ECOTANK®

Epson® EcoTank

KEY TAKE-AWAYS

CARTRIDGE-FREE PRINTING!

INCLUDES UP TO 2 YEARS OF INK IN THE BOX1

SAVE UP TO 80% ON INK WITH LOW-COST

REPLACEMENT BOTTLES2

Best Buy® Call Sheet — Holiday 2016

1Based on average monthly print volumes of about 150 pages (ET-2500, ET-2550, ET-4500), 300 pages (ET-4550), and 800 pages (WF-R4640). 2Savings comparison based on the purchase cost of replacement ink bottles and the cost of enough cartridges to achieve the total page yields of the bottles using the manufacturers' online prices and yields for the highest capacity cartridges for the best selling consumer inkjet printers priced $499 or less per NPD, June 2015. Actual savings will vary based on print tasks, print volumes and usage conditions. 3ET-2500/2550/4500/4550 yields based on the ISO/IEC 24712 pattern with Epson’s methodology. WF-R4640 Ink pack yields are estimated based on ISO/IEC 24711 test in Default Mode printing continuously. Actual ink yields will vary considerably for reasons including images printed, print settings, temperature and humidity. Yields may be lower when printing infrequently or predominantly with one ink color. All ink colors are used for printing and printer maintenance, and all colors must be available for printing. For more information, visit www.epson.com/cartridgeinfo. 4Cartridge sets estimate based on print yields of the included Black and color ink bottles as compared to standard-capacity ink cartridge sets for similarly-featured cartridge printers as of March 2015. 5Wi-Fi CERTIFIED™; level of performance subject to the range of the router being used. Wi-Fi Direct may require printer software. 6Most features require an Internet connection to the printer, as well as an Internet- and/or email-enabled device. For a list of Epson Connect enabled printers and compatible devices and apps, visit www.epson.com/connect. 7Total costs of printing with the ink included with the WF-R4640 printer and replacement ink compared with the costs of printing equivalent ISO pages with the best-selling similarly-featured color laser printers (per NPD April 2015). Toner costs based on manufacturers' ISO yields and online pricing; printer costs based on NPD average selling price. Actual savings will vary based on usage conditions. 8Black and color print speeds are measured in accordance with ISO/IEC 24734. Actual print times will vary based on system configuration, software, and page complexity. For more information, visit www.epson.com/printspeed | *In-store only

Expression® ET-2550 EcoTank Printer

• Includes enough ink to print up to 4,000 black / 6,500 color pages3

• Ink equivalent to about 20 ink cartridge sets4 • Built-in wireless & Wi-Fi Direct5 — print from

tablets and smartphones6

WorkForce® ET-4550 EcoTank Printer

• Includes enough ink to print up to 11,000 black / 8,500 color pages3

• Ink equivalent to about 50 ink cartridge sets4 • Built-in wireless & Wi-Fi Direct5 — print from

tablets and smartphones6

• 30-page ADF plus auto 2-sided printing

WorkForce Pro WF-R4640 EcoTank Printer

• Includes enough ink to print up to 20,000 black / 20,000 color pages3

• Up to 70% lower total printing costs vs. color laser7

• Ultra low-cost replacement ink packs • Fast printing - 20 ISO ppm (black/color)8

• 500-sheet capacity, plus an 80-sheet rear tray • Auto 2-sided print/copy/scan/fax

In Select Stores!

Expression ET-3600 EcoTank Printer

• Includes enough ink to print up to 11,000 black / 8,500 color pages3

• Ink equivalent to about 50 ink cartridge sets4 • Built-in wireless & Wi-Fi Direct5 — print from tablets and

smartphones6

• Auto 2-sided printing plus 150-sheet paper capacity

NEW!In Select Stores!

New EcoTank End Cap with ET-3600!

PRINTERS

EcoTank Trade-In / Trade-Up* Reminder

Holiday Printer Bundle Offer

Oct. 30th - Dec. 31st

EXPRESSION PREMIUM XP-640

1Wi-Fi CERTIFIED™; level of performance subject to the range of the router being used. Wi-Fi Direct may require printer software. | 2Most features require an Internet connection to the printer, as well as an Internet- and/or email-enabled device. For a list of Epson Connect enabled printers and compatible devices and apps, visit www.epson.com/connect | 3Requires Easy Photo Scan software (included). Mac® version may require software download. | 4Unbeatable photo quality when compared to leading photo all-in-one printers as of February 2013, validated through independent testing. | *In-store only

Bundle & Save!

Save $80 when you buy the Epson XP-640 Small-In-One + computer, tablet, or smartphone

Any

$50 trade-in / trade-up offer WorkForce Pro WF-R4640 / Expression ET-3600 / WorkForce ET-4550

$30 trade-in / trade-up offer

Expression ET-2550

Holiday Ink Cartridge Printer Focus

Expression Home XP-430

• Space-saving design • Large, hi-res 2.7” color LCD • Wireless & Wi-Fi Direct1

• Print from iPad®, iPhone®, tablets and smartphones2

Expression Premium XP-640

• Superior photo quality • Dedicated photo and CD/DVD trays • Auto 2-sided printing • Scan to Facebook and the cloud for easy

photo sharing3

Expression Premium XP-830

• Unbeatable photo quality4 • Dedicated photo and CD/DVD trays • 30-page ADF plus color fax • Auto 2-sided print/copy/scan/fax

NEW!

NEW!

Epson Business Projectors

KEY TAKE-AWAYS STEP UP IN RESOLUTION FOR A

SHARPER IMAGE IMAGE QUALITY MATTERS!

STEP UP TO WIRELESS

BUSINESS PROJECTORS Step-Up Feature EX3240 EX5240 EX5250 Pro EX7240 Pro EX9200 Pro PL1771W

Native Resolution SVGA (800 x 600)

XGA (1024 x 768)

XGA (1024 x 768)

WXGA (1280 x 800)

WUXGA (1920 x 1200)

WXGA (1280 x 800)

Color Brightness4 3,200 lumens 3,200 lumens 3,600 lumens 3,200 lumens 3,200 lumens 3,000 lumens

White Brightness4 3,200 lumens 3,200 lumens 3,600 lumens 3,200 lumens 3,200 lumens 3,000 lumens

Wireless Included Optional Optional

MHL (Powered HDMI)

QR Code Quick Connect

Ultraportable

1Based on TFCinfo: US Projector Brand Customer Perception and Preference Study, Multimedia Projectors 2015. 2Color brightness (color light output) measured in accordance with IDMS 15.4. Color brightness will vary depending on usage conditions. Leading Epson 3LCD business and education projectors compared to leading 1-chip DLP projectors, based on NPD data for June 2013 through May 2014 and PMA Research data for Q1 through Q3 2013. 3Gamut volume of leading Epson business and education projectors compared to leading 1-chip DLP projectors, based on NPD data for June 2013 through May 2014. Volume is measured in 3D in the CIE L*a*b* coordinate space. 4Color brightness (color light output) and white brightness (white light output) will vary depending on usage conditions. Color light output measured in accordance with IDMS 15.4; white light output measured in accordance with ISO 21118.

WUXGA

Check for New Business Projector

End Cap!

(end cap with projector mount in select stores)

Epson Home Theater Projectors

KEY TAKE-AWAYS COLOR BRIGHTNESS MATTERS!

LARGER-THAN-LIFE 3D ENTERTAINMENT

STREAM HD CONTENT

HOME THEATER PROJECTORS

Step-Up Feature HC 740HD HC 1040 HC 2045 HC 3700 HC 1440

Native Resolution HD 720p Full HD 1080p Full HD 1080p Full HD 1080p Full HD 1080p

Color Brightness1 3,000 lumens 3,000 lumens 2,200 lumens 3,000 lumens 4,400 lumens

White Brightness1 3,000 lumens 3,000 lumens 2,200 lumens 3,000 lumens 4,400 lumens

Contrast Ratio 15,000:1 15,000:1 35,000:1 60,000:1 10,000:1

Streaming Device Compatible

HDMI

3D Picture

Focus on Home Cinema 3700 • Bright 1080p projector — Big screen entertainment with the

lights on!

• Deep black levels for rich detail in dark scenes

• Two built-in speakers ensures amazing home entertainment right out of the box

1Color brightness (color light output) and white brightness (white light output) will vary depending on usage conditions. Color light output measured in accordance with IDMS 15.4; white light output measured in accordance with ISO 21118. *Color brightness (color light output) measured in accordance with IDMS 15.4. Color brightness will vary depending on usage conditions. Leading Epson 3LCD business and education projectors compared to leading 1-chip DLP projectors, based on NPD data for June 2013 through May 2014 and PMA Research data for Q1 through Q3 2013.

HE End Cap

NEW!

Epson Scanners

3 TYPES

DESKTOP DOCUMENT SCANNERS

MOBILE DOCUMENT SCANNERS

SCANNERS

FastFoto HIGH‑SPEED PHOTO SCANNING SYSTEM

Preserve what's priceless. Quickly scan your photo collection in a whole new way with the innovative

FastFoto FF‑640.

World's Fastest Photo Scanner3

Scan up to 30 photos in 30 sec4 at 300 dpi

Scans front and back of photos

600 dpi scans for high-quality enlargements

Documents as fast as 45 ppm5

Step-Up Feature WorkForce DS-30

WorkForce DS-40

WorkForce DS-510

Perfection® V39

Perfection V550

FastFoto™ FF-640

Scan to Cloud1

Scan to Facebook1

Optical Resolution2 600 dpi 600 dpi 600 dpi 4800 dpi 6400 dpi 600 dpi

Duplex Scanning

Power USB USB | Battery | AC AC USB AC AC

Film and Slide Scanning

Wireless

1Requires Easy Photo Scan software (included). 2Optical resolution is the maximum scan resolution of the image sensor, using the definition of ISO 14473. 3In its class, as compared to other consumer photo scanners priced under $1,000 MSRP USD (sold into the United States and Canada as of November 2015). 4Based on average speed from start of scan to end, using Windows driver, scanning thirty 4" x 6" photos at 300 dpi in landscape orientation. Auto-feed tray accommodates 30 photos at a time. 5Based on letter-sized scans at 300 dpi in Black-and-White, Grayscale or Color Mode, using the USB interface.

PHOTO SCANNERS

Document Scanners Photo Scanners

NEW! Doc / Photo Scanner POG

NEW! FastFoto End Cap (In select stores)Focus on FastFoto!

NEW!

Training Priority Focus1. FastFoto FF-640 One-Pager

• Train store associates on how to start the conversation about FastFoto

2. EcoTank One-Pager

• Train store associates on benefits of EcoTank

3. Back to School 2016 Training Kit

• Review the video for best practices for delivering the kit

• Follow the checklist in the kit for how to prepare before a store visit and what to do during a store visit

Value Photo Paper Display

The value photo paper packs are our most affordable photo paper. Ideal for home, school, and business projects

Where: Checkout lanes

Works with: All Inkjet and Supertank printers

News from Best Buy…Best Buy is focusing on improving their in-store experience for their printer/ink customers and has asked for your help. Please review this list of suggested tasks that you can accomplish during your store visits to help make sure that Epson customers have the best possible shopping experience.

1. Locate the Epson ink for all on-shelf printers and stock the ink above or next to the printer where possible.

2. Check out the Epson ink on the Best Buy ink wall and refill as necessary from the back room.

3. If you can't locate ink for stocking, contact store leadership, letting them know the SKU number, RSS Inventory on hand and number of missing items.

4. Check to make sure the ink that is stocked is not expired.

5. Make sure the Epson printer area is clean and has correct signage.

6. If you are asked by a customer or store associate to print a demo, please respond this way:

• "Thank you for your interest in Epson printers. Our printers are not set up to print in store, but let me show you this print sample."