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Beyond the Big Box:
Re-purposing Distressed Commercial Assets
Thursday,
October 14
3:15 p.m. – 4:30 p.m.
BEYOND THE BIG BOX
Design Strategies for Repurposing
Distressed Commercial Properties
ROGER SHERMAN ARCHITECTURE AND URBAN DESIGN
ULI National Conference / 14 October 2010
THEY’RE HEEEERE…….
BIG BOX (COMMERCIAL PROPERTY) CONVERSION
IS ALREADY TAKING PLACE; the only question is
when developers, designers and policymakers will
catch up
NOT YOUR MOTHER’S MIXED USE
_INFILL IS NOT ENOUGH: Shopping has
moved beyond mere convenience and price,
becoming destinations offering unique
experiences of LIFESTYLE AND
ENVIRONMENT
_TRUE VALUE: Big Box sites are large
enough to create this in ways smaller sites
cannot
GAME CHANGER…….
_Urban land demands higher and better use than
the single-purpose, stand-alone suburban
paradigm
_Mitigation measures and local hiring are “last
gasp” fixes to a failing business plan
_Use a) DESIGN and b) PUBLIC BENEFITS to
change the developer--community dynamic and
expand the catchment area. Our new urban
landmarks and social centers
_Explore PUBLIC –PRIVATE PARTNERSHIPS and
CREATIVE LANDUSE MIXES to assist in securing
tenancy (financing), complementary parking
demand, and increased foot traffic
LEVERAGE, LEVERAGE, LEVERAGE