss what worked well and
not good enough
Summarize all strengths and what should be done differently next time
Finish each training conversation with agreed actions and by asking how
you can support in their on going success.
Key to success in Coaching in any training and development process:
30 B E C O M I N G A L E A D E R
my potential Leaders
Name of potential
Leaders
Personal
Needs
Time
Availability
Comments /
Recommendations
Outcome /
Next Steps
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
Write down the names of Ambassadors who are interested in higher earnings
First actions as preparation to next Level. Actions to be done to find first Leaders in your Unit:
Contact Silver and Gold Ambassadors and ask questions to discover personal needs
Track the progress and congratulate with successes
Propose to be promoted to next level of Avon Advanced Leadership
Sell the opportunities and potential benefi ts of being a Leader linked with personal needs
Demonstrate the readiness to support and overcome objections
Set the meeting with each potential Leader to explain all in details
31
Transform your Goal into Numbers: fi ll section ‘plan’ in Q vertical column, then split it per campaigns
Q / C C C C C C
Plan Actual Plan Actual Plan Actual Plan Actual Plan Actual Plan Actual
My Qualifi ed Title
My Personal Sales
G1: number of
personal active
Representatives
G1: number of
Ambassadors and
their Titles
G1: number of
Leaders with Titles
G2: number of
total active
Representatives
Number of
total active
Representatives
from whole
structure
Total Team
generated Sales
Bonuses
Incentives
(level/prize)
Total earnings
Fill sections ‘ACTUAL’ after each campaign to track the progress and correct next campaign plans and actions if needed
my next Quarter Planning
31
Avon Products, Inc. OL 4056
Sept 2015 1224-B
Beauty empowers women
to empower others
Connect with us: Avon @AvonInsiderAvon @AvonInsider AvonInsider
BeautyforaPurpose.com